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The modern transformation of family governance: co-evolve of family authority and family formal institution 家族治理的现代转型:家族权威与家族正式制度的共同演化
IF 2.8 Q3 MANAGEMENT Pub Date : 2021-08-30 DOI: 10.1108/nbri-07-2020-0036
Jun Ma
PurposeThis paper aims to investigate the co-evolve relationship between informal relational governance (i.e. family involvement and personal authority) and family formal governance system in the process of growth and transformation. This co-evolve relationship is especially affected by the external institutional environment and market competition power. Thus, in the comprehensive process of deepening the reform and changing market, the modern transformation of family business means that rediscovery of unique superiority of family business and the core of this transformation is the governance of status privileges and private interests.Design/methodology/approachTo test the hypotheses, this paper uses the 9th Chinese Private Enterprise Survey in 2010. A total of 4,900 questionnaires are issued, 4,614 are recovered and the total recovery rate is 94.16%. After clean the data, the study obtained 1,239 samples. To overcome the possible existence of heteroscedasticity, this study uses the feasible generalized least squares (FGLS) to estimate the model. Besides, as for dummy dependent variables, this study uses logistics regression.FindingsThis paper makes an empirical test for the evolution of family governance driven by institutional change and organizational growth willingness in the process of growth and transformation, including a co-evolve relationship between family involvement and governance institution. Meanwhile, the empirical analysis comes to the conclusion that the institutional constraint to relational governance improves firm performance, which further promotes the modern transformation of family business governance.Practical implicationsIt is the key to transformation to the modern corporate organization that family business could beyond the intervention of the traditional nepotism, patriarchal authority and family will. The fundamental of this process is to take advantage of formal institutions to manage family power.Originality/valueThis paper discusses the modern transformation of the formal organization from the perspective of modern ideal dominant type proposed by Max Weber. Modern organization is a hybrid system of the non-personified and personified institution. The primary reason why modern organization suffered erosion and destruction is that informal institution (status and relationship network) were endowed with legal privileges and private interests in modern organization including family business. The governance of privileges and private interests has become the core issue that whether the family business could play an instrumental value and realize modern transformation successfully.
本文旨在探讨非正式关系治理(即家族涉入和个人权威)与家族正式治理系统在成长和转型过程中的共同演化关系。这种共同演化关系尤其受外部制度环境和市场竞争力的影响。因此,在深化改革和改变市场的综合过程中,家族企业的现代转型意味着对家族企业独特优势的重新发现,而这种转型的核心是对地位特权和私人利益的治理。为了检验这些假设,本文使用了2010年第9次中国民营企业调查。共发放问卷4900份,回收问卷4614份,总回收率为94.16%。在清理数据后,该研究获得了1239个样本。为了克服可能存在的异方差,本研究采用可行广义最小二乘(FGLS)对模型进行估计。此外,对于虚拟因变量,本研究采用logistic回归。本文实证检验了制度变迁和组织成长意愿驱动的家族治理在成长和转型过程中的演化,包括家族卷入与治理制度之间的共同演化关系。同时,实证分析得出,关系治理的制度约束提高了企业绩效,进一步促进了家族企业治理的现代转型。家族企业能否超越传统的裙带关系、宗法权威和家族意志的干预,是向现代企业组织转型的关键。这一过程的根本是利用正式制度来管理家族权力。原创性/价值本文从马克斯·韦伯提出的现代理想主导类型的视角探讨了形式组织的现代转型。现代组织是一种非人格化与人格化制度的混合系统。现代组织遭受侵蚀和破坏的主要原因是在包括家族企业在内的现代组织中,非正式制度(地位和关系网络)被赋予了法律特权和私人利益。特权与私人利益的治理成为家族企业能否发挥工具价值,成功实现现代化转型的核心问题。
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引用次数: 0
Publisher’s distribution channel selection of print books in a book supply chain with print and e-books 出版商在图书供应链中选择印刷图书和电子书的分销渠道
IF 2.8 Q3 MANAGEMENT Pub Date : 2021-08-21 DOI: 10.1108/nbri-04-2021-0022
Yuwen Zeng, W. Hou
