Pub Date : 2024-07-22DOI: 10.1177/14673584241266753
Gang Li, Azyk Orozonova
Rural tourism serves as a pivotal catalyst for rural revitalization, with its trajectory influenced by diverse factors within tourist destinations. This study aims to refine the analysis of tourists’ engagement in rural tourism dimensions by leveraging perceived value theory. Focusing on the rural tourism unit of Zhengzhou, this paper employs a four-dimensional approach encompassing service perception, ecological perception, product perception, and tourists’ participation. Utilizing a Likert five-level scale questionnaire distributed in June to July 2023 and employing structural equation modelling (SEM), the study examines the interplay between tourists’ perceptions and their contribution to rural tourism participation. Findings underscore the importance of integrating perceived value theory into rural tourism analysis, enhancing understanding of key influencing factors. Notably, tourists exhibit a heightened perception of environmental quality, with service perception significantly influencing participation. Conversely, while a positive correlation exists between product and ecological perceptions, its impact on participation is comparatively weaker. These insights carry practical implications for enhancing rural tourism services and fostering greater tourist participation, thus bolstering rural revitalization efforts. This study addresses a gap in prior research by developing and validating a comprehensive model that explores the perception-participation dynamics in rural tourism contexts.
{"title":"Rural tourism perception factors: A case study in the Zhengzhou region","authors":"Gang Li, Azyk Orozonova","doi":"10.1177/14673584241266753","DOIUrl":"https://doi.org/10.1177/14673584241266753","url":null,"abstract":"Rural tourism serves as a pivotal catalyst for rural revitalization, with its trajectory influenced by diverse factors within tourist destinations. This study aims to refine the analysis of tourists’ engagement in rural tourism dimensions by leveraging perceived value theory. Focusing on the rural tourism unit of Zhengzhou, this paper employs a four-dimensional approach encompassing service perception, ecological perception, product perception, and tourists’ participation. Utilizing a Likert five-level scale questionnaire distributed in June to July 2023 and employing structural equation modelling (SEM), the study examines the interplay between tourists’ perceptions and their contribution to rural tourism participation. Findings underscore the importance of integrating perceived value theory into rural tourism analysis, enhancing understanding of key influencing factors. Notably, tourists exhibit a heightened perception of environmental quality, with service perception significantly influencing participation. Conversely, while a positive correlation exists between product and ecological perceptions, its impact on participation is comparatively weaker. These insights carry practical implications for enhancing rural tourism services and fostering greater tourist participation, thus bolstering rural revitalization efforts. This study addresses a gap in prior research by developing and validating a comprehensive model that explores the perception-participation dynamics in rural tourism contexts.","PeriodicalId":47333,"journal":{"name":"Tourism and Hospitality Research","volume":null,"pages":null},"PeriodicalIF":3.5,"publicationDate":"2024-07-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141737148","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-07-20DOI: 10.1177/14673584241263009
Ka Leong Chong
This study explores the perspectives of luxury hotel managers regarding the adoption of TikTok as a brand communication tool. Through qualitative analysis, key decision-makers articulate their nuanced viewpoints, concerns, and aspirations regarding TikTok integration into branding strategies. The findings reveal that luxury hotel managers perceive TikTok’s universal appeal, positive user engagement, and cost-effectiveness as advantageous for reaching diverse audiences. However, they also recognize the challenge of maintaining consistent brand representation and controlling negative impacts due to the platform’s potential for virality. Creativity and novelty emerge as crucial elements for effective brand communication, highlighting the importance of innovative storytelling and visually captivating presentations. Moreover, targeted engagement and brand affinity are emphasized, underscoring the significance of tailored messaging and loyalty-building initiatives. Nevertheless, challenges arise in aligning luxury with TikTok’s perceived mass-market association, necessitating finesse to navigate the tension between accessibility and exclusivity. Overall, this study sheds light on the complex process of cultivating upscale vibes on TikTok and the strategic shift required to redefine luxury narratives on a platform known for its broad user base. The practical insights offered here are valuable for luxury hotel managers, marketers, and researchers seeking to understand TikTok’s role in luxury brand communication.
