Pub Date : 2022-09-27DOI: 10.31499/2616-5236.3(21).2022.264272
V. Datsenko, T. Dronova, V. Khurdei, Mishchenko Dmytro, L. Semenova
The article is devoted to the marketing diagnosis of the product assortment in retail in the conditions of fierce competition. The study was conducted on the example of the "ATB Market". For the purpose of analysis in a competitive environment, retail was characterized in comparison with other retail enterprises: "Varus" and "Silpo". The breadth, completeness, novelty, stability, structure and harmony of the assortment were analyzed. As a result, it was found that, for example, the assortment of dairy products in "ATB" has a smaller breadth and completeness of the assortment than in "Varus", but the coefficient of renewal and stability of the assortment is better. "ATB Market" has a limited number of product manufacturers. Retail has a mixed assortment: toys, food, household goods, drinks, etc. In order to identify the most important, important and not particularly important positions, an ABC analysis of the "7 days" category was conducted. As a result, it was concluded that goods of group A ("Dishes and accessories for the kitchen" and "Hobbies and sports") bring the most profit to retail, and goods of group C - (especially haberdashery, lighting, decor and interior) the least. A comparative characterization of the use of promotions and advertising in retail was carried out. "ATB Market" and "Silpo" actively use various promotional offers. The researched retail actively conducts advertising activities using its various types: commercial, social, virtual, real, hidden, stimulating, social, comparative, informative advertising and others. The use of merchandising in retail is analyzed. Compared to ATB, "Varus" has a better location of products, a larger number of manufacturers and a smaller number of "faces" of one brand in the window. A comparison of innovations in retail was made. "ATB Market" actively uses innovations in its activities and is considered a leader in the implementation of modern client services.
{"title":"MARKETING DIAGNOSTICS OF THE RETAIL PRODUCT ASSORTMENT IN A COMPETITIVE ENVIRONMENT","authors":"V. Datsenko, T. Dronova, V. Khurdei, Mishchenko Dmytro, L. Semenova","doi":"10.31499/2616-5236.3(21).2022.264272","DOIUrl":"https://doi.org/10.31499/2616-5236.3(21).2022.264272","url":null,"abstract":"The article is devoted to the marketing diagnosis of the product assortment in retail in the conditions of fierce competition. The study was conducted on the example of the \"ATB Market\". For the purpose of analysis in a competitive environment, retail was characterized in comparison with other retail enterprises: \"Varus\" and \"Silpo\". The breadth, completeness, novelty, stability, structure and harmony of the assortment were analyzed. As a result, it was found that, for example, the assortment of dairy products in \"ATB\" has a smaller breadth and completeness of the assortment than in \"Varus\", but the coefficient of renewal and stability of the assortment is better. \"ATB Market\" has a limited number of product manufacturers. Retail has a mixed assortment: toys, food, household goods, drinks, etc. In order to identify the most important, important and not particularly important positions, an ABC analysis of the \"7 days\" category was conducted. As a result, it was concluded that goods of group A (\"Dishes and accessories for the kitchen\" and \"Hobbies and sports\") bring the most profit to retail, and goods of group C - (especially haberdashery, lighting, decor and interior) the least. A comparative characterization of the use of promotions and advertising in retail was carried out. \"ATB Market\" and \"Silpo\" actively use various promotional offers. The researched retail actively conducts advertising activities using its various types: commercial, social, virtual, real, hidden, stimulating, social, comparative, informative advertising and others. The use of merchandising in retail is analyzed. Compared to ATB, \"Varus\" has a better location of products, a larger number of manufacturers and a smaller number of \"faces\" of one brand in the window. A comparison of innovations in retail was made. \"ATB Market\" actively uses innovations in its activities and is considered a leader in the implementation of modern client services.","PeriodicalId":296128,"journal":{"name":"Economies' Horizons","volume":"18 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-09-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116949174","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-09-27DOI: 10.31499/2616-5236.3(21).2022.263569
Yuliia H. Horiashchenko
The material presented in the article in order of logical presentation and content reveals the author's approach to the phenomenology of innovative development of socio-economic systems. The article examines the phenomenon of innovative development in socio-economic and philosophical discourse. The main goal of the study is to improve the system-functional approach to the innovative development of entrepreneurship using the phenomenological method. The application of the phenomenological model is proposed for the development of quick management decisions at enterprises that face non-standard problems in conditions of incomplete information, in particular, those that produce innovations. The research is based on empirical and theoretical, as well as special methods, namely, description and observation (innovative development is considered as the result of a combination of intellectual resources and information), analysis and synthesis, abstraction, generalization, induction, deduction, explanation and classification (improved philosophical – economic understanding of innovative development of targeted (socio-economic) systems, including entrepreneurship, classification features and types of innovative development are given). The main theories of innovative development include the basic and latest provisions of the theory of social development, systemology, economic theory of information, constructive logico-mathematical theories, institutional and neo-institutional economic theory, structural functionalism, management theory, strategic, production and innovation management, theory of values and costs. Scientific approaches to the definition of the concept of «innovative development» were analyzed, and the author's interpretation of this concept was developed on this basis.The author's definition of the category «innovative development» and «philosophy of innovative development» is provided. Conceptual support for innovative development of entrepreneurship is systematized.
