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Service Delivery Strategies for Alleviating Pandemic Suffering While Maintaining Profitability 在保持盈利能力的同时减轻流行病痛苦的服务提供战略
IF 2.3 4区 管理学 Q3 BUSINESS Pub Date : 2021-12-01 DOI: 10.1287/serv.2021.0278
Omkar Palsule-Desai,Vikrant Vaze,Gang Li,Srinagesh Gavirneni
The postpandemic world requires a renewed focus from service providers on ensuring that all customer segments receive the essential services (food, healthcare, housing, education, etc.) that they need. Philanthropic service providers are unable to cope with the increased demand caused by the social, economic, and operational challenges induced by the pandemic. For-profit service providers offering no-pay services to customers, allowing them to self-select a service option, is becoming a popular strategy in various settings. Obtaining insights into how to efficiently balance societal and financial goals is critical for a for-profit service provider. We develop and analyze a quantitative model of customer utilities, vertically differentiated product assortment, pricing, and market size to understand how service providers can effectively use customer segmentation and serve the poor in the lowest economic strata. We identify conditions under which designing the service delivery to be accessible to the poor can simultaneously benefit the for-profit service provider, customers, and the entire society. Interestingly, we observe that the increasing customer valuation of the no-pay option because of a superior quality service offered by a service provider need not benefit customers. Our work provides a framework to obtain operational, economic, and strategic insights into socially responsible service delivery strategies.
大流行后的世界要求服务提供者重新重视确保所有客户群体获得所需的基本服务(食品、保健、住房、教育等)。慈善服务提供者无法应对疫情引发的社会、经济和业务挑战所带来的需求增加。营利性服务提供商向客户提供免费服务,允许他们自行选择服务选项,这在各种情况下正成为一种流行的策略。获得如何有效平衡社会和财务目标的洞察力对于营利性服务提供商至关重要。我们开发并分析了客户效用、垂直差异化产品分类、定价和市场规模的定量模型,以了解服务提供商如何有效地利用客户细分并服务于最低经济阶层的穷人。我们确定了一些条件,在这些条件下,设计穷人可以获得的服务交付可以同时使营利性服务提供者、客户和整个社会受益。有趣的是,我们观察到,由于服务提供商提供的优质服务,客户对免费选项的评价越来越高,但这并不会使客户受益。我们的工作提供了一个框架,以获得对社会负责的服务提供战略的运营、经济和战略见解。
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引用次数: 0
Special Issue on Reimagining the Science of Service in a Post-Pandemic VUCA World 《在大流行后的VUCA世界中重新构想服务科学》特刊
IF 2.3 4区 管理学 Q3 BUSINESS Pub Date : 2021-12-01 DOI: 10.1287/serv.2021.0292
M. Fisher, A. Neely, Rohit Verma, S. Benjaafar
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引用次数: 1
COVID-19 and Hotel Productivity Changes: An Empirical Analysis Using Malmquist Productivity Index COVID-19与酒店生产力变化:基于Malmquist生产力指数的实证分析
IF 2.3 4区 管理学 Q3 BUSINESS Pub Date : 2021-11-09 DOI: 10.1287/serv.2021.0283
Changhee Kim, H. Kang, Kyunghwan Chung, Kanghwa Choi
This research investigates the impact of COVID-19 on hotel productivity change using the Malmquist Productivity Index (MPI). For 26 U.S. hotel brands, productivity changes over 10 quarters from the first quarter of 2018 to the second quarter of 2020 were analyzed. After the COVID-19 outbreak, the investigated hotels’ productivity deteriorated. Decomposition revealed that, whereas technical efficiency change (EC) improved, technological change (TC) regressed, resulting in deterioration of the MPI. The investigated hotels’ EC-related practices included enhanced cleaning operations, partnering with a hygiene brand, cutting the workforce, and pay cuts. Practices related to TC included the adoption of new hygiene technology and setting a new standard at the organizational level through the formation of a global council and accreditation related to disinfection and hygiene. Our results show that though U.S. hotels are trying to improve their productivity by efficiently utilizing resources, frontier technology’s regress is decreasing productivity. Our results support the importance of investment in technology for productivity management. This research provides empirical evidence for the need for hotels to pursue technological advances to overcome the pandemic.
