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Predicting digital product performance with team composition features derived from a graph network 利用图网络得出的团队组成特征预测数字产品性能
IF 7.5 1区 计算机科学 Q1 Arts and Humanities Pub Date : 2024-06-12 DOI: 10.1016/j.dss.2024.114266
Houping Xiao, Yusen Xia, Aaron Baird

This paper examines video games, a form of digital innovation, and seeks to predict a successful game based on the composition of game development team members. Team composition is measured with observable features generated from a graph network based on development team information derived from individual team member work on previous games. Features include network features, such as team member closeness, success percentile, and failure percentile, and non-network features, such as the number of games published prior by the studio. We propose a novel framework using these features to predict the chance of success for new games with an accuracy higher than 92%. Further, we investigate important features for prediction and provide model interpretability for practical implementations. We then build a decision support tool that allows video game producers, and associated stakeholders such as investors, to understand how the predictive model decides, predicts, and performs its recommendations. The findings have implications for those seeking to proactively impact digital product performance through graph network-generated features of team composition, where features are directly observable, as opposed to features that are more challenging to observe, such as personalities.

本文研究了电子游戏这种数字创新形式,并试图根据游戏开发团队成员的组成来预测一款成功的游戏。团队的组成是通过基于开发团队信息的图网络生成的可观测特征来衡量的,这些信息来自团队成员在之前游戏中的个人工作。特征包括网络特征(如团队成员亲密度、成功百分位数和失败百分位数)和非网络特征(如工作室之前发布的游戏数量)。我们提出了一个新颖的框架,利用这些特征预测新游戏的成功几率,准确率高于 92%。此外,我们还研究了预测的重要特征,并为实际应用提供了模型的可解释性。然后,我们建立了一个决策支持工具,使视频游戏制作者和相关利益者(如投资者)能够了解预测模型是如何决定、预测和执行其建议的。这些发现对那些寻求通过图网络生成的团队组成特征来主动影响数字产品性能的人具有重要意义,因为这些特征是可以直接观察到的,而个性等特征则更难观察到。
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引用次数: 0
Selecting textual analysis tools to classify sustainability information in corporate reporting 选择文本分析工具,对企业报告中的可持续发展信息进行分类
IF 7.5 1区 计算机科学 Q1 Arts and Humanities Pub Date : 2024-06-11 DOI: 10.1016/j.dss.2024.114269
Frederik Maibaum , Johannes Kriebel , Johann Nils Foege

Information on firms' sustainability often partly resides in unstructured data published, for instance, in annual reports, news, and transcripts of earnings calls. In recent years, researchers and practitioners have started to extract information from these data sources using a broad range of natural language processing (NLP) methods. While there is much to be gained from these endeavors, studies that employ these methods rarely reflect upon the validity and quality of the chosen method—that is, how adequately NLP captures the sustainability information from text. This practice is problematic, as different NLP techniques lead to different results regarding the extraction of information. Hence, the choice of method may affect the outcome of the application and thus the inferences that users draw from their results. In this study, we examine how different types of NLP methods influence the validity and quality of extracted information. In particular, we compare four primary methods, namely (1) dictionary-based techniques, (2) topic modeling approaches, (3) word embeddings, and (4) large language models such as BERT and ChatGPT, and evaluate them on 75,000 manually labeled sentences from 10-K annual reports that serve as the ground truth. Our results show that dictionaries have a large variation in quality, topic models outperform other approaches that do not rely on large language models, and large language models show the strongest performance. In large language models, individual fine-tuning remains crucial. One-shot approaches (i.e., ChatGPT) have lately surpassed earlier approaches when using well-designed prompts and the most recent models.

