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Hitting the Right (Memorable Experience) Notes: A Typology of Performers at the World Choir Games 打对(难忘的经历)笔记:世界合唱比赛表演者的类型学
IF 1.3 Q3 Business, Management and Accounting Pub Date : 2022-01-01 DOI: 10.3727/152599522x16419948390853
Elizbeth A. du Preez, M. Kruger
Tourism destinations actively pursue hosting a portfolio of events regularly, aiming to establish themselves as distinct host destinations. All of these events take place in unique contexts; offering diverse experiences to participant groups. Music festivals and concerts have attracted the interest of researchers given the diversity of musical styles and target audiences. Although being a globally popular musical style, choir events are however, underrepresented. This article describes participant segments of the World Choir Games held in South Africa; a first for the African continent. A post-event online survey was used to collect data from 384 performers. Psychographic variables were used to segment the groups (perceived event experiences, motivations, level of involvement and attachment, host city perceptions). Exploratory factor analysis identified two involvement, four motivational and five event experience dimensions. Hierarchical cluster analysis distinguished between three groups labelled as Choristers,Exploring aficionados and Followers. Across all segments, hedonia (enjoyment) remained the main motivator for participation. The first two segments had the same levels of involvement and attachment, as well as the desire to experience triumph and prestige associated with this worldclass competition. However, participants who had a greater interest in enjoyment, destination exploration, mastery and communitas, reported greater perceived experiences across alldimensions, and more positive host city perceptions. The third segment displayed significantly lower levels of motivation, experiences and host city perceptions. The results highlight experience dimensions that warrant further investigation in the context of performers as opposed to audiences. This knowledge assists event organizers to adapt event marketing and programmecontent for similar events.
旅游目的地积极寻求定期举办一系列活动,旨在将自己建立为独特的主办目的地。所有这些事件都发生在独特的背景下;为参与者群体提供多样化的体验。由于音乐风格和目标受众的多样性,音乐节和音乐会吸引了研究人员的兴趣。虽然唱诗班是一种全球流行的音乐形式,但唱诗班活动的代表性不足。这篇文章描述了在南非举行的世界合唱比赛的参与者片段;这是非洲大陆的第一次一项事后在线调查收集了384名表演者的数据。心理变量被用来划分群体(感知事件经历、动机、参与和依恋水平、主办城市感知)。探索性因素分析确定了两个投入、四个动机和五个事件体验维度。分层聚类分析区分了三个组,分别是唱诗班,探索爱好者和追随者。在所有细分市场中,享乐仍然是玩家参与游戏的主要动力。前两个部分的参与程度和依恋程度是一样的,他们也渴望在这场世界级的比赛中获得胜利和声望。然而,那些对享受、目的地探索、精通和社区更感兴趣的参与者,在所有维度上都报告了更大的感知体验,并对主办城市有更积极的看法。第三部分表现出明显较低的动机、经验和主办城市认知水平。研究结果强调了需要在表演者而不是观众的背景下进行进一步调查的体验维度。这些知识有助于活动组织者适应类似活动的活动营销和节目内容。
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引用次数: 0
Host Communities, Event Leveraging and Participatory Sport Events 主办社区,事件杠杆和参与性体育事件
IF 1.3 Q3 Business, Management and Accounting Pub Date : 2022-01-01 DOI: 10.3727/152599522x16419948390862
Millicent Kennelly
This paper examines participatory sport event (PSE) organisers’ perceptions of, and interactions with the communities in which they host events. Internationally, PSEs are burgeoning in popularity and may be strategically leveraged to promote positive economic and social development in host locations. Yet little is known about who organises such events, or how PSE organisers approach their interactions with event hosting communities.Further, it remains unclear if/how PSE organisers may contribute to broader strategic event leveraging activities. Twenty-two in-depth interviews were conducted with PSE organisers in the United Kingdom. The results indicate all interviewees value effective relationships withhost community stakeholders, although those organising events for-profit tended to regard stakeholder interaction in highly instrumental terms. Many organisers viewed the production of beneficial outcomes from their events as integral to ensuring community support. While organisers expressed a sense of responsibility to ‘do the right thing’ when interacting with stakeholders, it was those who organised events in the location where they lived whoexhibited greatest concern for production of benefits in the host community. This research has implications for smaller cities/locations seeking to build sustainable event portfolios as a strategy for economic or social development and may help guide decisions around whichevents are selected and why.
