Across languages, the head and sexualized body parts (i.e., vagina, breasts, penis, testicles) are conceptualized in a number of ways, for example as fruits and vegetables: heads are conceptualized as cabbages, vaginas as figs, breasts as melons, penises as carrots, and testicles as olives, to only name a few. The present study draws on the theories of conceptual metaphor and metonymy by Lakoff & Johnson (1980) to analyze the conceptualizations of the five body parts as fruits and vegetables in English, Spanish and French. For this purpose, a slang dictionary-based database of 184 conceptualizations was compiled. Research on the head and sexualized body parts is particularly interesting as they represent the core of intellect and sexuality respectively, which makes them prone to being conceptualized in a variety of expressive and euphemistic ways. The results of the present study show that female body parts are primarily conceptualized as sweet fruits, while the penis as well as the head are mostly understood of as savory vegetables. This finding suggests a case of gender stereotyping, whereby sweet-natured women are denied intelligence as the head is stereotypically seen as a male body part (i.e., as a savory vegetable).
{"title":"Gender stereotyping","authors":"Kristina Dziallas","doi":"10.1075/msw.18007.dzi","DOIUrl":"https://doi.org/10.1075/msw.18007.dzi","url":null,"abstract":"\u0000 Across languages, the head and sexualized body parts (i.e., vagina, breasts, penis, testicles) are conceptualized\u0000 in a number of ways, for example as fruits and vegetables: heads are conceptualized as cabbages, vaginas as figs, breasts as\u0000 melons, penises as carrots, and testicles as olives, to only name a few. The present study draws on the theories of conceptual\u0000 metaphor and metonymy by Lakoff & Johnson (1980) to analyze the conceptualizations\u0000 of the five body parts as fruits and vegetables in English, Spanish and French. For this purpose, a slang dictionary-based\u0000 database of 184 conceptualizations was compiled. Research on the head and sexualized body parts is particularly interesting as\u0000 they represent the core of intellect and sexuality respectively, which makes them prone to being conceptualized in a variety of\u0000 expressive and euphemistic ways. The results of the present study show that female body parts are primarily conceptualized as\u0000 sweet fruits, while the penis as well as the head are mostly understood of as savory vegetables. This finding suggests a case of\u0000 gender stereotyping, whereby sweet-natured women are denied intelligence as the head is stereotypically seen as a male body part\u0000 (i.e., as a savory vegetable).","PeriodicalId":51936,"journal":{"name":"Metaphor and the Social World","volume":" ","pages":""},"PeriodicalIF":0.9,"publicationDate":"2019-11-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46675186","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
The concept of ‘metaphorical framing’ is currently witnessing renewed interest in metaphor research, but for discourse-oriented work it remains a problematic analytical tool given the variety of senses it has been employed with. The present paper considers an approach to metaphorical frames in discourse, by proposing the notion of discursive metaphorical frames to capture the complex, systematic metaphorical representations prominent across discourse. The perspective follows the direction of recent integrated approaches to metaphor, frames and discourse (e.g., Burgers et al., 2016; Cameron et al., 2009; Semino et al., 2016) and is proposed as particularly suited to studying public discourses, as ideologically laden, multi-textual and multi-voiced. The approach is illustrated through an analysis of metaphorical representations of language in Serbian and British newspapers. The analysis reveals the deeper social ideologies underlying the newspaper discussions on language in Serbia and Great Britain, including similarities as well as notable differences, pointing to the diverse ideological processes shaping contemporary media metadiscourses. The results are also discussed in relation to the adopted approach, to frames of presentation, (sub)domain representations and the dynamics of metaphor use in public discourse.
