Pub Date : 2024-06-05DOI: 10.48165/sajssh.2024.5311
Zhang Hui, Alireza Mohammadi
Purpose: The present study focuses on the role of cloud computing adoption and its impact on firm performance in the hospitality industry of Henan, China, with a focus on Small and Medium-sized Enterprises (SMEs). Moreover, the study analyses this relationship within the technological and environmental contexts of the region, providing empirical evidence of the impact of cloud technology adoption on the performance outcomes of SMEs. Method: The research employs a quantitative research design, using surveys as the tool for data collection. The population of the study consisted of SME managers in the hospitality sector of Henan. Thus, the quantitative research methodology helped evaluate the relationships between the variables of the present study. The statistical analysis of the data gathered through the survey evaluated the hypothesized relationships. Findings: The empirical findings of the present study revealed a significant impact of cloud computing adoption on the environmental, financial, and social performance of SMEs in the hospitality sector. Conclusion: The present study offers data-driven insights into the ways to maximize the benefits of cloud computing in the technological and environmental contexts of SMEs. However, the findings of the study are limited to the context of the hospitality sector of Henan, therefore, its findings do not reflect the other industrial sectors in varying regional contexts.
{"title":"The Role of Cloud Computing Adoption and Firm Performance Using SMEs Technological and Environmental Contexts in Hospitality Industry of Henan, China","authors":"Zhang Hui, Alireza Mohammadi","doi":"10.48165/sajssh.2024.5311","DOIUrl":"https://doi.org/10.48165/sajssh.2024.5311","url":null,"abstract":"Purpose: The present study focuses on the role of cloud computing adoption and its impact on firm performance in the hospitality industry of Henan, China, with a focus on Small and Medium-sized Enterprises (SMEs). Moreover, the study analyses this relationship within the technological and environmental contexts of the region, providing empirical evidence of the impact of cloud technology adoption on the performance outcomes of SMEs. Method: The research employs a quantitative research design, using surveys as the tool for data collection. The population of the study consisted of SME managers in the hospitality sector of Henan. Thus, the quantitative research methodology helped evaluate the relationships between the variables of the present study. The statistical analysis of the data gathered through the survey evaluated the hypothesized relationships. Findings: The empirical findings of the present study revealed a significant impact of cloud computing adoption on the environmental, financial, and social performance of SMEs in the hospitality sector. Conclusion: The present study offers data-driven insights into the ways to maximize the benefits of cloud computing in the technological and environmental contexts of SMEs. However, the findings of the study are limited to the context of the hospitality sector of Henan, therefore, its findings do not reflect the other industrial sectors in varying regional contexts. ","PeriodicalId":426776,"journal":{"name":"South Asian Journal of Social Sciences and Humanities","volume":"66 3","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-06-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141383362","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
This research aimed to use modern methods in internal and external auditing and its implications for combating money laundering and conducted a theoretical study and a field study. The study included a quantitative analysis of the data of commercial banks in the capital of the study country, Baghdad, which included seven commercial banks. The research sample included a group of 250 individuals working in these banks. The data were processed using statistical methods using the SPSS programme. The results of the statistical evaluation of the data collected using a specially prepared survey tool showed that there is an effect and a correlation between the dimensions of criminal accounting (internal audit, external audit, reasons for money laundering, the perfect effect, consulting intellectual, considerations of individuality) and variable dependent money laundering, and the availability of a set of characteristics, knowledge, and skills that help the accountant or chequer combat or contain money laundering operations. There are several methods and procedures used by it chequers to combat or have money laundering operations.
