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How AI-Generated Summaries of Reviews are Reshaping E-Commerce With Competing Retailers? 人工智能生成的评论摘要如何重塑电子商务与竞争零售商?
IF 5.2 3区 管理学 Q1 BUSINESS Pub Date : 2025-11-26 DOI: 10.1109/TEM.2025.3637769
Zheng Li;Yina Li;Jiayu Zhou;Fei Ye;Yuanzhu Zhan
With the rapid advancement of generative AI (Gen-AI), e-commerce platforms like Amazon and Newegg are adopting AI-generated summaries (AIGS) to synthesize online reviews. We analytically study the transformative impact of AIGS on e-commerce with competing retailers by examining its two key effects: the convenience effect, which reduces consumers’ reading costs to access review information, and the filtering effect, which aids consumers in making more informed purchase decisions. Retailers differ in their market reputation (MR), and not all consumers in the market trust AIGS. Our findings suggest that the convenience effect and the filtering effect influence competition in opposite ways. When consumer trust in AIGS is high, its adoption may intensify price competition. We further show that moderately high consumer trust in AIGS enables its adoption to create an all-win outcome for both the platform and competing retailers. Surprisingly, we find that while high trust in AIGS can reinforce high-MR retailers’ advantages (a Matthew effect), the adoption of AIGS under low trust may instead reshape market competition by narrowing these advantages. Interestingly, when AIGS is fully trusted and adoption costs are moderate, it improves social welfare but may lower consumer surplus due to elevated prices.
随着生成式人工智能(Gen-AI)的快速发展,亚马逊和新蛋等电商平台正在采用人工智能生成摘要(AI -generated summaries,简称AIGS)来合成在线评论。我们分析研究了AIGS对电子商务的变革性影响,考察了它的两个关键效应:便利效应,它降低了消费者获取评论信息的阅读成本;过滤效应,它帮助消费者做出更明智的购买决策。零售商的市场声誉(MR)各不相同,市场上并非所有消费者都信任aig。我们的研究结果表明,便利效应和过滤效应以相反的方式影响竞争。当消费者对aig的信任度较高时,其采用可能会加剧价格竞争。我们进一步表明,消费者对AIGS的适度信任使其采用能够为平台和竞争零售商创造双赢的结果。令人惊讶的是,我们发现,虽然对AIGS的高信任度可以增强高mr零售商的优势(马太效应),但在低信任度下采用AIGS反而可能通过缩小这些优势来重塑市场竞争。有趣的是,当ags得到充分信任且采用成本适中时,它会改善社会福利,但可能会因价格上涨而降低消费者剩余。
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引用次数: 0
Seller's Supporting Service Portfolio Selection in a Dual-Channel Supply Chain 双渠道供应链中卖方支持服务组合选择
IF 5.2 3区 管理学 Q1 BUSINESS Pub Date : 2025-11-26 DOI: 10.1109/TEM.2025.3637747
Wen Xin;Yanan Li;Dehong Li;Fei Jing
When a seller sells its product through both direct and platform channels, it is faced with the decision of selecting a supporting service for each channel—either the platform service or the third-party service. In this article, we investigate whether the platform owner allows the seller on it to use the third-party service and further explores which service portfolio should be adopted by the seller. Our results show that the platform never allows the seller to use third-party service if the platform service has a quality advantage or only a slight quality disadvantage. Interestingly, such platform behavior does not necessarily lead to lower consumer surplus or diminished social welfare. In addition, the seller's choice of service portfolio depends on the quality difference between platform and third-party services. When the platform service has a significant quality disadvantage, the seller may adopt either the PT (platform service on the platform and third-party service in the direct channel) or the TT (third-party service in both channels) portfolio. Conversely, if the disadvantage is relatively low or if the platform service has a quality advantage, the seller chooses either the PT or the PP (platform service in both channels) portfolio. Moreover, the seller may opt for a service portfolio that maximizes its profit at the expense of total consumer demand. Notably, service differentiation in the channels (PT or TP) consistently results in higher commission price charged by the platform and greater total consumer demand.