{"title":"PHENOMENOLOGY OF INNOVATIVE DEVELOPMENT OF ENTREPRENEURSHIP","authors":"Yuliia H. Horiashchenko","doi":"10.31499/2616-5236.3(21).2022.263569","DOIUrl":"https://doi.org/10.31499/2616-5236.3(21).2022.263569","url":null,"abstract":"The material presented in the article in order of logical presentation and content reveals the author's approach to the phenomenology of innovative development of socio-economic systems. The article examines the phenomenon of innovative development in socio-economic and philosophical discourse. The main goal of the study is to improve the system-functional approach to the innovative development of entrepreneurship using the phenomenological method. The application of the phenomenological model is proposed for the development of quick management decisions at enterprises that face non-standard problems in conditions of incomplete information, in particular, those that produce innovations. The research is based on empirical and theoretical, as well as special methods, namely, description and observation (innovative development is considered as the result of a combination of intellectual resources and information), analysis and synthesis, abstraction, generalization, induction, deduction, explanation and classification (improved philosophical – economic understanding of innovative development of targeted (socio-economic) systems, including entrepreneurship, classification features and types of innovative development are given). The main theories of innovative development include the basic and latest provisions of the theory of social development, systemology, economic theory of information, constructive logico-mathematical theories, institutional and neo-institutional economic theory, structural functionalism, management theory, strategic, production and innovation management, theory of values and costs. Scientific approaches to the definition of the concept of «innovative development» were analyzed, and the author's interpretation of this concept was developed on this basis.The author's definition of the category «innovative development» and «philosophy of innovative development» is provided. Conceptual support for innovative development of entrepreneurship is systematized.","PeriodicalId":296128,"journal":{"name":"Economies' Horizons","volume":"33 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-09-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126244308","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-09-27DOI: 10.31499/2616-5236.3(21).2022.264279
Lesja M. Vasilieva
The purpose of the article is research and generalization of scientific approaches regarding the information support of the economic analysis of the investment attractiveness of the enterprise. The complexity and specificity of the researched topic led to the use of a set of methods of empirical and theoretical levels of knowledge, as well as special method: description and observation, analysis and synthesis, abstraction, generalization, induction, deduction, explanation. The article clarifies the meaning of the concept of «economic analysis», which is a self-regulated system of research of the subject of financial, economic, social and legal relations, which interacts with the external environment, which is an element of management and contributes to the justification of management decisions aimed at achieving the goals of entrepreneurship. The requirements for the economic analysis of the enterprise have been established: addressability; relevance; completeness; precision; certainty; compatibility. It was emphasized that the new approach to reporting is integrated reporting, which contains both financial and non-financial information, necessary for understanding the long-term prospects of the enterprise. Integrated reporting displays information on the following key parameters: an overview of the organizational structure and business model; the environment in which the company operates, including risks and opportunities; strategic goals and strategy for achieving such goals; corporate governance and rewards; activity indicators; prospects for the future. In our opinion, by analyzing the integrated reporting, the investor gets the most complete picture of the level of investment attractiveness of the business. Compilation of integrated reporting for the purpose of submission to potential investors regarding the assessment of the level of investment attractiveness of the enterprise has a fairly free framework that can be adapted to specific goals and tasks, business conditions.