本研究使用Malmquist生产力指数(MPI)调查了COVID-19对酒店生产力变化的影响。对26个美国酒店品牌进行了分析,分析了从2018年第一季度到2020年第二季度10个季度的生产率变化。新冠肺炎疫情爆发后,被调查酒店的生产力恶化。分解结果表明,技术效率变化(EC)改善,技术变化(TC)退化,导致MPI恶化。被调查的酒店与欧共体相关的做法包括加强清洁工作、与卫生品牌合作、裁员和减薪。与消毒技术有关的做法包括采用新的卫生技术,并通过成立一个全球理事会和与消毒和卫生有关的认证,在组织一级制定新的标准。我们的研究结果表明,尽管美国酒店试图通过有效利用资源来提高生产率,但前沿技术的倒退正在降低生产率。我们的研究结果支持了技术投资对生产力管理的重要性。这项研究为酒店需要追求技术进步以克服大流行提供了经验证据。
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引用次数: 6
Integrating Chaotic Perspective and Behavioral Learning Theory into a Global Pandemic Crisis Management Framework for Hotel Service Providers 将混沌视角和行为学习理论整合到酒店服务供应商全球流行病危机管理框架中
IF 2.3 4区 管理学 Q3 BUSINESS Pub Date : 2021-11-02 DOI: 10.1287/serv.2021.0282
Dung Le, G. Phi, Truc H. Le
Hotel service providers are among the most affected by the evolving Covid-19 pandemic. Although the consequences of the pandemic on hotel operations have been widely examined, the question of how hotel businesses can revive, innovate, and transform in order to survive and recover remains vastly under-researched. This study aims to provide insights on this important topic by analyzing 312 news articles between December 1, 2019, and March 1, 2021, published by global news media, which report hotels’ strategies and tactics to deal with the pandemic. Grounded on chaos theory, behavioral learning theory, and an integrated crisis management model, a global pandemic crisis management framework is developed. Practically, the paper reveals best practices applied by hoteliers to deal with the pandemic (e.g., service transformation, smart marketing, strategic collaboration/alliance, mergers and acquisitions, and digitalization) and suggests ways for hotel services providers to adapt to the “new travel” age.
酒店服务提供商是受新冠疫情影响最大的企业之一。尽管疫情对酒店经营的影响已经得到了广泛的研究,但酒店企业如何复苏、创新和转型以生存和复苏的问题仍未得到充分的研究。本研究旨在通过分析2019年12月1日至2021年3月1日期间全球新闻媒体发表的312篇新闻文章,为这一重要主题提供见解,这些文章报道了酒店应对疫情的战略和策略。基于混沌理论、行为学习理论和综合危机管理模型,构建了全球流行病危机管理框架。实际上,本文揭示了酒店经营者应对疫情的最佳实践(例如,服务转型、智能营销、战略合作/联盟、并购和数字化),并为酒店服务提供商提出了适应“新旅游”时代的方法。
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引用次数: 5
Impacts of Health and Safety Concerns on E-Commerce and Service Reconfiguration During the COVID-19 Pandemic: Insights from an Emerging Economy COVID-19大流行期间健康和安全问题对电子商务和服务重构的影响:来自新兴经济体的见解
IF 2.3 4区 管理学 Q3 BUSINESS Pub Date : 2021-10-11 DOI: 10.1287/serv.2021.0279
Jason Nguyen, Q. Le, J. Ha
The COVID-19 pandemic has brought unprecedented growth to the e-commerce industry, triggering widespread digital service transformation across various business segments in Vietnam. A pressing concern for both businesses and policymakers is whether the sudden peak in customer interest in e-commerce can be sustained in the future. This research seeks to address this concern by considering whether and how customers’ motivations to participate in e-commerce activities have changed. We collected primary data from a self-administered survey to empirically examine how health and safety concerns influence customers’ online shopping behavior during the pandemic, alongside other known determinants for e-commerce participation, namely technology readiness and connectedness. The results confirm that health and safety concerns have a positive influence on customers’ usage of e-commerce after controlling for technology readiness and connectedness. Furthermore, customers in age groups with higher risks of severe COVID-19 symptoms and mortality are more likely to increase e-commerce usage during the social distancing and isolation period. Our results support the idea that the customer base for e-commerce and digital services have expanded beyond the typical tech-savvy and young customers in their twenties. These are promising signs for postpandemic recovery and even expansion, as firms may leverage the momentum of change in customers’ motivations and start tailoring their public relation campaigns to address a wider age range of potential consumers.
