Pablo Medina-Aguerrebere, E. Medina, Toni González-Pacanowski
Cancer research institutions resort to social media platforms to reinforce their relations with stakeholders and promote their brand. Nevertheless, they face several challenges: strict legal frameworks, patients’ new demands, and the development health technology. This paper aims to analyze how cancer research institutions manage social media platforms, as well as their corporate websites, for branding purposes. To do that, we conducted a literature review about cancer hospitals’ corporate communication strategies on these platforms; and then, we resorted to 48 indicators to evaluate how the top 100 cancer research institutions in the world managed their corporate websites, as well as their corporate profiles on Facebook, Twitter, and YouTube, for promoting their brand. We concluded that these organizations should use social media platforms to explain their brand architecture, develop a corporate website based on a public health approach, and describe their social engagements in a clearer way. Finally, we recommended three managerial initiatives for these organizations: creating an in-house communication department employing experts in communication and public health, conducting an intellectual reflection about the company’s brand genealogy, and integrating oncologists and nurses in the company’s corporate communication initiatives carried out on social media platforms.
{"title":"Branding cancer research institutions through social media platforms","authors":"Pablo Medina-Aguerrebere, E. Medina, Toni González-Pacanowski","doi":"10.30935/ojcmt/12955","DOIUrl":"https://doi.org/10.30935/ojcmt/12955","url":null,"abstract":"Cancer research institutions resort to social media platforms to reinforce their relations with stakeholders and promote their brand. Nevertheless, they face several challenges: strict legal frameworks, patients’ new demands, and the development health technology. This paper aims to analyze how cancer research institutions manage social media platforms, as well as their corporate websites, for branding purposes. To do that, we conducted a literature review about cancer hospitals’ corporate communication strategies on these platforms; and then, we resorted to 48 indicators to evaluate how the top 100 cancer research institutions in the world managed their corporate websites, as well as their corporate profiles on Facebook, Twitter, and YouTube, for promoting their brand. We concluded that these organizations should use social media platforms to explain their brand architecture, develop a corporate website based on a public health approach, and describe their social engagements in a clearer way. Finally, we recommended three managerial initiatives for these organizations: creating an in-house communication department employing experts in communication and public health, conducting an intellectual reflection about the company’s brand genealogy, and integrating oncologists and nurses in the company’s corporate communication initiatives carried out on social media platforms.","PeriodicalId":42941,"journal":{"name":"Online Journal of Communication and Media Technologies","volume":null,"pages":null},"PeriodicalIF":2.0,"publicationDate":"2023-04-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46307504","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
The widespread use of the Internet and the popularity of mobile devices have greatly changed our communication habits. Due to their popularity, social networking sites (SNS) are at the center of online relationships, including romantic ones. This paper explores the emerging role of SNS on relationship social comparison (RSC) and individual and relational predictors of RSC. The present study used an experimental design to evaluate the role of relational posts of others’ on SNS. Specifically, RSC based on posts by others on SNS were analyzed. In addition, possible other factors that influence the tendency to make RSC, namely relationship satisfaction, investment, quality of alternatives, and adult attachment orientation were examined. The sample of the study consist of 251 participants. 180 (71%) were females and 71 (29%) were males. The sample’s mean age was 28.16 (SD=6.32). According to the results, there was no significant effect of exposure to relational posts on RSC. On the other hand, the results showed that anxious attachment style and investment in romantic relationships positively predicted RSC tendency. On the contrary, relationship satisfaction negatively predicted RSC tendencies. This study provided an important insight for understanding the effects of SNS on RSC in terms of individual and relational factors.