{"title":"INFORMATION SUPPLY OF THE ECONOMIC ANALYSIS OF THE INVESTMENT ATTRACTIVENESS OF THE ENTERPRISE","authors":"Lesja M. Vasilieva","doi":"10.31499/2616-5236.3(21).2022.264279","DOIUrl":"https://doi.org/10.31499/2616-5236.3(21).2022.264279","url":null,"abstract":"The purpose of the article is research and generalization of scientific approaches regarding the information support of the economic analysis of the investment attractiveness of the enterprise. The complexity and specificity of the researched topic led to the use of a set of methods of empirical and theoretical levels of knowledge, as well as special method: description and observation, analysis and synthesis, abstraction, generalization, induction, deduction, explanation. The article clarifies the meaning of the concept of «economic analysis», which is a self-regulated system of research of the subject of financial, economic, social and legal relations, which interacts with the external environment, which is an element of management and contributes to the justification of management decisions aimed at achieving the goals of entrepreneurship. The requirements for the economic analysis of the enterprise have been established: addressability; relevance; completeness; precision; certainty; compatibility. It was emphasized that the new approach to reporting is integrated reporting, which contains both financial and non-financial information, necessary for understanding the long-term prospects of the enterprise. Integrated reporting displays information on the following key parameters: an overview of the organizational structure and business model; the environment in which the company operates, including risks and opportunities; strategic goals and strategy for achieving such goals; corporate governance and rewards; activity indicators; prospects for the future. In our opinion, by analyzing the integrated reporting, the investor gets the most complete picture of the level of investment attractiveness of the business. Compilation of integrated reporting for the purpose of submission to potential investors regarding the assessment of the level of investment attractiveness of the enterprise has a fairly free framework that can be adapted to specific goals and tasks, business conditions.","PeriodicalId":296128,"journal":{"name":"Economies' Horizons","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-09-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129185114","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-09-27DOI: 10.31499/2616-5236.3(21).2022.263557
Mariia I. Ihnatko, Yana V. Ihnatko, Myroslav Y. Ihnatko, Yurii I. Halas
Business is the driving force of economic development under the conditions of an innovative economy. Problems of innovative development are becoming more common in science and practice since innovation is a source of economic growth and a way to gain competitive advantages. The purpose of the article is to analyze the foreign experience of the foundations of the formation of a business management model in the conditions of an innovative economy. The article examines foreign experience in the formation of a business development management model. The growth of investments in the development of human capital and the spread of innovative research and development due to financing by the private sector is highlighted as the main feature of innovative business. Ukraine's place in international rankings was analyzed: the Global Innovation Index, the European Innovation Scoreboard and the Bloomberg Innovation Index. The share of innovatively active industrial enterprises of Ukraine is given. Factors influencing business development management are listed. The ease of Doing Business Index was analyzed. Projected, functional, strategic and innovative approaches to the formation and implementation of the management model are characterized. Data are provided that in the countries of the European Union, almost 50% of business is built using an innovative model. Factors affecting the business development management model are considered. Based on the analysis of foreign experience, the directions of accommodative application of foreign experience in the formation and implementation of business development management models in the formation of Ukraine's innovative economy have been substantiated.
{"title":"FOREIGN EXPERIENCE OF FORMING A BUSINESS DEVELOPMENT MANAGEMENT MODEL IN THE CONDITIONS OF THE INNOVATIVE ECONOMY","authors":"Mariia I. Ihnatko, Yana V. Ihnatko, Myroslav Y. Ihnatko, Yurii I. Halas","doi":"10.31499/2616-5236.3(21).2022.263557","DOIUrl":"https://doi.org/10.31499/2616-5236.3(21).2022.263557","url":null,"abstract":"Business is the driving force of economic development under the conditions of an innovative economy. Problems of innovative development are becoming more common in science and practice since innovation is a source of economic growth and a way to gain competitive advantages. \u0000The purpose of the article is to analyze the foreign experience of the foundations of the formation of a business management model in the conditions of an innovative economy. The article examines foreign experience in the formation of a business development management model. The growth of investments in the development of human capital and the spread of innovative research and development due to financing by the private sector is highlighted as the main feature of innovative business. Ukraine's place in international rankings was analyzed: the Global Innovation Index, the European Innovation Scoreboard and the Bloomberg Innovation Index. \u0000The share of innovatively active industrial enterprises of Ukraine is given. Factors influencing business development management are listed. The ease of Doing Business Index was analyzed. Projected, functional, strategic and innovative approaches to the formation and implementation of the management model are characterized. Data are provided that in the countries of the European Union, almost 50% of business is built using an innovative model. Factors affecting the business development management model are considered. Based on the analysis of foreign experience, the directions of accommodative application of foreign experience in the formation and implementation of business development management models in the formation of Ukraine's innovative economy have been substantiated.","PeriodicalId":296128,"journal":{"name":"Economies' Horizons","volume":"65 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-09-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127301232","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-06-30DOI: 10.31499/2616-5236.2(20).2022.261844
A. Blahopoluchna, I. Kyryliuk, I. Povorozniuk, N. Liakhovska, O. Lytvyn
The main feature of the work of hospitality workers is constant communication with people of different ages, social statuses, and sometimes nationalities. The culture of professional communication of service workers consists, first of all, in respectful attitude to the client, and also in ability to interact with the person irrespective of a situation. The professional ethics of the hospitality industry is based on professional knowledge, skills, moral norms and principles, as well as basic aspects of professional, social (including moral, pedagogical, political, diplomatic, internal, emotional) culture and professional etiquette. When visiting the guests of the institution, it is very important to match the manners, appearance, language, gestures and clothes. If employees violate their professional ethics, violate morality, forget about their professional standards, it leads to a negative image of the hotel and restaurant business. The ability to ethically, competently and meaningfully express an opinion, provide information to the client is a necessary and extremely important component of the communicative competence of employees in the hospitality industry. This component is the foundation of business processes of the industry, which is aimed at promoting and selling tourism products, hotel and restaurant services, sightseeing, spa and specialized services. In view of this, the skills of professional communication are of great importance in both international and international dialogue.