PurposeThis paper aims to exam the publisher’s online distribution strategies of print books between a reselling and a marketplace channel with the coexistence of e-book. This study extends the study of channel selection to the content products industry.Design/methodology/approachBy constructing a publisher-leader Stackelberg game model, the authors investigate the publisher’s distribution strategies. The retailer holds a digital channel for e-book and reselling and marketplace channels for print books. The authors examine three-channel modes for the print book distribution: a pure reselling channel, a marketplace channel and a hybrid channel.FindingsThe results reveal that a hybrid channel always dominates a pure marketplace channel from the publisher’s perspective. Then, only when the print book’s margin cost and the marketplace’s slotting fee are not very high, the publisher prefers the hybrid to a pure reselling channel. The authors also found a Pareto zone where the hybrid channel mode improves publisher’s and retailer’s profits. Furthermore, the publisher is less likely to choose the hybrid channel as the acceptance of e-book increases. The authors also examine the situation where a publisher-authorized third-party distributor runs the marketplace channel and found the results still hold.Originality/valueThis paper fills a theoretical and practical gap for a structured analysis of the content providers’ online distribution channel selection of the physical products and digital products. Different from previous related studies, this study focuses on analyzing physical products’ channel strategies and finds physical products’ cost plays a crucial role in the content provider’s channel decision.
目的本文旨在检验在电子书共存的情况下,出版商在转售和市场渠道之间的印刷书籍在线分销策略。本研究将渠道选择的研究扩展到内容产品行业。设计/方法论/方法通过构建出版商领导者Stackelberg游戏模型,作者调查了出版商的分销策略。这家零售商拥有电子书的数字渠道,以及印刷书籍的转售和市场渠道。作者考察了印刷品分销的三种渠道模式:纯转售渠道、市场渠道和混合渠道。结果表明,从出版商的角度来看,混合渠道总是主导着纯市场渠道。然后,只有当印刷书的利润成本和市场的入场费不是很高时,出版商才更喜欢混合渠道,而不是纯粹的转售渠道。作者还发现了一个帕累托区域,其中混合渠道模式提高了出版商和零售商的利润。此外,随着电子书接受度的提高,出版商不太可能选择混合渠道。作者还研究了出版商授权的第三方分销商运营市场渠道的情况,发现结果仍然有效。原创性/价值本文填补了对内容提供商对实体产品和数字产品的在线分销渠道选择进行结构化分析的理论和实践空白。与以往的相关研究不同,本研究侧重于分析实体产品的渠道策略,发现实体产品的成本在内容提供商的渠道决策中起着至关重要的作用。
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引用次数: 0
Why do micro and small merchants use mobile payment systems? A grounded theory study in China 为什么微型和小型商户使用移动支付系统?中国扎根理论研究
IF 2.8 Q3 MANAGEMENT Pub Date : 2021-08-20 DOI: 10.1108/nbri-11-2020-0061
Xiaogang Chen, Shu Li, Libo Su, Ting Huang
PurposeThis study aims to reveal the decision-making process that micro and small merchants (MSMs) may go through when deciding on the mobile payment system (MPS) adoption and usage and explore how relevant factors may impact this process.Design/methodology/approachThis paper uses the grounded theory approach. Specifically, this paper conducts individual, semi-structured interviews with MSMs in China. Each interview was focused on an MSM’s decisions on initial adoption and continued use of MPSs. The paper then coded the interviews to derive conceptual categories and integrated the categories to form a cohesive framework to explain how MSMs make decisions on MPS adoption and usage.FindingsMSMs make decisions on MPS adoption and usage in three phases: first, due to variations in social and economic surroundings, some merchants develop intentions to adopt MPSs, whereas others do not. Second, merchants developing adoption intentions in phase one have to select which MPS brands to adopt and then begin using them. The brand value affects their selection. Finally, the use of MPSs of their initial choice has consequences for business operations. Merchants with different levels of personal innovativeness evaluate the consequences differently. Satisfied merchants continue using the initial MPSs, while dissatisfied merchants switch to other brands.Originality/valueThe findings first give a more complete depiction of how MSMs make MPS adoption and usage decisions; second show that MSMs’ MPS adoption intention is solely influenced by pro-mobile-payment surroundings and explain what constitutes pro-mobile-payment surroundings and through what mechanisms the surroundings influence adoption intentions; third reveals that selecting which MPS brand to adopt is an important decision phase; fourth explain both why merchants may continue using MPSs and why they may switch from one MPS brand to another.
