Siti Hidayatul Jumaah, Siti Yulianah M. Yusuf, Iswan Iswan, Johan Mashuri, Vidya Yanti Utami
Covid-19 has infected many people around the world, even causing death for sufferers. Children are a group that is vulnerable to the spread of Covid-19, especially children who live side by side like in orphanages. This activity aims to educate and assist children at the Al-Hidayah Orphanage in Mataram in implementing Clean and Healthy Living Behavior (PHBS) in order to avoid the transmission of Covid-19. This activity also received high enthusiasm, as seen from the active participation of participants in giving and answering questions. The educational materials for PHBS in preventing COVID-19 were given, namely Clean and Healthy Behavior in Schools, Introduction of COVID-19 and its symptoms, how to wash hands properly and correctly, how to apply cough etiquette, and how to maintain personal hygiene. It can be concluded that this activity succeeded in increasing children's knowledge in implementing clean and healthy living behavior in the school environment, especially in the Al-Hidayah Orphanage Mataram. assistance to those affected by the COVID-19 pandemic.
{"title":"Edukasi Perilaku Hidup Bersih dan Sehat (PHBS) Pada Masa Pandemi Covid-19 dan Pemberian Sembako Bagi Anak-Anak di Panti Asuhan Al-Hidayah Mataram","authors":"Siti Hidayatul Jumaah, Siti Yulianah M. Yusuf, Iswan Iswan, Johan Mashuri, Vidya Yanti Utami","doi":"10.47134/comdev.v2i2.49","DOIUrl":"https://doi.org/10.47134/comdev.v2i2.49","url":null,"abstract":"Covid-19 has infected many people around the world, even causing death for sufferers. Children are a group that is vulnerable to the spread of Covid-19, especially children who live side by side like in orphanages. This activity aims to educate and assist children at the Al-Hidayah Orphanage in Mataram in implementing Clean and Healthy Living Behavior (PHBS) in order to avoid the transmission of Covid-19. This activity also received high enthusiasm, as seen from the active participation of participants in giving and answering questions. The educational materials for PHBS in preventing COVID-19 were given, namely Clean and Healthy Behavior in Schools, Introduction of COVID-19 and its symptoms, how to wash hands properly and correctly, how to apply cough etiquette, and how to maintain personal hygiene. It can be concluded that this activity succeeded in increasing children's knowledge in implementing clean and healthy living behavior in the school environment, especially in the Al-Hidayah Orphanage Mataram. assistance to those affected by the COVID-19 pandemic.","PeriodicalId":85029,"journal":{"name":"Journal of the Community Development Society","volume":"83 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-12-25","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"75471027","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Ni Putu Desy Damayanthi, I. P. W. Adh, Ni Nyoman Utami Januhari, I. A. S. Putra, I. Muliawan, I. P. K. S. Putra, Komang Nova Triana Putra, I. M. B. Gautama, I. Hendrawan, I. Saputra
Sari Ne Lemon in East Denpasar is an UKM that is active in lemon cultivation. The lemon plantation owned by Sari Ne Lemon is located in Pelaga Village, Petang District, Badung Regency. Although the lemon plantation is currently still in the village of Petang, the production and sales center is located in East Denpasar. Initially the results of the cultivation of lemon plantations were only in the form of lemons that had not undergone further processing. Currently, Sari Ne Lemon has developed lemon juice into packaged lemon juice. In its effort to develop lemon juice products, Sari Ne Lemon encountered difficulties in terms of packaging and marketing. The packaging owned by Sari Ne Lemon is still very simple, namely lemon juice is packaged and sold in plastic bottles. Therefore, the resulting product has not been able to compete in the industrial market. This service activity aims to find and implement solutions to the problems experienced by partners. Packaging that is only in the form of plastic bottles without labels will be changed into 2 types of packaging, namely labeled plastic bottle packaging and labeled plastic press glass packaging. With the activities of making branding and training on packaging of processed lemon juice products, it will produce products that have higher competitiveness and selling value. UKM Sari Ne Lemon has been helped by the successful development of their new product packaging through packaging design and implementation in 14 oz glass cups and small plastic bottles.
