Pub Date : 2025-10-15DOI: 10.1016/j.tmp.2025.101417
Qian Cheng , Fan Zhang , Zhuzhu Feng
Immersive experiences have gained much attention in the field of cultural tourism, Hanfu immersive experiences characterized by high interactivity and deep participation are significant for the construction of tourists' cultural identity. Grounded in interactive ritual chain (IRC) theory, this study employed a mixed-methods design, including ZMET interviews with 12 Hanfu enthusiasts and a survey of 357 participants. The findings reveal that Hanfu enthusiasts form a metaphorical perception of immersive experience as well as cultural identity through the dimensions of destination landscapes, activity scenarios, and interactive behaviors. Quantitative analyses further confirmed the integral relationships among these dimensions. This research extends the applicability of the IRC theory to new cultural tourism contexts and offers valuable insights for policymakers seeking to enhance destination design and cultural storytelling in immersive tourism.
{"title":"Immersive experiences and cultural identity construction: An interactive ritual chain perspective","authors":"Qian Cheng , Fan Zhang , Zhuzhu Feng","doi":"10.1016/j.tmp.2025.101417","DOIUrl":"10.1016/j.tmp.2025.101417","url":null,"abstract":"<div><div>Immersive experiences have gained much attention in the field of cultural tourism, Hanfu immersive experiences characterized by high interactivity and deep participation are significant for the construction of tourists' cultural identity. Grounded in interactive ritual chain (IRC) theory, this study employed a mixed-methods design, including ZMET interviews with 12 Hanfu enthusiasts and a survey of 357 participants. The findings reveal that Hanfu enthusiasts form a metaphorical perception of immersive experience as well as cultural identity through the dimensions of destination landscapes, activity scenarios, and interactive behaviors. Quantitative analyses further confirmed the integral relationships among these dimensions. This research extends the applicability of the IRC theory to new cultural tourism contexts and offers valuable insights for policymakers seeking to enhance destination design and cultural storytelling in immersive tourism.</div></div>","PeriodicalId":48141,"journal":{"name":"Tourism Management Perspectives","volume":"59 ","pages":"Article 101417"},"PeriodicalIF":6.9,"publicationDate":"2025-10-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"145315065","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2025-10-09DOI: 10.1016/j.tmp.2025.101416
Xiaoxiao Fu
Despite its impact, the complex mechanisms driving word of mouth (WOM) in tourism remain unclear. Grounded in the experience economy, aesthetics, and complexity theory, this study addresses this gap using data from the Old Town of Lijiang, a UNESCO World Heritage Site in China. Through 16 interviews and a survey of 384 tourists, the study identified 23 measurable items for six online and offline factors as key antecedents of WOM at heritage sites. The results of fsQCA identified five configuration solutions that emerged: “Emotion and architectural authenticity type,” “Emotion and order aesthetics type,” “Imagination proclivity and traditional culture type,” “Imagination proclivity and order aesthetics type,” and “Traditional culture and order aesthetics type.” The results showed that WOM is shaped by both online and offline factors, emphasizing the complexity of tourists' virtual and physical experiences. These insights advance integrated research in heritage tourism and inform more effective management strategies.
