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Analysis of the intent to purchase travel on the web 网上旅游购买意向分析
IF 2.2 Q2 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2019-01-31 DOI: 10.18089/TMS.2019.150102
G. Gemar, Ismael P. Soler, L. Meléndez
The role of the Internet in the development of global markets offers a valuable object of study. This is especially true for tourism, both because of its contribution to the Spanish economy and because its intangible nature makes the Internet the most effective distribution channel for it. To help companies differentiate their websites, this work proposed a model of purchase intention, which includes the determinants of that intention. Cluster analysis was performed on a representative sample to sort potential and current consumers of online travel into groups based on their perceptions of the factors of the model. While young consumers see purchasing tourism-related services on the Internet as easy and cost-effective, contrary results are obtained for the elderly. However, the perceived risk is relevant for most individuals. In order to optimise the benefits of e-commerce, companies must build strategies that meet the expectations of each type of client
互联网在全球市场发展中的作用提供了一个有价值的研究对象。旅游业尤其如此,既因为它对西班牙经济的贡献,也因为它的无形性质使互联网成为最有效的分销渠道。为了帮助公司区分他们的网站,这项工作提出了一个购买意愿模型,其中包括购买意愿的决定因素。对具有代表性的样本进行聚类分析,根据他们对模型因素的看法,将潜在和当前的在线旅游消费者分类。年轻消费者认为在互联网上购买旅游相关服务既方便又划算,而老年人则相反。然而,对大多数人来说,感知风险是相关的。为了优化电子商务的好处,公司必须制定满足每种类型客户期望的策略
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引用次数: 6
Pre-Games perceptions of Rio de Janeiro residents towards the 2016 Olympic Games 奥运会前里约热内卢居民对2016年奥运会的看法
IF 2.2 Q2 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2019-01-31 DOI: 10.18089/TMS.2019.150105
D. Zouain, Paola Lohmann, Kaarina Virkki, D. Turco, G. Cardoso
Between 2014 and 2016, the city of Rio de Janeiro hosted two major world sporting mega events - the FIFA World Cup and the Olympics - generating several changes in the city. This study aims to analyze the perception of residents in the city of Rio de Janeiro in the pre-Olympic period. A quantitative survey was conducted face to face with a sample of 404 residents of Rio de Janeiro, exactly one year before the Olympic Games. The data indicate that the period prior to completion of the Games was troubling for residents in view of the doubts and uncertainties regarding the possible legacy. In fact, the population suffers impacts in their routine, either by transit or by various news media that generate expectation and apprehension in the different sectors of society. The pre-Olympic period was marked by demonstrations, concern about overspending, delays of works, a great fear of suspicion about the success of the mega event, much like the pre-Cup period, but especially by a worsening of the political and economic crisis in Brazil and corruption. However, in the perception of the resident, an evident expectation is the legacy to tourism, destination and visibility in lasting improvements for tourism and sport.
2014年至2016年间,里约热内卢举办了两场大型世界体育赛事——FIFA世界杯和奥运会,给这座城市带来了一些变化。本研究旨在分析里约热内卢市居民在奥运前的感受。一项定量调查是在奥运会前整整一年,对里约热内卢的404名居民进行面对面的抽样调查。数据表明,鉴于对可能的遗产的怀疑和不确定性,奥运会结束前的一段时间对居民来说是令人不安的。事实上,人民在日常生活中受到影响,或来自过境,或来自各种新闻媒介,在社会不同部门产生期望和忧虑。在奥运会前的这段时间里,示威活动、对超支的担忧、工程延误、对这次大型赛事成功与否的怀疑的极大恐惧,就像世界杯前的那段时间一样,但尤其是巴西政治和经济危机的恶化以及腐败。然而,在居民的看法中,一个明显的期望是旅游业的遗产,目的地和旅游业和体育的持久改善的可见性。
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引用次数: 2
Competitiveness of tourist destinations: demand and performance factors 旅游目的地竞争力:需求与绩效因素
IF 2.2 Q2 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2019-01-01 DOI: 10.18089/tms.2019.150402
Carlyle Tadeu Falcão de Oliveira, D. Zouain, Luiz Alexandre Valadão Souza, André Luís Faria Duarte
The present article aims to answer whether tourists and experts have different views on factors that impact tourism at a destination. To that end, we used a qualitative approach and adopted the Critical Incident Technique, which allows respondents to express particular needs and expectations. Data were collected through open-ended questions, the answers were recorded, and notes were taken about the interviewees and relevant parts of their narrative. Data were submitted for content analysis and examined in light of the Brazilian competitiveness model. We considered 77 interviews and classified 209 critical incidents. Results showed that half of the critical incidents did not fit into the analysis categories proposed in the Brazilian competitiveness model, with nine “new categories” emerging in the process. Therefore, there is a difference of perspective between the visitor and the expert concerning what is more important about tourism at a destination.
