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New technology and in-store service encounters: an analysis of coping practices and work experiences among frontline employees 新技术与店内服务:一线员工应对方法与工作经验分析
Q2 BUSINESS Pub Date : 2023-10-30 DOI: 10.1080/09593969.2023.2271191
Kristina Bäckström
The digital transformation is rapidly changing in-store service settings. This paper explores how frontline employees experience and cope with technology-related challenges. Based on a qualitative approach and the use of observations and interviews, this research advances our understanding of how such coping is performed in retail stores and how it contributes to defining employees’ work experiences. The paper shows that employees engage in multiple coping practices; involving different forms of problem-solving, but also more proactive coping activities through which employees reconstruct their work. Moreover, the findings improve our understanding of how coping activities contribute to shaping retail work; thus illustrating how employees’ in-store work practices are altered as they cope with new technology. The paper demonstrates that the organizational support that employees receive (e.g. available IT support, opportunities to learn from co-workers) is crucial to how technology-related coping is performed and experienced.
数字化转型正在迅速改变店内服务设置。本文探讨了一线员工如何体验和应对与技术相关的挑战。基于定性的方法和观察和访谈的使用,本研究促进了我们对零售商店如何进行这种应对以及它如何有助于定义员工的工作经验的理解。研究表明,员工参与多种应对行为;包括不同形式的解决问题,但也包括更积极主动的应对活动,员工通过这些活动重建他们的工作。此外,研究结果提高了我们对应对活动如何影响零售工作的理解;从而说明了员工的店内工作实践是如何随着他们应对新技术而改变的。本文表明,员工获得的组织支持(例如可用的IT支持,向同事学习的机会)对于如何执行和体验与技术相关的应对至关重要。
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引用次数: 0
How in-store sensor technologies can help retailers to understand their customers: overview on two decades of research 店内传感器技术如何帮助零售商了解他们的顾客:二十年研究综述
Q2 BUSINESS Pub Date : 2023-10-30 DOI: 10.1080/09593969.2023.2273256
Merlind Knof, Ruth Stock-Homburg, Jordin Schurer
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引用次数: 0
Exploring the use of innovation measurement in retail organisations: a multiple case study 探索创新测量在零售组织中的应用:一个多案例研究
Q2 BUSINESS Pub Date : 2023-10-11 DOI: 10.1080/09593969.2023.2264542
Karla Marie B. Paredes, Sofia Ritzén, Malin Olander Roese
Innovation and its management in retail organisations is an emerging field, yet the measurement of innovation in this context remains challenging and under-researched. The study investigates innovation in large Swedish retail companies, focusing on monitoring and measurement of innovation performance. Through a qualitative, multiple case study, our findings reveal that retailers are aiming to become more active innovators. They are exerting a greater control over the innovation process, implementing a range of financial and non-financial indicators that encompass inputs, outputs, and the process itself. Innovation projects serve as vehicles for experimentation and learning about how to improve the structure of innovation efforts. However, challenges still arise when strategic objectives are not aligned with performance measurements across the organisation. Nonetheless, existing performance measurement practices can support innovation capability development in retail, especially in relation to culture and competence development and utilising external knowledge for open innovation. The paper advances theory by offering insights into how retailers gain more control of innovation through measurement, contributing to the growing landscape of strategic innovation management in retail. We propose a model, informed by theoretically built framework and empirical data, to guide retail organisations in defining new measurements that promote a holistic perspective to building innovation capability.
