This study determine the level of customer satisfaction towards service quality at Minimarket Mutiara Indah Palembang, with purpose to determine how percentage level of customer satisfaction, and also to determine what kind of service quality dimension which had dominant. Collected data had used quesioner with the respondent 60 people, and the technique of collected sample used Non Probability Sampling with Accidental Sampling method. Based on the result known that average percentage from every dimension were tangible dimension was 65,1 %, reability dimension was 74%, responsiveness dimension was 79,8 %, assurance dimension was 74,2 % and empathy dimension was 75,6%. So, dimension which has dominant at Minimarket Mutiara Indah Palembang was responsiveness dimension with 79,8% to the fast of employee to find product which customer want to bought.
{"title":"Tingkat Kepuasan Konsumen Terhadap Kualitas Pelayanan Minimarket","authors":"Ety Sufiyanti, A. J. Sayutu, Ayu Oka Windarti","doi":"10.35697/JRBI.V3I1.545","DOIUrl":"https://doi.org/10.35697/JRBI.V3I1.545","url":null,"abstract":"This study determine the level of customer satisfaction towards service quality at Minimarket Mutiara Indah Palembang, with purpose to determine how percentage level of customer satisfaction, and also to determine what kind of service quality dimension which had dominant. Collected data had used quesioner with the respondent 60 people, and the technique of collected sample used Non Probability Sampling with Accidental Sampling method. Based on the result known that average percentage from every dimension were tangible dimension was 65,1 %, reability dimension was 74%, responsiveness dimension was 79,8 %, assurance dimension was 74,2 % and empathy dimension was 75,6%. So, dimension which has dominant at Minimarket Mutiara Indah Palembang was responsiveness dimension with 79,8% to the fast of employee to find product which customer want to bought.","PeriodicalId":256871,"journal":{"name":"Jurnal Riset Bisnis dan Investasi","volume":"20 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2017-05-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131149399","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
This study aims to determine the performance of services and customer loyalty mail and parcel as well as how much the influence of service performance to customer loyalty of mail and parcel in PT Pos Indonesia Bandung. Quota sampling technique was used to collect data through questionnaires to 115 people who use the services of courier mail and parcel post with Likert scale. The analysis method used is the multiple regression. The results showed that the performance of services in PT Pos Indonesia are in the category of good/high in terms of interaction quality, physical environment quality, and outcome quality. While customer loyalty mail and parcel that are in the category of average in terms of repeat purchase, purchases across product and service line, refers others and demonstrates immunity to the pull of the competition. The conclusion is the performance of services significantly affect customer loyalty mail and parcel in PT Pos Indonesia Bandung amounted to 54.7%.
{"title":"Pengaruh Kinerja Pelayanan Terhadap Loyalitas Pelanggan","authors":"Devi Elvita, Tintin Suhaeni","doi":"10.35697/JRBI.V3I1.544","DOIUrl":"https://doi.org/10.35697/JRBI.V3I1.544","url":null,"abstract":"This study aims to determine the performance of services and customer loyalty mail and parcel as well as how much the influence of service performance to customer loyalty of mail and parcel in PT Pos Indonesia Bandung. Quota sampling technique was used to collect data through questionnaires to 115 people who use the services of courier mail and parcel post with Likert scale. The analysis method used is the multiple regression. The results showed that the performance of services in PT Pos Indonesia are in the category of good/high in terms of interaction quality, physical environment quality, and outcome quality. While customer loyalty mail and parcel that are in the category of average in terms of repeat purchase, purchases across product and service line, refers others and demonstrates immunity to the pull of the competition. The conclusion is the performance of services significantly affect customer loyalty mail and parcel in PT Pos Indonesia Bandung amounted to 54.7%.","PeriodicalId":256871,"journal":{"name":"Jurnal Riset Bisnis dan Investasi","volume":"49 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2017-05-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114190441","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
The development of tourism in Indonesia continues to grow rapidly and become one of the sectors that play a major role in developing the economy and improving people's welfare. This study aimed to determine the effect of advertising, sales promotion and direct marketing on decision tourist visits (study on Water Fun Palembang). Respondents selected is the visitor of Water Fun amounted to 120 people. The sampling technique used in this research is purposive sampling, the researchers used their own judgment by way of deliberate in selecting members of the population which are considered to provide specific information in accordance with the desired criteria researchers. The effect of advertising variable on the decision of tourist to visit is 0.391. The effect of sales promotion variables on the decision of tourist to visit is 0.240. There is an effect of direct marketing variables on the decision of the tourist to visit amounted to 0.334. Manager of Water Fun Palembang should maintain and where possible to improve the promotion through advertising, sales promotion and direct marketing so that tourists will still decide to visit Water Fun.
