Pub Date : 2020-11-25DOI: 10.1177/2278682120969014
Animesh Bhattacharjee, M. Kumari, J. Das
The present article applies event study methodology in an attempt to investigate the impact of the announcement of 3-month moratorium by Reserve Bank of India on Indian public sector bank equity returns. For the present study, the estimation period is considered to be 120 trading days while the event window is considered to be 21 trading days. To compute the expected returns, the study uses a single-index model or the market model proposed by Fama [Fama, E., 1976. Foundations of finance. Basic Books]. The findings of the study suggest that the market responded to the news relating to the liquidity infusion by the Reserve Bank of India, falling global indices, development of potential coronavirus vaccine, and the announcement of 3 weeks period lockdown. The study further concluded that the market anticipated that the government may announce loan moratorium since industry bodies like The Associated Chambers of Commerce and Industry of India and The Federation of Indian Chambers of Commerce and Industry have recommended loan moratorium in order to safeguard the business enterprises especially the micro-, small- and medium-enterprise sector. Thus, the adjustment in the bank stock prices occurred before the announcement of the 3-month loan moratorium and as a consequence the average annual return on day ED-0 is found to be insignificant.
{"title":"Investigating the Impact of the Announcement of Loan Moratorium on Stock Prices: Evidence from Indian Public Sector Banks","authors":"Animesh Bhattacharjee, M. Kumari, J. Das","doi":"10.1177/2278682120969014","DOIUrl":"https://doi.org/10.1177/2278682120969014","url":null,"abstract":"The present article applies event study methodology in an attempt to investigate the impact of the announcement of 3-month moratorium by Reserve Bank of India on Indian public sector bank equity returns. For the present study, the estimation period is considered to be 120 trading days while the event window is considered to be 21 trading days. To compute the expected returns, the study uses a single-index model or the market model proposed by Fama [Fama, E., 1976. Foundations of finance. Basic Books]. The findings of the study suggest that the market responded to the news relating to the liquidity infusion by the Reserve Bank of India, falling global indices, development of potential coronavirus vaccine, and the announcement of 3 weeks period lockdown. The study further concluded that the market anticipated that the government may announce loan moratorium since industry bodies like The Associated Chambers of Commerce and Industry of India and The Federation of Indian Chambers of Commerce and Industry have recommended loan moratorium in order to safeguard the business enterprises especially the micro-, small- and medium-enterprise sector. Thus, the adjustment in the bank stock prices occurred before the announcement of the 3-month loan moratorium and as a consequence the average annual return on day ED-0 is found to be insignificant.","PeriodicalId":230921,"journal":{"name":"Jindal Journal of Business Research","volume":"23 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-11-25","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133343367","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2020-11-25DOI: 10.1177/2278682120969032
Anita Pradhan, Sasmita Mishra
The impact of organizational tenure on organizational citizenship behavior (OCB) has been studied previously. However, the role of workplace attachment intervening the link between these two variables has not been researched. Looking at the growing research interest in OCB in academic context, this study aimed to test a mediation model of these three variables in a university context. A structured questionnaire comprising scales on place attachment and OCB was used to collect data from staff of the studied university. Correlation analysis and structural equation modeling of a total of 323 responses (after outlier elimination) was conducted using SPSS 24.0 and AMOS 23.0. It was found out that with the increase in tenure, employees’ attachment to place and their OCB enhanced. It was also found that workplace attachment was a significant mediator of tenure and OCB, implying that tenure enhanced workplace attachment and attachment further enhanced OCB. Based on the previous place attachment literature, it was suggested that there should be meaningful interactions between employees and the physical and group setting, which would foster employees’ emotional bonding with the organization. Theoretically, this study contributes by introducing workplace attachment as a new variable in OCB literature.
