Pub Date : 2019-11-20DOI: 10.26643/rb.v118i11.11251
Premila Koppalakrishnan
The world stands on the precarious edge of an innovative transformation that will on a very basic level modify the manner in which we live, work, and identify with each other. In its scale, degree, and unpredictability, the change will be not normal for anything mankind has encountered previously. We don't yet know exactly how it will unfurl, however one thing is clear: the reaction to it should be incorporated and exhaustive, including all partners of the worldwide nation, from the general population and private segments to the scholarly community and common society. It is The Fourth Industrial Revolution, the digital revolution. The digital revolution has opened way for many impacts. All of the emirates are experiencing the effects of the “Fourth Industrial Revolution.” This revolution reflects the velocity, scope, and systems impact of a digital transformation that is changing economies, jobs, and work as it is currently known. Characteristics of the revolution include a fusion of technologies across the physical, digital, and biological spheres.
{"title":"Desserts With Oasis—SkillGap Analysis Into Dubai’s Labour Intensive Market","authors":"Premila Koppalakrishnan","doi":"10.26643/rb.v118i11.11251","DOIUrl":"https://doi.org/10.26643/rb.v118i11.11251","url":null,"abstract":"The world stands on the precarious edge of an innovative transformation that will on a very basic level modify the manner in which we live, work, and identify with each other. In its scale, degree, and unpredictability, the change will be not normal for anything mankind has encountered previously. We don't yet know exactly how it will unfurl, however one thing is clear: the reaction to it should be incorporated and exhaustive, including all partners of the worldwide nation, from the general population and private segments to the scholarly community and common society. It is The Fourth Industrial Revolution, the digital revolution. The digital revolution has opened way for many impacts. All of the emirates are experiencing the effects of the “Fourth Industrial Revolution.” This revolution reflects the velocity, scope, and systems impact of a digital transformation that is changing economies, jobs, and work as it is currently known. Characteristics of the revolution include a fusion of technologies across the physical, digital, and biological spheres.","PeriodicalId":35351,"journal":{"name":"Restaurant Business","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2019-11-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44600135","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-11-20DOI: 10.26643/rb.v118i11.11253
Dr.L. Satheeskumar
Rural demand in Automobile, FMCG and retail is growing at a faster pace than anticipated due to rise in its consumption patterns which is creating demand and margins for Indian Inc. even as meltdown is getting deeper, says a Study Paper of The Associated Chambers of Commerce and Industry of India (ASSOCHAM) `The Rise of Rural India’. India is the second largest producer of two-wheelers in the world. In the last few years, the Indian two-wheeler industry has seen spectacular growth. The country stands next to China and Japan in terms of production and sales respectively. Majority of Indians, especially the youngsters prefer motorbikes rather than cars. Capturing a large share in the two- wheeler industry, bikes and scooters cover a major segment. The present scenario of rural marketing especially decision making process of purchasing two-wheeler in rural area, and its importance, current trends, and highlights certain problems related to rural marketing area. In this article study for the demand of two-wheelers in rural area and influence the factors of like family, friends, dealers, service and mileage for the process of purchasing a two-wheeler.
{"title":"Buying Behaviour of Two-Wheeler (Automobiles Industry)","authors":"Dr.L. Satheeskumar","doi":"10.26643/rb.v118i11.11253","DOIUrl":"https://doi.org/10.26643/rb.v118i11.11253","url":null,"abstract":"Rural demand in Automobile, FMCG and retail is growing at a faster pace than anticipated due to rise in its consumption patterns which is creating demand and margins for Indian Inc. even as meltdown is getting deeper, says a Study Paper of The Associated Chambers of Commerce and Industry of India (ASSOCHAM) `The Rise of Rural India’. India is the second largest producer of two-wheelers in the world. In the last few years, the Indian two-wheeler industry has seen spectacular growth. The country stands next to China and Japan in terms of production and sales respectively. Majority of Indians, especially the youngsters prefer motorbikes rather than cars. Capturing a large share in the two- wheeler industry, bikes and scooters cover a major segment. The present scenario of rural marketing especially decision making process of purchasing two-wheeler in rural area, and its importance, current trends, and highlights certain problems related to rural marketing area. In this article study for the demand of two-wheelers in rural area and influence the factors of like family, friends, dealers, service and mileage for the process of purchasing a two-wheeler.","PeriodicalId":35351,"journal":{"name":"Restaurant Business","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2019-11-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"45410935","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-11-20DOI: 10.26643/rb.v118i11.11072
S. L. Sobiya, N. Thangavel
In the modern world, online banking has become most popular among various industries. These technology impacted lot on the business Industry. The major impact is faced by the restaurant industry and influenced on online food service system. Consumer very happy and feel convenient to order their favorites food through online and pay the bill with the help of mobile banking.