{"title":"The role of applying internal and external auditing methods in reducing the phenomenon of money laundering","authors":"Saad Abed Rhaif, Saher rekan radhi, Dhurgham Aseal Kareem, Mustafa Naeem Fnayek","doi":"10.48165/sajssh.2024.5305","DOIUrl":"https://doi.org/10.48165/sajssh.2024.5305","url":null,"abstract":"This research aimed to use modern methods in internal and external auditing and its implications for combating money laundering and conducted a theoretical study and a field study. The study included a quantitative analysis of the data of commercial banks in the capital of the study country, Baghdad, which included seven commercial banks. The research sample included a group of 250 individuals working in these banks. The data were processed using statistical methods using the SPSS programme. The results of the statistical evaluation of the data collected using a specially prepared survey tool showed that there is an effect and a correlation between the dimensions of criminal accounting (internal audit, external audit, reasons for money laundering, the perfect effect, consulting intellectual, considerations of individuality) and variable dependent money laundering, and the availability of a set of characteristics, knowledge, and skills that help the accountant or chequer combat or contain money laundering operations. There are several methods and procedures used by it chequers to combat or have money laundering operations.","PeriodicalId":426776,"journal":{"name":"South Asian Journal of Social Sciences and Humanities","volume":"5 6","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-06-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141382848","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-06-05DOI: 10.48165/sajssh.2024.5302
Salam Radhi Kadhim, Ammar Hussein Ahmed, Aeshah Hasan Radhi
This research aims to study product quality management and its influence on the accounting performance of medium and small companies. This was done using 116 Asian small and medium companies from 2020 to 2023 in the study. The results determined that there is a positive and strong association between product quality management and the accounting performance of medium and small companies. The product quality management technique is reflected among the recent methods that an companies cans face with the present international technological revolution and the strong competition that characterizes big economies proposed by the nature of the globalization and challenge. The study at hand aims to know the role that product quality management plays in improving performance. Product quality practices affect accounting performance in light of the presence and types of innovation, radical product innovation, process innovation, requires more work to improve product quality.
{"title":"The Effect of Product Quality Management on the Accounting Performance of Small and Medium Companies","authors":"Salam Radhi Kadhim, Ammar Hussein Ahmed, Aeshah Hasan Radhi","doi":"10.48165/sajssh.2024.5302","DOIUrl":"https://doi.org/10.48165/sajssh.2024.5302","url":null,"abstract":"This research aims to study product quality management and its influence on the accounting performance of medium and small companies. This was done using 116 Asian small and medium companies from 2020 to 2023 in the study. The results determined that there is a positive and strong association between product quality management and the accounting performance of medium and small companies. The product quality management technique is reflected among the recent methods that an companies cans face with the present international technological revolution and the strong competition that characterizes big economies proposed by the nature of the globalization and challenge. The study at hand aims to know the role that product quality management plays in improving performance. Product quality practices affect accounting performance in light of the presence and types of innovation, radical product innovation, process innovation, requires more work to improve product quality. ","PeriodicalId":426776,"journal":{"name":"South Asian Journal of Social Sciences and Humanities","volume":"64 5","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-06-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141385501","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-06-05DOI: 10.48165/sajssh.2024.5304
Dhurgham Aseal Kareem, Huda Abdul Hadi Obaid, Hiba Yousif Taha
The study aims to clarify and apply the re-engineering of financial operations to reduce the pressures of banking work among workers in commercial banks. The researchers used the questionnaire as a main tool for collecting data by selecting a random sample of (250) respondents and testing the research hypotheses using descriptive and inferential statistics methods, in addition to using personal interviews and field observations as auxiliary tools in collecting data. The statistical programs (SPSS 16.16) were used. V.25; Excel V). The results of the statistical analysis showed that there is a singnificant effect and correlation between the re-engineering of financial operations and the pressures of banking work. Also, the re-engineering of financial operations contributes to increasing the effective impact in order to reach the stage of contributing to reducing. Its recommended to difficulties in some work must be alleviated in order to reduce the pressure on employees.
{"title":"The role of financial process re-engineering in alleviating the pressures of in commercial banks of Al-Muthanna","authors":"Dhurgham Aseal Kareem, Huda Abdul Hadi Obaid, Hiba Yousif Taha","doi":"10.48165/sajssh.2024.5304","DOIUrl":"https://doi.org/10.48165/sajssh.2024.5304","url":null,"abstract":"The study aims to clarify and apply the re-engineering of financial operations to reduce the pressures of banking work among workers in commercial banks. The researchers used the questionnaire as a main tool for collecting data by selecting a random sample of (250) respondents and testing the research hypotheses using descriptive and inferential statistics methods, in addition to using personal interviews and field observations as auxiliary tools in collecting data. The statistical programs (SPSS 16.16) were used. V.25; Excel V). The results of the statistical analysis showed that there is a singnificant effect and correlation between the re-engineering of financial operations and the pressures of banking work. Also, the re-engineering of financial operations contributes to increasing the effective impact in order to reach the stage of contributing to reducing. Its recommended to difficulties in some work must be alleviated in order to reduce the pressure on employees.","PeriodicalId":426776,"journal":{"name":"South Asian Journal of Social Sciences and Humanities","volume":"54 3","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-06-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141381915","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-02-04DOI: 10.48165/sajssh.2024.5112
Lu Wang, Fauzi Naeim Mohamed
This quantitative study examines the relationship between consumption functionality and green packaging dimensions among 484 consumers in China. The data was analyzed using SPSS and AMOS to test the impact of consumption functionality on product meaningfulness and willingness to purchase, as well as the mediating role of green packaging. As packaging has evolved to add functional, emotional and social value to products, influencing brand image, this study investigates the design appeal of green packaging. The aim is to determine how consumption functionality affects product meaningfulness and willingness to purchase green packaged products, and whether green packaging mediates these relationships. The variables studied include consumption functionality, product meaningfulness, willingness to purchase, and green packaging components such as symbolic, economic and altruistic values. The literature review examined prior research on the impacts of consumption functionality on product meaningfulness and purchase willingness. It also covered studies on the symbolic, economic and altruistic values of green packaging and its potential mediating effects. The results provide insights into Chinese consumer responses to green packaging, specifically the mechanisms by which consumption functionality and green packaging influence product meaningfulness and willingness to purchase. This helps marketing practitioners determine effective positioning and messaging approaches for green packaged goods. It provides guidance on tactical elements like packaging design. The findings can shape creative strategies for brands looking to leverage green packaging appeals among Chinese consumers. Further research can build on this study to deepen knowledge in this emerging area as the popularity of sustainable packaging grows.