新冠肺炎疫情给电子商务行业带来了前所未有的增长,引发了越南各个业务领域的广泛数字化服务转型。对于企业和政策制定者来说,一个紧迫的问题是,消费者对电子商务兴趣的突然高涨能否在未来持续下去。本研究试图通过考虑客户参与电子商务活动的动机是否以及如何发生变化来解决这一问题。我们从一项自我管理的调查中收集了主要数据,以实证研究疫情期间健康和安全问题如何影响客户的在线购物行为,以及影响电子商务参与的其他已知决定因素,即技术准备程度和连通性。结果证实,在控制了技术成熟度和连通性之后,健康和安全问题对客户使用电子商务有积极的影响。此外,在保持社交距离和隔离期间,出现COVID-19严重症状和死亡风险较高的年龄组的客户更有可能增加电子商务的使用。我们的研究结果支持了这样一种观点,即电子商务和数字服务的客户群已经超出了典型的精通技术和20多岁的年轻客户。这些都是大流行后复苏甚至扩张的有希望的迹象,因为企业可能会利用客户动机变化的势头,开始调整公共关系活动,以应对更广泛年龄范围的潜在消费者。
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引用次数: 5
Service Ecosystem Health: A Transformative Approach to Elevating Service Science 服务生态系统健康:提升服务科学的变革方法
IF 2.3 4区 管理学 Q3 BUSINESS Pub Date : 2021-10-06 DOI: 10.1287/serv.2021.0281
R. Fisk, Linda Alkire
Events in the year 2020 threw human service systems into chaotic states, threatening peoples’ lives and livelihoods. Before 2020, there were many profound challenges to human life that had been well documented by efforts such as the United Nations Sustainable Development Goals. The COVID-19 pandemic seems to be a “last straw” crisis that has destabilized modern human civilization. This article diagnoses various crises of human service systems (e.g., COVID-19, inequality, and climate change) and proposes the metaphor of service ecosystem health for reimagining service science in a postpandemic world. Service ecosystem health is defined as the interdependent state of private, public, and planetary well-being necessary for sustaining life. This article reimagines service science, broadens transformative service research, builds the service ecosystem health metaphor, outlines the Goldilocks Civilization thought experiment, and explores designing for a Goldilocks civilization. Because service is for humans, the ultimate objective is to elevate service science to uplift human well-being.
2020年的事件使人类服务系统陷入混乱状态,威胁到人们的生命和生计。在2020年之前,人类生活面临着许多深刻的挑战,联合国可持续发展目标等努力都充分记录了这些挑战。新冠肺炎疫情似乎是破坏现代人类文明的“最后一根稻草”。本文诊断了人类服务系统的各种危机(如COVID-19、不平等和气候变化),并提出了服务生态系统健康的隐喻,以重新构想大流行后世界的服务科学。服务生态系统健康被定义为维持生命所必需的私人、公共和地球福祉的相互依存状态。本文重新构想了服务科学,拓宽了转型服务研究,构建了服务生态系统健康隐喻,勾勒出了“金发女孩文明”的思想实验,并对“金发女孩文明”的设计进行了探索。因为服务是为人类服务的,所以最终的目标是提升服务科学以提升人类的福祉。
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引用次数: 10
The Effects of Sister-Store Presence and Market Competition on Product Assortment: Evidence from Book Retailing 姊妹店存在和市场竞争对产品分类的影响:来自图书零售业的证据
IF 2.3 4区 管理学 Q3 BUSINESS Pub Date : 2021-09-01 DOI: 10.1287/serv.2021.0275
Tao Chen,Yu Jeffrey Hu,Mohammad Rahman,Jiong Sun
When consumers’ preferred products are not carried by the retail chain store they visit, they may switch to purchasing these products from nearby sister stores of the same chain or from nearby competing stores. Such within- and across-chain substitution effects are enhanced as store-level product assortment information becomes increasingly available to consumers. It is important for scholars and practitioners to understand the effect of sister-store presence and market competition on retail product assortment strategies. In this paper, we obtain store-level product assortment data from a nationwide bookstore chain and study how sister-store presence and market competition can have an impact on the retail chain’s product assortment. In addition, we explore how this impact differs for niche and popular products. Our results show that having at least one sister store nearby reduces product assortment and such effects are stronger for niche products although having a competing store nearby increases product assortment and such effects are stronger for popular products.
