Pub Date : 2015-10-01DOI: 10.9744/JMK.17.2.109-122
I. Widiyanto, Sri Lestari Prasilowati
This research was designed to investigate web attributes of online buying behavior. Some variables were developed to establish a model, namely web design attractiveness, vendor reputation, perceived ease of transaction, attitudes towards online buying. The variables effects were then tested on online purchase decision. The population was people who purchased via online on Indonesian webs and for their own uses. The sample sizes were 100 respondents. The study concluded that online purchase decision was mostly influenced by web design attractiveness and vendor reputation. Unfortunately the influence of attitude on online purchase was insignificant, although its sign was positive. However, perceived ease of transaction significantly affected attitudes. It recommended development of better vendor reputation and web design attractiveness to stimulate online purchase decision.
{"title":"PERILAKU PEMBELIAN MELALUI INTERNET","authors":"I. Widiyanto, Sri Lestari Prasilowati","doi":"10.9744/JMK.17.2.109-122","DOIUrl":"https://doi.org/10.9744/JMK.17.2.109-122","url":null,"abstract":"This research was designed to investigate web attributes of online buying behavior. Some variables were developed to establish a model, namely web design attractiveness, vendor reputation, perceived ease of transaction, attitudes towards online buying. The variables effects were then tested on online purchase decision. The population was people who purchased via online on Indonesian webs and for their own uses. The sample sizes were 100 respondents. The study concluded that online purchase decision was mostly influenced by web design attractiveness and vendor reputation. Unfortunately the influence of attitude on online purchase was insignificant, although its sign was positive. However, perceived ease of transaction significantly affected attitudes. It recommended development of better vendor reputation and web design attractiveness to stimulate online purchase decision.","PeriodicalId":52593,"journal":{"name":"Journal of Management and Entrepreneurship Research","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2015-10-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"74085709","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2015-10-01DOI: 10.9744/JMK.17.2.155-164
Elia Ardyan, Wisnu Sancoyo, Oky Tira Ayuda, Deni Setiadi, Fenti Winda Sari, Atik Ismawati, Novita Yuniarti, H. Kurniawan, Winata
Measuring brand equity becomes an important part in the organization, especially college . By measuring the brand equity, the college would be more understanding about its brand awareness, brand association, perceived quality, and brand loyalty . The Research problem s we re: (1) How were the student s’ perception about STIE Surakarta brand awareness?(2) How were the effect s of brand association and perceived quality on brand loyalty. The sample s of this research we re 120 students of STIE Surakarta. The analysis used description and Structural Equation Modeling (SEM). The results showed that (1) the brand of STIE Surakarta occupie d 3rd position in the minds of consumers; (2) Brand association had positive but insignificant effect on loyalty and perceived quality had positive and significant effect on brand loyalty .
{"title":"MEMAHAMI EKUITAS MEREK PERGURUAN TINGGI: PENELITIAN EMPIRIS PADA STIE SURAKARTA, JAWA TENGAH, INDONESIA","authors":"Elia Ardyan, Wisnu Sancoyo, Oky Tira Ayuda, Deni Setiadi, Fenti Winda Sari, Atik Ismawati, Novita Yuniarti, H. Kurniawan, Winata","doi":"10.9744/JMK.17.2.155-164","DOIUrl":"https://doi.org/10.9744/JMK.17.2.155-164","url":null,"abstract":"Measuring brand equity becomes an important part in the organization, especially college . By measuring the brand equity, the college would be more understanding about its brand awareness, brand association, perceived quality, and brand loyalty . The Research problem s we re: (1) How were the student s’ perception about STIE Surakarta brand awareness?(2) How were the effect s of brand association and perceived quality on brand loyalty. The sample s of this research we re 120 students of STIE Surakarta. The analysis used description and Structural Equation Modeling (SEM). The results showed that (1) the brand of STIE Surakarta occupie d 3rd position in the minds of consumers; (2) Brand association had positive but insignificant effect on loyalty and perceived quality had positive and significant effect on brand loyalty .","PeriodicalId":52593,"journal":{"name":"Journal of Management and Entrepreneurship Research","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2015-10-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"76643707","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2015-10-01DOI: 10.9744/JMK.17.2.145-154
Diah Indriani Suwondo, E. Sutanto
This study was aimed to know the influence of work environment and work dicipline to employee performance. This type of research was quantitiative research. This study used census method, which taken all the population to survey respondents. The number of employee were 40 people. The techniques of processing and analysis data used validity test, reliability test, classic assumption test, descriptive analysis, cross tabulation, linear regression analysis, and coefficient of determination analysis. The study stated that the influence of work environment and work discipline to employee performance of bank’s employees in Malang city had influence by individually and influence by simultaneously. A comfortable work environment and the high level of work discipline will to improve employee performance .