{"title":"The impact of tourists' online and offline factors on word of mouth at heritage sites: Imagination, affection, authenticity, and aesthetics","authors":"Xiaoxiao Fu","doi":"10.1016/j.tmp.2025.101416","DOIUrl":"10.1016/j.tmp.2025.101416","url":null,"abstract":"<div><div>Despite its impact, the complex mechanisms driving word of mouth (WOM) in tourism remain unclear. Grounded in the experience economy, aesthetics, and complexity theory, this study addresses this gap using data from the Old Town of Lijiang, a UNESCO World Heritage Site in China. Through 16 interviews and a survey of 384 tourists, the study identified 23 measurable items for six online and offline factors as key antecedents of WOM at heritage sites. The results of fsQCA identified five configuration solutions that emerged: “Emotion and architectural authenticity type,” “Emotion and order aesthetics type,” “Imagination proclivity and traditional culture type,” “Imagination proclivity and order aesthetics type,” and “Traditional culture and order aesthetics type.” The results showed that WOM is shaped by both online and offline factors, emphasizing the complexity of tourists' virtual and physical experiences. These insights advance integrated research in heritage tourism and inform more effective management strategies.</div></div>","PeriodicalId":48141,"journal":{"name":"Tourism Management Perspectives","volume":"59 ","pages":"Article 101416"},"PeriodicalIF":6.9,"publicationDate":"2025-10-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"145261997","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2025-09-23DOI: 10.1016/j.tmp.2025.101415
Xuesong Li , Wanwan Guo , Liang Liu , Ming-Hsiang Chen , Xiaoxiao Fu
This study examines the linear and nonlinear effects of China's foreign aid on inbound tourism across 80 countries from 2002 to 2019, using a dual-layer framework based on Social Exchange Theory (SET) and Dependency Theory. The framework, “Aid–Reciprocity–Tourism Demand,” investigates how foreign aid affects tourism through reciprocity and dependency mechanisms. The analysis reveals several key findings. SET's “micro-macro” reciprocity mechanism shows that foreign aid positively impacts inbound tourism, with variations based on the type of aid and recipient income levels. Under Dependency Theory, an inverted U-shaped relationship is found, where moderate aid boosts tourism demand, but excessive aid decreases it by undermining recipient autonomy. This effect is more evident in Asia, while Africa experiences a delayed “big push effect.” The long-term impact of China's foreign aid peaks after one period and diminishes after three. The findings offer policy recommendations to optimize foreign aid's role in promoting tourism.
{"title":"China's foreign aid and inbound tourism: Reciprocity, dependency, and nonlinear dynamics","authors":"Xuesong Li , Wanwan Guo , Liang Liu , Ming-Hsiang Chen , Xiaoxiao Fu","doi":"10.1016/j.tmp.2025.101415","DOIUrl":"10.1016/j.tmp.2025.101415","url":null,"abstract":"<div><div>This study examines the linear and nonlinear effects of China's foreign aid on inbound tourism across 80 countries from 2002 to 2019, using a dual-layer framework based on Social Exchange Theory (SET) and Dependency Theory. The framework, “Aid–Reciprocity–Tourism Demand,” investigates how foreign aid affects tourism through reciprocity and dependency mechanisms. The analysis reveals several key findings. SET's “micro-macro” reciprocity mechanism shows that foreign aid positively impacts inbound tourism, with variations based on the type of aid and recipient income levels. Under Dependency Theory, an inverted U-shaped relationship is found, where moderate aid boosts tourism demand, but excessive aid decreases it by undermining recipient autonomy. This effect is more evident in Asia, while Africa experiences a delayed “big push effect.” The long-term impact of China's foreign aid peaks after one period and diminishes after three. The findings offer policy recommendations to optimize foreign aid's role in promoting tourism.</div></div>","PeriodicalId":48141,"journal":{"name":"Tourism Management Perspectives","volume":"59 ","pages":"Article 101415"},"PeriodicalIF":6.9,"publicationDate":"2025-09-23","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"145106239","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2025-09-16DOI: 10.1016/j.tmp.2025.101413
Jun Yu , Chaowu Xie , Kun Zhang , Songshan (Sam) Huang
The integration of modern fashion elements into traditional cultural heritage has emerged as a compelling strategy to enhance the appeal of heritage tourism destinations (HTDs). However, limited research explores how these fashion elements shape the perceived fashionable image of HTDs. Drawing on destination image theory, this study develops and tests a theoretical framework using data from 522 questionnaires. Findings indicate that fashioning intangible cultural heritage creates a halo effect, significantly influencing the overall fashionable image of HTDs. Additionally, memorable tourism experiences and place identity act as emotional mediators in this process. This study pioneers to empirically demonstrate the halo effect of fashion elements in the context of HTD image formation. It advances the theoretical integration of fashion studies within destination image research and contributes to the broader interdisciplinary exploration of fashion-heritage tourism interactions. The study concludes with managerial implications for HTD branding strategies.
