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Mean and Variability Effects in Decision Framing 决策框架中的均值和变异效应
Q2 Economics, Econometrics and Finance Pub Date : 2016-09-18 DOI: 10.7903/CMR.15017
Luke Greenacre
Framing a decision as a rejection can lead consumers to form preferences that are different from those that they would form if that same decision were framed as a choice. These differences in preferences are called preference reversals. This paper extends research in this area, using a sequence of five studies to show that framing can change both mean preference and preference variability. The first study uses Discrete Choice Experiments to demonstrate the effects of framing a decision as a choice or rejection on decision outcomes. Study 2 uses eye tracking to highlight that differences in information gathering during the experiment are unlikely to account for this difference. Studies 3 through 5 demonstrate that differences in framing can be reduced through increasing task familiarity. A lack of familiarity with the task of rejecting leads consumers to change their mean preferences and also increases their preference variability for high- and low-preferred products, compared to when they are choosing. These changes in preferences cease to occur when familiarity with rejection increases, but only when that familiarity is specific to the product context under examination. This demonstrates that framing can be used to influence consumer preferences in two ways. Keywords: Choice, Rejection, Framing, Variance, Familiarity To cite this document: Luke Greenacre, "Mean and Variability Effects in Decision Framing", Contemporary Management Research, Vol.12, No.3, pp. 309-336, 2016. Permanent link to this document: http://dx.doi.org/10.7903/cmr.15017
将一个决定定义为拒绝会导致消费者形成不同于将同样的决定定义为选择时的偏好。这些偏好上的差异被称为偏好逆转。本文扩展了这一领域的研究,使用五项研究的序列来表明框架可以改变平均偏好和偏好可变性。第一项研究使用离散选择实验来证明将决策框架为选择或拒绝对决策结果的影响。研究2使用眼动追踪来强调实验过程中信息收集的差异不太可能解释这种差异。研究3至5表明,框架差异可以通过增加任务熟悉度来减少。对拒绝任务的不熟悉导致消费者改变他们的平均偏好,并且与他们选择时相比,也增加了他们对高偏好和低偏好产品的偏好可变性。当对拒绝的熟悉程度增加时,这些偏好的变化就不再发生,但只有当这种熟悉程度是特定于被检查的产品环境时才会发生。这表明框架可以通过两种方式影响消费者的偏好。引用本文:Luke Greenacre,“决策框架中的均值和变异性效应”,《当代管理研究》,Vol.12, No.3, pp. 309- 336,2016。此文档的永久链接:http://dx.doi.org/10.7903/cmr.15017
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引用次数: 0
Born Global Firm Internationalisation: The Influence of Industry Factors 天生的全球化企业国际化:产业因素的影响
Q2 Economics, Econometrics and Finance Pub Date : 2016-09-17 DOI: 10.7903/CMR.14892
Murray Taylor, R. Jack
The established literature on born global firms has tended to overlook the significance of industry factors on born global firms’ internationalisation processes. This paper explores recent conceptualisations of the early internationalisation processes of born global firms and their drivers within an industry context to determine how and why industry characteristics impact the internationalisation of born global firms. Drawing on the born global literature, this study adopts an exploratory, qualitative approach. The results from a multiple case study analysis of four Australia-based born global firms suggest that industry characteristics are a critical factor influencing each firm’s internationalisation decisions. The key findings include high levels of global integration motivating firms to internationalise, high levels of local competition driving the choice of international markets to improve the firm’s position in its domestic market, and the choice of entry mode being determined by industry trends. Keywords: Born Global, Internationalisation, Industry Factors, Market Size, Choice of Markets, Entry Mode To cite this document: Murray Taylor and Robert Jack, "Born Global Firm Internationalisation: The Influence of Industry Factors", Contemporary Management Research, Vol.12, No.3, pp. 289-308, 2016. Permanent link to this document: http://dx.doi.org/10.7903/cmr.14892
