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Does the consumer awareness protect the exploitation? A Quantitative study in FMCG sector 消费者意识能保护剥削吗?快速消费品行业的定量研究
Pub Date : 2023-01-01 DOI: 10.5267/j.msl.2023.7.002
S. Vijayanand, S. Ravi
Consumer awareness is one where the buyer could take the right decision in purchasing all types of product. Marketers in view of earning profit, neglect the interest of the consumers and this leads to exploitation of the buyers. To investigate the current scenario, this study focused on the consumer awareness in the urban and rural area towards the Fast Moving Consumer Goods (FMCG) along with the exploitation if any that existed in the market. For this purpose, 557 consumers who were using FMCG products residing in the western region of Tamilnadu were selected through cluster sampling followed by simple random sampling. To meet out the objectives, various statistical tools through SPSS 21 were applied and the result revealed that all the constructs like communication, price, labeling, promotion and unfair trade practices, if any remarkably influencing the consumer awareness. Also, labeling has a noteworthy mediating role between consumer awareness and satisfaction. But there existed a direct negative effect of consumer awareness on the satisfaction. It is suggested that marketers need to focus to fulfill all the rights of the consumers as detailed in the consumerism.
消费者意识是指购买者在购买各类产品时能够做出正确决定的一种意识。商家为了获取利润,忽视了消费者的利益,从而导致了对购买者的剥削。为了调查目前的情况,本研究集中在城市和农村地区的消费者对快速消费品(FMCG)的认识以及市场上存在的任何开发。为此,通过整群抽样和简单随机抽样的方法,选取泰米尔纳德邦西部地区557名使用快速消费品的消费者。为了实现目标,通过SPSS 21应用了各种统计工具,结果显示,所有的结构,如沟通,价格,标签,促销和不公平的贸易行为,如果有显著影响消费者的意识。此外,标签在消费者意识和满意度之间具有显著的中介作用。但消费者意识对满意度存在直接的负向影响。建议营销人员应注重实现消费主义中详述的消费者的所有权利。
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引用次数: 0
Uncertain portfolio optimization based on Dempster-Shafer theory 基于Dempster-Shafer理论的不确定投资组合优化
Pub Date : 2022-01-01 DOI: 10.5267/j.msl.2022.1.001
Amirhossein Skoruchi, Emran Mohammadi
Nowadays, the selection and management of the optimal portfolio are the most primary fields of financial decision-making. Thereby, selecting a portfolio capable of providing the highest efficiency and, at the same time, the lowest investment risk has been turned into one of the most critical concerns among financial activists. However, in this selection, the two factors above are not the only determining ones. Various factors are affecting financial markets' behavior under different possible scenarios, which should be identified. In this paper, we examine the high sensitivity of the Iranian capital market to the exchange rate fluctuations in the different scenarios due to the lack of a unified view of the value of that rate among experts as one of the mentioned factors and obtain its value using Dempster–Shafer theory (DST). Then, a portfolio selection model that prefers stocks with higher ranks is proposed. Representative results of the real-life case study reveal that the submitted approach is productive and practically applicable.
当前,最优投资组合的选择和管理是财务决策的最主要领域。因此,选择一种能够提供最高效率、同时投资风险最低的投资组合,已成为金融活跃人士最关心的问题之一。然而,在这个选择中,上述两个因素并不是唯一的决定因素。在不同可能的情况下,各种因素影响着金融市场的行为,这些因素应该被识别出来。在本文中,我们研究了伊朗资本市场在不同情景下对汇率波动的高度敏感性,因为专家们对该汇率的价值缺乏统一的看法,作为上述因素之一,并使用Dempster-Shafer理论(DST)获得其价值。在此基础上,提出了偏好高阶股票的投资组合选择模型。实际案例研究的代表性结果表明,所提出的方法是有效的和实际适用的。
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引用次数: 3
Does workplace spirituality influence knowledge-sharing behavior and work engagement in work? Trust as a mediator 职场灵性是否影响知识分享行为和工作投入?信任作为调解人
Pub Date : 2022-01-01 DOI: 10.5267/j.msl.2021.8.001
J. Khan, Muhammad Usman, Imran Saeed, Amna Ali, H. Nisar
Management scholars view workplace spirituality as the main factor behind building trust among employees and playing a pivotal role in enhancing the organization's positive outcomes, i.e., knowledge sharing behavior & work engagement. Underpinning social exchange theory, we explored the linkage between workplace spirituality, knowledge sharing behavior, and work engagement. We further studied to look at the mediating effect of trust between workplace spirituality and positive outcomes. Data was collected from six private companies, the total number of respondents was (n=196). The study's analysis showed that workplace spirituality substantially positively impacts knowledge sharing behavior and work engagement. Furthermore, the link between workplace spirituality, knowledge sharing behavior, and work engagement is positively and statistically significantly mediated by trust. Thus, this work contributes significantly to the research paradigm by presenting workplace spirituality as a solution for high-rise trust among employees, fostering employee engagement in their work, and improving the capacity of knowledge-sharing behavior. Additionally, at the end of this study, theoretical and managerial suggestions, future avenues, and limitations are stated.
