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Factors Determining Corporate Rebranding In Services Sector – A Study With Reference To Chennai 服务业企业品牌重塑的决定因素——以金奈为例的研究
Q4 Business, Management and Accounting Pub Date : 2019-11-15 DOI: 10.26643/rb.v118i11.10040
H. Pushpalatha, M. Chandran
Corporate rebranding is a strategic decision of brand management that has been implemented to cope with the changing of market situation, growing target market, or challenging competitive environment. The organizations, especially in the service industry, that implemented the rebranding strategy could be success or fail. Basically services have many characteristics that different from products, e.g., service intangibility, service heterogeneity, and consumer-employee participation in service processes, therefore the corporate rebranding in service industry is more difficult than that in product industry. Several academics believe that the service corporate rebranding will reward if the changes that occur not only be the apparent change, but also the changes on companies’ operations, which require the involvement of employees and its system .Service quality perceptions however; positively and significantly impact customer loyalty, and customer satisfaction significantly and positively impact on customer loyalty. It was recommended that, rebranded should avoid spending huge sums of money influence customer service quality perception and satisfaction
企业品牌重塑是为应对市场形势的变化、目标市场的增长或竞争环境的挑战而实施的品牌管理战略决策。实施品牌重塑战略的组织,尤其是服务行业的组织,可能成功也可能失败。服务基本上具有许多不同于产品的特点,如服务的无形性、服务的异质性、消费者-员工参与服务过程等,因此服务行业的企业品牌重塑比产品行业的企业品牌重塑难度更大。一些学者认为,如果发生的变化不仅是表面上的变化,而且是公司运营的变化,这需要员工及其系统的参与,那么服务企业的品牌重塑将会得到回报。正向显著影响顾客忠诚,顾客满意显著正向影响顾客忠诚。建议重新命名应避免花费巨额资金影响客户对服务质量的感知和满意度
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引用次数: 0
The Effect of Workload, Audit Experience and Audit Risks on the Auditor’s Professional Skepticism: A Focus on Indonesia 工作量、审计经验和审计风险对审计师职业怀疑的影响——以印度尼西亚为例
Q4 Business, Management and Accounting Pub Date : 2019-11-14 DOI: 10.26643/rb.v118i11.11075
Fajar Rezekian Noor, N. W. Respati, Chairina
The purpose of this research is to examine and analyze the influences of workload, audit experience and audit risks on the auditor’s professional business performance.
本研究的目的是检验和分析工作量、审计经验和审计风险对审计师职业经营业绩的影响。
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引用次数: 1
Analyzing Customer Pre-Purchase Preference as a Determinant Factor Affecting a Brand’s Performance in the Phone Industry 手机行业消费者购前偏好作为影响品牌绩效的决定因素分析
Q4 Business, Management and Accounting Pub Date : 2019-11-14 DOI: 10.26643/rb.v118i11.11076
Gusti Dewi Puspita Sari, M. Firdaus
This research aims at examining and analyzing the factors impacting on preferences for personal information in the smartphone pre-purchase process. The factors are product knowledge, perceived risk, need for cognition, self-confidence, and informational susceptibility to interpersonal influence. The study also seeks to examine and analyze the impact of product knowledge on perceived risk, and the impact of self-confidence on informational susceptibility on interpersonal influence. Data in this study was collected by questionnaire. Applying non-probability convenience sampling, the study is conducted on 150 Banjarmasin citizens. The hypotheses are tested using the Structural Equation Model (SEM) technique by AMOS 18. The results indicate that customer relative preference for interpersonal information search is significantly influenced by consumers’ product knowledge, need for cognition, self-confidence, and informational susceptibility to interpersonal influence.  Consumer’s product knowledge also influenced their perceived risk, which did not affect their preference for interpersonal search significantly. Consumer’s self-confidence also did not affect their informational susceptibility to interpersonal influence.
本研究旨在检验和分析智能手机预购过程中影响个人信息偏好的因素。这些因素包括产品知识、感知风险、认知需求、自信心以及对人际影响的信息敏感性。本研究还试图检验和分析产品知识对感知风险的影响,以及自信对信息易感性对人际影响的影响。本研究采用问卷调查法收集数据。采用非概率方便抽样法,对150名班贾马辛市民进行了研究。AMOS 18使用结构方程模型(SEM)技术对这些假设进行了测试。结果表明,消费者对人际信息搜索的相对偏好受消费者的产品知识、认知需求、自信心以及对人际影响的信息易感性的显著影响。消费者的产品知识也影响了他们的感知风险,而这并没有显著影响他们对人际搜索的偏好。消费者的自信心也不影响他们对人际影响的信息敏感性。
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引用次数: 0
Title of the Paper-Concept of Soul in the Meno 论文题目:Meno中的灵魂概念
Q4 Business, Management and Accounting Pub Date : 2019-11-14 DOI: 10.26643/rb.v118i11.9945
Ranjit Bhattacharyya
Meno belongs to the earlier dialogues of Plato. This dialogue deals with the concept of virtue and the recollective argument for the immortality of the soul. The main question  of the Meno is whether virtue can be taught or not. Plato’s Socrates presents  this concept by demonstrating the example of the slave boy. In this dialogue, Plato’s Socrates tries to connect the concept of Virtue and knowledge with the concept of soul.