{"title":"HUBUNGAN LINGKUNGAN KERJA, DISIPLIN KERJA, DAN KINERJA KARYAWAN","authors":"Diah Indriani Suwondo, E. Sutanto","doi":"10.9744/JMK.17.2.145-154","DOIUrl":"https://doi.org/10.9744/JMK.17.2.145-154","url":null,"abstract":"This study was aimed to know the influence of work environment and work dicipline to employee performance. This type of research was quantitiative research. This study used census method, which taken all the population to survey respondents. The number of employee were 40 people. The techniques of processing and analysis data used validity test, reliability test, classic assumption test, descriptive analysis, cross tabulation, linear regression analysis, and coefficient of determination analysis. The study stated that the influence of work environment and work discipline to employee performance of bank’s employees in Malang city had influence by individually and influence by simultaneously. A comfortable work environment and the high level of work discipline will to improve employee performance .","PeriodicalId":52593,"journal":{"name":"Journal of Management and Entrepreneurship Research","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2015-10-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"85369830","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2015-10-01DOI: 10.9744/JMK.17.2.165-176
A. W. Handaru, Widya Parimita, Inka Winarni Mufdhalifah
This study has identified the recent condition of entrepreneurial intention among one hundred and two students at fashion design school in Jakarta. Result of linier regression test showed that students’ adversity quotient can shape their entrepreneurial intention. Second, students’ self-efficacy is also shaping their entrepreneurial intention, and third, students’ need for achievement contributes in building their entrepreneurial intention. Another finding showed that students’ adversity quotient, self-efficacy, and need for achievement altogether can shape students’ entrepreneurial intention with the cumulative of 46.2% .
{"title":"MEMBANGUN INTENSI BERWIRAUSAHA MELALUI ADVERSITY QUOTIENT, SELF EFFICACY, DAN NEED FOR ACHIEVEMENT","authors":"A. W. Handaru, Widya Parimita, Inka Winarni Mufdhalifah","doi":"10.9744/JMK.17.2.165-176","DOIUrl":"https://doi.org/10.9744/JMK.17.2.165-176","url":null,"abstract":"This study has identified the recent condition of entrepreneurial intention among one hundred and two students at fashion design school in Jakarta. Result of linier regression test showed that students’ adversity quotient can shape their entrepreneurial intention. Second, students’ self-efficacy is also shaping their entrepreneurial intention, and third, students’ need for achievement contributes in building their entrepreneurial intention. Another finding showed that students’ adversity quotient, self-efficacy, and need for achievement altogether can shape students’ entrepreneurial intention with the cumulative of 46.2% .","PeriodicalId":52593,"journal":{"name":"Journal of Management and Entrepreneurship Research","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2015-10-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"74901382","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Marketers lately built strategies based on consumer communities exist in the market. Community that drew most of marketer’s attention was brand community. Brand community’s succession was influenced by consumer participation inside it, so that this article revealed variables which influenced consumer participation and consumer’s behaviors arose. This research took place through internet on Android virtual brand communities, those were online forums and Android virtual communities developed in Facebook. Data was analyzed with SEM (Structural Equation Modeling). The research found that there were significantly positive influenced whether of community identification or community satisfaction on consumer participation. Significantly positive influenced of consumer participation whether on WOM or brand image. It significantly negative influenced of consumer participation on switching intention .
