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Role of Service Experience on Vivid Memory and Loyalty 服务体验对生动记忆和忠诚的作用
IF 3.5 Q2 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2021-03-15 DOI: 10.1080/15256480.2019.1598910
Rajesh Ittamalla, Daruri Venkata Srinivas Kumar
ABSTRACT Creating memorable experiences has become one of the key success factors for the theme park business. However, few studies focused on ‘visitors’ memorable experiences’ in the context of theme park service settings. Further research is required to understand the factors that make certain experiences as special and memorable, specifically in the context of theme parks. This study examines the role of theme park visitors’ subjective experiences on their vivid memory and loyalty. Results revealed that theme park visitors’ service experience impacts visitor loyalty through vivid memory. Each dimension (hedonics, peace of mind, involvement, and recognition) of service experience significantly influences vivid memory and loyalty. The study‘s conclusions provide valuable implications for theme park managers in terms of designing and creating memorable experiences for visitors.
摘要创造难忘的体验已成为主题公园业务成功的关键因素之一。然而,很少有研究关注主题公园服务环境中的“游客难忘体验”。需要进一步的研究来了解使某些经历变得特别和难忘的因素,特别是在主题公园的背景下。本研究考察了主题公园游客的主观体验对其生动记忆和忠诚度的影响。研究结果表明,主题公园游客的服务体验通过生动的记忆影响游客忠诚度。服务体验的每个维度(享乐、内心平静、参与和认可)都会显著影响生动的记忆和忠诚度。该研究的结论为主题公园管理者设计和为游客创造难忘的体验提供了宝贵的启示。
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引用次数: 4
Employee Productivity of Hotel Room Attendants: An Input–Output Perspective 酒店客房服务员的员工生产力:投入产出视角
IF 3.5 Q2 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2021-02-19 DOI: 10.1080/15256480.2021.1881941
Pimtong Tavitiyaman, B. Tsui, Chi-hoo Francis. Chan, Hau Wing Miu
ABSTRACT This study examines the productivity of room attendants in a hotel housekeeping department by using the input and output (IO) approach and explores the influence of customer market segments and room types on employee productivity. Using the qualitative approaches of direct observation and in-depth interviews, time checks for 22 guestrooms were directly observed in terms of hotel room cleaning procedures. Interview results indicated that 18 room attendants had received proper training. However, the room attendants encountered many obstacles during their daily operations, such as long waiting times for linens, thereby negatively affecting their productivity. Customer segmentation and room type also resulted in additional time required for room cleaning. Previous theoretical contributions and future managerial implications are also discussed.
摘要本研究采用投入产出(IO)方法对某酒店客房部客房服务员的工作效率进行了调查,并探讨了客户细分市场和客房类型对员工工作效率的影响。采用直接观察和深度访谈的定性方法,直接观察了22间客房在酒店客房清洁程序方面的时间检查。访谈结果显示,有18名客房服务员接受了适当的培训。然而,客房服务员在日常工作中遇到了许多障碍,例如等待亚麻制品的时间过长,从而对他们的工作效率产生了负面影响。客户细分和房间类型也导致房间清洁需要额外的时间。本文还讨论了以往的理论贡献和未来的管理意义。
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引用次数: 2
International Travel and Coronavirus: A Very Early USA-based Study 国际旅行与冠状病毒:一项非常早期的美国研究
IF 3.5 Q2 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2021-02-18 DOI: 10.1080/15256480.2021.1881940
S. W. Litvin, Wayne W. Smith
ABSTRACT Tourism and politics are symbiotic. This research, conducted before the impacts of COVID-19 were evident to most Americans, provides insight into the influence one’s political persuasion has upon their view toward travel issues related to the disease. The key finding: political tribalism was highly evident, with Republicans, the more conservative USA political party, significantly more supportive of closing the country’s borders to those visiting from places where the virus was apparent than were Democratic respondents. Republicans were also considerably less supportive of governmental financial support to hospitality and tourism providers negatively impacted by the then evolving pandemic. Documenting this early glimpse is valuable, helping us better prepare for similar episodes that may follow by depoliticizing actions that are based on health science.