关于天生全球化企业的现有文献往往忽视了行业因素对天生全球化企业国际化进程的重要性。本文探讨了在行业背景下出生的全球公司的早期国际化过程及其驱动因素的最新概念,以确定行业特征如何以及为什么影响出生的全球公司的国际化。本研究以全球文献为基础,采用探索性质的研究方法。对四家在澳大利亚诞生的跨国公司的多案例研究分析结果表明,行业特征是影响每家公司国际化决策的关键因素。主要发现包括高水平的全球整合激励企业国际化,高水平的本地竞争推动企业选择国际市场,以提高企业在国内市场的地位,以及进入模式的选择由行业趋势决定。关键词:天生全球化、国际化、产业要素、市场规模、市场选择、进入模式引用本文:Murray Taylor, Robert Jack,“天生全球化企业国际化:产业要素的影响”,《当代管理研究》,第12卷,第3期,pp. 289-308, 2016。此文档的永久链接:http://dx.doi.org/10.7903/cmr.14892
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引用次数: 12
Relationships among Service Quality, Value, and Student Athlete Satisfaction at Taiwan's National Tug of War Competition 服务品质、价值与学生运动员满意度之关系研究
Q2 Economics, Econometrics and Finance Pub Date : 2016-08-25 DOI: 10.7903/CMR.15852
Deanne Lee, Li-Wen Hsieh, Eva Cheng
INTRODUCTIONTug of war is a relatively new sport in Taiwan compared to sports such as track and field, baseball, and basketball. The country's formal tug of war competition started in 1997 (Lee & Hsieh, 2011), and the sport has been promoted by Taiwan's Ministry of Education since the early 1990s due to its traditional teamwork spirit and its basic skill requirements. With the government's support, the Chinese Taipei Tug of War Association has made strong efforts to introduce these competitions at all school levels and to hold competition events for students. As a result, the sport has become increasingly popular at all school levels, and Taiwanese athletes have won the World Championship several times. Students' sporting events play an important role in the country. They are the main channel for incubating elite athletes, and they are a way to develop knowledge about holding even larger sporting events. There are six major national sporting events in Taiwan, and two of them are held for student athletes. Therefore, there is a need to understand the quality of sporting events for student athletes.In the sports business, products or services are classified as core products and extension products (Li, Hofacre, & Mahony, 2001; Mullin, Hardy, & Sutton, 2016). Core sports products include (1) consumer participation in exercises or recreational or professional competition; and (2) spectators attending sports events and watching performances. Extension sport products depend on the existence of core products. For example, athletic shoes, apparel, sporting equipment, and coaching services are a consequence of people participating in sports, and sports-related broadcasting, marketing service, news, souvenirs, lottery, and online fantasy games are extension products of spectatorship. Therefore, core sport products are key factors in the success of the sports business, and a sporting event can generate these two core sports products.The success of a sporting event is determined by the degree to which it satisfies participants/athletes and spectators/fans with quality service (Ko, Kim, Kim, & Lee, 2010). This study focuses on participation-specifically, on athletes in a sporting event-because it is crucial to the event's success. For example, Venus Williams, a leading female tennis player, first participated in the WTA Taiwan Open in 2016. Her participation drew on average around 1,500 fans per day, which is two to three times more spectators than the previous year (Zeng, 2016). Williams was happy with her experience at the Taiwan Open and promised that she would attempt to convince her sister, Serena Williams, the highest ranked player in the world, to participate in the Taiwan Open the following year (Peng, 2016). What satisfies players or athletes and motivates them to participate in a sporting event? From a participant's point of view, service quality of a sporting event includes professional and well-organized competition settings, judges, schedules, sta