{"title":"Workplace Attachment as a Mediator of Organizational Tenure and Organizational Citizenship Behavior","authors":"Anita Pradhan, Sasmita Mishra","doi":"10.1177/2278682120969032","DOIUrl":"https://doi.org/10.1177/2278682120969032","url":null,"abstract":"The impact of organizational tenure on organizational citizenship behavior (OCB) has been studied previously. However, the role of workplace attachment intervening the link between these two variables has not been researched. Looking at the growing research interest in OCB in academic context, this study aimed to test a mediation model of these three variables in a university context. A structured questionnaire comprising scales on place attachment and OCB was used to collect data from staff of the studied university. Correlation analysis and structural equation modeling of a total of 323 responses (after outlier elimination) was conducted using SPSS 24.0 and AMOS 23.0. It was found out that with the increase in tenure, employees’ attachment to place and their OCB enhanced. It was also found that workplace attachment was a significant mediator of tenure and OCB, implying that tenure enhanced workplace attachment and attachment further enhanced OCB. Based on the previous place attachment literature, it was suggested that there should be meaningful interactions between employees and the physical and group setting, which would foster employees’ emotional bonding with the organization. Theoretically, this study contributes by introducing workplace attachment as a new variable in OCB literature.","PeriodicalId":230921,"journal":{"name":"Jindal Journal of Business Research","volume":"30 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-11-25","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126610157","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2020-11-17DOI: 10.1177/2278682120968970
Subrata Roy
This study empirically examines the growth of return, volatility shocks, market efficiency and investors’ sentiment on prime ministers during their administration as a prime minister. Thus, various volatility forecasting measures are applied. It is observed that BSE return does not follow a random walk and inefficient during their tenures as a prime minister. ARCH measure confirms about volatility clustering. According to the EGARCH measure leverage effect does not exist, but the presence of this effect based on TARCH during the tenure of few prime ministers. Finally, the investors are trustful to those prime ministers who are elected from the Indian National Congress according to the growth of return.
{"title":"Stock Market Asymmetry and Investors’ Sensation on Prime Minister: Indian Evidence","authors":"Subrata Roy","doi":"10.1177/2278682120968970","DOIUrl":"https://doi.org/10.1177/2278682120968970","url":null,"abstract":"This study empirically examines the growth of return, volatility shocks, market efficiency and investors’ sentiment on prime ministers during their administration as a prime minister. Thus, various volatility forecasting measures are applied. It is observed that BSE return does not follow a random walk and inefficient during their tenures as a prime minister. ARCH measure confirms about volatility clustering. According to the EGARCH measure leverage effect does not exist, but the presence of this effect based on TARCH during the tenure of few prime ministers. Finally, the investors are trustful to those prime ministers who are elected from the Indian National Congress according to the growth of return.","PeriodicalId":230921,"journal":{"name":"Jindal Journal of Business Research","volume":"95 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-11-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133084225","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2020-11-13DOI: 10.1177/2278682120968969
Lamin B. Ceesay
This review seeks to examine the power and influence of Non-Governmental Organizations in the course of corporate sustainability adoption (i.e., sustainability reporting). Using the institutional-legitimacy and governance theories, our findings suggest that non-governmental organizations (NGOs) have great potentials in sustainability discourse through two salient actions, namely (a) collaborative partnership, and (b) confrontational tactics. While the former promotes stakeholder involvement in corporate decision-making through dialogue, joint-projects on corporate social responsibility, and sustainability reporting, the latter, however, is the last resort—involving “naming and shaming” corporations for poor social and environmental performance. The objective of such action is to cause reputational damage to businesses. Finally, it is also observed that crucial to NGO power and influence is the collaboration with government and civil society organizations in the fight for environmental sustainability and accountability.