{"title":"The halo effect of fashioning intangible cultural heritage on destination image","authors":"Jun Yu , Chaowu Xie , Kun Zhang , Songshan (Sam) Huang","doi":"10.1016/j.tmp.2025.101413","DOIUrl":"10.1016/j.tmp.2025.101413","url":null,"abstract":"<div><div>The integration of modern fashion elements into traditional cultural heritage has emerged as a compelling strategy to enhance the appeal of heritage tourism destinations (HTDs). However, limited research explores how these fashion elements shape the perceived fashionable image of HTDs. Drawing on destination image theory, this study develops and tests a theoretical framework using data from 522 questionnaires. Findings indicate that fashioning intangible cultural heritage creates a halo effect, significantly influencing the overall fashionable image of HTDs. Additionally, memorable tourism experiences and place identity act as emotional mediators in this process. This study pioneers to empirically demonstrate the halo effect of fashion elements in the context of HTD image formation. It advances the theoretical integration of fashion studies within destination image research and contributes to the broader interdisciplinary exploration of fashion-heritage tourism interactions. The study concludes with managerial implications for HTD branding strategies.</div></div>","PeriodicalId":48141,"journal":{"name":"Tourism Management Perspectives","volume":"59 ","pages":"Article 101413"},"PeriodicalIF":6.9,"publicationDate":"2025-09-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"145093985","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2025-09-15DOI: 10.1016/j.tmp.2025.101414
Wen-Long Zhuang , Aliana Man Wai Leong , Shih-Shuo Yeh , Chen-Lin Lee , Tzung-Cheng Huan
This study explores how the dark triad personality traits (Machiavellianism, narcissism, and psychopathy) affect knowledge hiding among five-star hotel employees in Taiwan, while also examining the moderating role of workplace friendship. Data were gathered across two separate stages: at Time 1 (T1), participants completed a questionnaire measuring dark triad traits, workplace friendship, and control variables; two weeks later (T2), they completed a second questionnaire assessing knowledge hiding behaviors. A total of 720 questionnaires were distributed, and 422 valid responses were received, yielding a response rate of 58.61 %. Results indicate that Machiavellianism and narcissism are positively associated with knowledge hiding, whereas psychopathy is negatively related. Workplace friendship was found to weaken the positive relationship between Machiavellianism and knowledge hiding and strengthen the negative relationship between psychopathy and knowledge hiding. However, it didn't significantly moderate the link between narcissism and knowledge hiding. The work concludes with managerial implications and suggestions for future study.
{"title":"Behind the facade of hospitality: The impact of manipulative and self-serving traits on knowledge sharing in hotel employees","authors":"Wen-Long Zhuang , Aliana Man Wai Leong , Shih-Shuo Yeh , Chen-Lin Lee , Tzung-Cheng Huan","doi":"10.1016/j.tmp.2025.101414","DOIUrl":"10.1016/j.tmp.2025.101414","url":null,"abstract":"<div><div>This study explores how the dark triad personality traits (Machiavellianism, narcissism, and psychopathy) affect knowledge hiding among five-star hotel employees in Taiwan, while also examining the moderating role of workplace friendship. Data were gathered across two separate stages: at Time 1 (T1), participants completed a questionnaire measuring dark triad traits, workplace friendship, and control variables; two weeks later (T2), they completed a second questionnaire assessing knowledge hiding behaviors. A total of 720 questionnaires were distributed, and 422 valid responses were received, yielding a response rate of 58.61 %. Results indicate that Machiavellianism and narcissism are positively associated with knowledge hiding, whereas psychopathy is negatively related. Workplace friendship was found to weaken the positive relationship between Machiavellianism and knowledge hiding and strengthen the negative relationship between psychopathy and knowledge hiding. However, it didn't significantly moderate the link between narcissism and knowledge hiding. The work concludes with managerial implications and suggestions for future study.</div></div>","PeriodicalId":48141,"journal":{"name":"Tourism Management Perspectives","volume":"59 ","pages":"Article 101414"},"PeriodicalIF":6.9,"publicationDate":"2025-09-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"145060275","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2025-09-10DOI: 10.1016/j.tmp.2025.101404
Paul Anthony C. Notorio , Robert Charles G. Capistrano , Richard S. Aquino , Kelly S. Bricker
As destination management organizations (DMOs) adopt a destination stewardship approach, communication becomes more important in engaging stakeholders in the sustainable tourism discourse and achieving the United Nations (UN) Sustainable Development Goals (SDGs). This study examines the SDG-related content communicated in the websites of provincial DMOs in the Philippines. Texts from 1676 webpages mined from 51 provincial DMO websites were subjected to Habermasian critical discourse analysis (CDA). The findings showed that some SDGs were better represented due to the nature and role of DMOs. The CDA also showed that the SDG-related information fell short in terms of clarity, sincerity, and legitimacy. Based on the findings, the Spectrum of SDG Communication in DMO Websites model was conceptualized. The study contributes to the developing literature on tourism and the SDGs. It also provides practical insights into sustainability communication for DMOs as well as recommendations to address inherent challenges at a destination level.