{"title":"Social networking sites and relationship social comparison: Effect of relational and individual factors","authors":"B. Gursoy, Bengi Oner Ozkan","doi":"10.30935/ojcmt/12864","DOIUrl":"https://doi.org/10.30935/ojcmt/12864","url":null,"abstract":"The widespread use of the Internet and the popularity of mobile devices have greatly changed our communication habits. Due to their popularity, social networking sites (SNS) are at the center of online relationships, including romantic ones. This paper explores the emerging role of SNS on relationship social comparison (RSC) and individual and relational predictors of RSC. The present study used an experimental design to evaluate the role of relational posts of others’ on SNS. Specifically, RSC based on posts by others on SNS were analyzed. In addition, possible other factors that influence the tendency to make RSC, namely relationship satisfaction, investment, quality of alternatives, and adult attachment orientation were examined. The sample of the study consist of 251 participants. 180 (71%) were females and 71 (29%) were males. The sample’s mean age was 28.16 (SD=6.32). According to the results, there was no significant effect of exposure to relational posts on RSC. On the other hand, the results showed that anxious attachment style and investment in romantic relationships positively predicted RSC tendency. On the contrary, relationship satisfaction negatively predicted RSC tendencies. This study provided an important insight for understanding the effects of SNS on RSC in terms of individual and relational factors.","PeriodicalId":42941,"journal":{"name":"Online Journal of Communication and Media Technologies","volume":null,"pages":null},"PeriodicalIF":2.0,"publicationDate":"2023-01-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42634096","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Within weeks COVID-19 compromised months of planning and transformed in-class learning to a distance learning environment to which most students and teachers were not accustomed. This resulted in the circulation of an expectations-performance gap with regards to what could be realistically implemented to further support the learning of Deaf students. This qualitative study aims to determine the reality of using distance learning to teach Deaf students throughout the crises period in Saudi Arabia and attempts to examine the optimal distance learning practices for Deaf students. 30 hearing and Deaf teachers, chosen through a stratified random sample, participated. A developed semi-structured interview was used for data collection. The collected data was analyzed through the application of content analysis. The findings revealed that despite the benefits of distance learning in developing teachers’ technology skills, they encountered numerous obstacles including administrative, technical, teaching, family and personal challenges. Several educational strategies and tools were suggested to help educators facilitate Deaf learning during the crises. The study reveals the required support from the Saudi Ministry of Education to make distance learning accessible for Deaf learners.
{"title":"Shifting to D-learning during crises: Optimal experiences based on Saudi teachers of Deaf students’ viewpoint","authors":"Najwa Abood Salih Basonbul","doi":"10.30935/ojcmt/12861","DOIUrl":"https://doi.org/10.30935/ojcmt/12861","url":null,"abstract":"Within weeks COVID-19 compromised months of planning and transformed in-class learning to a distance learning environment to which most students and teachers were not accustomed. This resulted in the circulation of an expectations-performance gap with regards to what could be realistically implemented to further support the learning of Deaf students. This qualitative study aims to determine the reality of using distance learning to teach Deaf students throughout the crises period in Saudi Arabia and attempts to examine the optimal distance learning practices for Deaf students. 30 hearing and Deaf teachers, chosen through a stratified random sample, participated. A developed semi-structured interview was used for data collection. The collected data was analyzed through the application of content analysis. The findings revealed that despite the benefits of distance learning in developing teachers’ technology skills, they encountered numerous obstacles including administrative, technical, teaching, family and personal challenges. Several educational strategies and tools were suggested to help educators facilitate Deaf learning during the crises. The study reveals the required support from the Saudi Ministry of Education to make distance learning accessible for Deaf learners.","PeriodicalId":42941,"journal":{"name":"Online Journal of Communication and Media Technologies","volume":null,"pages":null},"PeriodicalIF":2.0,"publicationDate":"2023-01-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46481472","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
This study adopts a corpus-assisted discourse analysis approach to examine how Jordan’s 2011 Hirak protest movement is represented in Jordanian newspaper opinion articles. It is based on a two-million-word corpus of two Jordanian mainstream newspapers, Al-Rai and Addustour, from 2011 to 2012. The corpus is examined using WordSmith Tools WS7, where frequency, cluster, and concordance analyses were conducted. The main findings revealed five main categories that were recurrent in the investigated corpus. These include the characteristics of the Jordanian Spring, the main features of the Jordanian Hirak, the major causes of the Hirak, Jordanian authorities’ reactions to the Hirak, and Jordanians’ attitudes towards the Hirak. The study concluded that the Jordanian Hirak protest movement is described positively in Jordanian mainstream newspapers. The Jordanian Hirak was described as popular and peaceful. In addition, the Jordanian Spring is depicted as green and distinguished, implying that the Jordanian Spring was prosperous and peaceful. The study recommends that future studies be conducted on the representation of Jordanian Hirak in Arab and international media outlets.