{"title":"Exploring managerial perspectives in TikTok adoption for luxury hotel brand communication","authors":"Ka Leong Chong","doi":"10.1177/14673584241263009","DOIUrl":"https://doi.org/10.1177/14673584241263009","url":null,"abstract":"This study explores the perspectives of luxury hotel managers regarding the adoption of TikTok as a brand communication tool. Through qualitative analysis, key decision-makers articulate their nuanced viewpoints, concerns, and aspirations regarding TikTok integration into branding strategies. The findings reveal that luxury hotel managers perceive TikTok’s universal appeal, positive user engagement, and cost-effectiveness as advantageous for reaching diverse audiences. However, they also recognize the challenge of maintaining consistent brand representation and controlling negative impacts due to the platform’s potential for virality. Creativity and novelty emerge as crucial elements for effective brand communication, highlighting the importance of innovative storytelling and visually captivating presentations. Moreover, targeted engagement and brand affinity are emphasized, underscoring the significance of tailored messaging and loyalty-building initiatives. Nevertheless, challenges arise in aligning luxury with TikTok’s perceived mass-market association, necessitating finesse to navigate the tension between accessibility and exclusivity. Overall, this study sheds light on the complex process of cultivating upscale vibes on TikTok and the strategic shift required to redefine luxury narratives on a platform known for its broad user base. The practical insights offered here are valuable for luxury hotel managers, marketers, and researchers seeking to understand TikTok’s role in luxury brand communication.","PeriodicalId":47333,"journal":{"name":"Tourism and Hospitality Research","volume":null,"pages":null},"PeriodicalIF":3.5,"publicationDate":"2024-07-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141737147","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-06-24DOI: 10.1177/14673584241264776
Luís Pacheco, Makhabbat Ramazanova, João M. S. Carvalho, Sónia Nogueira, Marília Durão
User-generated content and online reviews have become a prominent source of information for tourists in the last couple of decades. At the same time, hospitality firms show an increasing concern with environmental practices, in line with customers’ changes of attitude and awareness of their environmental footprint. This paper analyses the content of reviews posted on TripAdvisor by guests staying in a large sample of environmentally certified hotels. The objective is to find out if sustainability concerns are present in guests’ reviews and identify the most important sustainability attributes. Using the Maxqda and Leximancer software, 1748 reviews from 95 Portuguese hotels were analysed; the content analysis evidences that guests’ predominant themes regarding their experiences are mostly common and independent of the category, average review, or type of travel. Eco-issues are primarily absent from the reviews. Although all analysed hotels are ‘eco-certified’, that label does not seem to be associated with guests’ attitudes and concerns. The results have relevant implications for hospitality managers.