目的本研究旨在揭示微型和小型商户在决定采用和使用移动支付系统时可能经历的决策过程,并探讨相关因素如何影响这一过程。设计/方法论/方法本文采用扎根理论方法。具体而言,本文对中国的中小微企业进行了个人的半结构化访谈。每次访谈的重点都是男男性行为者对初次采用和继续使用MPS的决定。然后,论文对访谈进行编码,得出概念类别,并整合这些类别,形成一个连贯的框架,解释MSM如何就MPS的采用和使用做出决定。FindingsMSM分三个阶段决定MPS的采用和使用:首先,由于社会和经济环境的变化,一些商家有意采用MPS,而另一些商家则没有。其次,在第一阶段制定采用意向的商家必须选择采用哪些MPS品牌,然后开始使用它们。品牌价值影响他们的选择。最后,他们最初选择的MPS的使用会对业务运营产生影响。具有不同个人创新水平的商人对后果的评价不同。满意的商家继续使用最初的MPS,而不满意的商家则转向其他品牌。原创性/价值研究结果首先更全面地描述了MSM如何制定MPS采用和使用决策;其次,MSM的MPS采用意愿仅受支持移动支付的环境的影响,并解释了支持移动支付环境的构成以及环境通过什么机制影响采用意愿;第三,选择采用哪一个MPS品牌是一个重要的决策阶段;第四,解释为什么商家可以继续使用MPS,以及为什么他们可以从一个MPS品牌切换到另一个品牌。
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引用次数: 1
Financing and supervisory effects of credit ratings: evidence from mergers and acquisitions 信用评级的融资和监管效应:来自并购的证据
IF 2.8 Q3 MANAGEMENT Pub Date : 2021-08-16 DOI: 10.1108/nbri-04-2021-0030
Qianying Xu, Yuhui Wu, Lingling Zhai
PurposeThe purpose of this paper is to examine how credit ratings affect corporate financial behavior from the perspective of merger and acquisition (M&A) decisions. The goal is to test the financing and supervisory effects of credit ratings and study the economic consequences of credit ratings in the context of China.Design/methodology/approachUsing a sample of Chinese A-share listed companies over the 2008–2017 period, this paper empirically examines the effect of credit ratings on firms’ M&A decisions. The authors used a probit model for regression when they tested the effect of credit rating on M&A likelihood and a tobit model when they tested the effect of credit rating on M&A intensity.FindingsFirst, rated enterprises tend to make more acquisitions compared with non-rated enterprises, consistent with the hypothesis that credit ratings alleviate financing constraints. Second, high-rated enterprises are more cautious toward M&As due to concerns about preserving their ratings, which indicates that credit ratings also play a supervisory role in the M&A process. Additional tests show that enterprises reduce M&A activity after a rating downgrade to avoid further deterioration in their ratings; this further supports the supervisory role of credit ratings.Originality/valueThis paper adds incremental evidence to the literature on the impact of credit ratings on corporate financial behavior and extends the literature on the factors influencing M&As. The authors provided empirical evidence from emerging capital markets for the financing and supervisory effects of credit ratings and provided theoretical guidance for promoting the stable, long-term development of China’s credit rating industry.
