Tourism Management最新文献

Hospitality employees have long been experiencing high pressure at work, due to the strict performance requirements from organizations and excessive socioemotional demands from customers. Although “performing well under pressure” is often considered a prerequisite for competent employees, findings from organizational psychologists regarding employees' responses to perceived performance pressure are divergent. To further elucidate this relationship, drawing upon the social self-preservation theory, this research proposes that performance pressure can elicit frontline employees' emotional experience of shame, which in turn, hampers their service recovery performance. Furthermore, we propose two individual contingencies of work meaningfulness and proactivity that alter employees' reactions to performance pressure. In particular, the experience of shame is more salient when employees perceive lower levels of meaningfulness or possess lower levels of proactivity. A mixed-method approach, involving both scenario-based experiment and multi-wave survey, is adopted. The results support our hypotheses. The findings provide a more holistic understanding of hospitality employees’ responses to performance pressure by uncovering the rarely investigated emotional pathway following performance pressure and identifying two salient individual boundary conditions.

While existing research on pay-what-you-want often focuses on specific factors within the tourism context (e.g., time pressure, social crowding) that impact customers' payment magnitude, little is known about how the tourism context per se may shape customers' responses in pay-what-you-want pricing. Building on the multiple self-aspects framework, self-diagnosticity theory, and escapism characteristics of tourism, this research proposes that, because one's core self-aspects are less available and accessible in the tourism environment, customers in the tourism (vs. daily) context undergo a diminished perception of self-diagnosticity, which motivates them to pay less in pay-what-you-want. Intriguingly, the negative effect of tourism (vs. daily) context on customers' pay-what-you-want payments will be reversed when customers are engaged in eudaimonic (vs. hedonic) experiences. The focal effect is examined in both pure consumption and cause marketing situations and the underlying mechanism is explored using both mediation and moderation approaches. Theoretical and managerial implications are also discussed.

Given the limited understanding of border communities in tourism literature, this research examines the sentiment of residents in Dandong, which demarcates the Sino-North Korean border, toward their neighboring country by employing a sequential mixed research design. In Study 1, in-depth interviews were conducted with 25 Dandong residents. Content analysis revealed that identification with the neighboring country, senses of relative gratification and relative deprivation were the three main components of border resident sentiment. Study 2 surveyed 600 Dandong residents using an online questionnaire, to test potential impacts of border resident sentiments proposed based on interview findings and existing literature. The structural equation modeling results demonstrated that sentiment had a stronger capability than attitude in predicting border community support for tourism development. This study contributes new knowledge to the field of border tourism and offers enlightening ideas for the advancement of social identity theory. Important policy and managerial implications are also discussed.

Narrative storytelling, a cornerstone of narrative persuasion theory, plays a crucial role in nurturing robust consumer-brand relationships. Understanding persuasive narratives within the social media domain is critical for destination brands. Hence, this study investigates the impact of realistic narratives on attitudinal destination brand loyalty, mediated by self-congruence and brand attachment across two experiments. Study 1 provides evidence for the superiority of adventure-themed realistic fictional narratives over fantasy one in Facebook advertisements. Study 2 supports the findings of Study 1 with a romantic-themed narrative and a diverse destination in Instagram advertisements. Moreover, Study 2 reveals that consumer fantasy proneness diminishes the influence of realistic fictional narratives on self-congruence. These findings suggest a strategic shift toward realistic narratives over fantasy ones to stimulate self-congruence and cultivate destination brand attachment, ultimately fortifying the bonds between travellers and destination brands.

This study explores how breast cancer patients engage in travel and how travel may improve patients’ mental health. Data were collected from 31 breast cancer participants through interviews, and conventional content analysis was conducted. The results indicate that breast cancer patients participate in various travel activities that encompass natural, spiritual, interpersonal, cultural, and social aspects, and travel memories, including past travel nostalgia and future travel imagination. Using the chronic illness trajectory model, the study identifies three key healing roles of travel: mitigating death anxiety during the diagnosis stage, relieving psychological stress during the treatment stage, and promoting systematic recovery during the survivorship stage. These findings support the integration of travel-related interventions into the treatment and care of breast cancer patients. By facilitating these healing travel experiences, the tourism sector may play a crucial role in enhancing the quality of life for individuals facing serious health challenges.

