Pub Date : 2022-10-26DOI: 10.1177/02761467221135547
Wided Batat
This article lays the foundations for an emerging research stream introducing a new framework: transformative luxury research (TLR). The framework conceptualizes the relationship between the luxury ecosystem and people's well-being, which is affected by the interaction between luxury production and consumption entities as well as macroenvironment elements. The TLR framework lies at the intersection of luxury research, macromarketing literature, and transformative consumer research. The framework focuses on the well-being of individuals and communities involved in the luxury field. TLR provides a holistic view of how interactions between the luxury consumption sphere, including different profiles of consumers, and the entities of the luxury production sphere (e.g., employees, suppliers, organizations, and communities), are shaped by macro-level luxury stakeholders. Among them are institutions, public policymakers, academics, and technology firms. How do they all affect the individual and collective well-being at the economic, cognitive, emotional, and social levels? This framework helps scholars embrace a transformative luxury research mindset to advance the literature examining the impact luxury has on people's well-being.
{"title":"Transformative Luxury Research (TLR): An Agenda to Advance Luxury for Well-Being","authors":"Wided Batat","doi":"10.1177/02761467221135547","DOIUrl":"https://doi.org/10.1177/02761467221135547","url":null,"abstract":"This article lays the foundations for an emerging research stream introducing a new framework: transformative luxury research (TLR). The framework conceptualizes the relationship between the luxury ecosystem and people's well-being, which is affected by the interaction between luxury production and consumption entities as well as macroenvironment elements. The TLR framework lies at the intersection of luxury research, macromarketing literature, and transformative consumer research. The framework focuses on the well-being of individuals and communities involved in the luxury field. TLR provides a holistic view of how interactions between the luxury consumption sphere, including different profiles of consumers, and the entities of the luxury production sphere (e.g., employees, suppliers, organizations, and communities), are shaped by macro-level luxury stakeholders. Among them are institutions, public policymakers, academics, and technology firms. How do they all affect the individual and collective well-being at the economic, cognitive, emotional, and social levels? This framework helps scholars embrace a transformative luxury research mindset to advance the literature examining the impact luxury has on people's well-being.","PeriodicalId":47896,"journal":{"name":"Journal of Macromarketing","volume":"42 1","pages":"609 - 623"},"PeriodicalIF":3.1,"publicationDate":"2022-10-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47200077","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-10-22DOI: 10.1177/02761467221133759
J. Wiebe, Alexander I. Mitchell
The state remains an undertheorized actor in studies of market change. Further, when the state's market-shaping activities are considered, they are generally characterized by notions of control over, or conflict with, market actors. In this project, we draw on theories of institutional change and management to develop and deploy an alternative perspective on state involvement in markets—one premised on collaboration. Using this conceptual framework, we examine how the state works to shape markets disrupted by ostensibly innovative entrants. Specifically, we examine the state's response to the market entry of transportation businesses Uber and Lyft, whose strategies of disregarding existing regulatory arrangements attempt to deliberately exclude the state from markets. Leveraging an institutional work perspective, we find the state engaging in four novel practices as it works to understand and shape market arrangements in conjunction with an array of interested market actors. We discuss the implications of this collaborative state behavior for studies of market change.
