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Violence Alleviation: Analyzing The Phenomenon of Child Labor in Mexico 减轻暴力:分析墨西哥童工现象
Pub Date : 2024-07-04 DOI: 10.54097/rrt6km07
Yingzhen Zhu
Child Labor protection in Mexico is a serious issue involving children's rights and social equity. Although the Mexican government has taken some steps to reduce child labor, the problem persists. According to surveys conducted by relevant government organizations, child Labor has negative impact on the right of Mexican children, who are often forced to perform dangerous work, affecting their physical and mental health and education. The Mexican government has made efforts in the aspects of finance, prevention and enforcement, and these efforts have produced some positive results, but some are also facing disputes.these are far from enough. This paper proposes four suggestions including improving the administrative supervision of child labor, improving the trial or prosecution of child labor issues, providing Mexican children with access to quality education and ensuring adequate funding for law enforcement and justice agencies to investigate. It must be pointed out  that only comprehensive policies and social engagement can effectively address the issue of child labor in Mexico and protect the rights and future of kids.
墨西哥的童工保护是一个涉及儿童权利和社会公平的严重问题。尽管墨西哥政府已经采取了一些措施来减少童工现象,但问题依然存在。根据相关政府组织的调查,童工对墨西哥儿童的权利产生了负面影响,他们经常被迫从事危险的工作,影响了他们的身心健康和教育。墨西哥政府在财政、预防和执法等方面做出了努力,这些努力取得了一些积极成果,但也面临着一些争议。本文提出了四点建议,包括改进对童工问题的行政监管、改进对童工问题的审判或起诉、为墨西哥儿童提供接受优质教育的机会以及确保执法和司法机构有足够的调查经费。必须指出的是,只有全面的政策和社会参与才能有效解决墨西哥童工问题,保护儿童的权利和未来。
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引用次数: 0
Research on the Relationship Between Marketing Strategy of Contemporary TikTok E-commerce Platform and Young People's Consumption Motivation 当代嘀嗒电子商务平台营销策略与年轻人消费动机的关系研究
Pub Date : 2024-07-04 DOI: 10.54097/9rafpp17
Chen Su
This template explains and demonstrates how to prepare your camera-ready paper for Trans Tech Publications. The best is to read these instructions and follow the outline of this text. Please make the page settings of your word processor to A4 format (21 x 29,7 cm or 8 x 11 inches); with the margins: bottom 1.5 cm (0.59 in) and top 3 cm (1.18 in), right/left margins must be 2 cm (0.78 in). This paper will focus on the structural framework of "Case background introduction - SWOT model analysis - Optimizing marketing strategy and its impact on young people's consumption motivation". First, in order to clarify the relationship between the marketing strategy of the contemporary TikTok e-commerce platform and young people's consumption motivation, this study chooses the 2023 "Double Eleven" TikTok e-commerce shopping Festival as the main analysis case and makes an overview of it. Secondly, in the context of the contemporary Internet, SWOT model analysis and interpretation of the marketing strategy of TikTok's e-commerce platform are carried out. Finally, the paper evaluates the relationship between the improvement of the marketing strategy of the contemporary TikTok e-commerce platform and young people's consumption motivation, puts forward the impact of this relationship on the social economy, and puts forward prospects. By optimizing corresponding marketing strategies, the relationship between young consumers and merchants is effectively coordinated, which not only has a positive effect on the consumer psychology of consumers but also plays a role in promoting the future development of the TikTok e-commerce platform.
