Pub Date : 2023-01-01DOI: 10.5267/j.ijdns.2023.6.003
Hadeel Ahmad, B. Kasasbeh, Balqees AL-Dabaybah, Enas F. Rawashdeh
Credit card fraud poses a significant challenge for both consumers and organizations worldwide, particularly with the increasing reliance on credit cards for financial transactions. Therefore, it is crucial to establish effective mechanisms to detect credit card fraud. However, the uneven distribution of instances between the two classes in the credit card dataset hinders traditional machine learning techniques, as they tend to prioritize the majority class, leading to inaccurate fraud pre- dictions. To address this issue, this paper focuses on the use of the Elbow Fuzzy Noise Filtering SMOTE (EFN-SMOTE) technique, an oversampling approach, to handle unbalanced data. EFN-SMOTE partitions the dataset into multiple clusters using the Elbow method, applies noise filtering to each cluster, and then employs SMOTE to synthesize new minority instances based on the nearest majority instance to each minority instance, thereby improving the model’s ability to perceive the decision boundary. EFN-SMOTE’s performance was evaluated using an Artificial Neural Network model with four hidden layers, resulting in significant improvements in classification performance, achieving an accuracy of 0.999, precision of 0.998, sensitivity of 0.999, specificity of 0.998, F-measure of 0.999, and G-Mean of 0.999.
{"title":"EFN-SMOTE: An effective oversampling technique for credit card fraud detection by utilizing noise filtering and fuzzy c-means clustering","authors":"Hadeel Ahmad, B. Kasasbeh, Balqees AL-Dabaybah, Enas F. Rawashdeh","doi":"10.5267/j.ijdns.2023.6.003","DOIUrl":"https://doi.org/10.5267/j.ijdns.2023.6.003","url":null,"abstract":"Credit card fraud poses a significant challenge for both consumers and organizations worldwide, particularly with the increasing reliance on credit cards for financial transactions. Therefore, it is crucial to establish effective mechanisms to detect credit card fraud. However, the uneven distribution of instances between the two classes in the credit card dataset hinders traditional machine learning techniques, as they tend to prioritize the majority class, leading to inaccurate fraud pre- dictions. To address this issue, this paper focuses on the use of the Elbow Fuzzy Noise Filtering SMOTE (EFN-SMOTE) technique, an oversampling approach, to handle unbalanced data. EFN-SMOTE partitions the dataset into multiple clusters using the Elbow method, applies noise filtering to each cluster, and then employs SMOTE to synthesize new minority instances based on the nearest majority instance to each minority instance, thereby improving the model’s ability to perceive the decision boundary. EFN-SMOTE’s performance was evaluated using an Artificial Neural Network model with four hidden layers, resulting in significant improvements in classification performance, achieving an accuracy of 0.999, precision of 0.998, sensitivity of 0.999, specificity of 0.998, F-measure of 0.999, and G-Mean of 0.999.","PeriodicalId":36543,"journal":{"name":"International Journal of Data and Network Science","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"70777633","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-01-01DOI: 10.5267/j.ijdns.2023.7.010
P. Ricardianto, Atong Soekirman, Ocky Soelistyo Pribadi, Difa Bagas Atmaja, Abdullah Ade Suryobuwono, Ikawati Ikawati, Tri Gutomo, Sri Yuni Murtiwidayanti, S. A. Cahyono, Endri Endri
This study aims to estimate the factors determining the perceived behavioral Intention to use the QR code on a smartphone in the commuter line tap-in tap-out ticketing process as an alternative payment. The rapid growth of information technology in the last two decades had become a factor that encouraged individuals and groups to utilize information technology from devices or technological tools as effectively and efficiently as possible to facilitate the activities and business processes being carried out. This research used the probability sampling technique with a random sampling of 100 commuter line passengers. In addition, this research used the data analysis technique of the Structural Equation Model-SmartPLS3.0. The results indicated that perceived compatibility and enjoyment significantly affected the perceived ease of use and usefulness in the consumer's behavioral Intention to use QR Code technology on smartphones as a substitution for purchasing commuter train tickets. However, the three other variables, perceived convenience, self-efficacy, and enjoyment, do not significantly influence the usefulness of using QR Code Technology on smartphones as an alternative for purchasing commuter tickets, and neither do the technological knowledge and perceived compatibility.