{"title":"Government at (Institutional) Work: The State and Market Dynamics","authors":"J. Wiebe, Alexander I. Mitchell","doi":"10.1177/02761467221133759","DOIUrl":"https://doi.org/10.1177/02761467221133759","url":null,"abstract":"The state remains an undertheorized actor in studies of market change. Further, when the state's market-shaping activities are considered, they are generally characterized by notions of control over, or conflict with, market actors. In this project, we draw on theories of institutional change and management to develop and deploy an alternative perspective on state involvement in markets—one premised on collaboration. Using this conceptual framework, we examine how the state works to shape markets disrupted by ostensibly innovative entrants. Specifically, we examine the state's response to the market entry of transportation businesses Uber and Lyft, whose strategies of disregarding existing regulatory arrangements attempt to deliberately exclude the state from markets. Leveraging an institutional work perspective, we find the state engaging in four novel practices as it works to understand and shape market arrangements in conjunction with an array of interested market actors. We discuss the implications of this collaborative state behavior for studies of market change.","PeriodicalId":47896,"journal":{"name":"Journal of Macromarketing","volume":"43 1","pages":"17 - 31"},"PeriodicalIF":3.1,"publicationDate":"2022-10-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"49498524","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-10-03DOI: 10.1177/02761467221130260
J. Sheth, Atul Parvatiyar
Laczniak and Shultz, in their recent article in the Journal of Macromarketing, provide a robust framework and a comprehensive definition of socially responsible marketing (SRM) anchored on macro-normative ethical perspectives. The explicit purpose of offering this framework and definition is to provide a roadmap to create a better world. Recognizing that marketing has a vital role in enabling the societal goal of achieving well-being and thriving, we offer some additional perspectives in this commentary. Essentially, we suggest how the SRM doctrine can be enriched and enlarged by explicitly aligning societal goals of eudaimonia (well-being) with marketing's moral duties and actions. To do so, we reconcile ethical ideas in Asian and Western philosophies as to how they may help us clarify the requisite SRM behavior. We also look at the developments in evolutionary psychology and developmental biology as to the proper criteria for evaluating the success of SRM behavior.
{"title":"Socially Responsible Marketing: Toward Aligning Dharma (Duties), Karma (Actions), and Eudaimonia (Well-Being)","authors":"J. Sheth, Atul Parvatiyar","doi":"10.1177/02761467221130260","DOIUrl":"https://doi.org/10.1177/02761467221130260","url":null,"abstract":"Laczniak and Shultz, in their recent article in the Journal of Macromarketing, provide a robust framework and a comprehensive definition of socially responsible marketing (SRM) anchored on macro-normative ethical perspectives. The explicit purpose of offering this framework and definition is to provide a roadmap to create a better world. Recognizing that marketing has a vital role in enabling the societal goal of achieving well-being and thriving, we offer some additional perspectives in this commentary. Essentially, we suggest how the SRM doctrine can be enriched and enlarged by explicitly aligning societal goals of eudaimonia (well-being) with marketing's moral duties and actions. To do so, we reconcile ethical ideas in Asian and Western philosophies as to how they may help us clarify the requisite SRM behavior. We also look at the developments in evolutionary psychology and developmental biology as to the proper criteria for evaluating the success of SRM behavior.","PeriodicalId":47896,"journal":{"name":"Journal of Macromarketing","volume":"42 1","pages":"590 - 602"},"PeriodicalIF":3.1,"publicationDate":"2022-10-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47153645","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-09-21DOI: 10.1177/02761467221127878
Sukhyun Kim, Kiwan Park, L. Shrum
Although luxury firms have come under increasing pressure to engage in corporate social responsibility (CSR) initiatives, they have traditionally been hesitant to engage because of the CSR–luxury paradox: the values and motivations underlying luxury consumption (self-enhancement) may conflict with the values and motivations underlying prosocial behavior (self-transcendence), and thus their CSR initiatives may not only be ineffective, they may actually harm the brand. In this commentary, we discuss research on the strategies and tactics luxury brands can use to nudge luxury consumers to engage in their cause-related marketing (CRM) initiatives by aligning the values of their luxury customers with the symbolic values of their CRM offerings and thus increase the impact of the prosocial causes on societal well-being. This research supports the objectives of transformative luxury research (TLR) in integrating luxury consumption into the mission and vision of transformative consumer research (TCR).
