Journal of Innovation & Knowledge最新文献_第3页

Innovation Capabilities and Firm Performance: A Meta-analysis of the Schumpeter’s Hypothesis 创新能力与企业绩效：熊彼特假说的元分析

IF 15.5 1区管理学 Q1 BUSINESS

Journal of Innovation & Knowledge

Pub Date : 2026-01-21 DOI: 10.1016/j.jik.2026.100943

Filip Lestan, Tommy H. Clausen

Prior empirical evidence on the relationship between innovation capabilities and firm performance remains inconsistent, leaving unresolved questions regarding the magnitude of this association and the conditions under which it varies. This study addresses this gap by conducting a cross-national meta-analysis of 54 independent samples from 19 countries (N = 320,529). Grounded in Schumpeter’s hypothesis that innovation is a primary driver of economic growth, we distinguish between the Mark I. pattern (characterized by creative destruction) and the Mark II. pattern (characterized by creative accumulation). In support of Schumpeter’s hypothesis, our findings indicate that, on average, innovation capabilities exhibit a positive, small-to-moderate, and statistically significant association with firm performance. When decomposing Schumpeter’s hypothesis into its ‘narrow’ forms, the relationship is strongest for Mark I. and for studies combining both Mark I. and Mark II. patterns, whereas evidence for the Mark II. pattern alone suggests no meaningful performance effect. Additional analyses show that heterogeneity across studies is partly explained by contextual and methodological moderators, including the proximity of capability measures to performance outcomes, performance indicators, and study design characteristics. By synthesizing a broad base of empirical evidence and identifying the conditions under which innovation capabilities are associated with firm performance, this study provides a more precise and generalizable understanding of the innovation capabilities–firm performance relationship and strengthens the empirical foundations of the Schumpeterian framework.

关于创新能力和企业绩效之间关系的先前经验证据仍然不一致，留下了关于这种关联的大小及其变化的条件的未解决的问题。本研究通过对来自19个国家的54个独立样本（N = 320,529）进行跨国荟萃分析来解决这一差距。根据熊彼特的假设，创新是经济增长的主要驱动力，我们区分了马克i型模式（以创造性破坏为特征）和马克II型模式。模式（以创造性积累为特征）。为了支持熊彼特的假设，我们的研究结果表明，平均而言，创新能力与企业绩效表现出正的、小到中等的、统计上显著的关联。当把熊彼特的假设分解成它的“狭义”形式时，这种关系对马克一世以及将马克一世和马克二世结合起来的研究来说是最强的。而马克二世的证据。模式本身并没有表现出有意义的影响。额外的分析表明，研究之间的异质性部分是由上下文和方法调节因素解释的，包括能力度量与绩效结果、绩效指标和研究设计特征的接近程度。通过综合广泛的经验证据，并确定创新能力与企业绩效相关的条件，本研究提供了对创新能力与企业绩效关系的更精确和概括的理解，并加强了熊彼特框架的实证基础。

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引用次数: 0

Environmental regulation and green innovation: The moderating roles of green finance and executive green perception 环境规制与绿色创新：绿色金融与高管绿色感知的调节作用

IF 15.5 1区管理学 Q1 BUSINESS

Journal of Innovation & Knowledge

Pub Date : 2026-01-21 DOI: 10.1016/j.jik.2026.100954

Lujia Ma, Shuaihe Zhuo

Amid escalating global climate pressures and environmental degradation, the pursuit of sustainable development has intensified scholarly interest in the link between environmental regulation and green technological innovation. This study offers a comprehensive examination of how environmental regulation shapes green technological innovation, with specific emphasis on the moderating effects of green finance and executive green perception. Using a double fixed-effects model and panel data from Chinese A-share listed companies from 2010 to 2023, we find that environmental regulation significantly promotes green technological innovation. Baseline regressions show that a one-unit increase in regulatory stringency corresponds to an approximately 27.4% increase in green patent output. Green finance operates as an important catalyst by reducing the risks and costs inherent in green R&D, while executive green perception aligns corporate decision-making with sustainable innovation objectives. Heterogeneity analyses reveal that regulatory impacts vary substantially across industries, regions, and firm life-cycle stages, underscoring the need for differentiated policy design. Key transmission channels—including the easing of financial constraints and the enhancement of corporate environmental, social, and governance (ESG) performance—further support green innovation indirectly. These findings provide actionable insights for optimizing environmental regulation, strengthening green finance, and enhancing executive green perception to advance sustainable development and accelerate the transition to a green economy.