本文的目的是从并购决策的角度来研究信用评级对企业财务行为的影响。目的是测试信用评级的融资和监管效果,并研究信用评级在中国背景下的经济后果。本文以2008-2017年中国a股上市公司为样本,实证检验了信用评级对企业并购决策的影响。笔者在检验信用评级对并购可能性的影响时采用probit模型进行回归,在检验信用评级对并购强度的影响时采用tobit模型进行回归。第一,与未评级企业相比,评级企业倾向于进行更多的收购,这与信用评级缓解融资约束的假设一致。其次,高评级企业出于对保持其评级的考虑,对并购更加谨慎,这表明信用评级在并购过程中也起到了监督作用。额外的测试表明,企业在评级下调后减少并购活动,以避免其评级进一步恶化;这进一步支持了信用评级的监管作用。原创性/价值本文在信用评级对企业财务行为影响的文献基础上增加了增量证据,并对并购影响因素的文献进行了拓展。为信用评级的融资效应和监管效应提供了来自新兴资本市场的实证证据,为促进中国信用评级行业的稳定、长期发展提供了理论指导。
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引用次数: 2
The status and future trends of Chinese leadership research: a bibliometric approach 中国领导力研究的现状与未来趋势:文献计量学方法
IF 2.8 Q3 MANAGEMENT Pub Date : 2021-08-16 DOI: 10.1108/nbri-03-2021-0016
Mengxi Yang, Wansi Chen, Cheng Xu, Q. Zhou, Baiyin Yang
PurposeChina after 1949, especially since entering the 21st century, significant progress has been made in leadership research under Chinese context. However, so far there has been no systematic review and prospect of China's leadership research in the past 70 years. Therefore, with the help of scientific visualization software Citespace, this paper analyzes the research papers on leadership in the context of China from the top international journals of management science and applied psychology (1949–2018), supplemented and verified the previous research conclusions based on qualitative review, and quantitatively demonstrated the research evolution of leadership field.Design Methodology ApproachUsing a scientific visualization tool CiteSpace and 145 international leadership works, which were published in 64 top international journals and collected from the Web of Science database, and 852 domestic works which were published in 28 top domestic journals and collected from the CNKI database from 1949 to 2018, we draws keyword co-occurrence knowledge graph and keyword strategy map to visualize the landscape and evolution of leadership research and analyze the hot topics and research trends in the field of leadership.FindingsThe research found that: (1) Before 2002, there were only 7 articles published in 64 international top journal, mainly focusing on Western leadership theories such as transformational, cross-cultural comparison and the adaptability in Chinese context; (2) From 2003 to 2012, scholars had begun to introduce mainstream quantitative research paradigm in international academic community; (3) From 2013 to 2018, researches tended to be synchronized, with 461 and 99 papers published respectively. How emerging leaderships (such as ethical leadership) affect on various emerging outcome variables (such as creativity, voice behavior, unethical pro-organizational behavior etc.) is hot topic for future research.Originality ValueDifferent from the previous qualitative reviews on organizational culture research, this paper, for the first time, uses bibliometric research methods to systematically analyze the evolution path of leadership research during the 70 years of China(1949–2018, and puts forward the future research prospects.