{"title":"Addressing the Cause-Related Marketing Paradox for Luxury Brands to Increase Prosocial Behavior and Well-Being","authors":"Sukhyun Kim, Kiwan Park, L. Shrum","doi":"10.1177/02761467221127878","DOIUrl":"https://doi.org/10.1177/02761467221127878","url":null,"abstract":"Although luxury firms have come under increasing pressure to engage in corporate social responsibility (CSR) initiatives, they have traditionally been hesitant to engage because of the CSR–luxury paradox: the values and motivations underlying luxury consumption (self-enhancement) may conflict with the values and motivations underlying prosocial behavior (self-transcendence), and thus their CSR initiatives may not only be ineffective, they may actually harm the brand. In this commentary, we discuss research on the strategies and tactics luxury brands can use to nudge luxury consumers to engage in their cause-related marketing (CRM) initiatives by aligning the values of their luxury customers with the symbolic values of their CRM offerings and thus increase the impact of the prosocial causes on societal well-being. This research supports the objectives of transformative luxury research (TLR) in integrating luxury consumption into the mission and vision of transformative consumer research (TCR).","PeriodicalId":47896,"journal":{"name":"Journal of Macromarketing","volume":"42 1","pages":"624 - 629"},"PeriodicalIF":3.1,"publicationDate":"2022-09-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42498193","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-09-13DOI: 10.1177/02761467221123918
Sudeep Rohit, K. Ranjan
Extant research is equivocal on the positive and negative implications of counterfeits and is unable to offer an explanation for why purchase and use of counterfeits evoke mixed and contentious responses. We argue that the unreconciled claims about counterfeits are partially rooted in the divided logics of value, as articulated by the goods-dominant logic (GDL) versus service-dominant logic (SDL). We develop a conceptual understanding of non-deceptive counterfeits (NDCs) atop SDL axioms, along key extant research debates. Our examination of the theoretical GDL-SDL views of NDCs with a synthesis of 132 extant academic works, informs the adversarial orientation towards such products. We address extant debates using a content analysis of studies on NDCs. We offer propositions that link the theoretical relevance of evaluating outcomes of NDCs from an SDL perspective and provide foci for future research on this subject.
{"title":"A Goods-Dominant—Service-Dominant Perspective on Counterfeiting","authors":"Sudeep Rohit, K. Ranjan","doi":"10.1177/02761467221123918","DOIUrl":"https://doi.org/10.1177/02761467221123918","url":null,"abstract":"Extant research is equivocal on the positive and negative implications of counterfeits and is unable to offer an explanation for why purchase and use of counterfeits evoke mixed and contentious responses. We argue that the unreconciled claims about counterfeits are partially rooted in the divided logics of value, as articulated by the goods-dominant logic (GDL) versus service-dominant logic (SDL). We develop a conceptual understanding of non-deceptive counterfeits (NDCs) atop SDL axioms, along key extant research debates. Our examination of the theoretical GDL-SDL views of NDCs with a synthesis of 132 extant academic works, informs the adversarial orientation towards such products. We address extant debates using a content analysis of studies on NDCs. We offer propositions that link the theoretical relevance of evaluating outcomes of NDCs from an SDL perspective and provide foci for future research on this subject.","PeriodicalId":47896,"journal":{"name":"Journal of Macromarketing","volume":"42 1","pages":"478 - 491"},"PeriodicalIF":3.1,"publicationDate":"2022-09-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46983450","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-09-08DOI: 10.1177/02761467221125666
Terrence H. Witkowski
No, advertising has not been around for 300,000 years. The author is teasing us. But it has been around for several thousands of years, perhaps as early as 6000 BCE if one counts marks on Middle Eastern pottery as a form of advertising in clay. And, yes, Jef is spelled correctly. At this writing, Richards chairs the Department of Advertising+Public Relations at Michigan State University and was Professor of Advertising at the University of Texas, Austin, where he taught for 22 years and served as Chair for four of them. He has been an active advertising scholar and clearly loves the history of his field.