{"title":"Discursive metaphorical frames in newspaper texts on language change","authors":"Ksenija Bogetić","doi":"10.1075/MSW.17013.BOG","DOIUrl":"https://doi.org/10.1075/MSW.17013.BOG","url":null,"abstract":"\u0000 The concept of ‘metaphorical framing’ is currently witnessing renewed interest in metaphor research, but for\u0000 discourse-oriented work it remains a problematic analytical tool given the variety of senses it has been employed with. The\u0000 present paper considers an approach to metaphorical frames in discourse, by proposing the notion of discursive\u0000 metaphorical frames to capture the complex, systematic metaphorical representations prominent across discourse. The\u0000 perspective follows the direction of recent integrated approaches to metaphor, frames and discourse (e.g., Burgers et al., 2016; Cameron et al., 2009; Semino et al., 2016) and is proposed as particularly suited to studying public\u0000 discourses, as ideologically laden, multi-textual and multi-voiced. The approach is illustrated through an analysis of\u0000 metaphorical representations of language in Serbian and British newspapers. The analysis reveals the deeper social ideologies\u0000 underlying the newspaper discussions on language in Serbia and Great Britain, including similarities as well as notable\u0000 differences, pointing to the diverse ideological processes shaping contemporary media metadiscourses. The results are also\u0000 discussed in relation to the adopted approach, to frames of presentation, (sub)domain representations and the dynamics of metaphor\u0000 use in public discourse.","PeriodicalId":51936,"journal":{"name":"Metaphor and the Social World","volume":" ","pages":""},"PeriodicalIF":0.9,"publicationDate":"2019-05-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46945044","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Although the Conceptual Metaphor Approach (CMA) has been claimed to be effective with respect to English idiom acquisition for EFL/ESL learners at elementary level, the claim awaits further investigation with empirical evidence (Beréndi, Csábi, & Kövecses, 2008; Boers, 2004). How CMA benefits these learners’ idiom acquisition and in what way it can best be implemented in their classrooms remain unknown. This study addresses these issues and sheds light on the effectiveness of CMA through a quasi-experiment, in which metaphor is exploited as an intervention that explicitly introduces the connection between idioms and the underlying Conceptual Metaphor theme. Quantitative and qualitative data were collected from 43 participants through questionnaires, tests and a semi-structured interview with the instructor. Results from an immediate post-test showed that participants under CMA scored higher than their counterparts who were undergoing a Memorizing Translation Approach, though the difference was statistically insignificant (p = 0.08). A one-week delayed post-test found that CMA facilitated idiom acquisition at a statistically significant level (p < .05). Findings from participants’ drawings and the semi-structured interview showed that CMA had contributed to an engaging and active learning experience. Pedagogical implications of this study are discussed further.
{"title":"The effectiveness of the Conceptual Metaphor Approach to English idiom acquisition by young Chinese\u0000 learners","authors":"M. Pan","doi":"10.1075/MSW.17024.PAN","DOIUrl":"https://doi.org/10.1075/MSW.17024.PAN","url":null,"abstract":"\u0000 Although the Conceptual Metaphor Approach (CMA) has been claimed to be effective with respect to English idiom\u0000 acquisition for EFL/ESL learners at elementary level, the claim awaits further investigation with empirical evidence (Beréndi, Csábi, & Kövecses, 2008; Boers,\u0000 2004). How CMA benefits these learners’ idiom acquisition and in what way it can best be implemented in their\u0000 classrooms remain unknown. This study addresses these issues and sheds light on the effectiveness of CMA through a\u0000 quasi-experiment, in which metaphor is exploited as an intervention that explicitly introduces the connection between idioms and\u0000 the underlying Conceptual Metaphor theme. Quantitative and qualitative data were collected from 43 participants through\u0000 questionnaires, tests and a semi-structured interview with the instructor. Results from an immediate post-test showed that\u0000 participants under CMA scored higher than their counterparts who were undergoing a Memorizing Translation Approach, though the\u0000 difference was statistically insignificant (p = 0.08). A one-week delayed post-test found that CMA facilitated\u0000 idiom acquisition at a statistically significant level (p < .05). Findings from participants’ drawings and the\u0000 semi-structured interview showed that CMA had contributed to an engaging and active learning experience. Pedagogical implications\u0000 of this study are discussed further.","PeriodicalId":51936,"journal":{"name":"Metaphor and the Social World","volume":" ","pages":""},"PeriodicalIF":0.9,"publicationDate":"2019-05-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46255712","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}