{"title":"Exploring the Influence of NGOs in Corporate Sustainability Adoption: Institutional-Legitimacy Perspective","authors":"Lamin B. Ceesay","doi":"10.1177/2278682120968969","DOIUrl":"https://doi.org/10.1177/2278682120968969","url":null,"abstract":"This review seeks to examine the power and influence of Non-Governmental Organizations in the course of corporate sustainability adoption (i.e., sustainability reporting). Using the institutional-legitimacy and governance theories, our findings suggest that non-governmental organizations (NGOs) have great potentials in sustainability discourse through two salient actions, namely (a) collaborative partnership, and (b) confrontational tactics. While the former promotes stakeholder involvement in corporate decision-making through dialogue, joint-projects on corporate social responsibility, and sustainability reporting, the latter, however, is the last resort—involving “naming and shaming” corporations for poor social and environmental performance. The objective of such action is to cause reputational damage to businesses. Finally, it is also observed that crucial to NGO power and influence is the collaboration with government and civil society organizations in the fight for environmental sustainability and accountability.","PeriodicalId":230921,"journal":{"name":"Jindal Journal of Business Research","volume":"77 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-11-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131987915","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2020-09-01DOI: 10.1177/2278682120968983
Lamin B. Ceesay
The dynamics involving market competition and the challenges of dealing with empowered customers, mean that creating and delivering relevant customer experience (CX) of service, is as important as creating product or services. Several studies have treated customer experience as though a front-desk, sales-point affair with the customer in the retailing environment, negating the critical role of organization-wide efforts in the overall customer experience management sequence. This review, however, adopts customer-centricity, as a theoretical lens to underscore the [re]configuration of organizational-level factors that are critical to adopting a high customer-experience centered organization. Based on the review, we highlight conditions for adopting high customer experience management organization: (a) developing an integrated CX strategy, (b) CX-based knowledge management, (c) organizational re-design that supports CX-management, (d) top management commitment, (e) integrated CX IT systems, and (f) CX-oriented HR policies. These practices are only necessary conditions, but not sufficient, for creating, delivering relevant and sustainable customer experience. However, more robust empirical studies are needed to advance the application of organization-wide customer experience management, which vary across industry, products/services, and sector.
{"title":"Building a High Customer Experience Management Organization: Toward Customer-Centricity","authors":"Lamin B. Ceesay","doi":"10.1177/2278682120968983","DOIUrl":"https://doi.org/10.1177/2278682120968983","url":null,"abstract":"The dynamics involving market competition and the challenges of dealing with empowered customers, mean that creating and delivering relevant customer experience (CX) of service, is as important as creating product or services. Several studies have treated customer experience as though a front-desk, sales-point affair with the customer in the retailing environment, negating the critical role of organization-wide efforts in the overall customer experience management sequence. This review, however, adopts customer-centricity, as a theoretical lens to underscore the [re]configuration of organizational-level factors that are critical to adopting a high customer-experience centered organization. Based on the review, we highlight conditions for adopting high customer experience management organization: (a) developing an integrated CX strategy, (b) CX-based knowledge management, (c) organizational re-design that supports CX-management, (d) top management commitment, (e) integrated CX IT systems, and (f) CX-oriented HR policies. These practices are only necessary conditions, but not sufficient, for creating, delivering relevant and sustainable customer experience. However, more robust empirical studies are needed to advance the application of organization-wide customer experience management, which vary across industry, products/services, and sector.","PeriodicalId":230921,"journal":{"name":"Jindal Journal of Business Research","volume":"60 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116775006","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2020-05-01DOI: 10.1177/2278682120908550
R. S. Varkey, P. Panda
This article verifies the inter-state linkages of economic growth across Indian states in a panel framework. Data have been used for the 15 major states for 1980–1981 to 2013–2014. For studying the long-run association between aggregate output of a state and that of the rest of the states, panel cointegration techniques have been used. Fully modified ordinary least squares estimation technique is used to find long-run coefficients. In addition to it, inter-state growth spillovers of output for three principal sectors of economy have been verified separately. The findings confirm the existence of inter-state association in the long run for the aggregate output as well as the sectoral output. Unidirectional causality runs from rest of the state’s output to a state’s output. There has also been a substantial increase in the extent of linkages after the reforms for the aggregate output. Though coefficient is positive, agricultural output has witnessed a decrease in the extent of linkages after the reforms. But, the linkages among states for industrial and service sector output have been improved as a result of the reforms. With the increasing flow of goods and services, growth spillovers are evident and economic spillovers of states are complementary. Removing barriers on inter-state trade, flow of investment, knowledge, and services will supplement to growth spillover among Indian states.