{"title":"Book Review: A History of Advertising: The First 300,000 Years by Jef I. Richards","authors":"Terrence H. Witkowski","doi":"10.1177/02761467221125666","DOIUrl":"https://doi.org/10.1177/02761467221125666","url":null,"abstract":"No, advertising has not been around for 300,000 years. The author is teasing us. But it has been around for several thousands of years, perhaps as early as 6000 BCE if one counts marks on Middle Eastern pottery as a form of advertising in clay. And, yes, Jef is spelled correctly. At this writing, Richards chairs the Department of Advertising+Public Relations at Michigan State University and was Professor of Advertising at the University of Texas, Austin, where he taught for 22 years and served as Chair for four of them. He has been an active advertising scholar and clearly loves the history of his field.","PeriodicalId":47896,"journal":{"name":"Journal of Macromarketing","volume":"42 1","pages":"686 - 689"},"PeriodicalIF":3.1,"publicationDate":"2022-09-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"43504449","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-09-01DOI: 10.1177/02761467221090167
Farzana Quoquab, Jihad Mohammad
Anderson, R. C. (1998), Mid-Course Correction: Toward a Sustainable Enterprise: The Interface Model (No. 658 A549m). Vermont, US: Chelsea Green Publishing. Chernow, R. (2004), Alexander Hamilton. New York: Penguin. Chmielewski, D (2020), Lin-Manuel Miranda’s ‘Hamilton’ Crashes Broadway’s Billion Dollar Club, July 8, 2020. https://www. forbes.com/sites/dawnchmielewski/2020/06/08/lin-manuel-mirandashamilton-crashes-broadways-billion-dollar-club/?sh=43592b3c5b3c. Hawken, P. (Ed.) (2017), Drawdown: The Most Comprehensive Plan Ever Proposed to Reverse Global Warming. New York: Penguin. Hawken, P. (1993), The Ecology of Commerce: How Business can Save the Planet. New York: Weidenfeld and Nicolson. Hawken, P. (2007), Blessed Unrest: How the Largest Movement in the World Came into Being, and why no one saw it Coming. New York: Penguin. Hawken, P. (2021). Regeneration: Ending the Climate Crisis in One Generation. UK: Penguin. Jurberg, A. (2020), Why “Hamilton” Became a Success. Better Marketing, July 6, 2020. https://bettermarketing.pub/why-hamiltonbecame-a-success-5cb0214f213c. Miranda, L. M. and J. McCarter (2016), Hamilton: The Revolution. London: Hachette UK. Net Impact (2021), Net impact: Building a regenerative economy. September 15, 2021 webinar. https://netimpact.org/regenerationending-climate-crisis-one-generation. Regeneration (2022), Regeneration website. https://regeneration.org/ home. Wagner, B. E., A. L. Folk, S. L. Hahn, D. J. Barr-Anderson, N. Larson, and D. Neumark-Sztainer. (2021), Recreational Screen Time Behaviors During the COVID-19 Pandemic in the U.S.: A Mixed-Methods Study among a Diverse Population-Based Sample of Emerging Adults. International Journal of Environmental Research and Public Health, 18(9), 4613. doi:10.3390/ijerph18094613
安德森，r.c.(1998)，《中途修正:走向可持续企业:界面模型》(第658 A549m号)。美国佛蒙特州:切尔西格林出版公司。切尔诺，R.(2004)，亚历山大·汉密尔顿。纽约:企鹅。Chmielewski, D(2020)，林-曼努埃尔·米兰达的《汉密尔顿》在百老汇的十亿美元俱乐部上演，2020年7月8日。https://www。forbes.com/sites/dawnchmielewski/2020/06/08/lin-manuel-mirandashamilton-crashes-broadways-billion-dollar-club/ ? sh = 43592 b3c5b3c。霍肯，P.(编)(2017)，《缩减:有史以来最全面的扭转全球变暖计划》。纽约:企鹅。霍肯，P.(1993)，《商业生态:商业如何拯救地球》。纽约:Weidenfeld and Nicolson。霍肯，P.(2007)，《幸运的动荡:世界上最大的运动是如何产生的，以及为什么没有人看到它的到来》。纽约:企鹅。霍肯，P.(2021)。再生:用一代人的时间结束气候危机。英国:企鹅。Jurberg, a .(2020)，《为什么《汉密尔顿》获得成功》。更好的营销，2020年7月6日。https://bettermarketing.pub/why-hamiltonbecame-a-success-5cb0214f213c。米兰达，L. M.和J.麦卡特(2016)，《汉密尔顿:革命》。伦敦:阿歇特英国。净影响(2021年)，净影响:建设可再生经济。2021年9月15日网络研讨会。https://netimpact.org/regenerationending-climate-crisis-one-generation。再生(2022)，再生网站。https://regeneration.org/回家。瓦格纳，b.e.， A. L.福克，S. L.哈恩，D. J.巴尔-安德森，N.拉尔森和D.诺伊马克-斯泰纳。(2021)，美国COVID-19大流行期间的娱乐屏幕时间行为:一项基于不同人群的新兴成年人样本的混合方法研究。国际环境研究与公共卫生杂志，18(9)，4613。doi: 10.3390 / ijerph18094613