{"title":"A Study on Design Appeal of Green Packaging in China","authors":"Lu Wang, Fauzi Naeim Mohamed","doi":"10.48165/sajssh.2024.5112","DOIUrl":"https://doi.org/10.48165/sajssh.2024.5112","url":null,"abstract":"This quantitative study examines the relationship between consumption functionality and green packaging dimensions among 484 consumers in China. The data was analyzed using SPSS and AMOS to test the impact of consumption functionality on product meaningfulness and willingness to purchase, as well as the mediating role of green packaging. As packaging has evolved to add functional, emotional and social value to products, influencing brand image, this study investigates the design appeal of green packaging. The aim is to determine how consumption functionality affects product meaningfulness and willingness to purchase green packaged products, and whether green packaging mediates these relationships. The variables studied include consumption functionality, product meaningfulness, willingness to purchase, and green packaging components such as symbolic, economic and altruistic values. The literature review examined prior research on the impacts of consumption functionality on product meaningfulness and purchase willingness. It also covered studies on the symbolic, economic and altruistic values of green packaging and its potential mediating effects. The results provide insights into Chinese consumer responses to green packaging, specifically the mechanisms by which consumption functionality and green packaging influence product meaningfulness and willingness to purchase. This helps marketing practitioners determine effective positioning and messaging approaches for green packaged goods. It provides guidance on tactical elements like packaging design. The findings can shape creative strategies for brands looking to leverage green packaging appeals among Chinese consumers. Further research can build on this study to deepen knowledge in this emerging area as the popularity of sustainable packaging grows. ","PeriodicalId":426776,"journal":{"name":"South Asian Journal of Social Sciences and Humanities","volume":"19 9","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-02-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140461845","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-02-04DOI: 10.48165/sajssh.2024.5115
Xiaoli Zhao, A. Veloo
Background: The job of university teachers often brings intensive and challenging situations and the demands of such a working environment requires the teachers to rely on various stress coping mechanism to face these challenging situations. Therefore, the present study evaluates the extent to which cognitive appraisal mediates the correlation between the stress coping strategies of these teachers and their impact on their psychological well-being. The present study explores the mediating effect of cognitive appraisal between stress-coping strategies towards adaptation to stress and psychological well-being among Chinese university teachers. Methods: The present study focuses on the population of university teachers in China and collected data through a survey questionnaire. The questionnaire is designed using items from the literature. Findings: The results indicated positive and significant impacts of co-regulation and self regulation on psychological well-being and adaptation to stress. In addition, the study supported the mediating role of coping potential and threat perception. Conclusion and Implications: The study provided insights into how both individual and interpersonal factors contribute to enhancing stress adaptation and psychological health of university teachers and adds value to the existing literature. In addition, the practical implications of the study recommend effective strategies for enhancing the well-being of teachers. Policymakers and educational institutions can benefit from the findings to foster positive work environments and support the psychological well-being of teachers.