{"title":"How do guests evaluate eco-certified hotels? An analysis of guests’ reviews of Portuguese hotels","authors":"Luís Pacheco, Makhabbat Ramazanova, João M. S. Carvalho, Sónia Nogueira, Marília Durão","doi":"10.1177/14673584241264776","DOIUrl":"https://doi.org/10.1177/14673584241264776","url":null,"abstract":"User-generated content and online reviews have become a prominent source of information for tourists in the last couple of decades. At the same time, hospitality firms show an increasing concern with environmental practices, in line with customers’ changes of attitude and awareness of their environmental footprint. This paper analyses the content of reviews posted on TripAdvisor by guests staying in a large sample of environmentally certified hotels. The objective is to find out if sustainability concerns are present in guests’ reviews and identify the most important sustainability attributes. Using the Maxqda and Leximancer software, 1748 reviews from 95 Portuguese hotels were analysed; the content analysis evidences that guests’ predominant themes regarding their experiences are mostly common and independent of the category, average review, or type of travel. Eco-issues are primarily absent from the reviews. Although all analysed hotels are ‘eco-certified’, that label does not seem to be associated with guests’ attitudes and concerns. The results have relevant implications for hospitality managers.","PeriodicalId":47333,"journal":{"name":"Tourism and Hospitality Research","volume":null,"pages":null},"PeriodicalIF":3.5,"publicationDate":"2024-06-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141509221","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-05-31DOI: 10.1177/14673584241257085
Damien Bazin, Augendra Bhukuth, Marija Dragasevic, Qausya Faviandhani
This article conceptually examines the coherence of the halal tourism model on Lombok Island. The arguments presented are based on discussions with local government officials and tourism industry professionals (85 were interviewed) and an extensive literature review. We analyze the development of a Sharia-compliant economic model based on the creation of halal tourism. Lombok Island serves as a case study due to the government’s active promotion of halal tourism as a foundation for its Sharia-compliant economic development model. The development of honeymoon halal tourism is presented as an inclusive approach that integrates other industries. We show that while local actors are aware of the potential of this sector, they remain skeptical about their involvement in developing this new economic model. This article highlights the ethical considerations surrounding the establishment of a new market and proposes future research directions in this field.
{"title":"From halal tourism to the sharia economy: The case of Lombok honeymoon halal tourism","authors":"Damien Bazin, Augendra Bhukuth, Marija Dragasevic, Qausya Faviandhani","doi":"10.1177/14673584241257085","DOIUrl":"https://doi.org/10.1177/14673584241257085","url":null,"abstract":"This article conceptually examines the coherence of the halal tourism model on Lombok Island. The arguments presented are based on discussions with local government officials and tourism industry professionals (85 were interviewed) and an extensive literature review. We analyze the development of a Sharia-compliant economic model based on the creation of halal tourism. Lombok Island serves as a case study due to the government’s active promotion of halal tourism as a foundation for its Sharia-compliant economic development model. The development of honeymoon halal tourism is presented as an inclusive approach that integrates other industries. We show that while local actors are aware of the potential of this sector, they remain skeptical about their involvement in developing this new economic model. This article highlights the ethical considerations surrounding the establishment of a new market and proposes future research directions in this field.","PeriodicalId":47333,"journal":{"name":"Tourism and Hospitality Research","volume":null,"pages":null},"PeriodicalIF":3.5,"publicationDate":"2024-05-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141192331","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-05-30DOI: 10.1177/14673584241255545
Ana Moreno-Lobato, Elide Di-Clemente, Ana-María Campón-Cerro, Bábara-Sofía Pasaco-González
This paper aims to approach the tourists’ affective-cognitive process in a gastronomy tourism experience, splitting experience assessment into sensorial and intellectual realms. Analysing the experiential outcomes associated with quality of life and emotional arousal and highlighting the relevance of future intentions toward the experience and the tasted gastronomic product. An empirical approach was developed. A total of 180 face-to-face questionnaires have been collected form tourists during a cheese fair. Partial least squares-structural equation modelling is used for data analysis. The results confirm the relevance of sensorial elements over intellectual ones in this kind of experiences, being both determining factors of quality of life and emotional arousal. This process leads and encourages positive behavioural intentions toward similar experiences. This study is among the first to highlight and explore the effect of specific experience’s realms and emotions on quality of life and the results of this assessment process on behavioural results, focused both toward the experience and the tasted product, in the context of gastronomic events.
