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MEMF: Multi-entity multimodal fusion framework for sales prediction in live streaming commerce MEMF:用于直播流商业销售预测的多实体多模态融合框架
IF 6.7 1区 计算机科学 Q1 COMPUTER SCIENCE, ARTIFICIAL INTELLIGENCE Pub Date : 2024-06-29 DOI: 10.1016/j.dss.2024.114277
Guang Xu , Ming Ren , Zhenhua Wang , Guozhi Li

Live streaming commerce thrives with a rich tapestry of multimodal information that intertwines with various entities, including the anchor, the commodities, and the live streaming environment. Despite the wealth of data at hand, the synthesis and analysis of this information to predict sales remains a significant challenge. This study introduces a framework for multi-entity multimodal fusion, which is characterized by the effective synthesis of multimodal data and its prioritization of entity-level fusion, thereby providing a comprehensive feature representation for improving predictive performance. In addressing the multimodal data associated with a diverse range of products, our framework improves the Transformer architecture to initially capture the intra-product modal features and subsequently integrate the inter-product features. Data experiments are conducted on a real-world dataset from Taobao Live. The framework outperforms both traditional machine learning methods and state-of-the-art multimodal fusion methods, which affirms its value as a robust decision-support tool for sales prediction, enabling more accurate pre-event predictions and strategic planning. We also examine the impact of different types of information in accurate sales prediction. It is found that harnessing a comprehensive suite of data leads to optimal performance across all evaluation metrics. Commodity-related data is primary factor in determining the prediction accuracy, followed by video data and streaming room-related data, providing insights regarding the resource allocation for collecting and analyzing multimodal data from live streaming platforms.

直播流媒体商业的蓬勃发展离不开丰富的多模式信息,这些信息与各种实体交织在一起,包括主播、商品和直播流媒体环境。尽管手头有丰富的数据,但如何综合和分析这些信息以预测销售额仍是一项重大挑战。本研究介绍了一种多实体多模态融合框架,其特点是有效综合多模态数据,并优先考虑实体级融合,从而为提高预测性能提供全面的特征表示。在处理与各种产品相关的多模态数据时,我们的框架改进了 Transformer 架构,首先捕捉产品内模态特征,然后整合产品间特征。我们在淘宝直播的真实数据集上进行了数据实验。该框架的表现优于传统的机器学习方法和最先进的多模态融合方法,这肯定了它作为销售预测的强大决策支持工具的价值,使我们能够进行更准确的事前预测和战略规划。我们还研究了不同类型的信息对准确销售预测的影响。结果发现,利用一套全面的数据可以在所有评估指标中获得最佳性能。商品相关数据是决定预测准确性的首要因素,其次是视频数据和流媒体室相关数据,这为收集和分析直播流媒体平台多模态数据的资源分配提供了启示。
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引用次数: 0
Explainable AI for enhanced decision-making 可解释的人工智能促进决策
IF 6.7 1区 计算机科学 Q1 COMPUTER SCIENCE, ARTIFICIAL INTELLIGENCE Pub Date : 2024-06-28 DOI: 10.1016/j.dss.2024.114276
Kristof Coussement , Mohammad Zoynul Abedin , Mathias Kraus , Sebastián Maldonado , Kazim Topuz

This paper contextualizes explainable artificial intelligence (AI) for enhanced decision-making and serves as an editorial for the corresponding special issue. AI is defined as the development of computer systems that are able to perform tasks that normally require human intelligence by understanding, processing, and analyzing large amounts of data. AI has been a dominant domain for several decades in the information systems (IS) literature. To this end, we define explainable AI (XAI) as the process that allows one to understand how an AI system decides, predicts, and performs its operations. First, we contextualize its current role for improved business decision-making. Second, we discuss three underlying dimensions of XAI that serve as broader innovation grounds to make better and more informed decisions, i.e., data, method, and application. For each of the contributing papers in this special issue, we describe their major contributions to the field of XAI for decision making. In conclusion, this paper further presents a future research agenda for IS researchers in the XAI field.

