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Financial Reporting Quality at Public Universities in Southwest Nigeria 尼日利亚西南部公立大学的财务报告质量
Pub Date : 2024-04-02 DOI: 10.9734/ajeba/2024/v24i51310
Odewusi Oyetola, Olalere Mayowa David, A. F.F
To help investors make timely and cost-effective judgments, financial reporting quality has been a pertinent topic of discussion in the global business community. It assists users in public organizations in selecting the best method for utilizing relevant accounting data. Research in the literature revealed that incidences of fraud and a lack of accountability result in subpar financial reporting, which undermines investor trust and shapes investment choices. Research indicates that a large number of colleges fail to incorporate audit quality into their daily operations in an effort to improve financial reporting standards. As a result, this study looked at the connection between financial reporting quality and audit quality at many public institutions in southwest Nigeria.In this study, survey research approach was used. Twelve of the nineteen public universities in southwest Nigeria that were included in the study were selected through the use of purposeful sampling. A total of 250 employees who worked in senior management, audit, and finance made up the target population. A sample size of 201 was calculated using the Taro Yamane formula. There were 201 copies of the validated structure questionnaire distributed to the participants. Ninety-four, or 94.5 percent, were recovered. The reliability coefficients for Cronbach's Alpha varied from 0.724 to 0.991. The data were analyzed using both inferential (multiple regression) and descriptive statistics.The results of the study showed that audit quality had a significant impact on the following: financial report timeliness (Adj. R2 = 0.516; F(201) = 43.597=; p=0.00); financial report faithful representation (Adj. R2 = 0.598; F(6, 183) = 47.930=; p=0.00); financial report understandability (Adj. R2 = 0.416; F(6, 183) = 21.735=; p=0.00); and the comparability of financial report quality (Adj. R2 = 0.390; F(201) = 21.102=; p=0.00).The study came to the conclusion that financial reporting quality at public universities in southwest Nigeria is influenced by the quality of audits. To improve the caliber of financial reporting, the study advised public entities to include audit quality into their daily operations.
为了帮助投资者做出及时和具有成本效益的判断,财务报告质量一直是全球商界讨论的一个相关话题。它有助于公共组织的用户选择利用相关会计数据的最佳方法。文献研究表明,欺诈事件和缺乏问责制导致财务报告质量低下,从而损害投资者的信任并影响投资选择。研究表明,许多高校未能将审计质量纳入日常运营,以努力提高财务报告标准。因此,本研究考察了尼日利亚西南部许多公立院校的财务报告质量与审计质量之间的联系。通过有目的的抽样,从尼日利亚西南部的 19 所公立大学中选取了 12 所作为研究对象。共有 250 名在高级管理、审计和财务部门工作的员工构成了目标人群。使用山根太郎公式计算出的样本量为 201 人。向参与者发放了 201 份经过验证的结构问卷。回收了 94 份,占 94.5%。Cronbach's Alpha 的信度系数从 0.724 到 0.991 不等。研究结果表明,审计质量对以下方面有显著影响:财务报告的及时性(Adj. R2 = 0.516; F(201) = 43.597=; p=0.00);财务报告的忠实反映(Adj. R2 = 0.598; F(6, 183) = 47.R2=0.390;F(201)=21.102=;P=0.00)。研究得出结论,尼日利亚西南部公立大学的财务报告质量受审计质量的影响。为了提高财务报告的质量,研究建议公共实体将审计质量纳入其日常运作中。
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引用次数: 0
The Influence of Interaction Quality, Physical Environment Quality, and Environmentally Friendly Practices on Brand Personality and Brand Reputation with Customer Experience as a Mediating Variable 以客户体验为中介变量,交互质量、物理环境质量和环保实践对品牌个性和品牌声誉的影响
Pub Date : 2024-04-01 DOI: 10.9734/ajeba/2024/v24i51307
Salwa Nabila, Albari Albari
Aim: This research aims to explain the positive influence of interaction quality, physical environment quality, and environmentally friendly practices on brand personality and brand reputation with customer experience as a mediating variable. This is important and interesting to discuss because it is necessary to implement marketing strategies in a brand or company. Study Design: Service quality is evaluated based on interaction quality and physical environment quality and green marketing is evaluated based on physical environmentally friendly practices. Place and Duration of Study: This research was conducted in Indonesia from September 2023 to February 2024. Methodology: The study used a convenience sampling method and generated 350 respondents. Primary data for this study was obtained through an online questionnaire. Data analysis was conducted using Structural Equation Model modeling with AMOS 24. Results: The results of this study show that (1) the quality of interactions, the quality of the physical environment, and environmentally friendly practices have a positive and significant effect on customer experience. (2) Interaction quality, physical environment quality, environmentally friendly practices, and brand personality have a positive influence on brand reputation. (3) Customer experience has a positive and significant influence on brand personality and brand reputation. Conclusion: This research provides new insights into the influence of service quality and green marketing in a company or brand. Companies must manage these two things to improve the brand personality and brand reputation of the company, especially in the food and beverages sector.
