Pub Date : 2021-09-20DOI: 10.1080/15256480.2021.1982104
S. Dixit
Tourists frequently pick the suitable product/service from the range of available goods, services, and tangible/intangible experiences. Modern marketers and consumers are highly demanding and innovative due to mounting competition and increasing disposable income. Generally, four elements are considered essential in consumers’ decision-making process: internal, external, situational, and marketing-mix (Dixit et al., 2019). The intensifying sophistication in hospitality and tourism services and experiences make it quite challenging for organizations to market them effortlessly. Several behavioral influences maneuver tourist consumption for travel, holiday, and leisure. Therefore, a precise understanding of tourist consumption behavior is essential for travel planners, service operators, and other stakeholders. Traveler consumption behavior is a highly complex and multifaceted phenomenon comprising varied cultural, social, psychological, personal, and attitudinal facades. Consumer behavior is broadly understood using three approaches, i.e., psychological, sociological, and economic (Valaskova et al., 2015; Veblen, 1899). The psychological approach establishes a linkage between the psyche and behavior of the consumer; the sociological approach highlights the responses of consumers during different circumstances or how various social instances persuade the consumers, and the economic approach is grounded on the micro-economy in which consumers express their preferred purchase intention and requirements explicitly. Therefore, consumer behavior is considered a vital baton to gauge the quality, effectiveness, and efficiency of products/services. Travelers’ consumption behavior is also manifested from two important factors: the quality, benefit, or pleasure that the product/ service offers and the signaling effect triggered by others’ consumption behavior (Bronner & de Hoog, 2021). The theory of consumption value (TCV), proposed by Sheth et al. (1991), offers valuable insights in explaining why (or not) a consumer buys a product, product category, and brand based on the value perspective. To understand the tourist consumption behavior more explicitly, Sørensen and Hjalager (2020) proposed a model that combines the dimensions of
游客经常从可用的商品、服务和有形/无形体验中挑选合适的产品/服务。随着竞争的加剧和可支配收入的增加，现代营销人员和消费者的要求和创新性都很高。通常，在消费者的决策过程中，有四个要素被认为是必不可少的：内部、外部、情境和营销组合（Dixit et al.，2019）。酒店和旅游服务和体验日益复杂，这使得组织很难毫不费力地进行营销。几个行为影响因素操纵旅游者的旅游、度假和休闲消费。因此，对旅游规划者、服务运营商和其他利益相关者来说，准确了解游客的消费行为至关重要。旅行者的消费行为是一种高度复杂和多方面的现象，包括不同的文化、社会、心理、个人和态度。消费者行为可以通过三种方法得到广泛理解，即心理学、社会学和经济学（Valaskova et al.，2015；Veblen，1899）。心理学方法在消费者的心理和行为之间建立了联系；社会学方法强调消费者在不同情况下的反应或不同的社会实例如何说服消费者，而经济学方法则基于微观经济，消费者在微观经济中明确表达自己的购买意愿和要求。因此，消费者行为被认为是衡量产品/服务质量、有效性和效率的重要指挥棒。旅行者的消费行为还表现在两个重要因素上：产品/服务提供的质量、效益或愉悦感，以及他人消费行为引发的信号效应（Bronner&de-Hoog，2021）。Sheth等人提出的消费价值理论（TCV）（1991）为解释消费者为什么（或不）基于价值观购买产品、产品类别和品牌提供了有价值的见解。为了更明确地理解游客的消费行为，Sørensen和Hjalager（2020）提出了一个模型，该模型结合了
{"title":"Tourist Consumption Behavior: An Unsolved Puzzle","authors":"S. Dixit","doi":"10.1080/15256480.2021.1982104","DOIUrl":"https://doi.org/10.1080/15256480.2021.1982104","url":null,"abstract":"Tourists frequently pick the suitable product/service from the range of available goods, services, and tangible/intangible experiences. Modern marketers and consumers are highly demanding and innovative due to mounting competition and increasing disposable income. Generally, four elements are considered essential in consumers’ decision-making process: internal, external, situational, and marketing-mix (Dixit et al., 2019). The intensifying sophistication in hospitality and tourism services and experiences make it quite challenging for organizations to market them effortlessly. Several behavioral influences maneuver tourist consumption for travel, holiday, and leisure. Therefore, a precise understanding of tourist consumption behavior is essential for travel planners, service operators, and other stakeholders. Traveler consumption behavior is a highly complex and multifaceted phenomenon comprising varied cultural, social, psychological, personal, and attitudinal facades. Consumer behavior is broadly understood using three approaches, i.e., psychological, sociological, and economic (Valaskova et al., 2015; Veblen, 1899). The psychological approach establishes a linkage between the psyche and behavior of the consumer; the sociological approach highlights the responses of consumers during different circumstances or how various social instances persuade the consumers, and the economic approach is grounded on the micro-economy in which consumers express their preferred purchase intention and requirements explicitly. Therefore, consumer behavior is considered a vital baton to gauge the quality, effectiveness, and efficiency of products/services. Travelers’ consumption behavior is also manifested from