本文介绍了可解释的人工智能(AI)在增强决策方面的应用,并为相应的特刊撰写了社论。人工智能的定义是开发能够通过理解、处理和分析大量数据来完成通常需要人类智能才能完成的任务的计算机系统。几十年来,人工智能一直是信息系统(IS)文献中的主导领域。为此,我们将可解释的人工智能(XAI)定义为能够理解人工智能系统如何决定、预测和执行操作的过程。首先,我们将其当前在改善商业决策方面的作用背景化。其次,我们讨论了 XAI 的三个基本维度,即数据、方法和应用,这三个维度是做出更好、更明智决策的更广泛的创新基础。对于本特刊中的每篇投稿论文,我们都将介绍其在 XAI 决策领域的主要贡献。最后,本文进一步提出了 IS 研究人员在 XAI 领域的未来研究议程。
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引用次数: 0
The faster or richer the response, the better performance? An empirical analysis of online healthcare platforms from a competitive perspective 响应越快或越丰富,性能就越好?从竞争角度对在线医疗保健平台进行实证分析
IF 6.7 1区 计算机科学 Q1 COMPUTER SCIENCE, ARTIFICIAL INTELLIGENCE Pub Date : 2024-06-25 DOI: 10.1016/j.dss.2024.114274
Haoyu Ren , Liuan Wang , Junjie Wu

The emergence of online healthcare platforms has changed the competitive environment among physicians. However, little is known about how physicians can improve their performance in this new environment. Platforms also face challenges in comprehending the competitive mechanisms among physicians, which might hinder them from formulating strategic managerial decisions that foster sustained growth. In this light, we extract medical service-related information from physicians' response behavioral data on a prominent healthcare platform, and empirically investigate the factors affecting physicians' online performance from a competitive perspective as well as the gender differences in these effects. The results indicate that physicians' responses significantly impact their online performance, revealing a competitive relationship between physicians and their colleagues in the same department. Specifically, a fast response time and informative responses are positively correlated with the focal physician's performance, whereas colleagues' informative responses negatively impact the focal physician's performance, and this relationship is mediated by the focal physician's response informativeness. Nevertheless, there is no significant correlation between colleagues' response time and the focal physician's performance. The results also unveil that gender moderates the effect of response informativeness on the focal physician's performance. Specifically, colleagues' response informativeness has a more significant impact on male physicians' performance than on female physicians' performance, suggesting a greater propensity for competition among male physicians. Our findings could offer decision support for enhancing physician performance and healthcare platform management.

在线医疗保健平台的出现改变了医生之间的竞争环境。然而,人们对医生如何在这一新环境中提高绩效却知之甚少。平台在理解医生之间的竞争机制方面也面临挑战,这可能会阻碍他们制定促进持续增长的战略管理决策。有鉴于此,我们从医生在某知名医疗平台上的回复行为数据中提取了与医疗服务相关的信息,并从竞争角度实证研究了影响医生在线绩效的因素以及这些影响的性别差异。结果表明,医生的回复对其在线表现有显著影响,揭示了医生与同科室同事之间的竞争关系。具体来说,快速响应时间和信息量大的回复与焦点医生的绩效呈正相关,而同事信息量大的回复则对焦点医生的绩效产生负面影响,这种关系是以焦点医生的回复信息量为中介的。然而,同事的反应时间与焦点医生的绩效之间没有明显的相关性。研究结果还揭示了性别会调节回复信息度对焦点医生绩效的影响。具体来说,同事的回复信息度对男性医生绩效的影响比对女性医生绩效的影响更显著,这表明男性医生更倾向于竞争。我们的研究结果可为提高医生绩效和医疗平台管理提供决策支持。
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引用次数: 0
How transparency affects algorithmic advice utilization: The mediating roles of trusting beliefs 透明度如何影响算法建议的使用:信任信念的中介作用
IF 6.7 1区 计算机科学 Q1 COMPUTER SCIENCE, ARTIFICIAL INTELLIGENCE Pub Date : 2024-06-22 DOI: 10.1016/j.dss.2024.114273
Xianzhang Ning , Yaobin Lu , Weimo Li , Sumeet Gupta

