Pub Date : 2018-04-03DOI: 10.1080/14241277.2018.1482302
Leona Achtenhagen, Stefan Melesko, Mart Ots
ABSTRACT Whereas media ownership issues have interested scholars for decades, research has largely ignored the implications of specific ownership forms on the corporate governance of media companies, that is, how these companies are directed and controlled. This article attempts to address this gap by exploring the corporate governance of the ownership form of business foundations—a type of ownership that is increasing in different countries around the world. We analyze the corporate governance of three business foundations in the Swedish newspaper sector that together hold 26% of the market and outperform their industry peers. The control function, which is at the heart of corporate governance, is typically performed by companies’ owners. However, foundations do not have a physical person as owner; thus, this control function is replaced by the foundation’s charter, which stipulates the aim of the foundation’s business activities. When steered by professional top management, the charter’s long-term orientation facilitates the careful implementation of strategic directions without short-term performance pressures. We conclude the article by outlining several advantages and disadvantages of this ownership form for the media industry.
{"title":"Upholding the 4th estate—exploring the corporate governance of the media ownership form of business foundations","authors":"Leona Achtenhagen, Stefan Melesko, Mart Ots","doi":"10.1080/14241277.2018.1482302","DOIUrl":"https://doi.org/10.1080/14241277.2018.1482302","url":null,"abstract":"ABSTRACT Whereas media ownership issues have interested scholars for decades, research has largely ignored the implications of specific ownership forms on the corporate governance of media companies, that is, how these companies are directed and controlled. This article attempts to address this gap by exploring the corporate governance of the ownership form of business foundations—a type of ownership that is increasing in different countries around the world. We analyze the corporate governance of three business foundations in the Swedish newspaper sector that together hold 26% of the market and outperform their industry peers. The control function, which is at the heart of corporate governance, is typically performed by companies’ owners. However, foundations do not have a physical person as owner; thus, this control function is replaced by the foundation’s charter, which stipulates the aim of the foundation’s business activities. When steered by professional top management, the charter’s long-term orientation facilitates the careful implementation of strategic directions without short-term performance pressures. We conclude the article by outlining several advantages and disadvantages of this ownership form for the media industry.","PeriodicalId":45531,"journal":{"name":"JMM-International Journal on Media Management","volume":null,"pages":null},"PeriodicalIF":1.9,"publicationDate":"2018-04-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"75743350","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2018-04-03DOI: 10.1080/14241277.2018.1471606
J. Álvarez-Monzoncillo, Guillermo de Haro Rodríguez, R. Picard
ABSTRACT Smartphones have become important in everyday life for most activities, including marketing. Mobile devices can access the Internet to find information, recommend, generate and distribute content and are increasingly being used to inform consumer choices. Their capabilities are expanding the significance of word of mouth communication by overcoming temporal and spatial constraints of verbal communication. This paper analyzes the information-seeking behavior of young adults in Spain before, during and after the process of watching motion pictures in theaters or on various platforms. This process is linked to the generation of word-of-mouth (WOM) information that affects differently than the expert reviews on movies to the decision-making processes of consumers. WOM has changed with the advent of mobile devices and the development of social networks. This study suggests that online recommenders and the specialized cinema press have more power to influence than the general press or the blogs and discussion sites, suggesting that the effects of word of mouth are much more nuanced in the digital setting.