在全球气候压力和环境恶化加剧的背景下，对可持续发展的追求增强了学术界对环境监管与绿色技术创新之间联系的兴趣。本研究全面考察了环境监管如何影响绿色技术创新，特别强调了绿色金融和高管绿色感知的调节作用。利用双固定效应模型和2010 - 2023年中国a股上市公司的面板数据，我们发现环境监管显著促进了绿色技术创新。基线回归表明，监管严格程度每提高一个单位，绿色专利产出就会增加约27.4%。绿色金融通过降低绿色研发固有的风险和成本而发挥重要的催化剂作用，而高管的绿色感知使企业决策与可持续创新目标保持一致。异质性分析显示，不同行业、地区和企业生命周期阶段的监管影响差异很大，这凸显了差异化政策设计的必要性。关键的传导渠道——包括金融约束的放松和企业环境、社会和治理（ESG）绩效的提高——进一步间接支持了绿色创新。这些研究结果为优化环境监管、加强绿色金融、提高高管绿色意识以促进可持续发展和加速向绿色经济转型提供了可操作的见解。

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引用次数: 0

Transition to electric vehicles and the location of key battery-related activities 向电动汽车过渡与电池相关的关键活动地点

IF 15.5 1区管理学 Q1 BUSINESS

Journal of Innovation & Knowledge

Pub Date : 2026-01-20 DOI: 10.1016/j.jik.2026.100951

Jesús F. Lampón, Miguel A. Crespo-Velando, María del Mar Rodríguez-Domínguez, Hugo Pérez-Moure

The transition to electric vehicles brought profound changes to the automotive industry, particularly regarding a key component: the battery. This study analyses the location factors and trends shaping the geography of battery-related activities, ranging from the extraction of essential minerals to battery recycling. Based on expert interviews and an examination of 26 new battery-related locations in Spain during 2022 and 2023, the findings reveal two main dynamics. First, recent locations supported the creation of a Spanish value chain to meet internal demand, with decisions influenced by proximity to market (automobile manufacturers’ production plants) and resource availability. Second, a substantial share of high value-added activities were not located in Spain, indicating a geographical disconnect between the production of certain value-added components and their place of supply, and highlighting the concentration of innovation activities in only a few countries.

向电动汽车的过渡给汽车行业带来了深刻的变化，特别是在关键部件：电池方面。本研究分析了影响电池相关活动的地理因素和趋势，从必需矿物质的提取到电池的回收。根据专家访谈和对西班牙2022年至2023年期间26个新电池相关地点的调查，调查结果揭示了两个主要动态。首先，最近的地点支持创建西班牙价值链，以满足内部需求，决策受到市场邻近程度（汽车制造商的生产工厂）和资源可用性的影响。第二，高增值活动的很大一部分不在西班牙，这表明某些增值部件的生产与其供应地在地理上脱节，并突出了创新活动只集中在少数几个国家。

引用次数: 0

Digital transformation and flexibility in public services: Knowledge, culture and digital infrastructures 公共服务的数字化转型和灵活性：知识、文化和数字基础设施