{"title":"Perceived of ease of use and usefulness: Empirical evidence of behavioral intention to use QR code technology on Indonesian commuter lines","authors":"P. Ricardianto, Atong Soekirman, Ocky Soelistyo Pribadi, Difa Bagas Atmaja, Abdullah Ade Suryobuwono, Ikawati Ikawati, Tri Gutomo, Sri Yuni Murtiwidayanti, S. A. Cahyono, Endri Endri","doi":"10.5267/j.ijdns.2023.7.010","DOIUrl":"https://doi.org/10.5267/j.ijdns.2023.7.010","url":null,"abstract":"This study aims to estimate the factors determining the perceived behavioral Intention to use the QR code on a smartphone in the commuter line tap-in tap-out ticketing process as an alternative payment. The rapid growth of information technology in the last two decades had become a factor that encouraged individuals and groups to utilize information technology from devices or technological tools as effectively and efficiently as possible to facilitate the activities and business processes being carried out. This research used the probability sampling technique with a random sampling of 100 commuter line passengers. In addition, this research used the data analysis technique of the Structural Equation Model-SmartPLS3.0. The results indicated that perceived compatibility and enjoyment significantly affected the perceived ease of use and usefulness in the consumer's behavioral Intention to use QR Code technology on smartphones as a substitution for purchasing commuter train tickets. However, the three other variables, perceived convenience, self-efficacy, and enjoyment, do not significantly influence the usefulness of using QR Code Technology on smartphones as an alternative for purchasing commuter tickets, and neither do the technological knowledge and perceived compatibility.","PeriodicalId":36543,"journal":{"name":"International Journal of Data and Network Science","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"70778882","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-01-01DOI: 10.5267/j.ijdns.2023.8.001
Adel Salem AlLouzi, K. Alomari
The term “metaverse” refers to a virtual reality setting where users may engage in sustained and immersive interactions with other users and digital information. The metaverse offers new potential for entertainment, education, commerce, sociability, and creativity; therefore, it is anticipated to play a significant role in the future of the digital economy. However, the metaverse presents additional difficulties in resolving conflicts that can develop between its users, producers, and providers. Intellectual property rights, privacy, contract enforcement, fraud, harassment, and cybercrime are some of the concerns that may be raised in these conflicts. The existing legal system for settling these conflicts is disjointed and insufficient since it does not consider the metaverse’s unique qualities and complexity. This study investigates the present legal framework to provide fair and effective conflict resolution in the metaverse. It then establishes tenable fundamentals within the context of scientific and legal foundations. and propose a theoretical model named Hybrid Legal Framework for Metaverse Dispute Resolution (HLFMDR).
{"title":"Adequate legal rules in settling metaverse disputes: Hybrid legal framework for metaverse dispute resolution (HLFMDR)","authors":"Adel Salem AlLouzi, K. Alomari","doi":"10.5267/j.ijdns.2023.8.001","DOIUrl":"https://doi.org/10.5267/j.ijdns.2023.8.001","url":null,"abstract":"The term “metaverse” refers to a virtual reality setting where users may engage in sustained and immersive interactions with other users and digital information. The metaverse offers new potential for entertainment, education, commerce, sociability, and creativity; therefore, it is anticipated to play a significant role in the future of the digital economy. However, the metaverse presents additional difficulties in resolving conflicts that can develop between its users, producers, and providers. Intellectual property rights, privacy, contract enforcement, fraud, harassment, and cybercrime are some of the concerns that may be raised in these conflicts. The existing legal system for settling these conflicts is disjointed and insufficient since it does not consider the metaverse’s unique qualities and complexity. This study investigates the present legal framework to provide fair and effective conflict resolution in the metaverse. It then establishes tenable fundamentals within the context of scientific and legal foundations. and propose a theoretical model named Hybrid Legal Framework for Metaverse Dispute Resolution (HLFMDR).","PeriodicalId":36543,"journal":{"name":"International Journal of Data and Network Science","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"70779276","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-01-01DOI: 10.5267/j.ijdns.2022.11.009
Heba Al-Malahmeh
Current study aimed at examining the influence of cloud computing characteristics and attributes (on-demand self-service, broad network access, resource pooling, rapid elasticity, and measured service) on decision making process within commercial banks in Jordan. Quantitative approach was used, and a questionnaire was distributed on a sample of (104) managers within commercial banks in Jordan. SPSS was employed to process and analyze primary data, depending on multiple and linear regression; results of study accepted the main hypothesis, and it appeared that cloud computing attributes support organizational efforts for better decision making process. Study recommended examining the role of cloud computing in the field of accounting, in other meanings; investigate the role of cloud accounting in supporting financial decision making process.