two important factors: the quality, benefit, or pleasure that the product/ service offers and the signaling effect triggered by others’ consumption behavior (Bronner & de Hoog, 2021). The theory of consumption value (TCV), proposed by Sheth et al. (1991), offers valuable insights in explaining why (or not) a consumer buys a product, product category, and brand based on the value perspective. To understand the tourist consumption behavior more explicitly, Sørensen and Hjalager (2020) proposed a model that combines the dimensions of","PeriodicalId":46737,"journal":{"name":"International Journal of Hospitality & Tourism Administration","volume":"22 1","pages":"475 - 480"},"PeriodicalIF":3.5,"publicationDate":"2021-09-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"43889239","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-09-17DOI: 10.1080/15256480.2021.1981186
M. Oh, Frank Badu Baiden, S. Kim, Joseph Lema
ABSTRACT The purpose of this paper is to provide an understanding of vegan-friendly restaurant customers’ experiences by investigating the “delighters” and “frustrators” characteristics. A qualitative approach is used to examine the semantic networks of vegan-friendly restaurant customers’ online reviews. Results indicate that salient factors which delight vegan-friendly restaurant customers relate to the attributes of vegan food and menus, social interaction, and unique characteristics of a vegan-friendly restaurant. By contrast, factors that frustrate vegan-friendly restaurant customers associate with perceived overpriced vegan foods, poor restaurant staff attitudes/negative service encounters, and hygiene issues. The results of this study have academic and practical implications through the use of an attribute performance model to understand the experiences of vegan restaurant customers. This research is an initial empirical attempt to thoroughly understand vegan-friendly restaurant experiences using big data.
{"title":"Identification of Delighters and Frustrators in Vegan-friendly Restaurant Experiences via Semantic Network Analysis: Evidence from Online Reviews","authors":"M. Oh, Frank Badu Baiden, S. Kim, Joseph Lema","doi":"10.1080/15256480.2021.1981186","DOIUrl":"https://doi.org/10.1080/15256480.2021.1981186","url":null,"abstract":"ABSTRACT The purpose of this paper is to provide an understanding of vegan-friendly restaurant customers’ experiences by investigating the “delighters” and “frustrators” characteristics. A qualitative approach is used to examine the semantic networks of vegan-friendly restaurant customers’ online reviews. Results indicate that salient factors which delight vegan-friendly restaurant customers relate to the attributes of vegan food and menus, social interaction, and unique characteristics of a vegan-friendly restaurant. By contrast, factors that frustrate vegan-friendly restaurant customers associate with perceived overpriced vegan foods, poor restaurant staff attitudes/negative service encounters, and hygiene issues. The results of this study have academic and practical implications through the use of an attribute performance model to understand the experiences of vegan restaurant customers. This research is an initial empirical attempt to thoroughly understand vegan-friendly restaurant experiences using big data.","PeriodicalId":46737,"journal":{"name":"International Journal of Hospitality & Tourism Administration","volume":"24 1","pages":"260 - 287"},"PeriodicalIF":3.5,"publicationDate":"2021-09-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"45895302","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-07-19DOI: 10.1080/15256480.2021.1953423
Jeffery C. Kreeger, Scott J. Smith, H. Parsa
ABSTRACT The Lodging Shared Economy (LSE) has recently become a dominant force in the lodging industry. Airbnb is a well-known example of LSE and has become a favorite for business and leisure travelers. However, research in the lodging industry is limited regarding business travelers’ preferences for staying at an LSE property while traveling for business. The current study investigates this topic as it affects traditional hotels being at the risk of becoming a commodity with the growth and expansion of the LSE segment. A survey was conducted comparing respondents traveling for business who stayed in a traditional hotel room versus an LSE property, respectively. This study evaluates LSE guest preferences for seven established accommodation characteristics: Price; Financial Information Security; Personal Safety; Location, Empathy, Amenities, and Cleanliness. Analyses were conducted using SmartPLS and produced results that indicated that five of the seven measured criteria were perceived differently by business travelers. Management implications include suggestions for both hotels and LSE and how to diminish the impact of direct competition between the two segments of the lodging industry.