{"title":"“A Study on Consumer perception about mobile payment services on online food Industry in Velachery”","authors":"S. L. Sobiya, N. Thangavel","doi":"10.26643/rb.v118i11.11072","DOIUrl":"https://doi.org/10.26643/rb.v118i11.11072","url":null,"abstract":"In the modern world, online banking has become most popular among various industries. These technology impacted lot on the business Industry. The major impact is faced by the restaurant industry and influenced on online food service system. Consumer very happy and feel convenient to order their favorites food through online and pay the bill with the help of mobile banking.","PeriodicalId":35351,"journal":{"name":"Restaurant Business","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2019-11-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44297770","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-11-20DOI: 10.26643/rb.v118i11.11255
N. Ngan, B. Khoi
In recent years, the economically scientific research community in domestic and abroad has had many types of research to improve income for farmers. However, the scientific foundation for the solutions still has not been done yet well, especially determining quantitative factors affecting the income of the farmer in Vietnam. Therefore, identifying an appropriate quantitative model based on the theory of economics and practical evidence from Vietnam is a challenge for policy researchers. Our research team collected data on incomes of 200 farmers producing coffee in Lam Dong, Vietnam, to seek empirical evidence for this model. The contents of the article focus on two main issues: the analysis framework of the quantitative model and implicated results for farmers. Data processing and statistical analysis are used by Stata software.
{"title":"Implications For Enhancing Farmer’s Income To Produce Coffee","authors":"N. Ngan, B. Khoi","doi":"10.26643/rb.v118i11.11255","DOIUrl":"https://doi.org/10.26643/rb.v118i11.11255","url":null,"abstract":"In recent years, the economically scientific research community in domestic and abroad has had many types of research to improve income for farmers. However, the scientific foundation for the solutions still has not been done yet well, especially determining quantitative factors affecting the income of the farmer in Vietnam. Therefore, identifying an appropriate quantitative model based on the theory of economics and practical evidence from Vietnam is a challenge for policy researchers. Our research team collected data on incomes of 200 farmers producing coffee in Lam Dong, Vietnam, to seek empirical evidence for this model. The contents of the article focus on two main issues: the analysis framework of the quantitative model and implicated results for farmers. Data processing and statistical analysis are used by Stata software.","PeriodicalId":35351,"journal":{"name":"Restaurant Business","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2019-11-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47812754","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-11-20DOI: 10.26643/rb.v118i11.11256
J. MadanGowdaK, S. GuruBasavaAradhya
India, as the global research and development hub for Manufacturing, has enhanced more and more with digital marketing. We are in a society driven by digital technology, such is its impact that there are countries where citizens don’t have running water, but own Smartphones. Digital marketing has an incredible influence on people’s interactions, work purchases, and life habits. The objective of this paper is to study the different facets of artificial intelligence, to understand the influence of digital marketing in customer satisfaction and to understand the influence of digital marketing on small scale retailers concerned to artificial intelligence. Data were collected using a self-administered online questionnaire. Data were collected from a sample of 51 small retailers located in southern part of Pune using convenience sampling method. Digital marketing with the help of Artificial Intelligence makes it easy to rope in customers and also in shaping modern life.