{"title":"CULTURE OF PROFESSIONAL COMMUNICATION IN THE HOSPITALITY INDUSTRY: ITS SIGNIFICANCE AND INFLUENCE","authors":"A. Blahopoluchna, I. Kyryliuk, I. Povorozniuk, N. Liakhovska, O. Lytvyn","doi":"10.31499/2616-5236.2(20).2022.261844","DOIUrl":"https://doi.org/10.31499/2616-5236.2(20).2022.261844","url":null,"abstract":"The main feature of the work of hospitality workers is constant communication with people of different ages, social statuses, and sometimes nationalities. The culture of professional communication of service workers consists, first of all, in respectful attitude to the client, and also in ability to interact with the person irrespective of a situation. The professional ethics of the hospitality industry is based on professional knowledge, skills, moral norms and principles, as well as basic aspects of professional, social (including moral, pedagogical, political, diplomatic, internal, emotional) culture and professional etiquette. \u0000When visiting the guests of the institution, it is very important to match the manners, appearance, language, gestures and clothes. If employees violate their professional ethics, violate morality, forget about their professional standards, it leads to a negative image of the hotel and restaurant business. \u0000The ability to ethically, competently and meaningfully express an opinion, provide information to the client is a necessary and extremely important component of the communicative competence of employees in the hospitality industry. This component is the foundation of business processes of the industry, which is aimed at promoting and selling tourism products, hotel and restaurant services, sightseeing, spa and specialized services. In view of this, the skills of professional communication are of great importance in both international and international dialogue.","PeriodicalId":296128,"journal":{"name":"Economies' Horizons","volume":"150 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133130072","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-06-30DOI: 10.31499/2616-5236.2(20).2022.262240
P. Nesenenko
The article is devoted to determining the stages of formation of the existing system of state regulation of the development of the agro-industrial complex of Ukraine. The work issues Ukrainian scientists on distinguishing the periods of formation of the agrarian sector of the state, land law, and land reform. The author's vision of the system of government regulation of economic policy in agricultural production is substantiated. It studies periods of transformation in the agricultural sector. The stage of "formation" is highlighted (from 1992 to 1994); the 'development' stage (from 1995 to 1999); 'evolutionary' stage (from 2000 to 2007); 'integration' stage (since 2008). The separation of the stage of reformatting following the transformations carried out in the state regulation of the agrarian sphere since 2015. Changes have been studied related to deregulation in the economic sphere, which simplifies the conduct of business in many sectors of the economy due to the abolition of means of state regulation and the reduction of the administrative burden on enterprises. It is considered how the implementation and combination of legislation with EU norms is carried out. It was assessed how the changes made to the special regime for payment of value-added tax in agriculture affected the economic indicators of the state's development. The unevenness of the budget financing of support revealed for the agricultural sector of Ukraine from 2012-2018 was. During 2020-2021was analyzed the state financing support programs for the agricultural sector. The presented step-by-step review of the state regulation of the development of the agro-industrial complex of Ukraine shows that the tools used are the result of the adaptation of the agricultural industry to the real conditions of the functioning of the national economy in different periods of its transformation. Notably, the formation of an optimal system of state regulation of the development of the agrarian sphere has not yet been completed.