零售组织的创新及其管理是一个新兴领域,但在这种情况下衡量创新仍然具有挑战性和研究不足。这项研究调查了瑞典大型零售公司的创新,重点是对创新绩效的监控和衡量。通过定性、多案例研究,我们发现零售商的目标是成为更积极的创新者。他们正在对创新过程施加更大的控制,实施一系列包括投入、产出和过程本身的财务和非财务指标。创新项目是实验和学习如何改进创新努力结构的工具。然而,当战略目标与整个组织的绩效衡量不一致时,挑战仍然会出现。尽管如此,现有的绩效测量实践可以支持零售业的创新能力发展,特别是在文化和能力发展以及利用外部知识进行开放式创新方面。本文通过提供零售商如何通过测量获得更多创新控制的见解来推进理论,为零售业战略创新管理的发展做出贡献。我们提出了一个模型,根据理论构建的框架和经验数据,指导零售组织定义新的衡量标准,以促进整体视角来建立创新能力。
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引用次数: 0
Are you afraid of shopping? consumers’ adaptive responses under crises 你害怕购物吗?危机下消费者的适应性反应
Q2 BUSINESS Pub Date : 2023-10-10 DOI: 10.1080/09593969.2023.2268302
Saara Julkunen, Jonna Koponen, Elli Hartikka
Globally, people have been subjected to enormous changes as a result of several unexpected crises. Recent research has shown that external threats have an impact on the customer experience as they influence consumers’ emotions, which in turn affect their attitudes and shopping practices. For better understanding of the perceived future, this study explores customer experiences by focusing on Finnish consumers’ adaptability to disruptions caused by threats and uncertainty within the retail context. Using an electronic questionnaire, qualitative data were collected from Finnish consumers (N = 995) on their retail shopping experiences during the latest global crisis, COVID-19. The study applies a conceptual framework of consumers’ adaptive responses to ontological insecurity as affective, behavioral, or cognitive in the retail shopping context due to threat and uncertainty. As a contribution to existing research, our findings enable us to identify four distinct types of consumer ‘adaptive’ responses: the adjustable consumer type, the interaction-seeking consumer type, the suspicious consumer type, and the prohibiting consumer type. In terms of managerial implications, the findings will help retailers understand customer experiences of threats and create better customer experiences by considering the diversity of those experiences in the four consumer types identified.
在全球范围内,由于几次意想不到的危机,人们遭受了巨大的变化。最近的研究表明,外部威胁会对客户体验产生影响,因为它们会影响消费者的情绪,进而影响他们的态度和购物行为。为了更好地了解可感知的未来,本研究通过关注芬兰消费者对零售环境中威胁和不确定性造成的中断的适应性来探索客户体验。通过电子问卷,从芬兰消费者(N = 995)收集了关于他们在最新的全球危机COVID-19期间零售购物经历的定性数据。本研究应用了消费者在零售购物情境中对威胁和不确定性造成的本体论不安全感的适应性反应的概念框架,包括情感、行为或认知。作为对现有研究的贡献,我们的发现使我们能够识别出四种不同类型的消费者“适应性”反应:可调节型消费者、寻求互动型消费者、怀疑型消费者和禁止型消费者。就管理意义而言,研究结果将帮助零售商了解客户对威胁的体验,并通过考虑所确定的四种消费者类型中这些体验的多样性来创造更好的客户体验。
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引用次数: 0
Green products wrapped and delivered: consumer’s preference for sustainable e-commerce practices 包装和配送的绿色产品:消费者对可持续电子商务实践的偏好
Q2 BUSINESS Pub Date : 2023-10-09 DOI: 10.1080/09593969.2023.2263822
Shreyansh Bharani, Sheila Roy, Swapnil Tawde
ABSTRACTWith the rapidly growing online sales, e-commerce firms in emerging economies like India risk unsustainable practices such as the relentless consumption of goods, increased plastic and paper packaging, or inefficient delivery options that increase fuel consumption. To maintain a favorable corporate image amongst consumers, online firms possibly adopt various mechanisms to signal consumers’ adoption of sustainable practices. Such practices by firms may involve implementing sustainability practices in doorstep delivery, packaging, and product selection to influence consumers’ buying preferences. This research uses a structured survey approach to explore the impact of three sustainable practices implemented by an e-commerce firm on the consumer’s intention to purchase from such a firm. Using a dual theory perspective of the theory of consumption value (TCV) and the theory of planned behavior (TPB), the study demonstrates the impact of the belief of environmental