The main aim of this article is to determine the effect of Entrepreneurial Education (EE) on students’ scope start-up activities (SSSA). The study sought also to examine the mediating role of three entrepreneurial characteristics as known subjective norm (SN), Entrepreneurial Attitude (EA), and Perceived Behavioral Control (PBC) between EE and SSSA. A total of 120 questionnaires were collected from students in three institutions of Sfax university. Relationships between the variables were evaluated using factor analysis, reliability, correlations, descriptive statistics, and regression. The findings show a positive and significant influence of entrepreneurship education on the three entrepreneurial characteristics (EA, SN, PBC) and consequently on the student-scope startup activities. Further implications and limitations are also discussed in this article. Keywords: entrepreneurship education; entrepreneurial attitude; subjective norms; Perceived Behavioral Control; students’ scope start-up activities (SSS).
本文的主要目的是确定创业教育（EE）对学生创业活动范围（SSSA）的影响。研究还试图考察已知的主观规范（SN）、创业态度（EA）和感知行为控制（PBC）这三个创业特征在 EE 和 SSSA 之间的中介作用。我们从斯法克斯大学三所学院的学生中收集了 120 份问卷。采用因子分析、可靠性、相关性、描述性统计和回归等方法对变量之间的关系进行了评估。研究结果表明，创业教育对三个创业特征（EA、SN、PBC）以及学生范围内的创业活动有着积极而重要的影响。本文还讨论了进一步的影响和局限性。 关键词：创业教育；创业态度；主观规范；感知行为控制；学生范围内的创业活动（SSS）。
{"title":"THE EFFECT OF ENTREPRENEURSHIP EDUCATION ON STUDENTS' SCOPE START-UP ACTIVITIES","authors":"Dhekra Chaabane, Younes Boujelbene","doi":"10.46273/jobe.v11i1.361","DOIUrl":"https://doi.org/10.46273/jobe.v11i1.361","url":null,"abstract":"The main aim of this article is to determine the effect of Entrepreneurial Education (EE) on students’ scope start-up activities (SSSA). The study sought also to examine the mediating role of three entrepreneurial characteristics as known subjective norm (SN), Entrepreneurial Attitude (EA), and Perceived Behavioral Control (PBC) between EE and SSSA. A total of 120 questionnaires were collected from students in three institutions of Sfax university. Relationships between the variables were evaluated using factor analysis, reliability, correlations, descriptive statistics, and regression. The findings show a positive and significant influence of entrepreneurship education on the three entrepreneurial characteristics (EA, SN, PBC) and consequently on the student-scope startup activities. Further implications and limitations are also discussed in this article. Keywords: entrepreneurship education; entrepreneurial attitude; subjective norms; Perceived Behavioral Control; students’ scope start-up activities (SSS).","PeriodicalId":15119,"journal":{"name":"Journal of Business and Entrepreneurship","volume":"20 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-07-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139354715","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
This study aims to evaluate community expectations and the performance of the Otomona Village government in managing household waste in Otomona Village, Mimika Baru District, Timika City, by looking at the variables of waste storage, waste collection and waste segregation. The method used is descriptive method. Data collection techniques used in this study are observation, questionnaires, and documentation. To evaluate household waste management, the data analysis instrument used is Importance Performance Analysis (IPA), so that the Otomona Village needs to evaluate the existence of large, large volume, and strong waste containers and placed in strategic places. Apart from that, it is necessary to distinguish between organic and inorganic waste containers for waste storage, and the Otomona Village also needs to hold a routine cooperation schedule in every area. The results depict a high-level awareness about waste management among the community dwellers in the village.