管理学者认为,工作场所灵性是建立员工之间信任的主要因素,在提高组织的积极成果(即知识共享行为和工作投入)方面发挥着关键作用。在社会交换理论的基础上,我们探讨了工作场所灵性、知识共享行为和工作投入之间的联系。我们进一步研究了信任在工作场所灵性与积极成果之间的中介作用。数据来自6家私营企业,受访者总数为(n=196)。该研究的分析表明,职场灵性对知识共享行为和工作投入产生了实质性的积极影响。此外,工作场所灵性、知识分享行为和工作投入之间的联系在信任的中介作用下呈显著正相关。因此,本研究通过提出工作场所灵性作为员工高层信任的解决方案,促进员工对其工作的投入,并提高知识共享行为的能力,对研究范式做出了重大贡献。此外,在本研究的最后,提出了理论和管理建议,未来的途径和局限性。
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引用次数: 23
Financial compensation and talent retention in COVID-19 era: The mediating role of career planning 新冠肺炎时代财务薪酬与人才保留:职业生涯规划的中介作用
Pub Date : 2022-01-01 DOI: 10.5267/j.msl.2021.8.003
Mevan Salih Rasheed, James Yohana Odeesh, Toreen Ahmad Ibrahim
This research seeks to contribute to the retention Duhok kidney & diseases transplantation center (DKDTC), and health organizations their talent in COVID-19 era. To achieve this objective, we use (IBM SPSS Amoss V.22) to analyze the mediating role of career planning (CP) in the relationship of financial compensation (FC) with talent retention (TR) in DKDTC. The data collected was analyzed through 63 questionnaires, which was distributed to the talents working in DKDTC from May 2020 to March 2021. The researchers reached several conclusions, the most important of which are that CP has a partial mediating role in the relationship between FC and TR. Therefore, this research recommends enhancing the ability of DKDTC and health organizations to TR in a COVID-19 era and they must be relying on FC, and a program that includes clear steps in CP.
此次研究是为了在新冠肺炎时代保留杜霍克肾脏和疾病移植中心(DKDTC)和保健机构的人才。为了实现这一目标,我们使用(IBM SPSS Amoss V.22)来分析职业生涯规划(CP)在DKDTC中财务薪酬(FC)与人才保留(TR)关系中的中介作用。从2020年5月至2021年3月,通过63份问卷对所收集的数据进行分析。研究人员得出了几个结论,其中最重要的是CP在FC和TR之间的关系中具有部分中介作用。因此,本研究建议增强DKDTC和卫生组织在COVID-19时代的TR能力,他们必须依赖FC,并制定一个包括明确CP步骤的计划。
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引用次数: 3
The role of organizational commitment in mediating the influence of work environment and spiritual motivation on employee performance 组织承诺在工作环境和精神激励对员工绩效影响中的中介作用
Pub Date : 2022-01-01 DOI: 10.5267/j.msl.2022.2.006
Mohd Wahyudi, B. Budiyanto, Suwitho Suwitho, Tomy Fitrio
This study aimed to develop a conceptual model of the role of organizational commitment in mediating the influence of work environment and spiritual motivation on employee performance. The population was 305 employees of the Islamic Rural Bank Bhakti Sumekar—with a sample of 122 employees. The data were processed using Structural Equation Modeling Partial Least Square (SEM PLS). The findings in this study are that work environment and spiritual motivation have a positive influence on employee performance, organizational commitment plays a mediating role on the influence of work environment and spiritual motivation on employee performance, the most effective pathway in improving employee performance is the mediating pathway of organizational commitment on the influence of spiritual motivation on employee performance.