旅游与政治是共生的。这项研究是在COVID-19的影响对大多数美国人来说是显而易见的之前进行的,它提供了一个人的政治信念对他们对与疾病相关的旅行问题的看法的影响。关键的发现是:政治部落主义非常明显,共和党人,更保守的美国政党,比民主党受访者更支持对来自病毒明显存在的地方的人关闭边境。共和党人也不太支持政府向受到当时不断演变的大流行病负面影响的酒店和旅游供应商提供财政支持。记录这种早期的一瞥是有价值的,有助于我们更好地为类似的事件做好准备,这些事件可能随后通过基于健康科学的非政治化行动来应对。
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引用次数: 4
Guests’ Happiness in Luxury Hotels in Jordan: The Role of Spirituality and Religiosity in an Islamic Context 约旦豪华酒店客人的幸福感:伊斯兰背景下灵性和宗教信仰的作用
IF 3.5 Q2 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2021-02-17 DOI: 10.1080/15256480.2021.1881942
Tamer Koburtay
ABSTRACT This study uses Stephenson’s model of Islamic-spiritual hotels to examine how spiritual practices and Islamic Shari’a compliant approach (i.e., religious obligations) inside luxury hotels may increase guests’ subjective happiness (GSH). In total, 248 guests from luxury hotels in Jordan participated in this study. The findings show that high levels of guests’ spirituality and religiosity decrease their happiness during their stay in luxury hotels, while the existence of spiritual facilities inside this class of hotels enhances their happiness. In total, 83.8% of the participants contend their preference to stay in an Islamic hotel wherever they travel. The empirical study highlights the contextual applicability and extension of Stephenson’s framework by presenting a fresh understanding of the linkages between spiritualities at hotels and guests’ happiness. This warrants a range of future directions for further studies.
摘要本研究采用Stephenson的伊斯兰精神酒店模型,考察豪华酒店内的精神实践和伊斯兰教法合规方法(即宗教义务)如何提高客人的主观幸福感(GSH)。共有来自约旦豪华酒店的248名客人参与了这项研究。研究结果表明,高水平的客人精神和宗教信仰会降低他们在豪华酒店入住期间的幸福感,而这类酒店内的精神设施会提高他们的幸福感。总的来说,83.8%的参与者认为他们更喜欢住在伊斯兰酒店,无论他们去哪里。这项实证研究通过对酒店的精神状态与客人幸福感之间的联系提出了新的理解,强调了斯蒂芬森框架的上下文适用性和扩展性。这为进一步研究提供了一系列未来方向。
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引用次数: 6
Assessing the Effects of Valence and Reviewers’ Expertise on Consumers’ Intention to Book and Recommend a Hotel 评价价和评论者专业知识对消费者预订和推荐酒店意愿的影响
IF 3.5 Q2 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2021-02-17 DOI: 10.1080/15256480.2021.1881939
Imam Syafganti, M. Walrave
ABSTRACT This study investigates the main and interaction effects of valence and reviewers’ expertise on behavioral intentions within the context of a hotel on Tripadvisor.com. A 2 (positive vs negative review valence) x 2 (high number vs low number of reviews) factorial design experiment was conducted to assess relations among the variables. The result of the statistical analysis showed a significant interaction effect between valence and the number of reviews on the intention to recommend a hotel. Moreover, significant main effects of valence on the intention to book and recommend were also found. Importantly, positive reviews tended to lead to greater intentions to book and recommend. Also, other conclusions for research and practice are formulated.