目的1949年以后的中国,特别是进入21世纪以来,领导研究在中国背景下取得了重大进展。然而,到目前为止,还没有对中国过去70年的领导力研究进行系统的回顾和展望 年。因此,本文借助科学可视化软件Citespace,分析了国际顶级管理科学与应用心理学期刊(1949–2018)关于中国背景下领导力的研究论文,并在定性综述的基础上对前人的研究结论进行了补充和验证,并定量论证了领导力领域的研究进展。设计方法论方法使用科学可视化工具CiteSpace和145篇发表在64种顶级国际期刊上并从Web of Science数据库中收集的国际领导力作品,以及1949年至2018年在28种顶级国内期刊上发表并从CNKI数据库中收集到的852篇国内作品,我们绘制了关键词共现知识图谱和关键词策略图谱,直观地展示了领导力研究的格局和演变,并分析了领导力领域的热门话题和研究趋势。研究发现:(1)2002年以前,在64家国际顶级期刊上发表的文章只有7篇,主要集中在西方领导理论,如变革型、跨文化比较和中国语境下的适应性;(2) 从2003年到2012年,学者们开始在国际学术界引入主流的定量研究范式;(3) 从2013年到2018年,研究趋于同步,分别发表了461篇和99篇论文。新兴领导者(如道德领导力)如何影响各种新兴的结果变量(如创造力、声音行为、不道德的亲组织行为等)是未来研究的热点。与以往对组织文化研究的定性综述不同,本文首次采用文献计量学研究方法,系统地分析了70年代领导研究的演变路径 并对未来的研究前景进行了展望。
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引用次数: 1
How cultural distance affects the formation of international strategic alliance – an explanation of the transaction costs theory 文化距离对国际战略联盟形成的影响——对交易成本理论的解释
IF 2.8 Q3 MANAGEMENT Pub Date : 2021-08-04 DOI: 10.1108/nbri-04-2021-0026
Mingxin Xiong, Tao Wang, Peng Zhao
PurposeBased on the transaction cost theory, this paper aims to investigate the impact of cultural distance on international strategic alliance formation and its underlying mechanisms.Design/methodology/approachThis paper uses the investment of foreign firms in the Chinese Venture Capital market as an empirical background, Obtaining VC data from Zero2IPO Private Equity, CVsource Investment Database (2001–2015). This paper chooses the Logit regression method, according to Lind’s three-step method to test the inverted U-shaped relationship.FindingsThe empirical analysis of foreign venture capital firms invested in China revealed that there is an inverted U-shaped relationship between cultural distance and the possibility of international strategic alliances. This relationship is the result of two opposing mechanisms, which are the need and the feasibility of international strategic alliances. In addition, this study further examined the moderating effects of social embeddedness and social reputation, revealing the boundary effects on the complex relationship between cultural distance and possible international strategic alliance formation.Originality/valueThis study focuses on cultural difference, which is a key factor leading to a firm’s transaction costs. Based on the transaction cost theory, this paper investigates the impact of cultural distance on international strategic alliance formation and its underlying mechanisms.
目的基于交易成本理论,研究文化距离对国际战略联盟形成的影响及其潜在机制。设计/方法论/方法本文以外国公司在中国风险投资市场的投资为实证背景,从清科私募股权、CVsource投资数据库(2001-2015)中获得风险投资数据。本文选择Logit回归方法,根据Lind的三步法检验倒U型关系。研究发现,对在华投资的外国风险投资公司的实证分析表明,文化距离与国际战略联盟的可能性之间存在倒U型关系。这种关系是两种对立机制的结果,这两种机制是国际战略联盟的必要性和可行性。此外,本研究进一步考察了社会嵌入性和社会声誉的调节作用,揭示了文化距离与可能的国际战略联盟形成之间复杂关系的边界效应。创意/价值本研究关注的是文化差异,这是导致企业交易成本的关键因素。基于交易成本理论,研究了文化距离对国际战略联盟形成的影响及其潜在机制。
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引用次数: 3
Does negative information in MD&A can reduce stock crash risk? MD&A中的负面信息是否可以降低股票崩盘风险?
IF 2.8 Q3 MANAGEMENT Pub Date : 2021-08-02 DOI: 10.1108/nbri-04-2021-0027
Jianmai Liu
PurposeAs an important part of the disclosure of listed companies' annual reports, MD&A will disclose some "bad news" about the company. The purpose of this paper is to study whether such "bad news" can reduce information asymmetry and alleviate the risk of stock price crash remains to be seen.Design/methodology/approachBased on the sample of A-share listed companies from 2007 to 2016, the authors examine whether the negative information in MD&A could reduce stock price crash risk.FindingsIt is found that the negative information in MD&A does not reduce future crash, which indicates that the negative information in MD&A does not alleviate the information asymmetry. Further, it is also found this is due to the low readability of negative information which leads to the negative information not successfully released into the market timely. Only highly readable negative information can alleviate information asymmetry and suppress crash risk. In addition, the authors also find in the companies with more investor surveys negative tone is negatively correlated with crash risk, which means that investor surveys could help investors interpret the negative information in MD&A and alleviate stock price crash risk.Practical implicationsThe practical significance of this article: this paper suggests that investors should carefully identify the quality of negative information in MD&A and pay attention to other quality characteristics besides credibility. This paper suggests that the regulator should pay attention not only to whether to disclose and the amount of disclosure but also to the quality of information disclosure, such as readability, so as to restrict management's strategic behavior in information disclosure.Originality/valueFirst, different from previous studies on the impact of information disclosure on crash risk, this paper directly explores the impact of information in MD&A on stock price crash risk from the perspective of negative information disclosure that management most want to hide. It supplements the literature on the impact of information disclosure on stock price crash risk. Second, this paper studies the interaction between information tone and readability and its impact on the risk of stock price crash. Some studies believe that the credibility of negative news is higher and investors' reaction may be stronger. However, this paper finds that the disclosure of negative information may not be absorbed by the market because of the low readability. Third, this paper finds that investor surveys can help information users to interpret negative information and alleviate the risk of stock price crash, which shows that information disclosure of different channels will complement each other and improve information efficiency. Therefore, it advocates different information disclosure channels which has important practical significance for improving market pricing efficiency and reducing investment decision-making risk.