东登巴萨的Sari Ne Lemon是一个活跃于柠檬种植的UKM。Sari Ne lemon拥有的柠檬种植园位于巴东县佩塘区佩拉加村。虽然柠檬种植园目前仍在佩塘村，但生产和销售中心位于东登巴萨。最初，柠檬种植园种植的结果只是柠檬的形式，没有经过进一步的加工。目前，Sari Ne Lemon已将柠檬汁开发成包装柠檬汁。在努力开发柠檬汁产品的过程中，Sari Ne lemon在包装和营销方面遇到了困难。Sari Ne Lemon拥有的包装仍然很简单，就是柠檬汁用塑料瓶包装和销售。因此，由此产生的产品无法在工业市场上竞争。此服务活动旨在为合作伙伴遇到的问题找到并实施解决方案。仅以塑料瓶形式而不带标签的包装将转变为2种包装，即有标签的塑料瓶包装和有标签的塑料压片玻璃包装。通过对加工柠檬汁产品进行品牌化和包装培训等活动，生产出更具竞争力和销售价值的产品。UKM Sari Ne Lemon通过14盎司玻璃瓶和小塑料瓶的包装设计和实施，成功开发了他们的新产品包装。
{"title":"Pelatihan Pembuatan Desain Kemasan Produk Pada UKM Sari Ne Lemon","authors":"Ni Putu Desy Damayanthi, I. P. W. Adh, Ni Nyoman Utami Januhari, I. A. S. Putra, I. Muliawan, I. P. K. S. Putra, Komang Nova Triana Putra, I. M. B. Gautama, I. Hendrawan, I. Saputra","doi":"10.47134/comdev.v2i2.50","DOIUrl":"https://doi.org/10.47134/comdev.v2i2.50","url":null,"abstract":"Sari Ne Lemon in East Denpasar is an UKM that is active in lemon cultivation. The lemon plantation owned by Sari Ne Lemon is located in Pelaga Village, Petang District, Badung Regency. Although the lemon plantation is currently still in the village of Petang, the production and sales center is located in East Denpasar. Initially the results of the cultivation of lemon plantations were only in the form of lemons that had not undergone further processing. Currently, Sari Ne Lemon has developed lemon juice into packaged lemon juice. In its effort to develop lemon juice products, Sari Ne Lemon encountered difficulties in terms of packaging and marketing. The packaging owned by Sari Ne Lemon is still very simple, namely lemon juice is packaged and sold in plastic bottles. Therefore, the resulting product has not been able to compete in the industrial market. This service activity aims to find and implement solutions to the problems experienced by partners. Packaging that is only in the form of plastic bottles without labels will be changed into 2 types of packaging, namely labeled plastic bottle packaging and labeled plastic press glass packaging. With the activities of making branding and training on packaging of processed lemon juice products, it will produce products that have higher competitiveness and selling value. UKM Sari Ne Lemon has been helped by the successful development of their new product packaging through packaging design and implementation in 14 oz glass cups and small plastic bottles.","PeriodicalId":85029,"journal":{"name":"Journal of the Community Development Society","volume":"78 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-12-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"83739747","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Catfish is one of the freshwater fish whose demand is increasing every year, both in the form of fresh fish and processed foods. This increase in demand along with the ease of maintenance has made catfish a cultivated commodity that is widely eyed by fish farmers. One of the important aspects in fish farming is the provision of fish feed, although it is relatively easy, but feed management is needed to increase fish production targets. The fish feeding method mostly uses manual sowing on the surface of the pond. This method has weaknesses in terms of labor requirements and the time required if catfish farmers have many ponds, especially if the breeders forget the schedule for fish feeding. The method of implementing this community service consists of socializing activities, presenting material, directing the steps for making automatic fish feeding tools, tool making practices, tool testing and evaluation. The manufacture of this automatic fish feed tool generally consists of making the body of the tool and the assembly of the timer module components. This activity was attended by 20 people who are members of the SYSGA group in Sumbersari District, a community group engaged in catfish farming. The activity went smoothly, the participants seemed enthusiastic during the activity. Further monitoring is needed to determine the level of effectiveness and efficiency of catfish production by breeders after the use of automatic fish feed equipment.