当消费者所光顾的零售连锁店没有提供他们喜欢的产品时,他们可能会转向从附近的同一连锁店的姐妹店或附近的竞争商店购买这些产品。随着商店级产品分类信息对消费者的可用性越来越高,这种内链和跨链替代效应也会增强。了解姐妹店存在和市场竞争对零售产品分类策略的影响对学者和从业者来说是重要的。在本文中,我们从一家全国性的连锁书店中获得了门店级的产品分类数据,并研究了姐妹店的存在和市场竞争如何对零售连锁店的产品分类产生影响。此外,我们还探讨了这种影响对利基产品和流行产品的不同之处。我们的研究结果表明,附近至少有一家姐妹店减少了产品种类,这种影响对利基产品更强,而附近有一家竞争商店增加了产品种类,这种影响对流行产品更强。
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引用次数: 0
Integrated Vehicle Routing and Service Scheduling Under Time and Cancellation Uncertainties with Application in Nonemergency Medical Transportation 时间和取消不确定性下的综合车辆路径与服务调度在非紧急医疗运输中的应用
IF 2.3 4区 管理学 Q3 BUSINESS Pub Date : 2021-09-01 DOI: 10.1287/serv.2021.0277
Xian Yu, Siqian Shen, Huizhu Wang
In this paper, we consider an integrated vehicle routing and service scheduling problem for serving customers in distributed locations who need pick-up, drop-off, or delivery services. We take into account the random trip time, nonnegligible service time, and possible customer cancellations, under which an ill-designed schedule may lead to undesirable vehicle idleness and customer waiting. We build a stochastic mixed-integer program to minimize the operational cost plus expected penalty cost of customers’ waiting time, vehicles’ idleness, and overtime. Furthermore, to handle real-time arrived service requests, we develop K-means clustering-based algorithms to dynamically update planned routes and schedules. The algorithms assign customers to vehicles based on similarities and then plan schedules on each vehicle separately. We conduct numerical experiments based on diverse instances generated from census data and data from the Ford Motor Company’s GoRide service, to evaluate result sensitivity and to compare the in-sample and out-of-sample performance of different approaches. Managerial insights are provided using numerical results based on different parameter choices and uncertainty settings.