{"title":"Airbnb and Business Travelers: A Prospect Theory Explanation","authors":"Jeffery C. Kreeger, Scott J. Smith, H. Parsa","doi":"10.1080/15256480.2021.1953423","DOIUrl":"https://doi.org/10.1080/15256480.2021.1953423","url":null,"abstract":"ABSTRACT The Lodging Shared Economy (LSE) has recently become a dominant force in the lodging industry. Airbnb is a well-known example of LSE and has become a favorite for business and leisure travelers. However, research in the lodging industry is limited regarding business travelers’ preferences for staying at an LSE property while traveling for business. The current study investigates this topic as it affects traditional hotels being at the risk of becoming a commodity with the growth and expansion of the LSE segment. A survey was conducted comparing respondents traveling for business who stayed in a traditional hotel room versus an LSE property, respectively. This study evaluates LSE guest preferences for seven established accommodation characteristics: Price; Financial Information Security; Personal Safety; Location, Empathy, Amenities, and Cleanliness. Analyses were conducted using SmartPLS and produced results that indicated that five of the seven measured criteria were perceived differently by business travelers. Management implications include suggestions for both hotels and LSE and how to diminish the impact of direct competition between the two segments of the lodging industry.","PeriodicalId":46737,"journal":{"name":"International Journal of Hospitality & Tourism Administration","volume":"24 1","pages":"166 - 198"},"PeriodicalIF":3.5,"publicationDate":"2021-07-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/15256480.2021.1953423","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44130887","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-07-19DOI: 10.1080/15256480.2021.1953422
Y. Uchiyama, R. Kohsaka
ABSTRACT Destination management organizations (DMOs) are gaining salience among stakeholders as actors that can develop and enable sustainable tourism by coordinating local actors and tourism resources. This study conducted a comparative analysis of DMOs in Japan using data of strengths, weaknesses, opportunities, and threats (SWOT) analyses from the official documents to identify the urban and rural characteristics of DMOs. Correspondence analysis was applied to the DMOs. Similarities and differences between urban and rural DMOs were detected in terms of SWOT and their social and ecological contexts, and the results imply there is room for collaboration between urban and rural DMOs.
{"title":"Strategies of Destination Management Organizations in Urban and Rural Areas: Using Text Analysis Method for SWOT Descriptions at Meta-level","authors":"Y. Uchiyama, R. Kohsaka","doi":"10.1080/15256480.2021.1953422","DOIUrl":"https://doi.org/10.1080/15256480.2021.1953422","url":null,"abstract":"ABSTRACT Destination management organizations (DMOs) are gaining salience among stakeholders as actors that can develop and enable sustainable tourism by coordinating local actors and tourism resources. This study conducted a comparative analysis of DMOs in Japan using data of strengths, weaknesses, opportunities, and threats (SWOT) analyses from the official documents to identify the urban and rural characteristics of DMOs. Correspondence analysis was applied to the DMOs. Similarities and differences between urban and rural DMOs were detected in terms of SWOT and their social and ecological contexts, and the results imply there is room for collaboration between urban and rural DMOs.","PeriodicalId":46737,"journal":{"name":"International Journal of Hospitality & Tourism Administration","volume":"24 1","pages":"123 - 141"},"PeriodicalIF":3.5,"publicationDate":"2021-07-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/15256480.2021.1953422","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"48054750","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-07-16DOI: 10.1080/15256480.2021.1938785
Nur Hidayah Che Ahmat, Jewoo Kim, S. Arendt
ABSTRACT This study investigated the effect of the minimum wage policy on hospitality firm value and financial performance. The event study method (ESM) results revealed the significant impact of the introduction of minimum wage on firm value, implying that investors perceived minimum wage policy had a negative effect on profitability in the long run. Furthermore, substantial increases in the minimum wage beyond market expectations can be a threat to businesses. Findings offer evidence that minimum wage policy did affect financial performance; hence, implementing a balanced minimum wage policy to benefit all stakeholders including business owners is imperative for a win–win situation.