{"title":"Pengaruh Periklanan, Promosi Penjualan dan Pemasaran Langsung Terhadap Keputusan Kunjungan Wisatawan","authors":"Heri Setiawan, Jusmawi Bustan","doi":"10.35697/jrbi.v3i1.541","DOIUrl":"https://doi.org/10.35697/jrbi.v3i1.541","url":null,"abstract":"The development of tourism in Indonesia continues to grow rapidly and become one of the sectors that play a major role in developing the economy and improving people's welfare. This study aimed to determine the effect of advertising, sales promotion and direct marketing on decision tourist visits (study on Water Fun Palembang). Respondents selected is the visitor of Water Fun amounted to 120 people. The sampling technique used in this research is purposive sampling, the researchers used their own judgment by way of deliberate in selecting members of the population which are considered to provide specific information in accordance with the desired criteria researchers. The effect of advertising variable on the decision of tourist to visit is 0.391. The effect of sales promotion variables on the decision of tourist to visit is 0.240. There is an effect of direct marketing variables on the decision of the tourist to visit amounted to 0.334. Manager of Water Fun Palembang should maintain and where possible to improve the promotion through advertising, sales promotion and direct marketing so that tourists will still decide to visit Water Fun.","PeriodicalId":256871,"journal":{"name":"Jurnal Riset Bisnis dan Investasi","volume":"179 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2017-05-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133303725","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Each company must strive to provide the best service to its customers to win the competition, thus the quality of service becomes one important. To provide good quality services to customers, the physical environment interaction between the company and the customer called with servicescape becomes a consideration. Servicescape dimensions that are measured in this study are aesthetic facilities, lighting, ambiance, layout, equipment, and employees, while for the service quality dimensions that are used in this study are tangible, reliability, responsiveness, assurance and empathy. The purpose of this study is to reveal the influence servicescape on service quality Dana Pensiun Telkom Bandung City. 125 questionnaires distributed, but the data can be taken as many as 116. The data analysis is done is descriptive analysis, regression, and hypothesis testing. Based on the research that has been done, there is a positive influence of servicescape on quality service Dana Pensiun Telkom Bandung.