{"title":"A critical discourse analysis of the UN Sustainable Development Goals in destination management organization (DMO) websites: A study of provincial DMOs in the Philippines","authors":"Paul Anthony C. Notorio , Robert Charles G. Capistrano , Richard S. Aquino , Kelly S. Bricker","doi":"10.1016/j.tmp.2025.101404","DOIUrl":"10.1016/j.tmp.2025.101404","url":null,"abstract":"<div><div>As destination management organizations (DMOs) adopt a destination stewardship approach, communication becomes more important in engaging stakeholders in the sustainable tourism discourse and achieving the United Nations (UN) Sustainable Development Goals (SDGs). This study examines the SDG-related content communicated in the websites of provincial DMOs in the Philippines. Texts from 1676 webpages mined from 51 provincial DMO websites were subjected to Habermasian critical discourse analysis (CDA). The findings showed that some SDGs were better represented due to the nature and role of DMOs. The CDA also showed that the SDG-related information fell short in terms of clarity, sincerity, and legitimacy. Based on the findings, the Spectrum of SDG Communication in DMO Websites model was conceptualized. The study contributes to the developing literature on tourism and the SDGs. It also provides practical insights into sustainability communication for DMOs as well as recommendations to address inherent challenges at a destination level.</div></div>","PeriodicalId":48141,"journal":{"name":"Tourism Management Perspectives","volume":"59 ","pages":"Article 101404"},"PeriodicalIF":6.9,"publicationDate":"2025-09-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"145027408","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2025-09-01DOI: 10.1016/j.tmp.2025.101398
Jianping Zha , Liying Yan , Yuxuan Wang , Lamei He , Dandan Xu , Yu Yu
Given the significant potential of the senior tourism market, it is crucial to facilitate and support seniors' engagement in tourism activities. By utilizing large-scale household datasets from the China Family Panel Studies (CFPS) and adopting the generalized propensity score method (GPS), this study attempts to examine the impact of intergenerational support from adult children on senior tourism consumption and the key transmission channels between them. Results show that intergenerational support (including financial, instrumental, and emotional support) positively affects senior tourism consumption. Furthermore, the marginal effects of these three dimensions of intergenerational support exhibit varying patterns of change, suggesting the distinct contributions of each dimension to senior tourism consumption. Analysis of transmission channels reveals that intergenerational support strengthens the positive effect of physical health and social participation on senior tourism consumption, while mitigating the negative effects of income uncertainty. Finally, a series of supportive measures targeting the senior tourism market have been proposed.