本文考察了参与式体育赛事(PSE)组织者的看法,并与他们举办活动的社区互动。在国际上,私营企业正在迅速普及,并可能在战略上促进东道国经济和社会的积极发展。然而,很少有人知道是谁组织了这些活动,也很少有人知道PSE组织者如何与活动主办社区进行互动。此外,目前尚不清楚PSE组织者是否/如何为更广泛的战略活动做出贡献。我们对PSE在英国的组织者进行了22次深度采访。结果表明,所有受访者都重视与主办社区利益相关者的有效关系,尽管那些以营利为目的的组织活动倾向于将利益相关者的互动视为高度工具性的。许多组织者认为,从他们的活动中产生有益的结果是确保社区支持的组成部分。虽然组织者在与利益相关者互动时表达了“做正确的事情”的责任感,但那些在他们居住的地方组织活动的人最关心的是为东道社区带来利益。这项研究对寻求建立可持续的活动组合作为经济或社会发展战略的小城市/地区具有启示意义,并可能有助于指导围绕选择哪些活动以及为什么选择活动的决策。
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引用次数: 0
We are Serious Event Travelers: Event Travel Careers and the Social Worlds of Arts Practitioners to International Arts Festivals and Events 我们是严肃的事件旅行者:事件旅行职业和艺术从业者的社会世界到国际艺术节和活动
IF 1.3 Q3 Business, Management and Accounting Pub Date : 2022-01-01 DOI: 10.3727/152599522x16419948390880
Sandra Goh, Karen A. Smith, I. Yeoman
For most arts practitioners, going on tour with their shows or to participate in international arts festivals and events is an essential part of developing their careers. An event travel career (ETC) is formed when people are serious enough about their leisure interests to travel to participate in related events. Existing studies on event travel career, are focused on the serious sport tourists. This study employs an arts-informed life history approach to gain insights into the constraints and facilitators of the ETCs of 19 Singaporean arts practitioners. The theory of serious leisure, social worlds and the event travel career concept provide a framework to qualitatively examine their ETCs. In an integrative framework constructed from their lives lived, the participants’ membership in their social worlds emerged as the key driver throughout the development of their ETCs. The findings also draw attention to the emergence of new social worlds’ leaders and stakeholders in attracting serious event travelers to new social worlds destinations, and recommend that destination marketers and event managers work with them for future planning in event tourism marketing.
对于大多数艺术从业者来说,巡回演出或参加国际艺术节和活动是他们职业发展的重要组成部分。当人们认真对待自己的休闲兴趣,去参加相关的活动时,就形成了event travel career (ETC)。现有的关于赛事旅游职业生涯的研究,主要集中在严肃的体育游客身上。本研究采用艺术生活史的方法来深入了解19名新加坡艺术从业者的ETCs的制约因素和促进因素。严肃休闲理论、社交世界理论和事件旅行职业概念为定性地考察大学生的ETCs提供了一个框架。在一个从他们的生活中构建的综合框架中,参与者在他们的社会世界中的成员身份成为整个ETCs发展的关键驱动力。研究结果还提醒人们注意,新兴社交世界的领导者和利益相关者正在吸引严肃的活动旅行者前往新兴社交世界目的地,并建议目的地营销人员和活动管理人员与他们合作,规划未来的活动旅游营销。
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引用次数: 1
VIRTUAL VS FACE-TO-FACE EVENTS: THE EFFECTS OF EVENT TYPE ON ATTENDEES’ ATTITUDES AND BEHAVIORAL INTENTIONS 虚拟与面对面活动:活动类型对与会者态度和行为意图的影响
IF 1.3 Q3 Business, Management and Accounting Pub Date : 2022-01-01 DOI: 10.3727/152599522x16419948694775
Maksim Godovykh, A. Fyall, A. Pizam, M. Hancer, J. Cassisi
The recent situation with COVID-19 led to significant changes in the event industry and forced event planners to organize virtual events. However, virtual events are lacking social interactions and are characterized by lower levels of engagement. This study aims at exploring relationships between event types and attendees’ behavioral intentions using experimental design. The measurement model fit and constructs’ validity were assessed with Confirmatory Factor Analysis, while the study hypotheses were tested with the Structural Equation Modelling. The results demonstrate that event types have significant effects on attendees’ risk perceptions that influence attendees’ visit intentions. The study also revealed significant moderating effects of attendees’ age on the relationship between event type and visit intentions. The study provides important theoretical and managerial implications by introducing new factors affecting attendees’ behavioral intentions amid the COVID-19 pandemic, describing the relationship between risk perceptions and attendees’ behavioral intentions, and providing practical recommendations for event planners.