与田径、棒球、篮球等运动相比,拔河在台湾是一项相对较新的运动。该国正式的拔河比赛始于1997年(Lee & Hsieh, 2011),由于传统的团队合作精神和基本技能要求,这项运动自20世纪90年代初以来一直由台湾教育部推广。在政府的支持下,中华台北拔河协会一直致力在各学校推广拔河比赛,并为学生举办拔河比赛。因此,这项运动在各级学校越来越受欢迎,台湾运动员多次获得世界冠军。学生体育赛事在全国发挥着重要作用。它们是培养优秀运动员的主要渠道,也是培养举办更大型体育赛事的知识的一种方式。台湾有六项全国性的大型体育赛事,其中两项是为学生运动员举办的。因此,有必要了解学生运动员的体育赛事质量。在体育商业中,产品或服务分为核心产品和延伸产品(Li, Hofacre, & Mahony, 2001;Mullin, Hardy, & Sutton, 2016)。核心运动产品包括(1)消费者参与运动或娱乐或专业比赛;(2)参加体育赛事和观看表演的观众。延伸运动产品依赖于核心产品的存在。例如,运动鞋、运动服、运动装备和教练服务是人们参与运动的结果,与体育相关的广播、营销服务、新闻、纪念品、彩票和在线幻想游戏是观众的延伸产品。因此,核心体育产品是体育商业成功的关键因素,而一场体育赛事可以产生这两种核心体育产品。体育赛事的成功取决于参与者/运动员和观众/粉丝对优质服务的满意程度(Ko, Kim, Kim, & Lee, 2010)。这项研究的重点是参与,特别是运动员在体育赛事中的参与,因为这对赛事的成功至关重要。例如,著名女子网球选手维纳斯·威廉姆斯(Venus Williams)在2016年首次参加了WTA台湾公开赛。她的参与平均每天吸引了大约1500名粉丝,这是前一年观众人数的两到三倍(Zeng, 2016)。威廉姆斯对她在台湾公开赛上的经历感到满意,并承诺她将努力说服她的妹妹,世界排名最高的选手塞雷娜·威廉姆斯参加明年的台湾公开赛(彭,2016)。是什么让运动员或运动员满意,并激励他们参加体育赛事?从参与者的角度来看,体育赛事的服务质量包括专业和组织良好的比赛环境、裁判、日程安排、工作人员和其他后勤保障。这些因素影响参与者对事件的感知价值,以及他或她愿意花费的时间,金钱和精力来准备和参加事件。最终,运动员从赛事中感知到的服务质量和价值可能会影响参与者的满意度和出现在未来版本或推广赛事的意愿。本研究试图探讨特定的服务因素、对服务价值和满意度的影响程度,以及人口统计变量对体育赛事的影响。本研究的主要目的是在体育赛事的几个服务因素中,哪些因素对参与者的感知价值和满意度的影响最显著。本研究亦将找出服务品质、感知与满意度之间的路径模型。通过设置路径模型,调节效果将根据性别、水平和经验进行检验。…
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引用次数: 4
Examining the Factors Influencing Purchase Intention of Smartphones in Hong Kong 香港智能手机购买意愿影响因素研究
Q2 Economics, Econometrics and Finance Pub Date : 2016-06-30 DOI: 10.7903/CMR.13836
M. Lau, A. Lam, R. Cheung
INTRODUCTIONSince mobile phones have become indispensable product in our daily lives, the quality and functions have been greatly improved. The smartphone industry is one of the fastest growing consumer electronic goods industries in the Hong Kong market. Research from Digitimes projects notes that global smartphone shipments rose from 655 million in 2012 to 865 million in 2013, and the proportion of overall handset shipments of smartphones is 43.9% (Digitimes, 2012). To stay competitive, many brands are launching new models with more product features in order to differentiate themselves (IDC, 2010), and smartphones have become products that incorporate sophisticated technologies. Since smartphone technology is rapidly evolving, an understanding of the critical factors that influence the adoption of smartphones is an important topic of study. This study focuses on examining the factors that influence the purchase intention of smartphones in Hong Kong.LITERATURE REVIEW AND HYPOTHESES DEVELOPMENTA number of studies have investigated the factors influencing purchase intention of smartphones. A theoretical modeling approach is used by most scholars to investigate these factors. These studies attempt to explain the technology acceptance model (TAM) and theory of reason action (TRA) to explain technology adoption. The TAM is generally considered as the most influential and common theory in the adoption of a technology (Davis, 1989). TAM is based on TRA, which addresses how attitude impacts behavior (Fishbein and Ajzen, 1975). Seven constructs and six hypotheses are outlined below.Purchase IntentionPurchase intention refers to the tendency for the consumer to take actual purchase action. Purchase intention shows one's willingness to purchase a product and his/her assessment of alternative options based on preference, experience, and external factors (Zeithaml, 1988).Perceived UsefulnessPerceived usefulness refers to users' beliefs that a smartphone could help individuals enhance their performance in terms of communication, personal management of activities, personal agendas, and entertainment (Davis, 1989). TAM also addresses perceived usefulness, one of the major determinants that predict the behavioral intention of a new technology (Cyr et al., 2006; Venkatesh, 2000). Therefore, the following hypothesis is proposed:H1: Perceived usefulness is positively related to purchase intentionPerceived Ease of UsePerceived ease of use can be referred to as the extent to which users believe that using a technology could be free of effort (Davis, 1989). Sometimes, even though an application or a technology is believed to be useful in completing tasks, simultaneously, users may believe that such a technology is too hard to use, so the performance benefits of usage are outweighed by the effort of using or learning the technology. Perceived ease of use is found to be one of the significant determinants of behavioral intentions to adopt new technology (Agarwal and Kar
