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Self-Marketing Strategies of Elite Sportmen through the Media 精英运动员的媒体自我营销策略
Pub Date : 2021-01-01 DOI: 10.7176/jstr/7-01-02
Bulent Duran, Cemal Guler, Ataman Tukenmez
Social media became such a way where people could share easily about themselves, like continuously refreshing network and enabling multiple communication. At the same time people sharing instant photos and videos led to real life transforming to virtual. That transformation exposed at sport sector so as especially professional sportmen begin to address their fans and communicate with social media. In this context our study aimed to examine how strategies elite sportmen from different branches follow while self-marketing on social media. Two popular and also active twitter users sportmen from each football, basketball, tennis, american football, baseball and golf branches participated to the study. In our study content analysis method from qualitative research methodologies used for examining twitter accounts. Tweets of sportmen from the years 2019 and 2018 examined with references of Pegoraro’s (2010) study which are “relating to personal life, relating to business life, relating to their sport, other sport or athlete reference, responding to fans, pop culture or landmark reference”. According to the results of 12 months research showed that Ronaldo raised his follows and became first with 8M, though Ian Paulter lost 100K follows during this time. While tweet champs were footballers with 110 tweets in 2018, in 2019 the basketballers took top with 117 tweets. Comparison of 2019 vs 2018 twitterers concluded that Lebron James is the champ of both. Keywords: elite sportmen, self marketing, social media. DOI: 10.7176/JSTR/7-01-02
社交媒体成为人们可以轻松分享自己的一种方式,就像不断刷新网络,实现多重交流。与此同时,人们分享即时照片和视频导致现实生活转变为虚拟。这种转变暴露在体育领域,尤其是职业运动员开始向他们的粉丝发表讲话,并与社交媒体进行交流。在此背景下,我们的研究旨在研究来自不同分支的精英运动员在社交媒体上进行自我营销时所遵循的策略。来自足球、篮球、网球、美式足球、棒球和高尔夫球领域的两名受欢迎且活跃的推特用户运动员参加了这项研究。在我们的研究内容分析方法从定性研究方法用于检查twitter帐户。参考Pegoraro(2010)的研究,研究了2019年和2018年运动员的推文,这些推文“与个人生活有关,与商业生活有关,与他们的运动有关,与其他运动或运动员有关,对粉丝的回应,流行文化或地标性参考”。根据一项为期12个月的研究结果显示,c罗的粉丝数量增加了800万,成为第一名,而伊恩·保罗在此期间失去了10万粉丝。2018年,足球运动员发了110条推特,而2019年,篮球运动员以117条推特排名第一。对比2019年和2018年的推特用户得出的结论是,勒布朗·詹姆斯是两者的冠军。关键词:优秀运动员,自我营销,社会化媒体DOI: 10.7176 / JSTR / 7-01-02
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引用次数: 0
Genotoxic Effects of Karamenderes River (Canakkale/Turkey) Water Samples on Vicia faba L. Plant. Karamenderes河(Canakkale/土耳其)水样对蚕豆植物的遗传毒性效应
Pub Date : 2021-01-01 DOI: 10.7176/jstr/7-04-04
Meric Can Bayrak, C. Aki
In this research the effects of Karamenderes River’s water s amples which collected from six different locations have been used for determining the genoto xic potential by the meaning of mitotic index analysis in Vicia faba L . In this research root tip t est were used for mitotic index measuring. For comparing the effects of six different location s of Karamenderes River’s water samples. Water samples have been applied on four weeks old V. faba p lantlets. After 24 and 48 hours exposure time root tip test were realized. All experiments were carried out under controlled conditions in the plant growth chamber. According to our research results, it seems that water samples which collected from si x different locations have been effec ted mit otic index differently. When we compare with control group, decreasing in mitotic index in V. faba have b een shown especially in station five and six after 48 hours exposure time. After 24 hours of application de creasing has been observed as 43,99% and 50,30% respectively when compared with the c ontrol group. After 48 hours of application decreasing has been observed as 47,11% and 51,07% resp ectively when compared with the control group. According to our research results, it was found that mitosis is affected at different levels in V. faba plantlets depending on the water quality and applicat ion time in the six stations of Karamenderes River. Keywords: Vicia faba , Karamenderes River, Mitotic DOI : 10.7176/ 7-04-04