最近的新冠疫情导致活动行业发生了重大变化,活动策划者不得不组织虚拟活动。然而,虚拟事件缺乏社交互动,其特点是参与度较低。本研究旨在通过实验设计探讨事件类型与参与者行为意图之间的关系。采用验证性因子分析评估测量模型的拟合性和结构的效度,并采用结构方程模型对研究假设进行检验。结果表明,事件类型对参会者的风险感知有显著影响,进而影响参会者的参观意愿。研究还发现,参与者的年龄对活动类型和参观意向的关系有显著的调节作用。该研究引入了新冠疫情下影响与会者行为意愿的新因素,描述了风险认知与与会者行为意愿之间的关系,为活动策划者提供了实用建议,具有重要的理论和管理意义。
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引用次数: 1
Perceived Impacts of COVID-19 in Conference Tourism: A Partial Least Squares (PLS) Analysis COVID-19对会议旅游的感知影响:偏最小二乘(PLS)分析
IF 1.3 Q3 Business, Management and Accounting Pub Date : 2022-01-01 DOI: 10.3727/152599522x16419948391113
Jorge Marques, M. Khoshkam, S. Kiumarsi
The purpose of this paper is to explore the perceived impacts of COVID-19 in participating in academic events, relating the attractiveness of destinations and tourist opportunities as pull factors. Remote communication technologies have also been put into perspective to understand how they can influence future participation in events. A Partial Least Squares (PLS) was used to test both research model and hypotheses. This study supports that COVID-19 has profoundly affected participation in events and has an impact on the attractiveness of the destination and tourist opportunities. During the pandemic context, remote communication technologies have replaced physical presence at events and are expected to continue to be present in future events. However, it is anticipated that technology will not permanently replace physical presence at events, due to the social character it represents. Also, destination attractiveness, and tourist opportunities will be important in the decision to participate in physical events. This paper addresses the current topic of COVID-19 and the impact on the future of physical events and gives some indicators that may contribute to a better planning of destinations in the recovery of this sector, namely by enhancing the tourist attractiveness of destinations as pull factor.
本文的目的是探讨COVID-19对参加学术活动的感知影响,将目的地的吸引力和旅游机会作为拉动因素联系起来。还对远程通信技术进行了分析,以了解它们如何影响今后对活动的参与。采用偏最小二乘法(PLS)对研究模型和假设进行检验。该研究支持COVID-19深刻影响了活动的参与,并影响了目的地的吸引力和旅游机会。在大流行期间,远程通信技术已经取代了实际出席活动的人员,预计今后还将继续出席活动。然而,由于它所代表的社会特征,预计技术不会永久取代活动中的实际存在。此外,目的地的吸引力和旅游机会将是决定参加体育赛事的重要因素。本文讨论了COVID-19当前的主题以及对未来体育赛事的影响,并给出了一些指标,这些指标可能有助于在该行业复苏中更好地规划目的地,即通过提高目的地的旅游吸引力作为拉动因素。
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引用次数: 0
Celebratory and Sustainable? A Website Examination of the Sustainability Practices of Australian Festivals 庆祝和可持续?澳大利亚节日的可持续性实践的网站检查
IF 1.3 Q3 Business, Management and Accounting Pub Date : 2022-01-01 DOI: 10.3727/152599522x16419948390952
Gerard Jan Hutte, Kevin Markwell, E. Wilson
Festivals are significant contributors to the visitor economy at local, regional and global scales. Regardless of their scale, festivals consume resources such as energy, water, land and food, and produce wastes in the form of wastewater/sewage, food scraps and garbage such as plastics, paper and cardboard, aluminium and glass. As such, every festival has an environmental footprint. However, it is only in the last decade or so that the environmental impacts of festivals and their concomitant levels of ecological sustainability have been of concern to organising bodies and participants. The study described in this paper examines the sustainability practices of a sample of Australian festivals through a systematic content/thematic analysis of their websites. Key questions to be explored are (i) to what extent do Australian festival organisers disclose information about sustainability on their websites? (ii) are there any discernible patterns across the sample concerning sustainability and festival type? (iii) what kind of information concerning sustainability practises is shared by these festivals and events on their websites? and (iv) what navigational pathways are required to find this information? The paper provides a snapshot of current practice in relation to sustainability and as such generates new understandings of, and insights into, the extent to which Australian festivals are engaging with sustainability. The findings provide a baseline from which to benchmark festivals as well as identify any patterns or trends across contemporary Australian festivals with respect to sustainability.