本研究旨在建立组织承诺在工作环境和精神动机对员工绩效影响中的中介作用的概念模型。人口为伊斯兰农村银行Bhakti sumekar的305名员工,样本为122名员工。采用结构方程建模偏最小二乘法(SEM PLS)对数据进行处理。本研究发现,工作环境和精神动机对员工绩效有正向影响,组织承诺在工作环境和精神动机对员工绩效的影响中起中介作用,组织承诺对精神动机对员工绩效影响的中介途径是提高员工绩效最有效的途径。
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引用次数: 0
Assessment of risk propagation during different stages of new product development process 新产品开发过程中不同阶段的风险传播评估
Pub Date : 2022-01-01 DOI: 10.5267/j.msl.2022.2.003
Nikesh Kumar, V. Allada
New Product Development Process (NPD) is a key aspect of launching new and innovative products in the market. Many products fail in the market because of technical risks, financial risks and product development time risks. It is very important to understand the overall risk factors associated with different stages of product development so that risks can be mitigated effectively. This paper presents a methodology to understand the risk associated with the initial stages of NPD. Design flexibility is higher in initial design stages requiring minimum redesign efforts and costs. It is a great opportunity to deal with risk factors and uncertainties in initial design stages than the later design stages. Product development costs in initial stages are around 5 to 10 percent but impact is 70 to 80 percent so exploration assessment in initial stages of NPD can be hugely beneficial. Stage-wise risk assessment will also provide the details of risk associated with each stage, which will be helpful in implementing appropriate mitigation strategies. Since transition from one stage to another stage of NPD is independent of the previous stage, different NPD stages can be easily expressed by the transition state of the Markov process. In this paper, the Markov process has been used for the risk assessment of initial stages of NPD, keeping mitigation strategies in mind. The three initial stages of NPD considered in this study include the concept design, detailed design and integration & testing stages. This paper also explores a method by integration of quality function deployment (QFD) and Markov process, to understand risk patterns associated with several complete design solutions (CFDs). By using QFD, the mapping between customer requirements can be reflected into risk assessment of complete design solutions (CFDs). This methodology has been demonstrated by a case study on Coffee Maker.
新产品开发过程(NPD)是向市场推出新产品和创新产品的一个关键方面。由于技术风险、财务风险和产品开发时间风险,许多产品在市场上失败。了解与产品开发的不同阶段相关的整体风险因素非常重要,这样可以有效地减轻风险。本文提出了一种方法来理解与新产品开发初始阶段相关的风险。在初始设计阶段,设计灵活性更高,需要最小的重新设计工作和成本。与后期设计阶段相比,在初始设计阶段处理风险因素和不确定性是一个很好的机会。最初阶段的产品开发成本约为5%至10%,但影响为70%至80%,因此在新产品开发的初始阶段进行勘探评估是非常有益的。分阶段风险评估还将提供与每个阶段相关的风险细节,这将有助于实施适当的缓解战略。由于新产品开发从一个阶段过渡到另一个阶段是独立于前一个阶段的,所以不同的新产品开发阶段可以很容易地用马尔可夫过程的过渡状态来表示。在本文中,马尔可夫过程已被用于新产品开发初始阶段的风险评估,并牢记缓解策略。本研究考虑的新产品开发的三个初始阶段包括概念设计、详细设计和集成与测试阶段。本文还探讨了一种集成质量功能部署(QFD)和马尔可夫过程的方法,以理解与几个完整设计解决方案(cfd)相关的风险模式。通过使用QFD,客户需求之间的映射可以反映到完整设计解决方案(cfd)的风险评估中。该方法已通过对Coffee Maker的案例研究进行了验证。
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引用次数: 2
Improving the quality of welding training with the help of mixed reality along with the cost reduction and enhancing safety 利用混合现实技术提高焊接培训质量,降低成本,提高安全性
Pub Date : 2022-01-01 DOI: 10.5267/j.msl.2022.4.002
Ritesh Chakradhar, Jorge Ortega-Moody, K. Jenab, Saeid Moslehpou
Welding is widely used in all industries, and its demand is drastically increasing. Today, all sectors of engineering need quality welders to meet their standards. Welders need years of experience and knowledge to meet those standards. They require lots of training, equipment, tools, and safety standards to master the welding skill. The cost of training is very expensive as they will be practicing every day with different materials. The purpose of this project is to train them in a new merged-up environment of the virtual and real world. As a result, this method would reduce training costs and enhance the safety of the users. This method is a medium that helps users to have a better understanding of welding operations and gives them the confidence to perform proficiently in reality along with the elimination of risk, liability, and injury.