risks on consumers’ intentions to purchase from such e-commerce firms with sustainable practices. The data findings from 301 Indian e-commerce consumers suggest that consumers with a higher belief of environmental risks display a higher degree of tolerance for the inconvenience of order delivery and sustainable product purchase intentions, further influencing their intentions to purchase from e-commerce firms with sustainable practices. However, the preference for sustainable packaging does not impact intentions to purchase from e-commerce firms with sustainable practices. The study discusses the implications for online e-commerce retailers and policymakers and informs online e-commerce consumers’ choices.KEYWORDS: E-commercesustainabilitydoorstep deliverygreen behaviorsustainable packaging AcknowledgmentsThe authors sincerely thank ‘Akansha Misra’ for her helpful comments on the project’s critical aspects.Disclosure statementNo potential conflict of interest was reported by the author(s).Additional informationNotes on contributorsShreyansh BharaniShreyansh Bharani is an Advisory consultant at IBM Consulting, IBM India Private Limited. His area of expertise is in Business Transformation and Supply Chain Advisory. He engages with clients across industries and works with them to assess and design their Supply Chain Strategy and operations.Swapnil Tawde is a doctoral research scholar in the area of marketing management at S P Jain Institute of Management and Research, Mumbai. His research interests are in the green intention-behavior gap, green consumer psychology, sustainable buying, consumer self-perceptions, impure altruism, environmentalism, and green purchasing. Swapnil Tawde is the corresponding author and can be contacted at: fpm18.swapnil@spjimr.orgSheila RoySheila Roy is Associate Professor of the Department of Operations and Supply Chain and Quantitative methods at S P Jain Institute of Management and Research, Mumbai. Her research interest lies in the topics of E-commerce, Ne
随着在线销售的快速增长,印度等新兴经济体的电子商务公司面临着不可持续的风险,例如无情的商品消费,塑料和纸包装的增加,或者低效的配送方式增加了燃料消耗。为了在消费者中保持良好的企业形象,网络公司可能采用各种机制来表明消费者采用可持续的做法。企业的这种做法可能包括在上门交付、包装和产品选择方面实施可持续性实践,以影响消费者的购买偏好。本研究采用结构化的调查方法,探讨了三种可持续的做法实施的电子商务公司对消费者的购买意向的影响,从这样的公司。本研究采用消费价值理论(TCV)和计划行为理论(TPB)的双重理论视角,论证了环境风险信念对消费者从具有可持续实践的电子商务公司购买意愿的影响。301位印度电子商务消费者的数据发现,环境风险信念越高的消费者对订单交付的不便表现出更高的容忍度和可持续的产品购买意愿,进而影响他们从具有可持续实践的电子商务公司购买的意愿。然而,对可持续包装的偏好并不影响从具有可持续实践的电子商务公司购买的意图。该研究讨论了对在线电子商务零售商和决策者的影响,并为在线电子商务消费者的选择提供了信息。作者衷心感谢Akansha Misra对该项目的关键方面提出的有益意见。披露声明作者未报告潜在的利益冲突。本文作者是IBM咨询公司、IBM印度私人有限公司的顾问。他的专业领域是业务转型和供应链咨询。他与各行各业的客户合作,并与他们一起评估和设计他们的供应链战略和运营。Swapnil Tawde是孟买S P Jain管理与研究所营销管理领域的博士研究学者。他的研究兴趣为绿色意向-行为差距、绿色消费者心理、可持续购买、消费者自我认知、不纯利他主义、环保主义和绿色购买。本文作者Swapnil Tawde是通讯作者,联系方式为fpm18.swapnil@spjimr.orgSheila。本文作者是孟买S P Jain管理与研究所运营、供应链与定量方法系副教授。主要研究方向为电子商务、新零售、数字供应链与可持续发展。她教授电子商务和分析课程。她在咨询、金融服务和零售领域拥有约20年的丰富行业经验。Swapnil Tawde是孟买S P Jain管理与研究所营销管理领域的博士研究学者。他的研究兴趣为绿色意向-行为差距、绿色消费者心理、可持续购买、消费者自我认知、不纯利他主义、环保主义和绿色购买。Swapnil Tawde是本文的通讯作者,联系方式为:fpm18.swapnil@spjimr.org
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引用次数: 1
Sustainability ambassadorship - the role of the store manager in development of in-store sustainability communication 可持续发展大使-店铺经理在店内可持续发展沟通中的角色
Q2 BUSINESS Pub Date : 2023-10-04 DOI: 10.1080/09593969.2023.2263821
Karin Alm, Jens Hultman