目的:本研究旨在以客户体验为中介变量,解释互动质量、物理环境质量和环保做法对品牌个性和品牌声誉的积极影响。这一点非常重要,也很值得讨论,因为这对品牌或公司实施营销战略很有必要。研究设计:服务质量的评估基于互动质量和物理环境质量,绿色营销的评估基于物理环境友好实践。研究地点和时间:本研究于 2023 年 9 月至 2024 年 2 月在印度尼西亚进行。研究方法:本研究采用便利抽样法,共有 350 名受访者。本研究的原始数据通过在线问卷调查获得。数据分析采用 AMOS 24 的结构方程模型。研究结果研究结果表明:(1)互动质量、物理环境质量和环保做法对客户体验有积极而显著的影响。(2) 互动质量、物理环境质量、环保做法和品牌个性对品牌声誉有积极影响。(3) 顾客体验对品牌个性和品牌声誉有积极和显著的影响。结论这项研究为服务质量和绿色营销对企业或品牌的影响提供了新的见解。企业必须管理好这两点,以提高企业的品牌个性和品牌声誉,尤其是在食品和饮料行业。
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引用次数: 0
Satisfaction of International Tourists with Departure Services at Kilimanjaro International Airport: A Study in Tanzania 国际游客对乞力马扎罗国际机场离境服务的满意度:坦桑尼亚研究
Pub Date : 2024-03-30 DOI: 10.9734/ajeba/2024/v24i51306
Denis Mwageni, S. Mlozi, Hawa Uiso
This study assessed the relationship between airport departure non-processing service performance and international tourists' satisfaction at Kilimanjaro International Airport. A survey research design and quantitative approaches with stratified sampling and a 162 sample size were adopted. Data collection was done through closed-ended questionnaires. The questionnaires were distributed to tourists and picked after being filled up.  Respondents’ responses were based on a five-point Likert Scale. Data analysis was done using IBM SPSS statistics version 21 and Partial Least Squares – Structural Equation Modelling using SmartPLS 3 software with the help of SmartPLS3 software. The study showed that airport departure facilities were directly and significantly associated with international tourists' satisfaction. This implies that the relationship exists in real life, and any effort to disregard the assessment of these facilities may disturb tourists' satisfaction and lead to untrustworthiness. Moreover, airport departure accessibility and departure retail areas showed an insignificant association with international tourists' satisfaction, implying that no relationship exists in real life. The study recommends that indicators for the constructs with direct relationships be treated as significant factors. However, airport operators should equally monitor service performance to achieve the highest tourist’ satisfaction in all three constructs to make tourists loyal since any service compromise can interrupt tourists' satisfaction. The findings have economic significance in improving tourism performance and airport service management.