{"title":"Exploring gastronomic experiences: Tourists’ emotions, quality of life and behavioural intentions","authors":"Ana Moreno-Lobato, Elide Di-Clemente, Ana-María Campón-Cerro, Bábara-Sofía Pasaco-González","doi":"10.1177/14673584241255545","DOIUrl":"https://doi.org/10.1177/14673584241255545","url":null,"abstract":"This paper aims to approach the tourists’ affective-cognitive process in a gastronomy tourism experience, splitting experience assessment into sensorial and intellectual realms. Analysing the experiential outcomes associated with quality of life and emotional arousal and highlighting the relevance of future intentions toward the experience and the tasted gastronomic product. An empirical approach was developed. A total of 180 face-to-face questionnaires have been collected form tourists during a cheese fair. Partial least squares-structural equation modelling is used for data analysis. The results confirm the relevance of sensorial elements over intellectual ones in this kind of experiences, being both determining factors of quality of life and emotional arousal. This process leads and encourages positive behavioural intentions toward similar experiences. This study is among the first to highlight and explore the effect of specific experience’s realms and emotions on quality of life and the results of this assessment process on behavioural results, focused both toward the experience and the tasted product, in the context of gastronomic events.","PeriodicalId":47333,"journal":{"name":"Tourism and Hospitality Research","volume":null,"pages":null},"PeriodicalIF":3.5,"publicationDate":"2024-05-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141192328","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-05-30DOI: 10.1177/14673584241257870
L Tomassini, R Baggio, E Cavagnaro, I Farsari, M Fuchs, F Sørensen
This contribution elaborates on the theoretical and practical implications of the circular economy in tourism and hospitality through an inter-disciplinary approach advancing novel possibilities for future research. Acknowledging the literature gap on circular economy in tourism and hospitality as an under-researched and under-theorised area of research, this contribution identifies a set of theoretical lenses that can help to elaborate the notion of circular economy and unpack it through an inter-disciplinary approach for future research. It does so by discussing the notion of circular economy through a micro-meso-macro framework combining practice theory, network theory, complexity theory, and the spatial and mobilities turn in social sciences. The originality of this work lies in its inter-disciplinary approach based on a micro-meso-macro theoretical framework offering novel opportunities to discuss, envision, and operationalize circular regenerative processes in tourism futures in terms of multidimensional, networked, complex, practice-based, and localised processes and operations.
{"title":"Circular economy in tourism and hospitality: A micro-meso-macro framework for inter-disciplinary research","authors":"L Tomassini, R Baggio, E Cavagnaro, I Farsari, M Fuchs, F Sørensen","doi":"10.1177/14673584241257870","DOIUrl":"https://doi.org/10.1177/14673584241257870","url":null,"abstract":"This contribution elaborates on the theoretical and practical implications of the circular economy in tourism and hospitality through an inter-disciplinary approach advancing novel possibilities for future research. Acknowledging the literature gap on circular economy in tourism and hospitality as an under-researched and under-theorised area of research, this contribution identifies a set of theoretical lenses that can help to elaborate the notion of circular economy and unpack it through an inter-disciplinary approach for future research. It does so by discussing the notion of circular economy through a micro-meso-macro framework combining practice theory, network theory, complexity theory, and the spatial and mobilities turn in social sciences. The originality of this work lies in its inter-disciplinary approach based on a micro-meso-macro theoretical framework offering novel opportunities to discuss, envision, and operationalize circular regenerative processes in tourism futures in terms of multidimensional, networked, complex, practice-based, and localised processes and operations.","PeriodicalId":47333,"journal":{"name":"Tourism and Hospitality Research","volume":null,"pages":null},"PeriodicalIF":3.5,"publicationDate":"2024-05-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141192448","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-05-27DOI: 10.1177/14673584241252000
Karolina Buczkowska-Gołąbek, Heike Schänzel
The purpose of the article, which takes the form of a bibliometric scoping analysis, is to expand the discourse of children’s position in tourism and hospitality scholarship from a food perspective and to highlight the emergent nature of research focused on the important and changing role food plays for children when they travel. The Extension for Scoping Reviews’ approach (PRISMA-ScR) was applied to identify suitable articles which resulted in six theoretical and empirical themes on the intersection of children and food in tourism and hospitality undertaken by researchers in a time frame of 25 years. The original contribution of this article lies in delineating a future research agenda and recommending a child-inclusive approach to academic scholarship as part of a broader social justice and childism agenda.