有关企业可持续发展的信息通常部分存在于非结构化数据中,例如年度报告、新闻和收益电话记录。近年来,研究人员和从业人员开始使用各种自然语言处理(NLP)方法从这些数据源中提取信息。虽然从这些努力中可以获益良多,但采用这些方法的研究很少对所选方法的有效性和质量进行反思,也就是说,NLP 如何从文本中充分捕捉可持续发展信息。这种做法是有问题的,因为不同的 NLP 技术会导致不同的信息提取结果。因此,方法的选择可能会影响应用的结果,进而影响用户从结果中得出的推论。在本研究中,我们研究了不同类型的 NLP 方法如何影响提取信息的有效性和质量。具体而言,我们比较了四种主要方法,即:(1) 基于词典的技术;(2) 主题建模方法;(3) 词嵌入;(4) 大型语言模型(如 BERT 和 ChatGPT),并在 75,000 个来自 10-K 年度报告的人工标注句子(作为基本事实)上对它们进行了评估。我们的结果表明,词典的质量差异很大,主题模型优于其他不依赖大型语言模型的方法,而大型语言模型的性能最强。在大型语言模型中,个别微调仍然至关重要。当使用精心设计的提示和最新的模型时,一次性方法(即 ChatGPT)最近已经超越了早期的方法。
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引用次数: 0
Unraveling juxtaposed effects of biometric characteristics on user security behaviors: A controversial information technology perspective 揭示生物识别特征对用户安全行为的并列影响:有争议的信息技术视角
IF 7.5 1区 计算机科学 Q1 Arts and Humanities Pub Date : 2024-06-10 DOI: 10.1016/j.dss.2024.114267
Jing Zhang , Zilong Liu , Xin (Robert) Luo

Biometric authentication has become ubiquitous and profoundly impacts decision-making for both individuals and firms. Despite its extensive implementation, there is a discernible knowledge gap in understanding the nuanced influence of biometric characteristics on user security behaviors. To advance this line of research, we embrace the controversial information technology framework to delve into the juxtaposed nature of biometric characteristics, wherein they concurrently yield benefits and raise concerns that manifest in opposing effects on users' switching behavior. Adopting a sequential mixed methods approach, we first conducted semi-structured interviews that uncovered three key biometric characteristics and identified two benefits and two concerns associated with them. A follow-up survey was conducted to explore the interplay between each identified construct. The results emphasize the pivotal role of biometric characteristics in shaping user security behavior. Our research contributes to theoretical understanding by scrutinizing user behaviors vis-à-vis biometric authentication through a controversial IT perspective.

生物识别身份验证已经无处不在,并对个人和企业的决策产生了深远影响。尽管生物识别技术得到了广泛应用,但在理解生物识别特征对用户安全行为的细微影响方面仍存在明显的知识差距。为了推进这一研究方向,我们采用了有争议的信息技术框架,深入研究生物识别特征的并列性质,即生物识别特征同时带来好处和担忧,对用户的转换行为产生相反的影响。我们采用了一种有序的混合方法,首先进行了半结构式访谈,发现了三种关键的生物识别特征,并确定了与之相关的两种好处和两种担忧。我们还进行了一项后续调查,以探讨每个已识别特征之间的相互作用。结果强调了生物识别特征在塑造用户安全行为方面的关键作用。我们的研究从有争议的信息技术角度审视了用户在生物识别身份验证方面的行为,为理论理解做出了贡献。
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引用次数: 0
Dynamic product competitive analysis based on online reviews 基于在线评论的动态产品竞争分析
IF 7.5 1区 计算机科学 Q1 Arts and Humanities Pub Date : 2024-06-10 DOI: 10.1016/j.dss.2024.114268
Lu Zheng , Lin Sun , Zhen He , Shuguang He

Competitive intelligence is vital for enterprises to survive in the market. Recently, online reviews have gained popularity among enterprises and researchers as a means to acquire timely and precise competitive insights. However, extant studies overlook the evolution of competitive information because they do not account for the variation of online reviews and products. In this research, we propose a method for dynamic competitive analysis by concentrating on the changes in products and online reviews. First, products and their related online reviews are analyzed via Dynamic Topic Model to derive product features mentioned in different slices. Second, we use sentiment analysis to estimate product performance and transfer the results into a product competitive relation network. Third, we implement competitive analysis from the perspectives of products and markets based on competitiveness propagation. By tracking the evolution of competitive relations among products, we discover competitors and glean more competitive insights. Lastly, a case study of laptops is used for validation. Experimental results indicate that our method is effective in capturing evolving and potential competitive relations among products.