本研究采用有丝分裂指数法测定了卡拉蒙德勒斯河6个不同地点的水样对蚕豆的基因毒性势的影响。本研究采用根尖试验测定有丝分裂指数。为了比较Karamenderes河六个不同地点的水样的影响。水样应用于四周龄蚕豆苗。暴露24小时和48小时后进行根尖试验。所有实验均在植物生长室内受控条件下进行。根据我们的研究结果,从六个不同地点采集的水样对生物指数的影响似乎不同。与对照组相比,暴露48 h后蚕豆有丝分裂指数明显下降,尤其是第5和第6工位。施用24 h后,与对照组相比,分别减少43.99%和50.30%。施用48h后,与对照组相比,分别下降了47.11%和51.07%。根据我们的研究结果,在Karamenderes河6个站点,不同水质和施药时间对蚕豆苗有丝分裂有不同程度的影响。关键词:蚕豆,Karamenderes河,有丝分裂DOI: 10.7176/ 7-04-04
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引用次数: 0
The Effects of Creative Writing Activities Made With Web 2.0 Tools on the Writing Attitude and Creative Writing Skills of Grade 4 Students 利用web2.0工具进行创意写作活动对四年级学生写作态度和创意写作技巧的影响
Pub Date : 2021-01-01 DOI: 10.7176/jstr/7-04-02
Niymet Demirci
The use of Web 2.0 tools, which have been developed based on the point the technology has reached today, in creative writing studies is gaining importance. In this study, it was aimed to determine the effect of writing activities using web 2.0 (Voki, Storybird, Little Bird, Story Book) tools on fourth grade students' writing attitudes and writing skills. In line with the research problems, quantitative research methods, pre-test and post-test, single-group quasi-experimental design were used in the research. The sample of the research consists of 28 students studying in the 4th grade in the district of Askale in Erzurum province in the 2019-2020 academic year. The sample group was formed by purposeful sampling method. The Attitude Towards Writing Scale (YAYTO, 2009) and the Evaluation Criteria Form (YIDOF, 2011) were used as data collection tools by Susar Kirmizi (2009), which aims to determine the attitudes of 4th and 5th grade students towards writing. According to the pre-test and post-test t-test results of the data collected in the research, it was determined that the creative writing activities using the web 2 tools positively affected the writing attitudes of 4th grade students (p> 0.05). In creative writing skills of the students, it was found that the mean of creative writing pre-test scores was 51.96, the mean of post-test scores was 72.28, and according to the results of the T-test, the pre-test and post-test scores differ significantly from each other (t27 = -7.46 and p <0,05). As a result, it has been revealed that activities performed with web 2.0 tools positively affect the writing attitudes and creative writing skills of 4th grade students.
在创意写作研究中,Web 2.0工具的使用正变得越来越重要。Web 2.0工具是在技术发展到今天的基础上开发出来的。本研究旨在探讨使用web2.0 (Voki, Storybird, Little Bird, Story Book)工具的写作活动对四年级学生写作态度和写作技巧的影响。针对研究问题,采用定量研究方法,采用前测、后测、单组准实验设计。该研究的样本包括2019-2020学年在埃尔祖鲁姆省Askale地区就读四年级的28名学生。采用有目的抽样法形成样本组。Susar Kirmizi(2009)使用写作态度量表(YAYTO, 2009)和评价标准表(YIDOF, 2011)作为数据收集工具,旨在确定四年级和五年级学生对写作的态度。根据本研究收集的数据的前测和后测t检验结果,我们确定使用web2工具的创意写作活动对四年级学生的写作态度有正向影响(p> 0.05)。在学生的创意写作技能方面,发现创意写作前测得分均值为51.96,后测得分均值为72.28,根据t检验结果,前测和后测得分差异显著(t27 = -7.46, p < 0.05)。结果显示,使用web2.0工具进行的活动对四年级学生的写作态度和创造性写作技能有积极的影响。
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引用次数: 0
Investigation of Riemann Boundary Value Problem for Half Plane in Weighted Spaces of Analytic Functions 解析函数加权空间中半平面Riemann边值问题的研究
Pub Date : 2021-01-01 DOI: 10.7176/jstr/7-01-06
Zeynep Gokkus
The boundary value problems that deal with the piecewise continuous solution of an elliptic system that satisfies a certain jump condition on the curves for a given closed curve or a set of finite non-intersecting curves are Riemann boundary value problems. In the first part of this study, the literature summary on the Riemann boundary value problem, the Riemann boundary value problem for the half plane and the Riemann boundary value problem for the half plane in the weighted spaces are given. In the second chapter, the Riemann boundary value problem for the half-plane in the weighted spaces is established, in the third chapter, Lemmas, which are the results obtained for the solution of the problem, are given together with their proofs, and finally, in the fourth chapter, two theorems and their proofs that indicate the necessary and sufficient conditions for the solution of the problem are given.