梅诺属于柏拉图早期的对话。这段对话涉及美德的概念和灵魂不朽的回忆性论点。Meno的主要问题是美德是否可以被教导。柏拉图的苏格拉底通过展示奴隶男孩的例子来提出这个概念。在这段对话中,柏拉图的苏格拉底试图将美德和知识的概念与灵魂的概念联系起来。
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引用次数: 0
Customers’ Risk Perception Towards Electronic Banking Services 客户对电子银行服务的风险认知
Q4 Business, Management and Accounting Pub Date : 2019-11-14 DOI: 10.26643/rb.v118i11.10705
SK.Saravanan
The main aim of this study is to measure the factors which influence the risk perception of customers while using electronic banking channel. The significant findings of this study are, internet banking is having high risk assumed by most of the respondents. Based on the risk dimensions, financial risk influencing more compared to the other types of risk. Most of the respondents are assuming that financial risk and psychological risk is more in credit card. Performance risk is more in a debit card, time risk, psychological risk, security risk and social risk are huge in internet banking. Financial risk is the mediating factor for determining the perceived risk of electronic banking customers.
本研究的主要目的是测量影响客户在使用电子银行渠道时风险感知的因素。本研究的重要发现是,大多数受访者认为网上银行存在高风险。在风险维度上,财务风险的影响大于其他类型的风险。大多数受访者认为信用卡的财务风险和心理风险更大。业绩风险多见于借记卡,时间风险、心理风险、安全风险和社会风险在网上银行中巨大。金融风险是决定电子银行客户感知风险的中介因素。
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引用次数: 0
Marketing Strategies And Reservation Purchase In The Retail Industry 零售行业的营销策略与预约采购
Q4 Business, Management and Accounting Pub Date : 2019-11-13 DOI: 10.26643/rb.v118i11.11077
Siti Aliyati Albushairi, Nuril Huda, A. Rifani
In the face of the increasingly competitive market competition, retail marketing strategies are essential in maximizing customer satisfaction and loyalty, which are essential in increasing the likelihood of repurchase intentions. This study aims at identifying customer characteristics and determining customer perceptions in hypermarket company marketing strategy, satisfaction, loyalty in increasing repurchase intention as well as retail marketing strategy that is the basis in creating loyalty. Data analysis was by Confirmation Factor Analysis, SEM-PLS and Biplot. Findings indicate that the characteristics of hypermarket customers include individuals aged 18-29 years, married, unmarried, undergraduate, middle-income, and private employee. The dominant factor affecting loyalty is the quality of retail service. The retail mix strategy of hypermarkets in Banjarmasin is predicted not to affect loyalty, while effective customer loyalty directly affects repurchase intention.
面对日益激烈的市场竞争,零售营销策略对于最大限度地提高顾客满意度和忠诚度至关重要,这对于增加再次购买意愿的可能性至关重要。本研究旨在识别顾客特征,确定顾客对大卖场企业营销策略、满意度、增加再购买意愿的忠诚度的感知,以及创造忠诚度的基础零售营销策略。数据分析采用确认因子分析、SEM-PLS和双标图。研究发现,大卖场顾客的特征包括18-29岁、已婚、未婚、本科、中等收入和私营员工。影响顾客忠诚度的主要因素是零售服务的质量。预测Banjarmasin大卖场的零售组合策略不会影响忠诚度,而有效的顾客忠诚度直接影响再购买意愿。
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引用次数: 0
Analyzing A Product’s Competitiveness Based On The Customer’s Value 基于顾客价值的产品竞争力分析
Q4 Business, Management and Accounting Pub Date : 2019-11-09 DOI: 10.26643/rb.v118i11.11073
Tinik Sugiati, Dian Masita Dewi, M. Dewi
Local government is responsible for developing local products. The products need to have sustainable competitive advantage. So far, many superior goods have been managed by local SME’s with some difficulties. Regarding this, customer value plays an important role in competitive environment. However, businessman need professional assistance in building customer value and help them competing in global market. Furthermore, SME’s (Small Medium-sized Enterprises) competitive advantage data is needed in order to enhance their business competitiveness. Thus, this research is conducted to analyze the competitive advantage of sasirangan fabric in Martapura’s SME, Banjarmasin, the province of South Kalimantan along with the competitive advantage hierarchy. The object of this research is sasirangan fabric that is managed by local SME in Martapura river, Banjarmasin. The data is obtained through questionnaires with Likert scale given to customers and SME managers. Following this, Analytical Hierarchy Process (AHP) with PriEst software is used to analyze the data. The result shows that the main competitive advantage of sasirangan fabric as the superior goods is its purpose to represent The province of South Kalimantan identity and culture, followed by color, design, and price. Yet, sasirangan fabric need to continuously increase its customer value.