IF 15.5 1区管理学 Q1 BUSINESS

Journal of Innovation & Knowledge

Pub Date : 2026-01-20 DOI: 10.1016/j.jik.2026.100947

Bora Ly , Romny Ly , Sokhom Ma

Governments in the Global South face ongoing challenges in digital modernization, ranging from weak technological infrastructure to entrenched bureaucratic cultures. This study draws on the Dynamic Capabilities View (DCV) and Contingency Theory to examine how digital transformation (DT) enhances flexibility in public service delivery when supported by organizational culture (OC) and technological infrastructure (TIF). Using the Cambodian public sector as a case study, survey data from 299 public officials were analyzed using Partial Least Squares Structural Equation Modelling (PLS-SEM) and Necessary Condition Analysis (NCA). The results show that DT improves flexibility in public services both directly and indirectly through OC and TIF, demonstrating that these factors are not merely contextual conditions but critical enablers of adaptive capacity. Importantly, NCA reveals that specific threshold levels of DT (≥2.59), OC (≥2.82–4.00), and TIF (≥3.37) constitute non-compensatory prerequisites for developing flexibility in public services. These findings extend the DCV by demonstrating that public-sector agility depends on the coordinated development of cultural and technological capabilities, and they refine Contingency Theory by highlighting that digital reform outcomes depend on the strategic alignment of institutional conditions. For policymakers, this study highlights the importance of simultaneous and coordinated investment in digital literacy, technological infrastructure, and cultural change to ensure that digital transformation initiatives lead to sustained improvements in public service responsiveness.

全球南方国家的政府在数字现代化方面面临着持续的挑战，从薄弱的技术基础设施到根深蒂固的官僚文化。本研究利用动态能力观（DCV）和权变理论来研究在组织文化（OC）和技术基础设施（TIF）的支持下，数字化转型（DT）如何增强公共服务提供的灵活性。以柬埔寨公共部门为例，使用偏最小二乘结构方程模型（PLS-SEM）和必要条件分析（NCA）对299名公职人员的调查数据进行了分析。研究结果表明，DT通过OC和TIF直接或间接地提高了公共服务的灵活性，表明这些因素不仅是环境条件，而且是适应能力的关键促成因素。重要的是，NCA揭示了DT（≥2.59）、OC（≥2.82-4.00）和TIF（≥3.37）的特定阈值水平构成了公共服务灵活性发展的非补偿性先决条件。这些研究结果通过证明公共部门的敏捷性取决于文化和技术能力的协调发展来扩展DCV，并通过强调数字改革结果取决于制度条件的战略一致性来完善权变理论。对于政策制定者而言，本研究强调了在数字素养、技术基础设施和文化变革方面同步协调投资的重要性，以确保数字化转型举措能够持续改善公共服务响应能力。

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引用次数: 0

The impact of artificial intelligence innovation networks on collaborative governance of urban pollution reduction and carbon reduction 人工智能创新网络对城市污染减排和碳减排协同治理的影响

IF 15.5 1区管理学 Q1 BUSINESS

Journal of Innovation & Knowledge

Pub Date : 2026-01-20 DOI: 10.1016/j.jik.2025.100926

Xue Han , Weixiang Xu , Jianping Zhou

Urban pollution and carbon reduction synergy (UPCRS) has become key to achieving sustainable urban development. Research on artificial intelligence’s (AI’s) impact on urban pollution control and carbon emission management is relatively well-established. However, studies examining the influence of AI innovation networks (AIIN) on UPCRS from a network perspective still require significant improvement and further development. Using data from 282 Chinese cities, this study constructs AIIN indicators through AI cooperative patents, measures urban pollution and carbon emission synergy index (UPCESI) by employing urban pollution index (PI) and carbon emission intensity (CEI) data and subsequently examines AIIN’s impact on UPCRS using double machine learning methods. Results indicate that: (1) AIIN generates UPCRS through channels such as green innovation promotion, industrial structure upgrading and economic efficiency enhancement. (2) In cities with strong environmental regulation, high market integration levels and high resource dependence, the UPCRS effects of AIIN are more significant. (3) The position of cities’ AIIN has differentiated impacts on UPCESI. These conclusions offer new insights for advancing UPCRS governance in line with the Sustainable Development Goals.