{"title":"EVALUATION OF HOUSEHOLD WASTE MANAGEMENT IN OTOMONA VILLAGE, MIMIKA BARU DISTRICT, TIMIKA CITY","authors":"Elsa Widiya Pangestika, Muh Sabir","doi":"10.46273/jobe.v11i1.362","DOIUrl":"https://doi.org/10.46273/jobe.v11i1.362","url":null,"abstract":"This study aims to evaluate community expectations and the performance of the Otomona Village government in managing household waste in Otomona Village, Mimika Baru District, Timika City, by looking at the variables of waste storage, waste collection and waste segregation. The method used is descriptive method. Data collection techniques used in this study are observation, questionnaires, and documentation. To evaluate household waste management, the data analysis instrument used is Importance Performance Analysis (IPA), so that the Otomona Village needs to evaluate the existence of large, large volume, and strong waste containers and placed in strategic places. Apart from that, it is necessary to distinguish between organic and inorganic waste containers for waste storage, and the Otomona Village also needs to hold a routine cooperation schedule in every area. The results depict a high-level awareness about waste management among the community dwellers in the village.","PeriodicalId":15119,"journal":{"name":"Journal of Business and Entrepreneurship","volume":"216 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-07-14","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139359366","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
This study aims to determine the marketing strategies that need to be implemented and prioritized to increase sales of Yuasa brand batteries at CV Harkat Fawwaz Sejahtera. This research uses a descriptive method. In this study the data collection techniques used were observation, questionnaires, and documentation. To find out the future marketing strategy, the data analysis instrument used is Importance Performance Analysis (IPA). The results of this study indicate that the strategy that needs to be implemented is that the company needs to implement a warranty and return system and also provide discounts to consumers. In addition, the company must also increase sales promotion from various promotional media and the need for a delivery system and time discipline.
{"title":"MARKETING STRATEGY TO INCREASE SALES OF YUASA BATTERY BRAND AT CV HARKAT FAWWAZ SEJAHTERA","authors":"Afrisandi Fatur Rizky, Muh Sabir","doi":"10.46273/jobe.v11i1.372","DOIUrl":"https://doi.org/10.46273/jobe.v11i1.372","url":null,"abstract":"This study aims to determine the marketing strategies that need to be implemented and prioritized to increase sales of Yuasa brand batteries at CV Harkat Fawwaz Sejahtera. This research uses a descriptive method. In this study the data collection techniques used were observation, questionnaires, and documentation. To find out the future marketing strategy, the data analysis instrument used is Importance Performance Analysis (IPA). The results of this study indicate that the strategy that needs to be implemented is that the company needs to implement a warranty and return system and also provide discounts to consumers. In addition, the company must also increase sales promotion from various promotional media and the need for a delivery system and time discipline.","PeriodicalId":15119,"journal":{"name":"Journal of Business and Entrepreneurship","volume":"82 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-07-14","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139359462","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Working from home as a response to the global pandemic has brought significant chances to the world of work. This research aims to examine the implementation of remote work and its impact on employee performance.
The study demonstrates that employee performance is significantly influenced by the implementation of remote work. One of the benefits found is the flexibility of time provided by working from home, allowing employees to adjust their work schedules to their personal needs. Additionally, there is a positive correlation between employee productivity and a more comfortable work environment with fewer distractions.
However, the research also indentifies several challenges faced by workers when working from home. Feelingsof social isolation, a lack of team collaboration, and difficulties in communication are some of these challenges. Organizations need to provide adequate technologiical infrastructure and apporopriate training to ensure that employees can easily adapt to working from home when addressing these issuies.
Therefore, the implementation of remote work has a significant impact on employee performance. Benefits such as flexible working hours and increased pproductivity can be achieved, although there are some challenges that need to be addessed. Hance, it is crucial for companies to continuously monitoor and impprove remote work practices to optimiize employee performance in an ever-changing work environment.
{"title":"IMPLEMENTASI WORK FROM HOME DAN DAMPAKNYA TERHADAP KINERJA KARYAWAN","authors":"Grace Herliana, Getrudis Anyanovena Krawing Herdiansyah, Erica Adriana","doi":"10.46273/jobe.v11i1.367","DOIUrl":"https://doi.org/10.46273/jobe.v11i1.367","url":null,"abstract":"Working from home as a response to the global pandemic has brought significant chances to the world of work. This research aims to examine the implementation of remote work and its impact on employee performance.
 The study demonstrates that employee performance is significantly influenced by the implementation of remote work. One of the benefits found is the flexibility of time provided by working from home, allowing employees to adjust their work schedules to their personal needs. Additionally, there is a positive correlation between employee productivity and a more comfortable work environment with fewer distractions.