{"title":"A corpus-assisted critical discourse analysis of Jordan’s 2011 protest movement in Jordanian newspapers","authors":"Ronza Abu Rumman, Ahmad S. Haider","doi":"10.30935/ojcmt/12856","DOIUrl":"https://doi.org/10.30935/ojcmt/12856","url":null,"abstract":"This study adopts a corpus-assisted discourse analysis approach to examine how Jordan’s 2011 Hirak protest movement is represented in Jordanian newspaper opinion articles. It is based on a two-million-word corpus of two Jordanian mainstream newspapers, Al-Rai and Addustour, from 2011 to 2012. The corpus is examined using WordSmith Tools WS7, where frequency, cluster, and concordance analyses were conducted. The main findings revealed five main categories that were recurrent in the investigated corpus. These include the characteristics of the Jordanian Spring, the main features of the Jordanian Hirak, the major causes of the Hirak, Jordanian authorities’ reactions to the Hirak, and Jordanians’ attitudes towards the Hirak. The study concluded that the Jordanian Hirak protest movement is described positively in Jordanian mainstream newspapers. The Jordanian Hirak was described as popular and peaceful. In addition, the Jordanian Spring is depicted as green and distinguished, implying that the Jordanian Spring was prosperous and peaceful. The study recommends that future studies be conducted on the representation of Jordanian Hirak in Arab and international media outlets.","PeriodicalId":42941,"journal":{"name":"Online Journal of Communication and Media Technologies","volume":null,"pages":null},"PeriodicalIF":2.0,"publicationDate":"2023-01-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"49248762","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Celia Rangel-Pérez, Maria Botey, Oliver Carrero, Julio Alard
Given the need for greater information technology literacy, as reflected in SDG 4 of the 2030 Agenda, it is necessary to motivate interest in information and communication technologies (ICT) from childhood. The aim of this study is to verify that the use of video games enables the development of an interest in children that favors digital competences related to leisure and education. To this end, the relationships among some of the most used video games by children (Brawl Stars, Roblox, and Fortnite) are analyzed. A sample of 371 children (aged 8 to 12) attending primary school in Spain was taken. Structural equation models were used to analyze the relationships between measurable and latent variables. The results show (i) the mediating role of fun use of ICT in achieving the educational use of ICT effect and (ii) the different levels of ICT use depending on gender.
{"title":"Impact of video games on the strategic use of digital tools for education in primary","authors":"Celia Rangel-Pérez, Maria Botey, Oliver Carrero, Julio Alard","doi":"10.30935/ojcmt/12848","DOIUrl":"https://doi.org/10.30935/ojcmt/12848","url":null,"abstract":"Given the need for greater information technology literacy, as reflected in SDG 4 of the 2030 Agenda, it is necessary to motivate interest in information and communication technologies (ICT) from childhood. The aim of this study is to verify that the use of video games enables the development of an interest in children that favors digital competences related to leisure and education. To this end, the relationships among some of the most used video games by children (Brawl Stars, Roblox, and Fortnite) are analyzed. A sample of 371 children (aged 8 to 12) attending primary school in Spain was taken. Structural equation models were used to analyze the relationships between measurable and latent variables. The results show (i) the mediating role of fun use of ICT in achieving the educational use of ICT effect and (ii) the different levels of ICT use depending on gender.","PeriodicalId":42941,"journal":{"name":"Online Journal of Communication and Media Technologies","volume":null,"pages":null},"PeriodicalIF":2.0,"publicationDate":"2023-01-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46560393","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Habermas’ (1974) concept of the ‘public sphere’ (öffentlichkeit) enabled the bourgeoisie to participate in the process of discussing social issues and making various decisions which were influential in the formation of the laws regulating social life. Same time, it is an important common educational tool. Although the public sphere refers to citizens expressing their idea in a society, the virtual sphere has rapidly moved on to the Internet environment using social media. Within the coronavirus disease (COVID-19) has spread to many countries and has been causing serious repercussions as a pandemic. The use of digital technologies has increased significantly during the pandemic, and they have helped transform people’s lives. In this context, Discussion of virtual sphere has also gained importance. Codification and personalization types of knowledge strategy will be followed in this study by conceptualizing a framework, which will be designed by understanding the virtual sphere in a society. There is still a literature gap the relationship between public sphere and virtual sphere as well as the lack of understanding for the integration of knowledge strategies (codification and personalization) with virtual sphere 1.0 and 2.0 in the context of tacit and explicit knowledge. The main problematic issue of this study revolves around how two type of knowledge strategies could be used by virtual spheres 1.0 and 2.0. Two propositions which will be expected to contribute to the literature were developed in the study to understand the roles of two types of knowledge strategies in relation to virtual sphere variants regarding the digital society and knowledge society.