Although algorithms are increasingly used to support professional tasks and routine decision-making, their opaque nature invites resistance and results in suboptimal use of their advice. Scholars argue for transparency to enhance the acceptability of algorithmic advice. However, current research is limited in understanding how improved transparency enhances the use of algorithmic advice, such as the differences among various aspects of transparency and the underlying mechanism. In this paper, we investigate whether and how different aspects of algorithmic transparency (performance, process, and purpose) enhance the use of algorithmic advice. Drawing on the knowledge-based trust perspective, we examine the mediating roles of trusting beliefs in the relationships between transparency and the use of algorithmic advice. Using the “judge-advisor system” paradigm, we conduct a 2 × 2 × 2 experiment to manipulate the three aspects of transparency and examine their effects on the use of algorithmic advice. We find that performance and process transparency promote the use of algorithmic advice. However, the effect of process transparency gets attenuated when purpose transparency is high. Purpose transparency is only useful when process transparency is low. We also find that while all three aspects of transparency facilitate different trusting beliefs, only competence belief significantly promotes the use of algorithmic advice. It also fully mediates the facilitating effects of performance and process transparency. This study contributes to the emerging research on algorithmic decision support by empirically investigating the effects of transparency on the use of algorithmic advice and identifying the underlying mechanism. The findings also provide practical guidance on how to promote the acceptance of algorithmic advice that is valuable to both individual users and practitioners.

虽然算法越来越多地被用于支持专业任务和常规决策,但其不透明的性质招致了抵制,导致算法建议的使用效果不理想。学者们主张通过提高透明度来增强算法建议的可接受性。然而,目前的研究在理解提高透明度如何促进算法建议的使用方面还很有限,例如透明度各方面的差异和内在机制。在本文中,我们研究了算法透明度的不同方面(性能、过程和目的)是否以及如何提高算法建议的使用率。借鉴基于知识的信任视角,我们研究了信任信念在透明度与算法建议使用之间关系中的中介作用。利用 "法官-顾问系统 "范式,我们进行了一个 2 × 2 × 2 实验,操纵透明度的三个方面,并考察它们对算法建议使用的影响。我们发现,绩效透明和流程透明会促进算法建议的使用。然而,当目的透明度较高时,过程透明度的影响就会减弱。只有当过程透明度较低时,目的透明度才有用。我们还发现,虽然所有三个方面的透明度都能促进不同的信任信念,但只有能力信念能显著促进算法建议的使用。能力信念还能完全调节绩效和流程透明度的促进作用。本研究通过实证调查透明度对算法建议使用的影响并确定其潜在机制,为算法决策支持的新兴研究做出了贡献。研究结果还就如何促进算法建议的接受度提供了实用指导,这对个人用户和从业人员都很有价值。
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引用次数: 0
Understand your shady neighborhood: An approach for detecting and investigating hacker communities 了解你的黑客社区检测和调查黑客社区的方法
IF 6.7 1区 计算机科学 Q1 COMPUTER SCIENCE, ARTIFICIAL INTELLIGENCE Pub Date : 2024-06-21 DOI: 10.1016/j.dss.2024.114271
Dalyapraz Manatova , Charles DeVries , Sagar Samtani

Cyber threat intelligence (CTI) researchers strive to uncover collaborations and emerging techniques within hacker networks. This study proposes an empirical approach to detect communities within hacker forums for CTI purposes. Eighteen algorithms are systematically evaluated, including state-of-the-art and benchmark methods for identifying overlapping and disjoint groups. Using discussions from five prominent English hacker forums, a comparative analysis examines the influence of the algorithms’ theoretical foundations on community detection. Since ground truths are unattainable for such networks, the study utilizes a multi-metric strategy, incorporating modularity, coverage, performance, and a newly introduced quality measure, Triplet Hub Potential, which quantifies the presence of influential hubs. The findings reveal that while modularity optimization algorithms such as Leiden and Louvain deliver consistent results, neighbor-based expanding techniques tend to provide superior performance. In particular, the Expansion algorithm stood out by uncovering granular hierarchical community structures. The ability to investigate these intimacies is helpful for CTI researchers. Ultimately, we suggest an approach to investigate hacker forums using community detection methods and encourage the future development of algorithms tailored to expose nuances within hacker networks.