{"title":"Mesin Pakan Otomatis Guna Meningkatkan Produktifitas Ternak Lele di Desa Sumbersari, Jember Jawa Timur","authors":"Rudianto Rudianto, Hery Indria Dwi Puspita, Wazirotus Sakinah","doi":"10.47134/comdev.v2i2.55","DOIUrl":"https://doi.org/10.47134/comdev.v2i2.55","url":null,"abstract":"Catfish is one of the freshwater fish whose demand is increasing every year, both in the form of fresh fish and processed foods. This increase in demand along with the ease of maintenance has made catfish a cultivated commodity that is widely eyed by fish farmers. One of the important aspects in fish farming is the provision of fish feed, although it is relatively easy, but feed management is needed to increase fish production targets. The fish feeding method mostly uses manual sowing on the surface of the pond. This method has weaknesses in terms of labor requirements and the time required if catfish farmers have many ponds, especially if the breeders forget the schedule for fish feeding. The method of implementing this community service consists of socializing activities, presenting material, directing the steps for making automatic fish feeding tools, tool making practices, tool testing and evaluation. The manufacture of this automatic fish feed tool generally consists of making the body of the tool and the assembly of the timer module components. This activity was attended by 20 people who are members of the SYSGA group in Sumbersari District, a community group engaged in catfish farming. The activity went smoothly, the participants seemed enthusiastic during the activity. Further monitoring is needed to determine the level of effectiveness and efficiency of catfish production by breeders after the use of automatic fish feed equipment.","PeriodicalId":85029,"journal":{"name":"Journal of the Community Development Society","volume":"50 7 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-12-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"77779772","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
R. Kartika, Erna Selviyanti, Dessya Putri Ayu Umbaran, Dina Fitriyah, Yohan Yuanta
One of the characteristics of a developed nation is a nation that has a high level of health, intelligence and work productivity. These three things are strongly influenced by the state of nutrition. Nutritional problems in Indonesia are currently included in the triple burden of nutrition status. The prevalence of stunting under five in Indonesia is included in the chronic category, which is 30.8%. The direct cause of nutritional problems in toddlers is due to an unbalanced diet. Balanced nutrition is a food composition from a variety of food ingredients that contain nutrients needed by the body, both in quality and quantity. One of the efforts to prevent nutritional problems in toddlers is to empower parents of toddlers through increasing the knowledge of mothers of toddlers. The role of the mother is very important for toddlers to fulfill balanced nutrition because the level of knowledge about nutrition will affect the food selection process and family eating behavior. Therefore, this community service program is to carry out balanced nutrition counseling activities that aim to increase the knowledge of mothers of toddlers about balanced nutrition to prevent nutritional problems in toddlers. The target of this activity is mothers of children under five at Posyandu Catleya 19. The implementation of this activity was attended by mothers of children under five at Posyandu Catleya 19, posyandu cadres, and coordinating midwives. Counseling on balanced nutrition begins with pretest activities, then continues with material presentation, discussion and question and answer, and then closes with posttest. In this activity, mothers of children under five are given a balanced nutrition module which contains material on balanced nutrition and recipes that can be applied in daily feeding of children under five. The results of the activity evaluation showed that 76.3% of mothers under five experienced an increase in knowledge after counseling.
