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A Study on the Influence of Fund Manager's Appearance and Ability on Fund Performance 基金经理的外貌和能力对基金业绩的影响研究
Pub Date : 2022-04-27 DOI: 10.1145/3537693.3537740
Cuifeng Wu, Shuyue Wu
Recently, investment of fund has become more and more popular. The fund manager plays a very important role in the process of fund management. This paper takes China's common stock fund as research sample, focusing on the impact of the personal characteristics of fund managers, including appearance and ability, to study the influence of fund manager's appearance and ability on fund performance. The results show that appearance and ability have a significant positive effect on fund manager performance. Therefore, this paper has reference and practical significance for investors to choose excellent fund managers.
近年来,基金投资越来越受欢迎。基金经理在基金管理过程中起着非常重要的作用。本文以中国普通股基金为研究样本,重点研究基金经理的个人特征,包括外貌和能力对基金业绩的影响,研究基金经理的外貌和能力对基金业绩的影响。结果表明,外表和能力对基金经理绩效有显著的正向影响。因此,本文对投资者选择优秀的基金经理具有参考和现实意义。
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引用次数: 0
Research on the Impact of Gamification on Brand Equity 游戏化对品牌资产的影响研究
Pub Date : 2022-04-27 DOI: 10.1145/3537693.3537727
Xiaomei Wu, Chaoping Liu, Bangyun Hu
This paper aims to clarify the relationship between gamification and brand equity based on self-determination theory and the stimulus-organism-response model of environmental psychology. It uses a questionnaire to collect data and hierarchical regression analysis to test the hypotheses. This research provides an empirical analysis of how gamification affects brand equity. Research results show that gamification and its three dimensions positively affect brand equity; game dynamics and components positively influence consumers' autonomy, competence, and relatedness, while game mechanics have no significant effect on the three basic needs. Autonomy, competence, and relatedness positively impact brand equity and partially mediate the relationship between gamification and brand equity. Openness, one of the five core personalities, positively moderates the impact of autonomy and relatedness on brand equity and negatively moderates the impact of competence on brand equity. This paper not only enriches self-determination theory and gamification theory but also provides suggestions for gamification practice.
本文旨在基于自我决定理论和环境心理学的刺激-有机体-反应模型,阐明游戏化与品牌资产之间的关系。采用问卷调查收集数据,分层回归分析检验假设。本研究对游戏化如何影响品牌资产进行了实证分析。研究结果表明,游戏化及其三个维度对品牌资产具有正向影响;游戏动态和组件正向影响消费者的自主性、能力和关联性,而游戏机制对这三种基本需求的影响不显著。自主性、能力和关联性正向影响品牌资产,并部分中介游戏化与品牌资产之间的关系。五种核心人格之一的开放性正向调节自主性和亲缘性对品牌资产的影响,负向调节能力对品牌资产的影响。本文不仅丰富了自我决定理论和游戏化理论,而且为游戏化实践提供了建议。
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引用次数: 0
The Value of Landlord's Flexible Supply in Accommodation Market: The Case of Airbnb 住宿市场中房东弹性供给的价值——以Airbnb为例
Pub Date : 2022-04-27 DOI: 10.1145/3537693.3537713
Zihan Wang, Baoying Zhang
The sharing economy had a profound impact on the accommodation industry in the past decade. Most widely known is Airbnb which allows its clients sharing their idle properties anytime they are willing to accept prevailing rental prices. Using the data collected from Airbnb.com, we explore the marginal effects and the polices effects on revenue and we estimate the traveler's demand preference for listings attributes on platform. We calculate the incentive fees by predicting landlords’ behavior with logistic regression, gradient boosting and SVM. Our results indicate that moderately rated listings are more preferred by travelers, especially those which are high occupancy rate, business type and convenient to book. If required to supply more flexible time on home sharing, landlords’ expected revenue should be guaranteed at least 254 per night on weekday and 260 per night on weekend.