自从手机成为我们日常生活中不可缺少的产品以来,它的质量和功能都有了很大的提高。智能手机行业是香港市场上增长最快的消费电子产品行业之一。来自Digitimes项目的研究指出,全球智能手机出货量从2012年的6.55亿上升到2013年的8.65亿,智能手机总出货量的比例为43.9% (Digitimes, 2012)。为了保持竞争力,许多品牌正在推出具有更多产品功能的新型号,以使自己与众不同(IDC, 2010),智能手机已经成为融合复杂技术的产品。由于智能手机技术正在迅速发展,了解影响智能手机采用的关键因素是一个重要的研究课题。本研究主要探讨影响香港智能手机购买意愿的因素。文献综述与假设发展许多研究调查了智能手机购买意愿的影响因素。大多数学者采用理论建模的方法来研究这些因素。这些研究试图用技术接受模型(TAM)和理性行为理论(TRA)来解释技术采用。TAM通常被认为是技术采用中最具影响力和最常见的理论(Davis, 1989)。TAM是基于TRA的,它解决了态度如何影响行为(Fishbein和Ajzen, 1975)。下面概述了七个构念和六个假设。购买意向购买意向是指消费者采取实际购买行为的倾向。购买意愿是指一个人购买某种产品的意愿,以及他/她基于偏好、经验和外部因素对备选方案的评估(Zeithaml, 1988)。感知有用性感知有用性是指用户相信智能手机可以帮助个人在沟通、个人活动管理、个人议程和娱乐方面提高他们的表现(Davis, 1989)。TAM还涉及感知有用性,这是预测新技术行为意图的主要决定因素之一(Cyr et al., 2006;马纳尔,2000)。因此,提出以下假设:H1:感知有用性与购买意愿正相关感知易用性感知易用性可以被称为用户认为使用技术可以不费力气的程度(Davis, 1989)。有时,即使应用程序或技术被认为对完成任务很有用,但同时,用户可能认为这种技术太难使用,因此使用的性能优势被使用或学习该技术的努力所抵消。发现感知易用性是采用新技术的行为意向的重要决定因素之一(Agarwal和Karahanna, 2000;戴维斯,1989;马纳尔,2000)。因此,我们假设:H2:感知易用性与购买意愿正相关。感知享受感知享受是指从智能手机消费中获得的情感利益、内在价值或情感维度的利益,包括乐趣、享受和娱乐。来自技术接受文献的证据支持感知享受和购买意愿之间的关系(Cyr et al., 2006)。因此,我们假设:H3:感知享受与购买意愿正相关。主观规范主观规范被定义为对是否执行有关行为的感知社会压力(Ajzen, 1991)。Sanchez和Hueros(2010)将主观规范纳入TAM,表明主观规范对行为意向有显著影响。…
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引用次数: 20
Realizing Auditor Independence in China: Insights from the Local Context 在中国实现审计师独立:来自本土背景的启示
Q2 Economics, Econometrics and Finance Pub Date : 2016-06-30 DOI: 10.7903/CMR.15201
Huiying Wu, S. Ying
This study contributes to context-based auditing research by providing insights into the realization of auditor independence in China’s politico-economic and cultural context. Given the increasing legitimizing power and wide diffusion of Western corporate governance and accountability, it is crucial to examine the practice of imported concepts in countries such as China, where the development of accounting profession has taken a different path and been shaped by contextual influences different from those of Anglo-American countries. Twenty-one semi-structured interviews were used to obtain insights into auditor independence. The findings suggest a discrepancy between the imported construct of auditor independence and China’s institutional context. China’s politico-economic and social contexts have narrowed construction of auditor independence to its economic dimension. Given the pervasiveness of guanxi, low legal risk, and intense competition in the audit services market, Chinese auditors are under pressure to lower audit fees, avoid issuing qualified opinions, and provide additional advice and assistance on financial reporting. We argue that when auditor independence, as developed in Western economies, is implemented in transitional economies, there is a need to take into account its ability to adapt. Keywords: Auditing, Auditor Independence, China, Local Context To cite this document: Huiying Wu and Sammy Xiaoyan Ying, "Realizing Auditor Independence in China: Insights from the Local Context", Contemporary Management Research, Vol.12, No.2, pp. 245-272, 2016. Permanent link to this document: http://dx.doi.org/10.7903/cmr.15201
本研究通过对中国政治、经济和文化背景下审计师独立性实现的洞察,为基于情境的审计研究做出了贡献。鉴于西方公司治理和问责制的合法性日益增强和广泛传播,研究中国等国家引进概念的实践是至关重要的,在这些国家,会计职业的发展走了一条不同的道路,受到与英美国家不同的背景影响。21个半结构化访谈被用来获得对审计师独立性的见解。研究结果表明,引进的审计师独立性概念与中国的制度背景存在差异。中国的政治、经济和社会背景将审计师独立性建设的范围缩小到了经济层面。考虑到审计服务市场中普遍存在的关系、较低的法律风险和激烈的竞争,中国的审计人员面临着降低审计费用、避免发表保留意见、为财务报告提供额外建议和协助的压力。我们认为,在转型经济中实施西方经济体发展起来的审计师独立性时,有必要考虑其适应能力。引用本文:吴慧英、应晓燕,“中国审计师独立的实现:来自本土背景的启示”,《当代管理研究》,第12卷第2期,第245-272页,2016年。此文档的永久链接:http://dx.doi.org/10.7903/cmr.15201
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引用次数: 8
Linking Perceived Organizational Support to Organizational Identification: Role of Organization Based Self-Esteem 组织支持感与组织认同的关联:组织自尊的作用
Q2 Economics, Econometrics and Finance Pub Date : 2016-06-30 DOI: 10.7903/CMR.15765
Sumit Ghosh