本研究评估了乞力马扎罗山国际机场离境非处理服务绩效与国际游客满意度之间的关系。研究采用调查研究设计和定量方法,分层抽样,样本量为 162 个。数据收集通过封闭式问卷进行。调查问卷发放给游客,填写完毕后进行回收。 受访者的回答采用李克特五点量表。数据分析采用 IBM SPSS 统计 21 版和 SmartPLS 3 软件的偏最小二乘法 - 结构方程模型。研究结果表明,机场出发设施与国际游客的满意度直接且显著相关。这意味着这种关系在现实生活中是存在的,任何无视对这些设施的评估的行为都可能会干扰游客的满意度并导致不信任。此外,机场离境可达性和离境零售区与国际游客满意度的关系不显著,这意味着在现实生活中不存在这种关系。研究建议将有直接关系的构面指标视为重要因素。然而,机场运营商应同样监控服务绩效,以在所有三个构面中达到最高的游客满意度,从而使游客忠诚于机场,因为任何服务妥协都会影响游客的满意度。研究结果对提高旅游绩效和机场服务管理具有经济意义。
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引用次数: 0
Antecedent of Destination Loyalty through Tourists’ Fascination 游客对目的地的迷恋是目的地忠诚度的先决条件
Pub Date : 2024-03-30 DOI: 10.9734/ajeba/2024/v24i51301
Muhammad Rivaldo Hadzami, R. Roostika
This study aims to assess future behavioral intention on tourist experiences while visiting culinary destinations in Yogyakarta that serve healthy cuisine; the examined variables are destination fascination and subjective well-being as a mediating variable. The study uses a quantitative approach. Questionaries utilize seven-point Likert scale for the measurements were spreads online. The study took place in Indonesia from October to December 2023. Respondents are tourists who have tasted healthy cuisine in Yogyakarta, totaling 246. The presented hypotheses in this study were tested using AMOS software. The study found how destination fascination has a negative and significant effect on destination loyalty. Moreover, the fascination to a destination has a positive and substantial effect on an individual's subjective well-being. Subjective well-being has a positive but non-significant effect on destination loyalty and cannot serve as a mediator in the connection between destination fascination and destination loyalty.
本研究旨在评估游客在访问日惹提供健康美食的烹饪目的地时的未来行为意向;研究变量为目的地吸引力和作为中介变量的主观幸福感。研究采用定量方法。采用七点李克特量表进行测量,问卷在网上传播。研究于 2023 年 10 月至 12 月在印度尼西亚进行。受访者为在日惹品尝过健康美食的游客,共计 246 人。本研究提出的假设使用 AMOS 软件进行了测试。研究发现,目的地吸引力对目的地忠诚度有显著的负面影响。此外,对目的地的着迷程度对个人的主观幸福感有积极而重大的影响。主观幸福感对目的地忠诚度有积极但不显著的影响,不能作为目的地魅力与目的地忠诚度之间联系的中介。
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引用次数: 0
Assessment of Digital Risk of Senior Care in Shandong Province: A Focus on the Digital Divide 山东省养老服务数字化风险评估:聚焦数字鸿沟
Pub Date : 2024-03-29 DOI: 10.9734/ajeba/2024/v24i51304
T. Yen
Aging of the population has implications for the elderly, family care, social welfare and labor, and government finances in China. Moreover, there is a gap between the elderly and others in the use of digital tools. It is difficult and inconvenient to obtain digital information and use digital information, thus forming the phenomenon of digital divide. Under the background of digital divide, the elderly is faced with many digital risk problems, and how to deal with these problems has become a very important research topic. The purpose of this study is to explore the use of digital tools by the elderly, to analyze the digital risks they faced, and to provide the research suggestions. The data were obtained through in-depth interviews with 17 respondents and 332 valid questionnaires. The results show that elderly is more likely to own smartphones and use them to make calls and pay for daily purchases. In addition, common digital risks for the elderly include online shopping risk, time risk, privacy risk, financial risk and psychological risk. The study suggested that the government should strengthen publicity on online shopping precautions and cooperate with universities or research institutions to raise and prevent digital risk awareness among the elderly.