城市污染与碳减排协同效应（UPCRS）已成为实现城市可持续发展的关键。人工智能（AI）对城市污染控制和碳排放管理的影响研究相对完善。然而，从网络角度考察人工智能创新网络（AIIN）对UPCRS影响的研究仍需要显著改进和进一步发展。本研究利用中国282个城市的数据，通过人工智能合作专利构建AIIN指标，利用城市污染指数（PI）和碳排放强度（CEI）数据测算城市污染与碳排放协同指数（UPCESI），随后采用双机器学习方法检验AIIN对UPCRS的影响。结果表明：(1)AIIN通过绿色创新促进、产业结构升级和经济效率提升等渠道产生UPCRS。(2)在环境规制强、市场整合程度高、资源依赖程度高的城市，AIIN的UPCRS效应更为显著。(3)城市AIIN位置对UPCESI的影响存在差异。这些结论为根据可持续发展目标推进UPCRS治理提供了新的见解。

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引用次数: 0

How digital transformation shapes employee creativity: Insights from the ability-motivation-opportunity framework and qualitative comparative analysis 数字化转型如何塑造员工创造力：来自能力-动机-机会框架和定性比较分析的见解

IF 15.5 1区管理学 Q1 BUSINESS

Journal of Innovation & Knowledge

Pub Date : 2026-01-20 DOI: 10.1016/j.jik.2026.100950

Ye Yang , Ling Yuan , Songlin Yang , Ziyi Liu

As digital technology and innovation-driven strategies become central to corporate strategy, fostering employee creativity has emerged as a critical objective of digital transformation. However, extant research predominantly relies on linear methods and net-effect analyses, failing to adopt a configurational perspective that can elucidate the synergistic mechanisms among the factors shaping creativity during digital transformation. Based on the ability-motivation-opportunity (AMO) framework, this study integrates individual and contextual factors and employs fuzzy-set qualitative comparative analysis (fsQCA) to analyze three-wave survey data from 305 employees, thereby identifying the configurational paths that lead to high radical and incremental creativity. This approach addresses a key limitation in current research by capturing the complex, nonlinear causal mechanisms often overlooked by conventional analytical frameworks. The findings reveal that seven factors—digital transformation, digital transformational leadership, harmonious passion, obsessive passion, external search, intuitive cognitive style, and analytical cognitive style—combine to form three distinct configurations for radical creativity and three for incremental creativity. Specifically, harmonious passion is a common core condition for radical creativity, whereas digital transformation and digital transformational leadership act as substitutive antecedents. This study contributes a novel configurational understanding of employee creativity during digital transformation, highlighting the complementary and substitutive roles of AMO elements, and offers practical guidance for firms to stimulate contextually appropriate creativity.

随着数字技术和创新驱动战略成为企业战略的核心，培养员工创造力已成为数字化转型的关键目标。然而，现有的研究主要依赖于线性方法和净效应分析，未能采用配置视角来阐明数字化转型中影响创造力的因素之间的协同机制。本研究基于能力-动机-机会（AMO）框架，整合个体因素和情境因素，运用模糊集定性比较分析（fsQCA）对305名员工的三波调查数据进行分析，从而找出导致高激进式和渐进式创造力的构形路径。这种方法解决了当前研究中的一个关键限制，即捕获了传统分析框架经常忽略的复杂非线性因果机制。研究发现，数字化转型、数字化转型领导、和谐激情、强迫性激情、外部搜索、直觉型认知风格和分析型认知风格这七个因素共同构成了激进型创造力和渐进式创造力的三种不同配置。具体而言，和谐激情是激进创造力的共同核心条件，而数字化转型和数字化转型领导力则是替代的前因。本研究对数字化转型中的员工创造力提供了一种全新的构型理解，强调了AMO要素的互补和替代作用，并为企业激发情境相适应的创造力提供了实践指导。