竞争情报对于企业在市场中生存至关重要。最近,在线评论作为一种及时、准确地获取竞争洞察力的手段,受到了企业和研究人员的青睐。然而,现有的研究由于没有考虑到在线评论和产品的变化而忽视了竞争信息的演变。在本研究中,我们提出了一种通过关注产品和在线评论的变化来进行动态竞争分析的方法。首先,通过动态主题模型分析产品及其相关在线评论,得出不同切片中提及的产品特征。其次,我们利用情感分析来估计产品性能,并将结果转移到产品竞争关系网络中。第三,我们基于竞争力传播,从产品和市场的角度实施竞争力分析。通过跟踪产品间竞争关系的演变,我们发现了竞争对手,并获得了更多的竞争洞察。最后,我们使用笔记本电脑案例进行验证。实验结果表明,我们的方法能有效捕捉产品间不断演变和潜在的竞争关系。
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引用次数: 0
From engagement to retention: Unveiling factors driving user engagement and continued usage of mobile trading apps 从参与到留存:揭示驱动用户参与和持续使用移动交易应用程序的因素
IF 7.5 1区 计算机科学 Q1 Arts and Humanities Pub Date : 2024-06-10 DOI: 10.1016/j.dss.2024.114265
Sajani Thapa , Swati Panda , Ashish Ghimire , Dan J. Kim

The popularity of online mobile trading has led to an increase in the development of mobile stock trading applications. Despite this increase in popularity, there is a dearth of empirical studies that examine the factors influencing the continued usage intention of these applications (hereafter, apps). Drawing on stimulus-organism-response (S-O-R) theory, this paper investigates the features of stock trading apps that generate consumer engagement and consequently, continued app usage intention. In study 1, through semi-structured interviews, we establish four key drivers of customer engagement with stock trading apps, and two possible moderators influencing the relationship between customer app engagement and continued usage intention. In study 2, we examine these key drivers by surveying stock trading app users from three different Facebook stock trading communities. The results confirm that the social presence and security features of these apps are significantly associated with consumer stock trading app engagement. We also find that fear of uncertainty and perceived corporate hypocrisy weaken the effect of customer app engagement on continued app usage intention. The study findings add to the literature on app usage and customer engagement and provide insights for fintech service companies to help them understand the factors that enhance consumer engagement with these apps.

在线移动交易的普及带动了移动股票交易应用程序的开发。尽管这些应用程序越来越受欢迎,但很少有实证研究探讨影响这些应用程序(以下简称应用程序)持续使用意向的因素。本文借鉴刺激-机体-反应(S-O-R)理论,研究了股票交易应用程序的特点,这些特点会引起消费者的参与,进而产生继续使用应用程序的意向。在研究 1 中,通过半结构式访谈,我们确定了客户参与股票交易应用程序的四个关键驱动因素,以及影响客户应用程序参与和持续使用意向之间关系的两个可能调节因素。在研究 2 中,我们通过对来自三个不同 Facebook 股票交易社区的股票交易应用程序用户进行调查,研究了这些关键驱动因素。结果证实,这些应用的社交存在感和安全功能与消费者的股票交易应用参与度有显著关联。我们还发现,对不确定性的恐惧和感知到的企业虚伪削弱了客户应用参与对持续使用应用意向的影响。研究结果丰富了有关应用程序使用和客户参与的文献,并为金融科技服务公司提供了见解,帮助他们了解提高消费者对这些应用程序参与度的因素。
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引用次数: 0
Decomposing the hazard function into interpretable readmission risk components 将危险函数分解为可解释的再入院风险成分
IF 7.5 1区 计算机科学 Q1 Arts and Humanities Pub Date : 2024-06-08 DOI: 10.1016/j.dss.2024.114264
James Todd, Steven E. Stern