{"title":"Inter-state Growth Spillovers in Indian Major States: An Empirical Analysis","authors":"R. S. Varkey, P. Panda","doi":"10.1177/2278682120908550","DOIUrl":"https://doi.org/10.1177/2278682120908550","url":null,"abstract":"This article verifies the inter-state linkages of economic growth across Indian states in a panel framework. Data have been used for the 15 major states for 1980–1981 to 2013–2014. For studying the long-run association between aggregate output of a state and that of the rest of the states, panel cointegration techniques have been used. Fully modified ordinary least squares estimation technique is used to find long-run coefficients. In addition to it, inter-state growth spillovers of output for three principal sectors of economy have been verified separately. The findings confirm the existence of inter-state association in the long run for the aggregate output as well as the sectoral output. Unidirectional causality runs from rest of the state’s output to a state’s output. There has also been a substantial increase in the extent of linkages after the reforms for the aggregate output. Though coefficient is positive, agricultural output has witnessed a decrease in the extent of linkages after the reforms. But, the linkages among states for industrial and service sector output have been improved as a result of the reforms. With the increasing flow of goods and services, growth spillovers are evident and economic spillovers of states are complementary. Removing barriers on inter-state trade, flow of investment, knowledge, and services will supplement to growth spillover among Indian states.","PeriodicalId":230921,"journal":{"name":"Jindal Journal of Business Research","volume":"10 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-05-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132048915","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2020-05-01DOI: 10.1177/2278682120908567
Bharti Sujan, Jaya Bhasin, Shahid Mushtaq
The world economy has been facing a huge turmoil in the last few financial years. With constant efforts some improvement was observed in the last financial year as the world economic situation strengthened itself with a lingering effect to subside the effects of slump and registering world gross domestic product of 3.2 percent, the highest since 2011. The impact of world economic growth can be clearly seen on the GDP of India. The IMF sees India as the largest growing economy with a GDP of 7.4 percent even outshining the growth of China’s GDP at 6.8 percent. This growth has presented a challenge for the HR managers to focus more on strategic policy formulation and utilize the growth in the right direction. The line managers’ implement HR functions and in doing so they also influence their team and generate response from them. On the basis of extensive review a conceptual model has been proposed to understand the impact of interpersonal trust as a mediating variable on reallocation of HR functions and HR effectiveness. On evaluating the hypotheses values of CFI = 0.909, NFI = 0.745, GFI = 0.762, CMIN/DF = 1.396, RMSEA = 0.060, and PCLOSE = 0.066, which indicate a good model fit, the model shows the impact of the mediating variable, that is, interpersonal trust on reallocation of HR functions and HR effectiveness.
{"title":"Reallocation of HR Functions: A Study of HR Effectiveness in Banking Sector","authors":"Bharti Sujan, Jaya Bhasin, Shahid Mushtaq","doi":"10.1177/2278682120908567","DOIUrl":"https://doi.org/10.1177/2278682120908567","url":null,"abstract":"The world economy has been facing a huge turmoil in the last few financial years. With constant efforts some improvement was observed in the last financial year as the world economic situation strengthened itself with a lingering effect to subside the effects of slump and registering world gross domestic product of 3.2 percent, the highest since 2011. The impact of world economic growth can be clearly seen on the GDP of India. The IMF sees India as the largest growing economy with a GDP of 7.4 percent even outshining the growth of China’s GDP at 6.8 percent. This growth has presented a challenge for the HR managers to focus more on strategic policy formulation and utilize the growth in the right direction. The line managers’ implement HR functions and in doing so they also influence their team and generate response from them. On the basis of extensive review a conceptual model has been proposed to understand the impact of interpersonal trust as a mediating variable on reallocation of HR functions and HR effectiveness. On evaluating the hypotheses values of CFI = 0.909, NFI = 0.745, GFI = 0.762, CMIN/DF = 1.396, RMSEA = 0.060, and PCLOSE = 0.066, which indicate a good model fit, the model shows the impact of the mediating variable, that is, interpersonal trust on reallocation of HR functions and HR effectiveness.","PeriodicalId":230921,"journal":{"name":"Jindal Journal of Business Research","volume":"31 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-05-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128404932","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2020-03-29DOI: 10.1177/2278682120908554
Rupa Rathee, Pallavi Rajain
