Pub Date : 2021-10-09DOI: 10.1007/s12208-021-00311-5
A. Kéri, E. Hetesi
{"title":"Is it only the university they are satisfied with? – Foreign student satisfaction and its effect on loyalty","authors":"A. Kéri, E. Hetesi","doi":"10.1007/s12208-021-00311-5","DOIUrl":"https://doi.org/10.1007/s12208-021-00311-5","url":null,"abstract":"","PeriodicalId":42632,"journal":{"name":"International Review on Public and Nonprofit Marketing","volume":"19 1","pages":"601 - 622"},"PeriodicalIF":1.7,"publicationDate":"2021-10-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"52746436","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-10-02DOI: 10.1007/s12208-021-00314-2
Michael Chrissos Anestis, Ioanna Karantza, C. Assimakopoulos, Sotirios Vlachakis
{"title":"Revitalizing the non-profit brand personality through brand experience and brand relationship dimensions","authors":"Michael Chrissos Anestis, Ioanna Karantza, C. Assimakopoulos, Sotirios Vlachakis","doi":"10.1007/s12208-021-00314-2","DOIUrl":"https://doi.org/10.1007/s12208-021-00314-2","url":null,"abstract":"","PeriodicalId":42632,"journal":{"name":"International Review on Public and Nonprofit Marketing","volume":"19 1","pages":"555 - 574"},"PeriodicalIF":1.7,"publicationDate":"2021-10-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42279882","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-09-27DOI: 10.1007/s12208-021-00315-1
M. Han
{"title":"Would you like to donate your reward points today? Mental accounting and checkout charity","authors":"M. Han","doi":"10.1007/s12208-021-00315-1","DOIUrl":"https://doi.org/10.1007/s12208-021-00315-1","url":null,"abstract":"","PeriodicalId":42632,"journal":{"name":"International Review on Public and Nonprofit Marketing","volume":"19 1","pages":"533 - 553"},"PeriodicalIF":1.7,"publicationDate":"2021-09-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"45328617","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-09-27DOI: 10.1007/s12208-021-00313-3
Hulya Bakirtas, Vildan Gulpinar Demirci
{"title":"A structural evaluation of university identification","authors":"Hulya Bakirtas, Vildan Gulpinar Demirci","doi":"10.1007/s12208-021-00313-3","DOIUrl":"https://doi.org/10.1007/s12208-021-00313-3","url":null,"abstract":"","PeriodicalId":42632,"journal":{"name":"International Review on Public and Nonprofit Marketing","volume":"19 1","pages":"507 - 531"},"PeriodicalIF":1.7,"publicationDate":"2021-09-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46370601","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-09-23DOI: 10.1007/s12208-021-00316-0
Saikat Banerjee, Bibek Ray Chaudhuri
{"title":"Brand love and party preference of young political consumers (voters)","authors":"Saikat Banerjee, Bibek Ray Chaudhuri","doi":"10.1007/s12208-021-00316-0","DOIUrl":"https://doi.org/10.1007/s12208-021-00316-0","url":null,"abstract":"","PeriodicalId":42632,"journal":{"name":"International Review on Public and Nonprofit Marketing","volume":"19 1","pages":"475 - 503"},"PeriodicalIF":1.7,"publicationDate":"2021-09-23","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44262863","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-09-23DOI: 10.1007/s12208-021-00317-z
Saikat Banerjee, Bibek Ray Chaudhuri
{"title":"Correction to: Brand love and party preference of young political consumers (voters)","authors":"Saikat Banerjee, Bibek Ray Chaudhuri","doi":"10.1007/s12208-021-00317-z","DOIUrl":"https://doi.org/10.1007/s12208-021-00317-z","url":null,"abstract":"","PeriodicalId":42632,"journal":{"name":"International Review on Public and Nonprofit Marketing","volume":"19 1","pages":"505 - 505"},"PeriodicalIF":1.7,"publicationDate":"2021-09-23","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"48640196","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-08-31DOI: 10.1007/s12208-021-00307-1
O. Akdaş, M. Cismaru
{"title":"Promoting mental health during the COVID-19 pandemic: the transtheoretical model of change and social marketing approach","authors":"O. Akdaş, M. Cismaru","doi":"10.1007/s12208-021-00307-1","DOIUrl":"https://doi.org/10.1007/s12208-021-00307-1","url":null,"abstract":"","PeriodicalId":42632,"journal":{"name":"International Review on Public and Nonprofit Marketing","volume":"1 1","pages":"447 - 474"},"PeriodicalIF":1.7,"publicationDate":"2021-08-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"52746003","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-08-27DOI: 10.1007/s12208-021-00309-z
Said Id Bouichou, Lei Wang, Hafiz Muhammad Basit Feroz
{"title":"How corporate social responsibility perceptions affect employees’ positive behavior in the hospitality industry: moderating role of responsible leadership","authors":"Said Id Bouichou, Lei Wang, Hafiz Muhammad Basit Feroz","doi":"10.1007/s12208-021-00309-z","DOIUrl":"https://doi.org/10.1007/s12208-021-00309-z","url":null,"abstract":"","PeriodicalId":42632,"journal":{"name":"International Review on Public and Nonprofit Marketing","volume":"19 1","pages":"413 - 446"},"PeriodicalIF":1.7,"publicationDate":"2021-08-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1007/s12208-021-00309-z","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"52746099","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-08-25DOI: 10.1007/s12208-021-00310-6
Shilpee A. Dasgupta, Mayank Bhatia, U. Singh, Arghya Ray
{"title":"Impact of CSR on non-financial performance and the mediating role of trust and reputation: Indian manufacturing employees’ perspectives","authors":"Shilpee A. Dasgupta, Mayank Bhatia, U. Singh, Arghya Ray","doi":"10.1007/s12208-021-00310-6","DOIUrl":"https://doi.org/10.1007/s12208-021-00310-6","url":null,"abstract":"","PeriodicalId":42632,"journal":{"name":"International Review on Public and Nonprofit Marketing","volume":"19 1","pages":"391 - 412"},"PeriodicalIF":1.7,"publicationDate":"2021-08-25","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1007/s12208-021-00310-6","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"52746262","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Pub Date : 2021-08-22DOI: 10.1007/s12208-021-00308-0
M. Akbar, Liz Foote, Alison Lawson, J. French, S. Deshpande, Nancy R. Lee
{"title":"The social marketing paradox: challenges and opportunities for the discipline","authors":"M. Akbar, Liz Foote, Alison Lawson, J. French, S. Deshpande, Nancy R. Lee","doi":"10.1007/s12208-021-00308-0","DOIUrl":"https://doi.org/10.1007/s12208-021-00308-0","url":null,"abstract":"","PeriodicalId":42632,"journal":{"name":"International Review on Public and Nonprofit Marketing","volume":"19 1","pages":"367 - 389"},"PeriodicalIF":1.7,"publicationDate":"2021-08-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1007/s12208-021-00308-0","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"45733057","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
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