{"title":"‘Virtual sphere’ in the framework of knowledge strategy and the function as common educational tool: Knowledge societies in COVID-19 era","authors":"Ayhan Dolunay","doi":"10.30935/ojcmt/12840","DOIUrl":"https://doi.org/10.30935/ojcmt/12840","url":null,"abstract":"Habermas’ (1974) concept of the ‘public sphere’ (öffentlichkeit) enabled the bourgeoisie to participate in the process of discussing social issues and making various decisions which were influential in the formation of the laws regulating social life. Same time, it is an important common educational tool. Although the public sphere refers to citizens expressing their idea in a society, the virtual sphere has rapidly moved on to the Internet environment using social media. Within the coronavirus disease (COVID-19) has spread to many countries and has been causing serious repercussions as a pandemic. The use of digital technologies has increased significantly during the pandemic, and they have helped transform people’s lives. In this context, Discussion of virtual sphere has also gained importance. Codification and personalization types of knowledge strategy will be followed in this study by conceptualizing a framework, which will be designed by understanding the virtual sphere in a society. There is still a literature gap the relationship between public sphere and virtual sphere as well as the lack of understanding for the integration of knowledge strategies (codification and personalization) with virtual sphere 1.0 and 2.0 in the context of tacit and explicit knowledge. The main problematic issue of this study revolves around how two type of knowledge strategies could be used by virtual spheres 1.0 and 2.0. Two propositions which will be expected to contribute to the literature were developed in the study to understand the roles of two types of knowledge strategies in relation to virtual sphere variants regarding the digital society and knowledge society.","PeriodicalId":42941,"journal":{"name":"Online Journal of Communication and Media Technologies","volume":null,"pages":null},"PeriodicalIF":2.0,"publicationDate":"2023-01-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42667847","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Influencers have entered our lives as a new communication tool with the developments in social media. The aim of the study is to reveal the relationship between the trust in the influence and the purchase intention in the influencer communication process. An online questionnaire was applied between 21-28 May 2020 to the students who were studying at the Near East University in the spring term of 2019-2020 and followed an influencer. It was found that influencers expressing opinions increased the trust towards them and that there is a positive correlation between trust in the influencer and purchasing intention. It was found that there were no significant difference between genders in terms of trust in influencer and purchase intentions of the participants following the influencer were moderate. There was no significant difference between the time spent on social media and the purchase intention however, significant differences were found between trust in influencer and education and monthly income. The subject being up-to-date and limited number of studies in the field can be considered as the originality of this study. Since it was implemented in the first period of the pandemic, the study sheds light to this process. The purchasing and trust scale has been adapted and developed for influencers. In this case, it is among the features of the study.