{"title":"How digital transformation shapes employee creativity: Insights from the ability-motivation-opportunity framework and qualitative comparative analysis","authors":"Ye Yang , Ling Yuan , Songlin Yang , Ziyi Liu","doi":"10.1016/j.jik.2026.100950","DOIUrl":"10.1016/j.jik.2026.100950","url":null,"abstract":"<div><div>As digital technology and innovation-driven strategies become central to corporate strategy, fostering employee creativity has emerged as a critical objective of digital transformation. However, extant research predominantly relies on linear methods and net-effect analyses, failing to adopt a configurational perspective that can elucidate the synergistic mechanisms among the factors shaping creativity during digital transformation. Based on the ability-motivation-opportunity (AMO) framework, this study integrates individual and contextual factors and employs fuzzy-set qualitative comparative analysis (fsQCA) to analyze three-wave survey data from 305 employees, thereby identifying the configurational paths that lead to high radical and incremental creativity. This approach addresses a key limitation in current research by capturing the complex, nonlinear causal mechanisms often overlooked by conventional analytical frameworks. The findings reveal that seven factors—digital transformation, digital transformational leadership, harmonious passion, obsessive passion, external search, intuitive cognitive style, and analytical cognitive style—combine to form three distinct configurations for radical creativity and three for incremental creativity. Specifically, harmonious passion is a common core condition for radical creativity, whereas digital transformation and digital transformational leadership act as substitutive antecedents. This study contributes a novel configurational understanding of employee creativity during digital transformation, highlighting the complementary and substitutive roles of AMO elements, and offers practical guidance for firms to stimulate contextually appropriate creativity.</div></div>","PeriodicalId":46792,"journal":{"name":"Journal of Innovation & Knowledge","volume":"14 ","pages":"Article 100950"},"PeriodicalIF":15.5,"publicationDate":"2026-01-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"145996549","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Knowledge Sharing and Value Co-Creation behaviors on Tourism Platforms: The Moderating Role of Sharer Reputation 旅游平台知识共享与价值共创行为：分享者声誉的调节作用

IF 15.5 1区管理学 Q1 BUSINESS

Journal of Innovation & Knowledge

Pub Date : 2026-01-19 DOI: 10.1016/j.jik.2026.100938

Guoyin Jiang, Wanqiang Yang, Rong Liu

User engagement in knowledge sharing (KS) and value co-creation (VCC) is essential for the sustainability of a travel-focused user-generated content (UGC) platform. However, systematic research exploring the drivers of these behaviors within such platforms remains limited. This study draws on social capital theory (SCT) and social exchange theory (SET) and employs a mixed-methods approach to identify the antecedents influencing KS and VCC. Data were collected through semi-structured interviews with 30 users, along with two survey rounds yielding 705 valid responses from Mafengwo, one of China’s leading travel-focused UGC platforms. The findings reveal three key antecedents—credible signals (CS), platform relational embeddedness (PRE), and prosocial motivation (PM)—that significantly influence users’ motivation to share knowledge, subsequently fostering VCC behaviors. Additionally, KS serves as a mediator for the effects of these antecedents on VCC, while the knowledge sharer’s reputation (KSR) moderates these relationships. This research contributes to a deeper theoretical understanding of user behavior within the travel-focused UGC platform communities and offers practical insights for platform managers seeking to boost user participation and promote collaborative value creation.

用户参与知识共享（KS）和价值共同创造（VCC）对于以旅游为重点的用户生成内容（UGC）平台的可持续性至关重要。然而，在这些平台中探索这些行为驱动因素的系统研究仍然有限。本研究借鉴社会资本理论（SCT）和社会交换理论（SET），采用混合方法识别影响KS和VCC的前因。数据是通过对30名用户的半结构化访谈，以及来自蚂蜂窝（中国领先的旅游UGC平台之一）的两轮调查收集的，共有705份有效回复。研究结果显示，可信信号（CS）、平台关系嵌入（PRE）和亲社会动机（PM）这三个关键前因显著影响用户分享知识的动机，进而促进VCC行为。此外，知识共享者的声誉（KSR）调节了这些前因对VCC的影响，而知识共享者的声誉（KS）则调节了这些关系。本研究有助于对以旅游为重点的UGC平台社区的用户行为进行更深入的理论理解，并为寻求提高用户参与度和促进协同价值创造的平台管理者提供实践见解。