{"title":"Cognitive Appraisal as a Mediating Effect between Stress Coping Strategies towards Adaptation to Stress and Psychological Well Being among Chinese University Teachers","authors":"Xiaoli Zhao, A. Veloo","doi":"10.48165/sajssh.2024.5115","DOIUrl":"https://doi.org/10.48165/sajssh.2024.5115","url":null,"abstract":"Background: The job of university teachers often brings intensive and challenging situations and the demands of such a working environment requires the teachers to rely on various stress coping mechanism to face these challenging situations. Therefore, the present study evaluates the extent to which cognitive appraisal mediates the correlation between the stress coping strategies of these teachers and their impact on their psychological well-being. The present study explores the mediating effect of cognitive appraisal between stress-coping strategies towards adaptation to stress and psychological well-being among Chinese university teachers. Methods: The present study focuses on the population of university teachers in China and collected data through a survey questionnaire. The questionnaire is designed using items from the literature. Findings: The results indicated positive and significant impacts of co-regulation and self regulation on psychological well-being and adaptation to stress. In addition, the study supported the mediating role of coping potential and threat perception. Conclusion and Implications: The study provided insights into how both individual and interpersonal factors contribute to enhancing stress adaptation and psychological health of university teachers and adds value to the existing literature. In addition, the practical implications of the study recommend effective strategies for enhancing the well-being of teachers. Policymakers and educational institutions can benefit from the findings to foster positive work environments and support the psychological well-being of teachers. ","PeriodicalId":426776,"journal":{"name":"South Asian Journal of Social Sciences and Humanities","volume":"16 3","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-02-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140462058","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-02-04DOI: 10.48165/sajssh.2024.5113
Zongze Kang, Dahlan Bin Abdul Ghani
Packaging design has become a critical tool for marketers and producers in the wine industry. Consumer behavior is influenced by the effectiveness of design and development strategies, and therefore the study focuses on the changes in the packaging design of Maotai wine. This study intends to explore the evolution of Maotai wine packaging design in Maotai Town, Guizhou, China, known as the production site of Maotai wine. To satisfy the objectives of the study, a qualitative study was developed so that researchers could gain an in-depth understanding of the phenomenon. Semi-structured interviews were conducted with designers and marketers in Maotai Town, Guizhou, China. This flexible approach allowed the evaluation of the perceptions of key stakeholders in the design and marketing of Maotai wine can be captured. The findings of the study offer substantial insights and strategies which can be applied to the design of culturally significant products. The findings offer insights into the overall strategy and vision used by Maotai in the packaging and preparation of Maotai wine. This study, therefore, intended to contribute to a broader understanding of the significance of packaging design along with shedding light on the factors that have impacted Maotai wine packaging design over the years, such as innovation, tradition, and consumers.
{"title":"Evolution of Maotai Wine Packaging Design in Maotai Town Guizhou China","authors":"Zongze Kang, Dahlan Bin Abdul Ghani","doi":"10.48165/sajssh.2024.5113","DOIUrl":"https://doi.org/10.48165/sajssh.2024.5113","url":null,"abstract":"Packaging design has become a critical tool for marketers and producers in the wine industry. Consumer behavior is influenced by the effectiveness of design and development strategies, and therefore the study focuses on the changes in the packaging design of Maotai wine. This study intends to explore the evolution of Maotai wine packaging design in Maotai Town, Guizhou, China, known as the production site of Maotai wine. To satisfy the objectives of the study, a qualitative study was developed so that researchers could gain an in-depth understanding of the phenomenon. Semi-structured interviews were conducted with designers and marketers in Maotai Town, Guizhou, China. This flexible approach allowed the evaluation of the perceptions of key stakeholders in the design and marketing of Maotai wine can be captured. The findings of the study offer substantial insights and strategies which can be applied to the design of culturally significant products. The findings offer insights into the overall strategy and vision used by Maotai in the packaging and preparation of Maotai wine. This study, therefore, intended to contribute to a broader understanding of the significance of packaging design along with shedding light on the factors that have impacted Maotai wine packaging design over the years, such as innovation, tradition, and consumers. ","PeriodicalId":426776,"journal":{"name":"South Asian Journal of Social Sciences and Humanities","volume":"17 3","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-02-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140462056","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-02-04DOI: 10.48165/sajssh.2024.5117
Yifeng Fang, Husaini Bin Yaacob
This research study aims to inspect the influence of ethnocentrism, animosity, product knowledge and the country of origin on the consumers’ purchase of Jingdezhen blue-and-white ceramics. The study also focuses on the moderating role of country of origin and the mediating role of product judgment. The Jingdezhen ceramics represent cultural significance and are highly renowned, thus providing a unique context to determine the factors affecting its purchase. The study focuses on the direct association between ethnocentrism, animosity, and hedonic product attributes, country of origin, and purchase intention. The study focused on the roles of familiarity and behavioral intention as moderators. Analysis for this study relies on a quantitative approach where data is collected through a questionnaire. With the use of convenience sampling to ensure feasibility and diversity of responses, data will be collected from Chinese consumers. The data was analyzed through SEM, which was applied through AMOS. The results of the study highlight that Product Judgement has insignificant impact on Animosity and Ethnocentrism, however, it has significant impact on Country of origin, and Product Knowledge. Consumer purchase intention of Jingdezhen blue-and-white ceramics was found to significantly influence Animosity, Product Knowledge, and Product Judgement, and has insignificant impact on Country of origin and Ethnocentrism. The research intends to strengthen and add value to existing literature by providing evidence into the interplay between the consumer purchase and cultural products.