{"title":"Examining the Impact of Minimum Wage Policy on Hospitality Financial Performance Using Event Study Method","authors":"Nur Hidayah Che Ahmat, Jewoo Kim, S. Arendt","doi":"10.1080/15256480.2021.1938785","DOIUrl":"https://doi.org/10.1080/15256480.2021.1938785","url":null,"abstract":"ABSTRACT This study investigated the effect of the minimum wage policy on hospitality firm value and financial performance. The event study method (ESM) results revealed the significant impact of the introduction of minimum wage on firm value, implying that investors perceived minimum wage policy had a negative effect on profitability in the long run. Furthermore, substantial increases in the minimum wage beyond market expectations can be a threat to businesses. Findings offer evidence that minimum wage policy did affect financial performance; hence, implementing a balanced minimum wage policy to benefit all stakeholders including business owners is imperative for a win–win situation.","PeriodicalId":46737,"journal":{"name":"International Journal of Hospitality & Tourism Administration","volume":"24 1","pages":"98 - 122"},"PeriodicalIF":3.5,"publicationDate":"2021-07-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/15256480.2021.1938785","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42659154","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-07-12DOI: 10.1080/15256480.2021.1938781
Sharon Soroker, Ronald Berger, Shalom Levy, Israel D. Nebenzahl
ABSTRACT Purpose – While the concept of consumer sophistication (CS) has been the focus of various studies on consumers’ consumption behavior, limited research has empirically investigated its psychographic characteristics in the tourism industry. Furthermore, only scant information exists about the relationships between consumer sophistication, consumption performance and consumer’s culture. The aims of this study are to conceptualize a multidimensional construct of consumer sophistication and empirically examine the construct and next, to investigate the nature of its relationship with consumption performance and the role of culture in this relationship. Design/methodology/approach – Data were collected through a field survey taken from a wide-range of tourism travelers from various nationalities. The study employs factor analysis methods following path analysis and uses Structural Equation Modeling (SEM). Findings – Using higher-order construct procedure reveals that the following five variables: Market Maven, External Search, Risk Avoidance, Product Knowledge and Negotiation Intention are significant facets of consumer sophistication. The results further suggest that consumer sophistication relates to consumers’ consumption performance and that culture, acts as a moderating factor. Practical implications – The study offers practitioners a creative way to delineate market segmentation. Information on consumer sophistication can help manufacturers and retailers in determining discount amounts, for more targeted price promotions. Originality/value – The originality of this study lies in the conceptualization of a multidimensional construct of consumer sophistication and better understanding of its effect in different cultures.
{"title":"Understanding consumer sophistication and the moderating role of culture in the tourism context","authors":"Sharon Soroker, Ronald Berger, Shalom Levy, Israel D. Nebenzahl","doi":"10.1080/15256480.2021.1938781","DOIUrl":"https://doi.org/10.1080/15256480.2021.1938781","url":null,"abstract":"ABSTRACT Purpose – While the concept of consumer sophistication (CS) has been the focus of various studies on consumers’ consumption behavior, limited research has empirically investigated its psychographic characteristics in the tourism industry. Furthermore, only scant information exists about the relationships between consumer sophistication, consumption performance and consumer’s culture. The aims of this study are to conceptualize a multidimensional construct of consumer sophistication and empirically examine the construct and next, to investigate the nature of its relationship with consumption performance and the role of culture in this relationship. Design/methodology/approach – Data were collected through a field survey taken from a wide-range of tourism travelers from various nationalities. The study employs factor analysis methods following path analysis and uses Structural Equation Modeling (SEM). Findings – Using higher-order construct procedure reveals that the following five variables: Market Maven, External Search, Risk Avoidance, Product Knowledge and Negotiation Intention are significant facets of consumer sophistication. The results further suggest that consumer sophistication relates to consumers’ consumption performance and that culture, acts as a moderating factor. Practical implications – The study offers practitioners a creative way to delineate market segmentation. Information on consumer sophistication can help manufacturers and retailers in determining discount amounts, for more targeted price promotions. Originality/value – The originality of this study lies in the conceptualization of a multidimensional construct of consumer sophistication and better understanding of its effect in different cultures.","PeriodicalId":46737,"journal":{"name":"International Journal of Hospitality & Tourism Administration","volume":"24 1","pages":"29 - 64"},"PeriodicalIF":3.5,"publicationDate":"2021-07-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/15256480.2021.1938781","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"59893772","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-07-12DOI: 10.1080/15256480.2021.1953424
I. Carvalho, V. Sheppard