The food industry, in general, and the retail grocery sector, in particular, have gone through an extensive transformation regarding sustainability communication. The retail grocery store is the stage on which in-store sustainability communication is triggered and incentivized. This paper focuses on the role of the store manager and is guided by the purpose to explore what roles and functions a store manager may perform as sustainability ambassador, and in what ways the dynamics between the central and store level may influence how sustainability is reflected and communicated in the retail store. The study draws on a qualitative and interpretative approach. The empirics are based on interviews with retail store managers in three Swedish grocery retailers. Through our empirical investigation, six different actions have been identified that both separately and in combination contribute to the field by giving a more nuanced view of what role and functions a store manager may perform as sustainability ambassador.
总的来说,食品行业,特别是零售杂货行业,在可持续性传播方面经历了广泛的转变。零售杂货店是触发和激励店内可持续发展沟通的舞台。本文侧重于商店经理的角色,并以探索商店经理作为可持续发展大使的角色和职能为指导,以及中央和商店层面之间的动态可能以何种方式影响可持续性在零售商店中的反映和沟通。这项研究采用了定性和解释性的方法。这些经验是基于对三家瑞典杂货零售商的零售商店经理的采访。通过我们的实证调查,我们确定了六种不同的行动,通过对商店经理作为可持续发展大使的角色和职能的更细致的看法,这些行动单独或结合起来对该领域做出了贡献。
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引用次数: 0
A bibliometric review of the omnichannel logistics literature 全渠道物流文献计量学综述
Q2 BUSINESS Pub Date : 2023-09-25 DOI: 10.1080/09593969.2023.2259645
İlknur Tanriverdi, Hatice Aydın
ABSTRACTThe emergence of omnichannel logistics has led to fundamental changes in traditional e-commerce, retail, and consumer decision-making processes. Due to its crucial effects, the subject of omnichannel logistics has been frequently discussed in the literature in recent years. However, there is a need to clearly define at what level in the field of omnichannel logistics have been conducted and the themes on which they have been based. The aim of this study is to present an extensive and concise literature review on omnichannel logistics and to analyse the thematic evolution of the omnichannel logistics field. The study used bibliometric techniques to explore research trends in the field of omnichannel logistics. Employing SciMAT and VOSviewer software, the study analysed 156 articles from Web of Science journals. These research articles cover the 2016–2022 period. The analysis allowed exploring the dynamics in different years and identifying main/sub-themes. The findings highlighted the themes that are still in the maturation process. These themes are retail, service quality, omnichannel management, city logistics, warehousing, e-commerce and supply chain. This study presents a holistic picture of omnichannel logistics and introduces the themes related to retailer behavior and logistics process to the literature. Researchers can further their studies by considering prominent keywords in omnichannel logistics management. In this sense, the study offers beneficial implications for academics.In addition, the results of the study reveal the direction of the sectoral trends and the trend in the field of omnichannel logistics. In this sense, it offers a roadmap to businesses and sector employees in determining their strategies.KEYWORDS: Omnichannelomnichannel logisticsbibliometric analysisSciMATVosviewer Disclosure statementNo potential conflict of interest was reported by the author(s).Additional informationNotes on contributorsİlknur Tanriverdiİlknur Tanrıverdi, works as an Assistant Professor at the Department of International Trade and Logistics, Faculty of Ömer Seyfettin Applied Science, Bandırma Onyedi Eylül University, Türkiye. Her research interests are logistics, distribution, international marketing and supply chain.Hatice AydınHatice Aydın, works as an Associate Professor at the Department of Public Relations and Advertising, Faculty of Ömer Seyfettin Applied Science, Bandırma Onyedi Eylül University, Türkiye. Her research interests are marketing, distribution, consumer research and digital marketing.