Hospital decision-makers use predictive models to proactively manage risk of readmission for discharged patients. While predictions from classification models are easily integrated into decision-making processes, it is unclear how to best integrate predictions of the evolution of risk from time-to-event models. We propose a method for summarising predictions of risk over time that produces interpretable components for use in a variety of decision-making processes. The proposed method summarises predictions of risk over time (hazard functions) by approximating them with a parametric smoother. The components of the smoothed approximation can then serve as the basis for decision-making. To demonstrate the proposed summarisation method, we apply it in the specific case of a previously published model for patients discharged from a large teaching hospital on the Gold Coast, Australia. In this context, we describe how the summaries produced by the method could be used to estimate time until a patient reaches a stable, persistent risk level or to stratify patients according to risks of readmission in excess of patient-specific baselines. Our method is anticipated to be valuable in and outside of healthcare for settings where the evolution of risk is important, with specific examples including post-transplantation risk and reinjury risks.

医院决策者使用预测模型来主动管理出院病人的再入院风险。虽然分类模型的预测结果很容易整合到决策过程中,但目前还不清楚如何最好地整合时间到事件模型的风险演变预测结果。我们提出了一种总结随时间变化的风险预测的方法,这种方法可以产生可解释的成分,用于各种决策过程。我们提出的方法是用参数平滑近似法概括随时间变化的风险预测(危害函数)。平滑近似值的组成部分可作为决策的基础。为了演示所提出的概括方法,我们将其应用于一个具体案例,该案例是针对从澳大利亚黄金海岸一家大型教学医院出院的病人而设计的。在这种情况下,我们描述了该方法产生的摘要如何用于估算患者达到稳定、持续风险水平的时间,或根据超过患者特定基线的再入院风险对患者进行分层。我们的方法预计在医疗保健内外对风险演变非常重要的环境中都很有价值,具体例子包括移植后风险和再损伤风险。
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引用次数: 0
Influentials, early adopters, or random targets? Optimal seeding strategies under vertical differentiations 影响者、早期采用者还是随机目标?垂直差异下的最佳播种策略
IF 7.5 1区 计算机科学 Q1 Arts and Humanities Pub Date : 2024-06-05 DOI: 10.1016/j.dss.2024.114263
Fang Cui , Le Wang , Xin (Robert) Luo , Xueying Cui

Product seeding, defined as the act by which firms send products to selected customers and encourage them to spread word of mouth, is a critical decision support strategy for the success of new products. Using multiple agent-based simulation techniques, we investigated the relative importance of three widely adopted seeding strategies (seeding influentials, early adopters, and random targets) in a competitive market in which products are vertically differentiated in terms of quality and brand strength. We found robust evidence that the finding of an optimal seeding strategy depends on consumers' propensity to spread negative WOM. When negative WOM propensity is low, seeding influentials outperform seeding early adopters or random targets. When negative WOM propensity is high, decision-making about an optimal seeding strategy relies on the relative quality and brand strength of the product and the focal firm's objective. In particular, if a product's relative quality is low, seeding early adopters is the optimal seeding strategy in terms of both market share (MS) and net present value (NPV); if the product's relative quality is equal, seeding early adopters is most effective for increasing MS, while seeding influentials is the best for increasing NPV; and if the product's relative quality is high, seeding influentials is the optimal strategy, except that for products with strong brand strength and firm aims at maximizing the MS growth. We conclude the paper by discussing its theoretical contributions and managerial relevance for decision support.

产品播种是指企业向选定的客户发送产品并鼓励他们传播口碑的行为,是新产品成功的关键决策支持策略。在一个产品在质量和品牌强度方面存在纵向差异的竞争市场中,我们使用多种基于代理的模拟技术,研究了三种广泛采用的播种策略(播种有影响力者、早期采用者和随机目标)的相对重要性。我们发现了有力的证据,表明最佳播种策略的找到取决于消费者传播负面 WOM 的倾向。当负面 WOM 倾向较低时,播种有影响力者的效果优于播种早期采用者或随机目标。当负面 WOM 倾向较高时,最佳播种策略的决策取决于产品的相对质量和品牌强度以及焦点企业的目标。具体而言,如果产品的相对质量较低,从市场份额(MS)和净现值(NPV)的角度来看,播种早期采用者是最优的播种策略;如果产品的相对质量相同,播种早期采用者对提高MS最有效,而播种有影响力者对提高NPV最有效;如果产品的相对质量较高,播种有影响力者是最优策略,但对于品牌实力较强、企业以MS增长最大化为目标的产品除外。最后,我们讨论了本文的理论贡献和决策支持的管理意义。
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引用次数: 0
Cyber resilience framework for online retail using explainable deep learning approaches and blockchain-based consensus protocol 使用可解释的深度学习方法和基于区块链的共识协议的在线零售网络弹性框架
IF 7.5 1区 计算机科学 Q1 Arts and Humanities Pub Date : 2024-05-24 DOI: 10.1016/j.dss.2024.114253
Karim Zkik , Amine Belhadi , Sachin Kamble , Mani Venkatesh , Mustapha Oudani , Anass Sebbar