本模板解释并演示了如何为 Trans Tech 出版物准备可上镜的论文。最好阅读这些说明,并按照本文的大纲进行操作。请将文字处理器的页面设置为 A4 格式(21 x 29.7 厘米或 8 x 11 英寸);页边距:下 1.5 厘米(0.59 英寸),上 3 厘米(1.18 英寸),左右页边距必须为 2 厘米(0.78 英寸)。本文将围绕 "案例背景介绍--SWOT 模型分析--优化营销策略及其对年轻人消费动机的影响 "这一结构框架展开论述。首先,为厘清当代嘀嗒电商平台的营销策略与年轻人消费动机之间的关系,本研究选取2023年 "双十一 "嘀嗒电商购物节作为主要分析案例,并对其进行概述。其次,在当代互联网背景下,对嘀嗒电商平台的营销策略进行了SWOT模型分析和解读。最后,本文评价了当代嘀嗒电商平台营销策略的改进与年轻人消费动机之间的关系,提出了这种关系对社会经济的影响,并提出了展望。通过优化相应的营销策略,有效协调了青年消费者与商家之间的关系,不仅对消费者的消费心理产生了积极的影响,也对嘀嗒电商平台未来的发展起到了促进作用。
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引用次数: 0
Analysis of the Influence of the Bankruptcy of Silicon Valley Bank on the Scientific and Technological Innovation Enterprises 硅谷银行破产对科技创新企业的影响分析
Pub Date : 2024-07-04 DOI: 10.54097/fbfmz792
Yusha Wang
On March 8, 2023, Silicon Valley Bank announced the sale of its bond investments at a loss and later declared bankruptcy on March 10. As an important institution serving scientific and technological innovation enterprises for a long time, it is an important financial channel between scientific and technological enterprises and scientific and technological workers, with a wide range of business. Therefore, the bankruptcy of Silicon Valley bank caused turmoil in the financial market, but also brought great pressure to the scientific and technological enterprises. This paper takes the Silicon Valley bank bankruptcy event as the research object, discusses its impact on the business model of small, medium, and micro enterprises, and puts forward corresponding solutions. First of all, through the in-depth analysis of the reasons for the bankruptcy of Silicon Valley Bank, reveals its deficiencies in risk management and financial services. Secondly, through the study of the business model of small, medium, and micro enterprises, the problems in financing, risk control and business development are found. On this basis, a fintech-based solution is proposed to improve the risk management ability of micro, small, and medium-sized enterprises, optimize their financing structure, and enhance their business efficiency by using big data, artificial intelligence, and other technologies.
2023年3月8日,硅谷银行宣布亏损出售债券投资,随后于3月10日宣布破产。硅谷银行作为长期服务科技创新企业的重要机构,是科技企业与科技工作者之间的重要金融渠道,业务范围广泛,是我国科技金融体系的重要组成部分。因此,硅谷银行的破产在引起金融市场动荡的同时,也给科技企业带来了巨大的压力。本文以硅谷银行破产事件为研究对象,探讨其对中小微企业经营模式的影响,并提出相应的解决方案。首先,通过对硅谷银行破产原因的深入分析,揭示其在风险管理和金融服务方面存在的不足。其次,通过对中小微企业经营模式的研究,发现其在融资、风险控制、业务发展等方面存在的问题。在此基础上,提出基于金融科技的解决方案,利用大数据、人工智能等技术,提高中小微企业的风险管理能力,优化融资结构,提升经营效率。
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引用次数: 0
Analysis Of Enterprise Marketing Strategies Under the Trend of New Media Based on The Douyin Marketing Case 基于豆瓣营销案例的新媒体趋势下企业营销策略分析
Pub Date : 2024-07-04 DOI: 10.54097/30x2x029
Jiayi Wang
With the development of the short video platform, short videos have gained a lot of traffic. The marketing strategies of enterprises on short videos are no longer limited to the advertisements released by the enterprises. There are many new ways for enterprises to market, such as using live streaming channels to sell goods, commission rebates, influencers posting innovative videos with advertised goods, attracting traffic, etc. Based on the increase of these marketing methods, this research analyzes the political, economic, social, and technological environment of enterprises' marketing on Douyin through the pest model. The research collects questionnaires to understand the consumers' perception of the current enterprises’ marketing strategies. The questionnaire data analysis concluded that the enterprises’ marketing strategies on Douyin can be compared with other professional shopping platforms to get better traffic and higher conversion rates. However, there are still problems of poor product quality and over-marketing. The innovation of the marketing strategies still needs to be improved. Because of the above environmental analysis and problems, enterprises need to standardize the live streaming channel procedures, comply with the law, use the Douyin algorithm, and focus on the target customers to make reasonable marketing strategies. Pay more attention to the innovation and moderation of the marketing strategies. Most importantly, enterprises should improve product quality to enhance comprehensive competitiveness.