{"title":"The role of cloud computing in supporting decision making: Evidence from banking industry","authors":"Heba Al-Malahmeh","doi":"10.5267/j.ijdns.2022.11.009","DOIUrl":"https://doi.org/10.5267/j.ijdns.2022.11.009","url":null,"abstract":"Current study aimed at examining the influence of cloud computing characteristics and attributes (on-demand self-service, broad network access, resource pooling, rapid elasticity, and measured service) on decision making process within commercial banks in Jordan. Quantitative approach was used, and a questionnaire was distributed on a sample of (104) managers within commercial banks in Jordan. SPSS was employed to process and analyze primary data, depending on multiple and linear regression; results of study accepted the main hypothesis, and it appeared that cloud computing attributes support organizational efforts for better decision making process. Study recommended examining the role of cloud computing in the field of accounting, in other meanings; investigate the role of cloud accounting in supporting financial decision making process.","PeriodicalId":36543,"journal":{"name":"International Journal of Data and Network Science","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"70770173","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-01-01DOI: 10.5267/j.ijdns.2022.10.007
M. Adam, Mahdani Ibrahim, T. Putra, Mukhlis Yunus
Word-of-mouth (WOM) has been recognized as one of the most influential forms of information transmission. Advances in information technology and the emergence of online social networking sites have changed the manner in which data is delivered. This phenomenon has an impact on consumers because readily accessible information can significantly influence consumption-related decisions. The purpose of this paper is to examine the role of e-WOM in mediating the influence of the marketing mix and destination image on the intention of tourists to re-visit destinations. The primary data was derived from 190 tourist respondents and collected by means of questionnaires distributed via Google forms. The resulting data was analyzed using AMOS-SEM, while evaluating the role of e-WOM as a model involving a Sobel test. The results of the analysis indicated that e-WOM plays a highly significant role in piquing individual's' interest in re-visiting tourist sites. Contributory factors such as the marketing mix, destination image, and e-WOM all support this research hypothesis.
{"title":"The effect of e-WOM model mediation of marketing mix and destination image on tourist revisit intention","authors":"M. Adam, Mahdani Ibrahim, T. Putra, Mukhlis Yunus","doi":"10.5267/j.ijdns.2022.10.007","DOIUrl":"https://doi.org/10.5267/j.ijdns.2022.10.007","url":null,"abstract":"Word-of-mouth (WOM) has been recognized as one of the most influential forms of information transmission. Advances in information technology and the emergence of online social networking sites have changed the manner in which data is delivered. This phenomenon has an impact on consumers because readily accessible information can significantly influence consumption-related decisions. The purpose of this paper is to examine the role of e-WOM in mediating the influence of the marketing mix and destination image on the intention of tourists to re-visit destinations. The primary data was derived from 190 tourist respondents and collected by means of questionnaires distributed via Google forms. The resulting data was analyzed using AMOS-SEM, while evaluating the role of e-WOM as a model involving a Sobel test. The results of the analysis indicated that e-WOM plays a highly significant role in piquing individual's' interest in re-visiting tourist sites. Contributory factors such as the marketing mix, destination image, and e-WOM all support this research hypothesis.","PeriodicalId":36543,"journal":{"name":"International Journal of Data and Network Science","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"70770261","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-01-01DOI: 10.5267/j.ijdns.2022.10.003
Kameswara Natakusumah, E. Maulina, A. Muftiadi, M. Purnomo
This research studies the effects of the religiosity on financial technology (fintech) adoption. The study examines religiosity as part of the Technology Acceptance Model (TAM) dimensions for the adoption of mobile payment technology. We explore the role of religiosity in TAM and recommend several policies for related organizations. The study uses professional sample calculation from 113 traditional markets under Perumda Pasar Jaya as a business entity whose capital is wholly or mostly owned by the regional government through regional assets of DKI Jakarta Province, Indonesia, which use mobile payment technology. We obtained 363 respondents from June 2020 to June 2021, coinciding with the Covid-19 pandemic. Hypothesis testing was done employing SmartPLS 3.2.9 software and questionnaires. The study also adapts previous studies to ensure the questionnaires are relevant to the research objects. The research result show that religiosity explained the formation of TAM by small businesses in traditional markets under Perumda Pasar Jaya Management. Religiosity and the adoption of mobile payment technology determined whether a user used fintech or not. As the research period was limited to June 2020 - June 2021, including field research in the traditional markets, newer TAM mobile payment technology development and other TAM mobile payment-based research were not included. This research offers a new TAM development model using religiosity for mobile payment adoption in traditional markets.
