Pub Date : 2024-09-02DOI: 10.1080/1051712x.2024.2396969
Surajit Bag, Muhammad Sabbir Rahman, Peter Naude, Gautam Srivastava
Given the dangers of climate change, a nascent body of research emphasises the significance of business-to-business (B2B) firms’ views on implementing climate change policies (CCP) and its links to...
{"title":"Examining Buyers’ Attitudes Toward Climate Change Policy and Their firms’ Corporate Reputation: The Serial Mediation Effect of Suppliers’ Engagement and Commitment","authors":"Surajit Bag, Muhammad Sabbir Rahman, Peter Naude, Gautam Srivastava","doi":"10.1080/1051712x.2024.2396969","DOIUrl":"https://doi.org/10.1080/1051712x.2024.2396969","url":null,"abstract":"Given the dangers of climate change, a nascent body of research emphasises the significance of business-to-business (B2B) firms’ views on implementing climate change policies (CCP) and its links to...","PeriodicalId":46235,"journal":{"name":"Journal of Business-To-Business Marketing","volume":"21 1","pages":""},"PeriodicalIF":1.4,"publicationDate":"2024-09-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"142214317","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-08-19DOI: 10.1080/1051712x.2024.2391792
Michael Polonsky, Samir Gupta
By collaborating with public research institutions, the paper seeks to understand how firms can leverage strategic intent and co-created value to gain strategic opportunities in new product develop...
{"title":"Collaborating with Public Research Institutions: Using Strategic Intent and Co-Created Value to Gain Strategic Opportunities in New Product Development","authors":"Michael Polonsky, Samir Gupta","doi":"10.1080/1051712x.2024.2391792","DOIUrl":"https://doi.org/10.1080/1051712x.2024.2391792","url":null,"abstract":"By collaborating with public research institutions, the paper seeks to understand how firms can leverage strategic intent and co-created value to gain strategic opportunities in new product develop...","PeriodicalId":46235,"journal":{"name":"Journal of Business-To-Business Marketing","volume":"96 1","pages":""},"PeriodicalIF":1.4,"publicationDate":"2024-08-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"142214336","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-08-12DOI: 10.1080/1051712x.2024.2386533
Nils Høgevold, Rocio Rodriguez, Carmen Otero-Neira, Göran Svensson
To explore the role played by DCT, SM, and CRM through customer knowledge, and market knowledge in the sales performance of a salesforce, and their economic and non-economic satisfaction in B2B sal...
{"title":"The Role of Digital Communication Technologies Through Customer and Market Knowledge in B2B on Sales Performance and Satisfaction","authors":"Nils Høgevold, Rocio Rodriguez, Carmen Otero-Neira, Göran Svensson","doi":"10.1080/1051712x.2024.2386533","DOIUrl":"https://doi.org/10.1080/1051712x.2024.2386533","url":null,"abstract":"To explore the role played by DCT, SM, and CRM through customer knowledge, and market knowledge in the sales performance of a salesforce, and their economic and non-economic satisfaction in B2B sal...","PeriodicalId":46235,"journal":{"name":"Journal of Business-To-Business Marketing","volume":"72 1","pages":""},"PeriodicalIF":1.4,"publicationDate":"2024-08-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"142214318","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-08-07DOI: 10.1080/1051712x.2024.2386530
Elena-Mădălina Vătămănescu, Dan-Cristian Dabija, Victor-Emanuel Ciuciuc, Vlad-Andrei Alexandru
The study seeks to address the influence of different facets of business-to-business (B2B) relationship marketing on internationalization effectiveness, by taking into account the turbulent environ...
本研究旨在探讨企业对企业（B2B）关系营销的不同方面对国际化成效的影响，同时考虑到动荡的环境。
{"title":"Delving into the Architecture of International B2B Relationship Marketing During the COVID-19 Pandemic: From Business Convergence to Partnership Effectiveness","authors":"Elena-Mădălina Vătămănescu, Dan-Cristian Dabija, Victor-Emanuel Ciuciuc, Vlad-Andrei Alexandru","doi":"10.1080/1051712x.2024.2386530","DOIUrl":"https://doi.org/10.1080/1051712x.2024.2386530","url":null,"abstract":"The study seeks to address the influence of different facets of business-to-business (B2B) relationship marketing on internationalization effectiveness, by taking into account the turbulent environ...","PeriodicalId":46235,"journal":{"name":"Journal of Business-To-Business Marketing","volume":"78 1","pages":""},"PeriodicalIF":1.4,"publicationDate":"2024-08-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141944281","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-08-01DOI: 10.1080/1051712x.2024.2380671
Benjamin Österle, Carolina Herrando, Anne Köpsel, Marc Kuhn
Neuroscientific findings seem to call into question several psychological fundaments of research in B2B-Marketing. Neuroscience was also recently proposed as an important area for interdisciplinary...
{"title":"“Business-to-Business-to-Brain?” Reviewing Neuroscience Research in B2B-Marketing Using TCCM Analysis","authors":"Benjamin Österle, Carolina Herrando, Anne Köpsel, Marc Kuhn","doi":"10.1080/1051712x.2024.2380671","DOIUrl":"https://doi.org/10.1080/1051712x.2024.2380671","url":null,"abstract":"Neuroscientific findings seem to call into question several psychological fundaments of research in B2B-Marketing. Neuroscience was also recently proposed as an important area for interdisciplinary...","PeriodicalId":46235,"journal":{"name":"Journal of Business-To-Business Marketing","volume":"65 1","pages":""},"PeriodicalIF":1.4,"publicationDate":"2024-08-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141944282","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
This study aims to examine the effects of eco-innovation on the sustainability of manufacturing firms. It is anchored on the resource-based view (RBV) and designs a moderated mediating model to exp...
