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Effect of popular culture on tourism firms' market value:A destination brand equity perspective 流行文化对旅游企业市场价值的影响:从目的地品牌资产的角度看问题
IF 10.9 1区 管理学 Q1 ENVIRONMENTAL STUDIES Pub Date : 2024-09-26 DOI: 10.1016/j.tourman.2024.105060
Yelim (Erin) Kim, Juan Luis Nicolau
Popular culture provides numerous benefits to destinations, enhancing their image, reputation, and sales. While previous research on its impact on tourism has predominantly focused on individuals’ perception and behavior toward a destination, little attention has focused on its potential spillover effect on the tourism and hospitality firms. This spillover can create destination brand-related intangible assets that positively influence firm value. Based on the customer-based brand equity theoretical framework, this study reveals that popular culture significantly affects the firm value of the tourism and hospitality industries, with notable effects observed two days after the event. Individual companies operating under the umbrella brand of a destination gain advantages from the improved brand knowledge associated with that overarching brand. The findings also highlight that the unique characteristics and nuances of popular cultural content, such as its genre, popularity scope, and celebrity effect, play a crucial role in shaping the magnitude of its impact.
大众文化能为旅游目的地带来诸多益处,提升其形象、声誉和销售额。以往有关大众文化对旅游业影响的研究主要集中在个人对旅游目的地的认知和行为上,但很少有人关注大众文化对旅游和酒店企业的潜在溢出效应。这种溢出效应可以创造与目的地品牌相关的无形资产,从而对企业价值产生积极影响。基于基于顾客的品牌资产理论框架,本研究揭示了流行文化对旅游业和酒店业企业价值的显著影响,并在事件发生两天后观察到明显效果。在目的地总品牌下运营的各个公司会从与总品牌相关的品牌知识的提升中获得优势。研究结果还强调,流行文化内容的独特性和细微差别,如其类型、流行范围和名人效应,对其影响的大小起着至关重要的作用。
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引用次数: 0
Preregistration is not a panacea, but why? A rejoinder to Chen & Li's (2024) “infusing preregistration into tourism research” 预注册不是万能药,但为什么?对 Chen & Li(2024)"将预注册注入旅游研究 "的反驳
IF 10.9 1区 管理学 Q1 ENVIRONMENTAL STUDIES Pub Date : 2024-09-24 DOI: 10.1016/j.tourman.2024.105061
Valério Souza-Neto, Brent Moyle
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引用次数: 0
Patterns of innovation-driven tourism competitiveness: Insights from 270 Chinese cities 创新驱动的旅游业竞争力模式:来自 270 个中国城市的启示
IF 10.9 1区 管理学 Q1 ENVIRONMENTAL STUDIES Pub Date : 2024-09-24 DOI: 10.1016/j.tourman.2024.105063
Jiekuan Zhang
This paper utilizes innovation ecosystem theory to examine how an innovation ecosystem (comprising economic, technological, labor, and institutional subsystems) promotes tourism competitiveness through internal interaction. Employing fuzzy-set qualitative comparative analysis and necessary condition analysis techniques, this study assesses the necessity and sufficiency of an innovation ecosystem for high tourism competitiveness. Findings demonstrate that industrial structure and human capital innovations are requisite for tourism competitiveness, with the former being more universally applicable. Further, this study identifies an earlier innovation-driven mechanism for superior tourism competitiveness: leveraging industrial structure and human capital, and four contemporary innovation-driven mechanisms: leveraging industrial structure, leveraging policy, leveraging technology, and leveraging industrial structure and wages. The rationalization of industrial structure and human capital enhancement serve distinct bottleneck roles. This article contributes to understanding the link between innovation ecosystems and tourism and similarly suggests approaches for enhancing tourism competitiveness through innovation system development.
本文运用创新生态系统理论,研究创新生态系统(包括经济、技术、劳动力和制度子系统)如何通过内部互动促进旅游业竞争力的提高。本研究运用模糊集定性比较分析和必要条件分析技术,评估了创新生态系统对提高旅游业竞争力的必要性和充分性。研究结果表明,产业结构创新和人力资本创新是旅游业竞争力的必要条件,前者更具有普遍适用性。此外,本研究还发现了较早的旅游竞争力创新驱动机制:产业结构和人力资本杠杆化,以及四个当代创新驱动机制:产业结构杠杆化、政策杠杆化、技术杠杆化、产业结构和工资杠杆化。产业结构合理化和人力资本提升发挥着不同的瓶颈作用。本文有助于理解创新生态系统与旅游业之间的联系,并同样提出了通过创新系统发展提升旅游业竞争力的方法。
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引用次数: 0
No panacea, but a pivotal progress – A response to Souza-Neto and Moyle 没有灵丹妙药,但取得了关键性进展--对 Souza-Neto 和 Moyle 的回应
IF 10.9 1区 管理学 Q1 ENVIRONMENTAL STUDIES Pub Date : 2024-09-23 DOI: 10.1016/j.tourman.2024.105062
Zengxiang Chen , Xiang (Robert) Li
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引用次数: 0
Explicit vs. implicit? How different self-presentations of luxury tourism experience trigger others’ value co-destruction intention in online travel communities 显性与隐性?在在线旅游社区中,豪华旅游体验的不同自我展示如何引发他人的价值共建意向
IF 10.9 1区 管理学 Q1 ENVIRONMENTAL STUDIES Pub Date : 2024-09-21 DOI: 10.1016/j.tourman.2024.105058
Youlin Huang , Wei Wu , Lixian Qian