本文旨在回答游客和专家是否对影响目的地旅游的因素有不同的看法。为此,我们采用了定性方法,并采用了关键事件技术,该技术允许受访者表达特定的需求和期望。通过开放式问题收集数据,记录答案,并记录受访者及其叙述的相关部分。提交数据进行内容分析,并根据巴西竞争力模型进行审查。我们考虑了77个访谈,并将209个关键事件分类。结果表明,一半的关键事件不适合巴西竞争力模型中提出的分析类别,在此过程中出现了9个“新类别”。因此,对于旅游目的地的什么更重要,游客和专家的观点是不同的。
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引用次数: 4
The feminization of the medical career in Brazil and work-family conflicts 巴西医疗事业的女性化与工作家庭冲突
IF 2.2 Q2 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2019-01-01 DOI: 10.18089/tms.2019.150204
Daniela Cristina Machado Tameirão, S. Nunes
This article deals, in a comparative manner from a gender perspective, with the occurrence of work-family conflicts and its antecedents, in the medical career of Brazilian professionals. The results indicate that the greater the stressors are presented at work or within the family, the greater the conflict tends to be, and the greater the social support in these two spheres, the lesser the conflict tends to be. Stressors related to work have shown themselves to be more significant than those related to the family, while social support at work is what succeeds in diminishing the effects of stressors in both spheres. Even though women have larger degrees of stress at work on average and less social support, there were no significant differences in terms of conflicts. This study contributes to a reflection on actions related to minimizing conflicts and promoting gender equality as well as the well-being of workers.
本文以比较的方式从性别角度探讨了巴西专业人员医疗生涯中工作-家庭冲突的发生及其起因。结果表明,工作压力源和家庭压力源越大,冲突倾向越大,社会支持越大,冲突倾向越小。与工作有关的压力源比与家庭有关的压力源更重要,而工作中的社会支持成功地减少了压力源在这两个领域的影响。尽管女性在工作上的平均压力更大,社会支持更少,但在冲突方面没有显著差异。这项研究有助于反思与减少冲突和促进性别平等以及工人福祉有关的行动。
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引用次数: 0
Analysis of the influence of cultural distance on the intention to visit Spain as a tourist destination 文化距离对西班牙旅游意向的影响分析
IF 2.2 Q2 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2019-01-01 DOI: 10.18089/tms.2019.150202
G. Gemar, Ismael P. Soler, Henar Villar
In the tourist sector, visiting tourists’ intention has been the subject of numerous investigations for decades. However, the determining factors of the choice of tourist destination have not been clearly defined. The culture of the country of origin has been recognised as a key element in discerning the varied behaviours that people display. In this study, the capacity of the cultural distance between the considered countries of origin and Spain, according to the model proposed by Hofstede, is evaluated to influence the intention of visiting Spain in the next years, measured as a function of the theory of planned behaviour. The results obtained allow identification of the relevant issues affecting potential tourists’ intention of visiting. Analysis of the validity and reliability of the data used yields satisfactory solutions that enable the establishment of conclusions about behavioural intentions that are very different depending on the cultural distance level of the tourist. The ability of the Hofstede model to explain the intention to visit Spain is, therefore confirmed.
在旅游领域,几十年来,游客的旅游意向一直是众多调查的主题。然而,旅游目的地选择的决定因素并没有被明确界定。人们认为,原籍国的文化是辨别人们表现出的各种行为的关键因素。在本研究中,根据Hofstede提出的模型,评估了考虑的原籍国与西班牙之间的文化距离的能力,以影响未来几年访问西班牙的意愿,作为计划行为理论的函数进行测量。所获得的结果可以识别影响潜在游客访问意图的相关问题。对所使用数据的有效性和可靠性的分析产生了令人满意的解决方案,使人们能够根据游客的文化距离水平,得出有关行为意图的结论。因此,Hofstede模型解释访问西班牙意向的能力得到了证实。
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引用次数: 1
Consumption of experiences in boutique hotels in the context of e-WOM e-WOM背景下精品酒店体验消费
IF 2.2 Q2 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2019-01-01 DOI: 10.18089/tms.2019.150203
C. Parolin, Ricardo Boeing
The postmodern society is characterized by consumers’ hedonistic behavior and values consumption of experiences as a form of differentiation and social elevation. This study aims to understand consumers’ online manifestations of experiences related to boutique hotels and motivations for engaging in electronic word-of-mouth. It is related to studies on experiential consumption and understanding of postmodern individuals. It adopts netnography as a basis for collecting data and analyzing post-consumption behavior in boutique hotels. This study conducted participant observation of online manifestations of boutique hotels’ consumers. Moreover, computermediated speech analysis, image analysis of virtually extracted data, and discourse analysis of interviews with users identified from previous interactions and online postings were conducted. This research presents a different perspective from Pine and Gilmore’s approach by utilizing the experience economy, postmodern consumer analysis, and boutique hotel concepts. It was observed that exclusivity and privacy are central elements determ ining consumers’ choice and definition of boutique hotels. However, online manifestations result in exhibitionist and paradoxical behavior.