网络威胁情报(CTI)研究人员致力于发现黑客网络中的合作关系和新兴技术。本研究提出了一种实证方法,用于检测黑客论坛中的社区,以达到 CTI 的目的。对 18 种算法进行了系统评估,包括用于识别重叠群体和脱节群体的最先进方法和基准方法。通过对五个著名的英语黑客论坛的讨论进行比较分析,研究了算法的理论基础对社区检测的影响。由于此类网络无法获得基本事实,因此研究采用了多指标策略,包括模块化、覆盖率、性能以及新引入的质量指标--三重中心潜能(Triplet Hub Potential),该指标可量化有影响力的中心的存在。研究结果表明,虽然莱顿和卢万等模块化优化算法能提供一致的结果,但基于邻居的扩展技术往往能提供更优越的性能。特别是,扩展算法在发现细粒度分层社区结构方面表现突出。研究这些亲密关系的能力对 CTI 研究人员很有帮助。最终,我们提出了一种使用社区检测方法调查黑客论坛的方法,并鼓励今后开发专门用于揭示黑客网络内部细微差别的算法。
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引用次数: 0
An adaptive simulation based decision support approach to respond risk propagation in new product development projects 在新产品开发项目中应对风险传播的自适应模拟决策支持方法
IF 6.7 1区 计算机科学 Q1 COMPUTER SCIENCE, ARTIFICIAL INTELLIGENCE Pub Date : 2024-06-16 DOI: 10.1016/j.dss.2024.114270
Shanshan Liu, Ronggui Ding, Lei Wang

Developing new products by multiple stakeholders is inclined to project delays and even failures due to complex risk propagation, calling for accurate predictions of varying risk states and stakeholders' potential response actions. This study proposes an adaptive simulation-based decision support approach, starting with an adaptive simulation model capable of generating future intervention actions on risk propagation by mimicking stakeholders' risk response decisions. Accordingly, the approach tailors a genetic algorithm to solve the proposed simulation optimization problem and produce a combination of response actions that optimally block risk propagation at the current stage. To control dynamic propagations timely, this approach allows managers to adjust risk control resources in line with the latest risk states, and become accessible to managers by developing a graphical user interface. The application to a real project enables the validation of the usefulness and practicality of the approach.

由于复杂的风险传播,多个利益相关者开发新产品的过程容易导致项目延迟甚至失败,这就要求对不同的风险状态和利益相关者的潜在应对行动进行准确预测。本研究提出了一种基于自适应仿真的决策支持方法,首先建立一个自适应仿真模型,该模型能够通过模仿利益相关者的风险应对决策,生成对风险传播的未来干预行动。因此,该方法采用遗传算法来解决提出的仿真优化问题,并生成可在当前阶段以最佳方式阻止风险传播的应对行动组合。为了及时控制动态传播,该方法允许管理人员根据最新的风险状态调整风险控制资源,并通过开发图形用户界面使管理人员易于使用。在实际项目中的应用验证了该方法的实用性和可行性。
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引用次数: 0
Predicting digital product performance with team composition features derived from a graph network 利用图网络得出的团队组成特征预测数字产品性能
IF 7.5 1区 计算机科学 Q1 COMPUTER SCIENCE, ARTIFICIAL INTELLIGENCE Pub Date : 2024-06-12 DOI: 10.1016/j.dss.2024.114266
Houping Xiao, Yusen Xia, Aaron Baird

This paper examines video games, a form of digital innovation, and seeks to predict a successful game based on the composition of game development team members. Team composition is measured with observable features generated from a graph network based on development team information derived from individual team member work on previous games. Features include network features, such as team member closeness, success percentile, and failure percentile, and non-network features, such as the number of games published prior by the studio. We propose a novel framework using these features to predict the chance of success for new games with an accuracy higher than 92%. Further, we investigate important features for prediction and provide model interpretability for practical implementations. We then build a decision support tool that allows video game producers, and associated stakeholders such as investors, to understand how the predictive model decides, predicts, and performs its recommendations. The findings have implications for those seeking to proactively impact digital product performance through graph network-generated features of team composition, where features are directly observable, as opposed to features that are more challenging to observe, such as personalities.