人口老龄化对中国的老年人、家庭护理、社会福利和劳动以及政府财政都有影响。此外,老年人在使用数字工具方面与其他人存在差距。获取数字信息和使用数字信息困难且不方便,从而形成了数字鸿沟现象。在数字鸿沟的背景下,老年人面临着诸多数字风险问题,如何应对这些问题成为一个非常重要的研究课题。本研究旨在探讨老年人使用数字工具的情况,分析老年人面临的数字风险,并提出研究建议。数据通过对 17 名受访者的深入访谈和 332 份有效问卷获得。结果显示,老年人更有可能拥有智能手机,并用其拨打电话和支付日常消费。此外,老年人常见的数字风险包括网上购物风险、时间风险、隐私风险、财务风险和心理风险。研究建议,政府应加强对网购注意事项的宣传,并与高校或研究机构合作,提高和防范老年人的数字风险意识。
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引用次数: 0
A Study on Supply Chain Analysis and Marketing Margin of Catfish Seed in Mymensingh District, Bangladesh 孟加拉国迈门辛地区鲶鱼籽供应链分析和营销利润研究
Pub Date : 2024-03-29 DOI: 10.9734/ajeba/2024/v24i51305
Shaumik Islam Hridoy, Nazia Tabassum, Dilshad Zahan Ethen, Eshrat Jahan Mahfuza, Md. Asraf Mahmud Hasif, Md. Mahfuzul Hasan, Md. Salauddin Palash
Aims: This study examined the supply chain and marketing margin of catfish seed in selected areas of the Mymensingh district. The objectives include analyzing supply chain management, marketing margins of catfish seed production, and identifying the challenges in production and marketing systems.Study Design: This study used a quantitative approach with a questionnaire data collection method.Place and Duration of Study: Samples were taken from four upazilas of Mymensingh district- Gouripur, Trishal, Mymensingh Sadar, and Muktagacha. Data was collected through face-to-face interviews between mid-September and mid-October in 2019.Methodology: The sample size was 120 including 30 catfish seed farmers, 30 paikers, 30 wholesalers, and 30 retailers. This study employed supply chain analysis, net return and net marketing margin analysis, and descriptive statistics.Results: The study found that retailers had the highest net marketing margin of 1664 Bangladeshi Taka (Tk.) (15.21 US Dollars) for 10 kg spawn, while paikers earned the highest margin of Tk. 11148 (101.93 US Dollars) for 100,000 pieces of fingerling. The annual net return per acre from spawn production in hatcheries was Tk. 9,469,097 (86580.71 US Dollars), and from fingerling production in nurseries was Tk. 455,783 (4167.45 US Dollars).Conclusion: The research indicated that catfish seed farms with hatcheries were more profitable than those with nurseries. Hatchery owners, nursery owners, and traders faced significant problems in their operations, such as a lack of information on quality seed, higher input prices and price fluctuations, non-availability of various inputs, and poor communication systems. Based on the result, recommendations were made to support the development of catfish seed farms and traders as a promising sector in agribusiness.