节日是地方、区域和全球旅游经济的重要贡献者。无论规模如何,节日都会消耗能源、水、土地和食物等资源,并以废水/污水、食物残渣和塑料、纸张和纸板、铝和玻璃等垃圾的形式产生废物。因此,每个节日都有环境足迹。然而,直到最近十年左右,节日的环境影响及其伴随的生态可持续性水平才引起组织机构和参与者的关注。本文所描述的研究通过对澳大利亚节日网站进行系统的内容/主题分析,考察了澳大利亚节日样本的可持续性实践。需要探讨的关键问题是:(i)澳大利亚节日组织者在其网站上披露有关可持续性的信息的程度如何?(ii)在可持续性和节日类型方面,样本中是否存在任何可识别的模式?(iii)这些节日和活动在其网站上分享了哪些关于可持续发展实践的信息?(iv)需要什么样的导航路径才能找到这些信息?本文提供了与可持续性相关的当前实践的快照,并因此产生了对澳大利亚节日与可持续性相关程度的新理解和见解。研究结果为节日的基准提供了基准,并确定了当代澳大利亚节日在可持续性方面的任何模式或趋势。
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引用次数: 0
A Motive-Based Segmentation of Special Event Visitors Interacting in Cultural Events 文化活动中特殊活动观众互动的动机分割
IF 1.3 Q3 Business, Management and Accounting Pub Date : 2022-01-01 DOI: 10.3727/152599522x16419948390998
Supawat Meeprom
This study examined cultural event motivations from a market segmentation perspective to better understand why visitors engage in cultural event activity and their perceived quality of cultural event offerings. Motivational scales customised to the special event context were used. A total of 518 completed surveys were used for the analysis. The results of a cluster analysis clearly identified four clusters (segments) according to their motivations: mass visitors, enthusiast visitors, activities visitors and inactive visitors. This study provides future academic research opportunities pertaining to the application of cultural event motivational scales. Event organisations can apply these results to the development of effective target market strategies.
本研究从市场细分的角度考察了文化活动动机,以更好地理解游客参与文化活动的原因以及他们对文化活动产品质量的感知。使用了针对特殊事件背景定制的动机量表。共有518份已完成的调查被用于分析。聚类分析的结果清楚地根据访问者的动机划分出四类(细分):大众访问者、狂热访问者、活动访问者和非活跃访问者。本研究为文化事件动机量表的应用提供了未来的学术研究机会。活动组织可以将这些结果应用于制定有效的目标市场策略。
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引用次数: 1
Movie Induced Tourism for Bollywood: Event-Study Based Analysis 宝莱坞电影旅游:基于事件研究的分析
IF 1.3 Q3 Business, Management and Accounting Pub Date : 2022-01-01 DOI: 10.3727/152599522x16419948391203
Saurabh Kumar
Movie induced tourism is significant for destination marketing. Although various studies have analyzed movie induced tourism in the past, none of the earlier studies have investigated the movie induced tourism for Bollywood movies. The present study fills the gap and examines the Movie induced tourism for Bollywood movies. The data has been collected for a total of 86 Bollywood movies, and the tourist location it promotes in the movie. The study further employs the event study methodology to understand the influence of the release of the movies on the number of tourists visiting the particular location. The results of the event study suggest that the tourism of a specific place is highly influenced by the movies and thus validated the Movie induced tourism for Bollywood movies. The findings of the study could be used to promote lesser-known regions by portraying them in Bollywood movies and then by subsequent promotions.