It is difficult to define the term “workplace spirituality” precisely as it means different things to different people. The confusion arises due to the use of the word spirituality and religion synonymously. But workplace spirituality is not the same as religion. Spirituality at workplace is as simple as having a sense of connection between own self and the workplace. In a fast-moving world, employees often face anxiety, fear, and depression. Working in an environment that supports the employees’ right to openly express their beliefs helps them to have better working relationships with colleagues, feel safer, and be more engaged in their work. Therefore, more and more organizations are inculcating spirituality in their environment, as the impact of a good environment is not only felt by the employees but can be measured through economic outputs, using measures such as quality, productivity, and profitability. In the current research, previous literature has been reviewed to study the rising interest in workplace spirituality as well as to understand its importance for the employees in an organization. It was found that workplace spirituality has a significant impact of work attitudes like organizational performance, job involvement, job commitment, and job satisfaction as a whole. Some of the models given by various authors over time were also studied. These models established relationship between the three aspects of workplace spirituality (inner self, meaningful work, and sense of community) and different work attitudes. The models are quite similar in most of the studies leading to positive results related to influence of workplace spirituality. Few models even suggest the role of spiritual leadership as well in influencing workplace spirituality. Overall, these models suggest that there is significant and positive impact on employees due to workplace spirituality as seen from both empirical and theoretical evidence. Finally, the managerial implications and some suggestions for future research in this area have been provided.
{"title":"Workplace Spirituality: A Comparative Study of Various Models","authors":"Rupa Rathee, Pallavi Rajain","doi":"10.1177/2278682120908554","DOIUrl":"https://doi.org/10.1177/2278682120908554","url":null,"abstract":"It is difficult to define the term “workplace spirituality” precisely as it means different things to different people. The confusion arises due to the use of the word spirituality and religion synonymously. But workplace spirituality is not the same as religion. Spirituality at workplace is as simple as having a sense of connection between own self and the workplace. In a fast-moving world, employees often face anxiety, fear, and depression. Working in an environment that supports the employees’ right to openly express their beliefs helps them to have better working relationships with colleagues, feel safer, and be more engaged in their work. Therefore, more and more organizations are inculcating spirituality in their environment, as the impact of a good environment is not only felt by the employees but can be measured through economic outputs, using measures such as quality, productivity, and profitability. In the current research, previous literature has been reviewed to study the rising interest in workplace spirituality as well as to understand its importance for the employees in an organization. It was found that workplace spirituality has a significant impact of work attitudes like organizational performance, job involvement, job commitment, and job satisfaction as a whole. Some of the models given by various authors over time were also studied. These models established relationship between the three aspects of workplace spirituality (inner self, meaningful work, and sense of community) and different work attitudes. The models are quite similar in most of the studies leading to positive results related to influence of workplace spirituality. Few models even suggest the role of spiritual leadership as well in influencing workplace spirituality. Overall, these models suggest that there is significant and positive impact on employees due to workplace spirituality as seen from both empirical and theoretical evidence. Finally, the managerial implications and some suggestions for future research in this area have been provided.","PeriodicalId":230921,"journal":{"name":"Jindal Journal of Business Research","volume":"31 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-03-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116534855","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2020-03-05DOI: 10.1177/2278682120908552
Prabal Chakraborty, M. Poddar
Medical tourism is a continuously growing industry, and hospitals of the home country are the service providers for the foreign patients. Hospitals are focusing on quality improvement, infrastructure development, networking, and cost minimizations to attract foreign patients due to stiff competitions. Prahalad and Ramaswamy (2004) explained value co-creation, which ultimately achieved through Dialogue, Access, Risk, Transparency) DART concept. Another seminal research in this arena is the development of “service-dominant logic” concept by Vargo and Lusch (2004). The purpose of this article is to understand the collaboration of multiple stakeholders in co-creation process in the context of healthcare sector, which ultimately effects medical tourism. Our study also suggests a model that demonstrates the relationship between the factors responsible for brand co-creation in medical tourism and patient retention in multispecialty hospitals. We took help from past literatures to frame the model. Our study conceptualizes the collaboration of multiple stakeholders for value co-creation in the healthcare sector which ultimately affects Medical Tourism and proposes a framework. This study also examines role of patients and multiple stakeholders in value co-creation process and model we proposed where we explained the factors responsible for brand co-creation in medical tourism and patients’ retention. The result of the study—in line with the study performed by Dijk, Antonides, and Schillewaertz (2014), we may conclude that “co-creation has an element in marketing and branding strategies of an organization.”