{"title":"Digital Marketing: A Study On Artificial Intelligence On The Effectiveness & Its Influence On Small Retailers & Customer Satisfaction","authors":"J. MadanGowdaK, S. GuruBasavaAradhya","doi":"10.26643/rb.v118i11.11256","DOIUrl":"https://doi.org/10.26643/rb.v118i11.11256","url":null,"abstract":"India, as the global research and development hub for Manufacturing, has enhanced more and more with digital marketing. We are in a society driven by digital technology, such is its impact that there are countries where citizens don’t have running water, but own Smartphones. Digital marketing has an incredible influence on people’s interactions, work purchases, and life habits. The objective of this paper is to study the different facets of artificial intelligence, to understand the influence of digital marketing in customer satisfaction and to understand the influence of digital marketing on small scale retailers concerned to artificial intelligence. Data were collected using a self-administered online questionnaire. Data were collected from a sample of 51 small retailers located in southern part of Pune using convenience sampling method. Digital marketing with the help of Artificial Intelligence makes it easy to rope in customers and also in shaping modern life.","PeriodicalId":35351,"journal":{"name":"Restaurant Business","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2019-11-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"45785923","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-11-16DOI: 10.26643/rb.v118i11.9954
Jamal Asad Mezel, A. Khaleel, Kiran Das Naik Eslavath
This empirical study show that the impact of all styles was well moderate. The means of effect of all styles were less than 3 out of 5. It means the expected impact of transformational affect upon the all dimensions of the activities, are not expected due to the traditional styles of leadership and the lack of information about the transformational leadership styles which can guide leaders to use such styles in the organization which may be this results due to lack of trained leaders and necessary knowledge with the leaders in all universities about transformational styles the traditional form of the leadership styles which used by the university leaders affect the communication between all levels of the administration and the faculty members which has consequence because decrease in motivation and a self-consideration from the administration.
{"title":"Impact Of Transformational Leadership On Motivating Faculty Members","authors":"Jamal Asad Mezel, A. Khaleel, Kiran Das Naik Eslavath","doi":"10.26643/rb.v118i11.9954","DOIUrl":"https://doi.org/10.26643/rb.v118i11.9954","url":null,"abstract":"This empirical study show that the impact of all styles was well moderate. The means of effect of all styles were less than 3 out of 5. It means the expected impact of transformational affect upon the all dimensions of the activities, are not expected due to the traditional styles of leadership and the lack of information about the transformational leadership styles which can guide leaders to use such styles in the organization which may be this results due to lack of trained leaders and necessary knowledge with the leaders in all universities about transformational styles the traditional form of the leadership styles which used by the university leaders affect the communication between all levels of the administration and the faculty members which has consequence because decrease in motivation and a self-consideration from the administration.","PeriodicalId":35351,"journal":{"name":"Restaurant Business","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2019-11-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44247380","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-11-16DOI: 10.26643/rb.v118i11.9948
H. A. Riyadh, Salsabila Aisyah Alfaiza, Ari Kamayanti
At present, a debate on the nature of corporate social responsibility (CSR) and its positive and negative impacts is taking place from various theoretical and practical perspectives. The purpose of this article is to reveal the contributions of Marathon Oil Corporation’s CSR by exploring “the good, the bad, and the ugly” face of CSR and to examine whether the oil and gas corporation is contributing positively to the environment and society of the Kurdistan Region of Iraq. A qualitative approach was employed by identifying the important effects of CSR activities on the environment and society, such as economic development, human rights protection, poverty alleviation, environmental protection, and employment. Furthermore, the contextual meaning of the CSR reports on the performance from 2011 to 2015 was studied by using content analysis. The article finding Marathon Oil Corporation has portrayed a good and strong impact, but it does not have visible contributions to the environment and society in Kurdistan.