INTRODUCTIONEmployee turnover has been an issue affecting organizations for quite some time. Particularly, in the Indian context, it is believed that with increased economic growth, the organizations will have to deal with additional challenges of turnover intentions among the employees*. Several researchers have linked various wok attitudes and turnover intention with the constructs of Perceived Organizational Support (POS) (Rigglea, et al., 2009), Organization Based Self-esteem (OBSE) (Bowling, et al., 2010), and Organizational Identification (OID) (Besharov, 2014; Riketta, 2005). POS also has been positively linked to OBSE (Lee & Peccei, 2007) as well as OID (Sluss et al., 2008). Most of these studies clearly indicated that all three constructs are negatively related to turnover intentions and positively related to work attitudes, signifying their importance in the context of pro-organizational behavior. However, inter-relations among these variables have not been addressed adequately. Particularly, in the Indian context, the construct of OID has not been explored sufficiently. From perspective of social identity theory (explained in the later part of the paper), it has been argued that in a collectivist culture (Hofstede, 2001) like India, OID may play a significant role in reducing employee turnover. As this study was conducted in India, an attempt has been made to explore two of the plausible antecedents of OID, namely POS and OBSE. While POS has been widely studied, OBSE as an antecedent of OID cannot be ignored mainly because it makes individuals feel worthy in the context of the organization and helps them satisfy their self-esteem needs, leading to stronger organizational identification. Due to the lack of literature on the inter-relations among these variables, this study can significantly contribute to the existing body of knowledge as well as to the practicing world. It is further argued that it is important to understand these linkages to answer the following: a) Can POS, which builds a strong emotional connect with the organization (Eisenberger et al., 1986), and OID, which concerns "cognitive" connect (Mael & Ashforth 1992, p.105) be linked? b) Is this link direct or indirect through OBSE? c) Does self-esteem draw from the organization results when merging self-identity with organizational identity? Sound understanding of these relationships may help managers design human resource practices, which can reduce turnover intentions among the employees. The literature review revealed that not many attempts (except a few) have been made to link OBSE with OID. While the studies have theoretically and empirically linked POS with OID (Sluss, et al., 2008), hardly any studies have explained this relationship adequately. Hence, this study attempts to fill these gaps in the literature by:Empirically examining the link between OBSE and OID.Empirically explaining the relationship between POS and OID through OBSE.This study draws its basis from
员工流动一直是一个影响组织相当长一段时间的问题。特别是,在印度的情况下,人们认为,随着经济的增长,这些组织将不得不应对员工离职意愿的额外挑战*。一些研究人员将不同的工作态度和离职倾向与感知组织支持(POS) (Rigglea, et al., 2009)、组织基础自尊(OBSE) (Bowling, et al., 2010)和组织认同(OID) (Besharov, 2014;Riketta, 2005)。POS也与OBSE (Lee & Peccei, 2007)以及OID (Sluss et al., 2008)呈正相关。这些研究大多清楚地表明,这三个构念与离职意图负相关,与工作态度正相关,表明它们在亲组织行为背景下的重要性。然而,这些变量之间的相互关系尚未得到充分处理。特别是,在印度的背景下,OID的构建还没有得到充分的探索。从社会认同理论的角度来看(在本文的后半部分解释),有人认为,在集体主义文化(Hofstede, 2001),如印度,OID可能在减少员工流失率方面发挥重要作用。由于这项研究是在印度进行的,因此试图探讨OID的两个可能的前因,即POS和OBSE。虽然POS已经得到了广泛的研究,但OBSE作为OID的前因不能被忽视,主要是因为它使个体在组织环境中感到有价值,帮助他们满足自尊需求,从而产生更强的组织认同。由于缺乏关于这些变量之间相互关系的文献,本研究可以为现有的知识体系和实践世界做出重大贡献。进一步认为,理解这些联系对于回答以下问题很重要:a)与组织建立强烈情感联系的POS (Eisenberger et al., 1986)和涉及“认知”联系的OID (Mael & Ashforth 1992, p.105)是否可以联系起来?b)该链接是直接的还是间接的通过OBSE?c)当自我认同与组织认同融合时,自尊是否从组织结果中汲取?对这些关系的充分理解可以帮助管理者设计人力资源实践,从而减少员工的离职意图。文献综述显示,没有多少尝试(除了少数)将OBSE与OID联系起来。虽然这些研究在理论和经验上将POS与OID联系起来(Sluss等,2008),但几乎没有任何研究充分解释了这种关系。因此,本研究试图通过以下方式来填补这些文献空白:通过OBSE实证解释POS与OID之间的关系。本研究的基础是社会交换理论(Blau, 1964)和社会认同理论(Ashforth & Meal, 1989)。根据社会交换理论,受到组织青睐的个人会通过提高绩效来回报这种青睐(Blau, 1964)。POS的构建主要是从社会交换理论的角度来研究的(Stinglhamber et al., 2013)。另一方面,社会认同理论认为,个人所属的社会群体(组织)有助于个人发展他/她的“个人和社会认同”(Ashforth & Meal, 1989, pp20-21)。OID主要是在社会认同理论的前提下解决的。在本研究中,我们试图将这两种理论联系起来,以了解研究变量之间的相互关系。感知组织支持:嵌入在社会交换理论中的结构(Emerson, 1976;Rhoades & Eisenberger, 2002),被定义为“关于组织重视员工贡献和关心员工福祉的程度的全球信念”(Eisenberger et al. ...)