焊接广泛应用于各行各业,其需求正在急剧增长。今天,所有的工程部门都需要高质量的焊工来满足他们的标准。焊工需要多年的经验和知识才能达到这些标准。他们需要大量的培训、设备、工具和安全标准来掌握焊接技能。培训费用非常昂贵,因为他们每天都要用不同的材料练习。这个项目的目的是在虚拟和现实世界的新融合环境中训练他们。因此,该方法可以降低培训成本,提高用户的安全性。这种方法是一种媒介,可以帮助用户更好地了解焊接操作,并使他们有信心在现实中熟练地执行,同时消除风险、责任和伤害。
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引用次数: 1
Consumer perceptions on satisfaction and word of mouth in smallholder horticultural stores in an emerging economy 新兴经济体中小农园艺商店的消费者满意度和口碑
Pub Date : 2022-01-01 DOI: 10.5267/j.msl.2021.8.004
Lerato Seopela, Valencia Melissa Zulu
Based on the expectancy disconfirmation theory, the study presents a conceptual model exploring consumer perception (perceived service quality, product quality, price, and corporate social responsibility) effect on satisfaction and word of mouth in smallholder horticulture stores. A quantitative analysis using Partial Least Squares-based Structural Equation Modeling (PLS-SEM) was carried. This method was used to identify elements influencing satisfaction and to explore the hypothesised relationships between consumer perceptions, satisfaction, and the spreading of positive word of mouth. The findings identify the perceived service quality and product quality as factors that enhance satisfaction. However, the perceived quality of the product is the only factor that aids word of mouth. Correspondingly, perceived product quality shows a favorable relationship with perceived price. On the other hand, perceived price and corporate social responsibility do not strengthen customer satisfaction, with corporate social responsibility not aiding word of mouth. Furthermore, the study tested the strength of cus-tomer satisfaction as a mediating variable between consumer perception and word of mouth, and none of the results proved significant. Similarly, perceived price does not mediate the path between perceived product quality and customer satisfaction. The study is of benefit to scholars, smallholders, and agricultural policymakers, particularly in emerging economies.
基于期望失证理论,本研究提出一个概念模型,探讨消费者感知(感知服务质量、产品质量、价格和企业社会责任)对小农园艺店满意度和口碑的影响。采用基于偏最小二乘法的结构方程模型(PLS-SEM)进行定量分析。这种方法被用来确定影响满意度的因素,并探索消费者认知、满意度和积极口碑传播之间的假设关系。研究结果表明,服务质量和产品质量是提高满意度的因素。然而,产品的感知质量是帮助口碑传播的唯一因素。相应的,感知产品质量与感知价格呈良好的关系。另一方面,感知价格和企业社会责任并没有增强顾客满意度,企业社会责任对口碑没有帮助。此外,该研究还测试了顾客满意度作为消费者感知和口碑之间的中介变量的强度,但没有任何结果被证明是显著的。同样,感知价格也不作为感知产品质量与顾客满意度之间的中介。这项研究对学者、小农和农业政策制定者,特别是新兴经济体的农业政策制定者都有好处。
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引用次数: 4
An integrated approach of VIKOR and teaching learning based optimization algorithm for milling machinability computations 基于教学学习的铣削可加工性优化算法与VIKOR集成方法
Pub Date : 2022-01-01 DOI: 10.5267/j.msl.2022.5.001
S. Kesarwani, R. Verma, H. Dave
The significance of producing Carbon nanomaterials (CNMs) reinforced polymer composites are increasing in manufacturing trades due to their exceptional performances. CNM modified composites are primarily employed in structural component needs due to expanded physicomechanical properties. This paper highlights a coherent approach of the VIšekriterijumsko KOmpromisno Rangiranje(VIKOR) and Teaching learning-based optimization algorithm (TLBO) to evaluatethe Milling efficiency. The