在过去十年中,共享经济对住宿行业产生了深远的影响。最广为人知的是Airbnb,它允许客户随时分享闲置的房产,只要他们愿意接受现行的租金。利用从airbnb收集的数据,我们探讨了边际效应和政策对收入的影响,并估计了旅行者对平台上房源属性的需求偏好。运用logistic回归、梯度提升和支持向量机预测房东的行为,计算房东的激励费用。我们的研究结果表明,旅行者更喜欢中等评价的房源,特别是那些入住率高、商务类型和方便预订的房源。如果要求提供更灵活的时间,房东的预期收入应该保证工作日每晚至少254,周末每晚至少260。
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引用次数: 0
Media Coverage and the Noneffective Investment 媒体报道与无效投资
Pub Date : 2022-04-27 DOI: 10.1145/3537693.3537696
Cuifeng Wu, Zi-yan Chen
With the progress of science and technology, the internet has become a new information media tool, and the power of media has begun to affect the capital market. With the rapid development of the internet and market, China's culture, sports and entertainment industry has received more and more attention from the media. This paper takes A-share listed companies in the culture, sports and entertainment industry in Shanghai and Shenzhen stock exchange in 2014-2018 as the research sample, and studies the influence of media attention on noneffective investment of listed companies. The results show that noneffective investment is common in this industry, and media attention can alleviate the problem of over investment. Finally, based on the analysis, the paper puts forward relevant suggestions for enterprises and government.
随着科学技术的进步,互联网已经成为一种新的信息媒体工具,媒体的力量已经开始影响资本市场。随着互联网和市场的快速发展,中国的文化、体育和娱乐产业越来越受到媒体的关注。本文以2014-2018年沪深两市a股文化体育娱乐行业上市公司为研究样本,研究媒体关注度对上市公司非有效投资的影响。结果表明,该行业的非有效投资是普遍存在的,媒体的关注可以缓解投资过度的问题。最后,在分析的基础上,对企业和政府提出了相关建议。
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引用次数: 1
How Mental Health Program Moderate Remote Audit, Computer Literacy and CAATs Impact on Auditor Work Performance during Pandemic Covid-19 在Covid-19大流行期间,心理健康项目如何调节远程审计、计算机素养和CAATs对审核员工作绩效的影响
Pub Date : 2022-04-27 DOI: 10.1145/3537693.3537754
B. Handoko, G. Thomas
The stress level of working in a public accounting firm is no longer a secret, this happens all over the world, including in Indonesia. The stress level is very high, especially during peak season. Many public accounting firm employees, namely auditors who are not strong and resign, so that the turnover rate is very high. This is still exacerbated by the pandemic of Covid-19, which requires the auditor's work pace to change. What previously worked onsite became online. The use of remote auditing and computer assisted audit techniques is being increased. However, without adequate computer literacy, of course this will make it more difficult for auditors and become a new cause of stress. Researchers are interested in examining the use of mental health programs as moderating variables to moderate the effect of remote audit, computer literacy and computer assisted audit techniques on auditor work performance during the Covid-19 pandemic. Our research is a quantitative research, the data that is processed is primary data. The survey results from the object of our research, namely the auditor at a public accounting firm in Jakarta. Processing the data using statistical software and also the Sobel test to test the moderating effect. We get the results that remote audit, computer literacy and computer assisted audit techniques have a significant effect on auditor work performance during Covid-19 and mental health programs moderate the effect of these three variables.
在会计师事务所工作的压力已经不再是秘密,这种情况在世界各地都有发生,包括在印度尼西亚。压力水平非常高,尤其是在旺季。许多会计师事务所的员工,即审计人员不强而辞职,使离职率非常高。2019冠状病毒病大流行仍然加剧了这种情况,这要求审计师改变工作节奏。以前在现场工作的东西变成了在线。正在增加使用远程审计和计算机辅助审计技术。然而,如果没有足够的计算机知识,这当然会使审计人员更加困难,并成为压力的新原因。研究人员有兴趣研究在Covid-19大流行期间使用心理健康项目作为调节变量来调节远程审计、计算机素养和计算机辅助审计技术对审计员工作绩效的影响。我们的研究是定量研究,处理的数据是原始数据。调查结果来自我们的研究对象,即雅加达一家会计师事务所的审计师。采用统计软件对数据进行处理,并采用Sobel检验检验调节效应。我们得到的结果是,远程审计、计算机素养和计算机辅助审计技术对Covid-19期间审计员的工作绩效有显著影响,而心理健康计划调节了这三个变量的影响。
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引用次数: 1
Research on Influencing Factors of Shopping Mobile App User Viscosity——Take T-MALL APP as an example 购物类移动应用用户黏度影响因素研究——以天猫App为例
Pub Date : 2022-04-27 DOI: 10.1145/3537693.3537722
Lixia Zeng, Peng He
In order to improve the user stickiness of shopping mobile apps, this paper starts from the concept of user viscosity of mobile apps and analyzes the factors affecting user viscosity of existing mobile shopping platforms. Taking T-MALL APP as an example, questionnaire survey is used to investigate consumers' opinions on relevant factors of shopping mobile apps.Correlation analysis is used to analyze the factors affecting user stickiness of shopping mobile apps.This paper finds out the important factors affecting the user viscosity of shopping mobile apps, and puts forward suggestions on how to improve the performance of these factors.