{"title":"Ethnocentrism, Animosity, Knowledge and Country of Origin on Purchase of Jingdezhen Blue-And-White Ceramic","authors":"Yifeng Fang, Husaini Bin Yaacob","doi":"10.48165/sajssh.2024.5117","DOIUrl":"https://doi.org/10.48165/sajssh.2024.5117","url":null,"abstract":"This research study aims to inspect the influence of ethnocentrism, animosity, product knowledge and the country of origin on the consumers’ purchase of Jingdezhen blue-and-white ceramics. The study also focuses on the moderating role of country of origin and the mediating role of product judgment. The Jingdezhen ceramics represent cultural significance and are highly renowned, thus providing a unique context to determine the factors affecting its purchase. The study focuses on the direct association between ethnocentrism, animosity, and hedonic product attributes, country of origin, and purchase intention. The study focused on the roles of familiarity and behavioral intention as moderators. Analysis for this study relies on a quantitative approach where data is collected through a questionnaire. With the use of convenience sampling to ensure feasibility and diversity of responses, data will be collected from Chinese consumers. The data was analyzed through SEM, which was applied through AMOS. The results of the study highlight that Product Judgement has insignificant impact on Animosity and Ethnocentrism, however, it has significant impact on Country of origin, and Product Knowledge. Consumer purchase intention of Jingdezhen blue-and-white ceramics was found to significantly influence Animosity, Product Knowledge, and Product Judgement, and has insignificant impact on Country of origin and Ethnocentrism. The research intends to strengthen and add value to existing literature by providing evidence into the interplay between the consumer purchase and cultural products. ","PeriodicalId":426776,"journal":{"name":"South Asian Journal of Social Sciences and Humanities","volume":"92 ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-02-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140462137","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-02-04DOI: 10.48165/sajssh.2024.5116
Dong Shen, Husaini Bin Yaacob
Souvenirs are regarded as an integral part of the tourist experience, serving as a tangible reminiscence of a journey. Ceramic souvenirs of China reflect its rich cultural heritage and therefore, tourists tend to purchase these ceramics. The present study seeks to provide empirical evidence of the impact of authenticity and perceived value on the ceramic souvenir-repurchasing intention of tourists in China. A survey was designed to collect data from the tourist population in Hangzhou, China. The study focuses on the direct effects of authenticity, perceived value, along with the mediating effect of souvenir image and the moderating role of place identity on the ceramic souvenir-repurchasing intention. The data was analyzed through the application of SEM and CFA for evaluation of the structural relationships among the variables. The data was statistically analyzed, and the findings affirmed a significant impact of authenticity and perceived value on the ceramic souvenir-repurchasing intention of the tourists. The impact of ceramic souvenir-repurchasing intention is found to be significant on authenticity. Moreover, mediation and moderation are also proposed to be significant, showing that place identity plays an important role in developing the purchase intention of consumers. Thus, the present study provides a valuable understanding of tourist behavior and marketing strategies for the tourist industry.