ABSTRACT The main aim of this study is to explore post-travel outcomes in language travel. It sought to address the following research objectives: to understand the factors that influenced language travelers’ language and destination choice; to understand the main post-travel outcomes for language travelers, from a long-term perspective; and to understand how language travel influences subsequent travel behavior, in particular return intentions and return behavior. Overall, the study findings suggest that participants’ intrinsic interest in language and culture drove their language choice, while destination choice was mostly driven by their desire to enhance language skills. The main language travel outcomes included: the improvement of language abilities and subsequent professional and academic outcomes; personal growth; further language travel, including returning or migrating to previous travel destinations.
{"title":"A Language Learning Journey: What’s Left? and Where Next?","authors":"I. Carvalho, V. Sheppard","doi":"10.1080/15256480.2021.1953424","DOIUrl":"https://doi.org/10.1080/15256480.2021.1953424","url":null,"abstract":"ABSTRACT The main aim of this study is to explore post-travel outcomes in language travel. It sought to address the following research objectives: to understand the factors that influenced language travelers’ language and destination choice; to understand the main post-travel outcomes for language travelers, from a long-term perspective; and to understand how language travel influences subsequent travel behavior, in particular return intentions and return behavior. Overall, the study findings suggest that participants’ intrinsic interest in language and culture drove their language choice, while destination choice was mostly driven by their desire to enhance language skills. The main language travel outcomes included: the improvement of language abilities and subsequent professional and academic outcomes; personal growth; further language travel, including returning or migrating to previous travel destinations.","PeriodicalId":46737,"journal":{"name":"International Journal of Hospitality & Tourism Administration","volume":"24 1","pages":"199 - 221"},"PeriodicalIF":3.5,"publicationDate":"2021-07-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/15256480.2021.1953424","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"43292429","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-06-28DOI: 10.1080/15256480.2021.1938783
Marcelo Benetti Correa da Silva, Suélen Bebber, G. S. Milan, Thais Zimmermann Suzin, Helena Losekan Marcon, Deonir De Toni, Caroline Peccin Da Silva
ABSTRACT This research goal was to analyze the built environment dimensions, namely appearance, comfort, configuration, functionality, and the relationship with customer satisfaction, service quality, and product price at a winery in Brazil. A survey was applied to customers, and data analyses were performed using Exploratory Factor Analysis to identify the dimensions and related attributes, followed by Multiple Linear Regression statistical analysis to test the relationships among the dimensions. The findings demonstrate the positive and significant impact of functionality and configuration on service quality and customer satisfaction, whereas functionality positively impacted the product price.
{"title":"The Built Environment Dimensions Impact at a Winery","authors":"Marcelo Benetti Correa da Silva, Suélen Bebber, G. S. Milan, Thais Zimmermann Suzin, Helena Losekan Marcon, Deonir De Toni, Caroline Peccin Da Silva","doi":"10.1080/15256480.2021.1938783","DOIUrl":"https://doi.org/10.1080/15256480.2021.1938783","url":null,"abstract":"ABSTRACT This research goal was to analyze the built environment dimensions, namely appearance, comfort, configuration, functionality, and the relationship with customer satisfaction, service quality, and product price at a winery in Brazil. A survey was applied to customers, and data analyses were performed using Exploratory Factor Analysis to identify the dimensions and related attributes, followed by Multiple Linear Regression statistical analysis to test the relationships among the dimensions. The findings demonstrate the positive and significant impact of functionality and configuration on service quality and customer satisfaction, whereas functionality positively impacted the product price.","PeriodicalId":46737,"journal":{"name":"International Journal of Hospitality & Tourism Administration","volume":"23 1","pages":"1055 - 1075"},"PeriodicalIF":3.5,"publicationDate":"2021-06-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/15256480.2021.1938783","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44850668","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-06-17DOI: 10.1080/15256480.2021.1938784
Cláudia Oliveira, C. Eusébio, Filipa Brandão
ABSTRACT The peer-to-peer (P2P) sharing accommodation practice has experienced exponential growth in the number of users in recent years. The aim of this paper is to profile the demand of P2P accommodation based on the motivational factors for choosing this type of lodging in Portugal. An online survey to collect information regarding the motivation of P2P guests was carried out. The study identifies four homogenous groups of P2P accommodation users, resorting to a hierarchical cluster analysis. The findings demonstrate interesting differences between the identified clusters in terms of personality traits, satisfaction and behavioral intentions. The results reveal the importance of differentiated strategies for groups of users to meet their motivations, improving their experience, and thus leading to higher satisfaction levels.