当卖家通过直销渠道和平台渠道销售产品时,它面临着为每个渠道选择一种支持服务的决定——是平台服务还是第三方服务。在本文中,我们调查了平台所有者是否允许平台上的卖家使用第三方服务,并进一步探讨了卖家应该采用哪些服务组合。我们的研究结果表明,如果平台服务有质量优势或只有轻微的质量劣势,平台永远不会允许卖家使用第三方服务。有趣的是,这种平台行为并不一定会降低消费者剩余或减少社会福利。此外,卖家对服务组合的选择取决于平台和第三方服务之间的质量差异。当平台服务存在明显的质量劣势时,卖方可以采用PT(平台上的平台服务和直接渠道中的第三方服务)或TT(两个渠道中的第三方服务)组合。相反,如果劣势相对较低或平台服务具有质量优势,则卖方选择PT或PP(两个渠道的平台服务)组合。此外,卖方可以选择一种以牺牲消费者总需求为代价使其利润最大化的服务组合。值得注意的是,渠道(PT或TP)的服务差异化始终导致平台收取更高的佣金价格和更高的消费者总需求。
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引用次数: 0
Reliability-Based Joint Optimization of Self-Healing Resource and Maintenance Policy for Systems in a Multisource Shock Environment 基于可靠性的多源冲击环境下系统自愈资源与维护策略联合优化
IF 5.2 3区 管理学 Q1 BUSINESS Pub Date : 2025-11-24 DOI: 10.1109/TEM.2025.3635874
Xiangyu Qin;Bei Wu;Ada Che
The integration of self-healing resources into systems presents a promising strategy for mitigating operational failure risks. However, the practical application of such systems is critically constrained by the absence of quantifiable management tools for precise performance evaluation and cost-effective decision-making. To bridge this gap, we develop a reliability-based management framework tailored for systems with limited self-healing resources that are subject to both natural degradation and multisource shocks. Unlike prior work, our study explicitly models the stochastic consumption of healing resources and the distinction between self-repairable and irreparable shocks. A closed-form reliability function is derived, with its validity confirmed through a dedicated simulation algorithm to ensure analytical rigor. Building on this foundation, we formulate a joint optimization model to simultaneously determine the optimal quantity of healing resources and the frequency of imperfect maintenance actions, with the objective of minimizing the average long-run cost rate under a availability constraint. A case study on self-healing lithium-ion batteries demonstrates that reliability improvements exhibit diminishing marginal returns as healing resources increase, offering a key managerial insight for resource planning. Extensive sensitivity analyses further confirm the robustness of the proposed methods and furnish engineering managers with actionable strategies to maintain a cost-availability balance amid cost fluctuations.
将自愈资源集成到系统中是一种很有前途的策略,可以减轻操作故障风险。然而,由于缺乏可量化的管理工具来进行精确的业绩评价和具有成本效益的决策,这种系统的实际应用受到严重限制。为了弥补这一差距,我们开发了一种基于可靠性的管理框架,专门针对具有有限的自我修复资源的系统,这些系统容易受到自然退化和多源冲击的影响。与之前的工作不同,我们的研究明确地模拟了愈合资源的随机消耗以及自我修复和不可修复冲击之间的区别。推导了闭式可靠性函数,并通过专门的仿真算法验证了其有效性,保证了分析的严谨性。在此基础上,建立了一个联合优化模型,同时确定修复资源的最优数量和不完善维护动作的频率,目标是在可用性约束下最小化平均长期成本率。一项关于自我修复锂离子电池的案例研究表明,随着修复资源的增加,可靠性的提高呈现出边际收益递减的趋势,这为资源规划提供了关键的管理见解。广泛的敏感性分析进一步证实了所提出方法的鲁棒性,并为工程管理人员提供了可操作的策略,以在成本波动中保持成本-可用性平衡。
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引用次数: 0
Too Much of a Good Thing? Untangling the Relationship Between R&D Volatility and Firm Performance 好事太多?研究开发波动率与企业绩效的关系
IF 5.2 3区 管理学 Q1 BUSINESS Pub Date : 2025-11-24 DOI: 10.1109/TEM.2025.3636827
Jiaojiao Qin;Annapoornima M. Subramanian;Haydar Yalçın;Tugrul Daim
Research indicates that R&D volatility (RDV) is a significant predictor of firm performance (FP). To date, however, answers on how this relationship manifests remain elusive, and practitioners have no clear guidelines for firms’ R&D spending strategy. By incorporating the strategic change view into the RDV research, this study proposes a nonlinear framework to revisit the effect of RDV on FP. Since the performance implications of a firm’s strategic change are determined by the strategic fit between it and internal capability, we also explore the contingency effect of technical capability in terms of firm digitalization (FD) and Top Management Team (TMT) technical experience (TMTTEC). Based on a panel sample of Chinese listed firms from 2011 to 2023, we find that the impact of RDV on FP is not simply linear, but follows an inverted U-shaped pattern. Moreover, FD moderates this curvilinear effect in a way that shifts it upward. A bibliometric analysis is conducted to situate our findings within the existing literature, and these research findings provide substantial theoretical and practical implications. In conclusion, our research introduces a nonlinear framework for exploring RDV for the first time.