本文研究了电子游戏这种数字创新形式,并试图根据游戏开发团队成员的组成来预测一款成功的游戏。团队的组成是通过基于开发团队信息的图网络生成的可观测特征来衡量的,这些信息来自团队成员在之前游戏中的个人工作。特征包括网络特征(如团队成员亲密度、成功百分位数和失败百分位数)和非网络特征(如工作室之前发布的游戏数量)。我们提出了一个新颖的框架,利用这些特征预测新游戏的成功几率,准确率高于 92%。此外,我们还研究了预测的重要特征,并为实际应用提供了模型的可解释性。然后,我们建立了一个决策支持工具,使视频游戏制作者和相关利益者(如投资者)能够了解预测模型是如何决定、预测和执行其建议的。这些发现对那些寻求通过图网络生成的团队组成特征来主动影响数字产品性能的人具有重要意义,因为这些特征是可以直接观察到的,而个性等特征则更难观察到。
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引用次数: 0
Selecting textual analysis tools to classify sustainability information in corporate reporting 选择文本分析工具,对企业报告中的可持续发展信息进行分类
IF 7.5 1区 计算机科学 Q1 COMPUTER SCIENCE, ARTIFICIAL INTELLIGENCE Pub Date : 2024-06-11 DOI: 10.1016/j.dss.2024.114269
Frederik Maibaum , Johannes Kriebel , Johann Nils Foege

Information on firms' sustainability often partly resides in unstructured data published, for instance, in annual reports, news, and transcripts of earnings calls. In recent years, researchers and practitioners have started to extract information from these data sources using a broad range of natural language processing (NLP) methods. While there is much to be gained from these endeavors, studies that employ these methods rarely reflect upon the validity and quality of the chosen method—that is, how adequately NLP captures the sustainability information from text. This practice is problematic, as different NLP techniques lead to different results regarding the extraction of information. Hence, the choice of method may affect the outcome of the application and thus the inferences that users draw from their results. In this study, we examine how different types of NLP methods influence the validity and quality of extracted information. In particular, we compare four primary methods, namely (1) dictionary-based techniques, (2) topic modeling approaches, (3) word embeddings, and (4) large language models such as BERT and ChatGPT, and evaluate them on 75,000 manually labeled sentences from 10-K annual reports that serve as the ground truth. Our results show that dictionaries have a large variation in quality, topic models outperform other approaches that do not rely on large language models, and large language models show the strongest performance. In large language models, individual fine-tuning remains crucial. One-shot approaches (i.e., ChatGPT) have lately surpassed earlier approaches when using well-designed prompts and the most recent models.

有关企业可持续发展的信息通常部分存在于非结构化数据中,例如年度报告、新闻和收益电话记录。近年来,研究人员和从业人员开始使用各种自然语言处理(NLP)方法从这些数据源中提取信息。虽然从这些努力中可以获益良多,但采用这些方法的研究很少对所选方法的有效性和质量进行反思,也就是说,NLP 如何从文本中充分捕捉可持续发展信息。这种做法是有问题的,因为不同的 NLP 技术会导致不同的信息提取结果。因此,方法的选择可能会影响应用的结果,进而影响用户从结果中得出的推论。在本研究中,我们研究了不同类型的 NLP 方法如何影响提取信息的有效性和质量。具体而言,我们比较了四种主要方法,即:(1) 基于词典的技术;(2) 主题建模方法;(3) 词嵌入;(4) 大型语言模型(如 BERT 和 ChatGPT),并在 75,000 个来自 10-K 年度报告的人工标注句子(作为基本事实)上对它们进行了评估。我们的结果表明,词典的质量差异很大,主题模型优于其他不依赖大型语言模型的方法,而大型语言模型的性能最强。在大型语言模型中,个别微调仍然至关重要。当使用精心设计的提示和最新的模型时,一次性方法(即 ChatGPT)最近已经超越了早期的方法。
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引用次数: 0
Unraveling juxtaposed effects of biometric characteristics on user security behaviors: A controversial information technology perspective 揭示生物识别特征对用户安全行为的并列影响:有争议的信息技术视角
IF 7.5 1区 计算机科学 Q1 COMPUTER SCIENCE, ARTIFICIAL INTELLIGENCE Pub Date : 2024-06-10 DOI: 10.1016/j.dss.2024.114267
Jing Zhang , Zilong Liu , Xin (Robert) Luo