目的并购作为上市公司年报披露的重要组成部分,会披露公司的一些“坏消息”。本文的目的是研究这种“坏消息”是否能减少信息不对称,缓解股价暴跌的风险,还有待观察。设计/方法/方法基于2007-2016年A股上市公司的样本,研究MD&A中的负面信息是否可以降低股价暴跌风险。研究发现,并购中的负面信息并不能减少未来的崩溃,这表明并购中的消极信息并不能缓解信息不对称。此外,还发现这是由于负面信息的可读性低,导致负面信息不能及时成功地发布到市场上。只有可读性强的负面信息才能缓解信息不对称,抑制撞车风险。此外,作者还发现,在投资者调查较多的公司中,负面基调与崩盘风险呈负相关,这意味着投资者调查可以帮助投资者解读MD&A中的负面信息,缓解股价崩盘风险。本文的现实意义:本文建议投资者应仔细识别并购中负面信息的质量,并注意可信度之外的其他质量特征。本文建议,监管机构不仅要关注是否披露和披露的数量,还要关注信息披露的可读性等质量,以约束管理层在信息披露中的战略行为。独创性/价值首先,与以往关于信息披露对股价暴跌风险影响的研究不同,本文从管理层最想隐藏的负面信息披露的角度,直接探讨了并购中的信息对股价崩盘风险的影响。它补充了有关信息披露对股价暴跌风险影响的文献。其次,本文研究了信息语气与可读性之间的相互作用及其对股价暴跌风险的影响。一些研究认为,负面新闻的可信度更高,投资者的反应可能更强。然而,本文发现,负面信息的披露可能由于可读性低而无法被市场吸收。第三,本文发现投资者调查可以帮助信息用户解读负面信息,缓解股价暴跌风险,这表明不同渠道的信息披露将相辅相成,提高信息效率。因此,倡导不同的信息披露渠道,对提高市场定价效率、降低投资决策风险具有重要的现实意义。
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引用次数: 2
Gamification and customer experience: the mediating role of brand engagement in online grocery retailing 游戏化与顾客体验:在线杂货零售中品牌参与的中介作用
IF 2.8 Q3 MANAGEMENT Pub Date : 2021-07-26 DOI: 10.1108/nbri-07-2020-0041
Mona Jami Pour, Khadije Rafiei, Monireh Khani, Atena Sabrirazm
PurposeIn recent years, the concept of gamification is one of the fastest-growing trends in the field of marketing to persuade, motivate and manipulate customer behavior. The application of gamification has become a priority for marketers as a new way of exploiting customers. Despite the increasing use of gamification mechanisms in marketing activities, there remain limitations. Although there is extensive literature in the field of customer experience and gamification, few studies have empirically examined how gamification influences customer experience by considering the mediating role of brand engagement in the online retailing context.Design/methodology/approachTo obtain this aim, a cross-sectional survey was used. The statistical population was customers of online grocery retailers. The convenience sampling technique was used as a sampling technique. Out of 402 received questionnaires, 384 were selected for analysis. Structural equation modeling approach was applied to test the research hypotheses using AMOS 24 and SPSS 22 software.FindingsThe results indicated that all research hypotheses were supported. Gamification has a significant and positive impact on customer experience, gamification has a positive and significant effect on user customer brand engagement and customer brand engagement has a positive and significant impact on customer experience. Also, it revealed that customer brand engagement mediates between gamification and customer experience.Originality/valueA review of the digital marketing literature reveals that there are few empirical studies, which adequately examined significant effective factors of customer experience in online grocery retailing; despite, the majority of researchers consider customer experience as the most important concept in digital marketing. The main contribution of this study is to examine the role of gamification on customer experience through the mediating role of customer engagement in the online grocery context. It adds value to the digital marketing and online retailing literature by providing new insight about determinants of customer experience in online grocery.