纪念品被视为游客体验不可或缺的一部分,是对旅程的有形回忆。中国的陶瓷纪念品反映了其丰富的文化遗产,因此游客倾向于购买这些陶瓷纪念品。本研究旨在为真实性和感知价值对中国游客陶瓷纪念品购买意向的影响提供实证证据。本研究设计了一项调查,以收集中国杭州游客的数据。研究重点是真实性和感知价值对陶瓷纪念品购买意向的直接影响,以及纪念品形象的中介效应和地方认同的调节作用。数据分析采用了 SEM 和 CFA 方法,以评估变量之间的结构关系。对数据进行了统计分析,结果证实了真实性和感知价值对游客陶瓷纪念品购买意愿的显著影响。陶瓷纪念品购买意向对真实性的影响是显著的。此外,研究还提出了中介效应和调节效应,这表明地方认同在消费者购买意向的形成过程中发挥着重要作用。因此,本研究为旅游行业了解游客行为和营销策略提供了宝贵的资料。
{"title":"From Authenticity to Perceived Value: Role of Souvenir Image and Place Identity on Ceramic Souvenir-Repurchasing Intention","authors":"Dong Shen, Husaini Bin Yaacob","doi":"10.48165/sajssh.2024.5116","DOIUrl":"https://doi.org/10.48165/sajssh.2024.5116","url":null,"abstract":"Souvenirs are regarded as an integral part of the tourist experience, serving as a tangible reminiscence of a journey. Ceramic souvenirs of China reflect its rich cultural heritage and therefore, tourists tend to purchase these ceramics. The present study seeks to provide empirical evidence of the impact of authenticity and perceived value on the ceramic souvenir-repurchasing intention of tourists in China. A survey was designed to collect data from the tourist population in Hangzhou, China. The study focuses on the direct effects of authenticity, perceived value, along with the mediating effect of souvenir image and the moderating role of place identity on the ceramic souvenir-repurchasing intention. The data was analyzed through the application of SEM and CFA for evaluation of the structural relationships among the variables. The data was statistically analyzed, and the findings affirmed a significant impact of authenticity and perceived value on the ceramic souvenir-repurchasing intention of the tourists. The impact of ceramic souvenir-repurchasing intention is found to be significant on authenticity. Moreover, mediation and moderation are also proposed to be significant, showing that place identity plays an important role in developing the purchase intention of consumers. Thus, the present study provides a valuable understanding of tourist behavior and marketing strategies for the tourist industry. ","PeriodicalId":426776,"journal":{"name":"South Asian Journal of Social Sciences and Humanities","volume":"16 10","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-02-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140461745","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-02-04DOI: 10.48165/sajssh.2024.5114
Zhao Xin, Suhaidah Binti Tahir
Teacher performance and satisfaction is influenced through the organizational environment. Thus, this study explores the effectiveness of leadership styles in promoting teacher satisfaction, namely instructional leadership, and distributed leadership. The direct effects of instructional and distributed leadership on teacher’s job satisfaction along with the indirect effects through the mediation of reward, motivation and effectiveness were studied. The data was collected from 342 teachers employed in secondary schools of China, and the overall association among the factors was studied through the application of PLS-SEM. The findings of the study have indicated that instructional and distributed leadership styles are effective for curating the job satisfaction of teachers. Moreover, rewards, motivation, and job effectiveness were found to significantly mediate the association between leadership styles and job satisfaction. The results of the research study offer crucial implications for educational policies by demonstrating how job satisfaction among teachers can be enhanced through the implementation of appropriate leadership styles, emphasizing on reward, motivation, and effectiveness. The study suggests that development of teacher-focused policies and effective remuneration plans will lead towards satisfaction and therefore effective performance in the future.
{"title":"Ensuring Teacher’s Job Satisfaction Through Distributed and Instructional Leadership of Chinese School Principals: Mediating Role of Reward, Motivation and Effectiveness","authors":"Zhao Xin, Suhaidah Binti Tahir","doi":"10.48165/sajssh.2024.5114","DOIUrl":"https://doi.org/10.48165/sajssh.2024.5114","url":null,"abstract":"Teacher performance and satisfaction is influenced through the organizational environment. Thus, this study explores the effectiveness of leadership styles in promoting teacher satisfaction, namely instructional leadership, and distributed leadership. The direct effects of instructional and distributed leadership on teacher’s job satisfaction along with the indirect effects through the mediation of reward, motivation and effectiveness were studied. The data was collected from 342 teachers employed in secondary schools of China, and the overall association among the factors was studied through the application of PLS-SEM. The findings of the study have indicated that instructional and distributed leadership styles are effective for curating the job satisfaction of teachers. Moreover, rewards, motivation, and job effectiveness were found to significantly mediate the association between leadership styles and job satisfaction. The results of the research study offer crucial implications for educational policies by demonstrating how job satisfaction among teachers can be enhanced through the implementation of appropriate leadership styles, emphasizing on reward, motivation, and effectiveness. The study suggests that development of teacher-focused policies and effective remuneration plans will lead towards satisfaction and therefore effective performance in the future. ","PeriodicalId":426776,"journal":{"name":"South Asian Journal of Social Sciences and Humanities","volume":"23 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-02-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140462023","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}