本研究研究宗教信仰对金融科技(fintech)采用的影响。该研究将宗教信仰作为采用移动支付技术的技术接受模型(TAM)维度的一部分。我们探讨了宗教信仰在TAM中的作用，并为相关组织提出了一些政策建议。该研究使用了来自Perumda Pasar Jaya旗下113个传统市场的专业样本计算，Perumda Pasar Jaya是一个商业实体，其资本全部或大部分由地区政府通过印度尼西亚DKI雅加达省的地区资产拥有，这些市场使用移动支付技术。我们在2020年6月至2021年6月期间获得了363名受访者，与Covid-19大流行相吻合。采用SmartPLS 3.2.9软件和问卷进行假设检验。本研究还对以往的研究进行了调整，以确保问卷与研究对象相关。研究结果表明，宗教信仰解释了Perumda Pasar Jaya管理下传统市场小企业TAM的形成。宗教信仰和移动支付技术的采用决定了用户是否使用金融科技。由于研究期限限于2020年6月至2021年6月，不包括传统市场的实地研究、较新的TAM移动支付技术开发和其他基于TAM移动支付的研究。本研究为传统市场的移动支付采用提供了一种新的TAM发展模型。
{"title":"Integrating religiosity into a technology acceptance model for the adoption of mobile payment technology","authors":"Kameswara Natakusumah, E. Maulina, A. Muftiadi, M. Purnomo","doi":"10.5267/j.ijdns.2022.10.003","DOIUrl":"https://doi.org/10.5267/j.ijdns.2022.10.003","url":null,"abstract":"This research studies the effects of the religiosity on financial technology (fintech) adoption. The study examines religiosity as part of the Technology Acceptance Model (TAM) dimensions for the adoption of mobile payment technology. We explore the role of religiosity in TAM and recommend several policies for related organizations. The study uses professional sample calculation from 113 traditional markets under Perumda Pasar Jaya as a business entity whose capital is wholly or mostly owned by the regional government through regional assets of DKI Jakarta Province, Indonesia, which use mobile payment technology. We obtained 363 respondents from June 2020 to June 2021, coinciding with the Covid-19 pandemic. Hypothesis testing was done employing SmartPLS 3.2.9 software and questionnaires. The study also adapts previous studies to ensure the questionnaires are relevant to the research objects. The research result show that religiosity explained the formation of TAM by small businesses in traditional markets under Perumda Pasar Jaya Management. Religiosity and the adoption of mobile payment technology determined whether a user used fintech or not. As the research period was limited to June 2020 - June 2021, including field research in the traditional markets, newer TAM mobile payment technology development and other TAM mobile payment-based research were not included. This research offers a new TAM development model using religiosity for mobile payment adoption in traditional markets.","PeriodicalId":36543,"journal":{"name":"International Journal of Data and Network Science","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"70770366","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-01-01DOI: 10.5267/j.ijdns.2022.12.006
Sabar Sutia, Refren Riadi, Tukirin Tukirin, Indry A. Pradipta, M. Fahlevi
Online tutoring is a new phenomenon in Indonesia that is quite popular at the moment, especially after the pandemic. The emergence of online tutoring for schoolchildren provides families with an alternative option for educating their children; additionally, online learning becomes an effective alternative because it does not pose a health risk during a pandemic. Online tutoring marketing optimizes marketing strategies through digital content using celebrity endorsements. The purpose of this study was to examine the effects of a comprehensive new model of using celebrity endorsement based on its dimensions and its effect on brand satisfaction, advertising credibility, brand credibility, and repurchase intention. The data collection technique in this study was quantitative and involved distributing questionnaires to 175 respondents in the city of Jakarta. This study uses a structural equation model (SEM) with the SmartPLS tool. The results obtained are able to identify and measure the impact of celebrity endorsement in digital marketing strategies that have an impact on repurchase intention. The results of the study explain that all pathways proved to have a positive effect, unless expertise on repurchase intention has a negative effect. There are 6 hypotheses accepted and 8 hypotheses rejected. The biggest influence on repurchase intention is advertising credibility. In terms of the total indirect effect, only attractiveness and trustworthiness have a significant total effect on repurchase intention, while expertise does not have a significant total effect. The implications of this research can be used as a basis for determining a comprehensive strategy for online tutoring companies to retain their customers after the pandemic.