{"title":"RETROSPECTIVE ANALYSIS OF THE ESTABLISHMENT OF THE SYSTEM OF STATE REGULATION OF THE AGRARIAN SPHERE OF UKRAINE","authors":"P. Nesenenko","doi":"10.31499/2616-5236.2(20).2022.262240","DOIUrl":"https://doi.org/10.31499/2616-5236.2(20).2022.262240","url":null,"abstract":"The article is devoted to determining the stages of formation of the existing system of state regulation of the development of the agro-industrial complex of Ukraine. The work issues Ukrainian scientists on distinguishing the periods of formation of the agrarian sector of the state, land law, and land reform. The author's vision of the system of government regulation of economic policy in agricultural production is substantiated. \u0000It studies periods of transformation in the agricultural sector. The stage of \"formation\" is highlighted (from 1992 to 1994); the 'development' stage (from 1995 to 1999); 'evolutionary' stage (from 2000 to 2007); 'integration' stage (since 2008). The separation of the stage of reformatting following the transformations carried out in the state regulation of the agrarian sphere since 2015. Changes have been studied related to deregulation in the economic sphere, which simplifies the conduct of business in many sectors of the economy due to the abolition of means of state regulation and the reduction of the administrative burden on enterprises. It is considered how the implementation and combination of legislation with EU norms is carried out. It was assessed how the changes made to the special regime for payment of value-added tax in agriculture affected the economic indicators of the state's development. The unevenness of the budget financing of support revealed for the agricultural sector of Ukraine from 2012-2018 was. During 2020-2021was analyzed the state financing support programs for the agricultural sector. The presented step-by-step review of the state regulation of the development of the agro-industrial complex of Ukraine shows that the tools used are the result of the adaptation of the agricultural industry to the real conditions of the functioning of the national economy in different periods of its transformation. Notably, the formation of an optimal system of state regulation of the development of the agrarian sphere has not yet been completed.","PeriodicalId":296128,"journal":{"name":"Economies' Horizons","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129769326","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-06-30DOI: 10.31499/2616-5236.2(20).2022.261846
O. Nikolaichuk, V. Zozulya, A. Kushniruk
Modern business conditions are characterized by instability and turbulence, which is caused by a number of negative manifestations of the environment: the pandemic and the associated global economic crisis, political instability and social tensions, increased competition, and so on. Therefore, the problem of managing its assets on the basis of a cost-oriented approach becomes especially relevant for modern enterprise management. The purpose of the study is to analyze scientific approaches to the nature of assets and their management on the basis of cost-oriented approach, substantiation of the algorithm of cost-oriented asset management of enterprises and its testing. To achieve this goal, the following research methods were used: systematic and comprehensive analysis, comparison and grouping, graphical and tabular methods, abstract-logical method (for formulation of proposals and conclusions). The analysis of the scientific literature on the interpretation of the essence of the assets of the enterprise showed that today there is no established approach. Approaches to the analysis of enterprise assets are analyzed and on the basis of generalization of scientific approaches the algorithm of cost-oriented management of enterprise assets is offered. The results of the analysis allow us to state that the asset management of PJSC "Pivnichtrans" is not effective enough. The total value of the company's assets decreased by 4%, in the structure of assets a significant share belongs to non-current assets. The analysis of the dynamics of current assets showed a negative trend of an increase in receivables at the end of 2019 by 35% and a decrease in cash by 52%, due to the lack of timely payments for transportation services. There was an increase in current assets by 25% due to an increase in receivables. In the structure of working capital there is a negative trend of growth in the share of receivables from 24% to almost 31%. Indicators of business activity showed an increase in the period of turnover of receivables and payables and the lack of working capital. The calculation of the value of assets indicates its decrease at the end of 2019 by all methods, except the net assets method, which indicates the inefficiency of asset management and the need to implement measures for efficient use of assets. The obtained results testify to the high dependence of the value formation of PJSC "Pivnichtrans" on the financial performance, the scale of business of the property component. Proposed measures to improve asset management based on cost-oriented management include measures to optimize working capital, application of the ABC model - cost management and their rational use. improving the management of asset sources on the basis of the "golden rule of balance", implementation of the restructuring strategy.