Online retail platforms encounter numerous challenges, such as cyber-attacks, data breaches, device failures, and operational disruptions. These challenges have intensified in recent years, underscoring the importance of prioritizing resilience for businesses. Unfortunately, conventional cybersecurity methods have proven insufficient in thwarting sophisticated cybercrime tactics. This paper proposes a novel resilience strategy that leverages Explainable Deep Learning technologies and a Blockchain-based consensus protocol strategy. By combining these two approaches, our strategy enables rapid incident detection, explains the features and related vulnerabilities that are used, and enhances decision-making during cyber incidents. To validate the efficacy of our approach, we conducted experiments using NAB datasets, preprocessed and trained the data, and performed an experimental study on real online retail architectures. Our results demonstrate the effectiveness of the proposed framework in supporting business and operation continuity and creating more efficient cyber resilience strategies that will enhance decision-making capabilities.

在线零售平台会遇到许多挑战,如网络攻击、数据泄露、设备故障和运营中断。近年来,这些挑战愈演愈烈,凸显了企业优先考虑恢复能力的重要性。遗憾的是,传统的网络安全方法已被证明不足以挫败复杂的网络犯罪策略。本文提出了一种利用可解释深度学习技术和基于区块链的共识协议策略的新型弹性策略。通过将这两种方法结合起来,我们的策略可以实现快速事件检测,解释所使用的特征和相关漏洞,并增强网络事件中的决策。为了验证我们方法的有效性,我们使用 NAB 数据集进行了实验,对数据进行了预处理和训练,并在真实的在线零售架构上进行了实验研究。我们的研究结果表明,所提出的框架在支持业务和运营连续性以及创建更高效的网络复原力战略方面非常有效,将增强决策能力。
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引用次数: 0
Supporting organizational decisions on How to improve customer repurchase using multi-instance counterfactual explanations 利用多实例反事实解释为组织决策提供支持:如何提高客户回购率
IF 7.5 1区 计算机科学 Q1 Arts and Humanities Pub Date : 2024-05-24 DOI: 10.1016/j.dss.2024.114249
André Artelt , Andreas Gregoriades

Improving customer repurchase intention constitutes a key activity for maintaining sustainable business performance. Returning customers provide many economic and other benefits to businesses. In contrast, attracting new customers is a process that is associated with high costs. This work proposes a novel counterfactual explanations methodology that utilizes textual data from electronic word of mouth to recommend business changes that can improve customers' repurchase behavior. Counterfactual explanation methods gained considerable attention because their logic aligns with human reasoning and the fact that they can recommend low-cost actions on how to turn an unfavorable outcome into a favorable. Most counterfactual explanation methods however recommend actions that can change the outcome of individual instances (i.e. one customer) rather than a group of instances. Therefore, this work proposes a multi-instance counterfactual explanation method that recommends optimum changes to an organization's practices/policies that increase repurchase intention for many customers or customer segments.

The proposed methodology utilizes topic modeling to extract customer opinions from online reviews' text and use topics as features to train a binary classifier that predicts customer revisit intention. Multi-instance counterfactual explanations are computed for all or different groups of non-revisiting customers, recommending optimum business changes that can increase revisit intention. The proposed methodology is empirically evaluated through a case study on the restaurant revisit problem and compared against a prominent alternative from the literature. The results show that the method has better performance to the alternative method and produces recommendations that are actionable and abide by the customer-repurchase literature.