后现代社会以消费者的享乐主义行为为特征,将体验消费视为一种差异化和社会提升的形式。本研究旨在了解消费者对精品酒店相关体验的在线表现以及参与电子口碑的动机。它与体验消费研究和对后现代个体的理解有关。它采用网络学作为收集数据和分析精品酒店消费后行为的基础。本研究对精品酒店消费者的网络表现进行了参与式观察。此外,还进行了计算机介导的语音分析,虚拟提取数据的图像分析,以及从以前的互动和在线帖子中识别的用户访谈的话语分析。本研究通过运用体验经济、后现代消费者分析和精品酒店概念,呈现出与Pine和Gilmore不同的视角。据观察,排他性和隐私性是决定消费者选择和定义精品酒店的核心因素。然而,网络表现导致了暴露主义和矛盾的行为。
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引用次数: 5
Sense and sensibility: consumers and technological brand experience 感性与感性:消费者与科技品牌体验
IF 2.2 Q2 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2018-10-31 DOI: 10.18089/TMS.2018.14406
Liana Holanda Nepomuceno Nobre, Álvaro Fabiano Pereira de Macêdo, Simone Gurgel de Brito, Valdemar Siqueira Filho
In the brand management field, studies on brand experience—considering cognitive and behavioral dimensions—analyze consumer relations with brands. The current paper analyzes consumer brand experiences aiming at identifying whether the consumption of technological brands was different than that of non-technological brands. A quantitative analysis was conducted, and data was analyzed by Confirmatory Factor Analysis and Variance Analysis (ANOVA). Four dimensions of brand experience were tested: sensorial, affective, behavioral, and intellectual. Ten selected brands were analyzed, among technological and non-technological ones. The population for this study was composed of 230 university students from the business area of a Brazilian university. Results indicate that consumers perceive a difference in their experience with technological and non-technological brands, which is primarily based on the performance of the sensorial dimensions, regarding feelings, and that of intellectual ones, regarding cognitive capacity, creativity, and problem-solving performance, which are stronger in the experience with technological brands.
在品牌管理领域,品牌体验研究——考虑认知和行为维度——分析消费者与品牌的关系。本文分析消费者的品牌体验,旨在确定科技品牌的消费是否与非科技品牌的消费不同。进行定量分析,采用验证性因子分析和方差分析(ANOVA)对数据进行分析。品牌体验的四个维度被测试:感官、情感、行为和智力。对选出的10个品牌进行了分析,包括技术品牌和非技术品牌。本研究的人群由来自巴西一所大学商科的230名大学生组成。结果表明,消费者对科技品牌和非科技品牌的体验存在差异,这主要基于感觉维度的表现,以及智力维度的表现,即认知能力、创造力和解决问题的能力,这些在科技品牌的体验中表现得更强。
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引用次数: 1
Burnout and Retaliatory Attitudes: A Study with Young Brazilian Workers 倦怠与报复态度:对巴西年轻工人的研究
IF 2.2 Q2 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2018-10-31 DOI: 10.18089/TMS.2018.14407
Kely César Martins de Paiva, T. Torres, Jefferson Rodrigues Pereira, Victor Natanael Schwetter Silveira
This study aimed to analyse how burnout variables and retaliatory attitudes are relateb in young workers. A descriptive case study was conducted with a quantitative approach, focusing on young people in two Brazilian capitals (Curitiba/PR and Porto Alegre/RS). A three-part questionnaire was applied and the sample contained 526 valid answers. For the analysis of the data, exploratory factorial analysis and structural equation modelling were conducted. Emotional exhaustion is related to the feeling of indignation at perceived injustices and the perception of justice. Low personal accomplishment is negatively related to the judgment of retaliation. This article contributed to the literature, as there are still not many articles that link the two constructs. In addition, organizations can use the results to better deal with younger workers and their peculiarities regarding burnout and retaliatory attitudes, improving the quality of life at work for their workers in general, and young people in particular.