{"title":"IMPROVING THE ASSET MANAGEMENT OF THE ENTERPRISE IN THE CONTEXT OF MARKET VALUE GROWTH","authors":"O. Nikolaichuk, V. Zozulya, A. Kushniruk","doi":"10.31499/2616-5236.2(20).2022.261846","DOIUrl":"https://doi.org/10.31499/2616-5236.2(20).2022.261846","url":null,"abstract":"Modern business conditions are characterized by instability and turbulence, which is caused by a number of negative manifestations of the environment: the pandemic and the associated global economic crisis, political instability and social tensions, increased competition, and so on. Therefore, the problem of managing its assets on the basis of a cost-oriented approach becomes especially relevant for modern enterprise management. \u0000The purpose of the study is to analyze scientific approaches to the nature of assets and their management on the basis of cost-oriented approach, substantiation of the algorithm of cost-oriented asset management of enterprises and its testing. \u0000To achieve this goal, the following research methods were used: systematic and comprehensive analysis, comparison and grouping, graphical and tabular methods, abstract-logical method (for formulation of proposals and conclusions). \u0000The analysis of the scientific literature on the interpretation of the essence of the assets of the enterprise showed that today there is no established approach. Approaches to the analysis of enterprise assets are analyzed and on the basis of generalization of scientific approaches the algorithm of cost-oriented management of enterprise assets is offered. The results of the analysis allow us to state that the asset management of PJSC \"Pivnichtrans\" is not effective enough. The total value of the company's assets decreased by 4%, in the structure of assets a significant share belongs to non-current assets. The analysis of the dynamics of current assets showed a negative trend of an increase in receivables at the end of 2019 by 35% and a decrease in cash by 52%, due to the lack of timely payments for transportation services. There was an increase in current assets by 25% due to an increase in receivables. In the structure of working capital there is a negative trend of growth in the share of receivables from 24% to almost 31%. Indicators of business activity showed an increase in the period of turnover of receivables and payables and the lack of working capital. The calculation of the value of assets indicates its decrease at the end of 2019 by all methods, except the net assets method, which indicates the inefficiency of asset management and the need to implement measures for efficient use of assets. The obtained results testify to the high dependence of the value formation of PJSC \"Pivnichtrans\" on the financial performance, the scale of business of the property component. Proposed measures to improve asset management based on cost-oriented management include measures to optimize working capital, application of the ABC model - cost management and their rational use. improving the management of asset sources on the basis of the \"golden rule of balance\", implementation of the restructuring strategy.","PeriodicalId":296128,"journal":{"name":"Economies' Horizons","volume":"33 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132866247","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-06-30DOI: 10.31499/2616-5236.2(20).2022.263346
Oleksandr L. Bohashko
The article outlines the main aspects of innovative development of entrepreneurship in modern conditions of social and economic development of Ukraine. The purpose of the study is to identify factors affecting the innovative activity of entrepreneurship within the framework of regional innovation systems. The theoretical and methodological basis of the research is the fundamental provisions of economic theory and practice, general scientific and special methods of knowledge of economic reality. The main methods that were used: structural and logical; comparative, method of detailing and synthesis. It was found that innovative activity is increasingly considered in the context of regional development and local innovation systems. Within the framework of this approach, such factors as spatial proximity of regions, local conditions, the specifics of human capital and interregional cooperation are considered. The article highlights the features of the modern functioning of the innovation sphere, analyses the factors affecting the propensity of firms to innovate. The types of innovations and the classification of innovations generally accepted in the OECD countries are considered. It is noted that innovative companies from countries with catch-up development are primarily interested in such characteristics of the institutional environment as the business climate and stable «rules of the game» in the market. Institutional indicators are the timing of opening a firm and resolving commercial disputes, the stability of the employment index, which reflects changes in hiring and firing conditions, the level of democracy, and maximum tax rates. The importance of most of these factors indicates the need to take them into account in the evaluation of innovative activity. The study found that a set of interrelated concepts, including the national innovation system and the national business system used for strategic management purposes, largely ignore the role of entrepreneurs. As a rule, they concern individual firms or enterprises, while innovations are created by entrepreneurs who combine existing elements of knowledge and generate new value. At the same time, in the course of their activities, entrepreneurs organize jobs and achieve economic growth, which is especially relevant for the reconstruction of the economy of our country in the conditions of the Russian-Ukrainian war.