{"title":"Role of Multiple Stakeholders in Value Co-creation and Effects on Medical Tourism","authors":"Prabal Chakraborty, M. Poddar","doi":"10.1177/2278682120908552","DOIUrl":"https://doi.org/10.1177/2278682120908552","url":null,"abstract":"Medical tourism is a continuously growing industry, and hospitals of the home country are the service providers for the foreign patients. Hospitals are focusing on quality improvement, infrastructure development, networking, and cost minimizations to attract foreign patients due to stiff competitions. Prahalad and Ramaswamy (2004) explained value co-creation, which ultimately achieved through Dialogue, Access, Risk, Transparency) DART concept. Another seminal research in this arena is the development of “service-dominant logic” concept by Vargo and Lusch (2004). The purpose of this article is to understand the collaboration of multiple stakeholders in co-creation process in the context of healthcare sector, which ultimately effects medical tourism. Our study also suggests a model that demonstrates the relationship between the factors responsible for brand co-creation in medical tourism and patient retention in multispecialty hospitals. We took help from past literatures to frame the model. Our study conceptualizes the collaboration of multiple stakeholders for value co-creation in the healthcare sector which ultimately affects Medical Tourism and proposes a framework. This study also examines role of patients and multiple stakeholders in value co-creation process and model we proposed where we explained the factors responsible for brand co-creation in medical tourism and patients’ retention. The result of the study—in line with the study performed by Dijk, Antonides, and Schillewaertz (2014), we may conclude that “co-creation has an element in marketing and branding strategies of an organization.”","PeriodicalId":230921,"journal":{"name":"Jindal Journal of Business Research","volume":"69 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-03-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130277361","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2020-03-05DOI: 10.1177/2278682120908557
Sudeep Kumar Das, F. T. Azmi, P. James
In past two decades, researchers have identified many factors, which influence employee’s perception of human resource (HR) practices. How employees perceive HR practice is a strong determinant of both employee’s and organizational outcome. However, how these factors are structured or their relative importance is not so well understood. Without this vital input, it is difficult to deploy scare resource to impact organizational outcome. This research uses fuzzy interpretive structural modeling (Fuzzy ISM) technique to fill this gap. The result will help deploy resources for changing the perception of vital HR practices so as to enhance organizational performance. Demographic dissimilarity of employee with coworker and manager, and quality of manager’s communication were found as the most relevant drivers of employee’s perception of HR practice. The factors having highest driving power are the one which needs to be addressed by Line and HR managers.
{"title":"Factors Influencing Employees’ Perception of Human Resource Practice: A Fuzzy Interpretive Structural Modeling Approach","authors":"Sudeep Kumar Das, F. T. Azmi, P. James","doi":"10.1177/2278682120908557","DOIUrl":"https://doi.org/10.1177/2278682120908557","url":null,"abstract":"In past two decades, researchers have identified many factors, which influence employee’s perception of human resource (HR) practices. How employees perceive HR practice is a strong determinant of both employee’s and organizational outcome. However, how these factors are structured or their relative importance is not so well understood. Without this vital input, it is difficult to deploy scare resource to impact organizational outcome. This research uses fuzzy interpretive structural modeling (Fuzzy ISM) technique to fill this gap. The result will help deploy resources for changing the perception of vital HR practices so as to enhance organizational performance. Demographic dissimilarity of employee with coworker and manager, and quality of manager’s communication were found as the most relevant drivers of employee’s perception of HR practice. The factors having highest driving power are the one which needs to be addressed by Line and HR managers.","PeriodicalId":230921,"journal":{"name":"Jindal Journal of Business Research","volume":"5 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-03-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128335186","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}