摘要全渠道物流的出现使传统的电子商务、零售和消费者决策过程发生了根本性的变化。由于全渠道物流的重要作用,近年来在文献中被频繁讨论。然而,有必要明确界定在全渠道物流领域的哪个层面进行了工作,以及这些工作所依据的主题。本研究的目的是对全渠道物流进行广泛而简明的文献综述,并分析全渠道物流领域的主题演变。本研究运用文献计量学技术探讨全渠道物流领域的研究趋势。该研究使用sciat和VOSviewer软件,分析了来自Web of Science期刊的156篇文章。这些研究文章涵盖2016-2022年期间。分析允许探索不同年份的动态并确定主要/次要主题。调查结果突出了仍处于成熟过程中的主题。这些主题是零售、服务质量、全渠道管理、城市物流、仓储、电子商务和供应链。本研究呈现了全渠道物流的整体图景,并介绍了与零售商行为和物流过程相关的主题。研究人员可以结合全渠道物流管理中的突出关键词进行进一步的研究。从这个意义上说,这项研究为学术界提供了有益的启示。此外,研究结果还揭示了行业趋势和全渠道物流领域的发展趋势。从这个意义上说,它为企业和部门员工提供了确定其战略的路线图。关键词:全渠道,全渠道物流,文献计量分析,科学,vosviewer披露声明,作者未报告潜在利益冲突。关于contributorsİlknur Tanriverdiİlknur Tanrıverdi的说明,在Ömer Seyfettin应用科学系国际贸易与物流系担任助理教授,Bandırma Onyedi eyyl大学, rkiye。主要研究方向为物流、配送、国际营销和供应链。Hatice AydınHatice Aydın,现任Ömer Seyfettin应用科学系公共关系与广告系副教授,Bandırma Onyedi eyl大学, rkiye。她的研究兴趣是市场营销、分销、消费者研究和数字营销。
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引用次数: 1
A company-CSR fit as antecedents of organic cosmetic product purchase intention, the buffering effect of CSR belief: a moderating role of health consciousness 企业社会责任契合度作为有机化妆品购买意愿的前因,企业社会责任信念的缓冲作用:健康意识的调节作用
Q2 BUSINESS Pub Date : 2023-09-19 DOI: 10.1080/09593969.2023.2252628
Chi-Cheng Luan, Hoa PhamThi, Nellie Ulysses
ABSTRACTPredictors of organic cosmetic product purchase intention have been widely investigated. However, a company-CSR fit triggered from this business area has not been examined in purchase intention. In addition, company-CSR fit-driven positive CSR perception in several business areas such as tourism, banking, and pharmacy has been found to serve a buffer in a service failure. Whether CSR belief derived from a company-CSR fit in the organic cosmetic product business still generates the buffering effect. This study examines the buffering effect of CSR belief driven by the company-CSR fit in the context of service failure on brand attitude and purchase intention for organic cosmetic products. In addition, this study proposes a moderating role of health consciousness that could influence the buffering effect of CSR belief on brand attitude after a service failure. Using data from a sample of 257 respondents on Amazon Mechanical Turk, the study uses SmartPLS 3 to perform the partial least squares structural equation modelling (PLS-SEM). The results indicate that a company-CSR fit driven-CSR belief generates a buffering effect on brand attitude, resulting in the maintenance of purchase intention after a service failure. Results further show that health consciousness moderates this buffering effect on brand attitude. Particularly, consumers with high levels of health consciousness strengthen this buffering effect, while the buffer of CSR belief does not have an effect on consumers with low levels of health consciousness. These findings bring theoretical contributions and practical implications for the organic cosmetic product business.KEYWORDS: CSR beliefservice failurehealth