研究目的:本研究考察了迈门辛地区部分地区鲶鱼苗种的供应链和销售利润。目标包括分析供应链管理、鲶鱼苗种生产的营销利润,以及确定生产和营销系统面临的挑战:研究地点和时间:样本取自迈门辛区的四个乡--古里布尔、特里沙尔、迈门辛萨达尔和穆克塔加查。数据是在 2019 年 9 月中旬至 10 月中旬期间通过面对面访谈收集的:样本数量为 120 个,包括 30 个鲶鱼种养殖户、30 个批发商、30 个批发商和 30 个零售商。本研究采用了供应链分析、净收益和净营销利润分析以及描述性统计:研究发现,零售商的净销售利润率最高,10 公斤鱼卵的净销售利润率为 1664 孟加拉塔卡(15.21 美元),而批发商的利润率最高,10 万条鱼苗的净销售利润率为 11148 塔卡(101.93 美元)。孵化场每年每英亩的净收益为 9,469,097 塔卡(86580.71 美元),育苗场每年每英亩的净收益为 455,783 塔卡(4167.45 美元):研究表明,拥有孵化场的鲶鱼种苗场比拥有育苗场的鲶鱼种苗场利润更高。孵化场所有者、育苗场所有者和贸易商在经营过程中面临重大问题,如缺乏优质种苗信息、投入品价格较高和价格波动、无法获得各种投入品以及通信系统不完善。根据研究结果,提出了支持鲶鱼苗种养殖场和贸易商发展的建议,将其视为农业综合企业中的一个有前途的行业。
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引用次数: 0
Impact of RMB Exchange Rate Changes on Jiangsu’s Foreign Trade 人民币汇率变动对江苏对外贸易的影响
Pub Date : 2024-03-28 DOI: 10.9734/ajeba/2024/v24i51302
Wu Hao, Yongqi Xu
The acceleration of globalization makes the whole world economy full of uncertainty Development has strongly promoted the growth of global trade, on the other hand, the financial crisis of globalization will have a more profound impact on every economy, thus disrupting the balance of the global economy.GARCH model is used to calculate the volatility of exchange rate, and the empirical part analyzes the impact of RMB exchange rate changes on the export trade of Jiangsu Province. A total of 70 periods of monthly data from 2018 to 2023 are used, including two periods of exchange rate reform and epidemic that have a great impact on RMB exchange rate fluctuations. The empirical results show that, the change of exchange rate has a significant impact on the import and export trade volume of Jiangsu Province, and the exchange rate fluctuation has a significant negative impact on the export trade scale of Jiangsu province, which is greater than the import;Finally, for the foreign trade industry of Jiangsu province how to deal with the volatility of RMB exchange rate, this paper puts forward corresponding countermeasures and suggestions from the perspective of government and enterprises respectively.
全球化进程的加快使得整个世界经济充满了不确定性 发展一方面有力地促进了全球贸易的增长,另一方面全球化的金融危机也将对各个经济体产生更加深刻的影响,从而打破全球经济的平衡。本文采用GARCH模型计算汇率波动率,实证部分分析了人民币汇率变动对江苏省出口贸易的影响。共采用2018年至2023年70期月数据,其中包括对人民币汇率波动影响较大的汇改和疫情两个时期。实证结果表明,汇率变动对江苏省进出口贸易额有显著影响,汇率波动对江苏省出口贸易规模有显著负面影响,且负面影响大于进口;最后,针对江苏省外贸行业如何应对人民币汇率波动,本文分别从政府和企业角度提出了相应的对策建议。
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引用次数: 0
Econometric Modeling and Forecasting of Arabica and Robusta Coffee Production for Sustainable Agriculture Development 阿拉比卡和罗布斯塔咖啡生产的计量经济学建模和预测,促进可持续农业发展
Pub Date : 2024-03-27 DOI: 10.9734/ajeba/2024/v24i51300
Ram Prasad Chandra
In the present study, we have used Box-Jenkins approaches an Autoregressive Integrated Moving Average model (ARIMA) for modeling and forecasting of annual amount of Arabica and Robusta coffee production and yield (ARCPY) in India. In this study used time series data was collected from the official website of the coffee board of India from 1986 to 2023 (38 observations). Augmented Dickey-Fuller (ADF) test has used for testing the stationarity of the time series, and the appropriate ARIMA model has selected based on minimum Akaike Information Criterion (AIC). The ARIMA models has compared with the other ARIMA models with respect to forecast accuracy measures, and the residuals has diagnosed for possible presence of autocorrelation, and white noise heteroscedasticity (WNH) test of the fitted models. The MAPE value of ACP and ACY has 8.94 and 9.35 percent respectively shows highly accurate forecasting percentage rate respectively. While, the MAPE value of RCP and RCY has 16.03 and 11.43 percent respectively shows good accurate forecasting percentage rate respectively. Thus, we found the ARIMA (2, 1, 4), (3, 1, 2), (0, 1, 3) and (2, 0, 1) models for Arabica and Robusta coffee; which has observed as the best suitable model for predicting the future annual amount of Arabica coffee production (ACP), Arabica coffee yield (ACY), Robusta coffee production (RCP) and Robusta coffee yield (RCY) respectively, and we have estimated that the annual amount of ACP and ACY achieved in the year 2023-24 from 97379.67 MTs, and 472.29 kg/hectare respectively to 93272.91 MTs, and 379.31 kg/hectare respectively in the year 2034-35 will decrease, and the annual amount of RCP and RCY achieved in the year 2023-24 from 268655.21 MTs, and 1110.68 kg/hectare respectively to 318614.85 MTs, and 1012.90 kg/hectare respectively in the year 2034-35 will reach.