{"title":"Book Review: Marketization: Theory and Evidence from Emerging Economics by Himadri Roy Chaudhuri and Russell W. Belk","authors":"Farzana Quoquab, Jihad Mohammad","doi":"10.1177/02761467221090167","DOIUrl":"https://doi.org/10.1177/02761467221090167","url":null,"abstract":"Anderson, R. C. (1998), Mid-Course Correction: Toward a Sustainable Enterprise: The Interface Model (No. 658 A549m). Vermont, US: Chelsea Green Publishing. Chernow, R. (2004), Alexander Hamilton. New York: Penguin. Chmielewski, D (2020), Lin-Manuel Miranda’s ‘Hamilton’ Crashes Broadway’s Billion Dollar Club, July 8, 2020. https://www. forbes.com/sites/dawnchmielewski/2020/06/08/lin-manuel-mirandashamilton-crashes-broadways-billion-dollar-club/?sh=43592b3c5b3c. Hawken, P. (Ed.) (2017), Drawdown: The Most Comprehensive Plan Ever Proposed to Reverse Global Warming. New York: Penguin. Hawken, P. (1993), The Ecology of Commerce: How Business can Save the Planet. New York: Weidenfeld and Nicolson. Hawken, P. (2007), Blessed Unrest: How the Largest Movement in the World Came into Being, and why no one saw it Coming. New York: Penguin. Hawken, P. (2021). Regeneration: Ending the Climate Crisis in One Generation. UK: Penguin. Jurberg, A. (2020), Why “Hamilton” Became a Success. Better Marketing, July 6, 2020. https://bettermarketing.pub/why-hamiltonbecame-a-success-5cb0214f213c. Miranda, L. M. and J. McCarter (2016), Hamilton: The Revolution. London: Hachette UK. Net Impact (2021), Net impact: Building a regenerative economy. September 15, 2021 webinar. https://netimpact.org/regenerationending-climate-crisis-one-generation. Regeneration (2022), Regeneration website. https://regeneration.org/ home. Wagner, B. E., A. L. Folk, S. L. Hahn, D. J. Barr-Anderson, N. Larson, and D. Neumark-Sztainer. (2021), Recreational Screen Time Behaviors During the COVID-19 Pandemic in the U.S.: A Mixed-Methods Study among a Diverse Population-Based Sample of Emerging Adults. International Journal of Environmental Research and Public Health, 18(9), 4613. doi:10.3390/ijerph18094613","PeriodicalId":47896,"journal":{"name":"Journal of Macromarketing","volume":"42 1","pages":"463 - 466"},"PeriodicalIF":3.1,"publicationDate":"2022-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"41428588","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-09-01DOI: 10.1177/02761467221084626
Cecilia Ruvalcaba, Duygu Akdevelioglu, J. Schroeder
Recognizing the inherent limitations of a single level dyadic approach to stakeholders, this research uses a multi-level social networks perspective to examine value creation in wellness stakeholder networks. This study argues that stakeholder interactions at multiple levels of the network create value for the network and contribute to the marketization of wellness. At the macro level, network relationships create value through embeddedness, which shapes the structural boundaries of employee wellness programs. At the meso level, the stakeholders are relationally embedded in their networks and they create social and market congruence. At the micro level, the relationship among embedded actors contribute to the creation of cultural norms and institutionalization of employee wellness programs. The findings add to our understanding of value creation in stakeholder networks by going beyond dyads to focus on multi-level relationships and embedded actors. This article contributes to research by showing how embeddedness of the stakeholders in multi-layered networks and ties between these actors create value in wellness stakeholder networks. The findings provide insights into the marketization process of wellness as an important aspect of the contemporary marketplace.
