Pub Date : 2022-08-18DOI: 10.1080/17524032.2022.2131868
Brigitte Huber, Robert Lepenies, Luis Quesada Baena, Joachim Allgaier
ABSTRACT Sustainability communication is of increasing importance. While sustainability communication in traditional media has already been well researched, more research is needed about social media platforms in this regard. By focusing on sustainability communication on TikTok, this study makes an important contribution to the literature. More specifically, we investigate how eco influencers communicate sustainability on TikTok. Findings from content analysis (n = 242) reveal that eco influencers cover a wide range of different topics. Individual responsibility attributions are dominant in short videos posted on the platform. Videos presenting broader perspectives are more likely to refer to empirical evidence. Implications for science and environmental communicators are discussed.
{"title":"Beyond Individualized Responsibility Attributions? How Eco Influencers Communicate Sustainability on TikTok","authors":"Brigitte Huber, Robert Lepenies, Luis Quesada Baena, Joachim Allgaier","doi":"10.1080/17524032.2022.2131868","DOIUrl":"https://doi.org/10.1080/17524032.2022.2131868","url":null,"abstract":"ABSTRACT Sustainability communication is of increasing importance. While sustainability communication in traditional media has already been well researched, more research is needed about social media platforms in this regard. By focusing on sustainability communication on TikTok, this study makes an important contribution to the literature. More specifically, we investigate how eco influencers communicate sustainability on TikTok. Findings from content analysis (n = 242) reveal that eco influencers cover a wide range of different topics. Individual responsibility attributions are dominant in short videos posted on the platform. Videos presenting broader perspectives are more likely to refer to empirical evidence. Implications for science and environmental communicators are discussed.","PeriodicalId":54205,"journal":{"name":"Environmental Communication-A Journal of Nature and Culture","volume":"118 1","pages":"713 - 722"},"PeriodicalIF":2.7,"publicationDate":"2022-08-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"73942008","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"社会学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-08-18DOI: 10.1080/17524032.2022.2105374
Shai Kassirer
ABSTRACT Water conservation campaigns (WCC) are a common tool for mitigating droughts and water scarcity by encouraging reductions in household consumption. This paper moves beyond examining the impact of WCCs on consumption to look at the ways in which these campaigns discursively construct notions of water resilience. By analyzing eight televised WCCs produced by the Israel Water Authority from 2008 to 2018 in response to recurring droughts, this paper shows how discourses of resilience are audio-visually and symbolically constructed and represented to the public. The results indicate that a variety of opposite and competing discursive strategies were used in these campaigns: motivational, instructive or informative, fear/hope, nationalistic/individualistic and eco-centric/anthropocentric. The longitudinal comparison reveals how the discourse of water resilience evolved over the years from resilience by resistance to transformation and adaptation, confined to depolitical ethical-individual behavioral change while ignoring government responsibility, systemic social-environmental causes of the problem, and climate change.
{"title":"“Israel is Drying, Again”: Constructing Resilience Discourses in Televised Water Conservation Campaigns","authors":"Shai Kassirer","doi":"10.1080/17524032.2022.2105374","DOIUrl":"https://doi.org/10.1080/17524032.2022.2105374","url":null,"abstract":"ABSTRACT Water conservation campaigns (WCC) are a common tool for mitigating droughts and water scarcity by encouraging reductions in household consumption. This paper moves beyond examining the impact of WCCs on consumption to look at the ways in which these campaigns discursively construct notions of water resilience. By analyzing eight televised WCCs produced by the Israel Water Authority from 2008 to 2018 in response to recurring droughts, this paper shows how discourses of resilience are audio-visually and symbolically constructed and represented to the public. The results indicate that a variety of opposite and competing discursive strategies were used in these campaigns: motivational, instructive or informative, fear/hope, nationalistic/individualistic and eco-centric/anthropocentric. The longitudinal comparison reveals how the discourse of water resilience evolved over the years from resilience by resistance to transformation and adaptation, confined to depolitical ethical-individual behavioral change while ignoring government responsibility, systemic social-environmental causes of the problem, and climate change.","PeriodicalId":54205,"journal":{"name":"Environmental Communication-A Journal of Nature and Culture","volume":"17 1","pages":"739 - 756"},"PeriodicalIF":2.7,"publicationDate":"2022-08-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"81001073","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"社会学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-08-18DOI: 10.1080/17524032.2022.2109708
Priska Breves, N. Liebers
ABSTRACT Due to the practice of greenwashing, consumers’ trust in green advertising has been reduced. Consequently, when confronted with green advertising appeals, individuals often infer ulterior motives, do not purchase sustainable products and are less inclined to behave pro-environmentally. Based on their success in regular advertising campaigns, social media influencers (SMIs) have been recommended as endorsers for green products to increase advertising effectiveness and sustainable behavior, but no empirical evidence supports these suggestions. An online study with a two-level between-subjects experimental design (N = 145) was employed to validate the positive impact of green advertising on SMIs’ followers compared to non-followers. Results indicate that followers, who have established an intense parasocial relationship with the SMI, believe them to be more trustworthy and consequently attribute affective rather than calculative motives. The attribution of an affective motive, in turn, increased green advertising effectiveness. Furthermore, parasocial relationships enhanced pro-environmental intentions regarding sustainable behavior.