{"title":"Peningkatan Pengetahuan Ibu Tentang Gizi Seimbang Untuk Mencegah Permasalahan Gizi Pada Balita di Kabupaten Jember","authors":"R. Kartika, Erna Selviyanti, Dessya Putri Ayu Umbaran, Dina Fitriyah, Yohan Yuanta","doi":"10.47134/comdev.v2i2.52","DOIUrl":"https://doi.org/10.47134/comdev.v2i2.52","url":null,"abstract":"One of the characteristics of a developed nation is a nation that has a high level of health, intelligence and work productivity. These three things are strongly influenced by the state of nutrition. Nutritional problems in Indonesia are currently included in the triple burden of nutrition status. The prevalence of stunting under five in Indonesia is included in the chronic category, which is 30.8%. The direct cause of nutritional problems in toddlers is due to an unbalanced diet. Balanced nutrition is a food composition from a variety of food ingredients that contain nutrients needed by the body, both in quality and quantity. One of the efforts to prevent nutritional problems in toddlers is to empower parents of toddlers through increasing the knowledge of mothers of toddlers. The role of the mother is very important for toddlers to fulfill balanced nutrition because the level of knowledge about nutrition will affect the food selection process and family eating behavior. Therefore, this community service program is to carry out balanced nutrition counseling activities that aim to increase the knowledge of mothers of toddlers about balanced nutrition to prevent nutritional problems in toddlers. The target of this activity is mothers of children under five at Posyandu Catleya 19. The implementation of this activity was attended by mothers of children under five at Posyandu Catleya 19, posyandu cadres, and coordinating midwives. Counseling on balanced nutrition begins with pretest activities, then continues with material presentation, discussion and question and answer, and then closes with posttest. In this activity, mothers of children under five are given a balanced nutrition module which contains material on balanced nutrition and recipes that can be applied in daily feeding of children under five. The results of the activity evaluation showed that 76.3% of mothers under five experienced an increase in knowledge after counseling.","PeriodicalId":85029,"journal":{"name":"Journal of the Community Development Society","volume":"107 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-12-23","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"88273917","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Bakhtiyar Hadi Prakoso, Veronika Vestine, Gandu Eko Julianto Suyoso, Dina Fitriyah, Surya Dewi Puspita
Puberty is a period of transition from childhood to adolescence. One of the signs experienced by adolescent girls is the presence of menarche. Seeing the current condition of society, many parents, especially mothers, are less than optimal in providing education for their daughters when experiencing the menarche process. In this service activity, an android application will be created that functions to help menarch education. The activity began with the application design process and socialization to young women in the village of Kemuning Lor, Jember Regency. The results of this community service activity are as many as 80% of participants feel helped by the android application. In the future, the android application that is built can be developed by increasing educational content related to menarche.
{"title":"Pembuatan Aplikasi Android Sebagai Media Pembelajaran Menarche Pada Remaja Putri Desa Kemuning Lor Kabupaten Jember","authors":"Bakhtiyar Hadi Prakoso, Veronika Vestine, Gandu Eko Julianto Suyoso, Dina Fitriyah, Surya Dewi Puspita","doi":"10.47134/comdev.v2i2.51","DOIUrl":"https://doi.org/10.47134/comdev.v2i2.51","url":null,"abstract":"Puberty is a period of transition from childhood to adolescence. One of the signs experienced by adolescent girls is the presence of menarche. Seeing the current condition of society, many parents, especially mothers, are less than optimal in providing education for their daughters when experiencing the menarche process. In this service activity, an android application will be created that functions to help menarch education. The activity began with the application design process and socialization to young women in the village of Kemuning Lor, Jember Regency. The results of this community service activity are as many as 80% of participants feel helped by the android application. In the future, the android application that is built can be developed by increasing educational content related to menarche.","PeriodicalId":85029,"journal":{"name":"Journal of the Community Development Society","volume":"55 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-12-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"85017965","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Rani Tiyas Budiyanti, Nurhasmadiar Nandini, Sutopo Patria Jati, S. P. Arso, E. Fatmasari
Indonesia targeting that at least 70% of the population vaccinated and formed the herd immunity. However, there are several challenges in reaching that target, such as the anti-vaccine movements, disinformation or hoaxes, fear of the Adverse Event Following Immunization (AEFI), and fear of needles. Based on the preliminary study, the area of Bandarharjo Public Health Centre was in the lowest 3rd place related to the COVID-19 vaccination coverage in Semarang. This was due to lack of education to the community regarding the vaccination, the high resistance to vaccination due to concerns about AEFI, and so on. Health cadres are one of the main actors in the supporting the health programs in PHC, therefore the role of health cadres need to be optimized in education and management of AEFI related to COVID-19 vaccination. This community service program was carried out offline in 30 health cadres in the working area of Bandarharjo PHC. The activity began with a pre-test, continued with the presentation of the topic, discussion session, and ends with post-test. The results of the pre-test and post-test showed that there was an increase in the knowledge of cadres between before the presentation and after the presentation session. Health cadres also received booklets containing general information about COVID-18 vaccination and also related to AEFI. Booklets given to cadres not only to increase their knowledge but also can be used to educate the community. Hopefully, with the increase in knowledge and understanding of cadres, the community will be easily get the right information. The health cadres commitment to educate the community regarding COVID-19 vaccination also hoped to increase the community knowledge related to the vaccination and also the willingness of community to receive the COVID-19 vaccination, especially in the working area of Bandarharjo PHC, Semarang City, Central Java Province.