{"title":"Trust in social media influencers and purchase intention: An empirical analysis","authors":"Zeynep Alkan, Sevilay Ulas","doi":"10.30935/ojcmt/12783","DOIUrl":"https://doi.org/10.30935/ojcmt/12783","url":null,"abstract":"Influencers have entered our lives as a new communication tool with the developments in social media. The aim of the study is to reveal the relationship between the trust in the influence and the purchase intention in the influencer communication process. An online questionnaire was applied between 21-28 May 2020 to the students who were studying at the Near East University in the spring term of 2019-2020 and followed an influencer. It was found that influencers expressing opinions increased the trust towards them and that there is a positive correlation between trust in the influencer and purchasing intention. It was found that there were no significant difference between genders in terms of trust in influencer and purchase intentions of the participants following the influencer were moderate. There was no significant difference between the time spent on social media and the purchase intention however, significant differences were found between trust in influencer and education and monthly income. The subject being up-to-date and limited number of studies in the field can be considered as the originality of this study. Since it was implemented in the first period of the pandemic, the study sheds light to this process. The purchasing and trust scale has been adapted and developed for influencers. In this case, it is among the features of the study.","PeriodicalId":42941,"journal":{"name":"Online Journal of Communication and Media Technologies","volume":null,"pages":null},"PeriodicalIF":2.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"49127478","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
The increasing number of mobile phone users and unethical practices of sending unsolicited mobile-based advertisement related messages without knowing the relevancy of customers have invited authors to this area of research. This study investigated the consumer attitude towards unsolicited mobile-based advertisement related messages in Pakistan. Data was collected via purposive sampling technique. Statistical tests such as t-test and one- and two-way ANOVA between groups were performed. Findings of the study revealed the existence of significant differences in the mean scores for age, education, and profession. Furthermore, results of two-way ANOVA revealed the presence of significant main effect for age and gender, whereas no interaction effect was found for such variables. The study, interestingly, found the interactive role of profession, which was further probed and confirmed via post-hoc test. The study concluded that mobile-based marketing is not unscrupulous in its true nature; however, doing mobile-based advertising at the cost of encroaching upon consumer privacy and without their permission is not the right way to achieve the desired benefits of the mobile-based advertising.
{"title":"Demographic factors and consumer attitude towards unsolicited mobile-based marketing messages: A factorial design","authors":"Noor Ul Hadi, Nadia Aslam","doi":"10.30935/ojcmt/12784","DOIUrl":"https://doi.org/10.30935/ojcmt/12784","url":null,"abstract":"The increasing number of mobile phone users and unethical practices of sending unsolicited mobile-based advertisement related messages without knowing the relevancy of customers have invited authors to this area of research. This study investigated the consumer attitude towards unsolicited mobile-based advertisement related messages in Pakistan. Data was collected via purposive sampling technique. Statistical tests such as t-test and one- and two-way ANOVA between groups were performed. Findings of the study revealed the existence of significant differences in the mean scores for age, education, and profession. Furthermore, results of two-way ANOVA revealed the presence of significant main effect for age and gender, whereas no interaction effect was found for such variables. The study, interestingly, found the interactive role of profession, which was further probed and confirmed via post-hoc test. The study concluded that mobile-based marketing is not unscrupulous in its true nature; however, doing mobile-based advertising at the cost of encroaching upon consumer privacy and without their permission is not the right way to achieve the desired benefits of the mobile-based advertising.","PeriodicalId":42941,"journal":{"name":"Online Journal of Communication and Media Technologies","volume":null,"pages":null},"PeriodicalIF":2.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47318887","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
M. Zheltukhina, N. Kislitsyna, E. G. Panov, A. Atabekova, Tatyana Shoustikova, Nina I. Kryukova
As technology advances, the teaching-learning process becomes more robust. In addition to technological possibilities and opportunities, the functions that academics give to technology have an impact on its effective application in the field of education. In this study, it is intended to investigate technologically based studies in the field of English language instruction. The study evaluated research articles published in the journals "Language Learning & Technology" "The Journal of the European Association for Computer Assisted Language Learning" and "Computer Assisted Language Learning" in 2020 and 2021 and indexed by the Web of social science. The articles were thematically analyzed. Examined were the study's objective, methods and approaches, technological instruments, and data collection tools. The primary factor is how technology is utilized in the study. Particularly in language education, the role of technology in teaching English as a second language has been investigated. Technology helps EFL students learn. This study will try to conceptualize technology's role. Technology is supposed to develop writing and language abilities first. Quantitative research predominated, followed by mixed-methods. Most research sampled college students. The study mostly used learner-centered and task-based instruction. Language-learning websites are chosen. Second-tier mobile apps. Technological tools are employed directly as teaching tools individually or in groups, but their use as a communication tool between students and teachers and as a tool for student cooperation is highlighted.