在本研究中,我们使用 Box-Jenkins 方法和自回归综合移动平均模型(ARIMA)对印度阿拉比卡咖啡和罗布斯塔咖啡的年产量和收益率(ARCPY)进行建模和预测。本研究使用的时间序列数据来自印度咖啡委员会的官方网站,时间跨度为 1986 年至 2023 年(38 个观测值)。使用扩增迪基-富勒(ADF)检验来测试时间序列的静态性,并根据最小阿凯克信息准则(AIC)选择合适的 ARIMA 模型。ARIMA 模型与其他 ARIMA 模型在预测准确度方面进行了比较,并对残差进行了诊断,以确定是否存在自相关性,同时还对拟合模型进行了白噪声异方差(WNH)检验。ACP 和 ACY 的 MAPE 值分别为 8.94% 和 9.35%,显示预测准确率很高。而 RCP 和 RCY 的 MAPE 值分别为 16.03% 和 11.43%,表明预测准确率较高。因此,我们发现阿拉比卡咖啡和罗布斯塔咖啡的 ARIMA(2,1,4)、(3,1,2)、(0,1,3)和(2,0,1)模型是预测未来阿拉比卡咖啡年产量(ACP)、阿拉比卡咖啡产量(ACY)、罗布斯塔咖啡产量(RCP)和罗布斯塔咖啡产量(RCY)的最佳模型。67公吨和 472.29千克/公顷分别下降到2034-35年的93272.91公吨和379.31千克/公顷,2023-24年的RCP和RCY年产量将分别从268655.21公吨和1110.68千克/公顷下降到2034-35年的318614.85公吨和1012.90千克/公顷。
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引用次数: 0
Empirical Evidence on the Validity of the Unconditional Higher Moment CAPM in the Bombay Stock Exchange 孟买证券交易所无条件高矩阵 CAPM 有效性的经验证据
Pub Date : 2024-03-26 DOI: 10.9734/ajeba/2024/v24i51299
Akash Asthana, Syed Shafi Ahmed, Anjana Tiwari
The traditional Capital Asset Pricing Model (CAPM) assumed a normal distribution of returns, which was criticized by various researchers who recognized the non-normal distribution of returns in the Sharpe-Lintner CAPM. The introduction of unconditional higher moments, namely co-skewness and co-kurtosis, as additional measures of systematic risk may enhance the model's explanatory power, especially when the distribution function of stock returns is asymmetric. The present study empirically investigates the applicability of unconditional higher order moment CAPM and the impact of higher moments in the Indian stock market i.e. Bombay Stock Exchange using the data of sectoral indices for the period from April 2011 to March 2021. To test the four moment CAPM empirically, the specification given by Fang and Lai has been used in the study. The findings of the present study revealed that the higher moments (coskewness and cokurtosis) are significantly priced and have impact on the returns in the Indian stock market. The market risk premium for covariance was found to be insignificant. Further the hypothesis related to intercept term was accepted and market risk premiums were rejected. The results showed an increase in the explanatory power of the model as compared to the unconditional CAPM as the R-square value of the model was obtained better than the latter model. The mixed and inconclusive findings contradicted the model in the Indian context. The alternate models like the Fama-French three factor and five factor model should be exploited in the Indian context as those models have been rarely used in the Indian context.