{"title":"Exploring the intersection of children and food in tourism and hospitality","authors":"Karolina Buczkowska-Gołąbek, Heike Schänzel","doi":"10.1177/14673584241252000","DOIUrl":"https://doi.org/10.1177/14673584241252000","url":null,"abstract":"The purpose of the article, which takes the form of a bibliometric scoping analysis, is to expand the discourse of children’s position in tourism and hospitality scholarship from a food perspective and to highlight the emergent nature of research focused on the important and changing role food plays for children when they travel. The Extension for Scoping Reviews’ approach (PRISMA-ScR) was applied to identify suitable articles which resulted in six theoretical and empirical themes on the intersection of children and food in tourism and hospitality undertaken by researchers in a time frame of 25 years. The original contribution of this article lies in delineating a future research agenda and recommending a child-inclusive approach to academic scholarship as part of a broader social justice and childism agenda.","PeriodicalId":47333,"journal":{"name":"Tourism and Hospitality Research","volume":null,"pages":null},"PeriodicalIF":3.5,"publicationDate":"2024-05-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141169448","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-05-21DOI: 10.1177/14673584241255546
Alexandre Guedes, Patrícia Martins, Robin M. Back
This research paper presents the core findings of a study on the impact of stringency of government policies on online travel search behaviour between 2020 and 2022, and how these measures were perceived by potential travellers concerning different destinations. This study also includes isolated effects, deaths, and vaccinations, which are representative of the level of risk of COVID-19. Results show that online travel searches do not cease during a health crisis, but fluctuate in response to perceived risks and travel friction factors until the recovery phase. It highlights the influence of online search engines as liminal systems that provide travel consumers with a transient means of contact with destinations in an unstable market environment, but which can materialize into consumption at any given moment perceived by consumers as viable. Findings also reveal that risk factors and stringency of policies among destinations were perceived unevenly by potential tourists.
{"title":"Online travel searches: From pandemic to endemicity","authors":"Alexandre Guedes, Patrícia Martins, Robin M. Back","doi":"10.1177/14673584241255546","DOIUrl":"https://doi.org/10.1177/14673584241255546","url":null,"abstract":"This research paper presents the core findings of a study on the impact of stringency of government policies on online travel search behaviour between 2020 and 2022, and how these measures were perceived by potential travellers concerning different destinations. This study also includes isolated effects, deaths, and vaccinations, which are representative of the level of risk of COVID-19. Results show that online travel searches do not cease during a health crisis, but fluctuate in response to perceived risks and travel friction factors until the recovery phase. It highlights the influence of online search engines as liminal systems that provide travel consumers with a transient means of contact with destinations in an unstable market environment, but which can materialize into consumption at any given moment perceived by consumers as viable. Findings also reveal that risk factors and stringency of policies among destinations were perceived unevenly by potential tourists.","PeriodicalId":47333,"journal":{"name":"Tourism and Hospitality Research","volume":null,"pages":null},"PeriodicalIF":3.5,"publicationDate":"2024-05-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141115653","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-05-02DOI: 10.1177/14673584241251992
IokTeng Esther Kou, Jinrong Wu, Zhiwei CJ Lin, Tingting Ethel Gong
Staycations have emerged as a popular alternative in the tourism industry, driven by travel risks and restrictions. However, the concept of staycations remains ambiguous, lacking a clear definition and distinct features. This review aims to shed light on key aspects of staycations, including time, distance, types, locations, cost, and benefits. As tourism becomes an integral part of modern lifestyle, there is a need for further research on proximity experiences, both in physical and online spaces. Future studies should focus on staycation development, product design, well-being considerations, and sustainability aspects. This review offers valuable insights to support in-depth investigations, enabling the enhancement of domestic tourism and resident well-being. It also emphasizes the importance of integrating advanced technologies and promoting sustainable practices for a thriving staycation industry.