处理椭圆系统在给定闭曲线或有限不相交曲线上满足一定跳变条件的分段连续解的边值问题是Riemann边值问题。本文首先对加权空间中Riemann边值问题、半平面上的Riemann边值问题和半平面上的Riemann边值问题进行了文献综述。第二章建立了加权空间中半平面的Riemann边值问题,第三章给出了该问题解的引理及其证明,第四章给出了该问题解的充分必要条件的两个定理及其证明。
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引用次数: 0
Preparation and Characterization of Nickel-Doped Zinc Sulphide Thin Films for Solar Cell Applications 太阳能电池用掺镍硫化锌薄膜的制备与表征
Pub Date : 2021-01-01 DOI: 10.7176/jstr/7-04-03
A. Kucukarslan
This study presents the production of pure and different amounts of Ni-doped (4, 8, 12%) ZnS films on microscope glass substrate at 400  5°C substrate temperature with Ultrasonic Spray Pyrolysis Technique and the effect of Ni doping on some physical properties of pure films. X-ray diffractometer (XRD), UV-Vis spectrophotometer, two-probe method and atomic force microscope (AFM) were used to analyze the structural, optical, electrical and surface properties of all films, respectively. XRD patterns contains broad peaks showing a low crystallinity level for the films. Ni doping caused ZnS films to have high absorbance values through the visible spectrum. Optical band gap energy values of ZnS:Ni thin films were determined to be between 3.71-3.96 eV. Two-probe measurements revealed that the electrical conductivity values of ZnS films increased significantly depending on the Ni doping. AFM results showed that the films have an almost homogeneous distribution with a rough surface. No significant change was observed for the surface properties of the films due to the Ni doping. As a result of all analyzes; it was seen that Ni doping has an important effect on the optical and electrical properties of ZnS films, without modifying the crystalline structure or surface texture.
本研究采用超声喷雾热解技术在4005°C基片温度下,在显微镜玻璃基片上制备了纯的和不同掺镍量(4、8、12%)的ZnS薄膜,以及Ni掺杂对纯薄膜某些物理性能的影响。采用x射线衍射仪(XRD)、紫外可见分光光度计、双探针法和原子力显微镜(AFM)分别对膜的结构、光学、电学和表面性能进行了分析。XRD谱图包含宽峰,表明薄膜的结晶度较低。镍的掺杂使ZnS薄膜在可见光谱上具有较高的吸光度值。ZnS:Ni薄膜的光学带隙能值在3.71 ~ 3.96 eV之间。双探针测量结果表明,随着Ni掺杂的增加,ZnS薄膜的电导率显著提高。AFM结果表明,薄膜表面粗糙,分布均匀。镍的掺杂对薄膜的表面性能没有明显的影响。作为所有分析的结果;结果表明,Ni掺杂对ZnS薄膜的光学和电学性能有重要影响,但不改变薄膜的晶体结构和表面织构。
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引用次数: 0
Analysis of Nazilli (Aydin) City Open-Green Spaces Adequacy Nazilli (Aydin)城市开放绿地充分性分析
Pub Date : 2021-01-01 DOI: 10.7176/jstr/7-04-06
B. Kara, Aydın Adnan Menderes
Urban open-green spaces are for cities; these are areas that make significant contributions to ecological, social, cultural, economic, and psychological issues. Because of the expanding of urban areas with the increasing population, all city dwellers need open-green spaces. The increase in the quality of urban life depends on the preservation of the existing open-green spaces in the cities and the increase of open-green spaces in parallel with the increase in the density of buildings. Here, unlike the open-increasing population and unplanned urbanization nature and green spaces in cities in Turkey decreased in quantity; Such important areas for cities and city dwellers are almost in danger of extinction. The purpose of this research is; determining the adequacy of open-green spaces per capita in the city of Nazilli (Aydin), and making suggestions for the development of open-green spaces in the neighborhood and city scale. In the research, 51 parks in 19 neighborhoods were examined. As a result of the research; It has been determined that there are imbalances in terms of numerical, spatial and per capita size in the distribution of open-green spaces among the neighborhoods in the city of Nazilli. It can be said that the reason for the unbalanced distribution of open-green spaces is that these areas are planned without taking into account the population of the neighborhood, surface measurements and population densities. In Kurtulus, Turan and Yesilyurt Neighborhoods, where there are no open-green spaces, open-green spaces should be planned. In neighborhoods where the open-green space standard per capita (10 m 2 ) is not met, the open-green spaces should be increased numerically and spatially. Ensuring the adequacy of open green space per capita in all provinces and the city of Nazilli in Turkey; it will make cities more livable and increase the quality of life in cities.