{"title":"Stakeholders as Value Creators: The Role of Multi-Level Networks in Employee Wellness Programs","authors":"Cecilia Ruvalcaba, Duygu Akdevelioglu, J. Schroeder","doi":"10.1177/02761467221084626","DOIUrl":"https://doi.org/10.1177/02761467221084626","url":null,"abstract":"Recognizing the inherent limitations of a single level dyadic approach to stakeholders, this research uses a multi-level social networks perspective to examine value creation in wellness stakeholder networks. This study argues that stakeholder interactions at multiple levels of the network create value for the network and contribute to the marketization of wellness. At the macro level, network relationships create value through embeddedness, which shapes the structural boundaries of employee wellness programs. At the meso level, the stakeholders are relationally embedded in their networks and they create social and market congruence. At the micro level, the relationship among embedded actors contribute to the creation of cultural norms and institutionalization of employee wellness programs. The findings add to our understanding of value creation in stakeholder networks by going beyond dyads to focus on multi-level relationships and embedded actors. This article contributes to research by showing how embeddedness of the stakeholders in multi-layered networks and ties between these actors create value in wellness stakeholder networks. The findings provide insights into the marketization process of wellness as an important aspect of the contemporary marketplace.","PeriodicalId":47896,"journal":{"name":"Journal of Macromarketing","volume":"42 1","pages":"414 - 432"},"PeriodicalIF":3.1,"publicationDate":"2022-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"45731202","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-08-19DOI: 10.1177/02761467221120308
Kunchamboo V, Little VJ, Cheah SKA. Common Cause, coopetition or competition? Resource contestation in food waste recovery networks. Journal of Macromarketing. July 2022. doi:10.1177/02761467221113456
Kunchamboo V, Little VJ, Cheah SKA。共同事业，合作还是竞争?食物垃圾回收网络中的资源争夺。宏观营销杂志。2022年7月。doi: 10.1177 / 02761467221113456
{"title":"Corrigendum to Common Cause, coopetition or competition? Resource contestation in food waste recovery networks","authors":"","doi":"10.1177/02761467221120308","DOIUrl":"https://doi.org/10.1177/02761467221120308","url":null,"abstract":"Kunchamboo V, Little VJ, Cheah SKA. Common Cause, coopetition or competition? Resource contestation in food waste recovery networks. <i>Journal of Macromarketing</i>. July 2022. doi:10.1177/02761467221113456","PeriodicalId":47896,"journal":{"name":"Journal of Macromarketing","volume":"31 1","pages":""},"PeriodicalIF":3.1,"publicationDate":"2022-08-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"138509744","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2022-08-01DOI: 10.1177/02761467221116779
H. Cristini, Hannele Kauppinen-Räisänen, A. Woodside
Luxury has always been an intrinsic part of human societies. Prior research shows how luxury transforms from being-to-having and owning-to-searching for meaningfulness via shifting from having-to-being and from owning-to-experiencing. The study here is a critical commentary of foundational literature that includes examining the ongoing luxury transformation in the ongoing COVID-19 era in a world of climate change and disaster displacements, environmental degradation, and awareness of future pandemics. Building on prior advances in luxury transformations and the macromarketing literature on well-being, this commentary takes a fresh look at the prevailing role of luxury and its accompanying well-being in Western European societies amid the progressing tripartite storm. This critical commentary serves to clarify and broaden luxury's meaning and roles in making the shift from a micro individualistic focus to a macromarketing sustainable foundation. Entering the fourth year of COVID-19, the commentary implies that luxury goes beyond experiencing to catalyze cherishing self-care, nurturing, and the well-being of others.
{"title":"Broadening the Concept of Luxury: Transformations and Contributions to Well-Being","authors":"H. Cristini, Hannele Kauppinen-Räisänen, A. Woodside","doi":"10.1177/02761467221116779","DOIUrl":"https://doi.org/10.1177/02761467221116779","url":null,"abstract":"Luxury has always been an intrinsic part of human societies. Prior research shows how luxury transforms from being-to-having and owning-to-searching for meaningfulness via shifting from having-to-being and from owning-to-experiencing. The study here is a critical commentary of foundational literature that includes examining the ongoing luxury transformation in the ongoing COVID-19 era in a world of climate change and disaster displacements, environmental degradation, and awareness of future pandemics. Building on prior advances in luxury transformations and the macromarketing literature on well-being, this commentary takes a fresh look at the prevailing role of luxury and its accompanying well-being in Western European societies amid the progressing tripartite storm. This critical commentary serves to clarify and broaden luxury's meaning and roles in making the shift from a micro individualistic focus to a macromarketing sustainable foundation. Entering the fourth year of COVID-19, the commentary implies that luxury goes beyond experiencing to catalyze cherishing self-care, nurturing, and the well-being of others.","PeriodicalId":47896,"journal":{"name":"Journal of Macromarketing","volume":"42 1","pages":"673 - 685"},"PeriodicalIF":3.1,"publicationDate":"2022-08-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"43630475","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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