{"title":"Digital word of mouth usage in the movie consumption decision process: the role of Mobile-WOM among young adults in Spain","authors":"J. Álvarez-Monzoncillo, Guillermo de Haro Rodríguez, R. Picard","doi":"10.1080/14241277.2018.1471606","DOIUrl":"https://doi.org/10.1080/14241277.2018.1471606","url":null,"abstract":"ABSTRACT Smartphones have become important in everyday life for most activities, including marketing. Mobile devices can access the Internet to find information, recommend, generate and distribute content and are increasingly being used to inform consumer choices. Their capabilities are expanding the significance of word of mouth communication by overcoming temporal and spatial constraints of verbal communication. This paper analyzes the information-seeking behavior of young adults in Spain before, during and after the process of watching motion pictures in theaters or on various platforms. This process is linked to the generation of word-of-mouth (WOM) information that affects differently than the expert reviews on movies to the decision-making processes of consumers. WOM has changed with the advent of mobile devices and the development of social networks. This study suggests that online recommenders and the specialized cinema press have more power to influence than the general press or the blogs and discussion sites, suggesting that the effects of word of mouth are much more nuanced in the digital setting.","PeriodicalId":45531,"journal":{"name":"JMM-International Journal on Media Management","volume":null,"pages":null},"PeriodicalIF":1.9,"publicationDate":"2018-04-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"77055751","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2018-01-02DOI: 10.1080/14241277.2017.1402019
M. Verhoeven, M. B. von Rimscha, Isabelle Krebs, Gabriele Siegert, C. Sommer
ABSTRACT Research on media success factors is a fragmented field. Definitions, measures, and methods vary, and findings are often inconsistent. In an attempt to fill this perceived research gap, we distilled generic success factors of media products from the literature. Guided by theory and empirical findings, these factors were aggregated to complex concepts, building blocks of success that we further investigated in an exploratory qualitative study. We found that the building blocks are applicable to all types of media, independent of seriality and content types of media products. Subsequently the research question of this article is: Which building blocks of success are most important for media products? To answer this question, we conducted an online survey of 255 media professionals in print, audio-visual, and online media in Austria, Germany and Switzerland. To analyze our data, we deployed qualitative comparative analysis, a method based on set theory that is suitable to investigate complex causality. We conclude that four building blocks are necessary for success: “good” distribution, environmental orientation, form/design, and human resources are preconditions for achieving success in terms of audience market share. In addition, three patterns emerge in the sufficient paths (combinations of building blocks) to success. Which route to success a media product shows can be related to the width of its topical scope and the corresponding projected audience size.
{"title":"Identifying paths to audience success of media products: the media decision-makers’ perspective","authors":"M. Verhoeven, M. B. von Rimscha, Isabelle Krebs, Gabriele Siegert, C. Sommer","doi":"10.1080/14241277.2017.1402019","DOIUrl":"https://doi.org/10.1080/14241277.2017.1402019","url":null,"abstract":"ABSTRACT Research on media success factors is a fragmented field. Definitions, measures, and methods vary, and findings are often inconsistent. In an attempt to fill this perceived research gap, we distilled generic success factors of media products from the literature. Guided by theory and empirical findings, these factors were aggregated to complex concepts, building blocks of success that we further investigated in an exploratory qualitative study. We found that the building blocks are applicable to all types of media, independent of seriality and content types of media products. Subsequently the research question of this article is: Which building blocks of success are most important for media products? To answer this question, we conducted an online survey of 255 media professionals in print, audio-visual, and online media in Austria, Germany and Switzerland. To analyze our data, we deployed qualitative comparative analysis, a method based on set theory that is suitable to investigate complex causality. We conclude that four building blocks are necessary for success: “good” distribution, environmental orientation, form/design, and human resources are preconditions for achieving success in terms of audience market share. In addition, three patterns emerge in the sufficient paths (combinations of building blocks) to success. Which route to success a media product shows can be related to the width of its topical scope and the corresponding projected audience size.","PeriodicalId":45531,"journal":{"name":"JMM-International Journal on Media Management","volume":null,"pages":null},"PeriodicalIF":1.9,"publicationDate":"2018-01-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"76148929","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2018-01-02DOI: 10.1080/14241277.2017.1389730
Bettina Lis, Heinz-Werner Nienstedt, C. Günster
ABSTRACT This study aims to enlighten the controversial discussion about the term public value in an innovative way. Instead of normative pronouncements and paternalistic posits, this study combines a theoretical, literature-based conception with an empirical quantitative approach. For this, the key term, public value, is split into its constituent parts of customer value and citizen value and is transformed into measurable attributes. By means of a choice-based conjoint analysis on panel data for Germany and the United Kingdom, we explore which performance attributes of public service broadcasters are the most important. Based on the results, we create a conception of public value from the perspective of the license fee payers as the main stakeholder of public service broadcasters. Our findings may unlock existing potential to increase our understanding of what is meant by the term public value.