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引用次数: 0

Are net zero emissions a priority for able CEOs? 净零排放是有能力的ceo的优先事项吗？

IF 15.5 1区管理学 Q1 BUSINESS

Journal of Innovation & Knowledge

Pub Date : 2026-01-17 DOI: 10.1016/j.jik.2026.100945

Isabel-María García-Sánchez

It is vital for society to understand the climate ambitions of corporate leaders, as the commitments and actions they promote to address global warming can help create a more sustainable future for all. Furthermore, the endeavour to attain net zero will engender an irrevocable transformation of business as we know it. In this paper, we assess how companies respond to climate change, using a score that measures their strategic and operational efforts to achieve net zero emissions. For a balanced data panel of 5047 international companies in the period 2015–2022, our evidence shows that firms led by able CEOs present an upper level of implementation and progress with their climate action plan, better anticipating global challenges. In the case of less able CEOs, their interest arises as a response to solutions proposed for economic recovery or new needs in terms of energy management, derived from the disruptive events in the period 2020–2022, or appears in a company with stronger governance mechanisms that limit the CEO’s discretion.

对于社会来说，了解企业领导人的气候抱负至关重要，因为他们为应对全球变暖所做出的承诺和采取的行动，有助于为所有人创造一个更可持续的未来。此外，实现净零的努力将导致我们所知的商业不可逆转的转变。在本文中，我们评估了企业如何应对气候变化，使用一个分数来衡量他们在实现净零排放方面的战略和运营努力。对于2015-2022年5047家跨国公司的平衡数据面板，我们的证据表明，由有能力的首席执行官领导的公司在气候行动计划的实施和进展方面表现出更高的水平，能够更好地预测全球挑战。在能力较差的CEO的情况下，他们的兴趣是对经济复苏提出的解决方案或能源管理方面的新需求的回应，源于2020-2022年期间的破坏性事件，或者出现在具有更强大的治理机制的公司，限制了CEO的自由裁量权。

引用次数: 0

Promoting green innovation: The pivotal role of government environmental information disclosure 推动绿色创新：政府环境信息公开的关键作用

IF 15.5 1区管理学 Q1 BUSINESS

Journal of Innovation & Knowledge

Pub Date : 2026-01-16 DOI: 10.1016/j.jik.2026.100937

Lanxiang Xu , Qingqing Niu

Government environmental information disclosure is pivotal for fostering a participatory environmental governance system; however, its effectiveness in promoting firm-level green innovation remains insufficiently understood. This study examines such disclosure as a soft regulatory institutional mechanism influencing corporate green innovation. Drawing on a novel city-level disclosure index derived from government transparency reports, we assess its impact on both strategic and substantive green innovation among Chinese firms. The effects are particularly pronounced for firms with weak political ties or executive teams lacking environmental expertise, highlighting that responsiveness to policy signals is contingent upon firms’ environmental sensitivity. Mechanism analysis reveals that environmental information disclosure enhances green innovation primarily by activating public environmental concern, thereby increasing external institutional pressure. Moreover, the effectiveness of disclosure exhibits notable heterogeneity. At the regional level, stronger impacts are observed in economically advanced regions with stringent environmental regulation. At the industry level, the effect is amplified in pollution-intensive sectors and industries with high market concentration. At the firm level, state-owned enterprises and firms with a strong corporate social responsibility (CSR) orientation demonstrate greater receptivity to disclosure initiatives. These findings underscore the governance value of transparency and offer actionable insights for policymakers seeking to develop adaptive, information-based environmental governance frameworks that utilize soft regulatory tools to facilitate sustainable corporate transformation.

政府环境信息公开是构建参与式环境治理体系的关键；然而，其在促进企业层面绿色创新方面的有效性仍未得到充分认识。本研究考察了企业信息披露作为一种软监管制度机制对企业绿色创新的影响。利用政府透明度报告中衍生的城市披露指数，我们评估了其对中国企业战略和实质性绿色创新的影响。这种影响对政治关系薄弱的公司或缺乏环境专门知识的管理团队尤其明显，突出表明对政策信号的反应取决于公司的环境敏感性。机制分析表明，环境信息披露促进绿色创新的主要途径是激发公众的环境关注，从而增加外部制度压力。此外，信息披露的有效性表现出显著的异质性。在区域层面上，经济发达、环境监管严格的地区受到的影响更大。在行业层面，污染密集型行业和市场集中度高的行业的影响更大。在企业层面，国有企业和企业社会责任取向强的企业对信息披露的接受程度更高。这些发现强调了透明度的治理价值，并为政策制定者提供了可操作的见解，这些政策制定者正在寻求开发适应性的、基于信息的环境治理框架，利用软监管工具促进可持续的企业转型。