{"title":"KOMUNITAS MEREK: ANTECEDENTS DAN CONSEQUENCES DARI PARTISIPASI KONSUMEN","authors":"Made Dwi Utari, I. G. K. Warmika","doi":"10.9744/JMK.17.1.31-42","DOIUrl":"https://doi.org/10.9744/JMK.17.1.31-42","url":null,"abstract":"Marketers lately built strategies based on consumer communities exist in the market. Community that drew most of marketer’s attention was brand community. Brand community’s succession was influenced by consumer participation inside it, so that this article revealed variables which influenced consumer participation and consumer’s behaviors arose. This research took place through internet on Android virtual brand communities, those were online forums and Android virtual communities developed in Facebook. Data was analyzed with SEM (Structural Equation Modeling). The research found that there were significantly positive influenced whether of community identification or community satisfaction on consumer participation. Significantly positive influenced of consumer participation whether on WOM or brand image. It significantly negative influenced of consumer participation on switching intention .","PeriodicalId":52593,"journal":{"name":"Journal of Management and Entrepreneurship Research","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2015-03-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"73098565","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Providing customer satisfaction consistently could make customers become loyal to the company. Loyal customers were the source of income and they would help the company to survive in the business competition. Relationship marketing was a strategy that can be used to achieve these goals, through relational benefits strategy. The company could give the benefit from relationship between companies and customers. This study analyzed relationship marketing in the workshop of PT Honda Dewata Motor through 153 respondents. The results show that confidence benefits and social benefits have positive effect on customer satisfaction. Special treatment benefits had no significant effect on customer satisfaction and loyalty to workshop. Customer satisfaction had positive impact to customer loyalty significantly .
{"title":"RELATIONAL BENEFIT, KEPUASAN, DAN LOYALITAS PELANGGAN PADA BENGKEL PT HONDA DEWATA MOTOR","authors":"I. Prayoga, Ni Nyoman Kerti Yasa, M. Wardana","doi":"10.9744/JMK.17.1.11-20","DOIUrl":"https://doi.org/10.9744/JMK.17.1.11-20","url":null,"abstract":"Providing customer satisfaction consistently could make customers become loyal to the company. Loyal customers were the source of income and they would help the company to survive in the business competition. Relationship marketing was a strategy that can be used to achieve these goals, through relational benefits strategy. The company could give the benefit from relationship between companies and customers. This study analyzed relationship marketing in the workshop of PT Honda Dewata Motor through 153 respondents. The results show that confidence benefits and social benefits have positive effect on customer satisfaction. Special treatment benefits had no significant effect on customer satisfaction and loyalty to workshop. Customer satisfaction had positive impact to customer loyalty significantly .","PeriodicalId":52593,"journal":{"name":"Journal of Management and Entrepreneurship Research","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2015-03-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"79613412","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
The purpose of this study was to reveal the meaning of belief system from lecturer perspective in Universitas Ciputra. This research used Phenomenology to uncover phenomena. Two major data collections were indepth interview and participative observation. This research used source and method of triangulation. Based on informant experience, control systems meant social system which could influence subject to act comply with university regulation. This study found that creativity was very important for entrepreneurial organization .
{"title":"MENGUNGKAP SISTEM PENGENDALIAN BELIEF SYSTEM PADA UNIVERSITAS YANG BERBASIS ENTREPRENEURSHIP: SEBUAH STUDI FENOMENOLOGI","authors":"W. Radianto","doi":"10.9744/JMK.17.1.55-64","DOIUrl":"https://doi.org/10.9744/JMK.17.1.55-64","url":null,"abstract":"The purpose of this study was to reveal the meaning of belief system from lecturer perspective in Universitas Ciputra. This research used Phenomenology to uncover phenomena. Two major data collections were indepth interview and participative observation. This research used source and method of triangulation. Based on informant experience, control systems meant social system which could influence subject to act comply with university regulation. This study found that creativity was very important for entrepreneurial organization .","PeriodicalId":52593,"journal":{"name":"Journal of Management and Entrepreneurship Research","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2015-03-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"86526781","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
The research was conducted at the Public Polytechnic of Kupang. The purpose of this study included getting overview of student interest in running entrepreneurship. The formulation of the problem was whether attitudes and motivation fostered entrepreneurial interest of students. The research method was simple random sampling (random) survey with quantitative analysis approach. Data was collected with questionnaires. Data was processed with SPSS. The research was used multiple linear regression. The results of this study indicated that the variable attitude and motivation no significant effect on the interest in entrepreneurship .