{"title":"Pemberdayaan Kader Dalam Manajemen KIPI Pada Vaksinasi Covid-19 Di Wilayah Kerja Puskesmas Bandarharjo","authors":"Rani Tiyas Budiyanti, Nurhasmadiar Nandini, Sutopo Patria Jati, S. P. Arso, E. Fatmasari","doi":"10.47134/COMDEV.V2I2.41","DOIUrl":"https://doi.org/10.47134/COMDEV.V2I2.41","url":null,"abstract":"Indonesia targeting that at least 70% of the population vaccinated and formed the herd immunity. However, there are several challenges in reaching that target, such as the anti-vaccine movements, disinformation or hoaxes, fear of the Adverse Event Following Immunization (AEFI), and fear of needles. Based on the preliminary study, the area of Bandarharjo Public Health Centre was in the lowest 3rd place related to the COVID-19 vaccination coverage in Semarang. This was due to lack of education to the community regarding the vaccination, the high resistance to vaccination due to concerns about AEFI, and so on. Health cadres are one of the main actors in the supporting the health programs in PHC, therefore the role of health cadres need to be optimized in education and management of AEFI related to COVID-19 vaccination. This community service program was carried out offline in 30 health cadres in the working area of Bandarharjo PHC. The activity began with a pre-test, continued with the presentation of the topic, discussion session, and ends with post-test. The results of the pre-test and post-test showed that there was an increase in the knowledge of cadres between before the presentation and after the presentation session. Health cadres also received booklets containing general information about COVID-18 vaccination and also related to AEFI. Booklets given to cadres not only to increase their knowledge but also can be used to educate the community. Hopefully, with the increase in knowledge and understanding of cadres, the community will be easily get the right information. The health cadres commitment to educate the community regarding COVID-19 vaccination also hoped to increase the community knowledge related to the vaccination and also the willingness of community to receive the COVID-19 vaccination, especially in the working area of Bandarharjo PHC, Semarang City, Central Java Province.","PeriodicalId":85029,"journal":{"name":"Journal of the Community Development Society","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-09-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"89712119","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
I. G. N. W. Arsa, I. M. B. Gautama, I. M. Parwita, Putu Ricky Teddy Septian, I. Saputra
Kenkō is a home industry that produces organic almond milk. This business carries the theme of a healthy lifestyle and has a vision to participate in preserving the environment and nature. However, Kenkō still uses single-use plastic packaging to package its products. This is considered contradictory by its customers. In addition, business administration data which includes recording of production costs, turnover, sales transactions, and financial reports are still using notebooks. Therefore, this business has difficulty in making financial statements. This activity seeks and implements solutions to the partner's problems. The methods used in this activity include, among others, socialization, focus group discussions, providing packaging assistance and business management training. The packaging was replaced with glass bottles because it was considered more suitable for reuse and safe from harmful chemicals such as BPA. This activity also provides training on business administration data management using technology, namely MS Excel because it is considered capable of making financial reports easier. The results of this activity include the creation of new packaging in the form of BPA-free glass bottles and a new label design for the Kenkō home industry as well as the implementation of MS. Excel training activities to assist and simplify business administration management, as well as indirectly support the healthy lifestyle movement. and participate in preserving the environment and the natural surroundings. The follow-up activity planned for this partner is digital marketing and bringing their products to a digital platform, namely e-commerce.