Online self-presentation of luxury tourism experiences can lead to negative outcomes such as others' envy and hostility in online travel communities (OTCs). Thus, some users have learned to present their tourism experience in a more implicit manner, rather than being explicit, and the influence of different self-presentations merits exploration in the tourism literature. Drawing on the theory of value co-destruction, we examine whether, how, and when explicit (vs. implicit) self-presentation of luxury tourism experiences would induce others' value co-destruction intention by triggering perceived conflict in OTCs. Three experiments show that explicit (vs. implicit) self-presentation is more likely to trigger others’ value co-destruction intention by intensifying perceived informational and relational conflict. In addition, for implicit self-presentation, those sharing similar experiences with luxury self-presenters would develop weaker conflict perceptions than would those without similar experiences. We offer novel insights for improving the OTC experience to prevent value co-destruction.

在在线旅游社区(OTCs)中,豪华旅游经历的在线自我展示可能会导致他人羡慕和敌视等负面结果。因此,一些用户学会了以更加隐性的方式而不是显性的方式来展示自己的旅游体验,不同自我展示的影响值得旅游文献进行探讨。借鉴价值共毁理论,我们研究了奢华旅游体验的显性(与隐性)自我呈现是否会、如何以及何时会通过引发OTC中的感知冲突来诱发他人的价值共毁意图。三个实验表明,显性(与隐性)自我展示更有可能通过加剧感知到的信息和关系冲突来引发他人的价值共毁意图。此外,对于隐性自我介绍,那些与豪华自我介绍者有相似经历的人会比那些没有相似经历的人产生更弱的冲突感知。我们为改善 OTC 体验以防止价值共毁提供了新的见解。
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引用次数: 0
ChatGPT and online service recovery: How potential customers react to managerial responses of negative reviews ChatGPT 和在线服务恢复:潜在客户如何应对管理层对负面评论的回应
IF 10.9 1区 管理学 Q1 ENVIRONMENTAL STUDIES Pub Date : 2024-09-20 DOI: 10.1016/j.tourman.2024.105057
Karen Pei-Sze Tan , Yi Vanessa Liu , Stephen Wayne Litvin

This study investigates the efficacy of generative artificial intelligence in online service recovery; specifically, the use of ChatGPT (vs. human employees) in preparing managerial response(s) (MR or MRs) to online hotel reviews is considered. ChatGPT could be used to generate human-like MRs for online service recovery but this could backfire due to algorithm aversion when an individual discounts algorithm decisions relative to human-made decisions. Data collected via interviews, a modified Turing test and an online experiment provide empirical support for this. Findings reveal that potential customers could not clearly differentiate between the two types of MR and could not clearly identify the ‘better’ of the two. Yet, when informed of the MR source, ChatGPT MRs led to lower affective, cognitive and conative outcomes. Findings also unveiled perceived authenticity and uncanniness as significant parallel mediating pathways in this algorithm aversion. Theoretical and managerial implications are discussed.