{"title":"Pengaruh Servicescape Terhadap Kualitas Pelayanan","authors":"Erick Ferdinal, Sri Surjani Tjahjawati","doi":"10.35697/JRBI.V3I1.546","DOIUrl":"https://doi.org/10.35697/JRBI.V3I1.546","url":null,"abstract":"Each company must strive to provide the best service to its customers to win the competition, thus the quality of service becomes one important. To provide good quality services to customers, the physical environment interaction between the company and the customer called with servicescape becomes a consideration. Servicescape dimensions that are measured in this study are aesthetic facilities, lighting, ambiance, layout, equipment, and employees, while for the service quality dimensions that are used in this study are tangible, reliability, responsiveness, assurance and empathy. The purpose of this study is to reveal the influence servicescape on service quality Dana Pensiun Telkom Bandung City. 125 questionnaires distributed, but the data can be taken as many as 116. The data analysis is done is descriptive analysis, regression, and hypothesis testing. Based on the research that has been done, there is a positive influence of servicescape on quality service Dana Pensiun Telkom Bandung.","PeriodicalId":256871,"journal":{"name":"Jurnal Riset Bisnis dan Investasi","volume":"46 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2017-05-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128094607","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
This study examines the company's performance appraisal, employee’s organizational commitment and the influence of organizational commitment on employee’s performance appraisal in PT Indonesia Power UBP Suralaya. The dataset encompasses observations using questionnaire (195 respondents). The methods of analysis in this research are classical assumption test, descriptive analysis, correlation, linear regression, and test hypotheses using the SPSS program. Research results show that the performance appraisal is already good, and organizational commitment of employees are already high. There is a strong link between performance appraisal with the organizational commitment of employees. The influence of performance appraisal has a positive effect for 46.6% on the organizational commitment of employees while the rest 53.4% is affected by other factors such as job satisfaction, job characteristics and other factors which are not examined in this study.
本研究考察了PT印尼电力公司(PT Indonesia Power UBP Suralaya)的公司绩效考核、员工组织承诺以及组织承诺对员工绩效考核的影响。该数据集包括通过问卷调查(195名受访者)进行的观察。本研究的分析方法有经典假设检验、描述性分析、相关分析、线性回归以及使用SPSS程序检验假设。研究结果表明,绩效考核已经很好,员工的组织承诺已经很高。绩效考核与员工的组织承诺之间有着密切的联系。绩效考核对员工组织承诺的影响为46.6%,其余53.4%受到工作满意度、工作特征等其他因素的影响,本研究未对这些因素进行研究。
{"title":"Pengaruh Evaluasi Kinerja Terhadap Komitmen Organisasional Karyawan","authors":"Asep Rudi Hartono, Maya Setiawardani","doi":"10.35697/JRBI.V3I1.548","DOIUrl":"https://doi.org/10.35697/JRBI.V3I1.548","url":null,"abstract":"This study examines the company's performance appraisal, employee’s organizational commitment and the influence of organizational commitment on employee’s performance appraisal in PT Indonesia Power UBP Suralaya. The dataset encompasses observations using questionnaire (195 respondents). The methods of analysis in this research are classical assumption test, descriptive analysis, correlation, linear regression, and test hypotheses using the SPSS program. Research results show that the performance appraisal is already good, and organizational commitment of employees are already high. There is a strong link between performance appraisal with the organizational commitment of employees. The influence of performance appraisal has a positive effect for 46.6% on the organizational commitment of employees while the rest 53.4% is affected by other factors such as job satisfaction, job characteristics and other factors which are not examined in this study.","PeriodicalId":256871,"journal":{"name":"Jurnal Riset Bisnis dan Investasi","volume":"31 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2017-05-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116705216","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Every company does business by producing a product or service with good quality. Quality is very important for the company because every company has its own standards based on specifications set. The quality is also very important for consumers because consumers who determine the needs and desires as well as closely related to satisfaction will be felt after using the product. Customer satisfaction is also very important for the company because the company trying to provide something that is needed, desired and sought after by consumers, and ultimately the consumer will be satisfied. Satisfaction is also very important for consumers because it is something to be gained by comparing the expectations of the performance of the products that have been purchased. This study aims to determine the effect on product quality kartuHALO user satisfaction in GraPARI MTC Telkomsel Bandung. The method used in this research is descriptive method, with the results stating that kartuHALO product quality and user satisfaction in GraPARI MTC Telkomsel Bandung is quite good. Of the eight dimensions of the variable product quality, performance dimension had the highest contribution is 4.14 and the dimensions of durability contribute to the bottom at 3.86. For user satisfaction, from the existing three-dimensional, dimensions of emotional factors contribute to the high at 4.02 and dimensions contribute to its lowest price of 3.66. This study used a questionnaire distributed to 270 respondents. Based on the research that has been done, regression equation Y = 7.483 + 0,283X. The study states that kartuHALO product quality and user satisfaction has a strong positive correlation of 0.582 and product quality kartuHALO affect user satisfaction of 33.9%.