{"title":"Peningkatan Kualitas Desain Kemasan dan Pengelolaan Data Usaha Pada Industri Rumah Tangga Kenko","authors":"I. G. N. W. Arsa, I. M. B. Gautama, I. M. Parwita, Putu Ricky Teddy Septian, I. Saputra","doi":"10.47134/COMDEV.V2I2.18","DOIUrl":"https://doi.org/10.47134/COMDEV.V2I2.18","url":null,"abstract":"Kenkō is a home industry that produces organic almond milk. This business carries the theme of a healthy lifestyle and has a vision to participate in preserving the environment and nature. However, Kenkō still uses single-use plastic packaging to package its products. This is considered contradictory by its customers. In addition, business administration data which includes recording of production costs, turnover, sales transactions, and financial reports are still using notebooks. Therefore, this business has difficulty in making financial statements. This activity seeks and implements solutions to the partner's problems. The methods used in this activity include, among others, socialization, focus group discussions, providing packaging assistance and business management training. The packaging was replaced with glass bottles because it was considered more suitable for reuse and safe from harmful chemicals such as BPA. This activity also provides training on business administration data management using technology, namely MS Excel because it is considered capable of making financial reports easier. The results of this activity include the creation of new packaging in the form of BPA-free glass bottles and a new label design for the Kenkō home industry as well as the implementation of MS. Excel training activities to assist and simplify business administration management, as well as indirectly support the healthy lifestyle movement. and participate in preserving the environment and the natural surroundings. The follow-up activity planned for this partner is digital marketing and bringing their products to a digital platform, namely e-commerce.","PeriodicalId":85029,"journal":{"name":"Journal of the Community Development Society","volume":"50 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-08-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"78112890","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
This paper outlines the formulation of strategies for small, Usaha kecil mikro dan menengah (UMKM) in the era of the Covid-19 pandemic in Metro City, where very tight business competition and declining public income as a result of the Covid-19 pandemic forced entrepreneurs to apply the best strategic management to deal with current economic downturn. The target of the service activity is MSME Metro actors who are affected by the COVID-19 pandemic, then UMKM actors are asked to fill out pre-test and post-test, then the data is processed, so as to produce data in the form of a description of the explanation of internal environmental studies in increasing the capacity of Metro City UMKM actors in improving business opportunities during the pandemic. The author describes the analysis of strategies that can be divided into 2, namely the analysis of internal factors and analysis of external factors. Internal factor analysis will discuss further the strengths and weaknesses of the business and external factor analysis will discuss opportunities and threats that can occur in the company. Internal and external factors of strategic management are usually acronymized as SWOT (Strength, Weakness, Opportunity, Threath). to support efforts to increase income during the pandemic through internal environmental scanning efforts. Although this commitment is informal and has not yet formed a Memorandum of Understanding (MoU).
本文概述了在2019冠状病毒病大流行时代，在Metro City，非常激烈的商业竞争和由于Covid-19大流行导致的公共收入下降迫使企业家采用最佳战略管理来应对当前的经济衰退，小型Usaha kecil mikro dan menengah (UMKM)的战略制定。服务活动的目标是受COVID-19大流行影响的MSME地铁参与者，然后要求UMKM参与者填写预测试和后测试，然后对数据进行处理，以便以描述解释内部环境研究的形式产生数据，以提高地铁城市UMKM参与者在大流行期间改善商业机会的能力。作者描述的战略分析可以分为两部分，即内部因素分析和外部因素分析。内部因素分析将进一步讨论业务的优势和劣势，外部因素分析将讨论公司可能发生的机会和威胁。战略管理的内外部因素通常被缩写为SWOT (Strength, Weakness, Opportunity, threat)。通过内部环境扫描工作，支持在疫情期间增加收入的努力。虽然这一承诺是非正式的，尚未形成谅解备忘录(MoU)。
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One of the major threats in today's economic world is Corona Virus Disease 2019 (Covid-19). With this virus, of course, has a big impact and becomes an obstacle to various sectors of the Indonesian economy, especially MSMEs. Product branding is a solution for MSMEs to have economic resilience during the Covid-19 Pandemic. Based on the problems faced by partners, the solution proposed in the PKM Stimulus this time is to provide additional insight to partners (MSMEs) about product branding, so that it is hoped that MSMEs are easy to market products, right in ordering, easy to recognize, and loyal customers. The solutions provided are activities that provide knowledge and insight for MSMEs in knowing and understanding product branding as a solution for MSMEs, especially during the Covid-19 pandemic, so that MSMEs can survive the Covid-19 Pandemic. Participants participated in this activity enthusiastically. The event began with registration, followed by reading the curriculum vitae. Then the speaker gave a presentation on Product Branding for 30 minutes, followed by a discussion with the participants. After 2 question sessions, there were still those who wanted to ask questions, so there was another question session opening by giving the opportunity to 2 questioners. So that it can be indicated that the socialization participants welcomed the training activities positively.