 However, the research also indentifies several challenges faced by workers when working from home. Feelingsof social isolation, a lack of team collaboration, and difficulties in communication are some of these challenges. Organizations need to provide adequate technologiical infrastructure and apporopriate training to ensure that employees can easily adapt to working from home when addressing these issuies.
 Therefore, the implementation of remote work has a significant impact on employee performance. Benefits such as flexible working hours and increased pproductivity can be achieved, although there are some challenges that need to be addessed. Hance, it is crucial for companies to continuously monitoor and impprove remote work practices to optimiize employee performance in an ever-changing work environment.","PeriodicalId":15119,"journal":{"name":"Journal of Business and Entrepreneurship","volume":"39 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-06-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135859701","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
This study aims to analyze the role of the transformational leadership model in increasing the readiness to change employees and the effectiveness of employee performance in a company. Transformational leadership is a leadership style that focuses on developing and empowering employees, so that they contribute optimally and can reach their full potential. Transformational leadership is a leadership model that is carried out by inspiring and motivating employees with the aim that they can destroy the boundaries within themselves by exceeding their own abilities in completing their work. This can happen if there are signs, namely: giving ideal influence, motivating inspirationally, providing intellectual stimulation and giving individual consideration. Research has provided evidence that transformational leadership has a positive impact on the performance of employees in companies.
There are several ways in transformational leadership to increase the effectiveness of employee performance, one of which is to process the handling of employees to change. Improvements in performance can occur when employees can be ready to change, because they can quickly get new ideas and challenges that can improve the performance of these employees. There are several ways to get employees ready to change. The trick is to provide a high sense of concern about the need for change. It is also necessary for a leader to convey the usefulness of the change and what the risks are if you don't make the change. Another way that can be applied is by listening to the urgency of its employees, which then the leader must be able to provide support and encouragement. This support and encouragement can be done by providing training and development to employees and rewarding them for their performance in the company. A transformational leader can make the goals of the organization quickly achieved by increasing the readiness of its employees to change. By increasing employees' readiness for change, transformational leaders can help organizations achieve their goals.
So, transformational leadership is a tool that can be used to increase the effectiveness of employee performance. With us being able to understand the models and behaviors of transformational leadership, the book of Isa creates a positive work environment.
{"title":"PERAN MODEL KEPEMIMPINAN TRANSFORMASIONAL DALAM KESIAPAN BERUBAH KARYAWAN TERHADAP EFEKTIVITAS KINERJA KARYAWAN","authors":"Fransisco Fransisco, Arron Yonas Sutikno, Erica Adriana","doi":"10.46273/jobe.v11i1.366","DOIUrl":"https://doi.org/10.46273/jobe.v11i1.366","url":null,"abstract":"This study aims to analyze the role of the transformational leadership model in increasing the readiness to change employees and the effectiveness of employee performance in a company. Transformational leadership is a leadership style that focuses on developing and empowering employees, so that they contribute optimally and can reach their full potential. Transformational leadership is a leadership model that is carried out by inspiring and motivating employees with the aim that they can destroy the boundaries within themselves by exceeding their own abilities in completing their work. This can happen if there are signs, namely: giving ideal influence, motivating inspirationally, providing intellectual stimulation and giving individual consideration. Research has provided evidence that transformational leadership has a positive impact on the performance of employees in companies.
 There are several ways in transformational leadership to increase the effectiveness of employee performance, one of which is to process the handling of employees to change. Improvements in performance can occur when employees can be ready to change, because they can quickly get new ideas and challenges that can improve the performance of these employees. There are several ways to get employees ready to change. The trick is to provide a high sense of concern about the need for change. It is also necessary for a leader to convey the usefulness of the change and what the risks are if you don't make the change. Another way that can be applied is by listening to the urgency of its employees, which then the leader must be able to provide support and encouragement. This support and encouragement can be done by providing training and development to employees and rewarding them for their performance in the company. A transformational leader can make the goals of the organization quickly achieved by increasing the readiness of its employees to change. By increasing employees' readiness for change, transformational leaders can help organizations achieve their goals.