The increasing usage of service robots in hotels has generated discussions about their positive impacts. However, little research has been done on the adverse aspects of robot usage from the perspective of the employees, and few studies have investigated the antecedents of employee robot risk awareness. This study posits that employees are aware of potential threats posed by robots; they observe the organization's investment in robot development and witness customers' satisfaction with robot usage. People with greater robot risk awareness engage in more withdrawal behaviors at work (employee sample in Study 1) and report lower intentions to work in the hospitality industry (student sample in Study 2). Those two relationships are further contingent upon employees' learning goal orientation. The proposed relationships were validated by a survey-based study (612 frontline employees) and two experiments (205 student participants). Based on the research results, hotels are encouraged to emphasize augmentation but not automation.

This study proposes a conceptual model of villagers' risk perceptions of poverty recurrence. Integrating the sustainable livelihoods framework (SLF) with the concept of self-fulfilling prophecy, the study employed a mixed-method approach in the empirical analyses using data collected over four years in Pingqian Village, China. The study revealed that rural tourism empowered the villagers to improve their physical and financial capital by reducing dependence on cropland. However, interactive vulnerabilities can significantly impact their risk perceptions of poverty recurrence, thus shaping their behaviors in investment decisions and business operations in rural tourism. This raises concerns about potential overreliance on tourism in rural communalities that may undermine sustainability goals. In practical terms, the study presents a mechanism to monitor villagers’ risk perceptions of poverty recurrence at different risk levels. The conceptual and empirical results enrich the SLF and sustainability literature and practice by highlighting the bidirectional relationship between vulnerabilities and livelihood assets.

Technology start-up entrepreneurship serves as the backbone of innovations within the tourism and hospitality industry. However, there is a lack of comprehensive research investigating the perspectives of founders who are the original innovators. Via social capital theory, this study aims to explore the entrepreneurial processes of founders during the critical early stages, determining the survival of technology start-ups. The research adopts a qualitative in-depth interviewing approach with seventeen early-stage tourism and hospitality start-up founders in Hong Kong and Thailand. By employing abductive thematic analysis, the study develops a novel conceptualization of the networked social capital, comprising four interconnected themes: team building, fundraising and resource acquisition, collaboration and partnerships, and credibility building. Also, the study highlights the evolving social dynamics among start-up ecosystem actors influenced by cutting-edge technologies. This study contributes to the tourism and hospitality literature and offers practical implications for start-up entrepreneurs, public policymakers, and tourism and hospitality firms.

The past three decades of neoliberal structural reforms in Japan has established tourism policy favoring privatization, deregulation, and flexible mobility of capital to encourage decentralized markets. Within this system, attracting skilled urban migrants to rural regions has emerged as a central component of planning and development. Drawing on Kawamura's theory of fashion-ology, this study details the process of how rural tourism destinations are produced and (re)fashioned by urban-to-rural lifestyle migrants who bring new practices, aesthetics, and meanings to place. Based on ethnographic fieldwork conducted between 2021/2022 in the rural coastal town of Aoshima, we outline the co-constitutive dynamic between “star migrants”, industry “gatekeepers”, and “consumers as producers” in the production and consumption of “fashionable” rural destinations. The article contributes to literature on how rural tourism destinations are governed in contemporary neoliberal societies and provides insights into the unequal urban-to-rural power relations that continue to define Japan's regional revitalization programs.

Drawing upon moral cleansing theory, we investigate why and when employees’ counterproductive work behavior (CWB) may lead to their pro-environmental behavior (PEB) by pinpointing felt guilt and moral deficit as two parallel conduits and moral identity as an important boundary condition. To test our proposed model, 72 employees affiliated to three hotels in a chain were selected via experience sampling method. Data were collected through sending online survey links via WeChat, an instant communication app in China. Results reveal that employees performing CWB elicits feelings of guilt and a sense of moral deficit to themselves, which in turn triggers them to engage further in PEB. Moreover, findings suggest that moral identity strengthens the positive association of CWB with felt guilt and moral deficit and intensifies the indirect effects towards PEB. We therefore craft a dual-pathway framework that illuminates why and when CWB conducted by employees may, paradoxically, lead to PEB.