随着短视频平台的发展,短视频获得了大量流量。企业在短视频上的营销策略也不再局限于企业发布的广告。企业有很多新的营销方式,如利用直播渠道销售商品、佣金返利、影响者发布带有广告商品的创新视频、吸引流量等。基于这些营销方式的增加,本研究通过害虫模型分析了企业在斗鱼上营销的政治、经济、社会和技术环境。研究通过问卷调查了解消费者对当前企业营销策略的看法。问卷数据分析认为,企业在豆瓣上的营销策略可以与其他专业购物平台相比,获得更好的流量和更高的转化率。但仍存在产品质量不高、过度营销等问题。营销策略的创新性仍有待提高。基于以上环境分析和存在的问题,企业需要规范直播渠道流程,遵纪守法,运用斗鱼算法,围绕目标客户制定合理的营销策略。更加注重营销策略的创新与适度。最重要的是,企业要提高产品质量,增强综合竞争力。
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引用次数: 0
The new media environment effect on travel consumption among Generation Z in China 新媒体环境对中国 Z 世代旅游消费的影响
Pub Date : 2024-07-04 DOI: 10.54097/xbj14c76
Liwen Yang
In recent years, with the rapid development of the Internet era leading to sustained economic growth, people's consumption level continues to rise, which triggered a growing demand for social tourism. Among them, Generation Z, as a group growing up on the Internet, has higher consumption power and willingness to consume. They play an important role in promoting the development of the consumer market and have slowly become the main force in the tourism market. Therefore, studying the tourism consumption characteristics of Generation Z in the new media environment is the key element for the breakthrough and development of the tourism market. Through literature integration and questionnaire survey, this paper analyses the tourism consumption behavior of the Generation Z group when using new media, explores the close relationship between Generation Z tourism and new media marketing, and gives suggestions on the future development of new media tourism marketing for the Generation Z from different aspects.
近年来,随着互联网时代的快速发展带动经济持续增长,人们的消费水平不断提高,引发了对社交旅游日益增长的需求。其中,"Z世代 "作为在互联网上成长起来的群体,具有较高的消费能力和消费意愿。他们对消费市场的发展起到了重要的推动作用,并逐渐成为旅游市场的主力军。因此,研究新媒体环境下 Z 世代的旅游消费特征是旅游市场突破和发展的关键因素。本文通过文献整合和问卷调查,分析了Z世代群体在使用新媒体时的旅游消费行为,探讨了Z世代旅游与新媒体营销的密切关系,并从不同方面对Z世代新媒体旅游营销的未来发展提出了建议。
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引用次数: 0
The Dilemma of China’s Leftover Women: Navigating Conflicts in Traditional Ideology and Feminist Consciousness 中国剩女的困境:在传统意识形态与女权意识的冲突中前行
Pub Date : 2024-07-04 DOI: 10.54097/v580zz55
Hongyu Luo
In recent years, there has been a notable increase in the trend of late marriage among Chinese youth, particularly women, leading to the emergence of the phenomenon known as “leftover women”. This study explores the complex dynamics of “leftover women” choices in the context of late marriage, considering the intersection of traditional values and inherent feminist consciousness. The study draws on social constructionism to investigate how traditional culture influences these women’s perceptions and decisions. Although society has changed, conventional Confucian concepts still exist and affect the marriage choices of contemporary Chinese women. This study highlights the influence of parental expectations. It uses secondary data to reveal the struggles and compromises “leftover women” faced in the negotiation between personal values and social norms. The findings highlight the intricate interplay between tradition and modernity in Chinese women’s marital decision-making, revealing the challenges and internal conflicts they face in their pursuit of autonomy and personal fulfillment.