{"title":"Pengaruh Kualitas Produk kartuHALO Terhadap Kepuasan Pengguna (Studi pada GraPARI Telkomsel MTC Bandung)","authors":"Dita Puspitasari, Sri Surjani Tjahjawati","doi":"10.35697/jrbi.v2i3.93","DOIUrl":"https://doi.org/10.35697/jrbi.v2i3.93","url":null,"abstract":"Every company does business by producing a product or service with good quality. Quality is very important for the company because every company has its own standards based on specifications set. The quality is also very important for consumers because consumers who determine the needs and desires as well as closely related to satisfaction will be felt after using the product. Customer satisfaction is also very important for the company because the company trying to provide something that is needed, desired and sought after by consumers, and ultimately the consumer will be satisfied. Satisfaction is also very important for consumers because it is something to be gained by comparing the expectations of the performance of the products that have been purchased. This study aims to determine the effect on product quality kartuHALO user satisfaction in GraPARI MTC Telkomsel Bandung. The method used in this research is descriptive method, with the results stating that kartuHALO product quality and user satisfaction in GraPARI MTC Telkomsel Bandung is quite good. Of the eight dimensions of the variable product quality, performance dimension had the highest contribution is 4.14 and the dimensions of durability contribute to the bottom at 3.86. For user satisfaction, from the existing three-dimensional, dimensions of emotional factors contribute to the high at 4.02 and dimensions contribute to its lowest price of 3.66. This study used a questionnaire distributed to 270 respondents. Based on the research that has been done, regression equation Y = 7.483 + 0,283X. The study states that kartuHALO product quality and user satisfaction has a strong positive correlation of 0.582 and product quality kartuHALO affect user satisfaction of 33.9%.","PeriodicalId":256871,"journal":{"name":"Jurnal Riset Bisnis dan Investasi","volume":"12 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2017-03-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125177744","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Mastery of keyboarding being part urgent to communicate through the computer, and very important, especially students who study in the field of business. On the other side, individual performance also influenced by the work environment, and music is one form the environment that could effect keyboarding performance. A model that can describe this is the stimulus-responsible model of mehrabian-russell which explains that music can affect the performance of individual writing. Almost all of Indonesia has traditional music. Therefore, research is needed to identify the effects of traditional music to enrich the area of innovation in strategies and techniques of learning keyboarding skills. In this study conducted an experiment on two groups, the treatment groups(traditional music) and control group (without traditional) and questionnaire to strengthen the experimental results. In preliminary tests of typing, both groups had a mean AWPM identical or similar. Furthermore, tests carried one, where the treatment group listened to five kinds of music Java, Sunda, and Bali. The test result and the result of the questionnaire showed that (typing skills shown by the average value of AWPM) will increase significantly used of traditional music as the background. So, the genre of traditional music can be stimulant to improve average performance of AWPM. There are three traditional kinds of music that can improve student typing speed and accuracy significantly, a regional music cublek-cublek suweng, kebiar bali, and oleg tambuliningan, but cublek-cublek suweng is a genre of traditional music that has the best effect. Therefore, the process of learning courses keyboarding skills needs to use instrumental traditional music, especially instrumental music that has a fast and cheerfully tempo.