提高客户的回购意向是保持可持续经营业绩的一项关键活动。回头客能为企业带来许多经济和其他方面的利益。与此相反,吸引新客户则是一个需要付出高昂成本的过程。本研究提出了一种新颖的反事实解释方法,利用电子口碑中的文本数据来建议企业做出改变,从而改善客户的再次购买行为。反事实解释方法之所以备受关注,是因为其逻辑与人类推理相吻合,而且可以建议采取低成本行动,将不利结果转化为有利结果。然而,大多数反事实解释方法推荐的行动只能改变单个实例(即一个客户)的结果,而不能改变一组实例的结果。因此,这项工作提出了一种多实例反事实解释方法,该方法建议对组织的实践/政策进行最佳修改,以提高许多客户或客户群的重购意向。建议的方法利用主题建模从在线评论文本中提取客户意见,并使用主题作为特征来训练二元分类器,从而预测客户的重访意向。针对所有或不同的非重访客户群体计算多实例反事实解释,推荐可提高重访意向的最佳业务变更。通过对餐厅再次光顾问题的案例研究,对所提出的方法进行了实证评估,并与文献中的一个重要替代方法进行了比较。结果表明,该方法的性能优于其他方法,所提出的建议具有可操作性,并符合顾客购买文献的要求。
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引用次数: 0
Focusing on the fundamentals? An investigation of the relationship between corporate social irresponsibility and data breach risk 关注根本问题?企业社会责任与数据泄露风险之间的关系调查
IF 7.5 1区 计算机科学 Q1 Arts and Humanities Pub Date : 2024-05-23 DOI: 10.1016/j.dss.2024.114252
Junmin Xu , Wei Thoo Yue , Alvin Chung Man Leung , Qin Su

In an era of growing social activism, companies engaged in socially irresponsible practices are increasingly vulnerable to data breaches, resulting in substantial reputational and financial losses. This study examines how corporate social irresponsibility (CSI) influences a company's data breach risk. We argue that CSI has an impact on data breach risk by influencing the intentional behaviors of both employees and external hackers. Given that CSI is a broad concept and can take on various forms, we further examine whether some forms of CSI pose a more significant threat than others. Our empirical analysis of data breaches in publicly listed US firms from 2005 to 2017 indicates that compared to the forms of CSI that violate broader social norms (e.g., environmental damages), CSI activities that jeopardize a company's economic value delivery (e.g., product deficiencies) play a more dominant role in driving data breach risk. Furthermore, we find that corporate social responsibility (CSR) can have a dual impact on moderating the relationship between CSI and data breaches. While CSR often helps mitigate CSI-induced data breach risk, this risk is heightened when both CSR and CSI relate to a firm's economic value delivery. This study provides critical insights into how companies can navigate complex data breach risk by managing their social performance.

在社会活动日益活跃的时代,从事不负社会责任行为的公司越来越容易受到数据泄露的影响,从而造成巨大的声誉和经济损失。本研究探讨了企业社会责任感(CSI)如何影响公司的数据泄露风险。我们认为,CSI 通过影响员工和外部黑客的有意行为,对数据泄露风险产生影响。鉴于 CSI 是一个宽泛的概念,可以有多种形式,我们将进一步研究某些形式的 CSI 是否会比其他形式的 CSI 造成更严重的威胁。我们对 2005 年至 2017 年美国上市公司数据泄露事件的实证分析表明,与违反更广泛社会规范的企业社会责任形式(如破坏环境)相比,危害公司经济价值交付的企业社会责任活动(如产品缺陷)在推动数据泄露风险方面发挥着更主要的作用。此外,我们还发现,企业社会责任(CSR)对缓和企业社会责任与数据泄露之间的关系具有双重影响。虽然企业社会责任通常有助于降低企业社会责任引发的数据泄露风险,但当企业社会责任和企业社会责任都与企业的经济价值交付相关时,这种风险就会增加。本研究为企业如何通过管理其社会绩效来应对复杂的数据泄露风险提供了重要见解。
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引用次数: 0
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Decision Support Systems
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