近年来,中国青年尤其是女性的晚婚趋势明显增加,导致了 "剩女 "现象的出现。本研究探讨了晚婚背景下 "剩女 "选择的复杂动态,考虑了传统价值观与固有女权意识的交织。研究借鉴社会建构主义,探讨传统文化如何影响这些女性的观念和决定。虽然社会已经发生了变化,但传统的儒家观念依然存在,并影响着当代中国女性的婚姻选择。本研究强调了父母期望的影响。研究利用二手数据,揭示了 "剩女 "在个人价值观与社会规范之间所面临的挣扎和妥协。研究结果凸显了中国女性婚姻决策中传统与现代之间错综复杂的相互作用,揭示了她们在追求自主和个人成就时所面临的挑战和内部冲突。
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引用次数: 0
Brand Analysis of Stanley and How It Became Popular 斯坦利的品牌分析及其如何流行起来的
Pub Date : 2024-07-04 DOI: 10.54097/8qc1hp72
Yuanhao Qi
Breaking the daily rules and building a new lifestyle has always been the value of the American thermos cup brand STANLEY. Since founder William Stanley invented the stainless-steel vacuum flask in 1913, STANLEY has truly changed people's lifestyles. STANLEY has gone through many stages in the past 100 years of development, from the initial use of military thermos cups to no one paying attention. In recent years, through a chance opportunity from the self-media, it has come back into the public eye. This report investigates the market and brand analysis of STANLEY over the past century through literature review. Through investigation, it is found that the success of STANLEY mainly depends on the chance of the current Internet media and the excellent quality products of STANLEY. STANLEY can promote marketing in the future through the integrate a professional brand communication team, omni channel layout and focus, and strengthening then cooperation with other brands.
打破日常规则,打造全新生活方式一直是美国保温杯品牌斯坦利(STANLEY)的价值所在。自创始人威廉-斯坦利于 1913 年发明不锈钢真空水壶以来,斯坦利真正改变了人们的生活方式。在过去 100 年的发展历程中,STANLEY 经历了从最初的军用保温杯到无人问津的多个阶段。近年来,借助自媒体的一个契机,它重新回到了公众的视野。本报告通过文献综述,对百年来 STANLEY 的市场和品牌进行了调查分析。通过调查发现,STANLEY 的成功主要取决于当前网络媒体的机遇和 STANLEY 产品的优良品质。未来,STANLEY 可以通过整合专业的品牌传播团队、全方位的渠道布局和聚焦、加强与其他品牌的合作来促进市场营销。
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引用次数: 0
Analysis of Shaolin Documentary Viewpoints Based on Scientific and Technological Views 基于科技观点的少林文献观点分析
Pub Date : 2024-07-04 DOI: 10.54097/vh79xd28
Yang Youwen1, Hamdan Mohd Ali
The Shaolin Martial Arts Written Examination is a written examination that tests the system and scientific knowledge of Shaolin culture and martial arts curriculum. Students use the course knowledge they have learned to conduct a conclusive review of the course unit content and system module knowledge in a focused and organized manner. a process of evaluation. This article analyzes the physical education written examination based on the dialectical thinking method in science and technology research, and points out that there are serious deficiencies in the current physical education teaching process compared with the martial arts cultural examinations. Based on the common sense experience of life and martial arts practical class teaching in physical education and health courses, Shaolin regularizes The written test on martial arts culture highlights its scientific basis.