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引用次数: 12
Psychological Contract Breach: Consequences of Unkept Promises of Permanent Employment 心理契约违约:未履行永久就业承诺的后果
Q2 Economics, Econometrics and Finance Pub Date : 2016-06-29 DOI: 10.7903/CMR.13914
Ezaz Ahmed, Brian D’Netto, J. Chelliah, Erich C. Fein
Adopting a psychological contract perspective, this study examines attitudinal and behavioral reactions of temporary employees to repeated broken promises of permanent employment by their employers. Data were collected through self-report and co-worker rating surveys from 140 bank employees in Bangladesh. To identify psychological contract breaches and employees’ reactions, the data were analysed using correlations and regressions. Past research has focused mainly on the organizational benefits of using temporary employees. In contrast, the results of our empirical study indicate that the continuous extension of involuntary temporary status resulted in lower self-reported and co-worker-rated organizational citizenship behaviors, higher self-reported and co-worker ratings of job neglect, and increased turnover intentions. The implications of a psychological contract breach in terms of managing a temporary workforce are also discussed. The findings present new knowledge of the attitudinal and behavioral consequences arising from employers’ failure to honor their promise of permanent employment to long-term temporary employees. This research will be of particular interest to employers, employee advocates, human resource management practitioners, and academics in the field of management. However, the results cannot be generalized to all industry sectors or all types of temporary employees as the study covered temporary employees in the banking sector only.
本研究采用心理契约的观点,考察临时雇员对雇主一再违背永久就业承诺的态度和行为反应。数据是通过对孟加拉国140名银行员工的自我报告和同事评级调查收集的。为了确定心理契约违约和员工的反应,使用相关性和回归分析数据。过去的研究主要集中在使用临时员工的组织效益上。相反,我们的实证研究结果表明,非自愿临时身份的持续延长导致组织公民行为的自我报告和同事评价较低,工作疏忽的自我报告和同事评价较高,并增加了离职意愿。心理契约违约在管理临时劳动力方面的影响也进行了讨论。研究结果提供了关于雇主未能履行其对长期临时雇员的永久就业承诺所产生的态度和行为后果的新知识。这项研究将引起雇主、员工权益倡导者、人力资源管理从业者和管理领域学者的特别兴趣。然而,研究结果不能推广到所有行业部门或所有类型的临时雇员,因为研究只涵盖了银行业的临时雇员。
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引用次数: 10
Customer Perception of Green Advertising in The Context of Eco-Friendly FMCGs 环境友好型快消品背景下消费者对绿色广告的感知
Q2 Economics, Econometrics and Finance Pub Date : 2016-06-23 DOI: 10.7903/CMR.14796
R. Hassan, Fernando Valenzuela
Past studies have focused on the role of advertising in consumer behaviour. However, with the emergence of green marketing as a field of study, there is a growing importance in eco-friendly products. The present study contributes to the literature on green marketing by investigating Australian customers’ exposure to and trust in green advertising in the context of eco-friendly Fast Moving Consumer Goods. In addition, the study investigates whether customers’ purchase intentions are influenced by such advertisements. The present study, which includes in-depth interviews, gives an insight into issues relating to green advertisements. The findings provide a detailed insight into the variation in terms of customers’ perceptions of green advertising and its influence on customers. Findings and discussion are presented.