{"title":"No public value without a valued public","authors":"Bettina Lis, Heinz-Werner Nienstedt, C. Günster","doi":"10.1080/14241277.2017.1389730","DOIUrl":"https://doi.org/10.1080/14241277.2017.1389730","url":null,"abstract":"ABSTRACT This study aims to enlighten the controversial discussion about the term public value in an innovative way. Instead of normative pronouncements and paternalistic posits, this study combines a theoretical, literature-based conception with an empirical quantitative approach. For this, the key term, public value, is split into its constituent parts of customer value and citizen value and is transformed into measurable attributes. By means of a choice-based conjoint analysis on panel data for Germany and the United Kingdom, we explore which performance attributes of public service broadcasters are the most important. Based on the results, we create a conception of public value from the perspective of the license fee payers as the main stakeholder of public service broadcasters. Our findings may unlock existing potential to increase our understanding of what is meant by the term public value.","PeriodicalId":45531,"journal":{"name":"JMM-International Journal on Media Management","volume":null,"pages":null},"PeriodicalIF":1.9,"publicationDate":"2018-01-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"85213177","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2018-01-02DOI: 10.1080/14241277.2017.1402183
Sylvia M. Chan-Olmsted, L. Wolter
ABSTRACT This study investigates the concept and practice of engagement via media platforms from the perspectives of brands, audience, and media. Under the premise that engagement is a multi-dimensional construct that presents a more complex, qualitative nature different from the traditional, exposure-based quantitative metrics frequently adopted for linear media, this study explores how diverse market sectors and key constituents perceive and apply engagement. In-depth interviews were conducted with 74 subjects from various sectors across 8 countries and textually analyzed using a qualitative data analysis software. Utilizing thematic analysis, the qualitative research addressed the definition, relevancy, and application of audience engagement via media platforms, especially for video content. It was found that promoting engagement is a critical strategy to combat the increasing demand for audience attention. It encompasses all three cognitive–affective–behavioral aspects, but is valued and practiced on a behavioral level most often. Engagement is a thread that links campaign phases together but it is realistically addressed only after more readily available metrics. There are significant challenges in integrating digital and linear media platforms from the perspective of engagement as individual platforms have their own unique characteristics and impacts. In practice, it is also difficult to measure media engagement with metrics that are conceptually meaningful and methodologically accessible.
{"title":"Perceptions and practices of media engagement: A global perspective","authors":"Sylvia M. Chan-Olmsted, L. Wolter","doi":"10.1080/14241277.2017.1402183","DOIUrl":"https://doi.org/10.1080/14241277.2017.1402183","url":null,"abstract":"ABSTRACT This study investigates the concept and practice of engagement via media platforms from the perspectives of brands, audience, and media. Under the premise that engagement is a multi-dimensional construct that presents a more complex, qualitative nature different from the traditional, exposure-based quantitative metrics frequently adopted for linear media, this study explores how diverse market sectors and key constituents perceive and apply engagement. In-depth interviews were conducted with 74 subjects from various sectors across 8 countries and textually analyzed using a qualitative data analysis software. Utilizing thematic analysis, the qualitative research addressed the definition, relevancy, and application of audience engagement via media platforms, especially for video content. It was found that promoting engagement is a critical strategy to combat the increasing demand for audience attention. It encompasses all three cognitive–affective–behavioral aspects, but is valued and practiced on a behavioral level most often. Engagement is a thread that links campaign phases together but it is realistically addressed only after more readily available metrics. There are significant challenges in integrating digital and linear media platforms from the perspective of engagement as individual platforms have their own unique characteristics and impacts. In practice, it is also difficult to measure media engagement with metrics that are conceptually meaningful and methodologically accessible.","PeriodicalId":45531,"journal":{"name":"JMM-International Journal on Media Management","volume":null,"pages":null},"PeriodicalIF":1.9,"publicationDate":"2018-01-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"84147496","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2017-10-02DOI: 10.1080/14241277.2017.1383255
C. Greer, Douglas A. Ferguson
ABSTRACT Television stations are increasingly using social media platforms for a variety of reasons. This study examined more than 4,300 visuals posted to the Instagram sites of 383 local TV stations in the United States. The analysis found that news and promotion were the top themes of the posts. Using Goffman’s (1959) presentation of self as a theoretical foundation, this study found that visuals coded as frontstage received more likes and comments than backstage visuals. Small market stations featured more promotion visuals than large and medium markets. Large market stations featured more lifestyle, community, and news posts than the other market sizes.