少林武术笔试是对少林文化和武术课程的系统性和科学性知识进行测试的笔试。学生运用所学课程知识,有重点、有条理地对课程单元内容和系统模块知识进行总结性复习,是一个评价的过程。本文基于科技研究中的辩证思维方法对体育笔试进行分析,指出当前体育教学过程中与武术文化考试相比存在严重的不足。根据体育与健康课程的生活常识经验和武术实践课教学,少林寺规范化武术文化笔试突出其科学性。
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引用次数: 0
Exploring Sustainable Fashion: Market Dynamics, Future Trends, And Strategic Imperatives 探索可持续时尚:市场动态、未来趋势和战略要务
Pub Date : 2024-07-04 DOI: 10.54097/54kgx750
Jiayu Qian
Sustainable fashion has emerged as a pivotal trend within the global fashion industry. This research delves into the current landscape, future trajectories, and associated opportunities and challenges for brand development within the paradigm of sustainable fashion. Examining the current market scenario, it highlights the escalating consumer demand for sustainable fashion and the competitive dynamics among brands. The Future Trends section of the study anticipates the trajectory of sustainable fashion, presenting strategies for brands to adopt. It assesses both the advantages and challenges within the realm of sustainable fashion, exploring growth potential for brands. Benefits discussed encompass environmental conservation, social responsibility, and enhanced brand perception, while challenges include supply chain management, cost control, and consumer education. The study emphasizes integrating sustainability into brand practices to meet evolving consumer preferences and market demands, highlighting potential benefits like positive environmental impact and improved brand perception. Despite challenges such as supply chain complexity and cost management, the study advocates for brands to embrace technological innovation, evolving design concepts, and adapt to changing consumer behaviors. It concludes with recommendations for brands to seize emerging opportunities in sustainable fashion through strategic planning and proactive adaptation, crucial for driving sustainable growth and success.
可持续时尚已成为全球时尚产业的重要趋势。本研究深入探讨了可持续时尚范式的当前格局、未来轨迹以及品牌发展的相关机遇和挑战。在审视当前市场情况时,本研究强调了消费者对可持续时装不断升级的需求以及品牌之间的竞争态势。研究报告的 "未来趋势 "部分预测了可持续时尚的发展轨迹,并提出了品牌应采取的战略。它评估了可持续时尚领域的优势和挑战,并探讨了品牌的增长潜力。所讨论的优势包括环境保护、社会责任和品牌认知度的提升,而挑战则包括供应链管理、成本控制和消费者教育。研究强调将可持续发展融入品牌实践,以满足不断变化的消费者偏好和市场需求,并突出强调了积极的环境影响和品牌认知度提升等潜在效益。尽管存在供应链复杂性和成本管理等挑战,研究仍倡导品牌拥抱技术创新、不断发展的设计理念,并适应不断变化的消费者行为。研究最后建议品牌通过战略规划和主动适应,抓住可持续时尚的新兴机遇,这对推动可持续增长和成功至关重要。
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引用次数: 0
The Impact of Digitization on Sony and Its Music Development 数字化对索尼及其音乐发展的影响
Pub Date : 2024-07-04 DOI: 10.54097/pm2w2a70
Keming Liu
This paper discusses the influence of digitization on the development of Sony and its music. The digital revolution has changed the music industry, providing more access, distribution and consumption for music. For Sony, this is both an opportunity and a challenge. On the one hand, digitization has expanded Sony's global reach, made music spread more efficiently, and established connections with a wider audience. It also promotes the development of new music technologies and formats. However, it has also led to increased competition and the need to adapt to changing consumer behavior and market dynamics. Sony faces problems such as piracy, licensing and revenue models in the digital sector. However, digitization also opens up new avenues for innovation and growth. Sony can use the digital platform to interact with fans, explore new business models and discover emerging trends in music. By embracing digitization, Sony can continue to thrive and shape the future of music. Success factors, challenges and dilemmas in the development stage of the history of rise and fall. Innovation and competitive market share the prospect of future brand image.
本文讨论了数字化对索尼公司及其音乐发展的影响。数字化革命改变了音乐产业,为音乐提供了更多的获取、传播和消费途径。对索尼而言,这既是机遇也是挑战。一方面,数字化扩大了索尼的全球影响力,使音乐传播更有效率,并与更广泛的受众建立了联系。它还促进了新音乐技术和格式的发展。然而,数字化也导致竞争加剧,需要适应不断变化的消费者行为和市场动态。索尼在数字化领域面临着盗版、授权和收入模式等问题。然而,数字化也为创新和增长开辟了新的途径。索尼可以利用数字平台与粉丝互动,探索新的商业模式,发现音乐领域的新兴趋势。通过拥抱数字化,索尼可以继续蓬勃发展并塑造音乐的未来。发展阶段中的成功因素、挑战与困境兴衰史。创新与市场竞争共享未来品牌形象的前景。
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引用次数: 0
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Journal of Education, Humanities and Social Sciences
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