目的近年来,游戏化的概念是市场营销领域发展最快的趋势之一,目的是说服、激励和操纵客户行为。游戏化的应用已经成为营销人员开发客户的一种新方式。尽管在营销活动中越来越多地使用游戏化机制,但仍然存在局限性。尽管在客户体验和游戏化领域有大量文献,但很少有研究通过考虑品牌参与在在线零售环境中的中介作用来实证检验游戏化如何影响客户体验。设计/方法/方法为了达到这一目的,采用了横断面调查。统计人群是在线杂货零售商的顾客。采用方便抽样技术作为抽样技术。在收到的402份问卷中,有384份被选中进行分析。采用结构方程建模方法,使用AMOS 24和SPSS 22软件对研究假设进行检验。结果表明,所有的研究假设都得到了支持。游戏化对客户体验有着显著而积极的影响,游戏化对用户-客户品牌参与有着积极而显著的影响,客户品牌参与对客户体验也有着积极且显著的影响。此外,它还揭示了客户品牌参与在游戏化和客户体验之间起中介作用。原创性/价值对数字营销文献的回顾表明,很少有实证研究充分检验了在线杂货零售中顾客体验的重要有效因素;尽管如此,大多数研究人员认为客户体验是数字营销中最重要的概念。本研究的主要贡献是通过顾客参与在在线杂货店环境中的中介作用来检验游戏化对顾客体验的作用。它通过提供关于在线杂货店客户体验决定因素的新见解,为数字营销和在线零售文献增加了价值。
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引用次数: 8
An empirical analysis of the moderating effect of consumer skepticism between social value orientations and green advertising effectiveness 消费者怀疑对社会价值取向和绿色广告有效性调节作用的实证分析
IF 2.8 Q3 MANAGEMENT Pub Date : 2021-07-16 DOI: 10.1108/NBRI-01-2021-0004
Muhammad Ali, U. Hassan, Ishamuddin Mustapha, S. Osman
PurposeThe purpose of this study is to add a reliable factor that can contribute theoretically and methodologically to explain prosocial and proself behaviors. The study also signifies that green advertising approaches enable the consumer to develop an intention for green purchases. The basic idea is to investigate consumer social orientations and align them with green advertising initiatives to elicit the desired response as green purchase to manifest environmentally conscious behavior.Design/methodology/approachThe empirical analysis is based on data collection through questionnaires. Data is analyzed through structural equation modeling to assess the relationship of constructs.FindingsThe results of the study are empirically drawn through the measurement of relationships among consumer skepticism and the effectiveness of green advertising initiatives. Mediation of proself and prosocial orientation exists for public self-awareness but does not exist for benefit distance. Consumer skepticism moderates the relationship between prosocial orientation and green advertising effectiveness (GAE) but has no moderation between proself orientation and GAE.Originality/valueThe limitation of conventional prosocial theory does not explain the environmental behaviors driven by proself orientations. Hence, the addition of factors such as public awareness and social benefit distance coupled with signaling theory with foundations on theory of planned behavior and norm activation model to explain environmental conservation add an element of originality to the existing literature.Contribution to ImpactThe contribution of this study is the incorporation of social orientations as the antecedent for consumer behavior in an environmental context particularly as a response to green advertising initiatives to purchase green products. The use of theory of planned behavior in conjunction with the norm activation model and signaling theory adds to the literary bank.