{"title":"Penggunaan Musik Daerah Untuk Meningkatkan Kompetensi Kecepatan dan Ketepatan Mengetik Mahasiswa","authors":"Maya Setiawardani, Tintin Suhaeni","doi":"10.35697/JRBI.V2I3.90","DOIUrl":"https://doi.org/10.35697/JRBI.V2I3.90","url":null,"abstract":"Mastery of keyboarding being part urgent to communicate through the computer, and very important, especially students who study in the field of business. On the other side, individual performance also influenced by the work environment, and music is one form the environment that could effect keyboarding performance. A model that can describe this is the stimulus-responsible model of mehrabian-russell which explains that music can affect the performance of individual writing. Almost all of Indonesia has traditional music. Therefore, research is needed to identify the effects of traditional music to enrich the area of innovation in strategies and techniques of learning keyboarding skills. In this study conducted an experiment on two groups, the treatment groups(traditional music) and control group (without traditional) and questionnaire to strengthen the experimental results. In preliminary tests of typing, both groups had a mean AWPM identical or similar. Furthermore, tests carried one, where the treatment group listened to five kinds of music Java, Sunda, and Bali. The test result and the result of the questionnaire showed that (typing skills shown by the average value of AWPM) will increase significantly used of traditional music as the background. So, the genre of traditional music can be stimulant to improve average performance of AWPM. There are three traditional kinds of music that can improve student typing speed and accuracy significantly, a regional music cublek-cublek suweng, kebiar bali, and oleg tambuliningan, but cublek-cublek suweng is a genre of traditional music that has the best effect. Therefore, the process of learning courses keyboarding skills needs to use instrumental traditional music, especially instrumental music that has a fast and cheerfully tempo.","PeriodicalId":256871,"journal":{"name":"Jurnal Riset Bisnis dan Investasi","volume":"24 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2017-03-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125135434","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
This study aims to determine word of mouth communication and purchasing decisions in Simpang Raya Restaurant Pasteur, and knowing how word of mouth communication influence on purchasing decisions in Simpang Raya Restaurant Pasteur. This study was a survey research type of research that the information collected from respondents using a questionnaire. The study population was all purchasers in Resoran Simpang Raya Pasteur. The sampling method used in this research is non-probability sampling with accidental sampling technique with 100 respondents. Data collection techniques using questionnaires that have been tested for validity and reliability. Data analysis technique used is descriptive analysis, correlation analysis, and simple linear regression analysis. The results showed that word of mouth communication positively related to purchasing decisions in Simpang Raya Restaurant Pasteur. Communication word of mouth in Simpang Raya Restaurant Pasteur is in the category fairly with the average response of 3.24 and purchasing decisions in Simpang Raya Restaurant Pasteur is the category of good/high with the mean average response of 3.57. Communication word of mouth give influence to purchasing decisions amounted 35.4%. The rest was influenced by other variables not examined in this study in the amount of 64.6%. The other variable is the cultural factors, personal factors, and psychological factors. Suggestions for the company based on the conclusion, Simpang Raya Restaurant Pasteur is expected to improve the quality of service that consumers were satisfied and had no complaints about Simpang Raya Restaurant Pasteur. So word of mouth communication is positive by consumer and ends on the repurchase and the emergence of potential buyers. Then, Simpang Raya Pasteur is expected to enable the public relations to complete the deployment of negative WOM communication via electronic media, namely the Internet.