本研究调查了生成式人工智能在在线服务恢复中的功效;具体而言,研究考虑了使用 ChatGPT(与人类员工相比)来准备对在线酒店评论的管理响应(MR 或 MR)。ChatGPT 可用来生成类似于人类的 MR,用于在线服务恢复,但这可能会适得其反,因为当一个人对算法决策相对于人为决策打折扣时,就会产生算法厌恶。通过访谈、修改后的图灵测试和在线实验收集的数据为此提供了实证支持。研究结果表明,潜在客户无法明确区分两种 MR,也无法明确识别两者中 "更好的"。然而,当被告知磁共振来源时,ChatGPT 磁共振会导致较低的情感、认知和内涵结果。研究结果还揭示了感知真实性和不可知性是这种算法厌恶的重要平行中介途径。本文讨论了理论和管理意义。
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引用次数: 0
IF 10.9 1区 管理学 Q1 ENVIRONMENTAL STUDIES Pub Date : 2024-09-19 DOI: 10.1016/j.tourman.2024.105053
Kyungjae Jang
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引用次数: 0
Exploring uncharted digital horizons: Role of internet self-efficacy in shaping the destination preferences of senior tourists 探索未知的数字世界:互联网自我效能在塑造老年游客目的地偏好中的作用
IF 10.9 1区 管理学 Q1 ENVIRONMENTAL STUDIES Pub Date : 2024-09-19 DOI: 10.1016/j.tourman.2024.105056
Guangmei Jia , Lisa C. Wan , Xin Liu , Ji Wen

The senior tourist market is expanding due to longer lifespans, yet there is insufficient research on their preference for holiday choice, especially in the digital era. This study investigated the influence of internet self-efficacy on destination choice preferences among senior tourists. Through five experiments, we discovered that higher levels of internet self-efficacy among seniors led to a pronounced preference for desirability, whereas those with lower levels were inclined towards feasibility. This effect is mediated by the sense of autonomy that internet self-efficacy instills. This inclination holds true only for seniors with a fixed (vs. growth) mindset and when they travel with an incompetent (vs. competent) companion. These findings significantly contribute to the empirical investigation of senior tourist decision-making in the digital environment, providing valuable empirical insights for practitioners seeking to target the senior market.

由于寿命延长,老年游客市场正在不断扩大,但对他们的度假选择偏好,尤其是数字时代的度假选择偏好的研究还不够充分。本研究调查了互联网自我效能对老年游客目的地选择偏好的影响。通过五个实验,我们发现,老年人的互联网自我效能感水平越高,其对可取性的偏好越明显,而水平较低的老年人则倾向于可行性。这种效应是由互联网自我效能感所灌输的自主意识中介的。这种倾向只适用于固定型(与成长型)思维模式的老年人,以及与不称职(与称职)的同伴一起旅行的老年人。这些发现极大地促进了对数字环境中老年游客决策的实证调查,为寻求瞄准老年市场的从业人员提供了宝贵的实证见解。
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引用次数: 0
IF 10.9 1区 管理学 Q1 ENVIRONMENTAL STUDIES Pub Date : 2024-09-19 DOI: 10.1016/j.tourman.2024.105055
Beatrice Waleghwa
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引用次数: 0
General vs. specific: How location information control drives performance in peer-to-peer accommodation 一般与特殊:位置信息控制如何驱动点对点住宿的性能
IF 10.9 1区 管理学 Q1 ENVIRONMENTAL STUDIES Pub Date : 2024-09-18 DOI: 10.1016/j.tourman.2024.105037
Chenze Wang , Xiaoxiao Liu , Zhenxin Xiao , Xiang Gong , Jinming Dang

Unlike traditional hotels that explicitly specify their geographical locations, hosts on peer-to-peer accommodation platforms can partially conceal their properties' location information, showcasing only a general area in public searches for potential guests. However, the impact of this information control has been underexplored. Drawing upon the communication privacy management theory and leveraging a unique Airbnb panel dataset from multiple sources, this study investigates the effect of partial location information concealment on property sales performance. Findings show that partially concealing location information leads to an 18.4% increase in occupancy rates compared to disclosing specific location details. Additionally, the effect of location concealment is contingent upon co-owner responsibility boundaries (i.e., host identity verification, guest screening), as well as environmental density boundaries (i.e., population density, listing density). Furthermore, a scenario-based experiment confirms the main effect, and reveals that guests’ sense of control and perceived risks serve as the underlying mechanisms driving this direct effect.

传统酒店会明确说明其地理位置,与此不同,点对点住宿平台上的房东可以部分隐藏其房产的位置信息,在面向潜在客人的公共搜索中仅展示一个大致区域。然而,这种信息控制的影响尚未得到充分探索。本研究借鉴通信隐私管理理论,利用来自多个来源的独特 Airbnb 面板数据集,研究了部分隐藏位置信息对房产销售业绩的影响。研究结果表明,与披露具体位置细节相比,部分隐藏位置信息可使入住率提高 18.4%。此外,隐藏地点信息的效果还取决于共有人的责任边界(即房东身份验证、客人筛选)以及环境密度边界(即人口密度、房源密度)。此外,一项基于情景的实验证实了主效应,并揭示了客人的控制感和感知风险是驱动这种直接效应的潜在机制。
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Tourism Management
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