{"title":"The local TV station as an organizational self: Promoting corporate image via Instagram","authors":"C. Greer, Douglas A. Ferguson","doi":"10.1080/14241277.2017.1383255","DOIUrl":"https://doi.org/10.1080/14241277.2017.1383255","url":null,"abstract":"ABSTRACT Television stations are increasingly using social media platforms for a variety of reasons. This study examined more than 4,300 visuals posted to the Instagram sites of 383 local TV stations in the United States. The analysis found that news and promotion were the top themes of the posts. Using Goffman’s (1959) presentation of self as a theoretical foundation, this study found that visuals coded as frontstage received more likes and comments than backstage visuals. Small market stations featured more promotion visuals than large and medium markets. Large market stations featured more lifestyle, community, and news posts than the other market sizes.","PeriodicalId":45531,"journal":{"name":"JMM-International Journal on Media Management","volume":null,"pages":null},"PeriodicalIF":1.9,"publicationDate":"2017-10-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"89998357","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2017-10-02DOI: 10.1080/14241277.2017.1399240
{"title":"Editorial Board EOV","authors":"","doi":"10.1080/14241277.2017.1399240","DOIUrl":"https://doi.org/10.1080/14241277.2017.1399240","url":null,"abstract":"","PeriodicalId":45531,"journal":{"name":"JMM-International Journal on Media Management","volume":null,"pages":null},"PeriodicalIF":1.9,"publicationDate":"2017-10-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"80191514","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2017-10-02DOI: 10.1080/14241277.2017.1402182
J. Steemers
ABSTRACT Domestically produced children’s television is frequently highlighted as both an area of market failure, and also as an area where children’s changing consumption habits necessitate new and different ways of thinking about funding children’s content across a range of platforms. In the light of a recent U.K. proposal to set up a Public Service Content Fund to support “genres” under threat, including children’s programming, this article considers how you fund diverse high-quality children’s content in a more challenging media environment where children’s content is arguably still a market failure “genre.” The first part of the article provides context by outlining the market failure characteristics of children’s content as a framework for analyzing the validity of market failure arguments across a range of platforms. It then investigates the causes of perceived market failure in the U.K. children’s television production market. The final part examines the implications of recent U.K. policy responses to provision for children that seek to address market failure through (1) the possible introduction of a contestable fund for public service content; (2) more stringent obligations on the British Broadcasting Corporation; and (3) the re-imposition of quotas on commercially funded public service broadcastings (ITV, Channel 4, Five). Drawing on regulatory and stakeholder responses, it concludes that attempts to overcome market failure in U.K. children’s television appear unsuited for funding the longer-term curation, distribution, and discovery of new types of content on platforms other than broadcasting.
{"title":"Public service broadcasting, children’s television, and market failure: The case of the United Kingdom","authors":"J. Steemers","doi":"10.1080/14241277.2017.1402182","DOIUrl":"https://doi.org/10.1080/14241277.2017.1402182","url":null,"abstract":"ABSTRACT Domestically produced children’s television is frequently highlighted as both an area of market failure, and also as an area where children’s changing consumption habits necessitate new and different ways of thinking about funding children’s content across a range of platforms. In the light of a recent U.K. proposal to set up a Public Service Content Fund to support “genres” under threat, including children’s programming, this article considers how you fund diverse high-quality children’s content in a more challenging media environment where children’s content is arguably still a market failure “genre.” The first part of the article provides context by outlining the market failure characteristics of children’s content as a framework for analyzing the validity of market failure arguments across a range of platforms. It then investigates the causes of perceived market failure in the U.K. children’s television production market. The final part examines the implications of recent U.K. policy responses to provision for children that seek to address market failure through (1) the possible introduction of a contestable fund for public service content; (2) more stringent obligations on the British Broadcasting Corporation; and (3) the re-imposition of quotas on commercially funded public service broadcastings (ITV, Channel 4, Five). Drawing on regulatory and stakeholder responses, it concludes that attempts to overcome market failure in U.K. children’s television appear unsuited for funding the longer-term curation, distribution, and discovery of new types of content on platforms other than broadcasting.","PeriodicalId":45531,"journal":{"name":"JMM-International Journal on Media Management","volume":null,"pages":null},"PeriodicalIF":1.9,"publicationDate":"2017-10-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"88669639","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2017-10-02DOI: 10.1080/14241277.2017.1415007
{"title":"Associated Reviewers 2017","authors":"","doi":"10.1080/14241277.2017.1415007","DOIUrl":"https://doi.org/10.1080/14241277.2017.1415007","url":null,"abstract":"","PeriodicalId":45531,"journal":{"name":"JMM-International Journal on Media Management","volume":null,"pages":null},"PeriodicalIF":1.9,"publicationDate":"2017-10-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"79125221","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2017-07-05DOI: 10.1080/14241277.2017.1333756
Martin J. Riedl