Biometric authentication has become ubiquitous and profoundly impacts decision-making for both individuals and firms. Despite its extensive implementation, there is a discernible knowledge gap in understanding the nuanced influence of biometric characteristics on user security behaviors. To advance this line of research, we embrace the controversial information technology framework to delve into the juxtaposed nature of biometric characteristics, wherein they concurrently yield benefits and raise concerns that manifest in opposing effects on users' switching behavior. Adopting a sequential mixed methods approach, we first conducted semi-structured interviews that uncovered three key biometric characteristics and identified two benefits and two concerns associated with them. A follow-up survey was conducted to explore the interplay between each identified construct. The results emphasize the pivotal role of biometric characteristics in shaping user security behavior. Our research contributes to theoretical understanding by scrutinizing user behaviors vis-à-vis biometric authentication through a controversial IT perspective.

生物识别身份验证已经无处不在,并对个人和企业的决策产生了深远影响。尽管生物识别技术得到了广泛应用,但在理解生物识别特征对用户安全行为的细微影响方面仍存在明显的知识差距。为了推进这一研究方向,我们采用了有争议的信息技术框架,深入研究生物识别特征的并列性质,即生物识别特征同时带来好处和担忧,对用户的转换行为产生相反的影响。我们采用了一种有序的混合方法,首先进行了半结构式访谈,发现了三种关键的生物识别特征,并确定了与之相关的两种好处和两种担忧。我们还进行了一项后续调查,以探讨每个已识别特征之间的相互作用。结果强调了生物识别特征在塑造用户安全行为方面的关键作用。我们的研究从有争议的信息技术角度审视了用户在生物识别身份验证方面的行为,为理论理解做出了贡献。
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引用次数: 0
Dynamic product competitive analysis based on online reviews 基于在线评论的动态产品竞争分析
IF 7.5 1区 计算机科学 Q1 COMPUTER SCIENCE, ARTIFICIAL INTELLIGENCE Pub Date : 2024-06-10 DOI: 10.1016/j.dss.2024.114268
Lu Zheng , Lin Sun , Zhen He , Shuguang He

Competitive intelligence is vital for enterprises to survive in the market. Recently, online reviews have gained popularity among enterprises and researchers as a means to acquire timely and precise competitive insights. However, extant studies overlook the evolution of competitive information because they do not account for the variation of online reviews and products. In this research, we propose a method for dynamic competitive analysis by concentrating on the changes in products and online reviews. First, products and their related online reviews are analyzed via Dynamic Topic Model to derive product features mentioned in different slices. Second, we use sentiment analysis to estimate product performance and transfer the results into a product competitive relation network. Third, we implement competitive analysis from the perspectives of products and markets based on competitiveness propagation. By tracking the evolution of competitive relations among products, we discover competitors and glean more competitive insights. Lastly, a case study of laptops is used for validation. Experimental results indicate that our method is effective in capturing evolving and potential competitive relations among products.

竞争情报对于企业在市场中生存至关重要。最近,在线评论作为一种及时、准确地获取竞争洞察力的手段,受到了企业和研究人员的青睐。然而,现有的研究由于没有考虑到在线评论和产品的变化而忽视了竞争信息的演变。在本研究中,我们提出了一种通过关注产品和在线评论的变化来进行动态竞争分析的方法。首先,通过动态主题模型分析产品及其相关在线评论,得出不同切片中提及的产品特征。其次,我们利用情感分析来估计产品性能,并将结果转移到产品竞争关系网络中。第三,我们基于竞争力传播,从产品和市场的角度实施竞争力分析。通过跟踪产品间竞争关系的演变,我们发现了竞争对手,并获得了更多的竞争洞察。最后,我们使用笔记本电脑案例进行验证。实验结果表明,我们的方法能有效捕捉产品间不断演变和潜在的竞争关系。
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引用次数: 0
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Decision Support Systems
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