摘要本研究在Tripadvisor.com上调查了效价和评审员专业知识对酒店行为意图的主要影响和交互作用。进行了2(正面评审效价与负面评审效价)×2(高评价次数与低评价次数)析因设计实验,以评估变量之间的关系。统计分析的结果表明,价格和评论数量对推荐酒店的意图之间存在显著的交互作用。此外,还发现效价对预订和推荐意向有显著的主要影响。重要的是,积极的评价往往会带来更大的预订和推荐意向。并提出了其他研究和实践的结论。
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引用次数: 0
Role of Emotions in Fine Dining Restaurant Online Reviews: The Applications of Semantic Network Analysis and a Machine Learning Algorithm 情绪在高级餐厅在线评论中的作用:语义网络分析和机器学习算法的应用
IF 3.5 Q2 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2021-02-13 DOI: 10.1080/15256480.2021.1881938
M. Oh, S. Kim
ABSTRACT This study attempts to investigate basic emotions incorporated in online reviews of fine dining Cantonese restaurants in Hong Kong and to investigate antecedents and consequences according to each emotion. This study adopts semantic network analysis and a machine learning algorithm to achieve its research objectives. A total of 2,118 reviews were used for the analysis. Five emotions – joy, sadness, disgust, surprise, and anger – accounted for 72% of prediction accuracy. Given that the five types of emotions in this study were closely associated with service, food, and reputation, the three components are considered the core elements of a fine dining restaurant experience. Results of this study imply that restaurants should understand customers’ emotion based on big data analysis. The integration of emotion theory and practical implications can provide meaningful evidence on how to capitalize on big data.
摘要本研究试图调查香港粤菜餐厅在线评论中包含的基本情绪,并根据每种情绪调查其前因和后果。本研究采用语义网络分析和机器学习算法来实现其研究目标。共使用了2118篇综述进行分析。五种情绪——喜悦、悲伤、厌恶、惊讶和愤怒——占预测准确率的72%。考虑到本研究中的五种情绪与服务、食物和声誉密切相关,这三个组成部分被认为是优质餐厅体验的核心要素。这项研究的结果表明,餐馆应该基于大数据分析来理解顾客的情绪。情感理论和实践意义的结合可以为如何利用大数据提供有意义的证据。
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引用次数: 17
A Cross-cultural Analysis of Tourists’ Perceptions of Airbnb Attributes 游客对Airbnb属性认知的跨文化分析
IF 3.5 Q2 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2021-01-18 DOI: 10.1080/15256480.2020.1862014
Yue Xi, C. Ma, Qiang Yang, Yushi Jiang
ABSTRACT This study investigates the attributes that influence tourists from different cultures by analyzing a big data set of online reviews. The findings highlight the differences between Chinese-speaking tourists and English-speaking tourists regarding the four attributes the tourists focus on when choosing an Airbnb: the host, accommodation, location, and price. The results suggest that Chinese-speaking tourists are generally more positive and objective than English-speaking tourists when writing online reviews. The former have a more positive perception of the host but are more selective than the latter regarding the other three attributes. Text mining and sentiment analysis are used to provide guidance to Airbnb hosts to improve their marketing strategies to tourists from different cultures.
摘要本研究通过分析在线评论的大数据集,调查了影响不同文化游客的属性。研究结果突显了中国游客和英国游客在选择Airbnb时关注的四个属性方面的差异:房东、住宿、地点和价格。研究结果表明,中国游客在撰写网络评论时通常比英国游客更积极、更客观。前者对宿主有更积极的感知,但在其他三个属性上比后者更有选择性。文本挖掘和情感分析用于为Airbnb房东提供指导,以改进他们对不同文化游客的营销策略。
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引用次数: 10
Development of a Typology of Tourists Based on Pre-trip Use of Social Media 基于旅行前社交媒体使用的游客类型学发展
IF 3.5 Q2 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2020-12-28 DOI: 10.1080/15256480.2020.1842837
Ansted Iype Joseph, Sangeeta Peter, V. Anandkumar
ABSTRACT Four hundred domestic and international tourists visiting Kerala, India were typologised using cluster and discriminant analysis into three clusters – ‘Enthusiastic Travelers,’ ‘Information Seekers’, and ‘Planners’ based on their pre-trip usage of social media. Association between the clusters and external variables were used to characterize the typologies. Findings indicate that domestic tourists and international tourists differ in their usage of social media. The domestic tourists use social media for gathering information and international tourists use social media for trip planning and online travel booking in addition to gathering information. Findings also indicate that gender does not influence the usage of social media in the pre-trip phase. This study expands the understanding of typologies in tourism and suggests directions to Destination Marketing Organizations and tourism service providers.