{"title":"Language learning and technology: A conceptual analysis of the role assigned to technology","authors":"M. Zheltukhina, N. Kislitsyna, E. G. Panov, A. Atabekova, Tatyana Shoustikova, Nina I. Kryukova","doi":"10.30935/ojcmt/12785","DOIUrl":"https://doi.org/10.30935/ojcmt/12785","url":null,"abstract":"As technology advances, the teaching-learning process becomes more robust. In addition to technological possibilities and opportunities, the functions that academics give to technology have an impact on its effective application in the field of education. In this study, it is intended to investigate technologically based studies in the field of English language instruction. The study evaluated research articles published in the journals \"Language Learning & Technology\" \"The Journal of the European Association for Computer Assisted Language Learning\" and \"Computer Assisted Language Learning\" in 2020 and 2021 and indexed by the Web of social science. The articles were thematically analyzed. Examined were the study's objective, methods and approaches, technological instruments, and data collection tools. The primary factor is how technology is utilized in the study. Particularly in language education, the role of technology in teaching English as a second language has been investigated. Technology helps EFL students learn. This study will try to conceptualize technology's role. Technology is supposed to develop writing and language abilities first. Quantitative research predominated, followed by mixed-methods. Most research sampled college students. The study mostly used learner-centered and task-based instruction. Language-learning websites are chosen. Second-tier mobile apps. Technological tools are employed directly as teaching tools individually or in groups, but their use as a communication tool between students and teachers and as a tool for student cooperation is highlighted.","PeriodicalId":42941,"journal":{"name":"Online Journal of Communication and Media Technologies","volume":null,"pages":null},"PeriodicalIF":2.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"41948148","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Media and non-media sources are used for disaster risk reduction (DRR). This study aims to investigate the use of media such as social media, television, newspapers, radio and non-media channels such as mobile phone, family, friends, neighbors, co-workers, government and local authorities for DRR. A survey was conducted in order to obtain quantitative data; 384 respondents from various universities of Pakistan were asked to fill the questionnaire using random sampling. Focus groups with the faculty members of Pakistani universities were also conducted to support the quantitative data. Findings of the study indicate that all major forms of media, including radio, television, newspapers and social media were providing information about DRR. The women were more inclined to get information from social media about DRR and were less likely to use radio for the same purpose. Television was the second most important source regarding DRR. In comparison to the role of media in providing information about DRR, where social media was ranked first for getting information on DRR, television news overrides social media when it comes to effectiveness of media sources. While DRR prepares the public for challenges, which may arise before, during, and after a disaster, the respondents tend to only discuss environmental catastrophes with family, friends, neighbors or co-workers once a disaster occurs. Women use mobile phones to inform unaffected family members about the crippling effects of a specific disaster in their daily lives. Although the government is the primary stakeholder tasked with caring for the general public, it was not considered as valuable by the respondents when compared with other communication modes.
{"title":"Media and non-media sources for disaster risk reduction","authors":"Z. Ali","doi":"10.30935/ojcmt/13095","DOIUrl":"https://doi.org/10.30935/ojcmt/13095","url":null,"abstract":"Media and non-media sources are used for disaster risk reduction (DRR). This study aims to investigate the use of media such as social media, television, newspapers, radio and non-media channels such as mobile phone, family, friends, neighbors, co-workers, government and local authorities for DRR. A survey was conducted in order to obtain quantitative data; 384 respondents from various universities of Pakistan were asked to fill the questionnaire using random sampling. Focus groups with the faculty members of Pakistani universities were also conducted to support the quantitative data. Findings of the study indicate that all major forms of media, including radio, television, newspapers and social media were providing information about DRR. The women were more inclined to get information from social media about DRR and were less likely to use radio for the same purpose. Television was the second most important source regarding DRR. In comparison to the role of media in providing information about DRR, where social media was ranked first for getting information on DRR, television news overrides social media when it comes to effectiveness of media sources. While DRR prepares the public for challenges, which may arise before, during, and after a disaster, the respondents tend to only discuss environmental catastrophes with family, friends, neighbors or co-workers once a disaster occurs. Women use mobile phones to inform unaffected family members about the crippling effects of a specific disaster in their daily lives. Although the government is the primary stakeholder tasked with caring for the general public, it was not considered as valuable by the respondents when compared with other communication modes.","PeriodicalId":42941,"journal":{"name":"Online Journal of Communication and Media Technologies","volume":null,"pages":null},"PeriodicalIF":2.0,"publicationDate":"2023-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"69239421","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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