研究表明,研发波动率(RDV)是企业绩效的显著预测因子。然而,到目前为止,关于这种关系如何表现的答案仍然难以捉摸,从业者对公司的研发支出战略没有明确的指导方针。通过将战略变革的观点纳入RDV研究,本研究提出了一个非线性框架来重新审视RDV对FP的影响。由于企业战略变革的绩效影响是由其与内部能力之间的战略契合度决定的,我们还从企业数字化(FD)和高层管理团队(TMT)技术经验(TMTTEC)两方面探讨了技术能力的权变效应。基于2011 - 2023年中国上市公司的面板样本,我们发现RDV对FP的影响不是简单的线性影响,而是遵循倒u型模式。此外,FD以一种向上移动的方式缓和了这种曲线效应。我们进行了文献计量分析,将我们的研究结果置于现有文献中,这些研究结果提供了实质性的理论和实践意义。总之,我们的研究首次引入了一个非线性框架来探索RDV。
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引用次数: 0
Virtual or Live? Choosing the Optimal Live-Streaming Mode in a Dual-Channel Supply Chain 虚拟还是实时?双通道供应链中最佳直播模式的选择
IF 5.2 3区 管理学 Q1 BUSINESS Pub Date : 2025-11-24 DOI: 10.1109/TEM.2025.3636468
Ying Wei;Shan Lyu;Ruisi Yang
With the emergence of virtual artificial intelligence (AI) streamers, choosing between a virtual streamer and a live streamer is a crucial decision for the brand manufacturer when launching a live-streaming business. This article examines a dual-channel supply chain model consisting of a brand manufacturer, a store retailer, and either an AI streamer or a key opinion leader (KOL) streamer. KOL streamers possess significant advantages over AI streamers due to their ability to interact effectively with consumers and their large fan bases. However, participating in prearranged KOL live-streaming events can incur a hassle cost for consumers, which is not required for AI streamers. In addition, when collaborating with a KOL, the brand manufacturer must pay a fixed payment and a commission rate on revenues generated from live-streaming e-commerce, which can be ignored for AI streamers. Our research indicates that the costs associating with KOLs are a key factor in mode selection. We identify cost thresholds under which the brand manufacturer may prefer the KOL live-streaming mode over the AI mode. We also find that the hassle cost is a double-edged sword for the brand manufacturer. When the hassle cost is high, the KOL mode may still be preferred over AI mode. We then derive the retailer’s mode preference and identify the conditions for achieving a common preference for the brand manufacturer and the retailer in both live-streaming scenarios. Finally, we conduct three extensions: considering product returns, exploring an alternative in-house live-streaming mode to the KOL mode, and examining the implications of an existing online channel. Results show that the findings of the main model remain robust.