本研究旨在分析年轻员工的倦怠变量和报复态度之间的关系。采用定量方法进行了一项描述性案例研究,重点关注巴西两个首都(库里蒂巴/PR和阿雷格里港/RS)的年轻人。采用了一份由三部分组成的问卷,样本包含526个有效答案。为了对数据进行分析,进行了探索性因子分析和结构方程建模。情绪衰竭与对所感知的不公正感到愤慨和对正义的感知有关。个人成就感低与报复判断呈负相关。这篇文章对文献做出了贡献,因为仍然没有太多的文章将这两个结构联系起来。此外,组织可以利用这些结果更好地处理年轻员工及其在倦怠和报复态度方面的特殊性,提高员工,尤其是年轻人的工作生活质量。
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引用次数: 1
A senses-based model for experiential tourism 基于感官的体验式旅游模式
IF 2.2 Q2 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2018-10-01 DOI: 10.18089/TMS.2018.14401
L. Meacci, G. Liberatore
An experience can be defined as the triggered stimulations to the senses, the heart, and the mind. Senses play a central role in our perception of the surrounding world and the experience process. Therefore, the study of sensory dimension of tourist experiences is recently pointed out as pivotal to management in the tourism industry. In particular, recent studies show that there is not a dominant sense but a successful tourism destination should attract tourists by more stimuli and provide for all the senses. In this paper, we present an innovative way to see the experience process and, according to this one, we propose an original model, based on multisensory criteria, for the evaluation and design of the touristic experience. We also show an application to this one: an example of how this model has allowed us to define authentic experiences in project youtooscany.com, focused on the territory of Fiesole and Florence (Italy). This work was written on the basis of what was presented and elaborated after the participation in 1st International Conference on Experiential Tourism, held on 9-11 October 2015 in Santorini (Greece).
体验可以定义为对感官、心灵和思想的触发性刺激。感官在我们感知周围世界和体验过程中起着核心作用。因此,旅游体验感官维度的研究是旅游业管理的关键。特别是,最近的研究表明,没有主导的感觉,但一个成功的旅游目的地应该通过更多的刺激来吸引游客,并提供所有的感官。在本文中,我们提出了一种创新的方式来看待体验过程,并在此基础上,我们提出了一个基于多感官标准的原始模型,用于旅游体验的评价和设计。我们还展示了这个模型的一个应用:一个例子,这个模型如何让我们在youtooscany.com项目中定义真实的体验,重点是菲耶索莱和佛罗伦萨(意大利)的领土。这项工作是在2015年10月9日至11日在希腊圣托里尼举行的第一届体验式旅游国际会议上提出和阐述的基础上编写的。
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引用次数: 25
Memorable Tourism Experience (MTE): a scale proposal and test 难忘旅游体验(MTE):一个规模方案与测试
IF 2.2 Q2 HOSPITALITY, LEISURE, SPORT & TOURISM Pub Date : 2018-10-01 DOI: 10.18089/TMS.2018.14402
M. D. F. Coelho, M. Gosling
This study sought to develop and test a scale to assess memorable tourism experiences (MTEs). The proposed instrument initially contained 49 tested items organised into 12 dimensions: environment, culture, relationships with companions, relationships with tourists, relationships with local agents (i.e. residents and service providers), novelty, emotions, dream, meaningfulness, refreshment, hedonism and involvement. The data were collected via a survey of 1,193 Brazilians with regular travel habits, aged 18 years or older. The data were analysed quantitatively using structural equation modelling. Statistical tests included exploratory factor analysis followed by confirmatory factor analysis. The results indicate that the scale is reliable and valid for research on MTEs, at least for the sample in question, and confirm the MTE construct’s multidimensionality, although the hedonism and involvement dimensions were shown to be unsuitable. Thus, the validity of the proposed MTE scale consisting of 35 items was confirmed, as were 10 dimensions of the second-order construct.
本研究试图开发和测试一个量表来评估难忘的旅游体验。拟议的工具最初包含49个测试项目,分为12个维度:环境、文化、与同伴的关系、与游客的关系、与当地代理人(即居民和服务提供者)的关系、新奇、情感、梦想、意义、提神、享乐主义和参与。这些数据是通过对1193名年龄在18岁或以上、有经常旅行习惯的巴西人进行调查收集的。使用结构方程模型对数据进行定量分析。统计检验包括探索性因子分析和验证性因子分析。研究结果表明,该量表对MTE的研究是可靠和有效的,至少对于所研究的样本来说是如此,并且证实了MTE结构的多维性,尽管享乐主义和涉入维度被证明是不合适的。因此,所提出的35个项目的MTE量表和10个二阶构念的效度得到了证实。
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引用次数: 19
期刊
Tourism & Management Studies
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