为了提高购物类移动应用的用户粘性,本文从移动应用的用户粘性概念入手,分析了影响现有移动购物平台用户粘性的因素。以天猫APP为例,采用问卷调查的方式,调查消费者对购物手机APP相关因素的看法。运用相关分析法分析影响购物类移动应用用户粘性的因素。本文找出了影响购物类移动应用用户黏度的重要因素,并就如何提高这些因素的性能提出了建议。
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引用次数: 0
Analysis of the Use of the E-Invoice 3.0 Application on Taxable Entrepreneurs Using the Tam Model 基于Tam模型的应税企业电子发票3.0应用分析
Pub Date : 2022-04-27 DOI: 10.1145/3537693.3537761
M. Dewi, Meiryani Meiryani, Ignatius Edward Riantono, Nurlis Effendi
The purpose of this study was to analyze the use of the E-Invoice 3.0 application on Taxable Entrepreneurs in Pekanbaru using The Tam Model on periode 2020/2021. The research method used a quantitative. The variables in this study are perceived usefulness, eassy of use, trust, behavioral intention, and actual system use. This research used PLS. The results of the validity test, the questions valid becaused the AVE >0,5. The results of the reliability test, the questions reliable because the cronbach alpha's >0,7. The result of this study perceived usefulness, eassy of use, and trust have a positive and significant effect on the use of the e-invoice 3.0 application.
本研究的目的是使用Tam模型分析2020/2021年期间北坎巴鲁应税企业家使用电子发票3.0应用程序的情况。本研究采用了定量的方法。本研究的变量是感知有用性、易用性、信任、行为意图和实际系统使用。本研究采用PLS进行效度检验,结果显示,由于AVE >0,5,问题有效。信度检验的结果显示,问题的信度因为cronbach α >0,7。本研究结果表明,感知有用性、易用性和信任对电子发票3.0应用程序的使用有显著的正向影响。
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引用次数: 1
iBiz: An Android Mobile Application with Business Intelligence for Retail Micro and Small Enterprises (MSEs) iBiz:面向零售微型和小型企业(MSEs)的具有商业智能的Android移动应用
Pub Date : 2022-04-27 DOI: 10.1145/3537693.3537755
G. L. Intal, Lex Marco Paulo Miranda, Julianne Isabel Sitoy, Roehl Matoza
Currently some Micro and Small sized Enterprises (MSEs) are still recording their sales records, purchases records, and inventory records with pen and paper or the manual method. This may be the reason why MSEs are currently being left behind when it comes to utilizing business intelligence. This inspired the researchers to develop a lightweight mobile application with business intelligence capabilities for MSEs to be able to record their sales, purchases, and inventory in a mobile phone and be able to harness business intelligence with dashboards that will allow them to monitor their sales, purchases and inventory records in more comprehensive ways. After the application was developed using Dart and the Flutter SDK along with the aid of Firebase and Cloudinary as application back-ends, it was tested via functionality and usability testing methods. There were 40 owners of retail micro and small enterprises that were given a structured usability review survey composed of Likert scaled questions to analyze the applicability of the application to MSEs. Analyzing the responses, the researchers were able to determine that the businesses or respondents perceived the developed mobile application as having relevance to their business, with a verbal description of “Excellent” for each functionality in question. The respondents also perceived the application as having satisfactorily presented enough information and functionalities that would be able to help in their business. The results showed that the respondents answered “Strongly Agree” to the importance of the mobile application to their company and they would be willing to use it in the future. Having the prior results and analyses in mind, the researchers conclude that the developed android mobile business intelligence application is viewed applicable for retail micro and small enterprises by its owners as the respondents.