 So, transformational leadership is a tool that can be used to increase the effectiveness of employee performance. With us being able to understand the models and behaviors of transformational leadership, the book of Isa creates a positive work environment.","PeriodicalId":15119,"journal":{"name":"Journal of Business and Entrepreneurship","volume":"11 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-06-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135859700","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Edy Susanto, Lady Antira, Kevin Kevin, Edo Stanzah, Assyeh Annasrul Majid
In this rapidly growing digital era, cyber security has become one of the most important aspects to pay attention to. Technological development information and communication has provided many benefits to our lives, they also present serious risks related to data security.. Cyber can be in the form of data theft, destruction systems, manipulation of information, or identity theft. First, cyberattacks are getting more complex and constantly evolving with time technology advances. Attackers can variety of methods and tools sophisticated way to exploit system vulnerabilities and gain access invalid. Second, cyber are often cross-border in nature, where attackers can operate overseas making difficult to identify and law enforcement. In addition, technological advances have also expanded attacks into new domains, such as the Internet of Things (IoT), autonomous vehicle systems, and artificial intelligence. Expanding connectivity between devices and internet-connected infrastructure increases security complexity cyber. However, it is important to remember that cyber security is not a challenge can't be overcome. In an effort to protect data and computer systems using various security strategies and measures can be implemented. With a combination of technical approaches, strong security policies, training user awareness, and cooperation between the parties involved, security cyber can be significantly improved.
{"title":"MANAJEMEN KEAMANAN CYBER DI ERA DIGITAL","authors":"Edy Susanto, Lady Antira, Kevin Kevin, Edo Stanzah, Assyeh Annasrul Majid","doi":"10.46273/jobe.v11i1.365","DOIUrl":"https://doi.org/10.46273/jobe.v11i1.365","url":null,"abstract":"In this rapidly growing digital era, cyber security has become one of the most important aspects to pay attention to. Technological development information and communication has provided many benefits to our lives, they also present serious risks related to data security.. Cyber can be in the form of data theft, destruction systems, manipulation of information, or identity theft. First, cyberattacks are getting more complex and constantly evolving with time technology advances. Attackers can variety of methods and tools sophisticated way to exploit system vulnerabilities and gain access invalid. Second, cyber are often cross-border in nature, where attackers can operate overseas making difficult to identify and law enforcement. In addition, technological advances have also expanded attacks into new domains, such as the Internet of Things (IoT), autonomous vehicle systems, and artificial intelligence. Expanding connectivity between devices and internet-connected infrastructure increases security complexity cyber. However, it is important to remember that cyber security is not a challenge can't be overcome. In an effort to protect data and computer systems using various security strategies and measures can be implemented. With a combination of technical approaches, strong security policies, training user awareness, and cooperation between the parties involved, security cyber can be significantly improved.
","PeriodicalId":15119,"journal":{"name":"Journal of Business and Entrepreneurship","volume":"294 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-06-14","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"136017438","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
This study aims to determine the effectiveness of public services in the Wania District. The research method used in this research is descriptive quantitative research method. The data used are qualitative and quantitative data collected using observation, interviews, and questionnaires. To measure the effectiveness of public services after the expansion of the Wania District, an effectiveness analysis tool was used. With development in accordance with the objectives of this study. The results of this study indicate that the effectiveness of public services after the expansion of the Wania District on the indicators of timeliness, certainty and simplicity of procedures, reasonable costs, information, and security has been effective.