{"title":"#Greenfluencing. The Impact of Parasocial Relationships with Social Media Influencers on Advertising Effectiveness and Followers’ Pro-environmental Intentions","authors":"Priska Breves, N. Liebers","doi":"10.1080/17524032.2022.2109708","DOIUrl":"https://doi.org/10.1080/17524032.2022.2109708","url":null,"abstract":"ABSTRACT Due to the practice of greenwashing, consumers’ trust in green advertising has been reduced. Consequently, when confronted with green advertising appeals, individuals often infer ulterior motives, do not purchase sustainable products and are less inclined to behave pro-environmentally. Based on their success in regular advertising campaigns, social media influencers (SMIs) have been recommended as endorsers for green products to increase advertising effectiveness and sustainable behavior, but no empirical evidence supports these suggestions. An online study with a two-level between-subjects experimental design (N = 145) was employed to validate the positive impact of green advertising on SMIs’ followers compared to non-followers. Results indicate that followers, who have established an intense parasocial relationship with the SMI, believe them to be more trustworthy and consequently attribute affective rather than calculative motives. The attribution of an affective motive, in turn, increased green advertising effectiveness. Furthermore, parasocial relationships enhanced pro-environmental intentions regarding sustainable behavior.","PeriodicalId":54205,"journal":{"name":"Environmental Communication-A Journal of Nature and Culture","volume":"24 1","pages":"773 - 787"},"PeriodicalIF":2.7,"publicationDate":"2022-08-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"90802691","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"社会学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-08-18DOI: 10.1080/17524032.2022.2115095
Rachel R. Mourão, Gisele Neuls, K. Ninni
ABSTRACT Despite massive environmental impacts and socioeconomic risks, hydropower dams continue to be widely adopted and unquestioned in developing countries. This study analyzes two decades of mainstream media coverage of dams in Brazil, where two-thirds of energy consumption comes from hydropower. Through a content analysis of news articles published by the largest outlets in the country, we found coverage has relied on official and construction companies’ voices and focused on economic progress, bureaucracy, corruption, and partisan politics. News rarely covered the socio-environmental risks and impacts caused by dams or questioned the country’s reliance on hydropower. Overall, newspapers presented dams as highly necessary projects for national progress, conforming to a modernization-oriented mindset prevalent in newsrooms when it comes to coverage about energy. As a result, journalism has contributed to the invisibility of the struggles faced by people and the environment directly impacted by hydropower dams.