过去的研究集中在广告在消费者行为中的作用。然而,随着绿色营销作为一个研究领域的出现,环保产品越来越重要。本研究通过调查澳大利亚消费者在环保快速消费品背景下对绿色广告的接触和信任,为绿色营销的文献做出了贡献。此外,本研究还调查了消费者的购买意愿是否受到此类广告的影响。本研究包括深度访谈,对与绿色广告有关的问题有深入的了解。调查结果提供了一个详细的洞察变化的客户对绿色广告的看法及其对客户的影响。提出了研究结果和讨论。
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引用次数: 13
A Comparison of the Influence of Personal and Cultural Values on the Consumption of Luxury Goods across Arab Regions: Levant versus Gulf 个人和文化价值观对阿拉伯地区奢侈品消费的影响比较:黎凡特与海湾地区
Q2 Economics, Econometrics and Finance Pub Date : 2016-06-04 DOI: 10.7903/CMR.15067
M. Farah, Rayan S. Fawaz
Consumption patterns across different cultures are influenced by several factors, including personal and cultural ones. Collectivist cultures play a major role in the consumption decision-making process that an individual goes through, as culture typically affects consumers’ taste orientation, specifically toward luxury goods. The main motivation behind this study is to investigate the influence of two major collectivist cultural values—namely, face saving and group orientation—on the perception and consumption of luxury goods across two Arab market regions (i.e., the Levant versus the Gulf). A survey was completed by 400 consumers sampled from different universities in the capitals of Lebanon, Jordan, Qatar, and Oman. The results indicate that not all luxury-related factors influence face saving in the Levant and Gulf regions. In addition, no such factors influence group orientation in either region. Beliefs such as the assumption that group orientation plays a significant role in consumers’ decision making and that hedonism is not appreciated in Arab cultures are challenged, which indicate slow changes in the Arab cultures. These findings are useful to marketers who aim to promote luxury products in the Arab world as they provide a greater understanding of consumers’ perceptions of such products. Keywords: Luxury Consumption, Personal Values, Cultural Values, Conspicuous Consumption, Arab Consumers To cite this document: Maya F. Farah and Rayan S. Fawaz, "A Comparison of the Influence of Personal and Cultural Values on the Consumption of Luxury Goods across Arab Regions: Levant versus Gulf", Contemporary Management Research, Vol.12, No.2, pp. 139-168, 2016. Permanent link to this document: http://dx.doi.org/10.7903/cmr.15067
不同文化的消费模式受到几个因素的影响,包括个人因素和文化因素。集体主义文化在个人的消费决策过程中发挥着重要作用,因为文化通常会影响消费者的品味取向,特别是对奢侈品的偏好。本研究背后的主要动机是调查两种主要的集体主义文化价值观——即面子和群体导向——对两个阿拉伯市场地区(即黎凡特和海湾地区)奢侈品感知和消费的影响。这项调查是由来自黎巴嫩、约旦、卡塔尔和阿曼首都不同大学的400名消费者抽样完成的。结果表明,并非所有与奢侈品相关的因素都影响黎凡特和海湾地区的面子节约。此外,这些因素在两个地区都没有影响群体取向。诸如群体取向在消费者决策中起着重要作用的假设以及享乐主义在阿拉伯文化中不受赞赏等信念受到挑战,这表明阿拉伯文化的缓慢变化。这些发现对旨在在阿拉伯世界推广奢侈品的营销人员很有用,因为它们提供了对消费者对此类产品的看法的更多了解。关键词:奢侈品消费、个人价值观、文化价值观、炫耀性消费、阿拉伯消费者引用本文:Maya F. Farah和Rayan S. Fawaz,“个人价值观和文化价值观对阿拉伯地区奢侈品消费的影响比较:地中海东部与海湾地区”,当代管理研究,第12卷第2期,第139-168页,2016。此文档的永久链接:http://dx.doi.org/10.7903/cmr.15067
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引用次数: 13
Fostering Creativity in Creative Environments: An Empirical Study of Saudi Architectural Firms 在创造性环境中培养创造力:沙特建筑公司的实证研究
Q2 Economics, Econometrics and Finance Pub Date : 2016-03-31 DOI: 10.7903/CMR.14431
A. ElMelegy, Qadir Mohiuddin, J. Boronico, Ahmed Maasher
INTRODUCTIONIntense global competition is forcing the development of a culture that nurtures creativity. Conceptually, creativity is hard to define, and even when organizations succeed in innovation projects, managers are not always satisfied with the results (Fagerberg, Mowery, & Nelson, 2006). What can be done, however, is to establish a culture and environment that fosters value-added services (Coveney, 2008; Kozbelt, Beghetto, & Runco, 2010). In keeping with earlier realities of global competition, which certainly still hold true now, Amabile (1988, p. 126) asserted that creative employees have become the source of original and potentially useful ideas and solutions