{"title":"Staycation: A review of definitions, trends, and intersections","authors":"IokTeng Esther Kou, Jinrong Wu, Zhiwei CJ Lin, Tingting Ethel Gong","doi":"10.1177/14673584241251992","DOIUrl":"https://doi.org/10.1177/14673584241251992","url":null,"abstract":"Staycations have emerged as a popular alternative in the tourism industry, driven by travel risks and restrictions. However, the concept of staycations remains ambiguous, lacking a clear definition and distinct features. This review aims to shed light on key aspects of staycations, including time, distance, types, locations, cost, and benefits. As tourism becomes an integral part of modern lifestyle, there is a need for further research on proximity experiences, both in physical and online spaces. Future studies should focus on staycation development, product design, well-being considerations, and sustainability aspects. This review offers valuable insights to support in-depth investigations, enabling the enhancement of domestic tourism and resident well-being. It also emphasizes the importance of integrating advanced technologies and promoting sustainable practices for a thriving staycation industry.","PeriodicalId":47333,"journal":{"name":"Tourism and Hospitality Research","volume":null,"pages":null},"PeriodicalIF":3.5,"publicationDate":"2024-05-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140834085","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2024-03-08DOI: 10.1177/14673584241238576
Chang-Hua Yen, Sheng-Hshiung Tsaur, Hui-Hsuan Yen
Film tourism and film tourists’ perceptions and experiences have been extensively researched. However, few studies have explored the effects of tourist engagement on tourists’ emotional states in the posttravel stage. Therefore, the present study investigated the association between tourist engagement and subjective well-being as mediated by memorable tourism experiences (MTEs) in film tourism. A total of 424 Taiwanese tourists engaged in film tourism to South Korea were invited to participate in the study. Structural equation modelling was used to test the research hypotheses. The results revealed that tourist engagement is positively associated with the creation of MTEs and with tourists’ subjective well-being. MTEs are positively associated with subjective well-being. Furthermore, MTEs mediate tourist engagement and subjective well-being; that is, engaged tourists are more likely to create MTEs, which enhance their subjective sense of well-being. These results supplement existing findings on film tourism by clarifying the effect of tourist engagement on MTEs and subjective well-being. Moreover, this study provides valuable insights for the management and marketers of film tourism destinations, assisting them in enhancing visitor engagement to promote MTEs and a sense of well-being.
{"title":"Tourist engagement and subjective well-being in film tourism: Mediator of memorable tourism experience","authors":"Chang-Hua Yen, Sheng-Hshiung Tsaur, Hui-Hsuan Yen","doi":"10.1177/14673584241238576","DOIUrl":"https://doi.org/10.1177/14673584241238576","url":null,"abstract":"Film tourism and film tourists’ perceptions and experiences have been extensively researched. However, few studies have explored the effects of tourist engagement on tourists’ emotional states in the posttravel stage. Therefore, the present study investigated the association between tourist engagement and subjective well-being as mediated by memorable tourism experiences (MTEs) in film tourism. A total of 424 Taiwanese tourists engaged in film tourism to South Korea were invited to participate in the study. Structural equation modelling was used to test the research hypotheses. The results revealed that tourist engagement is positively associated with the creation of MTEs and with tourists’ subjective well-being. MTEs are positively associated with subjective well-being. Furthermore, MTEs mediate tourist engagement and subjective well-being; that is, engaged tourists are more likely to create MTEs, which enhance their subjective sense of well-being. These results supplement existing findings on film tourism by clarifying the effect of tourist engagement on MTEs and subjective well-being. Moreover, this study provides valuable insights for the management and marketers of film tourism destinations, assisting them in enhancing visitor engagement to promote MTEs and a sense of well-being.","PeriodicalId":47333,"journal":{"name":"Tourism and Hospitality Research","volume":null,"pages":null},"PeriodicalIF":3.5,"publicationDate":"2024-03-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140257678","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
京公网安备 11010802042870号
京ICP备2023020795号-1
扫码关注我们
求助内容：
应助结果提醒方式：