本研究旨在确定Simpang Raya Restaurant Pasteur的口碑传播和购买决策,了解口碑传播如何影响Simpang Raya Restaurant Pasteur的购买决策。本研究是一种调查研究类型的研究,即使用问卷从受访者那里收集信息。研究人群均为resan Simpang Raya Pasteur的购买者。本研究采用的抽样方法是非概率抽样,随机抽样技术,每100名被调查者。使用经过有效性和可靠性测试的问卷收集数据的技术。使用的数据分析技术有描述性分析、相关性分析和简单的线性回归分析。结果显示,口碑传播与Simpang Raya Restaurant Pasteur的购买决策呈正相关。Simpang Raya Restaurant Pasteur的口碑传播处于中等水平,平均反应为3.24;Simpang Raya Restaurant Pasteur的购买决策处于良好/高的水平,平均反应为3.57。沟通口碑对购买决策的影响占35.4%。其余受本研究未检查的其他变量影响的比例为64.6%。另一个变量是文化因素、个人因素和心理因素。根据对公司的建议得出的结论,Simpang Raya Restaurant Pasteur的服务质量有望提高,消费者对Simpang Raya Restaurant Pasteur感到满意,没有任何投诉。因此,口碑传播对消费者来说是积极的,并以重复购买和潜在买家的出现而结束。然后,Simpang Raya Pasteur有望使公共关系通过电子媒体即互联网完成负面口碑传播的部署。
{"title":"Pengaruh Komunikasi Word Of Mouth Terhadap Keputusan Pembelian Di Restoran Simpang Raya Pasteur Bandung The Influence of Word of Mouth to Buying in Simpang Raya Restaurant Pasteur Bandung","authors":"J. Rosalina, Ermida Tiorida","doi":"10.35697/JRBI.V2I3.96","DOIUrl":"https://doi.org/10.35697/JRBI.V2I3.96","url":null,"abstract":"This study aims to determine word of mouth communication and purchasing decisions in Simpang Raya Restaurant Pasteur, and knowing how word of mouth communication influence on purchasing decisions in Simpang Raya Restaurant Pasteur. This study was a survey research type of research that the information collected from respondents using a questionnaire. The study population was all purchasers in Resoran Simpang Raya Pasteur. The sampling method used in this research is non-probability sampling with accidental sampling technique with 100 respondents. Data collection techniques using questionnaires that have been tested for validity and reliability. Data analysis technique used is descriptive analysis, correlation analysis, and simple linear regression analysis. The results showed that word of mouth communication positively related to purchasing decisions in Simpang Raya Restaurant Pasteur. Communication word of mouth in Simpang Raya Restaurant Pasteur is in the category fairly with the average response of 3.24 and purchasing decisions in Simpang Raya Restaurant Pasteur is the category of good/high with the mean average response of 3.57. Communication word of mouth give influence to purchasing decisions amounted 35.4%. The rest was influenced by other variables not examined in this study in the amount of 64.6%. The other variable is the cultural factors, personal factors, and psychological factors. Suggestions for the company based on the conclusion, Simpang Raya Restaurant Pasteur is expected to improve the quality of service that consumers were satisfied and had no complaints about Simpang Raya Restaurant Pasteur. So word of mouth communication is positive by consumer and ends on the repurchase and the emergence of potential buyers. Then, Simpang Raya Pasteur is expected to enable the public relations to complete the deployment of negative WOM communication via electronic media, namely the Internet. ","PeriodicalId":256871,"journal":{"name":"Jurnal Riset Bisnis dan Investasi","volume":"17 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2017-03-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131260802","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
The “Lab Bisnis”, which is a Business Administration Dept’s laboratory, is a kind of convenience store. The daily transactions which influence the profit of the store are very low compared with other competitors. This condition might happen because of the low level of customer loyalty. This study found that the customer loyalty factor of Lab Bisnis is high in repeat buying & referrals factors. However, as for the retention behavior, it should be increased by the management. The study can make a module to arrange the loyalty strategy program in next future.