传统的资本资产定价模型(CAPM)假定收益率呈正态分布,而夏普-林特纳资本资产定价模型(Sharpe-Lintner CAPM)承认收益率呈非正态分布,因此受到了许多研究人员的批评。引入无条件高阶矩,即共偏度和共峰度,作为系统性风险的额外衡量指标,可以增强模型的解释力,尤其是在股票收益分布函数不对称的情况下。本研究利用 2011 年 4 月至 2021 年 3 月期间的行业指数数据,实证研究了无条件高阶矩 CAPM 在印度股市(即孟买证券交易所)的适用性以及高阶矩的影响。为了对四阶 CAPM 进行实证检验,本研究采用了 Fang 和 Lai 所给出的规范。本研究的结果显示,高矩数(余弦度和峰度)对印度股票市场的回报率有显著的定价和影响。发现协方差的市场风险溢价并不显著。此外,与截距项有关的假设被接受,市场风险溢价被拒绝。结果表明,与无条件 CAPM 模型相比,该模型的解释力有所提高,因为其 R 方值优于后者。喜忧参半且无定论的研究结果与印度的模型相矛盾。印度应采用法马--法国三因子和五因子模型等替代模型,因为这些模型在印度很少使用。
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引用次数: 0
Tourism Destination: The Role of Beach Tourism Experience Affect Green Consumption on Parangtritis Beach Yogyakarta, Indonesia 旅游目的地:海滩旅游体验对印度尼西亚日惹 Parangtritis 海滩绿色消费的影响
Pub Date : 2024-03-23 DOI: 10.9734/ajeba/2024/v24i51296
Bhimantara Haba Asy-Syidiqie, Raden Roro Ratna Roostika
Beach has become a part of tourism experience and it is one of the most important motivators for tourism. In order to attract tourists to come to visit, a beach should have a favorable image. Furthermore, nature and environmental awareness by tourists in a beach destination are also considered to be very important to influence the spread of positive green consumption towards a beach destination. However, in the context of tourist destinations, these concepts have never been empirically investigated. Therefore, the aim of this research is to extend the theoretical concepts and evaluates the empirical evidence of the relationship between tourism experience, connectedness to nature, environmental, green consumption towards Parangtritis beach. The result drawn from a sample of 226 domestic tourists in Yogyakarta (117 men, 109 women; age rage 18-60 years), between September 2023 and December 2023, show that tourism experience, connectedness to nature, environmental awareness and green consumption has a significant influence on Parangtritis beach. Furthermore, this study reveals that the development of a beach in a tourism destination is only possible if the beach is simultaneously developed into an attractive destination
海滩已成为旅游体验的一部分,也是旅游业最重要的推动因素之一。为了吸引游客前来旅游,海滩应具有良好的形象。此外,游客在海滩旅游目的地的自然和环保意识也被认为是影响海滩旅游目的地积极绿色消费传播的重要因素。然而,就旅游目的地而言,这些概念从未得到过实证研究。因此,本研究旨在扩展这些理论概念,并评估旅游体验、与自然的联系、环境、对 Parangtritis 海滩的绿色消费之间关系的实证证据。在 2023 年 9 月至 2023 年 12 月期间,对日惹的 226 名国内游客(男性 117 人,女性 109 人;年龄在 18-60 岁之间)进行了抽样调查,结果表明,旅游体验、与自然的联系、环保意识和绿色消费对 Parangtritis 海滩有显著影响。此外,这项研究还表明,只有同时将海滩开发成一个有吸引力的旅游目的地,才有可能将海滩开发成一个旅游目的地。
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引用次数: 0
期刊
Asian Journal of Economics, Business and Accounting
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