随着虚拟人工智能(AI)主播的出现,品牌制造商在开展直播业务时,在虚拟主播和直播主播之间做出选择是一个至关重要的决定。本文研究了一个双渠道供应链模型,该模型由品牌制造商、商店零售商和人工智能流媒体或关键意见领袖(KOL)流媒体组成。与人工智能主播相比,KOL主播具有显著的优势,因为他们能够与消费者和庞大的粉丝群进行有效的互动。然而,参与预先安排好的KOL直播活动可能会给消费者带来麻烦的成本,这对人工智能主播来说是不需要的。此外,在与KOL合作时,品牌制造商必须为直播电商产生的收入支付固定的费用和佣金率,这对于人工智能主播来说是可以忽略的。我们的研究表明,与意见领袖相关的成本是模式选择的关键因素。我们确定了成本阈值,在此阈值下,品牌制造商可能更倾向于KOL直播模式而不是人工智能模式。我们还发现,对于品牌厂商来说,麻烦成本是一把双刃剑。当争论成本较高时,KOL模式可能仍然优于AI模式。然后,我们导出零售商的模式偏好,并确定在两个直播场景中实现品牌制造商和零售商的共同偏好的条件。最后,我们进行了三个扩展:考虑产品退货,探索替代KOL模式的内部直播模式,以及检查现有在线渠道的影响。结果表明,主模型的发现仍然是稳健的。
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引用次数: 0
Consumer Sentiment-Driven Product Ranking Using a Feature-Level Deep Learning Approach: The Case of New and Refurbished Laptops 使用功能级深度学习方法的消费者情绪驱动的产品排名:新笔记本电脑和翻新笔记本电脑的案例
IF 5.2 3区 管理学 Q1 BUSINESS Pub Date : 2025-11-21 DOI: 10.1109/TEM.2025.3633709
Atanu Dey;Mamata Jenamani;Arijit De
Electronic waste (E-waste) is an escalating global challenge, with discarded laptops forming a major share of this growing environmental burden. To support sustainable consumption and informed consumer decision-making, this study proposes an unsupervised deep learning framework that ranks refurbished and new laptop brands based on consumer sentiment extracted from online reviews. The framework identifies not only direct product features called aspects (such as battery, display, or customer support) but also experiential dimensions (such as reliability, performance, or overall satisfaction), providing a holistic view of consumer perception. By leveraging a transformer-based multiheaded attention mechanism and part-of-speech tagging, the model extracts rich five-part sentiment structures: aspect/dimension, category, opinion, irrealis (hypotheticals), and sentiment, collectively represented as ACOIS and DCOIS quintuples. These insights feed into a folksonomy-based consumer brand ranking algorithm, which aggregates sentiment scores to rank laptop brands effectively. Unlike traditional models, this framework requires no labeled training data, increasing its adaptability across domains. Comparative evaluations against state-of-the-art supervised and self-supervised models, including large language models, demonstrate superior performance with F1 score improvements of 9%, 6%, and 4% in extracting product aspects, dimensions, and opinions, respectively. The model is applied to a curated dataset comprising new and refurbished laptops within the same price segment. Results show that 40% of refurbished brands appear in the top 25% of recommendations. We ensured the framework’s robustness check, including McNemar’s statistical testing on six subtasks ($text{5/6}$ above 0.05 threshold), ablation studies with two alternative attention mechanisms, and validation against several benchmark methods, confirming framework’s stability.