{"title":"THE MAIN ASPECTS OF INNOVATIVE DEVELOPMENT OF ENTREPRENEURSHIP IN MODERN CONDITIONS OF TECHNOLOGICAL DEVELOPMENT","authors":"Oleksandr L. Bohashko","doi":"10.31499/2616-5236.2(20).2022.263346","DOIUrl":"https://doi.org/10.31499/2616-5236.2(20).2022.263346","url":null,"abstract":"The article outlines the main aspects of innovative development of entrepreneurship in modern conditions of social and economic development of Ukraine. The purpose of the study is to identify factors affecting the innovative activity of entrepreneurship within the framework of regional innovation systems. \u0000The theoretical and methodological basis of the research is the fundamental provisions of economic theory and practice, general scientific and special methods of knowledge of economic reality. The main methods that were used: structural and logical; comparative, method of detailing and synthesis. \u0000It was found that innovative activity is increasingly considered in the context of regional development and local innovation systems. Within the framework of this approach, such factors as spatial proximity of regions, local conditions, the specifics of human capital and interregional cooperation are considered. \u0000The article highlights the features of the modern functioning of the innovation sphere, analyses the factors affecting the propensity of firms to innovate. The types of innovations and the classification of innovations generally accepted in the OECD countries are considered. It is noted that innovative companies from countries with catch-up development are primarily interested in such characteristics of the institutional environment as the business climate and stable «rules of the game» in the market. Institutional indicators are the timing of opening a firm and resolving commercial disputes, the stability of the employment index, which reflects changes in hiring and firing conditions, the level of democracy, and maximum tax rates. The importance of most of these factors indicates the need to take them into account in the evaluation of innovative activity. \u0000The study found that a set of interrelated concepts, including the national innovation system and the national business system used for strategic management purposes, largely ignore the role of entrepreneurs. As a rule, they concern individual firms or enterprises, while innovations are created by entrepreneurs who combine existing elements of knowledge and generate new value. At the same time, in the course of their activities, entrepreneurs organize jobs and achieve economic growth, which is especially relevant for the reconstruction of the economy of our country in the conditions of the Russian-Ukrainian war.","PeriodicalId":296128,"journal":{"name":"Economies' Horizons","volume":"37 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126450889","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-06-30DOI: 10.31499/2616-5236.2(20).2022.263950
O. Hromtseva, V.V. Striukov
The study of emotional burnout syndrome manifestations in doctors and nurses is a topical issue, both among scientists, practical psychologists and among medical branch managers of different levels, especially in times of crisis conditions. The research of this phenomenon is actual all over the world: the detection of signs of emotional burnout varies from 20 to 75%; the number of scientific publications on this topic is constantly growing, so in 2010 104 works were published, and in 2021 already 952 works were published; the rapid growth of scientific research is observed. The war in Ukraine, which had not previously been on such a scale, affects everyone's life and physical and emotional well-being. In addition to physical exertion, medical workers have an excessive emotional burnout, as the authors' research shows - the burnout rate among general practitioners is 63,7%, and among nurses 70%. Therefore, it is necessary to investigate this phenomenon in stressful conditions, so that it is possible to develop recommendations and render psychological help to medical workers. The purpose of this article is to systematize the information on emotional burnout, to determine further ways of development and to establish dynamics of emotional burnout of medical workers before and during martial law. Relevance of our study is stipulated by that the control of this phenomenon manifestation allows to improve mental health and continuation of professional activity of the specialists and as consequence to improve medical services. Materials and methods: the analysis of the scientific literature on the international scientometric databases, questionnaire survey of general practitioners of CF CPMC. The authors have compared the models of emotional burnout and described the phases of this process. Attention was paid to factors causing and accelerating this process, and also characteristics of these factors were described, degrees of influence on acceleration of professional burnout process of separate factors were defined. The carried out research allowed to reveal problems at management of medical workers emotions, to define the factors causing violation of awareness and the control of displays of emotions, to find out a role of a medical institution management, methods of influence on the factors causing or strengthening process of emotional burnout. The results of the study of determination of negative manifestations of emotional reactions of medical workers in conditions of a military condition are reflected in practical recommendations for development of mechanisms of management of this condition. Practical value of the research is of recommendatory character for work of heads of a medical establishment.