地方政府负责开发本地产品。产品要有持续的竞争优势。到目前为止,许多优质商品都是由本地中小企业经营,遇到了一些困难。因此,顾客价值在竞争环境中扮演着重要的角色。然而,商人需要专业的帮助来建立客户价值,帮助他们在全球市场上竞争。此外,中小企业的竞争优势数据是提高企业竞争力的必要条件。因此,本研究的目的是分析南加里曼丹省班加马辛市玛塔普拉中小企业的萨奇兰干织物的竞争优势以及竞争优势层次。本研究的对象是Banjarmasin Martapura河上由当地中小企业管理的sasirangan织物。数据是通过李克特量表对客户和中小企业管理者进行问卷调查获得的。在此基础上,采用层次分析法(AHP)和PriEst软件对数据进行分析。结果表明,sasirangan面料作为优势商品的主要竞争优势是其旨在代表南加里曼丹省的身份和文化,其次是颜色、设计和价格。然而,sasirangan面料需要不断提高其客户价值。
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引用次数: 0
Infidelity and Attachment Styles 不忠和依恋类型
Q4 Business, Management and Accounting Pub Date : 2019-11-09 DOI: 10.26643/rb.v118i11.10324
J. Dorasamy, J. Dorasamy
Literature points to differing responses among women and men regarding sexual and emotional infidelity. Inview of limited research regarding gender responses to infidelity within the context of attachment styles, theresearch study investigated whether there were significant difference in the way women and men responded tosexual and emotional infidelity. It also sought to determine whether attachment styles affected genderdifferences.. The sample population consisted of 300staff employed at a university in South Africa, of which 81were male and 219 were female. The voluntary online monkey survey required respondents to provideinformation focusing on demographics, attachment styles and sexual orientation. Following this, sexual andemotional cases were presented for participants to rate each case. Participants then made a binary choice, ofwhich scenario upset them most.The findings showed that men found sexual infidelity most upsetting, whileemotional infidelity was found most upsetting for women. Further, results indicated that men found sexualinfidelity most upsetting within the fearful and secure attachment style, with scores much higher than women inthe categories of fearful and secure attachment style. On the other hand, women found emotional infidelity mostupsetting within the fearful and secure attachment style, with scores much higher than men in the categories offearful and secure attachment style. However, both men and women found sexual infidelity to be most upsettingwith the preoccupied and dismissive attachment style. The research findings showed that there were differencesin the responses of the male and female gender tosexual and emotional infidelity. This supports the theory ofevolutionary sex differences and provides an opportunity to augment further intense and rigorous debate onevolutionary approaches.In view of these findings, the study proposed greater empirical and theoretical studiesin the area of sexual and emotional infidelity within cultural contexts.
文献指出,女性和男性对性不忠和情感不忠的反应各不相同。鉴于在依恋风格的背景下对不忠的性别反应研究有限,这项研究调查了女性和男性对性不忠和情感不忠的反应方式是否存在显著差异。它还试图确定依恋风格是否影响性别差异。。样本人群包括受雇于南非一所大学的300名工作人员,其中81人为男性,219人为女性。这项自愿的在线猴子调查要求受访者提供有关人口统计、依恋风格和性取向的信息。接下来,向参与者展示性和情感案例,对每个案例进行评分。然后,参与者进行二元选择,哪种情况最让他们沮丧。研究结果显示,男性认为性不忠最令人沮丧,而情感不忠对女性来说最令人沮丧。此外,研究结果表明,男性在恐惧和安全依恋风格中发现性感最令人沮丧,在恐惧和安全依恋风格中得分远高于女性。另一方面,女性发现情感不忠主要发生在恐惧和安全依恋类型中,在恐惧和安全依恋类型中得分远高于男性。然而,男性和女性都发现,性不忠是最令人不安的,因为他们有专注和不屑一顾的依恋风格。研究结果表明,男性和女性对性不忠和情感不忠的反应存在差异。这支持了进化性别差异的理论,并提供了一个机会来加强对进化方法的进一步激烈和严格的辩论。鉴于这些发现,该研究提出了在文化背景下对性不忠和情感不忠领域进行更多的实证和理论研究。
{"title":"Infidelity and Attachment Styles","authors":"J. Dorasamy, J. Dorasamy","doi":"10.26643/rb.v118i11.10324","DOIUrl":"https://doi.org/10.26643/rb.v118i11.10324","url":null,"abstract":"Literature points to differing responses among women and men regarding sexual and emotional infidelity. Inview of limited research regarding gender responses to infidelity within the context of attachment styles, theresearch study investigated whether there were significant difference in the way women and men responded tosexual and emotional infidelity. It also sought to determine whether attachment styles affected genderdifferences.. The sample population consisted of 300staff employed at a university in South Africa, of which 81were male and 219 were female. The voluntary online monkey survey required respondents to provideinformation focusing on demographics, attachment styles and sexual