电子垃圾是一个不断升级的全球性挑战,废弃的笔记本电脑构成了这一日益增长的环境负担的主要部分。为了支持可持续消费和知情的消费者决策,本研究提出了一个无监督的深度学习框架,该框架根据从在线评论中提取的消费者情绪对翻新和新笔记本电脑品牌进行排名。该框架不仅确定了称为方面的直接产品特性(如电池、显示或客户支持),还确定了体验维度(如可靠性、性能或总体满意度),从而提供了消费者感知的整体视图。通过利用基于转换器的多头注意机制和词性标记,该模型提取了丰富的五部分情感结构:方面/维度、类别、意见、不现实(假设)和情感,共同表示为ACOIS和DCOIS五元组。这些见解将被输入到一个基于大众经济学的消费者品牌排名算法中,该算法将情绪得分聚合起来,对笔记本电脑品牌进行有效排名。与传统模型不同,该框架不需要标记训练数据,增加了跨领域的适应性。与最先进的监督模型和自监督模型(包括大型语言模型)的比较评估表明,在提取产品方面、维度和意见方面,F1分数分别提高了9%、6%和4%,表现出了卓越的性能。该模型应用于一个精心策划的数据集,其中包括同一价格区间内的新笔记本电脑和翻新笔记本电脑。结果显示,40%的翻新品牌出现在推荐的前25%。我们确保了框架的稳健性检查,包括McNemar对六个子任务($text{5/6}$高于0.05阈值)的统计检验,两种替代注意力机制的侵蚀研究,以及针对几种基准方法的验证,确认了框架的稳定性。
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引用次数: 0
To Disclose or Not? Disclosure of Manufacturer Identity in Store Brand Supply Chains With Brand Spillover Effect and Online Reviews 披露还是不披露?基于品牌溢出效应的实体品牌供应链制造商身份披露与在线评价
IF 5.2 3区 管理学 Q1 BUSINESS Pub Date : 2025-11-21 DOI: 10.1109/TEM.2025.3635663
Zexuan Shi;Tiaojun Xiao;Yu Ning;Yang Tong
The increasing prevalence of store brands has attracted both retailers and national manufacturers to participate in store brand operations. However, retailers face a strategic decision regarding whether to disclose the national manufacturer's identity information, especially considering the impacts of the brand spillover effect and online reviews. This research investigates the retailer's disclosure strategy by developing a two-period model and exploring how this decision impacts online review ratings. Our findings illustrate that although the brand spillover effect of disclosing the national manufacturer's identity information can elevate consumers’ quality expectations for store brands, the influence of online reviews may diminish or even reverse this benefit. Specifically, a stronger brand spillover effect may adversely affect both parties and thus inhibit the retailer from disclosing such information, which is different from the conventional wisdom. Moreover, we demonstrate that disclosing the national manufacturer's identity is not advantageous for the retailer when the degree of the brand spillover effect is relatively low, consumers are more reference-dependent and rely more on online reviews to formulate quality expectations, and the quality level of the store brand is perceived as moderate. Finally, we consider several extensions, including strategic consumers, distinct pricing power structures, the effect of the national brand's online reviews, asymmetric consumer numbers, and heterogeneous consumer ratings, which either confirm the robustness of our findings or enrich the basic findings.
商店品牌的日益普及吸引了零售商和全国性制造商参与商店品牌运营。然而,零售商面临着是否披露国家制造商身份信息的战略决策,特别是考虑到品牌溢出效应和在线评论的影响。本研究通过开发一个两期模型来研究零售商的信息披露策略,并探讨该决策如何影响在线评论评级。我们的研究结果表明,虽然披露国家制造商身份信息的品牌溢出效应可以提高消费者对商店品牌的质量期望,但在线评论的影响可能会减弱甚至逆转这种利益。具体而言,品牌溢出效应越强,可能会对双方产生不利影响,从而抑制零售商披露这些信息,这与传统观点不同。此外,我们还发现,当品牌溢出效应程度较低、消费者更依赖参考、更依赖在线评论来制定质量期望、商店品牌的质量水平被认为是中等水平时,披露国家制造商身份对零售商不利。最后,我们考虑了几个扩展,包括战略消费者、不同的定价权结构、全国品牌在线评论的影响、不对称消费者数量和异质消费者评级,这些扩展要么证实了我们研究结果的稳健性,要么丰富了基本研究结果。
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引用次数: 0
Artificial Intelligence and Lean Six Sigma: What Have We Learned? 人工智能和精益六西格玛:我们学到了什么?