鉴于老年人旅游市场的巨大潜力，促进和支持老年人参与旅游活动至关重要。本文利用中国家庭面板研究（China Family Panel Studies， CFPS）的大型家庭数据集，采用广义倾向得分法（generalized propensity score method， GPS），探讨成年子女代际支持对老年人旅游消费的影响以及代际支持与代际支持之间的关键传递渠道。结果表明，代际支持（包括经济支持、工具支持和情感支持）对老年人旅游消费有正向影响。此外，这三个代际支持维度的边际效应表现出不同的变化模式，表明每个维度对老年旅游消费的贡献是不同的。传递渠道分析表明，代际支持强化了身体健康和社会参与对老年旅游消费的正向影响，同时缓解了收入不确定性的负面影响。最后，针对老年旅游市场提出了一系列扶持措施。
{"title":"Demystifying intergenerational support from adult children in senior tourism consumption: Insights from large-scale household level survey data","authors":"Jianping Zha , Liying Yan , Yuxuan Wang , Lamei He , Dandan Xu , Yu Yu","doi":"10.1016/j.tmp.2025.101398","DOIUrl":"10.1016/j.tmp.2025.101398","url":null,"abstract":"<div><div>Given the significant potential of the senior tourism market, it is crucial to facilitate and support seniors' engagement in tourism activities. By utilizing large-scale household datasets from the China Family Panel Studies (CFPS) and adopting the generalized propensity score method (GPS), this study attempts to examine the impact of intergenerational support from adult children on senior tourism consumption and the key transmission channels between them. Results show that intergenerational support (including financial, instrumental, and emotional support) positively affects senior tourism consumption. Furthermore, the marginal effects of these three dimensions of intergenerational support exhibit varying patterns of change, suggesting the distinct contributions of each dimension to senior tourism consumption. Analysis of transmission channels reveals that intergenerational support strengthens the positive effect of physical health and social participation on senior tourism consumption, while mitigating the negative effects of income uncertainty. Finally, a series of supportive measures targeting the senior tourism market have been proposed.</div></div>","PeriodicalId":48141,"journal":{"name":"Tourism Management Perspectives","volume":"59 ","pages":"Article 101398"},"PeriodicalIF":6.9,"publicationDate":"2025-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"144922014","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
This study aims to (1) investigate the transfer of experiential value between virtual and physical tourism contexts, (2) identify the internal and external factors influencing this transfer, and (3) develop an integrated theoretical framework to capture the dynamics of phygital tourism experiences. A systematic review of 116 peer-reviewed articles and a subsequent meta-analysis of 88 empirical studies (total sample: n = 28,545) identified key internal and external factors shaping user experiences through interactions across virtual and physical tourism spaces. Drawing on these findings, we propose the phygital tourism experience triad (PTET) framework, which conceptualizes experience formation as the alignment of cognitive and embodied actions, technological affordances, and spatial configurations spanning virtual spaces, physical tourism sites, and users' self-location (e.g., home). This research contributes valuable insights to guide future studies and informs the design and management of phygital tourism experiences.
{"title":"The phygital tourism experience triad","authors":"Chunhui Zheng , Yunbo Wen , Jia Zhang , Iis Tussyadiah","doi":"10.1016/j.tmp.2025.101402","DOIUrl":"10.1016/j.tmp.2025.101402","url":null,"abstract":"<div><div>This study aims to (1) investigate the transfer of experiential value between virtual and physical tourism contexts, (2) identify the internal and external factors influencing this transfer, and (3) develop an integrated theoretical framework to capture the dynamics of phygital tourism experiences. A systematic review of 116 peer-reviewed articles and a subsequent meta-analysis of 88 empirical studies (total sample: <em>n</em> = 28,545) identified key internal and external factors shaping user experiences through interactions across virtual and physical tourism spaces. Drawing on these findings, we propose the <em>phygital tourism experience triad (PTET)</em> framework, which conceptualizes experience formation as the alignment of cognitive and embodied actions, technological affordances, and spatial configurations spanning virtual spaces, physical tourism sites, and users' self-location (e.g., home). This research contributes valuable insights to guide future studies and informs the design and management of phygital tourism experiences.</div></div>","PeriodicalId":48141,"journal":{"name":"Tourism Management Perspectives","volume":"58 ","pages":"Article 101402"},"PeriodicalIF":6.9,"publicationDate":"2025-08-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"144879221","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2025-08-20DOI: 10.1016/j.tmp.2025.101403
Hardeep Singh Mundi
This study examines how financial incentives, as extrinsic motivators, can effectively nudge tourists towards eco-friendly behavior, even in cases where pro-environmental motivations may not be intrinsic. The study uses a randomized control trial involving 180 tourists. The treatment group received a specially designed mobile app providing financial rewards for engaging in eco-friendly activities, such as frequency and type of sustainable activities, spending on local businesses, participation and spending in community-based tourism activities, and pro-environmental orientation. The control group received a standard app without financial incentives. Results showed significant improvements in sustainable behaviors and support for local economies among the treatment group. The findings include increased frequency and variety of sustainable activities, higher spending on local businesses, and enhanced pro-environmental attitudes. Drawing on Crompton's Push and Pull Theory, the study interprets these results as showing how external financial incentives (pull factors) can activate and reinforce tourists' internal pro-environmental motivations (push factors). The study provides insights for policymakers and practitioners aiming to implement effective incentive-based strategies for sustainability in the tourism sector.