{"title":"SIKAP, MOTIVASI, DAN MINAT BERWIRAUSAHA MAHASISWA","authors":"R. Rosmiati, D. T. Junias, Munawar Munawar","doi":"10.9744/JMK.17.1.21-30","DOIUrl":"https://doi.org/10.9744/JMK.17.1.21-30","url":null,"abstract":"The research was conducted at the Public Polytechnic of Kupang. The purpose of this study included getting overview of student interest in running entrepreneurship. The formulation of the problem was whether attitudes and motivation fostered entrepreneurial interest of students. The research method was simple random sampling (random) survey with quantitative analysis approach. Data was collected with questionnaires. Data was processed with SPSS. The research was used multiple linear regression. The results of this study indicated that the variable attitude and motivation no significant effect on the interest in entrepreneurship .","PeriodicalId":52593,"journal":{"name":"Journal of Management and Entrepreneurship Research","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2015-03-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"88303644","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
The objectives was to find empirical evidence of the influence financial decisions, firm size, and ownership structure on firm value in the three economic conditions (before, during, and after the crisis). The model was used multiple regression. The study was conducted in 1992–2008 with samples of 78 public companies and 1084 datas. The results explained that company size and decision not to pay dividends were most affected variables. In addition, policy not to pay dividends had negative effect on firm value. There were also significant differences of company value. For public companies, company's size should be considered. Policies of paying cash dividends could be considered in order to increase company value .
{"title":"KEPUTUSAN KEUANGAN, UKURAN PERUSAHAAN, STRUKTUR KEPEMILIKAN DAN NILAI PERUSAHAAN PUBLIK DI INDONESIA","authors":"S. Hasnawati, Agnes Sawir","doi":"10.9744/JMK.17.1.65-75","DOIUrl":"https://doi.org/10.9744/JMK.17.1.65-75","url":null,"abstract":"The objectives was to find empirical evidence of the influence financial decisions, firm size, and ownership structure on firm value in the three economic conditions (before, during, and after the crisis). The model was used multiple regression. The study was conducted in 1992–2008 with samples of 78 public companies and 1084 datas. The results explained that company size and decision not to pay dividends were most affected variables. In addition, policy not to pay dividends had negative effect on firm value. There were also significant differences of company value. For public companies, company's size should be considered. Policies of paying cash dividends could be considered in order to increase company value .","PeriodicalId":52593,"journal":{"name":"Journal of Management and Entrepreneurship Research","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2015-03-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"76246683","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
The objective of this research was described Indonesian capital market reaction to the publication of the SRI - KEHATI Index during 2009 until 2013 (nine periods) . The results showed that the Indonesian capital market did not react to the SRI -KEHATI Index while measured using abnormal return, and these results were consistent for nine periods. However, different re sult occurred when it measured by trading volume activity , there was a market reac tion in period 4, 6, dan 7, but there was no market reaction in period 1, 2, 3, 5, 8, and 9, it meant that the market reaction didn’t consistent .
{"title":"KONSISTENSI REAKSI PASAR MODAL INDONESIA TERHADAP PENERBITAN INDEKS SRI-KEHATI","authors":"Lindananty Lindananty, Mohammad Soedarman","doi":"10.9744/JMK.17.1.43-54","DOIUrl":"https://doi.org/10.9744/JMK.17.1.43-54","url":null,"abstract":"The objective of this research was described Indonesian capital market reaction to the publication of the SRI - KEHATI Index during 2009 until 2013 (nine periods) . The results showed that the Indonesian capital market did not react to the SRI -KEHATI Index while measured using abnormal return, and these results were consistent for nine periods. However, different re sult occurred when it measured by trading volume activity , there was a market reac tion in period 4, 6, dan 7, but there was no market reaction in period 1, 2, 3, 5, 8, and 9, it meant that the market reaction didn’t consistent .","PeriodicalId":52593,"journal":{"name":"Journal of Management and Entrepreneurship Research","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2015-03-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"80352313","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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