IF 5.2 3区 管理学 Q1 BUSINESS Pub Date : 2025-11-20 DOI: 10.1109/TEM.2025.3634836
Dong-Young Kim
In today's rapidly evolving business environment, organizations are increasingly leveraging artificial intelligence (AI) to unlock the full potential of Lean Six Sigma (LSS). Although the integration of AI with LSS has been identified as a critical area of research, existing review studies have yet to present an in-depth analysis of this intersection. This study aims to uncover critical knowledge clusters and propose future research directions on the integration of AI with LSS. It also seeks to develop an integrative framework elucidating the role of AI in enhancing an organization's dynamic capabilities. A systematic literature review and bibliometric analysis were conducted to synthesize existing research and identify thematic structures. Our analysis reveals that AI research within the LSS context remains in its early developmental stages, despite the pioneering efforts of scholars. The literature on AI and LSS demonstrates a limited effort to incorporate established theories. This study identifies four distinct knowledge clusters and presents five key propositions that offer valuable directions for future research. This study contributes to the literature by providing a comprehensive overview of AI's role in supporting the implementation of LSS practices. It proposes an AI-supported LSS dynamic capability framework, explaining how AI facilitates the sensing, seizing, and reconfiguring cycle within LSS. To bridge theory and practice, a decision matrix is presented, mapping AI to the DMAIC phases with illustrative industry examples.
在当今快速发展的商业环境中,组织越来越多地利用人工智能(AI)来释放精益六西格玛(LSS)的全部潜力。尽管人工智能与LSS的整合已被确定为一个关键的研究领域,但现有的综述研究尚未对这一交叉点进行深入分析。本研究旨在揭示关键知识集群,并提出AI与LSS融合的未来研究方向。它还寻求开发一个综合框架,阐明人工智能在增强组织动态能力方面的作用。通过系统的文献综述和文献计量分析,综合现有研究成果,确定主题结构。我们的分析表明,尽管学者们做出了开创性的努力,但LSS背景下的人工智能研究仍处于早期发展阶段。关于人工智能和LSS的文献表明,在整合现有理论方面所做的努力有限。本研究确定了四个不同的知识集群,并提出了五个关键命题,为未来的研究提供了有价值的方向。本研究通过提供人工智能在支持LSS实践实施中的作用的全面概述,为文献做出了贡献。提出了一个人工智能支持的LSS动态能力框架,解释了人工智能如何促进LSS内的感知、捕获和重新配置周期。为了连接理论和实践,本文提出了一个决策矩阵,将人工智能映射到DMAIC阶段,并提供了说明性的行业示例。
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引用次数: 0
Coping With Extreme Weather Risks: Implications of Insurance Innovation and Government Subsidies in Agricultural Supply Chains 应对极端天气风险:保险创新和政府补贴对农业供应链的影响
IF 5.2 3区 管理学 Q1 BUSINESS Pub Date : 2025-11-18 DOI: 10.1109/TEM.2025.3634149
Xin Wang;Jianghua Wu
Extreme weather events increasingly disrupt agricultural supply chains (ASCs). Insurance serves as a vital financial buffer, compensating smallholder farmers’ input costs while also enhancing their ability to repay loans. Traditional insurance, due to lengthy verification and delayed payouts, limits the farmers’ quick response to extreme weather. Recently, smart insurance has emerged as a promising solution, leveraging index-based verification and automated payouts to facilitate timely farmer recovery. In this article, we explore the operation of an e-commerce-based ASC under extreme weather, considering dual protection of crop insurance (traditional or smart) and government subsidies (premium or input). We examine the insurer's decision to adopt smart insurance and its alignment with the socially optimal outcome. Our results show that, when farmer recovery efficiency is low, smart insurance is preferred only if traditional verification incurs high costs. Conversely, with efficient farmer recovery, the insurer always adopts smart insurance, which empowers the ASC to sustain under severe weather conditions but may lead to a decline in social welfare due to the associated subsidy expenditure. Furthermore, we analyze the implications of insurance innovation for government subsidy policies. We find that smart insurance can resolve the policy dilemma faced by traditional insurance, where no policy can outperform the other in both farmer well-being and social welfare under severe weather conditions. In contrast, smart insurance enables the input subsidy to achieve a dual-benefit outcome. This finding highlights the potential of insurance innovation in improving government policy effectiveness.