{"title":"Branding Produk Sebagai Solusi UMKM di Masa Pandemi","authors":"Ginanjar Abdurrahman, Victor Wahanggara","doi":"10.47134/comdev.v2i1.26","DOIUrl":"https://doi.org/10.47134/comdev.v2i1.26","url":null,"abstract":"One of the major threats in today's economic world is Corona Virus Disease 2019 (Covid-19). With this virus, of course, has a big impact and becomes an obstacle to various sectors of the Indonesian economy, especially MSMEs. Product branding is a solution for MSMEs to have economic resilience during the Covid-19 Pandemic. Based on the problems faced by partners, the solution proposed in the PKM Stimulus this time is to provide additional insight to partners (MSMEs) about product branding, so that it is hoped that MSMEs are easy to market products, right in ordering, easy to recognize, and loyal customers. The solutions provided are activities that provide knowledge and insight for MSMEs in knowing and understanding product branding as a solution for MSMEs, especially during the Covid-19 pandemic, so that MSMEs can survive the Covid-19 Pandemic. Participants participated in this activity enthusiastically. The event began with registration, followed by reading the curriculum vitae. Then the speaker gave a presentation on Product Branding for 30 minutes, followed by a discussion with the participants. After 2 question sessions, there were still those who wanted to ask questions, so there was another question session opening by giving the opportunity to 2 questioners. So that it can be indicated that the socialization participants welcomed the training activities positively.","PeriodicalId":85029,"journal":{"name":"Journal of the Community Development Society","volume":"37 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-06-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"90798099","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Bagus Made Sabda Nirmala, Made Liandana, Pande Putu Gede Putra Pertama
Currently, technology is a basic requirement if a business wants to develop. Technology is no longer just a substitute for a business. Without technological support, a business will find it difficult to develop and generate profits. Not only in business processes, the promotion or marketing of business also requires technology. In this case, social media is a technology-based sharing platform that can help MSME players market their products. one of them is this service partner, UMKM Bali Daily Trip & Tour, which markets tour tour products. Products marketed are mainly the Nusa Penida Day Tour, which is a day tour in Nusa Penida. The development and improvement of a Bali Daily Trip & Tour UMKM business is very dependent on the use of existing technology, especially promotion using social media. UMKM actors must be able to take advantage of social media as a gathering place for their potential customers. One of the popular social media is Instagram. Instagram is currently an efficient promotional tool to get consumers, especially the youth market, who like holidays with tourist destinations in Bali. This community service aims to provide counseling on the use of social media as a media for promotion of tour packages for MSMEs Bali Daily Trip & Tour in Banjar Puseh, Batubulan Kangin, Gianyar Regency, Bali. Based on the results of the service activities that have been carried out, the participants have been able to understand the Insight feature which functions to determine the effectiveness of posted content and partners have also been able to determine a good posting schedule so that it can streamline the marketing process through social media.
目前，如果一个企业想要发展，技术是一个基本要求。技术不再仅仅是商业的替代品。没有技术支持，企业将很难发展和产生利润。不仅在业务流程中，业务的推广或营销也需要技术。在这种情况下，社交媒体是一个基于技术的分享平台，可以帮助中小微企业营销他们的产品。其中之一就是我们的服务合作伙伴UMKM Bali Daily Trip & Tour，它销售旅游产品。销售的产品主要是努沙佩尼达一日游，这是在努沙佩尼达的一日游。巴厘岛每日旅行和旅游UMKM业务的发展和改进非常依赖于现有技术的使用，特别是使用社交媒体进行推广。UMKM参与者必须能够利用社交媒体作为潜在客户的聚集地。最流行的社交媒体之一是Instagram。Instagram目前是一种有效的促销工具，可以吸引消费者，尤其是年轻人，他们喜欢在巴厘岛的旅游目的地度假。这项社区服务旨在为中小微企业在巴厘岛班加尔普塞、巴图布兰坎金、吉安雅丽根的巴厘岛每日旅游提供使用社交媒体作为推广旅游套餐的咨询服务。根据已经开展的服务活动的结果，参与者已经能够理解Insight功能，该功能用于确定发布内容的有效性，合作伙伴也能够确定一个良好的发布时间表，以便通过社交媒体简化营销流程。
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