{"title":"Hydropower in the News: how Journalists do (not) Cover the Environmental and Socioeconomic Costs of Dams in Brazil","authors":"Rachel R. Mourão, Gisele Neuls, K. Ninni","doi":"10.1080/17524032.2022.2115095","DOIUrl":"https://doi.org/10.1080/17524032.2022.2115095","url":null,"abstract":"ABSTRACT Despite massive environmental impacts and socioeconomic risks, hydropower dams continue to be widely adopted and unquestioned in developing countries. This study analyzes two decades of mainstream media coverage of dams in Brazil, where two-thirds of energy consumption comes from hydropower. Through a content analysis of news articles published by the largest outlets in the country, we found coverage has relied on official and construction companies’ voices and focused on economic progress, bureaucracy, corruption, and partisan politics. News rarely covered the socio-environmental risks and impacts caused by dams or questioned the country’s reliance on hydropower. Overall, newspapers presented dams as highly necessary projects for national progress, conforming to a modernization-oriented mindset prevalent in newsrooms when it comes to coverage about energy. As a result, journalism has contributed to the invisibility of the struggles faced by people and the environment directly impacted by hydropower dams.","PeriodicalId":54205,"journal":{"name":"Environmental Communication-A Journal of Nature and Culture","volume":"13 1","pages":"822 - 835"},"PeriodicalIF":2.7,"publicationDate":"2022-08-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"83497538","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"社会学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-08-18DOI: 10.1080/17524032.2022.2125548
D. Rooney
ABSTRACT COVID-19 has ushered in controversy and debate over Chinese wet markets, including calls for their immediate shutdown by major politicians and international figures. Despite their politicization, there is considerable confusion on what wet markets are and their relation to wildlife, sale of exotic animals and/or disease risk. This study examines US newspaper coverage of wet markets in the spring of 2020, finding that articles portrayed wet markets as metonyms for broader shifts in human–animal relations. In place of examining specific behaviors that threatened public health, coverage tended to emphasize the strangeness of meats and slaughter to a Western audience familiar with a broad gap between meat and animals, repeating tropes of Chinese dog or cat-eating. As a result, discomfort at wet market descriptions is easily translated into racial animus, associating inappropriate human–animal contact with cultural pathology and marking factory farming as a litmus test of a developed distance from nature.
{"title":"“A Primordial Situation”: Metonymical Linkages in US Newspaper Coverage of Wet Markets","authors":"D. Rooney","doi":"10.1080/17524032.2022.2125548","DOIUrl":"https://doi.org/10.1080/17524032.2022.2125548","url":null,"abstract":"ABSTRACT COVID-19 has ushered in controversy and debate over Chinese wet markets, including calls for their immediate shutdown by major politicians and international figures. Despite their politicization, there is considerable confusion on what wet markets are and their relation to wildlife, sale of exotic animals and/or disease risk. This study examines US newspaper coverage of wet markets in the spring of 2020, finding that articles portrayed wet markets as metonyms for broader shifts in human–animal relations. In place of examining specific behaviors that threatened public health, coverage tended to emphasize the strangeness of meats and slaughter to a Western audience familiar with a broad gap between meat and animals, repeating tropes of Chinese dog or cat-eating. As a result, discomfort at wet market descriptions is easily translated into racial animus, associating inappropriate human–animal contact with cultural pathology and marking factory farming as a litmus test of a developed distance from nature.","PeriodicalId":54205,"journal":{"name":"Environmental Communication-A Journal of Nature and Culture","volume":"25 1","pages":"836 - 849"},"PeriodicalIF":2.7,"publicationDate":"2022-08-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"90350352","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"社会学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-07-04DOI: 10.1080/17524032.2022.2026798
Tiara R. Na’puti
ABSTRACT On 24 October 2018, Super Typhoon Yutu devastated the Mariana Islands with 185 km/hr winds, unnaturally exposing the ongoing consequences of United States’ colonialism and disaster militarism. Yutu also revealed the local Indigenous responses as resilience rhetorics, characterized by relationality, responsibility, reciprocity, and justice. This essay argues that U.S. media perpetuation of disaster militarism surrounding Yutu must be understood alongside reverberating Indigenous resilience. First, it outlines the Mariana Islands as a U.S. colony; then, it examines U.S. media and the production of ignorance around empire and militarism; and finally, it concludes with Mariana Islands fieldwork to consider how resilience is rhetorically manifested and locally mediated to challenge colonial power, disaster militarism, and to enact Indigenous environmental justice.
{"title":"Disaster Militarism and Indigenous Responses to Super Typhoon Yutu in the Mariana Islands","authors":"Tiara R. Na’puti","doi":"10.1080/17524032.2022.2026798","DOIUrl":"https://doi.org/10.1080/17524032.2022.2026798","url":null,"abstract":"ABSTRACT On 24 October 2018, Super Typhoon Yutu devastated the Mariana Islands with 185 km/hr winds, unnaturally exposing the ongoing consequences of United States’ colonialism and disaster militarism. Yutu also revealed the local Indigenous responses as resilience rhetorics, characterized by relationality, responsibility, reciprocity, and justice. This essay argues that U.S. media perpetuation of disaster militarism surrounding Yutu must be understood alongside reverberating Indigenous resilience. First, it outlines the Mariana Islands as a U.S. colony; then, it examines U.S. media and the production of ignorance around empire and militarism; and finally, it concludes with Mariana Islands fieldwork to consider how resilience is rhetorically manifested and locally mediated to challenge colonial power, disaster militarism, and to enact Indigenous environmental justice.","PeriodicalId":54205,"journal":{"name":"Environmental Communication-A Journal of Nature and Culture","volume":"22 1","pages":"612 - 629"},"PeriodicalIF":2.7,"publicationDate":"2022-07-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"81761981","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"社会学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-07-04DOI: 10.1080/17524032.2022.2107553
S. Ho, Wen-Dee Tan, Tong Jee Goh, Edson C. Tandoc
ABSTRACT As Southeast Asia faces the energy challenge, environmental groups are key in facilitating discussions on energy use. However, limited research on the communication strategies of environmental groups in the region has hampered evaluation of the efficacy of extant communication efforts. We conducted online focus group discussions with 26 environmental groups in Indonesia, Malaysia, and Singapore to examine their communication goals, use of communication channels, and the range of public engagement activities. Results indicated that the groups conducted dialogical public engagement activities and used digital media platforms frequently. We offer recommendations for environmental groups who wish to expand their scope of communication outreach.