{"title":"Financial incentives and tourist motivation: Understanding drivers of sustainable tourism","authors":"Hardeep Singh Mundi","doi":"10.1016/j.tmp.2025.101403","DOIUrl":"10.1016/j.tmp.2025.101403","url":null,"abstract":"<div><div>This study examines how financial incentives, as extrinsic motivators, can effectively nudge tourists towards eco-friendly behavior, even in cases where pro-environmental motivations may not be intrinsic. The study uses a randomized control trial involving 180 tourists. The treatment group received a specially designed mobile app providing financial rewards for engaging in eco-friendly activities, such as frequency and type of sustainable activities, spending on local businesses, participation and spending in community-based tourism activities, and pro-environmental orientation. The control group received a standard app without financial incentives. Results showed significant improvements in sustainable behaviors and support for local economies among the treatment group. The findings include increased frequency and variety of sustainable activities, higher spending on local businesses, and enhanced pro-environmental attitudes. Drawing on Crompton's Push and Pull Theory, the study interprets these results as showing how external financial incentives (pull factors) can activate and reinforce tourists' internal pro-environmental motivations (push factors). The study provides insights for policymakers and practitioners aiming to implement effective incentive-based strategies for sustainability in the tourism sector.</div></div>","PeriodicalId":48141,"journal":{"name":"Tourism Management Perspectives","volume":"58 ","pages":"Article 101403"},"PeriodicalIF":6.9,"publicationDate":"2025-08-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"144866769","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2025-08-07DOI: 10.1016/j.tmp.2025.101401
Jingbo Xi, Fei Hao, Danting Cai, Chen Jason Zhang, Hengyun Li
A luxury hotel's cover photo is pivotal on online travel agency (OTA) platforms, influencing initial attention and downstream booking behaviors. Investigating the strategic choice between emphasizing hedonic versus utilitarian value, this study examines the impact of cover photo type on consumer behavioral intentions. Findings from three experiments reveal that cover photos conveying hedonic value significantly outperform utilitarian ones in boosting click-through intentions, booking intentions, and willingness to pay. Drawing on customer perceived value and mental simulation theories, this study demonstrates this occurs because hedonic visuals enhance perceived luxuriousness by facilitating mental pre-experiencing. This mediating pathway is further moderated: the effect is stronger for consumers with hedonic purchase motivations and for hotels with lower brand awareness. The research provides a comprehensive view of the interplay between visual content, consumer characteristics, and brand perceptions. The findings offer actionable insights for OTAs and hotel managers seeking to optimize online booking performance.
{"title":"Does the luxury hotel cover photo matter? Understanding the impact of picture value types on consumers' behavioral intentions on OTAs","authors":"Jingbo Xi, Fei Hao, Danting Cai, Chen Jason Zhang, Hengyun Li","doi":"10.1016/j.tmp.2025.101401","DOIUrl":"https://doi.org/10.1016/j.tmp.2025.101401","url":null,"abstract":"A luxury hotel's cover photo is pivotal on online travel agency (OTA) platforms, influencing initial attention and downstream booking behaviors. Investigating the strategic choice between emphasizing hedonic versus utilitarian value, this study examines the impact of cover photo type on consumer behavioral intentions. Findings from three experiments reveal that cover photos conveying hedonic value significantly outperform utilitarian ones in boosting click-through intentions, booking intentions, and willingness to pay. Drawing on customer perceived value and mental simulation theories, this study demonstrates this occurs because hedonic visuals enhance perceived luxuriousness by facilitating mental pre-experiencing. This mediating pathway is further moderated: the effect is stronger for consumers with hedonic purchase motivations and for hotels with lower brand awareness. The research provides a comprehensive view of the interplay between visual content, consumer characteristics, and brand perceptions. The findings offer actionable insights for OTAs and hotel managers seeking to optimize online booking performance.","PeriodicalId":48141,"journal":{"name":"Tourism Management Perspectives","volume":"44 1","pages":""},"PeriodicalIF":8.7,"publicationDate":"2025-08-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"144898753","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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