{"title":"Celebrity endorsement in social media contexts: understanding the role of advertising credibility, brand credibility, and brand satisfaction","authors":"Sabar Sutia, Refren Riadi, Tukirin Tukirin, Indry A. Pradipta, M. Fahlevi","doi":"10.5267/j.ijdns.2022.12.006","DOIUrl":"https://doi.org/10.5267/j.ijdns.2022.12.006","url":null,"abstract":"Online tutoring is a new phenomenon in Indonesia that is quite popular at the moment, especially after the pandemic. The emergence of online tutoring for schoolchildren provides families with an alternative option for educating their children; additionally, online learning becomes an effective alternative because it does not pose a health risk during a pandemic. Online tutoring marketing optimizes marketing strategies through digital content using celebrity endorsements. The purpose of this study was to examine the effects of a comprehensive new model of using celebrity endorsement based on its dimensions and its effect on brand satisfaction, advertising credibility, brand credibility, and repurchase intention. The data collection technique in this study was quantitative and involved distributing questionnaires to 175 respondents in the city of Jakarta. This study uses a structural equation model (SEM) with the SmartPLS tool. The results obtained are able to identify and measure the impact of celebrity endorsement in digital marketing strategies that have an impact on repurchase intention. The results of the study explain that all pathways proved to have a positive effect, unless expertise on repurchase intention has a negative effect. There are 6 hypotheses accepted and 8 hypotheses rejected. The biggest influence on repurchase intention is advertising credibility. In terms of the total indirect effect, only attractiveness and trustworthiness have a significant total effect on repurchase intention, while expertise does not have a significant total effect. The implications of this research can be used as a basis for determining a comprehensive strategy for online tutoring companies to retain their customers after the pandemic.","PeriodicalId":36543,"journal":{"name":"International Journal of Data and Network Science","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"70770645","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-01-01DOI: 10.5267/j.ijdns.2022.9.006
W. Sunaryo, B. Rubini, Ubaid Al Faruk
A good Organizational Image is already known as the important factor in developing higher education organization. This research investigated the effect of marketing variables, namely Service Quality, Social Media and Public Relation, toward the Organizational Image. This research was conducted at private universities located in South Tangerang City, Indonesia. The sample of this research were 715 students taken in proportional random sampling from 8 private universities. The method of data collecting from each variable used the questionnaires, and data analysis used the Path Analysis Technique which was calculated by Smart PLS-SEM program. The research findings derived conclusions that (1) Service Quality, Social Media and Public Relation have significant effect on Organizational Image, and (2) The Social Media and Service Quality have significant effect on Public Relation. Based on those findings we recommend that improving the Organizational Image should be prioritized through strengthening the Service Quality, Social Media and Public Relation activities.
{"title":"The role of social media, service quality and public relation on organization image","authors":"W. Sunaryo, B. Rubini, Ubaid Al Faruk","doi":"10.5267/j.ijdns.2022.9.006","DOIUrl":"https://doi.org/10.5267/j.ijdns.2022.9.006","url":null,"abstract":"A good Organizational Image is already known as the important factor in developing higher education organization. This research investigated the effect of marketing variables, namely Service Quality, Social Media and Public Relation, toward the Organizational Image. This research was conducted at private universities located in South Tangerang City, Indonesia. The sample of this research were 715 students taken in proportional random sampling from 8 private universities. The method of data collecting from each variable used the questionnaires, and data analysis used the Path Analysis Technique which was calculated by Smart PLS-SEM program. The research findings derived conclusions that (1) Service Quality, Social Media and Public Relation have significant effect on Organizational Image, and (2) The Social Media and Service Quality have significant effect on Public Relation. Based on those findings we recommend that improving the Organizational Image should be prioritized through strengthening the Service Quality, Social Media and Public Relation activities.","PeriodicalId":36543,"journal":{"name":"International Journal of Data and Network Science","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"70774437","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-01-01DOI: 10.5267/j.ijdns.2022.8.011
D. Almajali, A. Al-Radaideh, Nour Ali Nussir, Ali Abu Eid, Fu'ad Abdallah Al-fakeh, F. Masad
The effect of contextual factors namely information quality, service quality, system quality, Technological readiness, trust in applications (app) and COVID-19 health anxiety, on the intention and consequently the actual use of Mobile Payment (MP) app was examined in this study. Trust, as mediator to the relationship between technological readiness and intention to use MB-app was examined also. Data were obtained from 740 Jordanian Mobile Banking (MB) app users through an online survey. The relationship between service quality, system quality, information quality, trust in the app, COVID-19 health anxiety, Technological readiness and the intentions to use MB-app and the actual use of MB-app was empirically examined. The results showed a positive relationship between service quality, system quality, information quality, trust in the app and COVID-19 health anxiety, and the intentions to use MB-app, and in turn he actual use of MB-app, and a positive mediation of trust on the relationship between COVID-19 health anxiety and the intentions to use MB-app.