目前,一些微型和小型企业(MSEs)的销售记录、采购记录和库存记录仍采用纸笔或手工记录的方式。这可能就是为什么中小企业目前在利用商业智能方面落后的原因。这激发了研究人员开发一种轻量级的移动应用程序,该应用程序具有商业智能功能,使mse能够在手机上记录其销售、采购和库存,并能够利用带有仪表板的商业智能,使他们能够以更全面的方式监控其销售、采购和库存记录。在使用Dart和Flutter SDK以及Firebase和cloudary作为应用程序后端进行开发后,通过功能和可用性测试方法对其进行了测试。有40个零售微型和小型企业的所有者得到了一个结构化的可用性审查调查,该调查由李克特量表问题组成,以分析应用程序对中小企业的适用性。通过分析反馈,研究人员能够确定企业或受访者认为开发的移动应用程序与他们的业务相关,并对所讨论的每个功能进行“优秀”的口头描述。受访者还认为该应用程序提供了足够的信息和功能,这将有助于他们的业务。结果显示,受访者回答“非常同意”移动应用程序对他们公司的重要性,他们愿意在未来使用它。考虑到之前的结果和分析,研究人员得出结论,开发的android移动商业智能应用程序被其所有者作为受访者认为适用于零售微型和小型企业。
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引用次数: 0
The Influence of Brand Image on Consumer Purchase Intention and Its Impact on Portable Wi-Fi Modem Online Purchase Decision 品牌形象对消费者购买意愿的影响及其对便携式Wi-Fi调制解调器在线购买决策的影响
Pub Date : 2022-04-27 DOI: 10.1145/3537693.3537753
C. Lie, Regina Eka Riantini, V. U. Tjhin
The advancement of science and technology business is very rapidly growing causing competition in the business world to be higher. One of them is competition in the business of portable WI-FI modem products. The purpose of this research is to find out the influence of Brand Image on Purchase intention as well as its impact on online purchasing decisions. The type of data used in this study is quantitative data. The data was obtained by spreading questionnaires in the Pekanbaru City area to 115 users of portable WI-FI modems. The analysis method used in this study is Path Analysis where this method as a measuring tool for the influence of Brand Image on Purchase intention and its impact on online purchasing decisions. The results of the analysis proved that these variables have an influence on each other, and the results of this study are Brand Image and Buying Interest significantly affect the decision to buy online portable WI-FI modem products.
科技商业的发展非常迅速,导致商业世界的竞争更加激烈。其中之一是便携式WI-FI调制解调器产品业务上的竞争。本研究的目的是找出品牌形象对购买意愿的影响,以及品牌形象对在线购买决策的影响。本研究使用的数据类型为定量数据。这些数据是通过在北干巴鲁市地区向115名便携式WI-FI调制解调器用户分发问卷获得的。本研究使用的分析方法是路径分析,该方法作为衡量工具,衡量品牌形象对购买意愿的影响及其对在线购买决策的影响。分析结果证明,这些变量之间是相互影响的,本研究的结果是品牌形象和购买兴趣显著影响在线购买便携式WI-FI调制解调器产品的决策。
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引用次数: 0
An Information System Web Portal for Seasonal Fish Breeders and Hobbyists 季节性鱼类养殖者和爱好者的信息系统门户网站
Pub Date : 2022-04-27 DOI: 10.1145/3537693.3537747
E. Blancaflor, Dennis Castro, Janinne C Cunanan, Domincio Tancinco
The system is focused on providing all most all information related to fish breeding in a single website. This system is targeted to people who are beginner in the fish breeding field where they can learn about various information with help of articles published in the website about fish breeding from which a beginner can also become an expert. The system has many facilities such as forums where user can ask queries related to fish breeding and get the answers to be clear about everything they want to learn. One of the main features are the live chat system where the user can chat with other users and admin as well. Other important features include aquarium size calculator and fish compatibility test.
该系统的重点是在一个网站上提供与鱼类养殖有关的所有信息。该系统针对的是鱼类养殖领域的初学者,他们可以通过网站上发布的有关鱼类养殖的文章来了解各种信息,初学者也可以从中成为专家。该系统有许多设施,如论坛,用户可以询问有关鱼类养殖的问题,并得到答案,明确他们想要学习的一切。其中一个主要功能是实时聊天系统,用户可以与其他用户和管理员聊天。其他重要功能包括水族箱大小计算器和鱼类兼容性测试。
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引用次数: 0
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电子政务
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