城市开放绿地是城市的;这些都是对生态、社会、文化、经济和心理问题做出重大贡献的领域。随着人口的增长,城市面积不断扩大,所有城市居民都需要开放的绿地。城市生活质量的提高依赖于保留城市中现有的开放绿地,开放绿地的增加与建筑密度的增加并行。在这里,与开放的人口增长和无计划的城市化不同,土耳其城市的自然和绿色空间数量减少;对城市和城市居民来说,这些重要的地区几乎处于灭绝的危险之中。本研究的目的是;确定Nazilli (Aydin)市人均开放绿地的充分性,并为社区和城市尺度的开放绿地发展提出建议。在这项研究中,研究人员调查了19个社区的51个公园。作为研究的结果;已经确定,在纳兹利市各社区之间的开放绿地分布在数量、空间和人均规模方面存在不平衡。可以说,开放绿地分布不平衡的原因是这些区域的规划没有考虑到社区的人口、地表测量和人口密度。在Kurtulus, Turan和Yesilyurt社区,没有开放的绿色空间,应该规划开放的绿色空间。在未达到人均开放绿地标准(10平方米)的社区,应在数量和空间上增加开放绿地。确保土耳其所有省份和纳齐利市的人均开放绿地充足;它将使城市更宜居,提高城市的生活质量。
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引用次数: 0
The Use of Biobased Active Packaging Components in Biopolymers 生物基活性包装成分在生物聚合物中的应用
Pub Date : 2021-01-01 DOI: 10.7176/jstr/7-01-04
M. S. Aday
Although petroleum-based packaging materials are widely used in food technology, the alternative materials can be considered due to the environmental concerns and changes in petroleum prices. Biobased polymers, which seems as one of these solutions, could not reach the desired level because of their low mechanical and barrier properties. Therefore, biobased active components can be added to these polymers to ensure the desired properties of films. In addition, these active components can extend the shelf life of the packaged foods. In this review, the use of biobased active components in biobased polymers are summarized.
虽然石油基包装材料广泛用于食品技术,但由于环境问题和石油价格的变化,可以考虑替代材料。生物基聚合物似乎是这些解决方案之一,但由于其低机械和屏障性能,无法达到预期的水平。因此,可以将生物基活性成分添加到这些聚合物中,以确保薄膜的所需性能。此外,这些活性成分可以延长包装食品的保质期。本文综述了生物基活性成分在生物基聚合物中的应用。
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引用次数: 0
A Research on the Determination of Income and Cost Elements Affecting the Capitalization Rate in Crop Lands: A Case Study of the Central District of Bayburt 影响耕地资本化率的收入和成本因素确定研究——以贝伯特中心区为例
Pub Date : 2021-01-01 DOI: 10.7176/jstr/7-03-04
O. Kalyoncu
In order to appraise the field plots correctly, it is necessary to know the annual net income and costs and, accordingly, the capitalization rate that may apply to the property in question. In this research, the factors affecting the capitalization rate for agricultural lands in the Central District of Bayburt Province are tried to be determined. Data obtained through face-to-face surveys from 80 agricultural enterprises in the region of the study were used. The data obtained cover the production year 2016 - 2017. According to the results obtained; The general average of gross product is 322.83 ₺ / da. The general average of total expenses is 116.95 ₺ / da, and their ratio in Gsh is 36.23%. The average of the underwriter's capital interest provision is 10.33 ₺ / and its ratio in Gsh is 3.20%. The average of the remuneration for manual labor is 53,26 ₺ / da and its ratio in Gsh is 18,70%. The average of the tax expenses is 2.58 ₺ / da, and its rate in Gsh is 0.80%. Among the lands, the highest income was determined in irrigated fields operated by the owner with 196,01 ₺ / da. The current sales value of the farm lands operated by the owner has been calculated as 2.986,31 ₺ / da.