{"title":"Communicating the Future of Energy Use: Qualitative Insights into the Efforts of Environmental Groups in Indonesia, Malaysia, and Singapore","authors":"S. Ho, Wen-Dee Tan, Tong Jee Goh, Edson C. Tandoc","doi":"10.1080/17524032.2022.2107553","DOIUrl":"https://doi.org/10.1080/17524032.2022.2107553","url":null,"abstract":"ABSTRACT As Southeast Asia faces the energy challenge, environmental groups are key in facilitating discussions on energy use. However, limited research on the communication strategies of environmental groups in the region has hampered evaluation of the efficacy of extant communication efforts. We conducted online focus group discussions with 26 environmental groups in Indonesia, Malaysia, and Singapore to examine their communication goals, use of communication channels, and the range of public engagement activities. Results indicated that the groups conducted dialogical public engagement activities and used digital media platforms frequently. We offer recommendations for environmental groups who wish to expand their scope of communication outreach.","PeriodicalId":54205,"journal":{"name":"Environmental Communication-A Journal of Nature and Culture","volume":"18 1","pages":"589 - 597"},"PeriodicalIF":2.7,"publicationDate":"2022-07-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"85148887","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"社会学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-07-04DOI: 10.1080/17524032.2022.2086894
Christopher L. Cummings, David J. Peters
ABSTRACT Recent gene editing tools and techniques continue to develop at a swift pace and gene-edited foods boast significant promise to create identifiable benefits for end-use consumers, although there are currently few publicly identifiable products in the commercial marketplace. While competing stakeholders are active in this space, few public-facing media stories have surfaced and there have been few studies of public opinion of gene-edited foods. This article reports findings of the first representative survey study of public opinion toward gene-edited foods in the United States. This work finds that Americans are divided on their perceptions of this new technology and provides robust and granular assessment and identification of socioeconomic and belief-based classifications to better describe the current state of public opinion in this area.
{"title":"Gene-Edited Foods and the Public: The First Representative Survey Study of the United States","authors":"Christopher L. Cummings, David J. Peters","doi":"10.1080/17524032.2022.2086894","DOIUrl":"https://doi.org/10.1080/17524032.2022.2086894","url":null,"abstract":"ABSTRACT Recent gene editing tools and techniques continue to develop at a swift pace and gene-edited foods boast significant promise to create identifiable benefits for end-use consumers, although there are currently few publicly identifiable products in the commercial marketplace. While competing stakeholders are active in this space, few public-facing media stories have surfaced and there have been few studies of public opinion of gene-edited foods. This article reports findings of the first representative survey study of public opinion toward gene-edited foods in the United States. This work finds that Americans are divided on their perceptions of this new technology and provides robust and granular assessment and identification of socioeconomic and belief-based classifications to better describe the current state of public opinion in this area.","PeriodicalId":54205,"journal":{"name":"Environmental Communication-A Journal of Nature and Culture","volume":"116 1","pages":""},"PeriodicalIF":2.7,"publicationDate":"2022-07-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"78158448","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"社会学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-07-04DOI: 10.1080/17524032.2022.2026799
Inna Levy, Alonit Berenson
ABSTRACT This study identifies the key themes in online commenting on news reports about gas rig placements near Israel’s coastline. We employed an inductive thematic analysis to study 1276 comments and three main themes emerged from the analysis: (a) views on protesting against the rigs; (b) criminal labels; and (c) dangers of nearshore rigs. Although the majority of the comments supported the protest against the rigs, there was no consensus. The commenters who supported the protest described the acts that lead to environmental harm as criminal, deviant and corrupt. They also criticized the Israeli government and considered capital-government relations as the driving mechanism to place the rigs near the coast. The discussion addresses the meanings of the themes in the context of green cultural criminology, rhetorical strategies, including politics of definitions and causes, the rhetoric of rectitude and rationality, domain statements, and Aristotle’s rhetoric framework (logos, pathos, and ethos).