{"title":"A Portrait of Corporate Social Responsibility in an Oil and Gas Corporation in the Kurdistan Region of Iraq","authors":"H. A. Riyadh, Salsabila Aisyah Alfaiza, Ari Kamayanti","doi":"10.26643/rb.v118i11.9948","DOIUrl":"https://doi.org/10.26643/rb.v118i11.9948","url":null,"abstract":"At present, a debate on the nature of corporate social responsibility (CSR) and its positive and negative impacts is taking place from various theoretical and practical perspectives. The purpose of this article is to reveal the contributions of Marathon Oil Corporation’s CSR by exploring “the good, the bad, and the ugly” face of CSR and to examine whether the oil and gas corporation is contributing positively to the environment and society of the Kurdistan Region of Iraq. A qualitative approach was employed by identifying the important effects of CSR activities on the environment and society, such as economic development, human rights protection, poverty alleviation, environmental protection, and employment. Furthermore, the contextual meaning of the CSR reports on the performance from 2011 to 2015 was studied by using content analysis. The article finding Marathon Oil Corporation has portrayed a good and strong impact, but it does not have visible contributions to the environment and society in Kurdistan.","PeriodicalId":35351,"journal":{"name":"Restaurant Business","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2019-11-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"41655778","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-11-15DOI: 10.26643/rb.v118i11.9943
Sharafat Hussain, M. Azeem
When foreign fast food restaurants enter the Indian market, their sensory marketing strategies change based on language, culture and taste preferences. Southern India is known for cultural diversity, different languages, spicy taste preferences and varied music; these components directly impact sensory strategies and consumer behaviour. The objective of this paper is to analyse the relationship between time spent in the restaurant and sensory strategies used, leading more consumption. The purpose of the study is to find out whether the sensory cues (colour, music, smell, touch and taste) have any significant role in having customers spend more time at the restaurant leading more consumption. Data was gathered from consumers of Four international fast-food chain restaurants (KFC, McDonald, Domino’s and Subway) across four cities (Mumbai, Chennai, Bangalore and Hyderabad) of India. Chi Square test rejected the null hypotheses; there was statistically significant evidence of an association between time spent in the restaurant leading to more consumption and sensory strategies (the colour used, music played and variety of cuisine offered). However, for scent and touch cues, the results were statically insignificant. This study result has important implications for the fast-food industry in understanding how to create and manage their sensory marketing strategies to attract people who love sitting and spending quality time at the restaurant which ultimately leads to more sales.
{"title":"Sensory Triggers to Drive Sales- Creating Competitive Advantage Through Multisensory Consumption Experience in Restaurants","authors":"Sharafat Hussain, M. Azeem","doi":"10.26643/rb.v118i11.9943","DOIUrl":"https://doi.org/10.26643/rb.v118i11.9943","url":null,"abstract":"When foreign fast food restaurants enter the Indian market, their sensory marketing strategies change based on language, culture and taste preferences. Southern India is known for cultural diversity, different languages, spicy taste preferences and varied music; these components directly impact sensory strategies and consumer behaviour. The objective of this paper is to analyse the relationship between time spent in the restaurant and sensory strategies used, leading more consumption. The purpose of the study is to find out whether the sensory cues (colour, music, smell, touch and taste) have any significant role in having customers spend more time at the restaurant leading more consumption. Data was gathered from consumers of Four international fast-food chain restaurants (KFC, McDonald, Domino’s and Subway) across four cities (Mumbai, Chennai, Bangalore and Hyderabad) of India. Chi Square test rejected the null hypotheses; there was statistically significant evidence of an association between time spent in the restaurant leading to more consumption and sensory strategies (the colour used, music played and variety of cuisine offered). However, for scent and touch cues, the results were statically insignificant. This study result has important implications for the fast-food industry in understanding how to create and manage their sensory marketing strategies to attract people who love sitting and spending quality time at the restaurant which ultimately leads to more sales.","PeriodicalId":35351,"journal":{"name":"Restaurant Business","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2019-11-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47725441","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-11-15DOI: 10.26643/rb.v118i11.11078
Laila Refiana Said
Despite economic empowerment efforts for rural women by the government of Indonesia, many women entrepreneurs in rural wetlands have not optimally achieved economic development. This study aims at analyzing developmental obstacles faced by entrepreneurial women in rural areas of South Kalimantan’s wetlands. Taking on a qualitative approach, this study was conducted on 6 villages along the banks of the Alalak River in South Kalimantan include. Data was collected through observation and in-depth interviews to understand the phenomenon from the point of view of the informant / research subject. Data analysis was by the Miles and Huberman interactive model. A rural sociology frame- work that incorporates peasant lifestyle is used for interpretation. Findings show that a total of 52 respondents worked to help their husbands / households to meet family needs. Husbands’ incomes are not sufficient for all family expenses. Only 23 percent of the informants process natural resources from wetlands into entrepreneurial products. The rest just sell the raw wetland plants and fish as is. A common characteristic revealed by the peasant communities in the wetland area through in-depth interview is the unwillingness to embrace known development efforts. This study presents discussions and suggestions that can be used in policy directions relating to women’s economic empowerment in wet- land areas particularly those targeting poverty alleviation efforts and achieving sustainable development goals (SDGs).