为了正确地评估地块,有必要知道每年的净收入和成本,以及相应的适用于相关物业的资本化率。本研究试图确定Bayburt省中部地区农业用地资本化率的影响因素。数据是通过面对面调查的方式从研究区域内的80家农业企业获得的。获得的数据涵盖了2016 - 2017年的生产年份。根据所得结果;总产值共同海损价格为322.83元/ da。总费用共同海损价格为116.95元/ da,其在Gsh中的比例为36.23%。保险公司的资本利息拨备平均为10.33元,其在Gsh中的比例为3.20%。体力劳动报酬的平均价格为53526元,其在Gsh中的比例为18.70%。税务费用的平均价格为2.58价格,在Gsh中的费率为0.80%。在这些土地中,收入最高的是业主经营的水田,价格为19601元/ da。业主经营的农地目前的销售价格已计算为2.986,31费用为/ da。
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引用次数: 0
Functional Composition of Grapevine Leaf and Required Procedures for the Design of the Brine Grapevine Leaf Processing Plant 葡萄叶的功能组成及卤水葡萄叶加工厂设计所需程序
Pub Date : 2021-01-01 DOI: 10.7176/JSTR/7-01-01
Z. Bascam, T. Ozcan, Gokce Keser, Selim Bascam
Grape and its by-products have been used by societies to treat chronic diseases for many years. However, studies involving the components contained in grapevine leaves extracts are very scarce. As a product of Anatolian viticulture, the grapevine has become increasingly important in recent years with its antioxidant substances, dietary fiber, bioactive nutritional components, and its protective effect against many diseases. The aim of the design of the brine grapevine leaves processing plant is to achieve the best possible result with quality production, high efficiency, and low cost. This review summarizes the functional composition of the grapevine leaf and the legal process in the design of the brine grapevine leaf processing plant, with the steps of the process by the laws and regulations. Keywords: Brine Grapevine Leaf, Functional application, Food processing plant design DOI: 10.7176/JSTR/7-01-01
葡萄及其副产品已被社会用于治疗慢性疾病多年。然而,有关葡萄藤叶提取物中所含成分的研究非常少。葡萄藤作为安纳托利亚葡萄栽培的产物,近年来因其抗氧化物质、膳食纤维、生物活性营养成分以及对多种疾病的保护作用而日益受到重视。设计卤水葡萄叶加工厂的目的是为了达到高质量、高效率、低成本的最佳生产效果。本文综述了葡萄叶的功能组成和盐碱地葡萄叶加工厂设计的法律程序,以及法律法规规定的步骤。关键词:卤葡萄叶,功能应用,食品加工厂设计
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引用次数: 0
The Importance of Social Sustainability in Digital Transformation: A New Definition Proposal 社会可持续性在数字化转型中的重要性:一个新的定义建议
Pub Date : 2021-01-01 DOI: 10.7176/jstr/7-02-04
D. Kurt
Social effects caused by digital transformation technologies are spreading to all areas of life with new technological developments. Digital transformation fundamentally changes people's habits and determines the life style and quality of future generations. With the emergence of the digital society, social sustainability gains a special importance in digital transformation. The fact that the Industry 5.0 vision of the EU Commission is focused on sustainability and people along with flexibility emphasizes the increasing importance of social sustainability in the digital age. The positive connection of digital transformation with social sustainability is clearly expressed in scientific studies. However, despite this positive relationship and the increasing importance, it is seen that social sustainability is not included in the digital transformation definitions in the literature. This study, based on literature research, provides a new definition by examining the social sustainability dimension of digital transformation within the scope of sustainability. The proposed new definition emphasizes the importance of the social sustainability dimension together with the strategic dimension of digital transformation.
随着新技术的发展,数字化转型技术带来的社会影响正在蔓延到生活的各个领域。数字化转型从根本上改变了人们的生活习惯,决定了后代的生活方式和生活质量。随着数字社会的出现,社会可持续性在数字化转型中显得尤为重要。欧盟委员会的工业5.0愿景强调了可持续性和灵活性,强调了数字时代社会可持续性的重要性。科学研究清楚地表达了数字化转型与社会可持续性的积极联系。然而,尽管这种积极的关系和重要性与日俱增,看到社会的可持续发展是不包括在数字转换定义在文献中。本研究在文献研究的基础上,通过对可持续发展范围内数字化转型的社会可持续性维度进行考察,提供了一个新的定义。提出的新定义强调了社会可持续性维度以及数字化转型战略维度的重要性。
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引用次数: 1
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International Journal of Scientific and Technological Research
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