consciousnesseco-friendly consumptionbuffering effect Disclosure statementNo potential conflict of interest was reported by the author(s).Additional informationFundingThe authors received no direct funding for this research.Notes on contributorsChi-Cheng LuanChi-Cheng Luan is currently Assistant Professor in the Department of Management Science, National Yang Ming Chiao Tung University (NYCU). Before the work at NYCU, he served as the Visiting Assistant Professor at Philadelphia University in the United States. The aim of his study is socially responsible consumption about how situational/environmental factors and individual difference characteristics may influence socially responsible behavior. The topics include discussing the effect of virtual reality application on socially responsible consumption and the effect of corporate social responsibility on consumer evaluation.Hoa PhamThiHoa PhamThi (PhD, Institute of Service Science, National Tsing Hua University, Taiwan) is a lecturer of Department of Marketing in University of Economics of Ho Chi Minh City, International School of Business, Ho Chi Minh city, Vietnam. Her research interests focus on sustainable consumption, customer experience journey, and smart retailing in era of digitalization. Her work has been published in S
摘要有机化妆品购买意向的预测因素已被广泛研究。然而,从这一业务领域引发的企业社会责任契合度在购买意愿中尚未得到检验。此外,在旅游、银行和制药等多个业务领域,公司-CSR契合驱动的积极CSR感知已被发现在服务失败中起到缓冲作用。企业社会责任信念是否与有机化妆品企业社会责任相契合,仍能产生缓冲作用。本研究考察了服务失败背景下企业与社会责任契合度驱动的企业社会责任信念对品牌态度和有机化妆品购买意愿的缓冲作用。此外,健康意识对服务失败后企业社会责任信念对品牌态度的缓冲作用有调节作用。该研究使用亚马逊机械土耳其的257名受访者的样本数据,使用SmartPLS 3执行偏最小二乘结构方程建模(PLS-SEM)。结果表明,企业社会责任契合驱动的企业社会责任信念对品牌态度产生缓冲效应,导致服务失败后购买意愿的维持。结果进一步表明,健康意识调节了品牌态度的缓冲效应。特别是,健康意识水平高的消费者强化了这种缓冲作用,而社会责任信念的缓冲作用对健康意识水平低的消费者没有作用。这些发现对有机化妆品行业具有理论贡献和实践意义。关键词:企业社会责任信念;服务失败;健康意识;环保消费;本研究的作者未获得直接资助。栾志成,现任国立阳明交通大学管理科学系助理教授。在纽约大学工作之前,他曾在美国费城大学担任客座助理教授。他的研究目的是社会责任消费的情境/环境因素和个体差异特征如何影响社会责任行为。讨论的主题包括虚拟现实应用对社会责任消费的影响和企业社会责任对消费者评价的影响。Hoa phamthia PhamThi(台湾国立清华大学服务科学研究所博士),越南胡志明市国际商学院胡志明市经济大学市场营销系讲师。主要研究方向为数字化时代的可持续消费、顾客体验之旅、智能零售等。她的作品曾发表在《服务商业》、《时尚营销与管理杂志:国际期刊》上。Nellie Ulysses(台湾国立阳明交通大学管理科学系硕士研究生)的硕士论文题目是《2020年绿色消费的企业社会责任倡议》。这篇文章是她硕士论文的一部分。
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引用次数: 0
Customer experiences in omnichannel retail environments: a thematic literature review 全渠道零售环境下的顾客体验:专题文献综述
Q2 BUSINESS Pub Date : 2023-09-12 DOI: 10.1080/09593969.2023.2256491
Alina Both, Sascha Steinmann
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引用次数: 0
‘I do not know’: an examination of reactions to virtual agents that fail to answer the user’s questions “我不知道”:对虚拟代理无法回答用户问题的反应进行测试
IF 3.6 Q2 BUSINESS Pub Date : 2023-08-31 DOI: 10.1080/09593969.2023.2253003
Magnus Söderlund
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引用次数: 0
期刊
International Review of Retail Distribution and Consumer Research
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