{"title":"ANALYSIS OF THE EFFECTIVENESS OF PUBLIC SERVICES AFTER SUB-DISTRICT EXPANSION IN THE WANIA DISTRICT, MIMIKA REGENCY","authors":"Adelya Samangun, Abu Bakar","doi":"10.46273/jobe.v11i1.352","DOIUrl":"https://doi.org/10.46273/jobe.v11i1.352","url":null,"abstract":"This study aims to determine the effectiveness of public services in the Wania District. The research method used in this research is descriptive quantitative research method. The data used are qualitative and quantitative data collected using observation, interviews, and questionnaires. To measure the effectiveness of public services after the expansion of the Wania District, an effectiveness analysis tool was used. With development in accordance with the objectives of this study. The results of this study indicate that the effectiveness of public services after the expansion of the Wania District on the indicators of timeliness, certainty and simplicity of procedures, reasonable costs, information, and security has been effective.","PeriodicalId":15119,"journal":{"name":"Journal of Business and Entrepreneurship","volume":"8 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-05-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"136216070","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
F. Peter, Mojisola Mubo Adeniyi, A. Sajuyigbe, A. Peter, Sarah Bunmi Adeoti
Small and medium enterprises had difficulty coping with the Covid-19 pandemic as very few SMEs have made it through it, particularly in Nigeria. Strategic leadership has been acknowledged as a crucial asset and one of the driving forces of success among SMEs. This study examined the impact of strategic leadership on the performance of SMEs in Lagos, Nigeria, adopting a mixed-method approach. A total of 400 complete responses from SME managers were analyzed. While simple regression was applied for the analysis of the returned copies of the questionnaire, the qualitative interview results were obtained through thematic analysis. The results indicate that innovation capabilities significantly impact organizational performance. Hence, the study recommends that focusing on innovative capability of strategic leadership such as new product development, innovation activities, marketing intelligence, value creation and new ideas with radical changes are germane for enhancing performance.
{"title":"ENHANCING THE PERFORMANCE OF SMEs POST COVID-19: THE ROLE OF STRATEGIC LEADERSHIP CAPABILITIES","authors":"F. Peter, Mojisola Mubo Adeniyi, A. Sajuyigbe, A. Peter, Sarah Bunmi Adeoti","doi":"10.53748/jobe.v11i1.286","DOIUrl":"https://doi.org/10.53748/jobe.v11i1.286","url":null,"abstract":"Small and medium enterprises had difficulty coping with the Covid-19 pandemic as very few SMEs have made it through it, particularly in Nigeria. Strategic leadership has been acknowledged as a crucial asset and one of the driving forces of success among SMEs. This study examined the impact of strategic leadership on the performance of SMEs in Lagos, Nigeria, adopting a mixed-method approach. A total of 400 complete responses from SME managers were analyzed. While simple regression was applied for the analysis of the returned copies of the questionnaire, the qualitative interview results were obtained through thematic analysis. The results indicate that innovation capabilities significantly impact organizational performance. Hence, the study recommends that focusing on innovative capability of strategic leadership such as new product development, innovation activities, marketing intelligence, value creation and new ideas with radical changes are germane for enhancing performance.","PeriodicalId":15119,"journal":{"name":"Journal of Business and Entrepreneurship","volume":"117 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-05-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"89033554","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Fred Ojochide Peter, Mojisola Mubo Adeniyi, Ademola Sajuyigbe, Adeshola Oluwaseyi Peter, Sarah Bunmi Adeoti
Small and medium enterprises had difficulty coping with the Covid-19 pandemic as very few SMEs have made it through it, particularly in Nigeria. Strategic leadership has been acknowledged as a crucial asset and one of the driving forces of success among SMEs. This study examined the impact of strategic leadership on the performance of SMEs in Lagos, Nigeria, adopting a mixed-method approach. A total of 400 complete responses from SME managers were analyzed. While simple regression was applied for the analysis of the returned copies of the questionnaire, the qualitative interview results were obtained through thematic analysis. The results indicate that innovation capabilities significantly impact organizational performance. Hence, the study recommends that focusing on innovative capability of strategic leadership such as new product development, innovation activities, marketing intelligence, value creation and new ideas with radical changes are germane for enhancing performance.