目的本研究的目的是增加一个可靠的因素,可以在理论和方法上贡献解释亲社会行为和自我行为。研究还发现,绿色广告方式能促使消费者产生绿色购买的意向。基本的想法是调查消费者的社会取向,并将其与绿色广告倡议相结合,以引出绿色购买的预期反应,以体现环保意识的行为。设计/方法/方法实证分析的基础是通过问卷调查收集数据。通过结构方程模型对数据进行分析,以评估构念之间的关系。研究结果通过测量消费者怀疑主义与绿色广告倡议的有效性之间的关系得出实证研究结果。自我和亲社会取向对公众自我意识存在中介作用,对利益距离不存在中介作用。消费者怀疑对亲社会取向与绿色广告效果之间的关系有调节作用,而对专业取向与绿色广告效果之间没有调节作用。传统亲社会理论的局限性并不能解释由专业取向驱动的环境行为。因此,加入公众意识和社会利益距离等因素,结合以计划行为理论和规范激活模型为基础的信号理论来解释环境保护,为现有文献增加了原创性元素。对影响的贡献本研究的贡献在于将社会取向作为环境背景下消费者行为的先决条件,特别是作为对购买绿色产品的绿色广告倡议的反应。计划行为理论结合规范激活模型和信号理论的使用增加了文献库。
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引用次数: 3
Stock option, contract elements design and corporate innovation output – an analyse based on risk-taking and performance-based incentives 股票期权、合同要素设计和企业创新产出——基于风险承担和绩效激励的分析
IF 2.8 Q3 MANAGEMENT Pub Date : 2021-07-16 DOI: 10.1108/NBRI-09-2020-0045
Q. Shi, Shufang Xiao, Kai-Lin Chang, Jiaying Wu
PurposeWith the accelerated technological advancement, innovation has become a critical factor, which affects the core competitiveness of a company. However, studies about the relationship between internal stock option mechanisms and innovation productivity remain limited. Therefore, this paper aims to examine the impact of stock options and their elements design on innovation output from an internal mechanism perspective.Design/methodology/approachUsing a sample of 302 stock option incentive plans announced and implemented between 2006 and 2016, this study uses the propensity score matching and difference-in-difference model to find out whether the implementation of stock options improves the innovation outputs of enterprises.FindingsBased on the statistical analysis, it is concluded that: stock options can stimulate corporate innovation; a stock option may drive innovation outputs through two ways, performance-based incentives and risk-taking incentives, with the latter one playing a more dominant role and the risk-taking incentives of stock options, could be optimised when the non-executives granting proportion is larger, the granting range is limited, the incentive period is longer, the exercisable proportion is increasing, the price-to-strike ratio is lower and relatively loose performance assessment criteria are applied.Originality/valueThe conclusion reached in the study may provide valuable information to listed firms in designing and implementing the stock option plans.
目的随着技术进步的加快,创新已成为影响企业核心竞争力的关键因素。然而,关于内部股票期权机制与创新生产率之间关系的研究仍然有限。因此,本文旨在从内部机制的角度考察股票期权及其要素设计对创新产出的影响。设计/方法论/方法本研究以2006年至2016年期间宣布和实施的302项股票期权激励计划为样本,采用倾向得分匹配和差异中的差异模型来了解股票期权的实施是否提高了企业的创新产出。通过统计分析发现:股票期权能够刺激企业创新;股票期权可以通过两种方式驱动创新产出,即基于绩效的激励和风险承担激励,后者发挥更大的主导作用,当非高管授予比例更大、授予范围有限、激励期限更长、可行使比例增加时,股票期权的风险承担激励可以得到优化,价格与执行比率较低,并且应用相对宽松的性能评估标准。创新性/价值研究得出的结论可能为上市公司设计和实施股票期权计划提供有价值的信息。
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引用次数: 3
期刊
Nankai Business Review International
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