machining was performed for the Milling process of0-D carbon nano onion (CNO) reinforced polymer (Epoxy) composite at four different levels of Box Behnken Design (BBD). The Milling performances such as Material Removal Rate (MRR) and Surface roughness (SR) were optimized to enhance product quality and productivity. The control of varying process constraints, viz. Weight % of CNO filler content(A), cutting speed (B), feed rate (C) and depth of cut (D), was used to optimize the machining response. The conflicting response is aggregated through the VIKOR method to develop the fitness function for an algorithm. The process constraints play a significant role in influencing the cost and productivity ofthe machined components. The objective function derived from VIKOR was supplied as input into the TLBO algorithm. The results demonstrated that the spindlespeed, feed rate, and weight % of CNO filler are the most contributing factors for machining indices. Also, the hybrid VIKOR-TLBO module shows a lower error percentage than the conventional VIKOR method. The microstructural investigation of the machined surface reveals the feasibility of the proposed hybrid module in a production environment.
碳纳米材料增强聚合物复合材料由于其优异的性能,在制造行业中的重要性日益增加。CNM改性复合材料由于其扩展的物理力学性能,主要用于结构部件的需求。本文重点介绍了VIšekriterijumsko KOmpromisno Rangiranje(VIKOR)和基于教学学习的优化算法(TLBO)的一致性方法来评估铣削效率。对0- d碳纳米洋葱(CNO)增强聚合物(环氧树脂)复合材料在4种不同的Box Behnken设计(BBD)水平下进行了铣削加工。优化了材料去除率(MRR)和表面粗糙度(SR)等铣削性能,以提高产品质量和生产率。通过控制不同的工艺约束,即CNO填料含量的重量% (A)、切削速度(B)、进给速度(C)和切削深度(D),来优化加工响应。通过VIKOR方法对冲突响应进行聚合,得到算法的适应度函数。工艺约束在影响加工零件的成本和生产率方面起着重要作用。将由VIKOR导出的目标函数作为TLBO算法的输入。结果表明,主轴转速、进给速度和CNO填料质量%是影响加工指标的主要因素。与传统的VIKOR方法相比,混合VIKOR- tlbo模块的误差率更低。加工表面的微观结构研究揭示了所提出的混合模块在生产环境中的可行性。
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引用次数: 0
Big data analytics and supply chain performance: The mediating role of supply chain capabilities and innovation 大数据分析与供应链绩效:供应链能力与创新的中介作用
Pub Date : 2022-01-01 DOI: 10.5267/j.msl.2022.4.003
Amjad Ali, Shoeb Ahmed
This study aims to examine the influence of Big Data analytics, innovation & capabilities in the supply chain as well as to find the moderating effect of organisational flexibility on the performance of the supply chain (SCP) and find the effect of competitive intensity as a controlling variable on the performance of supply chain. This research aims to present a theoretical model based on the resource-based theory's relational view (RBV). The data was collected through a survey questionnaire and 25 manufacturer firms managers participate in this survey. According to the findings of this study BDA has a favourable and strong association with SCI and SCC, as well as SCP. The majority of the manufacturers' firms in this research employed BDA to speed up their standing algorithms quicker with massive data sets.
本研究旨在研究大数据分析、创新和能力对供应链的影响,并发现组织灵活性对供应链绩效的调节作用(SCP),以及竞争强度作为控制变量对供应链绩效的影响。本研究旨在提出一个基于资源基础理论的关系观的理论模型。通过问卷调查的方式收集数据,25家制造企业的管理者参与了本次调查。本研究发现BDA与SCI、SCC以及SCP有良好且强烈的关联。在这项研究中,大多数制造商公司都使用BDA来加速他们的站立算法,更快地处理大量数据集。
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引用次数: 0
期刊
Management Science Letters
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