{"title":"Woman entrepreneurs in rural wetlands: Overcoming resistance to change","authors":"Laila Refiana Said","doi":"10.26643/rb.v118i11.11078","DOIUrl":"https://doi.org/10.26643/rb.v118i11.11078","url":null,"abstract":"Despite economic empowerment efforts for rural women by the government of Indonesia, many women entrepreneurs in rural wetlands have not optimally achieved economic development. This study aims at analyzing developmental obstacles faced by entrepreneurial women in rural areas of South Kalimantan’s wetlands. Taking on a qualitative approach, this study was conducted on 6 villages along the banks of the Alalak River in South Kalimantan include. Data was collected through observation and in-depth interviews to understand the phenomenon from the point of view of the informant / research subject. Data analysis was by the Miles and Huberman interactive model. A rural sociology frame- work that incorporates peasant lifestyle is used for interpretation. Findings show that a total of 52 respondents worked to help their husbands / households to meet family needs. Husbands’ incomes are not sufficient for all family expenses. Only 23 percent of the informants process natural resources from wetlands into entrepreneurial products. The rest just sell the raw wetland plants and fish as is. A common characteristic revealed by the peasant communities in the wetland area through in-depth interview is the unwillingness to embrace known development efforts. This study presents discussions and suggestions that can be used in policy directions relating to women’s economic empowerment in wet- land areas particularly those targeting poverty alleviation efforts and achieving sustainable development goals (SDGs).","PeriodicalId":35351,"journal":{"name":"Restaurant Business","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2019-11-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"45863235","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2019-11-15DOI: 10.26643/rb.v118i11.9940
H. O. Mohammed
This study was purposely conducted to analyze the outcome that motivation has on the performance of workers where private banks in Kurdistan regional government were used. Motivation comes in handy for a firm that wishes to attain its goals and prospects. When the workers are motivated, they improve their commitment to the firm’s objectives and so it is the duty of every firm to incorporate the various motivating factors in their system. This study was based on the analysis of the impact of goals, monetary incentives and recognition and rewards on the worker’s performance. A descriptive research style was used where a sample of 130 employees from the various private banks made up the sample. Questionnaires were used to collect data which was then analyzed and presented on graphs, tables and charts. The study found out that goals were widely used as motivators in the banks. It also found out that the employees were dissatisfied with the salaries they were getting. The recognition and reward systems were also unequitable. The study concluded that the employees in the private banks were not well motivated and recommendations to increase the motivation were given.
{"title":"The effect of motivation on employee productivity (A case study private bank in Kurdistan regional government)","authors":"H. O. Mohammed","doi":"10.26643/rb.v118i11.9940","DOIUrl":"https://doi.org/10.26643/rb.v118i11.9940","url":null,"abstract":"This study was purposely conducted to analyze the outcome that motivation has on the performance of workers where private banks in Kurdistan regional government were used. Motivation comes in handy for a firm that wishes to attain its goals and prospects. When the workers are motivated, they improve their commitment to the firm’s objectives and so it is the duty of every firm to incorporate the various motivating factors in their system. This study was based on the analysis of the impact of goals, monetary incentives and recognition and rewards on the worker’s performance. A descriptive research style was used where a sample of 130 employees from the various private banks made up the sample. Questionnaires were used to collect data which was then analyzed and presented on graphs, tables and charts. The study found out that goals were widely used as motivators in the banks. It also found out that the employees were dissatisfied with the salaries they were getting. The recognition and reward systems were also unequitable. The study concluded that the employees in the private banks were not well motivated and recommendations to increase the motivation were given.","PeriodicalId":35351,"journal":{"name":"Restaurant Business","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2019-11-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"43357097","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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