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引用次数: 0

Consumer intentions to purchase wines with Blockchain and quick-response code tracking: Insights from an extended stimulus–organism–response model 消费者购买带有区块链和快速响应代码跟踪的葡萄酒的意图：来自扩展刺激-有机体-反应模型的见解

IF 15.5 1区管理学 Q1 BUSINESS

Journal of Innovation & Knowledge

Pub Date : 2026-01-15 DOI: 10.1016/j.jik.2026.100944

Ángel Peiró-Signes , Nino Adamashvili , Magdaléna Tupá , Antonino Galati

Consumers’ demand for transparency, authenticity and safety in food and beverage products continues to rise. Blockchain technology (BCT) and quick-response (QR) codes have emerged as powerful tools for enhancing product traceability. Understanding the psychological and behavioural mechanisms underlying consumers’ acceptance of such technologies is crucial for producers and policymakers alike. Therefore, this study explores the factors influencing consumers’ intention to purchase wines traceable through BCT and QR codes through an extended stimulus–organism–response model enriched with constructs from the theory of perceived risk. A survey was conducted in February 2025 with a sample representative of the Italian population (N = 1001). The collected data were analysed using a validated partial least squares structural equation modelling approach to examine how external stimuli (transparency and traceability, diagnosticity, subjective norms and facilitating conditions), individual perceptions (perceived value, trust and usefulness), emotional responses (hedonic perception), risk perception, and BCT knowledge shape consumers’ purchase intention. The results show that diagnosticity and transparency significantly enhance perceived value, which in turn strongly influences purchase intention. While knowledge of BCT positively affects hedonic perception, it has a limited effect on perceived usefulness or trust, highlighting that technological familiarity is not a dominant driver of technology adoption. However, hedonic perception emerges as the strongest predictor of purchase intention, highlighting the importance of designing engaging and enjoyable traceability experiences. Social and contextual factors, particularly subjective norms and facilitating conditions, significantly affect perceived usefulness, which in turn contributes to purchase intention. Perceived risk has a significant but relatively small effect on purchase intention. The model explains 68.1% of the variance in purchase intention, offering novel insights for technology developers, marketers and policymakers seeking to foster consumers’ acceptance of digital traceability in the wine sector.

消费者对食品和饮料产品的透明度、真实性和安全性的要求不断提高。区块链技术（BCT）和快速响应（QR）码已成为增强产品可追溯性的有力工具。了解消费者接受此类技术的心理和行为机制对生产者和决策者都至关重要。因此，本研究通过一个扩展的刺激-有机体-反应模型，结合感知风险理论的构式，探讨影响消费者购买可通过BCT和QR码追踪的葡萄酒意愿的因素。2025年2月进行了一项调查，抽样代表了意大利人口（N = 1001）。收集到的数据使用经过验证的偏最小二乘结构方程建模方法进行分析，以研究外部刺激（透明度和可追溯性、诊断性、主观规范和促进条件）、个人感知（感知价值、信任和有用性）、情绪反应（享乐感知）、风险感知和BCT知识如何塑造消费者的购买意愿。结果显示，诊断性和透明度显著提升感知价值，进而强烈影响购买意愿。虽然BCT知识对享乐感知有积极影响，但它对感知有用性或信任的影响有限，这表明技术熟悉度并不是技术采用的主要驱动因素。然而，享乐感知是购买意愿的最强预测因子，这突出了设计引人入胜和愉快的可追溯体验的重要性。社会和环境因素，特别是主观规范和便利条件，显著影响感知有用性，进而影响购买意愿。感知风险对购买意愿的影响显著但相对较小。该模型解释了68.1%的购买意愿差异，为技术开发人员、营销人员和政策制定者提供了新的见解，以促进消费者接受葡萄酒行业的数字可追溯性。

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引用次数: 0