在本文中,我们考虑了一个集成的车辆路线和服务调度问题,为分布在不同地点的客户提供取、落、送服务。我们考虑了随机出行时间、不可忽略的服务时间和可能的客户取消,在这些情况下,设计不当的计划可能会导致车辆闲置和客户等待。我们建立了一个随机混合整数方案,以最小化运营成本加上客户等待时间、车辆闲置和超时的预期惩罚成本。此外,为了处理实时到达的服务请求,我们开发了基于k均值聚类的算法来动态更新计划的路线和时间表。该算法根据相似度为客户分配车辆,然后分别计划每辆车的时间表。我们根据人口普查数据和福特汽车公司的GoRide服务数据生成的不同实例进行数值实验,以评估结果的敏感性,并比较不同方法的样本内和样本外性能。使用基于不同参数选择和不确定性设置的数值结果提供管理见解。
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引用次数: 8
Calls for Papers—Platforms and Innovative Marketplaces for Services 呼吁建立文件平台和创新的服务市场
IF 2.3 4区 管理学 Q3 BUSINESS Pub Date : 2021-09-01 DOI: 10.1287/serv.2021.0284
Gad Allon, Baojun Jiang, Lizhen Xu, S. Benjaafar
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引用次数: 0
On the Impact of Treatment Restrictions for the Indigent Suffering from a Chronic Disease: The Case of Compassionate Dialysis 关于治疗限制对患有慢性疾病的贫困人口的影响:以同情透析为例
IF 2.3 4区 管理学 Q3 BUSINESS Pub Date : 2021-09-01 DOI: 10.1287/serv.2021.0276
Olga Bountali,Sila Çetinkaya,Vishal Ahuja
We analyze a congested healthcare delivery setting resulting from emergency treatment of a chronic disease on a regular basis. A prominent example of the problem of interest is congestion in the emergency room (ER) at a publicly funded safety net hospital resulting from recurrent arrivals of uninsured end-stage renal disease patients needing dialysis (a.k.a. compassionate dialysis). Unfortunately, this is the only treatment option for un/under-funded patients (e.g., undocumented immigrants) with ESRD, and it is available only when the patient’s clinical condition is deemed as life-threatening after a mandatory protocol, including an initial screening assessment in the ER as dictated and communicated by hospital administration and county policy. After the screening assessment, the so-called treatment restrictions are in place, and a certain percentage of patients are sent back home; the ER, thus, serves as a screening stage. The intention here is to control system load and, hence, overcrowding via restricting service (i.e., dialysis) for recurrent arrivals as a result of the chronic nature of the underlying disease. In order to develop a deeper understanding of potential unintended consequences, we model the problem setting as a stylized queueing network with recurrent arrivals and restricted service subject to the mandatory screening assessment in the ER. We obtain analytical expressions of fundamental quantitative metrics related to network characteristics along with more sophisticated performance measures. The performance measures of interest include both traditional and new problem-specific metrics, such as those that are indicative of deterioration in patient welfare because of rejections and treatment delays. We identify cases for which treatment restrictions alone may alleviate or lead to severe congestion and treatment delays, thereby impacting both the system operation and patient welfare. The fundamental insight we offer is centered around the finding that the impact of mandatory protocol on network characteristics as well as traditional and problem-specific performance measures is nontrivial and counterintuitive. However, impact is analytically and/or numerically quantifiable via our approach. Overall, our quantitative results demonstrate that the thinking behind the mandatory protocol is potentially naive. This is because the approach does not necessarily serve its intended purpose of controlling system-load and overcrowding.
我们分析了一个拥挤的医疗保健服务设置导致急诊治疗慢性疾病的定期基础。关注问题的一个突出例子是,在一家公共资助的安全网医院,由于经常有需要透析(又名同情透析)的无保险终末期肾病患者抵达,急诊室(ER)人满为患。不幸的是,对于资金不足的ESRD患者(如无证移民)来说,这是唯一的治疗选择,而且只有当患者的临床状况在强制性协议后被认为有生命危险时才可以使用,包括在急诊室进行初步筛查评估,这是医院行政部门和县政策规定和传达的。筛查评估后,所谓的治疗限制到位,一定比例的患者被送回家;因此,急诊室是一个筛选阶段。这样做的目的是控制系统负荷,从而通过限制服务(即透析)来控制由于潜在疾病的慢性性质而反复到达的病人的过度拥挤。为了更深入地了解潜在的意外后果,我们将问题设置建模为一个程式化的排队网络,其中经常到达和受限制的服务受制于急诊室的强制性筛选评估。我们获得了与网络特性相关的基本定量度量的解析表达式以及更复杂的性能度量。感兴趣的绩效指标包括传统的和新的问题特定指标,例如那些表明由于排斥和治疗延误而导致患者福利恶化的指标。我们确定了单独限制治疗可能减轻或导致严重拥堵和治疗延误的病例,从而影响系统运行和患者福利。我们提供的基本见解集中在强制性协议对网络特征以及传统的和特定于问题的性能度量的影响这一发现上,这一影响是重要的和违反直觉的。然而,通过我们的方法,影响是可以分析和/或数字量化的。总的来说,我们的定量结果表明,强制性协议背后的想法可能是幼稚的。这是因为该方法不一定能达到控制系统负载和过度拥挤的预期目的。
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引用次数: 0
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Service Science
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