{"title":"Heterogeneity in Peer-to-peer Accommodation Users: Motivations, Personality Traits, Satisfaction, and Behavioral Intentions","authors":"Cláudia Oliveira, C. Eusébio, Filipa Brandão","doi":"10.1080/15256480.2021.1938784","DOIUrl":"https://doi.org/10.1080/15256480.2021.1938784","url":null,"abstract":"ABSTRACT The peer-to-peer (P2P) sharing accommodation practice has experienced exponential growth in the number of users in recent years. The aim of this paper is to profile the demand of P2P accommodation based on the motivational factors for choosing this type of lodging in Portugal. An online survey to collect information regarding the motivation of P2P guests was carried out. The study identifies four homogenous groups of P2P accommodation users, resorting to a hierarchical cluster analysis. The findings demonstrate interesting differences between the identified clusters in terms of personality traits, satisfaction and behavioral intentions. The results reveal the importance of differentiated strategies for groups of users to meet their motivations, improving their experience, and thus leading to higher satisfaction levels.","PeriodicalId":46737,"journal":{"name":"International Journal of Hospitality & Tourism Administration","volume":"24 1","pages":"65 - 97"},"PeriodicalIF":3.5,"publicationDate":"2021-06-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/15256480.2021.1938784","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47663496","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-06-14DOI: 10.1080/15256480.2021.1938782
M. Nazir, Ida Md Yasin, H. H. Tat, M. Khalique, S. Mehmood
ABSTRACT The aim of this study was to examine how international tourists’ destination image of Pakistan influences their behavioral intention and travel experience. The mediating effect of travel experience and the moderating effect of media exposure in this relationship was also investigated. Data from international tourists were collected online and analyzed using structural equation modeling. The results revealed that destination image has a significant impact on both travel experience and behavioral intention. Moreover, travel experience and media exposure significantly mediate and moderate, respectively, the link between destination image and behavioral intention. This paper enhances the current understanding of tourists’ intention to visit or revisit Pakistan based on their destination image, travel experience, and biased media.
{"title":"The Influence of International Tourists’ Destination Image of Pakistan on Behavioral Intention: The Roles of Travel Experience and Media Exposure","authors":"M. Nazir, Ida Md Yasin, H. H. Tat, M. Khalique, S. Mehmood","doi":"10.1080/15256480.2021.1938782","DOIUrl":"https://doi.org/10.1080/15256480.2021.1938782","url":null,"abstract":"ABSTRACT The aim of this study was to examine how international tourists’ destination image of Pakistan influences their behavioral intention and travel experience. The mediating effect of travel experience and the moderating effect of media exposure in this relationship was also investigated. Data from international tourists were collected online and analyzed using structural equation modeling. The results revealed that destination image has a significant impact on both travel experience and behavioral intention. Moreover, travel experience and media exposure significantly mediate and moderate, respectively, the link between destination image and behavioral intention. This paper enhances the current understanding of tourists’ intention to visit or revisit Pakistan based on their destination image, travel experience, and biased media.","PeriodicalId":46737,"journal":{"name":"International Journal of Hospitality & Tourism Administration","volume":"23 1","pages":"1266 - 1290"},"PeriodicalIF":3.5,"publicationDate":"2021-06-14","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/15256480.2021.1938782","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44948445","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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