{"title":"ENHANCING THE PERFORMANCE OF SMEs POST COVID-19: THE ROLE OF STRATEGIC LEADERSHIP CAPABILITIES","authors":"Fred Ojochide Peter, Mojisola Mubo Adeniyi, Ademola Sajuyigbe, Adeshola Oluwaseyi Peter, Sarah Bunmi Adeoti","doi":"10.46273/jobe.v11i1.286","DOIUrl":"https://doi.org/10.46273/jobe.v11i1.286","url":null,"abstract":"Small and medium enterprises had difficulty coping with the Covid-19 pandemic as very few SMEs have made it through it, particularly in Nigeria. Strategic leadership has been acknowledged as a crucial asset and one of the driving forces of success among SMEs. This study examined the impact of strategic leadership on the performance of SMEs in Lagos, Nigeria, adopting a mixed-method approach. A total of 400 complete responses from SME managers were analyzed. While simple regression was applied for the analysis of the returned copies of the questionnaire, the qualitative interview results were obtained through thematic analysis. The results indicate that innovation capabilities significantly impact organizational performance. Hence, the study recommends that focusing on innovative capability of strategic leadership such as new product development, innovation activities, marketing intelligence, value creation and new ideas with radical changes are germane for enhancing performance.","PeriodicalId":15119,"journal":{"name":"Journal of Business and Entrepreneurship","volume":"46 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-05-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"136216073","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
The number of hijab users in Indonesia is increasing. This study aims to analyze online hijab shop customers' characteristics, the level of satisfaction, trustworthiness, consumer loyalty, and the influence between the level of satisfaction and trust on consumers' loyalty to who buy the hijab at online stores in Indonesia. Data were collected through a questionnaire with a Likert Sala, made using Google Form and distributed online. The study sample of 153 people was determined using a purposive sampling technique. The collected data were analyzed using Structural Equation Modeling (SEM) - Partial Least Square (PLS). The results of this study indicate that: (1) online hijab shop customers are dominated by students aged 17-25 years; (2) Consumer Satisfaction Index (CSI) of 79%, which means that consumers are satisfied with the e-commerce services used by consumers; (3) online hijab shop customers are satisfied with the services provided by online hijab shops; (4) the level of customer loyalty is 72%, which means that consumers have high enough loyalty so that they are willing to keep shopping at the current online hijab shop and are willing to recommend it to consumers' colleagues or relatives; and (5) customer satisfaction and trust have a significant effect on customer loyalty. From the results of this study, it is recommended that online hijab shop managers provide hijab that suits students and students' needs to use them at school or campus and always maintain customer satisfaction and trust so that they continue to be loyal customers. Keywords: hijab online, IPA, satisfaction index, trust, loyalty index
{"title":"CONSUMERS’ SATISFACTION, TRUST, AND LOYALTY TOWARD THE HIJAB ONLINE SHOPS","authors":"Arief Hendarto, H. Wijayanto, I. Muflikhati","doi":"10.17358/IJBE.7.1.41","DOIUrl":"https://doi.org/10.17358/IJBE.7.1.41","url":null,"abstract":"The number of hijab users in Indonesia is increasing. This study aims to analyze online hijab shop customers' characteristics, the level of satisfaction, trustworthiness, consumer loyalty, and the influence between the level of satisfaction and trust on consumers' loyalty to who buy the hijab at online stores in Indonesia. Data were collected through a questionnaire with a Likert Sala, made using Google Form and distributed online. The study sample of 153 people was determined using a purposive sampling technique. The collected data were analyzed using Structural Equation Modeling (SEM) - Partial Least Square (PLS). The results of this study indicate that: (1) online hijab shop customers are dominated by students aged 17-25 years; (2) Consumer Satisfaction Index (CSI) of 79%, which means that consumers are satisfied with the e-commerce services used by consumers; (3) online hijab shop customers are satisfied with the services provided by online hijab shops; (4) the level of customer loyalty is 72%, which means that consumers have high enough loyalty so that they are willing to keep shopping at the current online hijab shop and are willing to recommend it to consumers' colleagues or relatives; and (5) customer satisfaction and trust have a significant effect on customer loyalty. From the results of this study, it is recommended that online hijab shop managers provide hijab that suits students and students' needs to use them at school or campus and always maintain customer satisfaction and trust so that they continue to be loyal customers. \u0000Keywords: hijab online, IPA, satisfaction index, trust, loyalty index","PeriodicalId":15119,"journal":{"name":"Journal of Business and Entrepreneurship","volume":"367 1","pages":"41-41"},"PeriodicalIF":0.0,"publicationDate":"2021-01-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"74180557","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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