{"title":"Eco-Innovation and Firm Sustainability in Emerging Economies: The Role of Consumer Behavior and Green B2B Marketing","authors":"Caroline Olufunke Esangbedo, Yu Chang, Adadu Micheal Ushie, Md Moynul Hasan","doi":"10.1080/1051712x.2024.2369764","DOIUrl":"https://doi.org/10.1080/1051712x.2024.2369764","url":null,"abstract":"This study aims to examine the effects of eco-innovation on the sustainability of manufacturing firms. It is anchored on the resource-based view (RBV) and designs a moderated mediating model to exp...","PeriodicalId":46235,"journal":{"name":"Journal of Business-To-Business Marketing","volume":"23 1","pages":""},"PeriodicalIF":1.4,"publicationDate":"2024-07-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141585696","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
There is no doubt that technology impacts organizational processes and key performance. However, the success of an organization is influenced by the openness and willingness of staff to accept a sp...
毫无疑问，技术会影响组织流程和关键绩效。然而，一个组织的成功与否取决于员工是否开放和愿意接受技术。
{"title":"Modeling New Technology Readiness and Acceptance in the Case of B2B Marketing Employees","authors":"Kim-Shyan Fam, Yang Liu, Sheng Wei, Tudor Edu, Razvan Zaharia, Costel Negricea","doi":"10.1080/1051712x.2024.2364699","DOIUrl":"https://doi.org/10.1080/1051712x.2024.2364699","url":null,"abstract":"There is no doubt that technology impacts organizational processes and key performance. However, the success of an organization is influenced by the openness and willingness of staff to accept a sp...","PeriodicalId":46235,"journal":{"name":"Journal of Business-To-Business Marketing","volume":"49 1","pages":""},"PeriodicalIF":1.4,"publicationDate":"2024-06-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141510604","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-05-31DOI: 10.1080/1051712x.2024.2360995
Fanglan Pang, Jiayi Li, Ruifeng Wei
The purpose of this study is to examine how monitoring influences reseller slackness. We try to answer the following: (1) How do monitoring (behavior monitoring and output monitoring affect reselle...
{"title":"The Impact of Monitoring on Reseller Slackness: The Mediating Role of Channel Conflict","authors":"Fanglan Pang, Jiayi Li, Ruifeng Wei","doi":"10.1080/1051712x.2024.2360995","DOIUrl":"https://doi.org/10.1080/1051712x.2024.2360995","url":null,"abstract":"The purpose of this study is to examine how monitoring influences reseller slackness. We try to answer the following: (1) How do monitoring (behavior monitoring and output monitoring affect reselle...","PeriodicalId":46235,"journal":{"name":"Journal of Business-To-Business Marketing","volume":"32 1","pages":""},"PeriodicalIF":1.4,"publicationDate":"2024-05-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141548557","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-05-29DOI: 10.1080/1051712x.2024.2358238
Dario Miočević, Maja Arslanagić-Kalajdžić
Inspired by the resource-based view, this study focuses on two types of capabilities: dynamic (i.e. agility) and ordinary (sales capabilities). We aim to investigate whether SMEs that cultivate exc...
{"title":"The Role of Agility and Sales Orientation Ambidexterity in SME Sales Growth: Transition Country Perspective","authors":"Dario Miočević, Maja Arslanagić-Kalajdžić","doi":"10.1080/1051712x.2024.2358238","DOIUrl":"https://doi.org/10.1080/1051712x.2024.2358238","url":null,"abstract":"Inspired by the resource-based view, this study focuses on two types of capabilities: dynamic (i.e. agility) and ordinary (sales capabilities). We aim to investigate whether SMEs that cultivate exc...","PeriodicalId":46235,"journal":{"name":"Journal of Business-To-Business Marketing","volume":"40 1","pages":""},"PeriodicalIF":1.4,"publicationDate":"2024-05-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141548616","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-05-16DOI: 10.1080/1051712x.2024.2349094
Larissa M. Batrancea, Arif Murrja, Ema Speranta Masca, Pjetër Ndreca, Horia Tulai, Bekim Poleshi
In developing economies, which aim to join the European Union in the upcoming future, entrepreneurial endeavors are important and defining for their economic growth. Most of the time, potential inv...
{"title":"Does Taxation Foster Entrepreneurship across Western Balkans Countries? Empirical Evidence across 30 Years","authors":"Larissa M. Batrancea, Arif Murrja, Ema Speranta Masca, Pjetër Ndreca, Horia Tulai, Bekim Poleshi","doi":"10.1080/1051712x.2024.2349094","DOIUrl":"https://doi.org/10.1080/1051712x.2024.2349094","url":null,"abstract":"In developing economies, which aim to join the European Union in the upcoming future, entrepreneurial endeavors are important and defining for their economic growth. Most of the time, potential inv...","PeriodicalId":46235,"journal":{"name":"Journal of Business-To-Business Marketing","volume":"22 1","pages":""},"PeriodicalIF":1.4,"publicationDate":"2024-05-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141148790","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
京公网安备 11010802042870号
京ICP备2023020795号-1
扫码关注我们
求助内容：
应助结果提醒方式：