{"title":"Analisis Loyalitas Konsumen Ritel Berbasis Swalayan pada Lab Bisnis","authors":"Ii Halilah, I. Putri","doi":"10.35697/JRBI.V2I3.89","DOIUrl":"https://doi.org/10.35697/JRBI.V2I3.89","url":null,"abstract":"The “Lab Bisnis”, which is a Business Administration Dept’s laboratory, is a kind of convenience store. The daily transactions which influence the profit of the store are very low compared with other competitors. This condition might happen because of the low level of customer loyalty. This study found that the customer loyalty factor of Lab Bisnis is high in repeat buying & referrals factors. However, as for the retention behavior, it should be increased by the management. The study can make a module to arrange the loyalty strategy program in next future.","PeriodicalId":256871,"journal":{"name":"Jurnal Riset Bisnis dan Investasi","volume":"28 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2017-03-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114740046","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
The fact that human resources (employee) often dominant and play an active role in organization activities is the reason why this study needs to be done. Along with the development of science and knowledge more advanced then the companies are expected to be able to make its employees more skilled and trained in doing its job. One effort that can be done to improve the performance of the company’s employees of such companies is to conduct employee training. This research uses the sampling method sampling with nonprobability saturated, while the techniques of data collection are done by doing a spread of questionnaires to the 110 respondents, The data analysis method in this research tests for assumptions of classical, descriptive analysis, correlation analysis, hypothesis test, and regression analysis. The result obtained in this study that the training provided at PDAM Tirta Bumi Wibawa Sukabumi to employees classified as good or high, performance in PDAM Tirta Bumi Wibawa Sukabumi is also good. Based on the research tha has been done, the regression equation is Y +43.163 + 0.392X. results of the study stated that in PDAM Tirta Bumi Wibawa Kota Sukabumi job training and the performance of the employees have a positive relationship of 0.396 and training work affect the performance of the employees of 15.7% and 84,3% explained by other factors by the salary, work environment, organizational culture, leadership and motivation.
人力资源(员工)在组织活动中往往占据主导地位,发挥积极作用,这是本研究需要进行的原因。随着科学和知识的发展,公司希望能够使员工在工作中更加熟练和训练。这类公司可以通过对员工进行培训来提高公司员工的绩效。本研究采用非概率饱和抽样的方法,数据收集的技术是对110名调查对象进行问卷分发。本研究的数据分析方法对经典分析、描述性分析、相关分析、假设检验和回归分析等假设进行检验。本研究得到的结果是,PDAM Tirta Bumi Wibawa Sukabumi提供给员工的培训分为好和高,在PDAM Tirta Bumi Wibawa Sukabumi的绩效也很好。根据已有的研究,回归方程为Y +43.163 + 0.392X。研究结果表明,在PDAM的Tirta Bumi Wibawa Kota Sukabumi岗位培训与员工绩效之间存在0.396的正相关关系,培训工作对员工绩效的影响分别为15.7%和84.3%,其他因素可以由薪酬、工作环境、组织文化、领导和激励来解释。
{"title":"Pengaruh Pelatihan Kerja Terhadap Kinerja Karyawan (Studi Kasus Pdam Tirta Bumi Wibawa Kota Sukabumi)","authors":"Apip Supriatna, Ma’mun Sutisna","doi":"10.35697/JRBI.V2I3.92","DOIUrl":"https://doi.org/10.35697/JRBI.V2I3.92","url":null,"abstract":"The fact that human resources (employee) often dominant and play an active role in organization activities is the reason why this study needs to be done. Along with the development of science and knowledge more advanced then the companies are expected to be able to make its employees more skilled and trained in doing its job. One effort that can be done to improve the performance of the company’s employees of such companies is to conduct employee training. This research uses the sampling method sampling with nonprobability saturated, while the techniques of data collection are done by doing a spread of questionnaires to the 110 respondents, The data analysis method in this research tests for assumptions of classical, descriptive analysis, correlation analysis, hypothesis test, and regression analysis. The result obtained in this study that the training provided at PDAM Tirta Bumi Wibawa Sukabumi to employees classified as good or high, performance in PDAM Tirta Bumi Wibawa Sukabumi is also good. Based on the research tha has been done, the regression equation is Y +43.163 + 0.392X. results of the study stated that in PDAM Tirta Bumi Wibawa Kota Sukabumi job training and the performance of the employees have a positive relationship of 0.396 and training work affect the performance of the employees of 15.7% and 84,3% explained by other factors by the salary, work environment, organizational culture, leadership and motivation.","PeriodicalId":256871,"journal":{"name":"Jurnal Riset Bisnis dan Investasi","volume":"31 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2017-03-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"120955575","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}