{"title":"A GENDER-ORIENTED APPROACH TO MANAGEMENT OF EMOTIONAL BURNOUT AMONG DOCTORS AND NURSES IN WARTIME","authors":"O. Hromtseva, V.V. Striukov","doi":"10.31499/2616-5236.2(20).2022.263950","DOIUrl":"https://doi.org/10.31499/2616-5236.2(20).2022.263950","url":null,"abstract":"The study of emotional burnout syndrome manifestations in doctors and nurses is a topical issue, both among scientists, practical psychologists and among medical branch managers of different levels, especially in times of crisis conditions. The research of this phenomenon is actual all over the world: the detection of signs of emotional burnout varies from 20 to 75%; the number of scientific publications on this topic is constantly growing, so in 2010 104 works were published, and in 2021 already 952 works were published; the rapid growth of scientific research is observed. The war in Ukraine, which had not previously been on such a scale, affects everyone's life and physical and emotional well-being. In addition to physical exertion, medical workers have an excessive emotional burnout, as the authors' research shows - the burnout rate among general practitioners is 63,7%, and among nurses 70%. Therefore, it is necessary to investigate this phenomenon in stressful conditions, so that it is possible to develop recommendations and render psychological help to medical workers. The purpose of this article is to systematize the information on emotional burnout, to determine further ways of development and to establish dynamics of emotional burnout of medical workers before and during martial law. Relevance of our study is stipulated by that the control of this phenomenon manifestation allows to improve mental health and continuation of professional activity of the specialists and as consequence to improve medical services. Materials and methods: the analysis of the scientific literature on the international scientometric databases, questionnaire survey of general practitioners of CF CPMC. The authors have compared the models of emotional burnout and described the phases of this process. Attention was paid to factors causing and accelerating this process, and also characteristics of these factors were described, degrees of influence on acceleration of professional burnout process of separate factors were defined. The carried out research allowed to reveal problems at management of medical workers emotions, to define the factors causing violation of awareness and the control of displays of emotions, to find out a role of a medical institution management, methods of influence on the factors causing or strengthening process of emotional burnout. The results of the study of determination of negative manifestations of emotional reactions of medical workers in conditions of a military condition are reflected in practical recommendations for development of mechanisms of management of this condition. Practical value of the research is of recommendatory character for work of heads of a medical establishment.","PeriodicalId":296128,"journal":{"name":"Economies' Horizons","volume":"233 ","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131747004","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-06-30DOI: 10.31499/2616-5236.2(20).2022.263301
O. Kirdan, Oleksandr P. Kirdan
The article is devoted to the formation of the integrity of future specialists in the context of the state educational policy and the practice of educational activities of higher education institutions of Ukraine. To achieve the goal of the article, general scientific methods were used: analysis, synthesis, specification and generalization. It has been established that modern scientific research presents a philosophical, legal, sociological, pedagogical, psychological understanding of the phenomenon of integrity. The main approaches to defining the category «virtue» are characterized. The works of foreign researchers and current regulatory documents on issues of integrity in the field of public administration were analyzed. Emphasis is placed on the importance of promoting the ideology of integrity at the state level. The expediency of introducing educational components that specify the standards and principles of integrity in future professional activity, form a culture of integrity of participants in the educational process, in the professional training of students of various specialties in higher education institutions of Ukraine is substantiated. It was emphasized the need to introduce the program learning result «observance of the principle of integrity» when updating the educational programs of the fields of knowledge 01 «Education / Pedagogy», 05 «Social and behavioral sciences» and 07 «Management and administration». Emphasis is placed on the need to combine formal and informal education on issues of integrity at the stage of education in higher education institutions. The possibilities of informal education for the self-development of integrity of future economists and managers are analyzed.
{"title":"THE FORMATION OF BENEVOLENCE OF FUTURE SPECIALISTS AS A COMPONENT OF THE STATE EDUCATIONAL POLICY","authors":"O. Kirdan, Oleksandr P. Kirdan","doi":"10.31499/2616-5236.2(20).2022.263301","DOIUrl":"https://doi.org/10.31499/2616-5236.2(20).2022.263301","url":null,"abstract":"The article is devoted to the formation of the integrity of future specialists in the context of the state educational policy and the practice of educational activities of higher education institutions of Ukraine. To achieve the goal of the article, general scientific methods were used: analysis, synthesis, specification and generalization. It has been established that modern scientific research presents a philosophical, legal, sociological, pedagogical, psychological understanding of the phenomenon of integrity. The main approaches to defining the category «virtue» are characterized. The works of foreign researchers and current regulatory documents on issues of integrity in the field of public administration were analyzed. Emphasis is placed on the importance of promoting the ideology of integrity at the state level. The expediency of introducing educational components that specify the standards and principles of integrity in future professional activity, form a culture of integrity of participants in the educational process, in the professional training of students of various specialties in higher education institutions of Ukraine is substantiated. It was emphasized the need to introduce the program learning result «observance of the principle of integrity» when updating the educational programs of the fields of knowledge 01 «Education / Pedagogy», 05 «Social and behavioral sciences» and 07 «Management and administration». Emphasis is placed on the need to combine formal and informal education on issues of integrity at the stage of education in higher education institutions. The possibilities of informal education for the self-development of integrity of future economists and managers are analyzed.","PeriodicalId":296128,"journal":{"name":"Economies' Horizons","volume":"62 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122120038","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}