极端天气事件日益破坏农业供应链。保险是一个重要的财政缓冲,补偿了小农的投入成本,同时也提高了他们偿还贷款的能力。传统保险由于验证时间长,赔付延迟,限制了农民对极端天气的快速反应。最近,智能保险已经成为一种有前途的解决方案,利用基于指数的验证和自动支付来促进农民及时恢复。在本文中,我们探讨了在极端天气下基于电子商务的ASC的运营,考虑了作物保险(传统或智能)和政府补贴(保费或投入)的双重保护。我们考察了保险人采用智能保险的决定及其与社会最优结果的一致性。研究结果表明,在农民回收效率较低的情况下,只有在传统验证成本较高的情况下,才会选择智能保险。相反,在农民有效恢复的情况下,保险公司总是采用智能保险,这使ASC能够在恶劣天气条件下维持,但由于相关的补贴支出,可能导致社会福利下降。此外,本文还分析了保险创新对政府补贴政策的影响。我们发现,智能保险可以解决传统保险面临的政策困境,即在恶劣天气条件下,没有一种政策在农民福利和社会福利方面都优于其他政策。相比之下,智能保险使投入补贴实现了双重效益的结果。这一发现凸显了保险创新在提高政府政策有效性方面的潜力。
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引用次数: 0
Green R&D in Supply Chains: A Game Analysis of Core Firm Sponsorship and Supplier Independence 供应链中的绿色研发:核心企业赞助与供应商独立性的博弈分析
IF 5.2 3区 管理学 Q1 BUSINESS Pub Date : 2025-11-17 DOI: 10.1109/TEM.2025.3633382
Kehong Chen;Dawei Wang;Shengming Zheng
Amid growing environmental and social pressures, enhancing supply chain sustainability has become a central concern for firms, with supplier environmental, social, and governance practices, particularly green research and development (R&D), playing a pivotal role. However, how dominant firms incentivize supplier green R&D and how such sponsorship influences the interests of different supply chain members remain underexplored. This study develops a Stackelberg game model consisting of a supplier, a dominant core firm (acting as a retailer), and a weak retailer to investigate two widely observed green R&D approaches. The first is supplier-independent R&D, where the supplier bears all R&D costs. The second is core firm-sponsored R&D, which can take the form of either core firm exclusive sponsored R&D (CE), where the benefits are restricted to the core firm, or core firm inclusive sponsored R&D (CI), where the benefits are shared across all downstream firms. The analysis reveals that core firm sponsorship is not always accepted by the supplier, even when it reduces her direct R&D costs. When R&D costs are high, supplier-independent R&D emerges as the equilibrium choice. Only under moderate R&D costs does the supplier accept sponsorship from the core firm, which can lead to win-win or sub-win-win outcomes for the core firm and supplier. However, such sponsorship, especially in its exclusive form, may harm the weak retailer, challenging the common belief that ESG-oriented strategies universally benefit all stakeholders.
在日益增长的环境和社会压力下,提高供应链的可持续性已成为企业关注的中心问题,供应商的环境、社会和治理实践,特别是绿色研发(R&D),发挥着关键作用。然而,主导企业如何激励供应商绿色研发以及这种赞助如何影响不同供应链成员的利益仍未得到充分探讨。本文建立了一个由供应商、占主导地位的核心企业(作为零售商)和弱势零售商组成的Stackelberg博弈模型,以考察两种广泛观察到的绿色研发方法。第一种是供应商自主研发,供应商承担所有研发成本。第二种是核心企业赞助研发,其形式可以是核心企业独家赞助研发(CE),即利益仅限于核心企业,也可以是核心企业包容性赞助研发(CI),即利益在所有下游企业中共享。分析表明,即使核心企业赞助降低了供应商的直接研发成本,供应商也不一定会接受核心企业赞助。当研发成本较高时,供应商独立研发成为均衡选择。只有在研发成本适中的情况下,供应商才会接受核心企业的赞助,这可能导致核心企业与供应商的双赢或次双赢。然而,这种赞助,尤其是以排他性的形式,可能会伤害到弱小的零售商,挑战了以esg为导向的战略普遍惠及所有利益相关者的普遍信念。
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IEEE Transactions on Engineering Management
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