orientation. Following this, sexual andemotional cases were presented for participants to rate each case. Participants then made a binary choice, ofwhich scenario upset them most.The findings showed that men found sexual infidelity most upsetting, whileemotional infidelity was found most upsetting for women. Further, results indicated that men found sexualinfidelity most upsetting within the fearful and secure attachment style, with scores much higher than women inthe categories of fearful and secure attachment style. On the other hand, women found emotional infidelity mostupsetting within the fearful and secure attachment style, with scores much higher than men in the categories offearful and secure attachment style. However, both men and women found sexual infidelity to be most upsettingwith the preoccupied and dismissive attachment style. The research findings showed that there were differencesin the responses of the male and female gender tosexual and emotional infidelity. This supports the theory ofevolutionary sex differences and provides an opportunity to augment further intense and rigorous debate onevolutionary approaches.In view of these findings, the study proposed greater empirical and theoretical studiesin the area of sexual and emotional infidelity within cultural contexts.","PeriodicalId":35351,"journal":{"name":"Restaurant Business","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2019-11-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42927398","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
MA in Public Law from France at UPJV, works at the Ministry of Higher Education and Scientific Research in the Kurdistan Region of Iraq UPJV法国公法硕士,在伊拉克库尔德斯坦地区高等教育和科学研究部工作
Q4 Business, Management and Accounting Pub Date : 2019-11-09 DOI: 10.26643/rb.v118i11.9937
Hawre Nuraddin Sabir, Daham Smko Hussein
Since the liberation of Iraq, the country has undergone with radical transformations in terms of governance and administration. From 2003 with the change of regime in Iraq, the country has encountered daunting legal and institutional challenges that have pushed Iraq backward, and made the people suffer dramatically. Iraq has historical footprint regarding the rule of law since the Babylonian Dynasty that has the famous ever known Code of Law that dates back to 1772 BC. Which is considered as world’s almost first known codified constitutions.
自伊拉克解放以来,该国在治理和行政方面发生了根本性的变革。自2003年以来,随着伊拉克政权的更迭,该国遇到了令人生畏的法律和体制挑战,这些挑战使伊拉克倒退,并使人民遭受巨大痛苦。伊拉克自巴比伦王朝以来就有法治的历史足迹,该王朝有着著名的《法典》,可追溯到公元前1772年。这被认为是世界上几乎第一部已知的成文宪法。
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引用次数: 0
Comparative Profitability Analysis of Islamic Banks and Conventional Banking in Oman-A Case study of Bank Nizwa and Bank Dhofar 阿曼伊斯兰银行与传统银行盈利能力的比较分析——以尼兹瓦银行和佐法尔银行为例
Q4 Business, Management and Accounting Pub Date : 2019-11-09 DOI: 10.26643/rb.v118i11.9950
M. Alam, Shabbir Alam, Naushad Alam
The banking industry of Oman is a highly enhancing industry with 17 licensed banks. The Central Bank of Oman is the primary regulator of the banking industry of Oman and all the essential factors like fixing interest rates, issuing bonds and more are the responsibilities of this bank. This study was conducted to determine the financial performance of two renowned banks of Oman. Bank Nizwa and Bank Dhofar are the key banks in Oman. The present study is important because it will focus strictly on the banking sector of Oman. In order to conduct the present research study, the performance of four profitability ratios namely net profit margin, ROA, ROE and ROCE will be estimated for the last five years i.e. 2013 to 2018 for both the banks.
阿曼的银行业是一个高度发展的行业,拥有17家持牌银行。阿曼中央银行是阿曼银行业的主要监管机构,所有的基本因素,如确定利率,发行债券等都是该银行的责任。本研究旨在确定阿曼两家著名银行的财务绩效。Nizwa银行和Dhofar银行是阿曼的主要银行。本研究很重要,因为它将严格集中于阿曼的银行部门。为了进行本研究,将对两家银行过去五年(即2013年至2018年)的净利润率、ROA、ROE和ROCE这四种盈利能力比率的表现进行估计。
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引用次数: 0
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Restaurant Business
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