摘要:使用聚类和判别分析将400名访问印度喀拉拉邦的国内外游客分为三类——“热情旅行者”、“信息寻求者”和“规划师”,基于他们在旅行前对社交媒体的使用情况。聚类和外部变量之间的关联被用来表征类型。调查结果表明,国内游客和国际游客在使用社交媒体方面存在差异。国内游客使用社交媒体收集信息,国际游客除了收集信息外,还使用社交媒体进行旅行计划和在线旅行预订。研究结果还表明,在旅行前阶段,性别不会影响社交媒体的使用。本研究扩展了对旅游业类型学的理解,并为目的地营销组织和旅游服务提供商提供了指导。
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引用次数: 8
Clubs’ Environmentally Responsible Behavior: The Perspectives of Club Managers in North America 俱乐部的环境责任行为:北美俱乐部管理者的视角
IF 3.5 Q2 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2020-12-23 DOI: 10.1080/15256480.2020.1862015
Xingyi Zhang, SoJung Lee
ABSTRACT This study investigated clubs’ corporate environmental responsibility (CER), environmentally responsible behavior (ERB), and perceived barriers to implementing ERB. Two primary categories of clubs emerged from the 296 club managers surveyed: clubs that embraced sustainable practices as an operating standard and those that did not value sustainable practices. Independent samples t-tests and Chi-square tests were utilized to compare the differences between the two types of clubs. Results revealed that clubs that engaged in sustainable practices valued CER greatly, had lower perceived barriers to ERB implementation, and conducted more ERB practices. The findings enhanced our current understanding of clubs’ environmental management and challenges, expanding the club research literature. Clubs are suggested to develop a sustainable environmental strategy that motivates them to better engage in environmental practices.
摘要本研究调查了俱乐部的企业环境责任(CER)、环境责任行为(ERB)以及实施ERB的感知障碍。在接受调查的296名俱乐部经理中,主要有两类俱乐部:将可持续做法作为运营标准的俱乐部和不重视可持续做法的俱乐部。使用独立样本t检验和卡方检验来比较两种类型球杆之间的差异。结果显示,从事可持续做法的俱乐部非常重视CER,实施再培训计划的障碍较低,并开展了更多的再培训计划。这些发现增强了我们目前对俱乐部环境管理和挑战的理解,扩展了俱乐部研究文献。建议俱乐部制定可持续的环境战略,激励他们更好地参与环境实践。
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引用次数: 1
Career change in a small island tourism destination: evidence from former hospitality managers 小岛屿旅游目的地的职业转变:来自前酒店经理的证据
IF 3.5 Q2 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2020-12-17 DOI: 10.1080/15256480.2020.1862017
Anastasios Zopiatis, A. Theocharous
ABSTRACT Recent decades have revealed labor turnover to be the Achilles’ heel of the hospitality industry. This has led interested members of the academic community to investigate the topic from an array of perspectives. Managerial career change, which shares certain theoretical attributes with the phenomenon of turnover, has heretofore been inexplicably overlooked by academia, despite its strong operational and strategic implications. By espousing a qualitative methodology, namely grounded theory, this study builds on existing theoretical capital and investigates the factors contributing to managerial career change, which is defined as a manager’s voluntary decision to exit the hospitality industry and seek employment in other segments of the economy. Ten in-depth interviews with individuals who had invested in hospitality degrees, so as to take on management-level positions, but subsequently decided to pursue other careers, have provided insight on the factors contributing to such decisions. Our findings should be of interest to industry stakeholders, as they may assist in further theorizing the social process leading to managerial career change.
摘要近几十年来,劳动力流动已成为酒店业的致命弱点。这促使学术界感兴趣的成员从一系列角度来研究这个话题。管理职业转变与离职现象具有某些共同的理论属性,尽管其具有强烈的操作和战略意义,但迄今为止一直被学术界莫名其妙地忽视。通过采用一种定性方法,即扎根理论,本研究建立在现有理论资本的基础上,调查了导致管理职业转变的因素,管理职业转变被定义为经理自愿决定退出酒店业,在经济的其他部门寻找工作。对那些曾投资攻读酒店学位以担任管理层职位,但后来决定从事其他职业的人进行了十次深入采访,深入了解了促成这些决定的因素。我们的发现应该引起行业利益相关者的兴趣,因为它们可能有助于进一步理论化导致管理职业转变的社会过程。
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引用次数: 2
期刊
International Journal of Hospitality & Tourism Administration
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