电影诱导旅游对目的地营销具有重要意义。虽然过去有各种各样的研究分析了电影诱导旅游,但早期的研究都没有调查宝莱坞电影的电影诱导旅游。本研究填补了这一空白,并对宝莱坞电影的电影诱导旅游进行了研究。数据收集了总共86部宝莱坞电影,以及它在电影中宣传的旅游地点。本研究进一步采用事件研究方法来了解电影的上映对特定地点的游客数量的影响。事件研究的结果表明,特定地点的旅游受到电影的高度影响,从而验证了宝莱坞电影的电影诱导旅游。这项研究的结果可以用来推广不太知名的地区,比如在宝莱坞电影中描绘这些地区,然后再进行推广。
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引用次数: 1
THE INFLUENCE OF MEDIUM SCALE HOST CITIES’ IMAGE ON MEGA SPORTING EVENTS: THE UEFA EURO 2016 中型主办城市形象对大型体育赛事的影响:2016年欧洲杯
IF 1.3 Q3 Business, Management and Accounting Pub Date : 2022-01-01 DOI: 10.3727/152599522x16419948694973
Christopher Hautbois, Dongfeng Liu, Mathieu Djaballah
Mega-sporting events have long been perceived as an exciting way to gather people to attend the performance of top athletes and as a chance for stakeholders to benefit from various kinds of impacts. However, sport events are now facing increasing criticism. The goal of this study is to examine how organizing committees can benefit from the destination image to positively influence sport events’ image and intention to recommend. Based on a comprehensive analysis of the literature the following variable have been measured: destination image, event image, event recommendation, tourist satisfaction. During the UEFA Euro 2016 held in France, 725 questionnaires were collected. A confirmatory factor analysis was conducted to test the construct validity, followed by a SEM to test the hypothesized relations. We found that destination image positively influences event image, and that event image positively influences event recommendation and tourist satisfaction. However, destination image did not have a significant influence on tourist satisfaction. This study points out the need for sport events’ right holders to pay attention to image factors in selecting the host territory since the latter can influence the perception of the event.
长期以来,大型体育赛事一直被视为一种令人兴奋的方式,让人们聚集在一起观看顶级运动员的表演,并为利益相关者提供了从各种影响中受益的机会。然而,体育赛事现在正面临越来越多的批评。本研究的目的是探讨组委会如何从目的地形象中获益,从而积极影响体育赛事的形象和推荐意愿。在综合文献分析的基础上,测量了以下变量:目的地形象、事件形象、事件推荐、游客满意度。在法国举行的2016年欧洲杯期间,共收集了725份调查问卷。通过验证性因子分析来检验构念的效度,然后通过扫描电镜来检验假设的关系。我们发现目的地形象正向影响事件形象,事件形象正向影响事件推荐和游客满意度。而目的地形象对游客满意度的影响不显著。本研究指出,体育赛事权利人在选择主办地域时需要注意形象因素,因为后者会影响赛事的感知。
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引用次数: 0
RIO 2016 OLYMPIC GAMES: THE PROCESS OF EVICTION AND RESISTANCE OF VILA AUTODROMO’S RESIDENTS 里约热内卢2016年奥运会:autodromo别墅居民的驱逐和抵抗过程
IF 1.3 Q3 Business, Management and Accounting Pub Date : 2022-01-01 DOI: 10.3727/152599522x16419948694874
Carine Botelho Previatti
Working-class evictions and displacements have been documented for several Olympic Games (Burbank, et al., 2002; Cohre, 2007; Zimbalist, 2015), pointing to the role of the International Olympic Committee in contributing to an increase in human rights violations. This article aims to report and to discuss an eviction process carried out by the government of the city of Rio de Janeiro during the preparations of the 2016 Olympic Games. The focus is on the community of workers from Vila Autodromo (Barra da Tijuca), who endured a long process of displacements between 2009 and 2016 and is, to date, the only worldwide documented community that has resisted a displacement process during an Olympic Games. Interviews conducted with Vila Autodromo’s residents and supporters lead to the conclusion that the Games were used as a mechanism for major infrastructural changes in Barra da Tijuca to increase the land values for private gains.
在几届奥运会上都有工人阶级被驱逐和流离失所的记录(Burbank等,2002;居住权中心,2007;Zimbalist, 2015),指出国际奥委会在促进侵犯人权行为增加方面的作用。本文旨在报道并讨论里约热内卢市政府在2016年奥运会筹备期间实施的驱逐过程。重点是来自Vila Autodromo (Barra da Tijuca)的工人社区,他们在2009年至2016年期间经历了漫长的流离失所过程,是迄今为止世界上唯一一个在奥运会期间抵制流离失所过程的记录社区。对Vila Autodromo的居民和支持者的采访得出的结论是,奥运会被用作Barra da Tijuca主要基础设施变化的机制,以增加土地价值以获得私人利益。
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引用次数: 0
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