for a firm's renewal of products, services, and processes.Organizational creativity is considered a new research area (Shalley, Gilson, & Blum, 2009). The main focus of recent research on creativity has been on creative subprocesses in an operational sense (Rietzschel, De Dreu, & Nijstad, 2009) where there is an obvious need for an integrative framework for creativity applications in open and continuously innovative workplaces (Scharmer, 2009). The ability to develop a culture that nurtures creativity is crucial and if it does not occur spontaneously, managers need to take responsibility to establish the right work environment, as well as to develop innovation strategies that foster new ideas to be transformed into value-added services (Coveney, 2008).In the Kingdom of Saudi Arabia, construction and architectural design have experienced a significant boom in recent decades. This offers possibilities for researching the nexus between creativity, innovation and Saudi architectural firms' support for creativity. Thus, this paper examines the relationship between architectural design-related management practices and creativity in Saudi Arabia. The purpose of this study is to explore the factors affecting organizational creativity in five architectural firms operating in Saudi Arabia using Amabile's componential theory. The objective is to validate the hypotheses of this theory to help executives and decision makers in Saudi architectural firms to enhance their understanding of what makes their employees, and specifically designers, more creative and their organizations more innovative.THEORETICAL CONTEXT AND RESEARCH HYPOTHESESCreativity and Innovation in the WorkplaceCreativity is "the production of novel and useful ideas in any domain" (Amabile, Conti, Coon, Lazenby, & Herron, 1996, p. 1155). Hennessey and Amabile (2010) stated that creativity is the production of a novel and appropriate response or solution to a problem. The response must be new, valuable, and fitting to a particular goal. The terms creativity and innovation are also often stated in tandem in practice although there are some variations in meaning (Hunter, Bedell, & Mumford, 2007). The main distinction between the two is that creativity is the generation of creative ideas while innovation is the implementation of th
激烈的全球竞争正迫使培养创造力的文化发展。从概念上讲,创造力是很难定义的,即使组织在创新项目中取得成功,管理者也并不总是对结果感到满意(Fagerberg, Mowery, & Nelson, 2006)。然而,可以做的是建立一种促进增值服务的文化和环境(Coveney, 2008;Kozbelt, Beghetto, & Runco, 2010)。Amabile(1988,第126页)断言,与全球竞争的早期现实保持一致,创造性员工已经成为公司更新产品、服务和流程的原始和潜在有用的想法和解决方案的来源。组织创造力被认为是一个新的研究领域(Shalley, Gilson, & Blum, 2009)。最近关于创造力的研究主要集中在操作意义上的创造性子过程(Rietzschel, De Dreu, & Nijstad, 2009),其中显然需要一个在开放和不断创新的工作场所中应用创造力的综合框架(Scharmer, 2009)。培养培养创造力的文化的能力是至关重要的,如果它不是自发发生的,管理者需要承担责任,建立正确的工作环境,以及制定创新战略,促进新想法转化为增值服务(Coveney, 2008)。在沙特阿拉伯王国,近几十年来,建筑和建筑设计经历了一个显著的繁荣。这为研究创造力、创新和沙特建筑公司对创造力的支持之间的联系提供了可能性。因此,本文考察了沙特阿拉伯建筑设计相关管理实践与创造力之间的关系。本研究的目的是利用Amabile的成分理论探讨在沙特阿拉伯经营的五家建筑公司的组织创造力的影响因素。目的是验证这一理论的假设,以帮助沙特建筑公司的高管和决策者提高他们对员工,特别是设计师,更具创造力和组织更具创新性的理解。理论背景和研究假设工作场所的创造力和创新创造力是“在任何领域产生新颖和有用的想法”(Amabile, Conti, Coon, Lazenby, & Herron, 1996, p. 1155)。Hennessey和Amabile(2010)指出,创造力是对问题做出新颖而适当的反应或解决方案。回应必须是新颖的、有价值的、适合特定目标的。尽管在含义上有一些变化,但在实践中,创造力和创新这两个术语也经常被放在一起陈述(Hunter, Bedell, & Mumford, 2007)。两者的主要区别在于,创造力是产生创造性的想法,而创新是实施这些想法(Heye, 2006)。个人创造力在促进组织创造力和创新方面的作用是长期成功和生存的重要因素(Amabile, Burnside, & Gryskiewicz, 1999;皮塔饼,2009)。组织创造力被定义为“在一个复杂的社会系统中,个人共同努力创造出有价值的、有用的新产品、服务、想法、程序或过程”(伍德曼、索耶和格里芬,1993年,第293页)。Pitta(2009)提出组织创造力的关键驱动因素之一是个体创造力的强大支持。Coelho, Augusto和Lages(2011)强调需要一种支持个人创造力和创新的组织文化。未能预见到创造性活动的重要性的组织有更高的失败率,因为他们在建立重视新想法的文化和氛围方面存在弱点。在组织文化中培养创造力可以促进创新,提高竞争力。…
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引用次数: 12
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Contemporary Management Research
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