This rich volume, edited and compiled by two former presidents of the European Media Management Association (EMMA)—Gregory F. Lowe, professor of media management at the University of Tampere in Finland, and Charles Brown, principal lecturer at the University of Westminster’s media management program—is an act of self-declaration. Brown and Lowe set out to contribute to the fermentation of the field—and start with a sobering analysis: Lowe writes that we cannot yet speak of a discipline, “because there are no characteristic theories or cohesiveness in a shared body of knowledge already proven to be both distinctive and important” (p. 12). Lowe and Brown host an exquisite selection of contributions, mainly by European and U.S.-based scholars, with the shared goal to help establish the discipline, by explicitly discussing the academic field itself and its premier venues, but also—quite extensively—by highlighting contemporary topics in media management research. The book is structured into four parts, each of which carries four chapters. The first section on scholarship and distinction assesses the status of the field. An overview study by Leona Achtenhagen and Bozena Mierzejewska, for example, compares different performance metrics of scholarly media business journals as a means to assess the maturity of the field. They conclude that too little theorizing has been done just yet. Another interesting contribution in this section is Brown’s elaboration of the usefulness of critical management studies for media management. He asks the relevant question of what it is that media management seeks to achieve in the first place. The book’s second section provides an overview about media governance in European settings. It investigates the questions of independence in public service media, of corporate social responsibility in the media, and, in Justin Schlosberg’s article, provides a plea for consideration of political economy perspectives in media management to analyze the crisis of institutional journalism—“structural decline and the funding crisis” (p. 167). Christian Nissen’s account and model of government influence in public service media is particularly insightful. As a former director general of the Danish public service broadcaster DR (Danish Broadcasting Corporation), Nissen concludes that the only sustainable solution to defend public service media against government influence is governments “being conceived accountable by their real owner: civil society” (p. 139). Section three emphasizes business models, entrepreneurship, and the distinct media economics that render a media management perspective worthwhile. Andreas Will, Dennis Brüntje and Britta Gossel’s chapter, for example, is a laudable proposal to emphasize entrepreneurship and new media business ventures in media management research, rather than the former focus on studying traditional mainstream media outlets. They criticize the field—rightfully—for being “still strongly influenced by p
{"title":"Managing Media Firms and Industries: What’s So Special About Media Management? Edited by Gregory Ferrell Lowe and Charles Brown","authors":"Martin J. Riedl","doi":"10.1080/14241277.2017.1333756","DOIUrl":"https://doi.org/10.1080/14241277.2017.1333756","url":null,"abstract":"This rich volume, edited and compiled by two former presidents of the European Media Management Association (EMMA)—Gregory F. Lowe, professor of media management at the University of Tampere in Finland, and Charles Brown, principal lecturer at the University of Westminster’s media management program—is an act of self-declaration. Brown and Lowe set out to contribute to the fermentation of the field—and start with a sobering analysis: Lowe writes that we cannot yet speak of a discipline, “because there are no characteristic theories or cohesiveness in a shared body of knowledge already proven to be both distinctive and important” (p. 12). Lowe and Brown host an exquisite selection of contributions, mainly by European and U.S.-based scholars, with the shared goal to help establish the discipline, by explicitly discussing the academic field itself and its premier venues, but also—quite extensively—by highlighting contemporary topics in media management research. The book is structured into four parts, each of which carries four chapters. The first section on scholarship and distinction assesses the status of the field. An overview study by Leona Achtenhagen and Bozena Mierzejewska, for example, compares different performance metrics of scholarly media business journals as a means to assess the maturity of the field. They conclude that too little theorizing has been done just yet. Another interesting contribution in this section is Brown’s elaboration of the usefulness of critical management studies for media management. He asks the relevant question of what it is that media management seeks to achieve in the first place. The book’s second section provides an overview about media governance in European settings. It investigates the questions of independence in public service media, of corporate social responsibility in the media, and, in Justin Schlosberg’s article, provides a plea for consideration of political economy perspectives in media management to analyze the crisis of institutional journalism—“structural decline and the funding crisis” (p. 167). Christian Nissen’s account and model of government influence in public service media is particularly insightful. As a former director general of the Danish public service broadcaster DR (Danish Broadcasting Corporation), Nissen concludes that the only sustainable solution to defend public service media against government influence is governments “being conceived accountable by their real owner: civil society” (p. 139). Section three emphasizes business models, entrepreneurship, and the distinct media economics that render a media management perspective worthwhile. Andreas Will, Dennis Brüntje and Britta Gossel’s chapter, for example, is a laudable proposal to emphasize entrepreneurship and new media business ventures in media management research, rather than the former focus on studying traditional mainstream media outlets. They criticize the field—rightfully—for being “still strongly influenced by p","PeriodicalId":45531,"journal":{"name":"JMM-International Journal on Media Management","volume":null,"pages":null},"PeriodicalIF":1.9,"publicationDate":"2017-07-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"75717006","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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