{"title":"Antecedents of mobile banking app adoption during COVID19: A perspective of Jordanian consumer","authors":"D. Almajali, A. Al-Radaideh, Nour Ali Nussir, Ali Abu Eid, Fu'ad Abdallah Al-fakeh, F. Masad","doi":"10.5267/j.ijdns.2022.8.011","DOIUrl":"https://doi.org/10.5267/j.ijdns.2022.8.011","url":null,"abstract":"The effect of contextual factors namely information quality, service quality, system quality, Technological readiness, trust in applications (app) and COVID-19 health anxiety, on the intention and consequently the actual use of Mobile Payment (MP) app was examined in this study. Trust, as mediator to the relationship between technological readiness and intention to use MB-app was examined also. Data were obtained from 740 Jordanian Mobile Banking (MB) app users through an online survey. The relationship between service quality, system quality, information quality, trust in the app, COVID-19 health anxiety, Technological readiness and the intentions to use MB-app and the actual use of MB-app was empirically examined. The results showed a positive relationship between service quality, system quality, information quality, trust in the app and COVID-19 health anxiety, and the intentions to use MB-app, and in turn he actual use of MB-app, and a positive mediation of trust on the relationship between COVID-19 health anxiety and the intentions to use MB-app.","PeriodicalId":36543,"journal":{"name":"International Journal of Data and Network Science","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"70774474","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2023-01-01DOI: 10.5267/j.ijdns.2022.9.004
N. Nusairat, Khalid N. Alzubi, Lama Abubaker, Hadeel J. Abdellatif, A. H. Akhorshaideh, We’am Aref Alkhalayleh, J. Al-Gasawneh
The purpose of this research is to examine the effect of Web Quality (WebQual) on travelers’ online behavioral intentions through examining the mediating role of travelers’ perceived trust in the context of travel agencies in Jordan. Based on the extant literature, a conceptual model was developed. Data was collected through a questionnaire survey which was administered to a convenient sample of 300 participants. Structural equation modeling SEM with smart PLS 3 was implemented as an analytical methodology to process data. The results suggest that WebQual factors are significant in predicting travelers’ behavioral intentions. Moreover, the results demonstrate that perceived trust has a significant impact on travelers’ behavioral intentions and a partial mediation was also found for travelers’ perceived trust on the relationship between WebQual and travelers’ behavioral intentions. Discussion, conclusions, research limitations and areas for future research are all provided.
{"title":"Avoiding uncertain buying intentions: Does WebQual matter?","authors":"N. Nusairat, Khalid N. Alzubi, Lama Abubaker, Hadeel J. Abdellatif, A. H. Akhorshaideh, We’am Aref Alkhalayleh, J. Al-Gasawneh","doi":"10.5267/j.ijdns.2022.9.004","DOIUrl":"https://doi.org/10.5267/j.ijdns.2022.9.004","url":null,"abstract":"The purpose of this research is to examine the effect of Web Quality (WebQual) on travelers’ online behavioral intentions through examining the mediating role of travelers’ perceived trust in the context of travel agencies in Jordan. Based on the extant literature, a conceptual model was developed. Data was collected through a questionnaire survey which was administered to a convenient sample of 300 participants. Structural equation modeling SEM with smart PLS 3 was implemented as an analytical methodology to process data. The results suggest that WebQual factors are significant in predicting travelers’ behavioral intentions. Moreover, the results demonstrate that perceived trust has a significant impact on travelers’ behavioral intentions and a partial mediation was also found for travelers’ perceived trust on the relationship between WebQual and travelers’ behavioral intentions. Discussion, conclusions, research limitations and areas for future research are all provided.","PeriodicalId":36543,"journal":{"name":"International Journal of Data and Network Science","volume":"37 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"70774765","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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