{"title":"Green Criminology and Rhetoric of Public Opinion: Online Commenting on Gas Rigs Near Israel's Coast","authors":"Inna Levy, Alonit Berenson","doi":"10.1080/17524032.2022.2026799","DOIUrl":"https://doi.org/10.1080/17524032.2022.2026799","url":null,"abstract":"ABSTRACT\u0000 This study identifies the key themes in online commenting on news reports about gas rig placements near Israel’s coastline. We employed an inductive thematic analysis to study 1276 comments and three main themes emerged from the analysis: (a) views on protesting against the rigs; (b) criminal labels; and (c) dangers of nearshore rigs. Although the majority of the comments supported the protest against the rigs, there was no consensus. The commenters who supported the protest described the acts that lead to environmental harm as criminal, deviant and corrupt. They also criticized the Israeli government and considered capital-government relations as the driving mechanism to place the rigs near the coast. The discussion addresses the meanings of the themes in the context of green cultural criminology, rhetorical strategies, including politics of definitions and causes, the rhetoric of rectitude and rationality, domain statements, and Aristotle’s rhetoric framework (logos, pathos, and ethos).","PeriodicalId":54205,"journal":{"name":"Environmental Communication-A Journal of Nature and Culture","volume":"29 1","pages":"630 - 644"},"PeriodicalIF":2.7,"publicationDate":"2022-07-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"80352955","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"社会学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-07-04DOI: 10.1080/17524032.2022.2080242
Nathaniel Geiger, Melanie A. Sarge, Ryan N. Comfort
ABSTRACT Emerging research has demonstrated that the effects of climate change communication are influenced by the message recipient’s perceptions of the message source. In the present study, we extend this previous work into a domain wrought with inferred communicator biases, policy advocacy. Competence and character enhancing source factors, expertise, perceived caring, and salient value similarity are manipulated to assess their impact on one’s likelihood to support a policy advocated by the source. Results from this online experiment (N = 397) suggest that a climate change policy advocate increased policy support when the advocate was described as (a) caring about people like the participant (vs. not caring) and (b) sharing the participants’ salient values for environmental protection (vs. not sharing their salient values). In contrast, policy support was not influenced by information about the advocate’s expertise. These findings provide initial evidence that communication efforts may need to consider source factors beyond expertise and particularly, those related to trusting one’s character when advocating climate policies. Further, such efforts may be most effective when tailored according to values individuals’ associate with a specific environmental issue or situation.
{"title":"An Examination of Expertise, Caring and Salient Value Similarity as Source Factors that Garner Support for Advocated Climate Policies","authors":"Nathaniel Geiger, Melanie A. Sarge, Ryan N. Comfort","doi":"10.1080/17524032.2022.2080242","DOIUrl":"https://doi.org/10.1080/17524032.2022.2080242","url":null,"abstract":"ABSTRACT Emerging research has demonstrated that the effects of climate change communication are influenced by the message recipient’s perceptions of the message source. In the present study, we extend this previous work into a domain wrought with inferred communicator biases, policy advocacy. Competence and character enhancing source factors, expertise, perceived caring, and salient value similarity are manipulated to assess their impact on one’s likelihood to support a policy advocated by the source. Results from this online experiment (N = 397) suggest that a climate change policy advocate increased policy support when the advocate was described as (a) caring about people like the participant (vs. not caring) and (b) sharing the participants’ salient values for environmental protection (vs. not sharing their salient values). In contrast, policy support was not influenced by information about the advocate’s expertise. These findings provide initial evidence that communication efforts may need to consider source factors beyond expertise and particularly, those related to trusting one’s character when advocating climate policies. Further, such efforts may be most effective when tailored according to values individuals’ associate with a specific environmental issue or situation.","PeriodicalId":54205,"journal":{"name":"Environmental Communication-A Journal of Nature and Culture","volume":"2015 1","pages":"788 - 804"},"PeriodicalIF":2.7,"publicationDate":"2022-07-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"74257950","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"社会学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}